The Artful Pose
EARLY STUDIO PHOTOGRAPHY IN MUMBAI
� C. 1855–1940 �
Contributors
Prof. Partha Mitter
Akshaya Tankha
Suryanandini Sinha
Rahaab Allana
With a Foreword by
Tasneem Zakaria Mehta
The Alkazi Collection of Photography
new delhi • london • new york
Mapin Publishing
ahmedabad
Contents
Foreword
6
Tasneem Zakaria Mehta
This catalogue is published in conjunction with the exhibition
The Artful Pose: Early Studio Photography in Mumbai (c. 1855–1940)
held from 28 February–21 March 2010 at
Dr. Bhau Daji Lad Mumbai City Museum, Mumbai
First published in India in 2010 by
Mapin Publishing Pvt. Ltd
in association with
Dr. Bhau Daji Lad Mumbai City Museum
and
The Alkazi Collection of Photography
Simultaneously published in the
United States of America in 2010 by
Grantha Corporation
77 Daniele Drive, Hidden Meadows
Ocean Township, NJ 07712
E: mapin@mapinpub.com
and
The Alkazi Collection of Photography
India: New Delhi | rahaab@acparchives.com
United Kingdom: London | stephanie.roy@btinternet.com
Mapin Publishing Pvt. Ltd
502 Paritosh, Near Darpana Academy
Usmanpura Riverside, Ahmedabad 380 013 INDIA
T: +91 79 40 228 228 | F: +91 79 40 228 201
E: mapin@mapinpub.com | www.mapinpub.com
Dr. Bhau Daji Lad Mumbai City Museum
Veer Mata Jijabai Bhonsale Udyan, 91/A Dr. Ambedkar Road
Byculla East, Mumbai 400 027 INDIA
T: +91 22 23731234 / 65560394
E: bdlmuseum@gmail.com | www.bdlmuseum.org
The Alkazi Collection of Photography
M–141, Greater Kailash II
New Delhi 110 048 INDIA
T: +91 11 4143 7426 / 7427
www.acparchives.com
A Curatorial Note
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The rights of authors of this work have been asserted in accordance with the
Copyright, Design and Patents Act 1988.
ISBN: 978-81-89995-40-9 (Mapin)
ISBN: 978-1-935677-00-0 (Grantha)
LCCN: 2010923060
Editor: Vinutha Mallya | Mapin Editorial
Design: Paulomi Shah | Mapin Design Studio
Processed at Reproscan, Mumbai
Printed at Thomson Press, Mumbai
7
Rahaab Allana
The Dawn of Photography in India
8
A Complex Legacy of the Photographic Studio
Prof. Partha Mitter
Early Precedents
26
Ethnographic Photography in Bombay, 1855–1870
Akshaya Tankha
Facing the Lens
42
Women in Bombay’s Photographic Studios
Suryanandini Sinha
COVER:
SHAPOOR N. BHEDWAR,
Tyag No. 4 – The Mystic Sign
carbon print, c. 1890s. See p. 68–69
PAGE 1:
S. HORMUSJI, BOMBAY PHOTOGRAPHIC CO.
Verso of Cabinet Card, 165 x 107 mm,
c. 1880–1890 [The Alkazi Collection of Photography]
PAGES 2–3:
E. TAURINES (POSSIBLY)
‘Kalbadevie Road—Bombay’,
albumen silver print, 185 x 230 mm,
c. 1880s [ACP: 99.16.0002]
Performance for Camera
56
Shapoor N. Bhedwar and the Dimensions of Studio Photography in Bombay
Rahaab Allana
From Bombay to Mumbai: Studios of the City
74
Further Reading
80
Glossary of Terms
81
A Curatorial Note
Foreword
The Artful Pose: Early Studio Photography in Mumbai
(c. 1855–1940) is the first important exhibition to be held at the
Dr. Bhau Daji Lad Mumbai City Museum since its opening in January
2008. It is an honour for the Museum to collaborate with the Alkazi
Foundation for the Arts to showcase this important collection in
Mumbai for the first time. The exhibition evolved from the exciting
idea of holding a show of early studio photographs in the precinct
of the Museum, whose unique collection of models and dioramas
speaks precisely to the tradition that these photographs embody.
