Publishing Your First Ebook

Download as pdf or txt
Download as pdf or txt
You are on page 1of 105

PublishingYour FirsteBook

AneBookforaspiringauthorsandselfpublishers...

Introduction
SincetheinceptionofEjunkie.info,theentireteamhasbeenrelentlessly workingtowardsinspiringandmotivatingthosewholikeusareawedbythe endlessopportunitiesthattheInternethastooffer.Thisisablogforthose strivetomakeamarkforthemselvesbyexploringnumerousplatformsthatthe Internethastooffer.Ourarticlesareaimedtowardsbringinginformation, ideas,tips,examples,updatesandchangesthatcanhelpourreaderscantakea calculativeandwellinformedapproachtowardsachievingtheirgoal.

"PublishingYourFirsteBook"isonesuchattemptbyEjunkie.infowherewe've broughttogether10authorstohelpyoupublishyourveryfirsteBook.It's needlesstosaythatpublishinganeBookisnochild'splay,butifyouknowthe righttoolsandplatforms(apartfromtheabilitytowrite),thenpublishingan eBookisquiteeasy;thiseBookaimstoshowyouhow.

WeunderstandthatwritingandpublishinganeBookconsistsofvarious tormentingstages,thereforetomakethingslessoverwhelmingwe'vedivided theeBookinto4sections: Inspiration Tools Platform Promotion


2 Ejunkie.info

WesincerelyhopethatthiseBookinspiresyoutofinallygetstartedonyour eBookwithoutworryingaboutformatting,publishingandpromotingitinlater stages.Becauseonceyouaredonereadingthis,youwillhaveenoughconfidence tomakesurethatyougrabattentionofasmanyreadersasyoucanandbecome asuccessfulselfpublishedauthor.

3 Ejunkie.info

TableofContents
Inspiration
1.
2. 3. 4. 5.

FiveWritingExercisesToGetYouInspiredFast InspiringAuthorsForAspiringSelfPublishers BookWritingTipsThatWork FindingInspirationForYoureBook

711 1218 1921 2226

Not Your Mother's Itsy Bitsy Spider: Identify eBook 2733 Obstacles

Tools
6. 7. 8. 9. 10. ImportantToolsToHelpPublishYoureBook OnLaunchinganeBookPainlessly 3538 3943

A Guide On Designing eBook Covers and Easily 4449 ConvertingYoureBookIntoPDF How to Write an eBook: Answers to Frequently Asked 5059 QuestionsaboutSelfPublishing ShortcutsforProofreadingYoureBookinRecordTime 6063

4 Ejunkie.info

Platform
11. 12. 13. 14. OptimizingYoureBookForTheWeb Yes,YouCanPublishABook 5 Things New SelfPublishers Should Know That Will HelpSellMoreeBooks 4WaysToGetYoureBookIntoYourCustomersHands 6567 6873 7481 8287

Promotion
15. 16. 17. iveWaysToPromoteYourFirsteBook F 5ReasonsToUseABlogToBuildAnAuthorPlatform ForYoureBook HowtoPromoteYoureBookOnline? 8994 9598 99103

5 Ejunkie.info

Inspiration

6 Ejunkie.info

FiveWritingExercisesToGet YouInspiredFast

ByAliLukeofAliventures

Whetheryouwriteasahobbyoraspartofyourbusiness,therellbetimeswhen youfeellikeyouhavenothingtosay.Perhapsyouvegottocomeupwithablog post,butitseemslikeyouvewrittenabouteverypossibleangleofyourniche oryouwanttodevelopagreatproductidea,butyourenotsurewheretobegin.

Thesefiveexerciseswillhelp:

Exercise#1:ImagineyoureaBeginner

7 Ejunkie.info

Whateveryourniche,mostofyouraudiencewillbebeginners.Ifyourean expertinyourfield,itcanbetoughtowritepostsoreBooksthatreachthose people.

Sothinkback.Imaginethatyoureabeginner,juststartingtoexploreyour field.Whatquestionsdoyouhave?Whatdoyouneedtoknowbeforegoing further?

Ifyouvegotablogaboutplayingtheguitar,forinstance,youmightcomewith topicslike: Howtobuyyourfirstguitar Howtotuneyourguitar Thefirstthreechordsyoushouldlearn Howtoplayaverysimplepieceofmusic

Exercise#2:FreeWriting

Freewritingisatechniquewhereyouwriteforasetperiodoftime(10minutes iscommon)withoutstopping.Youcandothiswithpenandpaperorona computer;youmightliketotrybothmethodstoseewhichsuitsyoubest.

Whenyourefreewriting,youshouldgofastwithoutrushing.Dont

8 Ejunkie.info

worryaboutspelling,grammarorpunctuation:yourtaskistokeepyour penmovingonthepage(oryourfingersonthekeyboard)untilthetimeisup. Youcanwriteaboutanythingthatcomesintoyourhead(thisisalsoknownas streamofconsciousnesswriting).Thisisanexercisetogetwordsflowing,not somethingdesignedtoproduceafinishedpiece:youwontbeshowingyourfree writingtoanyone.

Onceyouvefinishedafreewritingsession,lookbackthroughwhatyouve writtenandhighlightanyideasthatyouwanttotakefurther.

Exercise#3:ExpandonaPreviousPiece

Onesimplewaytocomeupwithnewideasistodrawthemfromsomething youvealreadywritten.Printoutapopularpostonyourblog,withwide marginssothatyoucaneasilyjotdownnotes.Gothroughandlookforanything thatyoucouldexpandintoanotherpost.Youllprobablyfindplentyofideas thatyoucaneasilydevelop.

Lookoutfor: 1. Opportunitiestowritethenextsteporamoreadvancedtopic. Forinstance,ifyouwroteapostabouthowtosetupyourGmailaccount thenyoumightgoontowriteabouttipsandtricksforusingyourGmail accounteffectively.

9 Ejunkie.info

2. Placeswhereyoumightneedtospelloutsomethingfor beginners.Forinstance,ifyourpostcasuallymentionsbuyyourdomain name,thenyoucouldwriteabouthowexactlytodothat,howtochoosea gooddomainname,andsoon. Aswellasbeingagreatwaytoadddepthtoyourblog,thisalsomeansyoull haveplentyofopportunitiestointerlinkyourposts.

Youcanusethesameprocessforanypieceofwriting:forinstance,ifyouvegot abasicfreeeBook,youcoulddevelopeachchaptertocreateapaidforresource.

Exercise#4:BorrowfromanotherWriter

Theresnothingwrongwithborrowing:writersdoitallthetime.Manyof Shakespearesplotswereborrowed,forinstance(andplentyofpeoplehave borrowedplotsfromShakespeareinturn...)

Someofthethingsyoucanborroware: 1. Thefirstlineofapiece.Thisworksespeciallywellifyourewriting fiction.(Youcanalwayschangeorremovethefirstlinelater.) 2. Thestructureofapiece.IfyoureadagreatblogpostoreBook,break itdowntolookatthestructureandseewhetheryoucandosomething similarforyourownniche. 3. Thetitleofapiece.Trylookingonmagazinecoversforgreattitles,and


10 Ejunkie.info

seehowyoucouldtweakthetitletosuityourownpurposesbychanginga fewwords. 4. Agreatquote.Startingyourpieceofwritingwithaquotecanbeagood waytosetthetoneandtoaddvalueforyourreader.Youcouldchoose somethingfamous,funny,orhighlyrelevanttoyourownfield.

Exercise#5:UseanObject

Lookawayfromthescreenforamomentandglancearound.Whatcanyousee? Ifyoureinanoffice,youprobablyhavelotsofitemsnearbyperhapspens, notebooks,acoffeecup,aphone,books...

Anyobjectinyourenvironmentcanbecomeatooltoinspireyou.Pick oneatrandomandseewhatlinksyoucoulddrawbetweenitandyour topic.Ifyouwriteaboutgadgets,forinstance,acoffeecupcouldinspireyouto blogaboutwhattodoifyouaccidentallydropyoursmartphoneintoyourdrink. Ifyouwriteaboutcelebrities,apencouldinspireyoutoproduceapost comparingdifferentcelebritieshandwriting.

