Every Thursday in Podland, James Cridland, from Podnews in Australia and Sam Sethi, from Sam Talks Technology in the UK, join forces to review and analyse some of the weeks top podcasting news from around the world. They also interview some of the bigg...
We chat with Megan Lazovick from Edison Research, Chloe Straw from AudioUK, and Podcast Nation - and talk YouTube
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A full interview with Matt on the future of Podcasting 2.0, and his view of Tom Webster's recent article.
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We speak with Matt Medeiros on Podcasting 3.0, and how to fix Podcasting 2.0. Plus, the Infinite Dial 2025, and more podcast industry news.
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Annalise Nielsen shares her expert insights on YouTube's dominance in podcast consumption and why video strategy needs careful consideration rather than automatic implementation. She explains how different audiences require different approaches to content creation and platform distribution.
• YouTube is now the top platform for podcast consumption, but this doesn't mean video is right for every show
• Only about 30% of podcast consumption happens on YouTube, and much of this isn't active video watching
• Live podcasting is growing as a way to build audience interaction and deeper parasocial relationships
• Spotify's pivot to video seems disconnected from how users typically engage with the platform
• The "attention diet" concept helps creators understand where their target audience already spends time
• Podcast diversity is declining despite women controlling most purchasing decisions
• Different audience segments (executives vs. young consumers) require completely different format approaches
• Video podcast creation requires significant investment and means sacrificing some audio-only capabilities
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We chat with Annalise from Pacific Content about how video fits into podcasting, live events and shows, and women in podcasting. Plus, lots of Spotify news.
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A full version of an interview with Adam and Dave about their new product.
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We talk about Godcaster, and also catch up with the week's news. (A long interview with Adam and Dave on Monday here).
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We speak with Morten Strunge of Podimo about the company's success in hitting one million paid subscribers; and Jay Nachlis from Coleman Insights about their testing tool, the Pod Predictor.
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Rockie talks about why the new podcast namespace excites her, and how to grow podcasting by making it simpler.
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We chat with Rockie Thomas, who is very excited about the potential of live podcasts. And, we cover new developments in the industry, including a look at one podcast that claimed Podcasting 2.0 has failed.
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Sam and James talk about Spotify's recently revealed creator payments for podcasters, and Acast's profitable year
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