Technical Writing for Business People
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About this ebook
Carrie Marshall
Carrie is a writer, broadcaster and musician from Glasgow. She’s the singer in Glaswegian rock band HAVR, a familiar voice on BBC Radio Scotland and has been a regular contributor to all kinds of magazines, newspapers and websites for more than two decades. She has written, ghost-written or co-written more than a dozen non-fiction books, a radio documentary series, and more.
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Technical Writing for Business People - Carrie Marshall
BCS, THE CHARTERED INSTITUTE FOR IT
BCS, The Chartered Institute for IT, champions the global IT profession and the interests of individuals engaged in that profession for the benefit of all. We promote wider social and economic progress through the advancement of information technology science and practice. We bring together industry, academics, practitioners and government to share knowledge, promote new thinking, inform the design of new curricula, shape public policy and inform the public.
Our vision is to be a world-class organisation for IT. Our 70,000-strong membership includes practitioners, businesses, academics and students in the UK and internationally. We deliver a range of professional development tools for practitioners and employees. A leading IT qualification body, we offer a range of widely recognised qualifications.
Further Information
BCS, The Chartered Institute for IT,
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North Star House, North Star Avenue,
Swindon, SN2 1FA, United Kingdom.
T +44 (0) 1793 417 424
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www.bcs.org/contact
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© 2018 BCS Learning & Development Ltd
The right of Carrie Marshall to be identified as author of this Work has been asserted by her in accordance with sections 77 and 78 of the Copyright, Designs and Patents Act 1988.
All rights reserved. Apart from any fair dealing for the purposes of research or private study, or criticism or review, as permitted by the Copyright Designs and Patents Act 1988, no part of this publication may be reproduced, stored or transmitted in any form or by any means, except with the prior permission in writing of the publisher, or in the case of reprographic reproduction, in accordance with the terms of the licences issued by the Copyright Licensing Agency. Enquiries for permission to reproduce material outside those terms should be directed to the publisher.
BCS and the BCS logo are the registered trade marks of the British Computer Society, charity number 292786 (BCS).
Published by BCS Learning & Development Ltd, a wholly owned subsidiary of BCS, The Chartered Institute for IT, First Floor, Block D, North Star House, North Star Avenue, Swindon, SN2 1FA, UK.
www.bcs.org
Paperback ISBN: 978-1-78017-4464
PDF ISBN: 978-1-78017-4471
ePUB ISBN: 978-1-78017-4488
Kindle ISBN: 978-1-78017-4495
British Cataloguing in Publication Data.
A CIP catalogue record for this book is available at the British Library.
Disclaimer:
The views expressed in this book are of the author(s) and do not necessarily reflect the views of the Institute or BCS Learning & Development Ltd except where explicitly stated as such. Although every care has been taken by the authors and BCS Learning & Development Ltd in the preparation of the publication, no warranty is given by the authors or BCS Learning & Development Ltd as publisher as to the accuracy or completeness of the information contained within it and neither the authors nor BCS Learning & Development Ltd shall be responsible or liable for any loss or damage whatsoever arising by virtue of such information or any instructions or advice contained within this publication or by any of the aforementioned.
Publisher’s acknowledgements
Reviewers: Oliver Lindberg and Cliff Hobbs
Publisher: Ian Borthwick
Commissioning Editor: Rebecca Youé
Production Manager: Florence Leroy
Project Manager: Sunrise Setting Ltd
Cover work: Alex Wright
Picture credits: DenisProduction.com / Shutterstock
Typeset by Lapiz Digital Services, Chennai, India.
CONTENTS
List of figures
Author
Preface
1. WHAT IS TECHNICAL WRITING?
The technical writer’s toolkit
The most important thing you need as a technical writer
Key takeaways
2. SEVEN STEPS TO HEAVEN: THE TECHNICAL WRITING CYCLE
1. Specification, audience and scope
2. Planning
3. Research and writing
4. Testing, reviewing and revision
5. Delivery
6. Evaluation and feedback
7. Revision, archiving or destruction
Technical writing in a team
A quick word about writing apps
A quick word about formatting text
Key takeaways
3. KNOW YOUR AUDIENCE
Who are you writing for?
Personas in technical writing
What do they already know?
What do they need to know, and why?
Where and when do they need to know it?
Key takeaways
4. BREAK IT DOWN: THE IMPORTANCE OF A TASK-BASED APPROACH
Break it down (but not too much)
The other big benefit of a task-based approach
Key takeaways
5. ASSUME NOTHING
Making assumptions
Assumptions and accessibility
Junk the jargon, banish buzzwords and abolish acronyms
Key takeaways
6. VANQUISH VAGUENESS
Be precise
Don’t leave wiggle room
Be specific
Key takeaways
7. DON’T BE YOURSELF
The importance of clarity
Key takeaways
8. STICK TO THE STORY
1. Long paragraphs
2. Dense blocks of text
3.