Educate, Entertain, Inspire, Sell.
The key is balance. You need a mix of all four content types to build a strong brand reputation, grow your community and, of course, make sales. Remember, people want more than just a sales pitch; they want to be informed, entertained and inspired.
Take a moment to reflect on your recent posts. Are you striking the right balance? Do you see a healthy mix of education, entertainment, inspiration and sales? If not, it might be time to adjust your content plan and ensure you're giving your audience the variety they need.
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