The exhibition takes a commanding art-historical view
of developments in photography, which had closely mirrored
developments in painting, taught at colonial art schools at the time.
Like the Museum’s collection, which was the direct result of art school
teaching and production, early studio photography borrowed much
in composition, from both painting and theatre. The early-twentieth
century was an exciting period of technological advances and the
changes it wrought on peoples lives were dramatic. The camera and
printing processes comprehensively changed the way images were
produced and consumed. The ordinary man who could never have
afforded a painted portrait previously, could, with the advent of the
camera, present nuanced portraits of himself to the world. Photographs
were tableaux of everyday lives, and they became powerful tools for
acquisition of knowledge about people and places and a means of
controlling and manipulating perceptions.
The exhibition is a first for many more reasons. It presents the
work of Narayan Daji, the brother of the Museum’s founding father,
Dr. Bhau Daji Lad, for the first time. His portrayals of ordinary people
are deeply evocative even though they conform to colonial requirements. There is a regal dignity in these portraits of the local people.
It is the first time, as well, that the work of Shapoor N. Bhedwar is
being presented in Mumbai. An accomplished photographer, he
aspired to elevate the art of photography to that of painting. Each
image has a lyrical, poetic quality that enshrines a moment. Light
and composition are used for dramatic effect.
6
The exhibition also showcases some of the earliest photomontages from the two-volume The Oriental Races and Tribes,
Residents and Visitors of Bombay by William Johnson. In addition,
there are cartes-de-viste and portraits of Parsi school girls and
gentlemen that recall the paintings of early artists of J.J. School of Art,
like M.F. Pithawala and M.V. Durandhar, who are represented in the
Museum’s collection.
In the Museum’s “Origins of Mumbai Gallery”, we have
presented a small collection of photographs of the city rarely seen
before. Mumbai’s early architectural history forms a compelling
narrative aside to the main focus of the exhibition. Many of the studios
were located in the streets and by-lanes presented in the photographs
here. It becomes almost impossible to recognise the city then from the
clutter and chaos of the city now. But a few vignettes of the past remain,
like some of the studios mentioned in the essays.
The exhibition retells history both as reality and as fantasy,
drawing the viewer into another world. The catalogue that accompanies
the exhibition has fascinating insights by eminent scholars on this
world, its motivations, its references and its compulsions. It presents
the history of not only early photography, but also of the nineteenth
and early-twentieth centuries.
Tasneem Zakaria Mehta
Managing Trustee and Honorary Director
Dr. Bhau Daji Lad Mumbai City Museum
Mumbai, at the water’s edge, is a metaphor for hard-earned
opportunities, looking towards the horizon at the future of an entire
nation. Lining India’s vast mid-western shoreline lies a heaving
metropolis, entranced by prospects of trade and commerce, yet equally
dwelling on the nuanced infusions of religion, industry and the vision
of Indian cinema. Mumbai is one of India’s most distinct frontiers,
where people from across the shores have come to share their cultures
and often found a home. And so, in this racially diverse, shimmering
harbour city, where grand gothic buildings shelter the incredible
humanity, lies the core of the exhibition, namely, the extraordinary
people and photographers of Mumbai [erstwhile Bombay].
The earliest images in the exhibition are by Narayan Daji,
from 1855, whose poignant contribution finds its way to his brother
Dr. Bhau Daji Lad’s namesake institution, earlier, the Victoria and
Albert Museum. The fascinating ethnography of Mumbai unfurls
through the rich contours of society, its residents, labourers, castes and
communities, enduring through the resilient eye of the lens, creating
layered biographies through time and tempting buried memories to
the fore. These silver testimonials were taken by a succession of
photographers who travelled extensively in Asia and abroad, pointing
their powerful lens across continents, allowing them to transgress the
bounds of their own regional or national identity. Hence, the exhibition
is as much about an encounter with time as about transcending the
contexts it presents; as much about engaging with reality on the ground,
as about ideologically breaking norms; about those dividing lines that
may define place and race, as it is about crossing those thresholds to
embrace a renewed identity.
