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It's Protein, a protein drink released, sold more than 1 million bottles in just three months. <ref>{{Cite web|date=2021-06-09|title=식품업계 '단백질 바람' 무섭다|trans-title=Protein wind in the food industry is scary.|url=https://www.g-enews.com/view.php?ud=202106091351022473e0eaf3841f_1|url-status=live|access-date=2021-06-09|website=글로벌이코노믹|language=ko}}</ref>
It's Protein, a protein drink released, sold more than 1 million bottles in just three months. <ref>{{Cite web|date=2021-06-09|title=식품업계 '단백질 바람' 무섭다|trans-title=Protein wind in the food industry is scary.|url=https://www.g-enews.com/view.php?ud=202106091351022473e0eaf3841f_1|url-status=live|access-date=2021-06-09|website=글로벌이코노믹|language=ko}}</ref>

Pulmuone has entered the baby food market by releasing 12 types of baby food that can be stored at room temperature.<ref>{{Cite web|last=eyes@busan.com|first=황상욱 기자|title=풀무원녹즙, 상온 이유식 시장 진출…12종 선보여|trans-title=Pulmuone Green Juice, Entering the Baby Food Market at Room Temperature...Show 12 different types.|url=http://www.busan.com/view/busan/view.php?code=2021060914275873661|url-status=live|access-date=2021-06-09|website=부산일보|language=ko}}</ref>


== Sales ==
== Sales ==

Revision as of 06:43, 9 June 2021

File:Pulmonelogo.png
Pulmuone official logo

History

Pulmuone Co., Ltd. (Template:Lang-ko) (KRX: 017810) is a South Korean company that produces perishable foods such as tofu and soybean sprouts. It was founded in 1981, is based in Seoul, South Korea and sells its products both within Korea as well as internationally. The company provided major funding for the establishment of the Kimchi Field Museum in Seoul in 1986.[1]

The company was founded by Won Kyung Sun as a small vegetable store. There is a subsidiary in the United States, called Pulmuone Wildwood, Inc., with offices in Fullerton, California, Watsonville, California, San Rafael, California, Grinnell, Iowa, and Tappan, New York.

In 2016, the company acquired Vitasoy USA,[2] which included Nasoya Foods, Inc. Nasoya was founded in Leominster, Massachusetts in 1977 and produces Nayonaise.[3]

In 2019, Pulmuone is also producing pet food for Amio Organic Senior, Organic Farmer's Dut, Skin & Beauty, Slim Up, Organic Farmer's Puff, Supermilk, Legacy Chicken, and Calcium Chicken Chest.[4]

In 2021, Pulmuone declared a "specialized vegetable food company".[5] It plans to minimize the use of meat for the global environment and provide food that uses only vegetable ingredients. [5] Pulmuone has been running the PPM division since 2020, a research division dedicated to plant proteins. Based on this, it will establish a three-stage mid- to long-term road map by 2023 to introduce  plant-oriented new products sequentially. [5]

In addition, Pulmuone's overseas subsidiaries have established roadmaps to release vegetable-oriented products. Pulmuone USA, a U.S. corporation, is the market leader with the largest market share in the U.S. tofu market (75%). [5]

Product

Pulmuone Jikwa-jjajang

The company sells products under the brand names Pulmuone, Chan-ma-ru, Saeng-ga-deuck, and Soga. In addition to soybean products, it also sells fresh noodles, dumplings, eggs, kimchi, mushrooms, laver, pastes and sauces, desserts, frozen foods, soups, and juices.

Tofu-myeon KIT (packaged product with sauce that can be mixed with tofu noodles), cube tofu, and tofu bar, which are home-style snacks that replace flour, are released. [6] The cumulative sales of tofu noodles surpassed 5 million in just one year since its launch. [7] It has become popular with consumers who want to cut down on carbohydrates. [7] Pulmuone is expanding its tofu noodle production line. And it has more than doubled its sales target this year.[7]

File:풀무원 정비빔면.png
Pulmun jungbibimmyeon

Pulmuone introduced a vegetable meat product that emphasized the texture of meat for the first time.[8] New alternative meat products include tofu tender, which replaces chicken, and tofu crumble rice sauce.[6]

It quickly jumped to second place in terms of sales by introducing the thinnest dumpling. [9]

