Colour Communicates

An introduction to the symbolic meanings and psychological impact of various colours.
16 Pins
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That Grey Logo...
Nintendo - Grey simlautes balance, modesty, practicality and sophistication.
United Parcel Service - Wikipedia
United Parcel Service - Brown evokes ideas of robustness, steadiness and solidarity. Yellow is friendliness, innovation and energy.
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Chloe - Gold shares many of yellows qualities but the addition of a metallic sheen adds a sense of regalness and luxury.
PSN logo.jpg
Playstation Network - Purple promotes creativity and ideas of regality and uniqueness.
File:BMW.svg - Wikimedia Commons
BMW - Blue associated with maturity, black with power/strength, white with safety.
Woolworths Supermarkets - Wikipedia
Woolworths - Green is associated with health and nature, used in-store to relax customers.
File:Ikea logo.svg - Wikimedia Commons
Ikea - Yellow draws the eye and attracts impulsive buyers. Blue is associated with reliability and promoted trust in a brand.
File:McDonald's logo.svg - Wikimedia Commons
McDonald's Logo - red encourages appetite and a sense of urgency, while yellow creates a cheerful feeling and catches the eye.
Birchbox March 2015 Subscription Box
#Birchbox March 2015 Subscription Box #packaging - http://www.packagingoftheworld.com/2015/05/birchbox-march-2015-subscription-box.html
New Package Design for Loving Earth by Round — BP&O
Love love love loving earth's New branding. Bold, simple, clean and cool images.
Get Well - Health & Pharmacy - Package Inspiration
Get Well all-in-one cold survival natural remedies kit by Tammy Kitt. Pin curated by #SFields99 #packaging #design
The Psychology of Color and Fonts in Design - Doodle Dog Creative
Psychology of Color in Branding