Performance of Mutual Funds in India

Bilal Ahmad Pandow, International Journal of Research in IT, Management and Engineering, ISSN 2249-1619, Impact Factor: 6.123, Volume 07 Issue 1, January 2017, Page 14-23 Performance of Mutual Funds in India Bilal Ahmad Pandow Senior Lecturer, Department of Management Studies, Middle East College Abstract: The Indian mutual fund industry has come a long way since its inception in 1963. The industry has witnessed sufficient growth on all parameters be it; number of fund houses, number of schemes, funds mobalised, assets under management etc. One of the important goals of the mutual fund industry is to attract and mobalise major portion of the House Hold Savings (HHS) in order to enable the small savers to benefit from the economic growth by facilitating them to park their savings into the assets which yield better riskadjusted returns. Therefore, the question arises, has the Indian mutual industry succeeded in achieving this goal? The present study will try to look for the answers. Though, the mutual fund industry has recorded significant progress on all fronts yet it has not been able to utilize its potential fully. On almost on all parameters it is far behind the developed economics and even most of the emerging economics of the world. The industry is confronted with number of challenges like low penetration ratio, lack of product differentiation, lack of investor awareness and ability to communicate value to customers, lack of interest of retail investors towards mutual funds and evolving nature of the industry. Based on the analysis the study suggests that if the industry has to utilize its potential fully, it has to address these challenges. Keywords: Mutual Funds, Assets under Management, House Hold Savings, Risk, Returns, Investors I. INTRODUCTION With the increasing emphasis in domestic savings and their mobilization and allocation towards profitable investments, the need and scope of mutual fund operations has increased. The mutual funds is one of the important classes of financial intermediaries which enables millions of small and large savers spread across the country as well as internationally to participate in and derive the benefits of the capital market growth. It is an alternative vehicle of intermediation between the suppliers and users of investable financial resources which is becoming increasingly popular in India and aboard due to higher investor return and relativity low risk and cost. Thus the involvement of mutual funds in the transformation of Indian economy has made it urgent to view their services not only as financial intermediary but also as pace settlers as they are playing role in mobilizing and efficient allocation of investable funds through markets. The fact is that the mutual funds have a lot of potential to grow but to capitalize the potential fully, it would need to create and market innovative products and frame distinct marketing strategies. Moreover, the equity culture has not yet developed fully in the country as such, investor education would be equally important for greater penetration of mutual funds. The history of mutual funds dates back to 19 thcentury with its origin to Great Britain. Robert Fileming set-up in 1868 the first investment trust under the title ‘Foreign and Colonial Investment Trust’ to manage the finances of moneyed classes of Scotland by spreading the investment and other investment trusts which were subsequently set-up in Britain and the US, resembled today’s close-ended mutual fund schemes. The first mutual fund in the US namely, Massachusetts Investors’ Trusts, was set up in 1924. In India, the mutual fund industry started in 1963, however, its history has been divided into four phases. II. GROWTH AND DEVELOPMENT OF MUTUAL FUNDS IN INDIA The Mutual funds industry that started its journey in the country in 1963 has turned as one of the important constituents of the financial sector. The industry has witnessed sufficient expansion and standardization in terms of products and services offered, regulatory mechanism, and the proliferation of large number of private sector funds both domestic and foreign. The fact is that the fund market in the country has graduated from offering plain vanilla equity and debt funds, to an array of diverse products such as Gold Funds (GF), Exchange Traded Funds (ETFs), and capital protection oriented funds and even the native funds (Fozia, 2013). Truly, the mutual fund industry in the country has come from long-way but the moot question is that whether it has realized its potential fully. In order to answer this question, we would need to critically analyze its growth. For this purpose in the following para’s the growth that the mutual funds industry has achieved over a certain period of time has been analyzed in respect of the following parameters: Number of funds Fund Schemes offered Mobilization