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What does it take to create experiences customers love, craft campaigns that captivate, and drive measurable results? Insights Unlocked features candid conversations with the builders, creators, and innovators driving some of the world’s most impactful digital transformations. Tailored for marketing, product, UX and CX leaders, each episode delivers actionable insights to help you create customer-first strategies and stay ahead in today’s competitive landscape. Each episode is about 30 minut ...
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Welcome to “Results by Design: UX Insights for Business Leaders,” the podcast that dives deep into the world of UX design, strategy, and insights, with a laser focus on reducing friction at those critical moments in the customer journey. Our mission is to equip business leaders like you with the knowledge and tools needed to leverage UX methods and strategies to achieve tangible business outcomes and create lasting value. In each episode, we bring you expert interviews, real-world case studi ...
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Join Ayan Bihi to discuss topics about the profession of User Experience Design (UX). Learn about the people who work hard behind the scenes to ensure your daily life is less frustrating and more successful. In each episode, we engage in sincere, down-to-earth conversations about design techniques, interview special guests, or give practical career advice to help your own UX career lift off!
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Boagworld: The podcast where digital best practices meets a terrible sense of humor! Join us for a relaxed chat about all things digital design. We dish out practical advice and industry insights, all wrapped up in friendly conversation. Whether you're looking to improve your user experience, boost your conversion or be a better design lead, we've got something for you. With over 400 episodes, we're like the cool grandads of web design podcasts – experienced, slightly inappropriate, but alwa ...
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ConTejas Code is a podcast in the web engineering space that has deep dives on various topics between frontend engineering with React, TypeScript, Next.js, and backend engineering with Kafka, Postgres, and more. The series is a mix of long-form content and guest episodes with industry leaders in the web engineering space. From the podcast, listeners will take away actionable best practices that you can integrate into your workflows as well as valuable insights from prominent people in the in ...
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Limited Supply

Nik Sharma

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So many DTC brands think nice PR is more important than honesty. But that’s not us. I'm Nik, and I'm tired of all the hot air in our industry. This podcast is the behind-the-scenes conversation that gets to the heart of what DTC is really like. Nik Sharma founded Sharma Brands - and has no reason not to call people out, and share his spicy takes. Joined by the most experienced names in the industry, these are the conversations you won’t hear anywhere else. We’ll be diving deep into industry ...
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Welcome to the Ecommerce Coffee Break podcast, where we help online sellers, DTC brand owners, and aspiring ecommerce entrepreneurs master digital marketing and online sales so they can boost revenue and build thriving brands. Starting an online store is simple; profiting takes strategy. We bring you what works right now to sell on Amazon, Shopify, and other platforms—from ecommerce apps and MarTech to social media, dropshipping, paid ads, AI, and entrepreneurship. Hear from top eCommerce an ...
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In this episode, we explore how chargebacks hurt online businesses and what smart store owners are doing to fix this problem. Chargebacks mean lost money, wasted time, and damage to your reputation with payment companies. Our guest Conor Lyden, founder and CEO of Trustap, shares how his company helps online stores fight fraud and secure payments. H…
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Do you need to know how to code to create an app? Hint: you don’t. Nik sits down with Billy Howell, founder of Stupid Simple Apps, to unpack the booming trend of vibe coding—a radically accessible way to build custom web apps using AI, with little to no coding experience. Billy shares his personal evolution from failing a college coding class to ru…
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In this episode, we chat with Sarah Zama from the University of Oxford about how she's helping to influence UX across one of the most complex and decentralized organizations in the world. We explore how she built a UX center of excellence almost from scratch, how the team is transforming culture through coaching and community, and what it takes to …
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In this episode, Scott Desgrosseilliers, CEO of Wicked Reports, discusses the complexities of marketing attribution and the common pitfalls brands face in tracking their ad campaigns. He emphasizes the importance of having a reliable attribution source, the misconceptions surrounding ad platform reporting, and introduces his Five Forces system desi…
