The big news in cinemas over the last couple of years has been the return of 3D, but it's Imax that's now coming into its own and really transforming the movie-going experience
The future of cinema is here. It's been around for years but, as studios now struggle to find a way to offer audiences a spectacle that can't be replicated by downloads or illegal streams, it's currently enjoying a quiet renaissance. It has revolutionised the way we consume movies, and an increasing number of well-respected film-makers are seeking it out as a creative outlet. 3D? Don't be daft – 3D is the medium of cut-price dance films; the medium of Piranha and Yogi Bear and that terrible Clash of the Titans remake. No, I'm talking about Imax.
More than anything – more than 3D, more than digital projection, more than crazy schemes where you have to pay 30 quid to see a...
The future of cinema is here. It's been around for years but, as studios now struggle to find a way to offer audiences a spectacle that can't be replicated by downloads or illegal streams, it's currently enjoying a quiet renaissance. It has revolutionised the way we consume movies, and an increasing number of well-respected film-makers are seeking it out as a creative outlet. 3D? Don't be daft – 3D is the medium of cut-price dance films; the medium of Piranha and Yogi Bear and that terrible Clash of the Titans remake. No, I'm talking about Imax.
More than anything – more than 3D, more than digital projection, more than crazy schemes where you have to pay 30 quid to see a...
- 10/14/2010
- by Stuart Heritage
- The Guardian - Film News
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