AbouttheAuthor:AliLukeistheauthorofthenewlyreleasedPublishing eBooksForDummies,whichwillhelpyou,create,publish,andmarketyour eBook.Findoutallaboutit(andgrabyourcopy)here.

11 Ejunkie.info

04InspiringAuthorsFor AspiringSelfPublishers

ByE junkie.info

Asawriter,youareboundtohaveafavoriteauthor,whomyouadmire,lookup to,drawinspirationfromandmostimportantly,enjoyreading.Butinmost cases,writerstendtomissoutongainingmotivation,andeveniftheydon't,it ismostlyshortlived.Bestsellingauthorsmaybei nspiring ,buttheyhavea 'largerthanlife'aurathatcanintimidateeventhebestofliterarygeniuses.

Whatoneneedsisanexamplethatonecanrelateto,anexampleofsomeone whostartedoutlikeanyotheraspiringwritersippingcoffeeinasecluded cornerofanearbycafe.TheworldiswellawarethattheeBooksbusinessisin


12 Ejunkie.info

fullthrottle,andwhetheryoulikeitornot,ithasgivenopportunitiesanda platformtomanywritersoutthere;irrespectiveoftheirw ritingskills .

But,todaywewouldliketoshareperfectexamplesofauthorswhohavemadeit biginthewritingbusinessallontheirown.Notonlyaretheygoodwriters, butalsocreativepublishers.Apotentcombinationinthedigitalworld.Havea lookattheseinspiringauthors,whowillalsomotivateyoutoreachouttoyour rightfulaudience.

TimFerriss
Hisdebutbook"T he4HourWorkweek "was aninstantsuccess,abookthatmakesyou wannaquityourjobandabandonthe'rat race'tobecomeaselfmadeentrepreneurby workingfewerhoursandbecomingthe'new rich'.AccordingtoWikipedia"Hemarketed hisbookheavilythroughbloggerswithwhom hecreatedpersonalrelationships."

TimFerriss,holdsaworldrecordinGuinnessBookofWorldRecordsfortango, he'saNationalChineseKickboxingchampionandhashadhisshow'Trialby Fire'airedonHistoryChannel.Heisonly32yearsofageandspeaks5 languages.

13 Ejunkie.info

"IranaGoogleAdwordscompaign,whereyouradappearsbasedon keywordsthatpeopleweresearchingfor.Iranadozendifferentads withadozendifferentpotentialtitlesastheadvertisingheadline, withthepotentialsubtitlesastheadtext.Theclickthroughpage wasnothing,butIwasn'tconcernedwiththeconversionorcostper acquisition.Iwasonlyconcernedwiththeclickthroughratewhich ofthosedozenheadlineswasmostpopular.Soforlessthan$150in oneweekusingkeywordsasafixedvariable,Iwasabletoidentify "The4HourWorkweek,Escape9to5,LiveAnywhereandJointhe NewRich"asthemostsuccessfultitlesofar."

e rnmoreaboutTim errissand i f scinating ook. La F h sa b

JohnLocke
JohnLockeisthefirstselfpublishedwriter whohassoldmorethan1millioneBooks throughAmazon'sKindleDirectPublishing Platformandistheeighthauthortobecome amemberofAmazon'sKindleMillion Club.

Lockehasauthored7internationalbestsellers(crimefiction),outofwhich threeofhisbooksmadeittotop3inAmazon/KindleBestSeller'sList;allof hissevenbookshavemadeittothislist.Otherthanhissensationalwriting,

14 Ejunkie.info

whatmakesLockeanoutstandingauthoristhathefollowsastrict$0.99 pricingmodel.Accordingtohiswebsite,Every7seconds,24hoursaday,a JohnLockenovelisdownloadedsomewhereintheworld!.

Hehasrecentlypublishedanonfictionbookcalled,HowISold1Million eBooksin5Monthswhereheshareshisexperienceofbecomingasuccessful eBookauthorwithoutanyagentsorliterarypublishersinthepicture.

"Thesedaysthebuyingpubliclooksata$9.99eBookandpauses.It's notanautomaticsale.Andthereasonit'snotisbecausethebuyer knowswhenaneBookispricedtentimeshigherthanithastobe. Andsothebuyerpauses.Anditisinthispausethisgolden,sweet scentedpausethatweindependentauthorsgaintheadvantage, becauseweofferincrediblevalue.

ReadourexclusiveinterviewwithJohnLocke.

JoannaPenn
JoannaPennisanauthorofthreenon fictionalbooks:'HowtoEnjoyYourJob', 'FromIdeatoBook'and'FromBookto Market'andhasrecentlypublishedan actionadventurethriller'Pentecost'.She

15 Ejunkie.info

alsorunsahighlyresourcefulandinformationalblog:'The reativePenn C ' whereshewritescontentforthosewhowishtowriteorareinterestedin publishing,shealsowritesarticlesonhowonecanleveragetheInternetfor marketingandpromotingtheirbooks.

"I'mpassionateaboutsharingeverythingIlearnalongthewayin ordertohelpyousavetime,moneyandheartache. IalwayswantedtowritefictionbutIthoughtIhadtobeaBooker prizewinningliteraryfictionauthorandthatwasjusttoodaunting soIdidnteventry.Thenafterventuringintodigitalpublishing, bloggingandnetworkingwithotherauthors,Igainedtheconfidence totrywritingfictionagain.IlookedatmybookcaseandrealizedI readactionadventurethrillersandIlovearchaeological,religious andpsychologicalthemes.SothenIdecidedtowriteabookIdlove toreadandPentecostwasborn!Itsthefirstinaseriessonowthe floodgatesareopen."

Thereissomuchthatonecanlearnfromher,herjourneytobecomingan authorandtranscendingherselffromabusinessconsultantistrulyinspiring. Sheherselfdrawsinspirationfromthefirstauthorinthelist:TimFerris.

ReadourexclusiveinterviewwithJoannaPenn.

16 Ejunkie.info

AmandaHocking
Amandawashardly7yearsofage,when shestartedherloveaffairwithbooks,by theageof12sherealizedthatsheismeant todojustonethingwithherlife:write.By theendofherhighschool,she'dalready writtenabout50shortstories,and numerousnovels.Herfirstnovelwas "DreamsICan'tRemember",andshe finishedwritingitwhenshewas17.Nowlet'sfastforwardfewyears,by2010, Amandahadwrittenabout17novels...allunpublished.

Likeeveryaspiringauthor,shesubmittedhernovelstonumerouspublishers, butonlygotrejectionlettersinreturn.Shereceivedsomanyrejections,thatit becameapartofherlife.Finally(andthankfully),shedecidedtosellherbooks onAmazon.On15thApril2010shemadeherfirstbookavailableforKindle readersonAmazon.

Toher,andeveryone'ssurprise,byJanuary2011,she'dsoldover185,000 eBooks,withmajorityofsalescomingfromAmazonandBarnes&Noble.One couldsaythatitwasherpricingpolicythatgaveherthatinitialpushinthe selfpublishingworld.Shechargedonly$0.99forherfirstbook,apricethat mostreaderswon'tevengiveasecondthoughtbeforebuying.

17 Ejunkie.info

"EverythingI'dheardaboutselfpublishingisthatitwasimpossible tomakealiving,reachreaders,orproduceaqualityproduct.But lastyear,IheardabouthowsomeotherauthorslikeJoeKonrath andKarenMcQuestionaredoingwellwitheBooks.SoIthought thatIhadnothingtolose.I'dwrittenabout12bookswhenIdecided toselfpublish,andIthoughtitwouldbebetterthanthemsittingon mycomputer.Worstcasescenario,nobodywouldreadthem,and that'swhatwashappeninganyway."