of Funds Assets Under Management Household Savings mobilized Performance of AMCs in terms of earnings and profitability http://indusedu.org Page 14 Bilal Ahmad Pandow, International Journal of Research in IT, Management and Engineering, ISSN 2249-1619, Impact Factor: 6.123, Volume 07 Issue 1, January 2017, Page 14-23 III. GROWTH IN NUMBER OF FUNDS As already stated that the first mutual fund namely UTI was established in 1963 which dominated the industry in the country till 1992. With the entry of other public sector and private sector funds, it gradually lost its dominance. As can be seen from Table1.1 that the number of mutual funds which were 31 in 1997-98 have grown to 41 in 2010-11 at a compound growth rate of 2 percent which doesn’t compare well with the growth rates in other emerging economies of the world. As compared to 2 percent growth rate in India, the mutual fund industry worldwide has registered a compound growth rate of 40 percent during 1990-2009 as becomes clear from the data detailed in Table 1.2. During said period, the numbers of private sector funds have grown from 21 funds in 1997-98 to 35 funds in 2010-11 at a compound growth rate of 4 percent. Compared to this, the public sector funds have witnessed a significant decline. The number of funds which were 10 in 1997-98 has declined to 6 funds in 2010-11 at a negative compound growth rate of 4 percent. What emerges from the date detailed in Table 1.1 is that during the period between 1997-98 to 2010-11 mutual fund industry in India was characterized by a significant decline in the number public sector funds and somewhat sufficient growth in the private sector funds. As on 2011 the mutual fund industry in the country is dominated by the private sector funds. Though India has achieved sufficient growth in the number of fund houses over a period of time but the mutual funds market is highly concentrated. Out of the 44 AMCs operating in India, approximately 80 percent, of the AUM is concentrated with 11 leading players in the market. These funds includes HDFC Mutual Fund (13 percent), Reliance Mutual Fund (12 percent), ICICI Prudential (10 percent), UTI (9 percent), Birla Sun Life (9 percent), SBI Mutual Funds(7 percent), Franklin Templeton (5 percent), IDFC Mutual Fund (5 percent), Kotak Mahindra Mutual Fund (4 percent), DSP Black Rock Mutual Fund (4 percent) and Axis Mutual Fund (2 percent). The remaining 33 Mutual Funds account for 20 percent of AUMs as on 2013. The remaining 33 mutual funds account for 20 percent of AUMs as on 2013. This is indicative of the fact that the market is highly concentrated. Therefore, for the healthy growth of the industry, the need is to see the disbursement of the business across the fund houses. Table 1.1: Growth in Number of Mutual Funds (Sector-Wise) CAGR Year Public Sector Private Sector Total (In %age) 1997-98 10 21 31 1998-99 10 22 32 3 1999-00 11 21 32 0 2000-01 11 24 35 9 2001-02 10 25 35 0 2002-03 9 24 33 -6 2003-04 8 23 31 -6 2004-05 6 23 29 -6 2005-06 5 24 29 0 2006-07 5 25 30 3 2007-08 5 28 33 10 2008-09 5 30 35 6 2009-10 5 33 38 9 2010-11 6 35 41 8 CGR (In %age) -4 4 2 Note: CAGR stands for compound annual growth rate & CGR stands for compound growth rate. Source: Figures compiled from AMFI Reports Year 1940 1945 1950 1960 1970 1975 1980 1985 http://indusedu.org Table 1.2: Total Number of Mutual Funds/Schemes around the world Mutual Funds Year Mutual Funds 8 2001 52849 73 2002 54110 103 2003 54569 161 2004 55524 361 2005 56868 426 2006 61506 564 2007 61506 1531 2008 69032 Page 15 Bilal Ahmad Pandow, International Journal of Research in IT, Management and Engineering, ISSN 2249-1619, Impact Factor: 6.123, Volume 07 Issue 1, January 2017, Page 14-23 1990 3000 2009 65735 Source: Mutual Fund Fact Book, 1990, SEBI Handbook of Statistics IV. GROWTH IN NUMBER OF SCHEMES Mutual funds offer family of schemes to suit varying needs of investors. The different schemes offered are classified on the basis of their structure (Liquidity) into open ended funds and close ended funds. Based on the investment objective, these schemes are further classified into growth funds, balanced funds (Debt and Equity), income funds (debt) Tax saving, Gilt funds and money market mutual funds. To meet the varying needs of the investing public, the mutual fund companies in the country have been continuously launching new schemes. As becomes clear from the data detailed out in Table 1.3 that throughout the period under study (1997-98 to 2010-11) 2,933 new schemes have been launched. The maximum number of new schemes i.e. 2269 or77.36 percent of the schemes have been launched during 2006-07 to 2010-11. The launching of new schemes have grown at a compound rate of 23 percent from 1997-98 to 2010-11.Majority of the new scheme launched during the period included Regular Income Scheme (81.79 percent) and Growth Schemes (11.56 percent). As becomes clear