Brands fashion

Victoria re-created her famous Marc Jacobs shoot from 2008

luxury brands are now paying more attention to social media in order to deal with the way consumers view a brand. the online sales are 3 times higher than other forms of purchasing a luxury item and as the consumer evolves so have the brands increasing social media activity. one of the biggest changes in consumer behaviour is the attitude of if i want it now i will buy at now

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AD CAMPAIGN: DIOR FW 2000 MODEL: RAICA OLIVEIRA PHOTOGRAPHER: NICK KNIGHT SCANNED FROM VOGUE UK AUGUST 2000...

praying to chanel

In this article, we delve into the strategies on how to launch a clothing brand in the competitive world of fashion.

After becoming the creative director of Chanel in 1983, Karl Lagerfeld quickly set about revolutionizing the fashion scene of the 1980s. A deliberately realistic elegance and a perfect evolution of the style already defined by Coco Chanel went hand-in-hand with the clothing. Every piece created by Lagerfeld at this time masterfully captured the energy of the decade. Take a look back at some of his most memorable pieces from the 1980s in these vintage photographs.

Chanel Fall 2019 Ready-to-Wear Fashion Show Collection: See the complete Chanel Fall 2019 Ready-to-Wear collection. Look 1

A group of retailers in the capital are campaigning for longer hours