ReadHocking'sinspiringstoryindetai . l

Thesearesomeofthemostinspiringselfpublishedauthorswhoevery aspiringwritermustgainmotivationfrom,foritissuchexampleswho restoreourfaithindreamsbecomingareality.Theyarenosuper humans,theyarelikeyouandme,theonlydifferenceisthatinsteadof waitingforanopportunitytoknockontheirdoors,theywentahead knockingopportunities'door.

18 Ejunkie.info

BookWritingTipsThatWork

ByJeffGoinsofGinsWriter o

Herearesometipsthathaveworkedforme,allowingmetokeepmyheadinthe game.MaybetheyllhelpyouwithyoureBook,too:

Setadailywordcountgoal. Writewhenyoufeelenergizedandinspired. Whenyouneedtorest,rest.Justdontusethatasanexcusetobelazy. Alsowritewhenyoudontfeellikeit.Somedays,youjustneedtoshow upandputthetimein. Dontbeatyourselfupwhenyoudonthitthedailywordcountgoal,or

19 Ejunkie.info

missaday.Giveyourselfgrace.Tomorrowsanotherday. Celebratesmallvictories.Patyourselfonthebackfor300words. Today,itsenough. Setasidetimetowrite.Protectthattimeatallcosts.Forme,early morningisbest. Dontbeatyourselfupwhenyousleepinormissyourdailytime.Just keepwriting. Getafeedbackgrouptogiveyouhonestcritique.Dontbedefensive; holdyourworkwithanopenhand. Pray.AskGodforhelp.Or,ifyoudontbelieveinGod,pray.Trustme: youneedit. Allowyourselfafewquirkyindulgences.Forme,itsFrenchPress coffeeandambientmusictogetintothemoodtowrite. Writeinchunks.Focusononesectionatatime.Dontletthewhole bookoverwhelmyou.Today,justworryaboutyourlittlesection. Gooutoforder,ifyouneedto.Ifyouaremostexcitedaboutthemiddleof thebook,startthere.Followyourpassion.Youcanalwaysgobackand writeChapter1later.

Dontcheckemail.Imserious.Closeitrightnow.Donotevenleaveit open.E mailisaproductivitykiller .

DontcheckFaceBook.Again,Imnotkidding.Closethatwindow. DontcheckTwitter.Hey,whatswrongwithyou?Yourestartingto

20 Ejunkie.info

soundlikeme.Justgettoworkalready.

Alwayshaveawaytotakenotes(IuseE vernote onmyphone).Bring yourlaptopornoteBookwithyouwhereveryougo.Stealfiveorten minuteswhereveryoucaninthecar,waitingforthebus,onyourlunch break,whatever.Everylittlebitcounts.

Readbooksthatinspireyou.Readapieceoffictionoramemoiror whateveryoufindinspiring.Andofcourse,IalwaysrecommendT heWar rt ofA .

Thatsit.Remember,thisisamarathon.Paceyourself.Seeyouatthefinish line.

Abouttheauthor:JeffGoinsisawriterwholivesinNashville,TN(USA) withhiswife,son,anddog.Youcanfindhimonlineatgoinswriter.comorfollow himonTwitter@ jeffgoins .YoucanalsocheckouthisbestsellingeBook,YouAre aWriter(SoStartActingLikeOne),aty ouareawriter.com

21 Ejunkie.info

FindingInspirationFor YoureBook

ByZivanaAndersonofM indsetDestination

Youhaveideasburninginsideofyou.Theycomeatrandomtimeswhenyoure walkingthedogorintheshower.Theykeepyouupatnightandyourpartner nudgesyoutostopmumblinginyoursleep.

Yes!Youhavethedesiretowriteandsharewithothers.Youveheardaboutthe advantagesandbenefitsofwritinganeBook.

Sowheretostartandwhattodofirst?

22 Ejunkie.info

AnswerthewhyofwritingyoureBook

Beforeyoustartchannellingyourideasdownaroadsitbackandthinkofthe bigpicturefirst.ImaginethatsomeonehasdownloadedyoureBook,switched offthephoneandreaditfromcovertocover.Yourreaderhasjustturned(or clicked!)thelastpage.

Nowwhatdoyouwantthemtofeel?

Inspired?Excited?Thattheyareholdinganactionplantheycanimplement?

WhatdoyouwantyoureBooktoachieve?Atthispointitsnotaboutgetmore readersormakeapassiveincome.Itcouldrangefrombreakingatopicdown intosmallerstepstosettingupaprecursorforaseriesofeBooksonaparticular topic.

Iftheanswersarentcomingeasilytoyou,thenusethesequestionsasprompts: Lookaroundyouandnotewhatirritates,frustratesotherpeople? Whatdoyouhaveadeepknowledgeorexcitementabout? Whatdopeopleregularlyaskyouradvicefor? Whatarethetopicsthatwhenyouexplainittoothers,theysaygoshyou make

23 Ejunkie.info

itlooksoeasyandyouthinkummmdoesnteveryoneknowhowtodo it?

Getclearonyourobjective:

Nowthatyouhavesomeideas,letschannelthem.Whilstyouareprobably sittingwithmultipleideas,itisbesttostartwithone.

Todothisbeclearabouttheobjectivethatyouwanttoachieve.

WilltheeBookhelp: Createahooktocapturetrafficvisitingyourblog? Showyourauthorityinaparticulararea? Becomeapaidproductandgeneratepassiveincome? Beusedaspartofaseriestoeducateyourreaders?

Dosomeresearch:

Therearemanydefinitionsofmarketingoutthere.Ithinkthisoneexpressesit initssimplestformmarketingisaboutidentifyingandmeetingtheneedsof yourtargetmarket...

24 Ejunkie.info

Toooften,peoplestartsomethingbecauseitfeelsrightortheythinkitsa goodidea.Thebasisoftheideaisnodoubtsoundbutwhereitcanfalldownis ontheexecution.HowonepackagestheeBook,identifiestheUSP,key messagesandoutcomestheseareallfinetunedbytheneedsofthemarket.

Researchandtestyourideausingamixofonandofflineresources. DiscusstheconceptofyoureBookandtheoutcomesyouwantreadersto attainwithyourfriends.Ifyoucantverbaliseittothemgobacktothe drawingboard. Ifyouhaveanexistingblog,bounceitoffaselectedgroupofyourreaders RunasurveythroughyourFacebookorLinkedinpages UseGoogleTrendstocheckoutwhatpeoplearesearchingforrelatedto yourtopic GooglekeywordsandAdwordswillgiveinsighttosomekeywordsthatcan bebuiltaroundthethemeofyourbook

DefineatimeperiodtocompletetheeBook

OneofthemostdifficultthingsaboutwritingeBooksisthatitisneverquite perfect.Itisverytemptingtowrite,rewriteandrewriteanother100times beforeyouhitpublish.Atthispointrememberthelawofdiminishing returns.Simplyputwhenyouvedone90%oftheworkthenext10%isnot whatwillmakeitthebestseller.

25 Ejunkie.info

AsyouwriteyoureBookgobacktoyouroriginalwhytocheckthatyourtone andmessagearebringingthatemotionthroughasyouintended.

Useoneofthemanystockphotoorimagebankstohaveimageryguideyouas youwrite.Byusingacombinationofwordsandimagesyouwillfindthatyour messageandtonealignandintegrateintooneanother.Thisgivesthereadera senseofyouandyourbrandwhichisimportantwhentheyreturntoyourblog andlooktodeveloparelationshipwithyou.

AbouttheAuthor:ZivanaAndersonmentorswomenonhowtoinvesttimeand energymeaningfully.HerowntussleswiththenotgoodenoughGorillahas givenheradeepunderstandingofhowitcansendyoudownlongdarkroads thatyoudidntintendtowalk.YoucanfollowheronTwitterandFacebook.

26 Ejunkie.info

NotYourMother'sItsyBitsy Spider:IdentifyeBook Obstacles

ByStefanieFlaxmanofR evisionFairy

Itypedawayatmykeyboard,engrossedinmywork.