from the data detailed in Table 1.3 the two schemes together accounted for 93.35 percent of new schemes launched during the period. The rest of the schemes, i.e. Balanced, Equity Linked Saving Scheme (ELSS) Gilt, Money Market (MM) and other schemes accounted for 1.09 percent, 1.36 percent, 1.16 percent, 1.98 percent and 1.06 percent of the new schemes launched respectively. What becomes clear from the above discussion is that the Indian mutual fund industry has launched good number of new schemes, however, majority of the new schemes launched during the period were Regular Income Schemes followed by Growth Schemes. Table 1.3: New Schemes Launched (category wise) Year Income Growth Balanced ELSS Gilt MM Other Total 1997-98 25 13 1 4 0 0 43 1998-99 19 11 0 2 0 8 40 1999-00 14 25 8 3 12 2 64 2000-01 17 8 6 4 1 5 41 2001-02 53 17 2 0 9 9 90 2002-03 32 17 1 0 1 2 53 2003-04 29 10 2 0 2 3 46 2004-05 52 36 4 0 0 5 97 2005-06 130 46 1 8 5 190 2006-07 366 32 2 7 6 1 414 2007-08 539 55 2 3 2 5 6 612 2008-09 504 27 7 4 3 6 551 2009-10 138 19 2 2 1 3 9 174 2010-11 481 23 1 2 2 9 518 Total 2399 339 32 40 34 58 31 2933 %age to the total 81.79 11.56 1.09 1.36 1.16 1.98 1.06 100 Note: CAGR stands for compound annual growth rate. Source: Figures compiled from AMFI Reports Perusal of data detailed out in Table 1.4 also reveals that the total number of schemes in operation have grown from 235 schemes in 1997-98 to 1,131 schemes at a compound growth rate of 14 percent which compares well with the growth rates of other developing economies. Category-wise, Income, Growth, Balanced, Gilt, Money Market and other schemes have grown at a compound growth rate of 18 percent, 13 percent, 4 percent, 6 percent, 7.9 percent and 37.2 percent respectively as becomes clear from the data detailed out in Table 1.5. It can also be seen from the above referred table that ELSS is the only scheme which has recorded negative compound growth rate of 2 percent in the number of schemes in operation during the period. The numbers of schemes in operation as on 2010-11 are dominated by regular income scheme which account of 52.25 percent of the total schemes in operation. The growth scheme as on 2010-11 accounted for 29 percent of the total schemes in operation. As such these two schemes accounted for 81.25 percent of the total schemes in operation in 2010-11 and rest of the schemes namely Balanced, ELSS, Gilt, Money Market and other schemes accounted for 2.82 percent, 4.24 percent, 3.27 percent, 4.51 percent and 3.89 percent respectively. Thus it can be safely concluded that the scene in the Indian mutual fund industry is dominated by the Regular Income Schemes followed by the Growth Schemes right through the period under study i.e. 1997-98 to 2010-11. http://indusedu.org Page 16 Bilal Ahmad Pandow, International Journal of Research in IT, Management and Engineering, ISSN 2249-1619, Impact Factor: 6.123, Volume 07 Issue 1, January 2017, Page 14-23 Table 1.4: New Schemes Launched & Total Schemes in Operation New schemes launched Total schemes CAGR Number percent Number (in %age) 1997-98 43 18.30 235 18 1998-99 40 14.44 277 22 1999-00 64 18.99 337 17 2000-01 41 10.43 393 6 2001-02 90 21.58 417 -8 2002-03 53 13.87 382 5 2003-04 46 11.41 403 12 2004-05 97 21.51 451 31 2005-06 190 32.09 592 28 2006-07 414 54.76 756 26 2007-08 612 64.02 956 5 2008-09 551 55.04 1001 -12 2009-10 174 19.72 882 28 2010-11 518 0 1131 Note: CAGR stands for compound annual growth rate Source: Figures compiled from AMFI Reports Table 1.5: Total Schemes in Operation Category Wise Year Income Growth Balanced ELSS Gilt MMMF Others 1997-98 84 74 19 58 0 0 1998-99 100 83 17 60 0 17 1999-00 113 105 23 65 13 18 2000-01 126 110 32 80 19 26 2001-02 146 114 34 63 29 31 2002-03 117 120 35 47 31 32 2003-04 131 126 37 43 30 36 2004-05 159 151 35 37 30 39 2005-06 251 194 36 37 29 45 2006-07 367 227 38 40 28 55 1 2007-08 506 270 37 42 30 58 13 2008-09 509 293 35 47 34 56 22 2009-10 367 307 33 48 35 56 36 2010-11 591 328 32 48 37 51 44 CGR 18 13 4 -2 6 7.9 37.2 (in %age) Note: CGR stands for compound growth rate. ELSS stands for equity linked saving scheme MMMF stands for money market mutual funds Source: Figures Compiled from AMFI Reports Total 235 277 337 393 417 382 403 451 592 756 956 1001 882 1131 14 V. FUNDS MOBILIZED Launching more and more new schemes are aimed at meeting the varied needs of the investing public in order to mobilize more funds. As such launching new schemes serves the purpose only when such schemes have enabled to mobilize more and more funds. The total funds raised by the mutual fund industry in the country has increased from INR 18,701 crores in 1997-98 to INR 88,59,515crores in 2010-11 thereby having registered a compound growth rate of 67 percent as becomes clear from Table 1.6. It can be seen from the said table that public sector mutual funds were major mobiliser of funds in the years 1997-98 