SHOW: 859Rick Song (Co-founder & CEO @ Persona) talks about the evolution of identity verification and threat detection.Want to go to All Things Open in Raleigh for FREE? (Oct 27th-29th)We are offering 5 Free passes, first come, first serve for the Cloudcast CommunityRegistration Link - www.eventbrite.com/e/916649672847/?discount=Cloudcastfree  Instructions:Click reg linkClick “Get Tickets”Choose ticket optionProceed with registration (discount will automatically be applied, cost will be $0)SHOW TRANSCRIPT: The Cloudcast #859 TranscriptSHOW VIDEO: https://youtube.com/@TheCloudcastNET CLOUD NEWS OF THE WEEK - http://bit.ly/cloudcast-cnotwNEW TO CLOUD? CHECK OUT OUR OTHER PODCAST - "CLOUDCAST BASICS"SHOW NOTES:Persona webpageTech Crunch Article on PersonaTopic 1 - Welcome to the show. Give everyone a little bit about your background with a quick introduction please.Topic 2 - You cut your teeth at Square prior to Persona, what lessons did you learn there, and how did your experience there impact what you are doing at Persona?Topic 3 - We are, of course, seeing an uptick in personal fraud in both our personal and professional lives through identity theft and personal information leaking into the world. If someone has all the proper information, how do you identify this as a false identity?Topic 4 - How has AI impacted all of this? I would think with the power of GenAI tools, this industry has accelerated dramatically?Topic 5 - Do we have another arms race on our hands to identify and protect both our personal and professional lives from fraud?Topic 6 - Is Persona a 3rd party API similar in architecture to Stripe? If I’m an architect in an organization today and I want to get started, how would I do that?Topic 7 - If there was one thing you wanted people to understand about this, what would it be?Topic 8 - You have access to a lot of personal data, how is this data handled and secured?FEEDBACK?Email: show at the cloudcast dot netTwitter: @cloudcastpodInstagram: @cloudcastpodTikTok: @cloudcastpod