Ilikem etaphors andc ontradictions ,bla,bla,bla

WhenIstoppedtotakeabreath,Iglancedupattheceilingandmyeyeszoomed inonadarkmassinstarkcontrasttothewhitepaint.

27 Ejunkie.info

Igrabbedmyglassesandwrappedthemaroundmyfacetoconfirmmyfinding.

Yep.Aspider.

Highceilingsarebeautifuluntilaneightleggedcreatureishangingoutabove yourbed.Whattodo?

Duetotheoutofreachlocation,thebestsolutionwasmyfavoriteaction: nothing.Letnaturetakeitscourse.

Withinminutesthearachnidwascrawlingitswaytowardawindowonthe oppositeendofmyapartment,alongthelinewheremywallmeetsmyceiling.A start,buthehadalongwaytogo.Afteranotherminute,hestoppedjust stoppedonhispathtooutside.

Atthispoint,Ibegantoanalyzewhathecouldhavebeenthinkingabout:his motivations,theobstaclesaheadofhim.

Whenweembarkonanynewjourney,therearegoingtobeeventsand eartbreaks h thatmakeusquestionourbeliefsanddecisions.Nothingissmooth sailing,butshouldthatbeareasonnottostartinthefirstplace?

28 Ejunkie.info

Ifweidentifyobstaclesthatcouldpotentiallythrowusforaloopbeforewe activelypursueac hangeinourlives ,wearebetterequippedtohandlethe unforeseenturbulencethatalsoappearsonourvoyagetoanewplace.

Herearethreewaystoconquercommonobstaclesthatoccurwhenyouwrite yourfirsteBook.

Obstacle1:ImAllAlone

WhenItsyBitsymadehisfirststop,herealizedthemagnitudeofthetaskthat hejustembarkeduponanditscaredhim.

Hehadasafelifeinsideandfrozewhenhebegantothinkthathewascrazyfor wantingalifeoutside.Howcouldhetakeonsuchataskbyhimself?

Solution1:NoSupportisSupport

Asyouw riteandedityourlife ,youacknowledgethatthepencilisinyourhand. Whenyouwanttowriteoutsomethingnew,oreditoutacertaintypeof behavior,itisnoonesresponsibilitytotellyou,itsokaytobedifferentnow. Itsokaytogrow.

29 Ejunkie.info

Youretheonlyonewiththepowertosay,WhywasIdoingthingslikethat? Thatsnotworking.IthinkIlltrysomethingnewandseewhathappens.

Youmayunrealisticallythink,IfIonlyhad__,thenitwouldbeeasierto achievewhatIwant.Unfortunately,nopersonorcircumstanceisevergoingto makeiteasierforyou.Structuresbasedonotherpeoplesapprovalorsupport willinevitablycrumble.

Takecomfortinyourpureintentions.Youdonthaveanythingtoprove.Theres noonearoundwhoyouneedtoimpress.Youdecidedthatyouwantedtostarta writingproject,andyouremovingtowardthatgoal.

Obstacle2:ItsTooFar

Thenextday,ItsyBitsyshookoffhisfearofbeingalone.Herealizedthathe didntneedanyonetocheerhimon;capableandconfident,hewentbackto work.

Abouthalfwaytohisgoaloffreshairandnewscenery,hepausedagain.While hestartedthemorningstrong,bytheafternoonhewasonceagaintiredand doubtful.

Thebeneficialresultattheendofhistravelsseemedtoofaroff.Willitever
30 Ejunkie.info

appear?

Solution2:Patience&Pacing

Youneedtorecognizethecompletionofminigoalsalongtheway.Hugsmall victories.

Althoughitmaytaketimetofinishwhatyoustart,whenyouconsistentlywork towardsomething,yourtransformationbeginstotakeshapeevenifyoudont noticeit.

ItsperfectlyfinethatItsyBitsystoppedtorest.Hedidntneedtocrawlstraight outthewindowonhisfirsttry.Thedistancethathehadtocoverwaslonger thananythingthatheeverexperiencedbefore.

Itssmartertopaceyourselfthantogetsooverwhelmedandwornoutthatyou havetostopforgood.Celebratewhereyouarewhenyourethere.Enjoyyour surroundingsbecausetheresalwaysmoreaheadforyouwhetheryoureready foritornot.

Obstacle3:WhatDoesOutsideLookLike?

31 Ejunkie.info

Hourslater,IspottedItsyBitsyonlyafewfeetawayfromthewindow.Anew lifeoutsideseemedrealisticbecausehisexperiencehadgivenhimexpertise, andhenolongerviewedhisjourneyasunmanageable.

Hewasnowmotionlessbecausehesecondguessedhisdesires.Doesheeven wanttocarryonhisexistenceoutsideanymore?

Solution3:YouGetWhatYouNeed

Yourjourneytogetoutdoorshaspreparedyouforwhatmayshowup.

Onceyouveputhabitsintoplacethatarealignedwiththepersonwhoyou wanttobe,thereisnoturningback.Youknowhowtor ollwiththepunches and dealwithwhatarises.

Yourinternalchoicescanbuildapeacefulliferegardlessofexternal ircumstances. c

DidItsyBitsyMakeIt?

ThenexttimeIlookedforhim,hewasnowheretobefound.

32 Ejunkie.info

Hehadthecouragetobevulnerablewhenpresentedwitht heunknown .You can,too.

AbouttheAuthor:StefanieFlaxmanisthecreatorof@RevisionFairyand authorofthenewpainkiller,HowtoOvercomeHeartbreakWithoutProjectile Vomiting:AGuideforCynicalHopelessRomantics.

33 Ejunkie.info

Tools

34 Ejunkie.info

ImportantToolsToHelp PublishYoureBook

ByMelissaMillerofA ssociateDegreeOnline

Itsfinallyhappened:eBooksaleshavetoppedthoseofphysicalbooks.The Marchrevenuer eport fromtheAssociationofAmericanPublishersconfirmsthe trendthatweveallbeenexpecting.Accordingtothereport,eBooksoutsold traditionalbooksthatmonthbyover$50million.Giventhatinformation,I thinkitssafetosaythateBooksaremorepopularthaneverbefore.

Whilethatnewsmightgiveanxietytocertaintraditionalistswhobemoanthe

35 Ejunkie.info

declineoftheclassicpaperback,peopleintheeBookandselfpublishing industryshouldtakeamomenttorejoice.Youdontneedadegreeinrocket sciencetoguessthateBookarethewayofthefuture.PeoplearebuyingeBooks ingreaternumberseveryday,andthatmanyplentyofpotentialcustomersfor authorstryingtogettheirworkoutinthemarket.

Giventhisgreatnews,IdliketooffertipstoupandcomingeBookauthorswho wantsomehelpintheselfpublishingindustry.TheworldofePublishingisa competitivemarket,butwiththerighttoolsyoucanmakeyourownmarkonit.

Createspace

CreatespaceisaselfpublishingresourceforauthorsinterestedinePublishing. ThecompanyisownedbyAmazon,soyouknowthattheyknowhowtosellan eBookortwo.CreatespacesproximitytoAmazonmakesthemanidealservice forauthorswhowanttointroducetheireBookstoawideaudiencefromthe verystart.Thecompanyhelpsaspiringauthorspreptheirworkforthewebin additiontoprovidingfantasticmarketingservicesdesignedtoincreasethe visibilityofaneBook.Createspacealsogivesauthorsthechancetoselltheir eBooksdirectlyfromtheKindlebookstore,ahugeadvantageconsideringthe widespreadpopularityoftheeReader.

Createspacealsohasanroyaltycalculatoravailableforauthorswhowantto estimatetheroyaltiesthatthecompanywillexactfromsales.Thecompany
36 Ejunkie.info

generallytakesfairlylowroyaltiescomparedtootherpublishinghouses,butyou canalwaysdoublecheckwiththecalculatortogetthebestprice.