and 1998-99 accounting for 82.69 percent and 65.50 percent respectively of the total funds mobilized. After 1998-99, the private sector mutual funds dominated the mutual fund industry in terms of funds mobilized. The private sector funds which accounted for just 34.50 percent of the total funds mobilized in 1998-97have increased its share to 71.40 percent in 1999-00 which kept increasing up to 2003-04 to 90.59 percent. However, the share of private http://indusedu.org Page 17 Bilal Ahmad Pandow, International Journal of Research in IT, Management and Engineering, ISSN 2249-1619, Impact Factor: 6.123, Volume 07 Issue 1, January 2017, Page 14-23 sector mutual funds declined after 2003-04 to 76.84 percent of the total funds mobilized in 2009-10. But surprisingly in 2010-11 the share of private sector mutual funds declined sharply to 21.86 percent only which seems to be an exceptional event. What emerges from the above is that mutual industry in the country has witnessed some growth in the amount of funds mobilized over the period under study. Further, private sector funds which accounted for little portion of the funds mobilized in 1997-98, have overtaken public sector funds significantly and till 2009-10 these funds occupied dominant place with respect to the mobilization of funds. Category wise: Regular Income Funds accounted for major portion of the funds mobilized in the years from 1997-98 to 1999-00 with a total contribution of 68.33 percent, 64.27 percent and 29.64 percent respectively followed by Balance Funds in 1997-98 which accounted for 25.19 percent. In 1998-99, the other major contributor was Money Market Funds which accounted for 25.95 percent of the total funds mobilized. After 2000-01, most of the funds in the industry were mobilized in Money Market Funds whose share in 1998-99 was 25.95 which had increased to 83.92 percent in 2006-07 and as on 2010-11 it remained at 74.49 percent. As against this the Income Scheme which accounted for a major portion of the funds mobilized in 1997-98 had witnessed a steady decline in its share of funds mobilized during the reference period (1997-98 to 2010-11). Its share had declined from 68.33 percent in 1997-98 to a low of 10.89 percent in 2006-07 and as on today it accounted for 24.52 percent only. After 2000-01 the other schemes namely Growth, Balanced, ELSS, Gilt, Money Market and other schemes contributed very little to the total funds mobilized. The combined share of these schemes ranged only between 4 to 5 percent which is negligible by all standards. From the above discussion, two inferences can be drawn that over a period of time, the Money Market Mutual Funds (MMMF) emerged as a major contributor to the funds mobilized and since 2000-01 it continues to dominate the industry in terms of funds mobilized. Contrary, the Income Scheme which was initially dominant schemes gradually lost its ground to the MMMF and had witnessed a sharp decline in the share of funds mobilized during the period. Among other schemes, except ELSS and Growth Schemes, all other schemes have registered little or no growth in the funds mobilized. The Growth & ELSS Scheme have registered sufficient growth in the funds mobilized during the period but right from the beginning ELSS Scheme accounted for very little portion of the funds mobilized, but is gaining popularity. The Growth Scheme which continued to be one of the important schemes till 2000-01 witnessed significant decline in its share to the total funds mobilized by the industry and as on 2010-11 its contribution has been negligible. Table 1.6: Category Wise Funds Raised by Total Schemes in Operation (INR in Crores) Year Income Growth Balanced ELSS Gilt MMMF Other Total 1997-98 12779 1187 4711 24 0 0 18701 1998-99 13738 1923 161 8 0 5547 21377 1999-00 17707 15020 5717 247 5132 15925 59748 2000-01 26674 17996 7701 214 4160 36212 92957 2001-02 51021 1983 477 33 6439 104570 164523 2002-03 109423 4618 361 22 5202 195047 314673 2003-04 172939 26642 2523 53 12387 375646 590190 2004-05 155719 37079 3755 154 4361 638594 839662 2005-06 168792 82086 4006 3935 2480 836859 1098158 2006-07 21106 89682 4473 4669 1853 1626790 99 1748672 2007-08 881345 119833 11488 6448 3180 3432738 9339 4464371 2008-09 1180694 29481 2695 3324 14696 4187977 7486 5426353 2009-10 2895901 61114 4693 3601 3974 7044818 4922 10019023 2010-11 2172860 63142 7490 3450 4450 6599724 8399 8859515 CGR (in % 53.00 39.00 4.00 51.00 67.00 age) Note: CGR stands for compound growth rate ELSS stands for equity linked saving scheme MMMF stands for money market mutual funds Others include Gold ETF, other ETF & FOF overseas Source: Figures Compiled from AMFI Reports VI. ASSETS UNDER MANAGEMENT OF MUTUAL FUNDS Mutual Funds are expected to play a crucial role of mobilizing particularly household savings and to manage the funds efficiently so as to provide sufficient return to the investors. Although, the