Marketing Inspiration

Step-by-Step Directions for Writing Your Next Piece of Content [Infographic]
Step by step directions for writing your next piece of content
The Psychology of Successfully Marketing to Millennials [Infographic]
The psychology behind reaching millennials with your marketing
#SocialSkim: Emoji Hashtags, How Buzzfeed Stays Sticky, Plus 11 More Stories in This Week's Roundup!
Along with some of the latest stories for this week, here is a great graphic outlining a writing GPS to help you find direction (h/t @annhandley and @therealvisually)
Content Marketing In 15 Minutes a Day
Businesses—especially very small ones—have certain constraints and often-ungenerous realities. What if you really have only 15 minutes a day to focus specifically on content? Here are three content hacks.
Follow the Fear: My 'Bold Talk' at Hubspot [Video]
Follow the fear: Because very often when something scares you, it's the very thing worth doing.
Do Push Notifications Boost Mobile App Engagement?
Developing a mobile app? Wondering whether push notifications increase engagement and retention? Your answers are here.
13 Writing Rules
We are all capable of shedding mediocre writing to reveal something more inspired and reader-centric. The first step is to get into the right mindset. Here are 13 writing tips (or writing rules) to help you get started.
Marketing training and talent development
Training a team of marketing superheroes—learn how marketers learn (results from a recent survey of marketers).
Honey Maid Takes On Haters, and Now I Want Graham Crackers
Honey Maid tells the story of what it stands for, and in doing so also says what it just can't stand.
Stuff You Missed, Stuff You Loved: The Best of 2014
This blog, like most, is linear. It’s in chronological order, so things once thought precious get buried and lost at the bottom of the metaphorical sock drawer until you’re rummaging around in there one day and happen upon that thing … Read More »
Twitter Helps Me Get My Lost Book Back, and What You Can Learn from It by @annhandley
Sometimes, Twitter for brands is about more than fantastic (or terrible) customer service. It's about marketing. This Jetblue story proves it.
How To Innovate in Your Marketing: Ask a Teenager
If you’re a company looking to use social media and content in innovative ways, ask a teenager.
Joint Effort: Why Ben & Jerry's Won Social Media Last Week
Last week, Colorado legalized recreational marijuana. And the ice cream maker brilliantly tweeted this on Thursday, January 2, which made Ben & Jerry win social media.
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