LuluandBookbaby

LuluandBookbabyaretwosimilareBookpublishingservicesthatcaterto writerswhoareentirelynewtotheeBookpublishingprocess.Iputbothof theseservicesunderthesameheadingbecausetheybothcatertomore independentandnichewriters.LulupublisheseverythingfromYAhorror novelstocomputerinstructionmanualstotop10marketinglists.Bookbaby hasasimilarlydiversecollectionofpublishedtitles,fromcookbookstocollege studyguidestodetectivenovels,andthediversecontentspeakstotheir strengthsasapublishinghouse.Thereisnoworktoosmallortoonichethat eitheroftheseserviceswontturndown,andthatswhyIlovethem.

BothLuluandBookbabywillhelpyoupublishyoureBookinavarietyof formatssopeoplecandownloadthemtoalmostanydigitalreader.Moreover, bothservicesofferextensivemarketingandcoverdesignfeaturesthathelpgive youreBookthatextraspecialedgeoverthecompetition.

Learnfromtheexperts

Aboveall,IthinkitsimportantthateBookauthorslearntheinsandoutsofthe

37 Ejunkie.info

industryfromtheirpeers.eBookpublishingisarelativelynewindustry,but therearealreadyplentyofexpertsouttherewillingtosharetheirknowledge witheagerwriters.Joinwritingcommunitiesandstrikeupaconversationwith anindustryexpert.Youwontregretit!

AbouttheAuthor:MelissaMillerisafreelancewriterandbloggerhailing fromthegreatstateofTexas.MelissaMillerspecializesinwritingaboutthe educationfield.Ifyou'reconsideringpursuinganassociatedegreeonline, Melissa'smanypostsonthesubjectcanhelplighttheway.Emailherat melissamiller831@gmail.comwithanyfeedback.

38 Ejunkie.info

OnLaunchinganeBook Painlessly

ByAlexisGrantofAlexisGrant

Writingandselling yourowneBookcanbeagreatwayto s upplementyour income andgrowyournetwork,butcreatingaqualityproductforyouraudience isntalwaysaseasyasitsounds.

Howshouldyougoaboutstartingthewritingprocess?Whatsthebestwayto promoteyoureBooklaunch?AndhowdoyougetpaidonceyoureBookstarts selling?

39 Ejunkie.info

Herearesomeofmytoptipsforcreatingandl aunchinganeBook ,soyoucan taketheconfusionoutoftheprocessandstartwriting!

Writeandhireaneditor.ThefirststepwhencreatingyoureBookisto simplysitdownandwriteit.Decideontheproblemyoullhelpyouraudience solve,thenwriteinavoicesimilartohowyoublog,conversationally,notstiff.

Thelengthofthecompleteddocumentdependsonyourtopic,audienceand writingstyle;writeuntilyouvecoveredalltheimportantinformation,then trimtheexcess.

iringaneditor H willhelpyoutightenupthecontentandifyouwanttobe perceivedasaprofessional,dontskipthisstep.Eatthecosts,becauseyoure goingtomakegoodmoneyoffthiseBookanyhow,right?

Chooseaformat.YouwantyourPDFeBooktolookappealingonbothane readerandacomputerscreen.Sodontthinkintermsofoldschoolbook formats.Favoureasytoread,largefontandplentyofvisuallyfriendlywhite space.

NoticethedetailsineBooksbyotherwriterstheappearanceoftheirheader andfooter,thelocationofpagenumbers,etc.andincorporatethoseeffective presentationsintoyourownwork.

40 Ejunkie.info

Decideonapriceandplatform.Becausethisisarelativelynewmedium, theresnomagicformulaforfiguringouthowtopriceyourwork.Whileprices vary,informationaleguidesoftencostmorethantraditionalbooks.Itsnot unusualtoseethempricedat$19,$29,$49ormore.Researchyourniche,ask forfeedbackandsettleonwhatfeelsright.

Fromthere,decidewhetheryoullsellyoureBookstraightfromyourwebsiteor useadistributorlikeAmazon.Ifyousellfromyourownsite,youkeepallthe profits,whichsoundprettygreat,right?Thechallengeisthatyoullneeda decentsizedplatformtodothissuccessfully.

Ifyouu seAmazon ,youllcastawidernet,buttheylltakeacutofyoursales. Thatmeansthedecisioncomesdowntoafewfactors:thesizeofyouraudience, howmuchyouresellingyoureBookforandhowyoufeelaboutsharingthe proceeds.

ConsiderPayPalandejunkieifyousellyoureBookyourself.Ifyouopt tosellyourbookstraightfromyourownsiteratherthanuseadistributor, considerusingP ayPal andejunkietomaketheecommerceprocessautomatic. (AndImnotjustsayingthatbecauseImwritingforejunkie;theecommerce sitehastotallysimplifiedtheprocessforme.)ejunkiecostsonly$5/month initially,routesyoursalesthroughPayPalandsendsyoureBooktobuyers automatically.Italsooffersanaffiliateoption,whichletsotherbloggersearna commissionforsellingyourproducts.Atleast33percentcommissionis

41 Ejunkie.info

standard,andmanyauthorsoffer50percent.

Promote!OnceyoureBookiswritten,formattedandreadytoseetheworld, itstimetocreateap romotionplan .Approachbloggerswithbigplatformsand askforreviews,Q&Asorguestposts,keepinginmindthatyoullhaveto actuallywritetheguestpostsyoupromise.

Useyournetwork!Keeptrackofthepeopleyoupitchandtheirresponsesina GoogleDoc.Ifyoudothisproperly,youllbeabletoremembereveryonewhos helpingspreadthewordaboutyourbookandthankthemaccordingly.

Offerprelaunchdiscountsandbonuses.Ifyouhaveasolidemaillist,offer yoursubscribersadiscounttoshowyourappreciationfortheirsupportand makesomesalesintheprocess.AndgivepeoplewhopurchaseyoureBooka littlesomethingextrathattheyrenotexpecting,likeadiscountonanother productfromyouoranaffiliate.Itsalwaysagoodideatosweetenthepot, right?

WritingandlaunchinganeBookmayseemlikeadauntingprocess,butit doesnthavetobe.Ifyouknowtherightsstepstotakethroughouttheprocess, youllgetyourbookoutintotheworldinnotimeandmakesomemoneywhile youreatit.

42 Ejunkie.info

AbouttheAuthor:AlexisGrantistheauthorofH owtoBuildaPartTime SocialMediaBusiness.

43 Ejunkie.info

AGuideOnDesigningeBook CoversandEasily ConvertingYoureBookInto PDF

ByHectorCuevasofI nboundPro

HowToCreateanEyeCatchingeBookCover

IvecreatedafeweBookcoversinthepastandIvegottenprettygoodwith Photoshop,soIllbecreatingmyecovermyself.

44 Ejunkie.info

Iwontbeabletocovereverythingthatgoesintocreatingtheactualimagein Photoshop,becausethatwouldtakeforever,butIllsharewithyoueverything youneedtoknowtogetitfromanideainyourheadtoanicelydesignedcover.

HerearethesoftwareprogramsIuse:

Photoshop7 3DPhotoshopActionScripts

The3DPhotoshopactionscriptsarelifesavers.Onceyoucreatetheimagein Photoshop,youcansimplyrunthescriptfromwithinPhotoshopandgeta nicelydesignecoverinamatterofminutes.

ThesearethestepsItakewhendesigninganeBookcover. 1. OpenUpPhotoshop7 2. Runstep1ofthescriptIwanttorun 2.5Thisstepcreatesthetemplateyoucandesignyourcoveron.Once yourdesignisreadyyoucanmoveontothenextstep. 3. Runstep2ofthescriptIpicked 4. Copytheentireimageandshrinkit ThesescriptscreatereallyBIGimages.ThelastthingyouwantisareallyBIG pictureofyoueBookcoverslowingdownyourloadingspeedwhenpeoplevisit yoursite.Sobesuretoshrinkit.

45 Ejunkie.info

Thefinalproductafterrunningstep2ofthescript lookslikethis.IchoosetheSpiralBinderStanding forthisexample,butthereare40otherlayouts andtemplatestochoosefrom.

