Papers by Prashant Kalshetti
The Scientific Temper, Dec 29, 2023
The Scientific Temper, Dec 31, 2023
ShodhKosh: Journal of Visual and Performing Arts, Mar 4, 2024
International Journal of Pharmacy and Pharmaceutical Sciences
ABSTRACT
… on Tourism in IndiaChallenges Ahead, 2008
Tourism is traveling for predominantly recreational or leisure purposes or the provision of servi... more Tourism is traveling for predominantly recreational or leisure purposes or the provision of services to support this leisure travel. There are two elements in tourism; the journey to the destination and the stay including activities at the destination; The journey and the stay take place ...
JChrDD, 2011
The term "chrono" basically refers to the observation that every metabolic event undergoes rhythm... more The term "chrono" basically refers to the observation that every metabolic event undergoes rhythmic changes in time. There are various advantages of the Chronopharmaceutics are available which may includes decrease first pass metabolism, increase biological tolerance. Also there are various diseases in which chropharmaceutics are used which include cardiovascular diseases, anti-asthmatic disease, antiulcer diseases and very recently even antiglaucoma. There are various chronopharmaceutical delivery system are available which includes enteric coated drug delivery system, layered system, time-controlled explosion system, sigmoidal drug delivery system, press-coated system. The site specific drug delivery systems which include various patents which are available for the drug release at the site specific.
ANVESHAK-International Journal of Management, 2014
In the eon of intense competition and impulsive markets and remarkable potentiality of Pharmaceut... more In the eon of intense competition and impulsive markets and remarkable potentiality of Pharmaceutical Sector in Indian scenario the empirical study of advertising and sales promotional strategies is one of avenues, wherein each key organizational group tries to get into, grow due to which the present companies are trying to survive and at the same time willing to enhance their profitability. Hence, the above entitled research is carried out in Pune wherein this article tries to focus on two specific distinguished product promotional strategies: Advertising and Sales Promotion being adopted in Pharmaceutical Industry to enhance the performance of sales of its products and to have an edge over other industries in the days to come. This article strives to highlight on Pharma companies' advertising and sales promotion strategies considering the notions of Four Pillars as Medical Representatives, Medical Practitioners (GPs-General Physicians, CPs-Consultant Physicians), Field Managers and Chemists. On having gone through this article one wound come to know about the contemporary view on Pharma sector performance based on comparative analysis between advertising and sales promotion and would be able to understand which strategy would to be suitable enough to have better grip in market considering the competition.
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Papers by Prashant Kalshetti