Marketing Speak Podcast

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Latest Podcast Episodes

Decoding Search Patterns with Dr. Pete Meyers

As search engines evolve and AI reshapes the digital world as we know it, understanding data-driven patterns becomes crucial for long-term success. My guest on today’s show, Dr. Pete Meyers, is the Principal Innovation Architect at Moz. With a research psychology background and decades of SEO experience, he uncovers meaningful patterns in search behavior.

Our conversation explores how search is shifting from simple link-based metrics to complex brand signals and user intent. Dr. Pete shares insights from his amazing Google algorithm tracker, MozCast, which has analyzed how Google works for over a decade. We explore why brand authority matters, how Google judges content quality by niche, and what recent updates reveal about search’s future. Dr. Pete tackles crucial questions about AI-generated content, the role of link-building in 2025, and why some sites seem immune to algorithm updates while others struggle. We also examine how major world events like COVID-19 can dramatically impact search behavior; sometimes more than algorithm updates themselves. It’s pretty intriguing stuff! For those looking beyond basic SEO, this episode offers a data-driven guide to the deeper patterns shaping search success. So, without further ado, on with the show!

Podcast Reviews

Online Courses
With Stephan Spencer

In each of the courses I’ve shared my insider knowledge and techniques I’ve gained by working with major brands. Want to build links with content marketing? I’ll show you how. Or you have traffic but too many people are bouncing off? I’ll help you stamp out your conversion killers.

  • SEO Audit Course
  • The SEO Keyword Treasure Map
  • Viral Social Media for Massive Traffic
  • Content Marketing Organic Traffic Fountain
  • Conversion Mastery Course
  • Authority Builder Course

Discover More About Our Courses

SEO Is Your Ticket To Exponential Revenue

There’s a reason why Fortune 500 companies invest top dollar in SEO consultants or even employ SEO experts in
their marketing teams:

They want to dominate search results without wasting hundreds of thousands of dollars on PPC, and SEO is the
only way to do it.

Stephan Spencer has rescued our company from SEO train wrecks that we created ourselves. He’s done it multiple times, when other SEO consultants and developers could not. He’s always professional, courteous, and wickedly efficient.

Kerry Murdock

Schedule A Free Consultation

Case Studies

Here’s How I Doubled Traffic and Rankings for this Electronics Retailer in Just 10 Months

As Tadi Brothers’ link profile gradually became less toxic, Adi and Tamir noticed a substantial increase in both traffic and rankings. In just 10 months, their traffic doubled while the number of terms they were ranking on the first page of Google for had almost doubled.

View More Case Studies

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