Stationary color palette

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Bold, modern brand identity design for Ashlei Clowers, a virtual assistant coach and SEO expert.

Choosing the right colours for your brand can be tricky. It isn't just about personal preference; it's about aligning with your brand's values and connecting with your target audience. In this blog post, we'll explore the process of selecting the perfect colours that truly reflect your brand values and all the elements you need to consider when choosing a colour palette for your creative business.

This yellow pastel color palette features soft, gentle shades of yellow, from light buttercream to pale lemon. These delicate hues evoke a sense of warmth and cheerfulness, making them perfect for creating inviting and uplifting designs in illustration, branding, typography, and web UI.