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articles/cognitive-services/QnAMaker/Overview/overview.md

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# What is the QnA Maker service?
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QnA Maker is a cloud-based NLP service that easily creates a natural conversational layer over your data. It can be used to find the most appropriate answer for any given natural language input, from your custom knowledge base (KB) of information.
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QnA Maker is a cloud-based Natural Language Processing (NLP) service that easily creates a natural conversational layer over your data. It can be used to find the most appropriate answer for any given natural language input, from your custom knowledge base (KB) of information.
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A client application for QnA Maker is any conversational application that communicates with a user in natural language to answer a question. Examples of client applications include social media apps, chat bots, and speech-enabled desktop applications.
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## When to use QnA Maker
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* **When you have static information** - Use QnA Maker when you have a static information in your knowledge base of answers. This knowledge base is custom to your needs, which you've built with documents such as [PDFs and URLs](../concepts/data-sources-supported.md).
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* **When you have static information** - Use QnA Maker when you have static information in your knowledge base of answers. This knowledge base is custom to your needs, which you've built with documents such as [PDFs and URLs](../concepts/data-sources-supported.md).
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* **When you want to provide the same answer to a request, question, or command** - when different users submit the same question, the same answer is returned to both.
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* **When you want to filter static information based on meta-information** - add [metadata](../how-to/metadata-generateanswer-usage.md) tags to provide additional filtering options relevant to your client application's users and the information. Common metadata information includes [chit-chat](../how-to/chit-chat-knowledge-base.md), content type or format, content purpose, and content freshness.
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* **When you want to manage a bot conversation that includes static information** - your knowledge takes a user's conversational text or command and answers it. If the answer is part of a pre-determined conversation flow, represented in your knowledge base with [multi-turn context](../how-to/multiturn-conversation.md), the bot can easily provide this flow.

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