Indian mutual funds have to go a long way in its role play on the above referred lines yet, over a period of time it has achieved some noticeable growth & development. As becomes clear from the data detailed in Table 1.7 that the net assets http://indusedu.org Page 18 Bilal Ahmad Pandow, International Journal of Research in IT, Management and Engineering, ISSN 2249-1619, Impact Factor: 6.123, Volume 07 Issue 1, January 2017, Page 14-23 under the management of mutual funds have increased from INR 68,984 crore in 1997-98 to INR 5,92,250 crore in 2010-11 at a compound growth rate of 20 percent. It can also be seen from the above referred table that during the reference period, the maximum growth has been recorded by the private sector mutual funds and the public sector mutual funds have gained little growth. The private sector mutual funds have recorded a compound growth rate of 48 percent in the net assets under its management during the period 1997-98 to 2010-11. Compared to this phenomenal growth rate, the net assets under the management of public sector mutual funds have grown just at a compound growth rate of 6 percent during the same period which by all means is dismal. Of the two sectors, the public sector mutual funds have witnessed a sharp decline in its share of the total net assets under the management of mutual funds. From the data presented in Table 1.7 reveals that 94.07 percent of the total assets were under the management of public sector funds in 1997-98 which had declined to 22.1 percent in 2010-11. This sharp decline is due to the increasing dominance of the private sector mutual funds in India. The private sector mutual funds which were an insignificant player in the industry in 1997-98 with a total share of 5.93 percent of the total assets under its management, have witnessed significant spurt in its business share. The assets under its management have witnessed an increasing trend and have increased from 5.93 percent in 1997-98 to 77.9 percent in 2010-11. The fact that becomes evident from the data presented in Table 1.7 is that the public sector mutual funds have lost its dominating role to the private sector mutual funds. Based on multiple parameters, the private sector mutual funds as on 2011 are major and dominating player in the Indian mutual fund industry. Table 1.7: Assets under Management as on March 31 category wise Year Income Growth Balanced ELSS Gilt MMMF Other Total 1997-98 NA NA NA NA NA NA 68984 1998-99 48372 14622 1909 2477 0 1092 68472 1999-00 49859 26927 26757 4865 2370 2227 113005 2000-01 48863 13483 19273 2523 2317 4128 90587 2001-02 55788 13852 16954 1768 4163 8069 100594 2002-03 47564 9887 3141 1228 3910 13734 79464 2003-04 62524 23613 4080 1669 6026 41704 139616 2004-05 47605 36711 4867 1727 4576 54068 149554 2005-06 60278 92867 7493 6589 3135 61500 231862 2006-07 119322 113386 9110 10211 2257 72006 96 326388 2007-08 220762 156722 16283 16020 2833 89402 3130 505152 2008-09 197343 95817 10629 12427 6413 90594 4077 417300 2009-10 311715 174054 17246 24066 3395 78094 5409 613979 2010-11 291975 169754 18445 25569 3409 73666 9432 592250 Note: ELSS stands for equity linked saving scheme MMMF stands for money market mutual funds Others include Gold ETF, other ETF & FOF overseas Source: Figures Compiled from AMFI Reports AUM Composition by Product, Investor and Geographical Distribution The product category of Indian mutual fund is broadly classified into six categories namely: Liquid/Money Market, Equity Oriented, Debt Oriented, Balanced, Gilt and Gold ETFS. Gilt category constitutes a major position of the AUMs as on 2013. Debt Oriented accounted for 57 percent of the AUMs as on 2013, and its share has increased from 50 percent in 2011 to 57 percent in 2013. The share of Gilt and Liquid/Money Market segment which was negligible at one point of time is showing an increasing trend and as on 2013, it accounted for 16 percent of the total AUMs. The Equity Oriented Funds account for only 22 percent of the total AUMs as on 2013.Compared to this the Balanced Schemes account for 2 percent of AUM. It becomes quite clear that very little portion of the funds are channelized towards Gold ETFS, Balanced and Liquid/Money Market. The other fact is that the Debt Oriented Funds have recorded significant growth during the last few years. These have recorded significant growth due to the popularity of gold as an investment for Indians as well as due to lowering of administrative charges. AUM composition by corporate investments constitutes 49 percent of AUM followed by High Net worth Investors. Both of these categories of investors prefer Debt/Money Market funds rather than the equity. The retail investments account for 20 percent of AUM. These also prefer debt oriented funds rather than equity. As on 2013, out of the total Equity AUM, Retail investment constitute mere 1.95 percent, which is indicative of