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Powerpoint Presentation On CSR: by Swetabh Sahay 11/EI/60

This presentation introduces the concept of corporate social responsibility (CSR). It defines CSR as achieving commercial success in ways that honor ethical values and respect people, communities, and the environment. The presentation outlines the four dimensions of CSR: economic, legal, ethical, and philanthropic. It provides examples of CSR activities from companies like Tata and IBM. The benefits of CSR for companies are also summarized, including strengthened branding, enhanced image, and increased ability to attract and retain employees. The presentation concludes that a rigorous and systematic approach to CSR can yield positive results for both businesses and society.

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0% found this document useful (0 votes)
45 views7 pages

Powerpoint Presentation On CSR: by Swetabh Sahay 11/EI/60

This presentation introduces the concept of corporate social responsibility (CSR). It defines CSR as achieving commercial success in ways that honor ethical values and respect people, communities, and the environment. The presentation outlines the four dimensions of CSR: economic, legal, ethical, and philanthropic. It provides examples of CSR activities from companies like Tata and IBM. The benefits of CSR for companies are also summarized, including strengthened branding, enhanced image, and increased ability to attract and retain employees. The presentation concludes that a rigorous and systematic approach to CSR can yield positive results for both businesses and society.

Uploaded by

Swetabh Sahay
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PPTX, PDF, TXT or read online on Scribd
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Powerpoint Presentation on CSR

By

Swetabh Sahay 11\EI\60

Introduction
Whatever we do today will have an impact on future generations. We should not hope that the walls we build to protect ourselves will be tall enough to protect our children. Only with very conscious effort we can make the world for them a better place to liveeven if we address our most selfish needs we have to address the needs of the next generation. Thats what CSR is about.

Definition of Corporate Social Responsibility


Achieving commercial success in ways that honour ethical values and respect people, communities, and the natural environment

Dimensions of CSR
Economic Dimension (Make a profit as well as check how

resources for the production of goods and services are distributed within the social system) well as follow civil laws)

Legal Dimension (Obey government laws and regulations as Ethical Dimension (Be ethical and follow the standards,

norms, or expectations that reflect the concern of major stakeholders) improve businesss contributions to society)

Philanthropic Dimension (Good corporate citizenship and

CSR activities of companies


TOIs Lead India campaign, campaign for contribution

towards educating the poor.


IBM UK - Reinventing Education Partnership

programme Interactions and sharing of knowledge through a web-based technology - the Learning Village software. Culture of openness and sharing of good practice

Benefits of CSR
Strengthened brand positioning.
Enhanced corporate image.

Increased ability to attract, motivate, and retain

employees.
Increased sales and market share. Increased appeal to investors and financial

analysts.

Conclusion
A rigorous and systematic approach to CSR is likely to yield the most positive results for both the business and society as it is likely to demonstrate the most efficient allocation of resources from the perspective of both the firm and society. What companies need to understand is that CSR is not a cosmetic; it must be rooted in their values. It must make a difference to the way they do their business.

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