Theotheroptionyouhaveishavingsomeonedoit foryou.Imsureyoucanfindatalenteddesigner onFiverrtodothisforyoufor5bucks.Asa matterfact,thereareplentytochoosefrom.Clickheretocheckthemout.


46 Ejunkie.info

WhatAboutYoureBooksLayout?

TheeBooklayoutconsistsofafewelements. Howmanycolumnswillyouuse? Whatsthecolorscheme? Whatwillbeyourheader? Whatwillbeyourfooter? Whatfontswillyouuse? AllofthesequestionsareimportantwhenthinkingabouteBooklayouts,but theyrenotascriticalasthewriting.Obviously,ifyoudontanywordsonpaper, thentheresnothingtostyleormakelookpretty.

ButassumingyouhavewrittenpagesforyoureBook,letmesharewithyou

47 Ejunkie.info

whatIvedoneasfaraslayout.Ivekeptthingsreallysimplereally.

ImonlyusingONEcolumnwithalargeimageonthesideofeverypage.The colorschemeissimple,too.

WhitebackgroundBlacklettersOrangeHeadingsRedSubHeadings TheheaderandfooteroneverypageincludethenameoftheeBook,andthe nameoftheauthor(A.k.Ame)

Imonlyusing3differentfontsfortheentireeBook.Oneforthestartofevery section,anotherforthestartofeverychapterandathirdforrestofthewords.

HowtoEasilyConvertYoureBooktoPDFFormat

Onceyouvedoneallofthewritingand styling,itstimetoconvertthatbeautiful pieceofartintosomethingthatyour customerscandownloadandconsume andPDFistheperfectformat. TheconverterIuseisNitroPDFProfessional7.Ilikethissoftwarebecauseit integrateswithMicrosoftWord2010.Itallowsyoutoclickonebuttonand convertsthedocumentinamatterofseconds.


48 Ejunkie.info

AnotherreasonwhyNitroPDFisawesomeisbecauseitcreateswebreadyPDF files.IvetriedotherPDFconvertersthatcreateaverylargePDFfile,andyou dontwantthat.

Youwantafilethatiseasytouploadandquicktodownload,sothatyour customersdonthavetowait15minutestoseewhattheybought.Youcanalso findsomefreealternativessimplybysearchingonGoogle,justbesurethat whenyouconvertthedocument,youdontendupwithahugefile.

AbouttheAuthor:HectorCuevasistheauthorbehindInboundPro.net.He teacheshowtogrowanaudienceonlineusingcontent,searchandsocial platforms.FollowhimonTwitter.

49 Ejunkie.info

HowtoWriteaneBook: AnswerstoFrequentlyAsked QuestionsaboutSelf Publishing

ByYuwandaBlackofI nkwellEditorial

How/WhyIStartedWritingandSellingeBooks

IstartedwritingandsellingeBooksonlinein2004.Myforayintoself publishingwasquitebyaccident.IownedaneditorialstaffingfirminNewYork Cityatthetimeandrecruitedfulltime,parttimeandfreelancetalent(eg, proofreaders,copyeditors,writers,graphicdesigners,etc.).Ireceivedalotof

50 Ejunkie.info

questionsfromwannabefreelancersaboutwhatemployerswerelookingfor. OnceIdansweredthesamequestionsagazilliontimes,Idecidedtowritean eBook.

Itwasntfancyatall;justasimplepdffileuploadedtomycompanysvery rudimentarywebsiteatthetime.Tomydelightandsurprise,Imadesales.Not alotmindyou;tobehonest,veryfewinthebeginning.But,itdidticklemy fancyandgavemeideasforotherepamphlets(thewayIreferredtoeBooksat thetime)toaddtotheline.

WriteYoureBookBecauseEveryoneHasaStorytoTell

WhatIwantyoutogetfrommystoryisthateBooksdonthavetobefancyor somegreat,complicatedorprofoundliterarytome.Itcanbeassimpleas answeringquestions.Thatsbasicallywhatminewereinthebeginning.

Incaseyoudontknow,howtoinformationisthebestsellingkindofinfoonline. And,thatsbasicallywhatmyeBookswere;mostofthemstillare.

WhatExperienceDoYouNeedtoWriteaneBook?

YoudontneedanytypeofformalexperiencetowriteaneBook.And,thats whatmakesitsomuchfun.Ifyouhaveexperiencein,interestinand/orare
51 Ejunkie.info

curiousaboutsomething,youcanwriteaneBook.

WhatShouldYouWriteAbout?

Iadvisenewbiestowriteaboutwhattheyknow.Forexample,Ihaveexperience inmanyareas,ie,Ivebeen/amarecruiter,asmallbusinessowner,amarathon runner,arealestateagentandaloanofficer(mortgageconsultant);toname justafewofmyinterests/professions.Andyeah,Iveledaveryrich,somewhat schizophreniclife!

Hence,Icouldwriteabouthowtotrainforyourfirstmarathon,whattoexpect yourfirstyearinbusiness,howtogetcreditchallengedhomeownersreadyto purchasetheirfirsthome;andwhattopreparebeforeyouconsultahomeloan officer(mortgageconsultant).

Seehoweasyitistocomeupwithtopicstowriteabout?

HowLongShouldYoureBookBe?

ThereisnoonesetlengthwhenyouwriteaneBook.Onethingthatwillhelp determinelengththoughisthegenreyouwritein.Forexample,Iwritemostly inthehowtogenre.MostofmyeBooksfallinthe4060pagerange.Mypage particularsare:8.5x11,doublespacebetweenparagraphs(notlines),12point


52 Ejunkie.info

TimesRomantype).FYI,ifyouregoingjustonwordcount,astandardpageis 250300words.

Ipointthisoutfortworeasons: 1. Icomefromapublishingbackground,sotendtobeasticklerfordetails likethis;and 2. Everyonecountsapagedifferently.Oneofmypagescouldliterallybe23 pagesforsomeoneelsebecausetheymightusebiggertypeandputdouble spacesbetweeneachline.SeewhatImean? Asaruleofthumb,IwriteuntilIfeelthatIvegivenaclearunderstandingof thetopicathand.ThenIstop.Period.

HowtoWriteeBooksThatSell:HowMuchShouldYouCharge?

Thisisastickysituation.Itdependsonseveralfactors,eg,niche,lengthand competition,tonamethebiggies.

EvenasanexperiencedeBookpublisher,Istilltinkerwiththis.WhatIcantell youisthis,onceyouvepublishedabouthalfadozen,youllstarttonotice certainpatterns(especiallyifyoupublishwithinthesameniche).

Sometimes,salesincreasewhenyouRAISEthepriceofyoureBook. Minedid.
53 Ejunkie.info

Sometitleswillsitandsitandsitatcertainprices.Then,youchangeiteither higherorlowerandsalestakeoff.Forexample,theS EOwriting eBookisone ofInkwellEditorialsbestsellers.Itfirstsoldfor$9.95(in2008).Then,after consultingwithafriendwhosaidthepriceshouldberaised,itwasquadrupled to$39.95.Salestookoff.Itstayedthereforovertwoyearsbeforeitwas raisedagain,to$44.95.Saleshaveheldsteady,andIthinkitsbecauseofthe following...

HowMuchMoneyCanYouExpecttoMakeIfYouWriteaneBook?

Iloveitwhenmyinboxlookslikethefollowinggraphic.Incaseyoudontknow, thesearetheemailsIreceivefromEjunkiewheneverImakeaneBooksale fromoneofmysites.

54 Ejunkie.info

EventhoughIvebeensellingeBooksonlinesince2004,Ididntgetserious aboutituntil2009.Gettingseriousmeantformulatingamarketingplan; IMPLEMENTINGthatplan;settingupanaffiliateprogram(Ididthisin2008); etc.And,theresstillmorethatIneedtodotoreachmyincomegoals.

