Brand structure

Think of Brand Architecture or Brand Structure as a brand’s family tree or its hierarchy. It is how an organization organizes the various named entities

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Elegantly designed Brand Starter Kit for businesses and start-ups. Includes templates for brand guidelines, proposal, business cards and more. Download now!

J.N Kapferer’s Brand Identity prism allows for Chanel’s identity to be taken apart and split it into 6 areas which are: physique, personality, culture, self-image, reflection and relati…

Designed by BrandPacks in Adobe Illustrator, this brand guidelines poster template is ideal for any business aiming to establish a cohesive and

What is Brand Architecture? Learn the Secrets to Sub-brands and Strategies in Business with Examples from P&G and Virgin - Need help with your Branding? The post Brand Architecture: Examples of Sub Brands & Models is by Stuart and appeared first on Inkbot Design.

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Brand Identity Prism [for Apple].

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My analogy continues: Just as a marketplace is made up of various vendors, the Digital Marketplace is comprised of “vendors” as well. Thus far, we have mentioned social media, photo/vid…