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Episode web page: https://bit.ly/4eZNwDS ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- What does it take to consistently deliver exceptional customer experiences? In this episode of Insights…
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How do you turn a simple product into a seven-figure business without breaking the bank on ads? What makes a story-driven brand stand out in today’s crowded digital landscape? Nik sits down with journalist and media personality Benjamin Gottlieb to explore storytelling, consumer psychology, and brand building. They talk about how founders can think…
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In this episode of the Ecommerce Coffee Break Podcast, we explore how AI is revolutionizing the way e-commerce brands expand into new markets. Join us as we chat with Bryan Murphy, CEO of Smartling, about the transformative power of AI in translation and localization. Discover how brands can now create a seamless, localized shopping experience for …
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In this episode, Claus Lauter and sourcing expert Omer Sasson discuss the critical aspects of sourcing from Asia, including the importance of having backup suppliers, the process of finding and verifying suppliers, navigating tariffs, and understanding cultural differences in communication. Omer shares his insights on how to improve sourcing strate…
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Episode web page: https://bit.ly/3U80YeU ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, Devora Rogers, Chief Strategy Officer at Alter Agents and co-auth…
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In this episode, we explore cart abandonment - one of e-commerce's biggest challenges. With 89% of shoppers leaving without buying, this costly problem affects every online store. Our guest Menachem Schechter, Head of BZ Marketing Agency and Co-founder of CartKeeper, shares how AI can help recover lost sales. He explains the main reasons customers …
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New season, new mailbag. Nik’s got your questions and answers. We're kicking off the new season with a listener Q&A straight from the Limited Supply Slack community. Nik tackles your biggest questions on all things ecom, retail, and growth, like: – How to successfully transition from DTC to retail – The smartest ways to create content that actually…
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Links - CodeCrafters (partner): https://tej.as/CodeCrafters - Pratim on X: https://x.com/bhosalepratim - Tejas on X: https://x.com/tejaskumar_ Summary In this conversation, we explore the journey from backend development to becoming a Google Developer Expert in Golang. We discuss the significance of microservices architecture, the importance of sea…
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In this Ecommerce Summer School archive episode, we explore how AI is changing paid advertising for online stores. Drew Smith, co-founder of upp.ai, explains how artificial intelligence can automate these tasks. He shares how their product data platform helps businesses show more products to customers and increase sales. Drew discusses real success…
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Episode web page: https://bit.ly/4lcY2tG ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- What does it take to make marketing truly meaningful? In this episode of Insights Unlocked, we sit down…
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In this Ecommerce Summer School archive episode, we explore the challenges of growing an e-commerce business from small to big. Leonardo Caracas, Partner at Jump Ventures, shares proven strategies for scaling companies to eight figures. He discusses the key metrics that show if a business is ready to grow, common problems entrepreneurs face, and re…
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In this Ecommerce Summer School archive episode, we talk about why website speed matters so much for online stores. When sites load too slowly, 90% of shoppers will leave and go somewhere else. Our guest is Darin Archer, Vice President of Product Strategy at Yottaa.com. He explains how third-party apps can slow down your site and shares simple ways…
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Episode web page: https://bit.ly/4lhHPCW ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, Rand Fishkin, co-founder of SparkToro and marketing industry icon…
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In this Ecommerce Summer School archive episode, we explore simple email marketing strategies that can boost your store's revenue. Joining us is Sergey Sapelnyk, co-owner at Bedford Marketing. Sergey shares his experience sending over 80 million emails annually and reveals the biggest mistakes DTC brands make with email marketing. Learn about mobil…
