If a leading star has had two box office turkeys, one would expect his next film to have all that's considered necessary for a blockbuster. While trying to get this recipe for success right, often, a director plays around with an apology of a plot.
The trailer of Srimanthudu had the glimpse of a promising story line, of a well-heeled youngster adopting a village. But the promotional campaign laid stress on the entertainment factor; the team didn't want to make the huge fan base believe they are in for a 'message- oriented' drama. Does the promise of a strong core get drowned in the Masala? Pleasantly, it doesn't. Director Koratala Siva gives the fan base enough to cheer and at the same time, has a firm grip over the plot.
Harsha (Mahesh) is the scion of his father's (Jagapati Babu) business empire. He isn't keen on taking over the reigns of the empire. Rather, he takes up a course on rural development after he meets Charusheela (Shruti Haasan), who wants to use technology to the benefit of her village.
Harsha doles out wads of notes to an elderly woman begging at the traffic signal, donates lack's of rupees to an employee for his daughter's wedding and generally, remains aloof from the ostentatious setting that surrounds him. Like the father and son in K. Balachander's excellent Rudraveena, here too, the father and son differ in their ideological outlook. The father-son clashes here are more subtle. There is a certain respect with which Harsha puts forth his points of view and bides time to, like he says, earn his respect.
Giving away money is the first step, but will Harsha risk his life when he is up against a local hoodlum, Sashi (Sampath) and a minister (Mukesh Rishi)? A liquor network, a water bottling unit eating into the drinking water source of the village, and agriculture land at the brink of being taken over for political gains, all find a place in Harsha's journey.
As the hurdles get tougher, the film glorifies Harsha as the hamlet's savior. But that's expected of a commercial entertainer.