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    Questionnaire Catch Ment Titan

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    mnr95780
    This document summarizes the results of a survey conducted at World of Titan in Hosur to analyze customer catchment and preferences. The survey collected demographic information like gender, age, education, and income from customers. It also asked customers multiple choice questions about their watch purchase preferences, influences, satisfaction levels, and opinions on Titan's products, prices, displays, and services. The overall aim appears to have been to understand customers and improve business operations based on their feedback.

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    Questionnaire Catch Ment Titan

    Uploaded by

    mnr95780
    216 views2 pages
    This document summarizes the results of a survey conducted at World of Titan in Hosur to analyze customer catchment and preferences. The survey collected demographic information like gender, age, education, and income from customers. It also asked customers multiple choice questions about their watch purchase preferences, influences, satisfaction levels, and opinions on Titan's products, prices, displays, and services. The overall aim appears to have been to understand customers and improve business operations based on their feedback.

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    This document summarizes the results of a survey conducted at World of Titan in Hosur to analyze customer catchment and preferences. The survey collected demographic information like gender, age, education, and income from customers. It also asked customers multiple choice questions about their watch purchase preferences, influences, satisfaction levels, and opinions on Titan's products, prices, displays, and services. The overall aim appears to have been to understand customers and improve business operations based on their feedback.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    216 views2 pages

    Questionnaire Catch Ment Titan

    Uploaded by

    mnr95780
    This document summarizes the results of a survey conducted at World of Titan in Hosur to analyze customer catchment and preferences. The survey collected demographic information like gender, age, education, and income from customers. It also asked customers multiple choice questions about their watch purchase preferences, influences, satisfaction levels, and opinions on Titan's products, prices, displays, and services. The overall aim appears to have been to understand customers and improve business operations based on their feedback.

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    A STUDY ON CATCHMENT ANALYSIS AND CONSUMER PREFERENCE AT WORLD OF TITAN, HOSUR.

    NAME GENDER AGE EDUCATION MONTHLY INCOME

    : : a) Male b) Female b) 18- 30 years c) PG c) 30 and above d) Others

    : a) Below 18 years : a) HSC b) UG

    : a) Less than 5,000 d) More than 20,000

    b) 5,000-10,000

    c) 10,000-20,000

    1) Do you prefer watch for? a) Self b) Gift

    2) Among the following watches, for which watch do you give more preference? a) Titan b) Fastrack c) Sonata

    3) Why do you give more preference to above mentioned brand? a) Quality b) Design c) Price

    4) How frequently do you purchase watches? a) Once in a long time b) Once in year c) When ever occasion comes up

    5) Who influenced you more in your buying decision? a) Self b) Friends c) Family members

    6) Since you have been making your purchase of watch from this showroom? a) Recently b) Frequently c) Past 5-10 years

    7) According to you which one is suitable for youngsters? a) Titan b) Fastrack c) Sonata

    8) Why do you prefer this showroom? a) Quality and design b) Wide range of varieties c) After sales services

    9) From where did you get brand awareness of this showroom? a) Advertisement b) Word of mouth c) Pamphlets

    10) Are you satisfied with the watch you buy? a) Very satisfied b) Satisfied c) Dis-satisfied

    11) Are you satisfied with overall performance? a) Very satisfied b) satisfied c) Dis-satisfied

    12) Does the ambience and services provided in the store affect your purchases? a) Very significant b) significantly c) not significantly

    13) Before making any purchase of watch do you compare prices and designs of the same between the showroom and the local dealers? a) Always 14) b) sometimes c) Rarely

    In what basis do you select the brand? a) Brand name b) Quality c) Price

    15) Rate the variety and display system of the products? a) Good b) Average c) Poor

    16) Rate the affordability of the products? a) Good b) Average c) Poor

    17) Durability of the products? a) Good b) Average c) Poor

    18) Will you recommend our products to others? a) Yes b) No

    19) Any Suggestions please __________________________

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