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    Cutting Cable To Watch TV

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    Island Packet and Beaufort Gazette
    A small but growing number of U.S. households watches movies and other video using non-traditional devices and services; they’re called ‘Zero-TV’ homes.

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    Cutting Cable To Watch TV

    Uploaded by

    Island Packet and Beaufort Gazette
    36 views1 page
    A small but growing number of U.S. households watches movies and other video using non-traditional devices and services; they’re called ‘Zero-TV’ homes.

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    Cutting cable to watch TV

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    A small but growing number of U.S. households watches movies and other video using non-traditional devices and services; they’re called ‘Zero-TV’ homes.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    36 views1 page

    Cutting Cable To Watch TV

    Uploaded by

    Island Packet and Beaufort Gazette
    A small but growing number of U.S. households watches movies and other video using non-traditional devices and services; they’re called ‘Zero-TV’ homes.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
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    Cutting cable to watch TV

    A small but growing number of U.S. households watches movies and other video using non-traditional devices and services; theyre called Zero-TV homes.

    Growing trend
    Number of U.S. Zero-TV homes, in millions

    How Zero-TV homes get content


    Via computer Internet Smart phones

    37% 16

    2
    07 13

    Tablets 8 percent of young consumers, ages 18-24, have never subscribed to a pay-TV service

    44 percent of U.S. broadband households have a subscription to an online video service such as Netflix or Hulu Plus

    What all Americans are doing


    How American habits are changing; average time spent per person per day on content across all screens; in hours:minutes

    Live TV 4:39
    2012 Q4 2008 Q4

    DVR playback

    Video games

    DVD playback :25 :13 :11

    4:44
    Source: Nielsen Newswire, Parks Associates Graphic: Judy Treible

    :14

    :09 :16
    2013 MCT

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