poor Equity culture among the retail investing public in the country. Equity AUM mainly consists of FII investment. http://indusedu.org Page 19 Bilal Ahmad Pandow, International Journal of Research in IT, Management and Engineering, ISSN 2249-1619, Impact Factor: 6.123, Volume 07 Issue 1, January 2017, Page 14-23 As such on the basis of the above, it can be concluded that the mutual funds have not yet achieved a breakthrough in penetrating deep into the retail segment. Retail investors in the country continue to prefer bank deposits and the real estate sector as viable investment avenues for putting their savings. The poor participation of retail segment through mutual fund route is due to very low levels of awareness & financial literacy, shown capital market growth, and the cultural & behavioral factors. The other important factor is the failure of the mutual fund industry to penetrate across the cities and towns of the country. Top five cities namely Mumbai, Delhi, Chennai, Bangalore and Calcutta contribute 74 percent of the total funds mobalised. All other remaining cities contribute with 26 percent of the total funds with the bottom 75 cities with only 5 percent. Therefore, increasing penetration ratio is need of the hour. The key to combating this challenge is to ensure a wider distribution reach and greater investor awareness through investor education drives. VII. MOBILIZATION OF HOUSEHOLD SAVINGS The earlier discussion has made it clear that the Indian mutual fund industry has come a long way since 1963 when the first mutual fund was established by the UTI. Today, there are 51 mutual funds belonging to public sector, domestic private sector and foreign private sector funds offering wide variety of schemes and products to the investing public at the national and international level. Over a period of time significant innovations have been made in its product profile to meet the varied needs of the investing public. But the question is has the Indian mutual industry fully realized its goal of mobilizing major portion of household savings or enabled the small savers to benefit from the economic growth that the country has been witnessing by facilitating them to park their savings into the assets which yield better risk-adjusted returns. According to the World Bank, Gross domestic savings (percent of GDP) in India was last measured at 29 in 2011. Gross domestic savings are calculated as GDP less final consumption expenditure (total consumption). During, 2009-10, the GDS as a percentage of GDP is 33.7 percent which was just 16.9 percent in 197576. From the data presented in the above mentioned table it becomes clear that India has witnessed a steady growth in GDS as a percentage of GDP which was 16.9 percent in 1975-76, had increased gradually to 24.4 percent in 1995-96 then declined marginally to 23.7 percent in 2001-02. In the first part of the decade of 2001, it has recorded significant growth from 23.7 percent in 2001-02 to 34.2 percent in 2005-06. The other fact that becomes clear from the data presented in the table is that the major contribution to GDS in the country has remained from House Hold Sector (HHS) right from the beginning. It can be seen from the table that as on 2009-10, the HHS accounted for 69.7 percent of the total GDS which had peaked to 93 percent in 2001-02. The other fact that emerges from the data is that the HHS has recorded a steady growth in its contribution to GDS. The share of HHS was 64 percent in 1975-76 which had increased to 93 percent in 2001-02. However, between 1975-76 to 2009-10 it had remained in the range between 64 percent to 93 percent. What emerges from the above is that the GDS as a percentage of GDP has recorded steady growth and most of the savings come from the HHS in the country. Sufficient and increasing GDS will serve the purpose only when the savings are channelized into productive assets. The financial institutions have a role to play in this direction. Since mutual funds are one of the important financial intermediaries whose role in the mobilization of household savings in particular is crucial. Mutual fund industry in the country has come a long way to assist the transfer of HHS to the real sector of the economy. This fact becomes evident from the increasing share of Assets under the Management (AUM) of mutual funds to GDP. The ratio of AUM to GDP increased gradually from 4.75 percent in 2004-05 to 9.37 percent in 2009-10. However, the ratio of 9.37 percent is significantly lower than the ratio of AUM to GDP in developed countries of the world where it ranges between 20 percent to 70 percent. Among the category of emerging economics, Brazil has AUM to GDP ratio of 40 percent and around 33 percent for South Africa. As such the mutual fund industry has to go a long way in fully realizing its role of mobilizing savings particularly of the HHS. The House Hold Sector saves