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Line 34: == Development and history == Veganz was founded in 2010 by [[Jan Bredack]], a former senior manager at [[Mercedes-Benz]] and his ~~girlfriend~~former wife Juliane Kindler, a heartfelt vegan. Wanting to simplify vegan food shopping by bundling vegan products in one sales point, they started to build a ~~vegan~~chain ~~supermarket~~of ~~but personaly separated before opening the first~~vegan ~~Shop~~supermarkets. When the company opened its first store in Berlin, Bredack told the Berliner Zeitung that he had anticipated 100 customers a day, but instead averaged 400. More supermarkets were opened across Europe, but the sales volume declined and the concept proved ineffective. The imminent extinction of this business branch caused a change in strategy and Veganz began to transition into a wholesaler, starting its own production in 2015. The supermarket branch was declared bankrupt. Since 2016, Veganz' main business consists of distribution and wholesale, with a small remaining side business of three supermarkets in Berlin and one in Prague.

Veganz: Difference between revisions