Frutiger Aero

Frutiger Aero, also referred to as Web 2.0 Gloss, was a widespread design style that dominated various fields, including advertising, media, stock imagery, and technology, from approximately 2004 to 2013. Emerging after the Y2K aesthetic, Frutiger Aero is distinguished by its extensive use of skeuomorphism, glossy textures, vibrant color palettes (especially greens and blues), and nature-inspired elements such as cloudy skies, tropical fish, water, and bubbles.