ThepointImtryingtogetacrossisitcantakeawhiletostartmakinggood moneysellingeBooksonline.Conversely,ifyouputintheworkrightaway,you canmakeagoofitrelativelyquickly.Howmuchyouearnisdirectly proportionatetohowmuchtimeandeffortyouputintoit.Soundsboringand obvious,butitstrue.

55 Ejunkie.info

ForsomeadditionalinsightontheeBookearningsquestion,seethepost WritingeBooksandSellingThemOnline:WhatKindofProfittoExpect& OtherQuestionsAboutSelfPublishingAnswered.Thegistofitisthis:

Howmuchyouearndependsonamultitudeoffactors,eg,theniche inwhichyouwrite,thecompetition,youreBookcover,howwellthe eBookiswritten...andlastbutnotleast,themarketingeffortyou putin.Salesbuildgraduallyandtendtobedirectlyrelatedtohow muchmarketingyoudo.

ThereareanswerstomorequestionsabouteBookwritingandpublishingin thispostalso.

eBookFormats:HowDoYouPublishYoureBookAfterYouWriteIt

TherearemanydifferenttypesofeBook formats ,eg,pdf,mobi(usedfor Amazon);HTML(soitcanbereadinyourwebbrowser);MSWord(yes,youcan evenpublisheBooksinthisformat);etc.

IpublishmyeBooksinthreeformats: 1. Pdfform(foralleBookssoldfromthissite);
2. Word(IpublishthefreelancewritingcontracteBookinthisformatso

thatbuyerscaninputtheirbusinessinfointotheformsandprintthem
56 Ejunkie.info

out);and
3. Mobi:ThisistheformatthatIvepublishedallofmyAmazon(forKindle)

eBooksin.Note:Amazonrecentlyupdatedthesoftwaretheyusefor formattingeBooks,stating: KF8[KindleFormat8]replacestheMobiformatandaddsover150 newformattingcapabilitiesincludingsupportforHTML5and CSS3.Inthecomingmonths,wewillrolloutKF8toourlatest generationKindleeinkdevicesaswellasourfreeKindlereading apps.

Ihaventpublishedinthisformatyet;thelasteBookIpublishedwasin December.AsIalludedto,thisisaveryrecentchangeinAmazonseBook formattingtechnology.

Ahh,gottalovegoodoletechnologyandthespeedatwhichitevolves!

WhereShouldYouPublishYoureBookAfterYouWriteIt?

Oneofthebestthingsaboutselfpublishingisthatyouretainallofthecontrol; thisincludeswhereyouchoosetopublish.

PlacestoPublishaneBook

57 Ejunkie.info

Themostobviousplaceisfromyourownwebsite/blog.Beyondthis,someofthe biggiesare:

Amazon ; BarnesandNoble ; Lulu ; Smashwords ; Clickbank ;and reateSpace C .

But,thereareliterallyhundredsifnotthousandsofoutletsforyouto publishyoureBookfromplacesliketheselistedhere,totheblogsand websitesofothers.

Eachhavetheirownprosandcons.Butagain,ifyouretaincontroloveryour rights,theresnoshortageofplaceswhereyoucanpublishaneBookonceyouve writtenit.

WhereISellMyeBooks

Inadditiontothiswebsite,myeBooksaresoldonAmazon(notall,butmany);I alsoselloneonClickbankandoneonLulu.Illstartuploadingalltitlesto BarnesandNoblethismonth.Then,tootheroutlets.

58 Ejunkie.info

WhyWritingandSellingeBooksIsanEvergreenWaytoMakeMoney Online

OnceeBooksarewrittten,eachoutletyoupublishtoislikefoundmoney becauseyoudonthavetodoanymorework.Howcoolisthat!

ShouldYouWriteaneBook,OrNot?

ThequestionsabouthowtowriteandselleBooksarebecomingmorefrequent asmorepeople(especiallyfreelancewriters)thinkaboutdippingtheirtoesin theselfpublishingwaters.

So,whetheryouveliterallybeendyingtow riteaneBook ,orarejustmildly curioustoseeifitssomethingyoullenjoy,myadviceistodoitatleastonce. Thiswilltellyoualotaboutifthisformofmakingmoneyonlineisforyou,or not.I,forone,amhookedandluckyforme(andyou!)theresneverbeena bettertimetobeaneBookwriter.

AbouttheAuthor:YuwandaBlackheadsNewMediaWords,anSEOwriting company.She'sbeenafreelancersince1993,andhaswrittenandselfpublished over50eBooks.She'staughthundredsofothershowtostartsuccessfulfreelance writingcareers.SheblogsaboutfreelancingatI nkwellEditorial.com .


59 Ejunkie.info

5ShortcutsforProofreading YoureBookinRecordTime

ByStefanieFlaxmanofR evisionFairy

Inthepast,IveprovokedsomeoutragedresponseswhenIvewrittentipsabout proofreadingyourowndocuments.

VariationsofYousimplycantfindyourownwritingmistakes!Youneed someoneelsetoproofreadyourworkforyou!haveechoedthroughblog commentswhenIveaddressedthisapparentlytabootopic.Iunderstandthe sentiment,butIthinkthatthebenefitsofworkingwithaf reelancecopyeditor orproofreaderareobvious.

60 Ejunkie.info

Whenawritercanalsop roofreadlikeaprofessionalproofreader ,sheisina uniquepositiontocreateaproductthatcommunicatesherexactintentions.

Herearefivesimplewaystoexamineyourwritingwhenitstimetoproofread thefinaldraftofyoureBook.

1.Eliminatethesuperficial.

WhenIreadaclientseBookforthefirsttime,Isuperficiallyreadthetext withoutmakinganyeditsorcomments.Ineedtogetthegistofthedocument beforeIp roofreaditandmakechanges .

Asthewriter,youalreadyknowyourmessage;lightlyglossingoverthetextisa wasteoftime.Getrightdowntothebusinessofwordanalysis.

2. Engraveeachword.

Readslowertosavetime.Iknowitsoundscounterintuitive,buttypos, inconsistencies,andgrammarmistakesbecomeclearwhenyoupayattentionto eachwordandengraveitsessenceinyourbrain.

Itseasytooverlookwordchoicemistakes,suchasyourinsteadofyoure,if

61 Ejunkie.info

youdontcarefullystudythetext.Ultimately,youllneedtoperformmany proofreadingroundsifyouapproachyourfirstattemptwithtoomuchspeed.

3.Listproperterms.

Createaseparatelistthatyoucaneasilylookatwhenproofreadingyourmain document.Wheneveryoureadapropername,term,orphrasethatyouuse throughoutthetext,writeitonyourlist.

Forexample,ifProofreadOMaticisthenameofyourproduct,addtheterm tothisdocument.YoucouldhaveaccidentallywrittenProofreadOMaticor Proofreadingomaticinsubsequentmentions.Ifyoumakealistforfuture referenceasyouproofread,youcreateastyleguidetohelpkeepyourtext consistent.

4.Categorizeyourcontent.

Onceyouknowthatasectionofyourtextisflawless,stopproofreadingit.Focus onweakerareas.

Youcanhighlightdifferentportionstosignifythelevelofworkthatyouneedto do.Highlightthetextingreenifitscompletelyproofread,yellowifitstillneeds alittlework,andredifitstillneedsagoodamountofyourattention.


62 Ejunkie.info

5.Drivecrosscountry.

Aftercompletingthestepsabove,IrecommendreadingtheeBookaloudfrom thebeginning,evenifyouthinkitserrorfree.Thisstepislikeacrosscountry drive.

Ifyourtextisquitelong,youstillhavetotakebreaks,butyouwanttobeable toproofreadthecontentforlongstrideswithoutf indinganerror .Onelastread throughforcohesivenessandclarityisanoftenoverlookede ditingsolution that improvesyourwriting.

BonusTip

Planaheadtotakeabreakafteryoufinishwritingyourfinaldraft(afullday, attheveryleast).Proofreadtocraftyourwriting.Yourmostbrilliantsentences cantakeshapeatthisstageinthewritingprocess.

