diff --git a/helm/templates/coder.yaml b/helm/templates/coder.yaml
index 02badc277d81f..9cb272b04319a 100644
--- a/helm/templates/coder.yaml
+++ b/helm/templates/coder.yaml
@@ -4,6 +4,9 @@ apiVersion: v1
 kind: ServiceAccount
 metadata:
   name: coder
+  annotations: {{ toYaml .Values.coder.serviceAccount.annotations | nindent 4 }}
+  labels:
+    {{- include "coder.labels" . | nindent 4 }}
 
 ---
 apiVersion: apps/v1
diff --git a/helm/values.yaml b/helm/values.yaml
index 392a53c187492..0e2a27894868e 100644
--- a/helm/values.yaml
+++ b/helm/values.yaml
@@ -33,6 +33,8 @@ coder:
     # It is recommended to keep this on if you are using Kubernetes templates
     # within Coder.
     workspacePerms: true
+    # coder.serviceAccount.annotations -- The Coder service account annotations.
+    annotations: {}
 
   # coder.env -- The environment variables to set for Coder. These can be used
   # to configure all aspects of `coder server`. Please see `coder server --help`