To convey your startup’s scalability potential effectively during follow-on funding, highlight key growth metrics like revenue, customer acquisition, and market traction. Demonstrate a clear path for scaling by presenting a well-researched market analysis, showcasing demand, and outlining expansion plans. Focus on how your business model is adaptable and can grow efficiently with minimal additional costs. Highlight any existing infrastructure or technology that supports scalability. Show proof of past success in overcoming challenges and how your team is capable of executing at a larger scale. Address potential risks and present strategies to manage them.

To convey your startup’s scalability potential effectively: Highlight growth metrics and user engagement statistics to show a strong upward trend. Share compelling customer success stories and testimonials to make your potential relatable. Present a clear expansion plan with details on market expansion, product development, and partnerships. Use market research and industry trends to demonstrate growing demand for your offering. Emphasize your team’s expertise and experience to underline their ability to execute growth strategies.

Se você está pensando em fazer uma rodada de investimentos, o ideal é ter um plano de qual a necessidade de capital durante um período de 18 meses com os valores necessários para sair das metas atuais e em um cenário alcançável de projeção com pelo menos 10% de crescimento mês a mês em faturamento e base de clientes pelo menos, além de ir descontando o faturamento projetado durante o período. O importante é ser realista e fazer projeções baseadas em histórico. Além disso, você precisa ter clareza de como vai orquestar o GTM, no mínimo três etapas grandes de funil e três canais ou formas via marketing / vendas / produto, de como toda essa jornada vai conversar. Não deixe de definir claramente as barreiras de entrada tbm em relação ao mercado

To scale your startup, focus on showcasing growth potential through clear metrics like revenue, user acquisition, and market expansion. Highlight successful case studies, scalable business models, and strong customer feedback. Demonstrate your team’s expertise and operational readiness to handle increased demand, emphasizing a strategic plan for sustained growth.

Start by pinpointing a niche that works. Your next step is to replicate that success. Aim to show that you can achieve similar results not just once, but at least 10 times. This repeated success is crucial—it proves your business model is scalable and not just a one-time win. Focus heavily on demonstrating a robust go-to-market strategy and strong product-market fit. Detail how your approach can be scaled up effectively and the potential markets you can tap into next. This is essential for convincing investors that your startup has the momentum and strategy to expand and thrive. Nail this, and securing follow-on funding will be well within reach!

When seeking follow-on funding, I focus on showing that the startup is ready to scale. Starting by sharing the progress they’ve made so far, real traction, revenue growth, and a team that’s proven they can execute. Investors need to see that the foundation is strong and there’s genuine demand for what we’re building. Then, I dive into the plan for scaling, making sure to highlight exactly how we’ll take things to the next level. Clear metrics and realistic projections help paint that picture. Finally, I emphasize the team. Investors aren’t just investing in the idea, they’re investing in the people who can make it happen.

Everyone's got a hockey stick graph. The key is to tell a compelling story about how you solve a common human problem. Investors are human (most of them), so if you combine the right story with a solid and achievable beachhead strategy to gain market share - along with a strong value proposition on why you're different than the competition - many folks will lean in.

"The proof is in the pudding", you need to show progress to attract capital. Long gone are the days of funding rounds at unrealistic valuations (unless you are an AI start up XD) 1. Talk about where you started and the basis for your previous funding round 2. Discuss how you efficiently used and allocated that capital to a) Grow revenue, b) Hire talent that will help you grow revenue, c) Start a new vertical that will help you grow revenue......., tie everything back to your revenue/ relevant growth metrics 3. Remember, nobody knows your product better than you. Explain how this new capital infusion will benefit the business, the shareholders and the users. 4. Have conviction, be confident in your vision and very often, VCs will follow suit

Explain how your business model can scale with minimal increases in operational costs. Demonstrate that key components—such as production, distribution, or customer acquisition—can grow without a corresponding increase in expenses, creating high-margin scalability. Highlight the size and growth potential of your target market. Use data to show that the market is large enough to support significant expansion and that your startup is well-positioned to capture a growing share of it. Provide realistic financial projections that show the path to scaling. These should include assumptions around revenue growth, profit margins, and funding needs. Be prepared to defend your projections with data and rational reasoning.