in the form of currency, bank and non-banking deposits, life insurance fund, provident and pension fund claims on government, and shares & debentures. For economic growth, it is necessary that the savings are held in financial assets such as deposits, shares & debentures; and in the form of contractual savings rather than in currency which is likely to result in the creation of unproductive assets like gold. Further, direct transfer of savings is preferred for the reason being less costly. For direct transfers through the instruments of shares& debentures, the mutual fund route is being encouraged for safety and other reasons. Owing to this fact, numbers of measures were taken by the regulator to encourage channelization of HHS through mutual funds. http://indusedu.org Page 20 Bilal Ahmad Pandow, International Journal of Research in IT, Management and Engineering, ISSN 2249-1619, Impact Factor: 6.123, Volume 07 Issue 1, January 2017, Page 14-23 Table 1.8: Instrument-wise Distribution of Household financial Assets (in percent) 960102- 03- 0405- 06- 07- 08- 0910Financial Assets 97 02 03 04 05 06 07 08 09 10 11 Currency 8.6 9.7 8.9 11.2 8.5 8.7 10.2 11.4 12.7 9.8 13.3 Fixed Income (a+b+C) 84.5 81.8 86.9 81.6 85.4 84 80.6 78.2 88 85.6 87.1 a) Deposits 48.1 39.4 40.9 38.8 37.0 47.1 49.1 52.2 60.7 47.2 47.3 b) Insurance/ Provident Fund 29.4 30.3 31.1 27.3 28.9 24.7 28.8 27.9 31.1 34.1 33.3 c) Small Savings 7 12.1 14.9 15.5 19.5 12.2 2.7 -1.9 -3.8 4.3 6.5 Securities market (d+e+f) 7 8.5 4.2 7.5 6 7.3 9.3 10.3 -3.5 4.6 -4 d) Mutual funds 0.3 1.8 1.3 1.2 0.4 3.6 5.3 7.9 -1.4 3.3 -1.8 e) Securities 0.4 5.8 2.5 7.5 4.9 2.4 0.3 -2.1 0.0 0.0 0 6.3 0.9 0.4 -1.2 0.7 1.3 3.7 4.5 -2.1 1.3 -2.2 100 100 100 100 100 100 100 100 100 100 Govt. f) Other securities Total Source: Handbook of statistics Indian securities market and RBI Annual Reports Perusal of data about the household sectors financial assets portfolio detailed out in Table 1.8 reveals that households held a large proportion of their savings in the form of deposits (both banking & non-banking). As can be seen from the above stated table that the deposits which were 48.1 percent in 1996-97 have decreased to 37 percent in 2004-05 and then increased to 52.2 percent and 60.7 percent in 2006-07 and 2007-08 respectively. The spurt in bank deposits in 2006-08 was due to a recession in the Indian capital market during the period, however the fact that becomes clear is that the bank deposits continues to constitute a major form in which house hold savings are held in India throughout the period 1996-97 to 2010-11. The other fact is that it has witnessed a marginal decline from 48.1 percent in 1996-97 to 47.3 percent in 2010-11 of total household savings. It can also be seen from the Table 1.9 that the contractual savings or savings under provident fund schemes, pension and life insurance funds were the next preferred form of savings for the Indian savers during the period. As such it can be concluded that mutual funds is not the preferred choice for household sector for parking savings. Therefore, the need of the hour is that the mutual fund industry is to find out ways and means for attracting more and more funds from the house hold sector, which carries a great socio-economic sense. VIII. CONCLUSION The Indian mutual fund industry has come a long way since its inception in 1963. The industry has witnessed sufficient growth on all parameters be it; number of fund houses, No. of schemes, funds mobalised, assets under management etc. The fund industry in the beginning consisted of UTI mutual fund only, but today the industry consists of all the three sectors viz. public sector, private sector and foreign fund houses. The fund houses which were just 31 in 1997-98, have grown to 44 funds as on 2013. Similarly the numbers of schemes in operation have grown from 235 in 1997-98 to 1,131 schemes at a compound growth rate of 14 percent. The major schemes in operation are regular Income Schemes which account for 52 percent of the total schemes, followed by Growth Schemes with 29 percent of the total schemes. ELSS is the only scheme which has recorded negative growth during the period. The total funds raised by the industry in the country has increased from INR 18,701crore in 1997-98 to INR 88,59,515 crores in 2010-11 at a compound growth rate of 67 percent. The public sector mutual funds were major mobiliser of funds up to 1998-99. With around 66 percent share, but 1999 onwards, private sector mutual funds dominated the industry in terms of funds mobalised with a share of 90.59 percent as on 2003-04. The Money Market Mutual Fund (MMMFs) emerged as a major contributor to the funds mobalised and since 2000-01 it continues to dominate the industry in terms of funds mobalised. Contrary the Income Scheme which was initially the major contributor, has gradually lost its ground to the MMMFs. In terms of Assets