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You’ve got questions. Nik’s got answers. In this Listener Mailbag, Nik answers questions about hiring, AI tools, video ads, and more. How do you assess Marketers when you decide to bring someone onto your team? Why are Triple Whale and Motion The Next Big Things in DTC? What’s the deal with Shopify themes? Get ready for open source, creator-lead bo…
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Links - CodeCrafters (partner): https://tej.as/codecrafters - WebAssembly on Kubernetes: https://www.cncf.io/blog/2024/03/12/webassembly-on-kubernetes-from-containers-to-wasm-part-01/ - Shivay on X: https://x.com/howdevelop - Tejas on X: https://x.com/tejaskumar_ Summary In this podcast episode, Shivay Lamba and I discuss the integration of WebAsse…
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In this episode, we explore how TikTok Shop is changing online shopping and what brands need to know to succeed. Alex Nisenzon is the CEO of Charm.io, a platform that tracks over 4 million direct-to-consumer and TikTok Shop brands. He shares key data insights about what works and what doesn't on TikTok Shop, including why brands need to work with t…
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Episode web page: https://bit.ly/4l51qH3 ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, we sit down with Dheerja Kaur, Vice President of Product Manageme…
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Welcome back. In my previous emails, we explored how to plan and present your UX strategy and gain support from the people who matter. We talked about getting buy-in and navigating the occasional tricky political waters. It was all about setting the stage, wouldn't you say? But I'm also keenly aware that we didn't dive deep into what that strategy …
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How do you build a powerful, parent-first brand in one of the most emotionally charged industries? In this episode of Limited Supply, Nik goes behind the scenes with Sam Springfield, Senior Director of Content at Bark, the parental controls tech company helping families navigate the digital world. Sam breaks down why Bark prioritizes educational st…
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In this episode, we explore how artificial intelligence is changing the business world and what it means for entrepreneurs. Host Claus Lauter shares his thoughts on both the good and bad sides of AI. Many people worry that AI could take their jobs or hurt their businesses. Claus explains how entrepreneurs can work together to turn AI from a threat …
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In this episode, we dive into why 98% of online store visitors don’t buy and how to fix it. Our guest, Matthew Stafford, is a veteran e-commerce expert and managing partner at Build Growth Scale. He shares simple strategies to boost conversions, build trust, and grow your store. Topics discussed in this episode: Why fixing conversions matters more …
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Joining me, Paul, are Marcus Lillington and Jared Spool, and together we explore how UX needs to reposition itself, what AI really means for designers, and how to navigate the current UX job landscape without losing hope. We also touch on some interesting new tools from Figma and an exciting AI-assisted prototyping app that could change how we work…
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Episode web page: https://bit.ly/43Gxevp ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, hosts Nathan Isaacs and Bobby Meixner welcome customer experience…
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In this episode, we dive into how website building can be simple for anyone, even if you're not a tech expert. Discover how modern tools help small businesses and Shopify store owners create professional webpages without hiring developers. You’ll hear from Bogdan Condurache, Co-founder and Chief Product Officer at Brizy, as he shares his mission to…
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Are your ads converting? Is conversion rate a vanity metric? What’s the deal with split testing? This week’s guest, Dylan Ander, loooooves websites, conversions, ads, and more—and he’s even known as the CRO Guy. He founded Heatmap.com to help brands get real-time behavior on their websites. Nik and Dylan dive deep into why most brands obsess over a…
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In this episode, we talk about how to get real Amazon reviews without breaking the rules. Our guest is Adam Melenkivitz, founder of Test Squared, a platform that helps Amazon sellers grow with FTC-compliant reviews. He shares how sellers can earn trust, avoid fake reviews, and stay on the right side of the law—while also getting real feedback that …
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Links - Codecrafters (Partner): https://tej.as/codecrafters - Tejas on X: https://x.com/tejaskumar_ - Mary Thengvall, The Business Value of Developer Relations: https://develocity.io/measuring-devrel-success-effective-metrics-for-impact/#:~:text=In%20a%20talk%20given%20at,5 - Matthew Revell, “What is Developer Relations?”: https://developerrelation…
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Episode web page: https://bit.ly/4kw3gQJ ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, we dive into the rapidly evolving intersection of UX design and a…
