Seongbuk-dong

Seoul

Korea Furniture Museum which includes a small town or village
Korea Furniture Museum featuring heritage elements and interior views
Korea Furniture Museum
Seongbuk-dong
Korea Furniture Museum which includes heritage elements

Popular places to visit

Korea Furniture Museum featuring heritage elements, a fountain and a park

Korea Furniture Museum

Join a guided tour of this private museum to visit a collection of traditional Korean homes decorated with a variety of furniture pieces.

Korea Furniture Museum
Lotte World

Lotte World

Enjoy the excitement at Lotte World and see why people love this amusement park in Seoul. Check out the shops and top-notch restaurants in this culturally rich area.

Lotte World
Myeongdong Street

Myeongdong Street

You can search for that perfect souvenir at Myeongdong Street during your visit to Seoul. Check out the shops and charming cafes in this culturally rich area.

Myeongdong Street
Lotte World Tower showing a skyscraper

Lotte World Tower

Stunning city views, an aquarium, shops and restaurants are part of this futuristic tower that looms over the southern banks of the Han River.

Lotte World Tower
Gyeongbok Palace showing heritage architecture and a square or plaza as well as a small group of people

Gyeongbokgung Palace

This royal palace has been destroyed on more than one occasion, but today it stands as one of Seoul’s finest examples of classic Korean architecture.

Gyeongbokgung Palace
Namdaemun Market showing a city, street scenes and markets

Namdaemun Market

This traditional Korean market is the largest and oldest in Seoul, and where you’ll find all manner of clothes and food at very reasonable prices.

Namdaemun Market

Things to do

Korean DMZ Tour with Expert Tour Guide from Seoul - No shopping

DMZ Tour, Expert Tour Guide from Seoul /Option: Suspension Bridge

P3,208
per adult
96% of travellers recommend
DMZ Tour, Expert Tour Guide from Seoul /Option: Suspension Bridge
Seoul: Gyeongbok Palace, Bukchon Village, and Gwangjang Tour

Seoul: Gyeongbok Palace, Bukchon Village, and Gwangjang Tour

P1,867
per adult
100% of travellers recommend
Seoul: Gyeongbok Palace, Bukchon Village, and Gwangjang Tour
GyeongBokGung Palace

Small-Group Royal Palace and Seoul City Tour (hotel pick-up)

P4,609
per adult
98% of travellers recommend
Small-Group Royal Palace and Seoul City Tour (hotel pick-up)
Seoul: Nami Island and Garden of Morning Calm

Seoul: Nami Island and Garden of Morning Calm (+Railbike)

P3,333
per adult
96% of travellers recommend
Seoul: Nami Island and Garden of Morning Calm (+Railbike)
Busan: Gyeongju UNESCO World Heritage Guided Day Tour

From Busan: Gyeongju UNESCO World Heritage Guided Day Tour

P2,535
per adult
100% of travellers recommend
From Busan: Gyeongju UNESCO World Heritage Guided Day Tour
Seoul: Nighttime Hidden Gems Walking Tour

Seoul: Nighttime Hidden Gems Walking Tour

P1,836
per adult
100% of travellers recommend
Seoul: Nighttime Hidden Gems Walking Tour
See all activities in Seoul

Top hotels in Seongbuk-dong

LOTTE City Hotel Myeongdong
LOTTE City Hotel Myeongdong
4 out of 5
362, Samil-daero, Jung-gu, Seoul
The price is P5,982 per night from 11 Feb to 12 Feb
P5,982
P6,580 total
includes taxes & fees
Feb 11 - Feb 12
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, a rooftop terrace, and breakfast (surcharge). Our guests praise the breakfast and the ...
8.8/10 Excellent! (2,297 reviews)
"Pros: - Convenient location - Friendly service - Gym, closes at 10pm. - Laundry, $5 each per session of laundry or dryer Con: - I saw a small cockroach in the washroom. I trapped it with a paper cup. A staff came, killed it, then moved us to a different room. The new room had a construction zone ..."

Reviewed on Feb 7, 2025

LOTTE City Hotel Myeongdong
Grand Hyatt Seoul
Grand Hyatt Seoul
5 out of 5
322, Sowol-ro, Yongsan-gu, Seoul, Seoul
The price is P9,491 per night from 26 Feb to 27 Feb
P9,491
P11,484 total
includes taxes & fees
Feb 26 - Feb 27
Stay at this 5-star luxury hotel in Seoul. Enjoy free WiFi, a full-service spa, and 6 restaurants. Our guests praise the helpful staff and the property condition ...
8.8/10 Excellent! (1,010 reviews)
"Great hotel. Lovely weekend brunch, amazing views. Staff kind of snobby."

