Creating a brand for yourself

Engaging with your audience through words is crucial for every business. Here's how to develop a brand voice that will compel your target market to buy.

CLICK TO DOWNLOAD THE CHECKLIST IN HD! Create a strong brand identity with our comprehensive branding checklist. Nail down your brand messaging, visuals, and strategy to stand out from the competition. #branding #checklist

Does your brand have a positive or negative effect on your business? Learn more about brand equity by reading this post!

Often times people think branding is a color palette and logo– and it is, but it’s also so much more. Branding is the heart, soul, and spirit of a business in visual form. It invites viewers into a story and allows them to feel something they can connect with. While branding can be complicated, I w

Free Brand Consistency Checklist What is brand consistency and why it is so important? Brand consistency is telling the same story at every touchpoint. Showing up for your audience in an aligned and focused manner. This consistency builds recognition. Recognition builds trust. Trust builds loyalty. People are much more likely to buy from a company

Learn how to build your brand kit in Canva, so you can easily customize any template for your own business. Branded templates will help you create a consistent brand look, which will help people to recognize your brand over time.

Whenever I poll my readers, “How do I write my brand story” is the question with off-the-chart responses. Answering this question makes me giddy inside because writing your brand story requires the perfect blend of brand strategy and copywriting. [And if you’re not quite sure what a brand story actually is, make sure this post […]

Before you jump into the visual identity design portion of your branding, take some time to develop a comprehensive brand strategy. What is your brand vision? Who do you serve? What pain points do they have? What value are you offering to them that your competition does not?

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Check out our Ultimate Guide for Creating a Professional brand and learn the steps you need to take in order to create your brand.