Mumbai took to photography as early as 1840. The more
artistic and theatrical elements found a convivial space here, revealed
through a barrage of early studio photographs by local and Parsi
practitioners. Early endeavours of the camera in India were directed
at capturing ceremonial aspects of courtly life, the landscape and
ethnography. Having viewed many such images, perhaps the outward
effect was to provoke the human desire to be elsewhere and to be
transported through a photographic format. Images enabled a twin
identity, creating an imaginary space that could be circulated—
privately, publicly and conceptually—while feeding and sustaining
that illusory entity called the “self”.
Mumbai became one of the largest centres of photography’s
patronage and dispersal in India between the mid-nineteenth and
early-twentieth century. The exhibition begins with a keen recording
of native castes and tribes, that in time gradually expands to the
experimentation with portraiture, performance and popular art in
numerous photo studios such as S. Hormusji, Shapoor N. Bhedwar,
Bombay Photo Company and EOS Photographic Co. among others.
By the late-nineteenth century, professionals and independent firms,
such as Bourne & Shepherd and Lala Deen Dayal & Sons, would enlarge
the ambit of photography’s influence as a widespread democratic
medium, with enduring images of families, official and personal
leather-bound souvenir albums, carte-de-visite portraits and even
the city, exposed as a rising industrial metropolis.
The core themes in this exhibition therefore address the
mixtures, fusions and collaborations that were developed during the
late-nineteenth century, and how they were re-divided into new
categories in the twentieth century. It happened to objects like
photographs, which when displaced or dispersed were put under new
headings in new hands. It happened to the people in photographs,
who when they changed countries, took on new identities; that when
dressed, as we see in the exhibition, in the graceful vestiges of a yogi, a
courtier, or a woman in a bedchamber, found solace and freedom in
photography’s refreshingly liberal and experimental tendency.
And so, it is indeed through these photographs that we may
be drawn to express our own fragile, latent yet conscious and intimate
connections with the past.
Rahaab Allana
Curator
Alkazi Foundation for the Arts
7
The Dawn of Photography in India
A Complex Legacy of the Photographic Studio
Prof. Partha Mitter
Early photography in India, practiced both inside and outside the studio, offers us a
fascinating social history of its patronage and usage, underscoring the need for a deeper investigation
of the challenges the new medium faced and changes it wrought in visual culture. While the thrust of
my paper is an investigation into the pictorial conventions adapted by the early photographers, I will
pay particular attention to one aspect of its history: the rise of the posed studio photograph.
I propose a bold hypothesis here that there is a connection between photography—a
product of modern technology—and the courtly art of the great Mughals who belonged to the preindustrial era. This may seem somewhat surprising at first but, as I hope to show, there are indeed
some unexpected connections between these two seemingly disparate subjects.1
By the nineteenth century, even as modern technology and other accoutrements of the
British Empire had virtually obliterated Mughal courtly culture, traces of that culture survived
through the modern device of photography (Fig. 1). The failure of the Great Uprising of 1857 dealt
a deathblow to Mughal culture as the last Mughal emperor was banished to distant Burma. The
industrial revolution transformed the East India Company from a trading outpost to a vast modern
territory, held together by a wide network of railways and fast communication system, such as
the telegraph. The new contraption called the “camera” seemed to epitomise the unshaken faith
in technology that marked the Victorian Era.2 With the arrival of the camera in the subcontinent
in the 1840s, photographic societies sprang up in the presidency towns of India, namely Bombay,
Madras and Calcutta [now Mumbai, Chennai and Kolkata respectively], mostly dominated by
Europeans. But, as the visual anthropologist Christopher Pinney points out, of the 100 members of
the Photographic Society of Bengal, some 30 were Indian.3
Photography’s Early Encounters with India
FIG. 1 | UNKNOWN PHOTOGRAPHER
Moghuls, Mussulmans, of Royal Family of Delhi
albumen silver print, 135 x 153 mm, c. 1864–1869,
from People of India series, Vol. 4 (1869), text by
Col. Meadows Taylor
[ACP: D2005.88.0004 (24)]
The period was one of lively experiments but early on there was a growing cleavage
between amateurs and professionals. Today only a few works can be identified with certainty from
that period. The leading Bengali historian Rajendralal Mitra was a member of the first photographic
society of India and one of the earliest Indian amateurs to take up photography but we do not
know what kind of photographs he took.4 On the other hand, we have the works of Narayan Daji,
9
Early Precedents
Ethnographic Photography in Bombay, 1855–1870
Akshaya Tankha
“Objects arise as figures in the landscape of empire;
narratives and actions put them in motion”
W.J.T. Mitchell in What Do Pictures Want1
Introduction
FIG. 11 | NARAYAN DAJI
Kolis, Hindoo Fishermen Caste, Bombay
albumen silver print, c. 1855–1870
[ACP: 2005.01.0001 (09)]
Mitchell’s telling remark on the nature of colonialism and collecting practices of that time
finds an enchanting visual echo in the pages of photographic albums from the turn of the nineteenth
century. Here we find several instances where the photographic image encompasses a journey as much
as it does an illustration, reconfiguring objects as figures in the landscape of colonial photography.
