Jacklyn Hayes Resume 3 28 2016-2

J A C K LY N H AY E S
C O N TA C T
21 W High St. Apt 202
Oxford, OH 45056
hayesjm2@miamioh.edu
jacklynhayes.weebly.com
614.312.7290
E D U C AT I O N
Miami Univeristy
Oxford, Ohio
Class of 2016
GPA: 3.4/4.0
Bachelor of Science
in Business
Major: Marketing
Farmer School of Business
Minor: 2D Media Studies
focus in Photography
College of Creative Arts
Thematic Sequence:
European Soicety
and Culture
Miami University Dolibois
European Center - Fall 2014
Differdange, Luxembourg
+ Gained exposure to the global
business community through
a multi-dimensional curriculum
emphasizing international
companies, European
professors and a dynamic
financial marketplace
+ Successfully acclimated to a
foreign culture and lifestyle as
well as coordinating travel to 12
countries and over 20 cities to
expand knowledge of European
consumerism
INTERESTS
+ Film Photography
+ Live music
+ Exploring new cities
+ The Office (U.S.)
+ Social Entrepreneurship
+ Curating playlists
SKILLS
+ Microsoft Excel
+ Adobe Photoshop
+ Adobe Illustrator
+ Adobe InDesign
WORK EXPERIENCE
CivitasNow, Columbus, Ohio

Strategic Intern, May 2015 August 2015
Clients: United Way, Columbus Blue Jackets, Music Makes Us, TEDx Nashville, St. Thomas Health
+ Developed strategic proposals and organized brainstorming sessions to create innovative experiential
advertising and media concepts
+ Created research and pitch decks for potential projects with various clients to expand business
+ Contacted prospective clients and compatible advertising firms in order to expand agency network
to a more naxtional level
+ Contributed to the agencys thought leadership through discovering unique advertising campaigns
and blogging on same to increase consumer awareness
The Miami Student, Oxford, Ohio

Photographer, August 2015 Present
+ Plan and execute photographs for assigned news articles published in the Universitys own student
run paper
+ Organize and collaborate with writer on feature photography editorials
LEADERSHIP EXPERIENCE
Miami Advertising, Miami University
VP of External Relations, January 2015 Present
+ Establish strategic initiatives to foster and promote Miamis first advertising club
+ Arrange networking and educational events by generating the speaker schedule as well as
organizing club-wide agency site visits to enhance Miamis relationship with the advertising industy
+ Planned and managed a team in the organization of our largest event of the year, Ad Weekend, a
48-hour case compeition put on by the club and sponsored by Leo Burnett
UP Fashion Magazine, Miami University

Street Style Editor, August 2015 Present; Photographer, September 2012 Present
+ Direct a new division devoted to higher organization relevancy by photographing trends spotted on
campus and posting them to the magazines various social medias
+ Photograph and edit all street style and stock images placed in the magazine and onto the website
+ Photograph and style models for various shoots as well as the annual UP Fashion Show each fall
Executive Photo Editor, August 2014 May 2015
+ Worked with creative director to select mood guidelines for each issue and assign photo shoots to
photographers
+ Managed the photography team to meet deadlines and establish mood guidelines for each issue
+ Selected, edited and submitted final photographs to the layout team for final review before release
National Student Advertising Competition, Miami University

Account Planner, January 2016 Present
+ Volunteered to be part of Miamis first ever NSAC team with the goal of creating a comprehensive,
holistic marketing campaign to grow Snapple volume in the United States
+ Conducted in-depth secondary and primary research on tea industry and its consumers behavior in
order to create unique cultural, consumer and brand insights that drove the teams creative ideation
Delta Gamma Fraternity, Miami University

Chapter Panhellenic Delegate, 2014; Member January 2013 - Present
+ Assisted senior panhellenic delegate with their responsibilities, which include attending Greek
community panhellenic meetings and communicating messages and educations back to chapter
members
+ Participate annually in the planning and facilitation of one of the largest campus philanthropy, Anchor
Splash, raising over $5,000 for our national vision impairment campaign Service For Sight

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J A C K LY N H AY E S

The Miami Student, Oxford, Ohio

UP Fashion Magazine, Miami University

National Student Advertising Competition, Miami University

Delta Gamma Fraternity, Miami University

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