Under Management (AUM), the industry recorded significant growth. The net assets under the management have increased from INR 68,984 crore in 1997-98 to INR 5,92,250 crore in 2010-11 at a compound rate of 20 percent. Category-wise, the private sector funds have recorded a compound growth rate of 48 percent as against the growth rate of 6 percent by the public sector funds, indicating thereby that the dominating place of private sector funds which at one point of time accounted for only 5.93 percent of AUMs which as on 2010-11 account for 77.9 percent. One thing that is evident, is that in-terms of AUMs, mutual fund http://indusedu.org Page 21 Bilal Ahmad Pandow, International Journal of Research in IT, Management and Engineering, ISSN 2249-1619, Impact Factor: 6.123, Volume 07 Issue 1, January 2017, Page 14-23 industry has recorded more than satisfactory growth since its inception, however, the growth is more pronounced towards the private sector funds and the public sector funds which dominated the fund industry in the country, have been overtaken by the private sector funds. Product wise Indian fund industry is broadly consisted of six product categories viz. Liquid & Money Market, Equity Oriented, Debt Oriented, Balanced, Gilt and Gold ETFs. The industry is dominated by Gilt and Liquid Money Market and these product categories account for around 73 percent of AUMs in 2013. The equity oriented funds account for only 1 percent of the total AUMs as on 2013. Besides, the Gold ETFs have recorded significant growth during the last few years from a much smaller base. While looking at AUM composition by investor segment, corporate investments constitute nearly half of the AUMs, followed by high net worth investors. The retail segment account for just 20 percent of AUMs. As such, it can be inferred that the mutual funds have failed to penetrate deep into the retail segment. Retail investors in the country continue to prefer bank deposits and the real estate sector. The poor participation of the retail segment through mutual funds is reported due to very low levels of awareness in financial literacy, cultural and behavioral factors. The other important factor is the failure of the mutual fund industry to reach out to the nook and corner of the country. The top five cities namely: Mumbai, Delhi, Chennai, Bangalore and Kolkata contribute 74 percent of the total funds mobalised. Therefore, among other things, the need is to increase the penetration ratio. One of the important goals of the mutual fund industry is to attract and mobalise major portion of the House Hold Savings (HHS) in order to enable the small savers to benefit from the economic growth by facilitating them to park their savings into the assets which yield better risk-adjusted returns. Therefore, the question arises, has the Indian mutual industry succeeded in achieving this goal? The fact about it is that the Gross Domestic Saving (GDS) as a percentage of GDP has recorded significant growth and the HHS account for three quarter of the GDS. Although the mutual fund industry has succeeded in increasing its share from the GDS but the ratio of AUM to GDP is much lower than the developed countries of the world. Further, the house hold sector which account for major position of the Gross Domestic Savings have shown least preference for mutual funds, rather these have been found to prefer most deposits, both banking and non-banking. Though, the mutual fund industry has recorded significant progress on all fronts yet it has not been able to utilize its potential fully. On almost on all parameters it is far behind the developed economics and even most of the emerging economics of the world. The industry is confronted with number of challenges like low penetration ratio, lack of product differentiation, lack of investor awareness and ability to communicate value to customers, lack of interest of retail investors towards mutual funds and evolving nature of the industry. Therefore, if the industry has to utilize its potential fully, it has to address these challenges. To address these challenges the need is to penetrate into the tier II & tier III cities which among other things would require seeking more awareness of the investors through strategic initiatives and investor education drives. Apart from this, the mutual fund industry has to continually deliver superior risk-adjusted returns to the investors. This would require the fund managers on the one hand to exhibit superior stock selectivity and market timing performance consistently and on the other hand to keep the fund costs under check. Delivering superior riskadjusted returns consistently will automatically create a niche for the mutual funds. IX. REFERENCES [1] Ajte, R, and Jovanovic, B, (1993) "Stock Markets and Development", European Economic Review", 37, pp.632-40. 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