When we take an image like Figure 11, shot against a uniformly covered backdrop, and
juxtapose it with Figure 12, we see that the latter is subjected to a creative manipulation, in which the
original photograph is reanimated as a composite print with an endless, montage landscape. Figure 11
appears unpolished, less than certain about how the people in the frame may be read. In comparison,
the anonymous figures from the same community, fore-grounded against a faux depth of field in
Figure 12, are now co-opted into the still emerging arena of ethnographic photography, coaxing
the viewer to imbibe the visual association that the composite print enables between the sitters
and the circumscribed world behind them. The concise caption and a lengthy descriptive account
of the community in question, accompanying the image in Figure 12, may be read as the narrative
that mobilizes these figures, putting them in motion within the realm of early anthropological
photography—a genre actively nurtured under the gaze of the Raj.
While the particular subjects in the two images might have been different, the history of
the two photographers and the lives of their images were intertwined in an intricate web of early
photographic practice that flourished in Bombay [now Mumbai] in the 1860s. Brought together as
part of this exhibition at the Dr. Bhau Daji Lad Museum, the vintage photographs showcase some
of the earliest examples of ethnographic photography as practiced in India from the turn of the
nineteenth century. Although somewhat nebulous as a genre, these early precedents are critically
important to study the seeds of what became integral aspects of the field in later years. At the
same time, it is pertinent to recognize the creative freedom that these pioneering experiments are
characterized by, a freedom that gradually waned in the later repertoire of ethnographic imagery.
27
Facing the Lens
Women in Bombay’s Photographic Studios
Suryanandini Sinha
FIG. 24 | BOMBAY PHOTOTYPE CO.
Bombay Beauties
postcard, 139 x 87mm, c. 1910,
printed in Luxemburg [ACP: 2001.15.1197]
Gendered identities in photographic studios capture the essence of this exhibition,
by drawing attention to the intricacies of portraiture in India. Women as particular subjects in
studios throughout the subcontinent and even in Bombay [now Mumbai] have had a perceptible
relationship with the photographic visual; the processes and internal dynamics of image taking
are specific to their social and sexual identities. While each photographic studio may have its own
history of technology, aesthetics, expertise and clientele, a large sample of images such as these merits
a thematic examination of the conventional tropes used to position women as subjects of the lens
and incarnations of larger sociological concerns.
Women have been the subjects of studio photography ever since the medium’s inception,
embodying many complexities of representation through a century-and-half of photographic history
in India. Questions and revelations abound in these images, and hence I seek to analyze some of
the first samples of studio photos that foreground women, in order to diagnose how gender also
conditions the dynamics of visuality. While studio photography, since the early-twentieth century,
has undergone much technological change, it traces its roots to the initial aesthetics that emerged
at the inception of the medium, while it was still used outside the precincts and purposes of the
studio. I seek to elaborate here, some part of the wider history pertinent to studio photography in
India, together with significant theoretical possibilities presented by the portrait photos of women.
