Zoomer / Interactive / e-Commerce / Web Design

For the Zoomer website, we designed a clean and simple layout focused on a clear and detailed product communication strategy. We achieved a friendlier and more comprehensible experience by dividing the buying and delivery process in steps. We employed the Bauer Grotesk typeface in different weights to establish hierarchies on the website sections. We also established a clean and simple art direction for the project’s photography establishing the product’s protagonism along the site.