Then moisten the Frownie with water and using two fingers of one hand smooth the skin while pressing the patch on with the other.
But unlike most anti-ageing aids Frownies are not the product of years of research in some 21st century lab, they contain no chemicals and do not require a week off work to recover.
Long before Botox became the chosen method of turning back the years, Americans were using pieces of sticky brown paper called Frownies to banish their wrinkles.
"I have a bad crease on my forehead, so I go to the drugstore and get Frownies," she says.
Furthermore, positive feedback via smilies seems to be more effective than negative feedback via
frownies. However, both these results are not found to be significant at conventional significance levels.
At Miss Groovy (www.missgroovy.co.uk), you'll find cult goodies like DuWop Lip Venom, Blax Snag-Free hair bands, and
Frownies wrinkle patches.
If she managed to get five smileys in a row, without any
frownies, she would get a little treat.
Says Santaite, 'This file has some overlap in types of beauty/anti-aging products but a bit older audience and products that are more remedies than for appearances only." So in addition to selling "
frownies" for wrinkles, it sells arthritis rubs.
Find my
Frownies - plasters you stick on your head to stop you frowning - in the bathroom.
Will has just gone into business with Apprentice rival Kieran Walsh, launching www.frownies.ie to sell
Frownies - a cosmetics franchise - next month with a bash in Buck Whaley's in Dublin's Leeson Street.
BEAUTY BUFFER: If Botox isn't for you, try natural muscle relaxants like Avon's Anew Deep Crease Concentrate, pounds 20, (www.avonuk.com) or
Frownies, which you stick between your brows while you sleep to smooth frown lines (pounds 17.50, call 020 7379 0379 for mail order).
BEAUTY BUFFER: If Botox isn't for you, try natural muscle relaxants like Avon's Anew Deep Crease Concentrate, (www.avonuk.com) or
Frownies, which you stick between your brows while you sleep to smooth frown lines (call 0044 20 7379 0379 for mail order).
Frownies facial pads (pounds 17.50 for 144) smooth out wrinkles caused by sunbathing, laughing and frowning while you snooze.
Frownies facial pads smooth out wrinkles caused by sunbathing, laughing and frowning while you snooze.
WRINKLE STICKERS; Karen sticks the
Frownies on her laughter lines; BOX OF TRICKS:
Frownies packet; Rene Russo, 50; MOVIE: Gloria Swanson wears
Frownies in Sunset Boulevard; Honor Blackman, 78