Reviewed on Feb 9, 2025

Grand Hyatt Seoul
Sotetsu Hotels The Splaisir Seoul Myeongdong
Sotetsu Hotels The Splaisir Seoul Myeongdong
4 out of 5
15, Namdaemun-ro 5-gil, Jung-gu, Seoul, Seoul
The price is P8,338 per night from 7 Mar to 8 Mar
P8,338
P9,172 total
includes taxes & fees
Mar 7 - Mar 8
Stay at this 4-star hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a 24-hour fitness center. Our guests praise the helpful staff and the clean rooms ...
8.6/10 Excellent! (1,206 reviews)
"I stayed in a Line Friends Cony suite and it was styled very well! The room was very cute and welcoming. Having Brown and Cony accents in the room made the stay very fun. The washrooms were also neatly styled with the wooden floors."

Reviewed on Feb 7, 2025

Sotetsu Hotels The Splaisir Seoul Myeongdong
New Blanc Central Myeongdong
New Blanc Central Myeongdong
4 out of 5
20 Changgyeonggung-ro, Jung-gu, Seoul
The price is P3,589 per night from 24 Feb to 25 Feb
P3,589
P3,948 total
includes taxes & fees
Feb 24 - Feb 25
Stay at this 4-star hotel in Seoul. Enjoy free WiFi, breakfast (surcharge), and a fitness center. Popular attractions Dongdaemun History and Culture Park and ...
9.6/10 Exceptional! (23 reviews)
"The hotel is brand new and very clean. The staff went above and beyond to be helpful - on more than one occasion. Their hospitality was incredible and they made us feel safe and comfortable. We would highly recommend this hotel especially for first time visitors to Korea. We would like to give a ..."

Reviewed on Feb 8, 2025

New Blanc Central Myeongdong
GLAD Yeouido
GLAD Yeouido
4 out of 5
16, Uisadang-daero, Yeongdeungpo-gu, Seoul, Seoul
The price is P4,785 per night from 11 Feb to 12 Feb
P4,785
P5,264 total
includes taxes & fees
Feb 11 - Feb 12
Stay at this 4-star business-friendly hotel in Seoul. Enjoy free WiFi, 2 restaurants, and breakfast (surcharge). Our guests praise the helpful staff in our reviews. ...
8.8/10 Excellent! (1,008 reviews)
Convenient
"Directly in front of line #9 subway stop. The hotel is a short 15 minute walk to Yoido Gospel Church and several shopping centers."

Reviewed on Feb 6, 2025

GLAD Yeouido
Toyoko Inn Seoul Gangnam
Toyoko Inn Seoul Gangnam
3 out of 5
323 Gangnam-daero, Seocho-gu, Seoul
The price is P4,187 per night from 11 Feb to 12 Feb
P4,187
P4,606 total
includes taxes & fees
Feb 11 - Feb 12
Stay at this 3-star business-friendly hotel in Seoul. Enjoy free breakfast, free WiFi, and parking (surcharge). Our guests praise the breakfast and the helpful ...
8.8/10 Excellent! (1,466 reviews)
"Staffs are very friendly and kind. The location is good and safe."

Reviewed on Feb 8, 2025

Toyoko Inn Seoul Gangnam
See all 2,016 properties in Seongbuk-dong
Lowest nightly price found within the past 24 hours based on a 1 night stay for 2 adults. Prices and availability subject to change. Additional terms may apply.

Other neighbourhoods around Seongbuk-dong

Insadong which includes interior views and art

Jongno-1.2.3.4 ga-dong

If you're spending time in Jongno-1.2.3.4 ga-dong, check out sights like Changdeokgung Palace or Insa-dong and hop on the metro to see more the city at Anguk Station or Jongno 3-ga Station.

Jongno-1.2.3.4 ga-dong
Insadong which includes shopping as well as a small group of people

Insa-dong

Travelers come to Insa-dong for its abundant dining options, and you can see top attractions like Insa-dong and Bosingak Belfry while you're in town.

Insa-dong
Gwangjang Traditional Market featuring signage

Jongno-gu

4.5/5(13 area reviews)

Jongno-gu is highly notable for its popular shops, and you might want to visit top sights like Sejong Cultural Center and National Museum of Korean Contemporary History. See more of Seoul by jumping on the metro at Gwanghwamun Station or Jonggak Station.

Jongno-gu
Dongdaemun History & Culture Park featuring a city as well as a small group of people

Gwanghui-dong

While you're in Gwanghui-dong, take in top sights like Migliore Mall and jump on the metro at Dongdaemun History and Culture Park Station to see more of the city.

Gwanghui-dong
Dongdaemun Design Plaza featuring modern architecture as well as a couple

Jung-gu

4.5/5(50 area reviews)

Travelers love Jung-gu for its popular shops, and you can see more of Seoul by jumping on the metro at Euljiro 4-ga Station or Chungmuro Station. You might spend time checking out top sights like Chungmu-ro and Korea House.

Jung-gu
Deoksugung Palace featuring a garden as well as a small group of people

Sogong-dong

Visitors to Sogong-dong love its popular shops, and you can check out Seoul Museum of Art and Deoksugung Palace. If you want to see more in the area, you can get around town on the metro at City Hall Station.

Sogong-dong

Seongbuk-dong