The year 1840 saw India’s first camera in the city of Calcutta [now Kolkata]. With the
headquarters of the English East India Company located here, the city became the site from where
the British commissioned professionals to take daguerreotype images surveying the Indian landscape
and architecture. This was followed by country-wide anthropometric portraits of the various
Indian native “types” that featured in projects such as the eight-volume the People of India series
(1868–1875) containing more than 400 mounted prints. The camera was hence used to document
different castes and tribes of the Indian populace, either for fear of their extinction or rebellion
against the Empire. Photography thus developed a vocabulary that aided the discipline in both
academic and, more strongly, political ways to seek order and gain control in an unfamiliar
cultural and social fabric. Ethnographic photography emerged as the precedent to studio-based
photography, and carried over some of its technical and aesthetic vocabulary as well.
43
Performance for Camera
Shapoor N. Bhedwar and the Dimensions of
Studio Photography in Bombay
Rahaab Allana
Light and expression are perhaps the two principal elements infused in the creation of a
strong portrait. To aesthetically manage the luminosity upon the sitter, and thereby accentuate his/
her character, were central components for the production of sepia-toned depictions in the
nineteenth century. Though, just as these artistic means were essential requisites for proclaiming a
handsome likeness, so too was the space in which the cameraman endeavoured to coax his clientele
to their fullest, photogenic potential. Interestingly, in the mid-nineteenth century, photographic
studios appeared as portable galleries and improvised quarters, ranging from pushcarts, horsedrawn vans to flatboats and railroad cars. They contained a minimal area to pose the sitter, a camera,
which in late-nineteenth century would have been the revolutionary Eastman Kodak No.1,
a darkroom to sensitize the plates and another adjoining space to prepare and mount fi nished
prints.1 One of the most important elements here was the need for natural illumination, which was
more often provided by a skylight. Studios located in buildings, therefore, had to be placed on the
top floor. In order to minimise the effect of the intensity and quality of changing light from morning to
noon and then dusk, mirrors and reflectors were used to focus the glow upon the subject (Fig. 35).
The expansion of such studios in India began with the arrival of equipment to the ports,
the most active of which were the cities of Bombay and Calcutta [now Mumbai and Kolkata
respectively]. As is the case today, Bombay was a commercially driven metropolis, and photography
became a means of bridging the linked fields of patronage and industry, displaying a vast cultural
tapestry of its people. With rising commerce and trade, the need for sophisticated studios steadily
increased in order to pander to the shift ing tastes of those who wished to be celebrated by the lens.
A vast canvas of society from all walks saw themselves magically imprinted on paper, and with time,
photography was no longer treated as an isolated form of documentation or surveillance, but rather
a means for articulating a palpable correlation between the arts. The following essay is therefore an
attempt to value the studio as a liberating and convivial space, wherein the union of conjecture and
culture allowed for an evolving visual vocabulary at the turn of the nineteenth century.
In this context, the exhibition presents the work of a provocative wielder of the medium,
Shapoor N. (Nusserwanji?) Bhedwar, through his unique album now in the Alkazi Collection
57
From Bombay to Mumbai
Studios of the City
Rahaab Allana
Fig. ii | The exterior of Indian Art Studio, founded
in 1917. Photo: Manoj Pandey, 2009
Fig. iii | Vanguard Studio established in 1927,
allegedly the oldest studio in Girgaum.
Photo: Manoj Pandey, 2009
A cursory glance at the mounts and versos of innumerable photographs from the latenineteenth century in Mumbai reveal exciting aesthetic and sociological traces of the city’s cultural
history. A majority of the studios were located in the Fort area, Merewether Street or on Kalbadevi
Road—locales that catered to a growing middle class at the time. Among the popular studios
were: P. Gomes & Co., P. Vuccino & Co., S. Hormusji, National Photo Co. (fig. i), Fred a Lair
and innumerable others. These studios expedited their sales by advertising along artistic lines with
a clear connection to a pictorial tradition, more so of the Victorian era, rather than merely being
studios patronised for straightforward documentation.
One of the early studios that still exists is Indian Art Studio (fig. ii), or Premiere Palace,
founded in 1917, located on Princess Street, as it was once known, now functioning under proprietor
Fig. i | S. HORMUSJI, BOMBAY
Verso of Cabinet Card, 164 x 106 mm,
c. 1880–1890s
Photographer’s Ref. 15806
[ACP: D2003.05.0048]
75