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The Product Managers Handbook, 3E
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About this ebook
- Previous editions sold more than 17,000 copies
- Now includes a CD-ROM with Excel Worksheet templates and features new chapters on product management brand strategy and international perspectives
- Linda Gorchels is a well-known product management authority, and the author of The Product Manager's Field Guide and The Manager's Guide to Distribution Channels
Read more from Linda Gorchels
The Product Manager's Field Guide: Practical Tools, Exercises, and Resources for Improved Product Management Business Model Renewal: How to Grow and Prosper by Defying Best Practices and Reinventing Your Strategy Rating: 0 out of 5 stars0 ratingsThe Manager's Guide to Distribution Channels Rating: 0 out of 5 stars0 ratingsThe Product Manager's Handbook 4/E Rating: 0 out of 5 stars0 ratings
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