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Carley Hart has spent her career advising, mentoring and teaching customer discovery to entrepreneurs which she currently does as Director of Partnerships for Cornell Tech’s Runway Startups Program. Cool job! But Carley has also applied everything she’s learned along the way in launching her own lifestyle company, Ahhhsome Kids, with a mission to “…
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Live from SubSummit 2025, FabFitFun co-founder and co-CEO Michael Broukhim joins Nik to unpack the wild journey from political web design to pioneering subscription commerce. 1 in 6 women have been FabFitFun subscribers at one point—a feat that Michael knows is all about connection, curating the right products, and helping other brands grow in the …
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In this episode, we explore SMS and email list growth for direct-to-consumer brands on Shopify. Our guest is Soma Toth, founder and CEO of recart.com. He shares insights on building active subscriber lists, creating effective popups, and why traditional list growth methods often fail. Soma discusses their innovative one-click opt-in system that eli…
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In this episode, we explore how to grow an e-commerce brand without burning out. Our guest, Leon van der Laan, a seasoned coach and consultant, shares his expertise on building self-managing organizations. Learn how to step back, delegate effectively, and scale your business to eight figures and beyond with clarity and purpose. If you’re tired of c…
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Links - CodeCrafters (partner): https://tej.as/codecrafters - Dev on X: https://x.com/devagrawal09 - Xolvio: https://xolv.io/ - Tejas on X: https://x.com/tejaskumar_ Previous Episodes - Taylor Desseyn - YouTube: https://www.youtube.com/watch?v=6l6GpkHNlZw - Spotify: https://open.spotify.com/episode/1xN7YeNpkCf4qJ3kUkVVuh - Apple: https://podcasts.a…
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Episode web page: https://bit.ly/4dDbMuyIn this thought-provoking episode of Insights Unlocked, Jason Giles sits down with Lisa Kay Solomon—designer in residence at Stanford’s d.school, bestselling author, and strategic foresight expert—to explore how leaders can better prepare for an uncertain and rapidly evolving future. Lisa shares insights from…
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How did Nik start Sharma Brands? Why did he pivot from tech to DTC? Does he actually know Pitbull personally? If you missed Nik’s talk at Ecom North in Canada, have no fear, it’s here. He’s breaking down his backstory: from taking a gap year and never going to college to joining an agency in New York, Nik’s worked A LOT. It didn’t happen overnight.…
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This episode dives into smart inventory management for fast-growing Shopify brands. Our guest, Sebastiaan Debrouwere, founder of Genie, shares how to stay in stock without overstocking, avoid spreadsheet chaos, and grow your business efficiently. Topics discussed in this episode: Why is inventory key for fast-growing Shopify stores. How do spreadsh…
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In this episode, we discuss how artificial intelligence can boost your online store sales through smart product recommendations. Nikolay Gushchin, a software engineer and founder of an AI-powered Shopify extension, shares insights from his eight years in tech working with major brands. He explains how AI analyzes customer behavior to suggest the ri…
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Links - CodeCrafters (partner): https://tej.as/codecrafters - Lu on X: https://x.com/todepond - Lu on Bluesky: https://bsky.app/profile/todepond.com - Lu on YouTube: https://www.youtube.com/@todepond - tldraw: https://tldraw.com/ - Make Real: https://makereal.tldraw.com/ - tldraw computer: https://computer.tldraw.com/ - Tejas on X: https://x.com/te…
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Episode web page: https://bit.ly/4370dIB ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better? Send me a voice message via email at [email protected] ----------------------- In this episode of Insights Unlocked, we’re joined by Alita Kendrick, a UX researcher at Google leading…
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Creating Personality-Driven Design Experiences In this week’s episode of the Boagworld Show, we’re joined by none other than Andy “The Pioneer” Clarke. We dig deep into the role of aesthetics in UX, explore how AI can conduct user interviews, and debate how to approach pricing conversations with clients. Alongside our usual banter, you’ll find insi…
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Discover the value-packed E-Commerce Coffee Break newsletter in this milestone 400th episode! Host Claus Lauter shares how his twice-weekly newsletter helps busy online sellers stay informed in just 3-5 minutes of reading time. The newsletter includes curated e-commerce news, podcast episode highlights, and educational tips to improve your online b…
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