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    Marketing GM Job Description

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    Ans Salman
    The marketing GM is responsible for developing and implementing marketing strategies, managing the marketing department staff, and ensuring marketing initiatives meet business objectives. Key responsibilities include designing an annual marketing plan, managing the marketing budget, developing promotional materials, supervising marketing teams, and focusing on branding through advertising. The ideal candidate has an MBA in marketing, 8 years of marketing experience including 2 years in a director role, and competencies in communication, interpersonal skills, flexibility, decision making, and team leadership.

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    Marketing GM Job Description

    Uploaded by

    Ans Salman
    7K views1 page
    The marketing GM is responsible for developing and implementing marketing strategies, managing the marketing department staff, and ensuring marketing initiatives meet business objectives. Key responsibilities include designing an annual marketing plan, managing the marketing budget, developing promotional materials, supervising marketing teams, and focusing on branding through advertising. The ideal candidate has an MBA in marketing, 8 years of marketing experience including 2 years in a director role, and competencies in communication, interpersonal skills, flexibility, decision making, and team leadership.

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    Marketing GM Job description

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    The marketing GM is responsible for developing and implementing marketing strategies, managing the marketing department staff, and ensuring marketing initiatives meet business objectives. Key responsibilities include designing an annual marketing plan, managing the marketing budget, developing promotional materials, supervising marketing teams, and focusing on branding through advertising. The ideal candidate has an MBA in marketing, 8 years of marketing experience including 2 years in a director role, and competencies in communication, interpersonal skills, flexibility, decision making, and team leadership.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    7K views1 page

    Marketing GM Job Description

    Uploaded by

    Ans Salman
    The marketing GM is responsible for developing and implementing marketing strategies, managing the marketing department staff, and ensuring marketing initiatives meet business objectives. Key responsibilities include designing an annual marketing plan, managing the marketing budget, developing promotional materials, supervising marketing teams, and focusing on branding through advertising. The ideal candidate has an MBA in marketing, 8 years of marketing experience including 2 years in a director role, and competencies in communication, interpersonal skills, flexibility, decision making, and team leadership.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOC, PDF, TXT or read online from Scribd
    Download as doc, pdf, or txt
    of 1

    Marketing GM Job description

    Responsible for developing and maintaining marketing strategies to meet


    organizational objectives. Conduct customer research, market conditions,
    competitor data and implements marketing plan changes as needed. Manage
    Nationwide marketing, advertising and promotional staff and all relevant
    activities.
    Core Responsibilities
    • Design, implement, and facilitate annual marketing plan for the company.
    • Support and facilitate development and implementation of marketing plans.
    • Plan and administer the company’s Marketing budget and keep cost in control.
    • Customize materials according to specific market or customer requirements.
    • Develop promotional material and distribution
    • Train the marketing team for prospective client meetings, presentations, etc.
    • Responsible for the Public relations efforts
    • Connection with External vendors and consultants
    • Supervise Marketing Assistant, Client Services Administrator, Communications
    Manager and Regional Marketing Managers.
    • Make staffing and hiring decisions within marketing department.
    • Build and develop a marketing team which is competent, commercially ast
    ute, dedicated and efficient.
    • Manage day to day activity with PR, press and marketing communications
    agencies
    • Focus on the Branding principles and tactics through multimedia and
    advertisement.
    Job specification of GM Marketing

    • MBA in Marketing or related field


    • Minimum 8 years of marketing experience in FMCG organizations
    • 2 years experience at director level or 5 years experiences as marketing
    manager.
    • Experience with new media and internet advertising

    Competencies Required

    • Excellent communication skills, both verbal and written


    • Excellent Inter-personal Skills
    • Entrepreneurial, self-starter with hands-on approach
    • Flexible and open to changes and able to manage multiple tasks in restricted
    timeframes
    • Be able to take critical decisions and handle stress
    • Team leader, persuasive and inovative

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