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    Meta Marketing: Presented by

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    Devkant Rath
    Meta marketing refers to marketing centered around an event or industry rather than a single product. There are two types of meta markets for online businesses: complementary product markets and community markets. Meta marketing operates on the world wide web without geographic limitations and is intended for anyone with an online presence who creates content and metadata. It has several benefits like increased traffic, brand awareness, and sales. Examples of meta marketing applications include linking complementary automobile products and services, and connecting financial websites and communities in the stock market.

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    Meta Marketing: Presented by

    Uploaded by

    Devkant Rath
    6K views9 pages
    Meta marketing refers to marketing centered around an event or industry rather than a single product. There are two types of meta markets for online businesses: complementary product markets and community markets. Meta marketing operates on the world wide web without geographic limitations and is intended for anyone with an online presence who creates content and metadata. It has several benefits like increased traffic, brand awareness, and sales. Examples of meta marketing applications include linking complementary automobile products and services, and connecting financial websites and communities in the stock market.

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    Asia Pacific Institute of Management-New Delhi

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    Meta Marketing

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    Meta marketing refers to marketing centered around an event or industry rather than a single product. There are two types of meta markets for online businesses: complementary product markets and community markets. Meta marketing operates on the world wide web without geographic limitations and is intended for anyone with an online presence who creates content and metadata. It has several benefits like increased traffic, brand awareness, and sales. Examples of meta marketing applications include linking complementary automobile products and services, and connecting financial websites and communities in the stock market.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Download as ppt, pdf, or txt
    6K views9 pages

    Meta Marketing: Presented by

    Uploaded by

    Devkant Rath
    Meta marketing refers to marketing centered around an event or industry rather than a single product. There are two types of meta markets for online businesses: complementary product markets and community markets. Meta marketing operates on the world wide web without geographic limitations and is intended for anyone with an online presence who creates content and metadata. It has several benefits like increased traffic, brand awareness, and sales. Examples of meta marketing applications include linking complementary automobile products and services, and connecting financial websites and communities in the stock market.

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    META MARKETING

    Presented by:
    DEVKANT RATH
    PULIND MALHOTRA
    PRANAV ROY
    RAMANDEEP RANA
    SUMIT DOGRA
    INTRODUCTION

    Meta- (from Greek: μετά = "after", "beyond", "with",


    "adjacent", "self"), is a prefix used in English.

    Meta+Market-Meta Market is a web-based market centered


    around an event or an industry, rather than a single product.
    These are markets of complementary products that are closely
    related in the minds of consumers, but spread across different
    industries and the concept of meta marketing is to focus all the
    scientific, social, ethical, and managerial experinece.
    META MARKETING FRAMEWORK
    TYPES OF META MARKETING

    For the online business there are two meta markets

    Members of Meta marketing:


    Meta-Markets operates on the World Wide Web and is not
    limited to any particular geography or region. People
    participate from all over the world.
    Meta-Marketing is intended for anyone who has a presence
    in social web and who put their creative capacity into work
    for producing content and meta-data in web services.
    STRATEGY OF META MARKETING
    BENEFITS OF META MARKETING
    APPLICATION OF META MARKETING
    Automobile Sectors:
    Stock Market:

    THANK YOU

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