Pulmuone Foods challenged the ramen market with 'Nature is Delicious' in 2011 and failed. [10] However, Pulmuone, which challenged the ramen market again, released unfried ramen and sold more than 10 million bags in March 2020.[10]

It released a new product with Barilla, an Italian pasta brand. [11]

It's Protein, a protein drink released, sold more than 1 million bottles in just three months. [12]

Pulmuone has entered the baby food market by releasing 12 types of baby food that can be stored at room temperature.[13]

Sales

It recorded 2.31 trillion KRW in sales and 45.9 billion KRW in operating profit in 2020. Although its sales decreased by 2.9%, its operating profit grew by 50% at 45.9 billion KRW. Net profit was 14.3 billion KRW of deficit in 2019 but it shifted to $7.5 billion to surplus in 2020. [9]

References

  1. ^ 풀무원 김치박물관에 오신 것을 환영합니다
  2. ^ "Pulmuone taking over Vitasoy USA". Dairy Reporter. 2016-03-29. Archived from the original on 2020-04-22. Retrieved 2020-04-22.
  3. ^ Shurtleff, WHistory of Soymilk and Other Non-Dairy Milks (1226-2013)...", by William Shurtleff and Akiko Aoyagi; Soyinfo Center; 2009, p. 1838.
  4. ^ "식품업계, 블루오션 '펫푸드' 1조 시장..앞다퉈 뛰어들어". 데일리팝 (in Korean). 2019-01-07. Retrieved 2019-05-23.
  5. ^ a b c d "풀무원, 웰빙·환경에 '식물성 전문기업' 선언" [Pulmuone declares 'vegetable enterprise' in well-being and environment]. 천지일보 - 새 시대 희망언론 (in Korean). 2021-03-25. Retrieved 2021-05-28.{{cite web}}: CS1 maint: url-status (link)
  6. ^ a b ""식물성 식품 기업" 선언 풀무원, 비건 제품 강화" [Declaration of "Plant Food Companies" Pulmuone Strengthens Vegan Products]. hankyung.com (in Korean). 2021-03-24. Retrieved 2021-05-28.{{cite web}}: CS1 maint: url-status (link)
  7. ^ a b c "풀무원, '두부면' 출시 1년만에 판매량 500만개 돌파" [Pulmuone sold more than 5 million tofu noodles in just one year.]. 이코노믹리뷰 (in Korean). 2021-06-04. Retrieved 2021-06-04.{{cite web}}: CS1 maint: url-status (link)
  8. ^ "진짜 치킨 맛…풀무원 '두부텐더'" [Real chicken flavor...Pulmuone Tofu Tender.]. hankyung.com (in Korean). 2021-04-26. Retrieved 2021-06-04.{{cite web}}: CS1 maint: url-status (link)
  9. ^ a b "美·中·日 법인 폭풍 성장… 풀무원, 올해 매출 3조 넘을까" [Big growth in overseas subsidiaries.]. 뉴데일리. Retrieved 2021-05-28.{{cite web}}: CS1 maint: url-status (link)
  10. ^ a b "핫한 라면시장, 풀무원 재도전…" [Hot ramen market, Pulmuone re-challenge...]. 식품외식경제 (in Korean). 2021-05-18. Retrieved 2021-06-04.{{cite web}}: CS1 maint: url-status (link)
  11. ^ 동효정 (2021-06-06). "풀무원, 이탈리아 파스타 브랜드 바릴라와 신제품 출시" [Pulmuone, launching new products and Italian pasta brand, or we will bari]. 스포츠서울. Retrieved 2021-06-09.{{cite web}}: CS1 maint: url-status (link)
  12. ^ "식품업계 '단백질 바람' 무섭다" [Protein wind in the food industry is scary.]. 글로벌이코노믹 (in Korean). 2021-06-09. Retrieved 2021-06-09.{{cite web}}: CS1 maint: url-status (link)
  13. ^ eyes@busan.com, 황상욱 기자. "풀무원녹즙, 상온 이유식 시장 진출…12종 선보여" [Pulmuone Green Juice, Entering the Baby Food Market at Room Temperature...Show 12 different types.]. 부산일보 (in Korean). Retrieved 2021-06-09.{{cite web}}: CS1 maint: url-status (link)