AbouttheAuthor:StefanieFlaxmanisthecreatorof@ RevisionFairy and authorofthenewpainkiller,H owtoOvercomeHeartbreakWithoutProjectile Vomiting:AGuideforCynicalHopelessRomantics.

63 Ejunkie.info

Platform

64 Ejunkie.info

OptimizingYoureBookFor TheWeb

ByAnnaHicksofP aidTwice

Thewaysofbookpublishingarechangingdramatically,withmoreandmore authorsdecidingtopublishthemselvesintheformofaneBook.Moreandmore peoplearepurchasingiPads,Kindles,Nooks,andotherdevicesonwhichthey canreaddigitalformsofbooks,andauthorsarecatchingup.Nowadays,there areactuallymoredigitalbookssoldthanhardcopies.Sinceauthorscantakein nearlyalloftheirprofitsiftheyselfpublishinsteadofafractionofbookprofits iftheygothetraditionalpublishingroute,thedecisiontocreateaneBookcan beanobrainer.

65 Ejunkie.info

Thereisadifferencebetweensimplypublishinganebookandpublishingit properlysoitmakesmoney.However,soitisimportanttooptimizeyoureBook fortheweb.Therearevariouswaystodothis:

CreateMultipleFormats

ThefirstistomakeyoureBookavailableinasmanypotentialformatsas possible.TheeasiestformatisaPDF.PDFfilescanbereadbyanyoneonany typeofcomputer,andthatsortofuniversalitymakesthefiletypevaluable.

CreateanePubFile

TheothercommonfiletypeforaneBookisane Pubfile .Topublishyourbook onAmazon,BarnesandNoble,andtheothermajorebooksellers,you'llneedto submitanePubfile.UnlikecreatingaPDF,makinganePubfilecanbe difficult.Youneedtomakeallheadings,subheadings,andformattingstyles verystandardizedsotheycanberecognizedonNooks,Kindles,andsoon.It willtakealongtrialanderrorprocesstomakeyoureBookintoanePubfile.

TheeasiestwaytotransferyourebookintoanePubfileistosaveitasa filteredWebpage.IfyoucreateyourebookoriginallyasaWorddocument, simplyclick"SaveAs"andthenclick"WebPage(filtered).Youwillstillneedto tailorimagestofittheePubstandardsifyouhavetheminyourdocument,but savingthefileinthismannerandthenuploadingittothevariousdistribution


66 Ejunkie.info

servicesshouldworkjustfine.

AnEyeCatchingCover

Finally,itisabsolutelyvitalforyoureBooktohaveanattractivecover.Theysay youshouldn'tjudgeabookbyitscover,butpeopledoitallthetime.Studies haveshownthatanunattractiveeBookcoverisactuallyworsethanhavingno coveratall.SowhenyougotocreateyoureBookcover,besuretoactuallytake thetimetomakesurethatthedesigniswellthoughtoutandprofessionally designed.

Whetheryourbookisaboutthea veragecreditcarddebtperfamily oraddinga ewadditiontoyourfamily n ,itneedstolookprofessional.Ifyoudon'thave experiencecreatingcovers,plunkdownthemoneytohaveoneprofessionally done.Intheend,itwillworththemoney.

AbouttheAuthor:AnnaHicksistheadminofp aidtwice.com .

67 Ejunkie.info

Yes,YouCanPublishan eBook

ByJeffGoinsofGinsWriter o

Soyou'vegotanideaforaneBook,butyou'renotsurewheretostart?Jointhe club.MostpeopleImeetsaythis.Thatthey'dlovetomaybewriteabook someday.

Turnsoutthehardpartisn'thavingtheideaorinspirationforaneBook;it's writingit.

Therearethreethingsyoucandotostandoutfromthepackofpretenderswho talkaboutpublishinganeBookbutneverdo.They'resimple,butintentional
68 Ejunkie.info

stepsyoucantaketobuildanaudiencethatwillwanttohearwhatyouhaveto say.Andinthisdayinage,that'sallyoureallyneed.

IfyouwanttowriteeBooks,thenstarthere:

1.Buildaplatform

Publishersandliteraryagentsallhaveoneimportantquestionwhenyou submitaeBookideaorproposaltothem:"Doyouhaveaplatform?"

Whattheymeanbythisis,Doyouhaveinfluence?Canyouspeak,andpeople willlisten?Doyouhaveauthorityonaparticularsubjectandawayto communicateit?Havepeoplegivenyoupermissiontoshareinformationwith them?

Therearevarioustypesofplatforms: Radioshow Podcast Televisionprogram YouTubechannel Newspaperormagazinecolumn Blog


69 Ejunkie.info

Thetrickistopickaformatthatmatchesyourvoiceandthenstartbuildingit. Itwilltaketime,patience,andpermission.Agreatprimeronthissubjectwould beSethGodinsbook,PermissionMarketing.

Onecrucialtoolforbuildingyourplatformisrespect.Youwillneedtorespect people.Neverspamthem,alwaysaddvalue.Andyouwillwin.

Rightnow,apopularplatformtypeforemergingauthorsisablog.Andthere'sa fewreasonsforthat:bloggingischeap(ifnotfree),easytolearn,andaccessible bythousandsofpeople.

Thousandsofauthorsaremakingagoodlivingbysimplybuildinganonline audienceandthenpublishingforthem.Youcandothesame.

2.Createapersonalbrand

Authorshavebrands.Thisgoesbeyondyourpersonalityandlikesanddislikes. Ithastodowithyourwritingvoiceandwhatsrelevanttoanaudience.

Noteveryaspectofyourpersonalitywillberepresentedinyourbrand.And thatsokay.Youwillneedtopicktherighttoneforthegroupyouretryingto reachandfocusonsharingwhatmattersmosttoothers. Justtobeclear,abrandisnotthesubjectofyourblogoryourlogo.Itshowyou


70 Ejunkie.info

coloryoursubject;itsaparticularflairthatmakesyou,thewriter,unique.In otherwords:yourvoice.

Youcanwriteaboutcookingorentrepreneurshipandstillhavethesamevoice. Youcantalkaboutautomechanicsorwriteinspirationalfictionandstillhave thesameunderlyingtone.That'swhatyourbrandis.

Thegoodnewsisthatwithablog,youcantryoutdifferentwaystorepresent yourselfuntilyoufindwhatworksforyouandyourreaders.

Everythingyoudoneedstoconnectwiththisrepresentationofyourself.Your headshots,blogheader,etc.allneedtosupportthisbrand,thisvoice.

3.Findyourtribe

Publishingisntjustaboutwriting.Itsaboutrelationships,too.Youhaveto knowtherightpeopletogetnoticed.Andthebestwaytodothatistofindyour tribeoffollowersandfanswhowillsupportyou.

Atribeisdifferentfromaplatform.Whereasaplatformistheassetyouuseto reachanaudience,yourtribeconsistsofthepeoplethathelpyoubuildit.

71 Ejunkie.info

Therearethreetypesofpeoplewhomakeupatribe: Fans Friends Advocates

Fansbuyyourwork.Thebestwaytoearnthemistobegenerous.(Trygiving awayafreeeBookheresmine.)

Friendshelpyougrowinyourcraft.Thebestwaytoconnectwithotherwriters whocanhelpyouistonetwork(oftenbydoingfavors).

Advocateshelpyoubuildyourreach.Thewaytogetontheirradaristodo qualityworkandlookforopportunitiestoserve.

Youneedallthreeofthesetypesofpeopleinordertomaketheright connectionstoseeyourplatformgrowandeventuallylandyourselfaneBook contract.

Thisistheageofnoexcuse.Therecenttrendofselfpublishingandauthors makingithappenwithoutwaitingforpermissionisevidenceofthat.Nowadays, youdon'tneedaneBookcontracttofindathousandfansandbecomeabest seller.

72 Ejunkie.info

Youjustneedtodothework.

Ironically,thisattitudeofnotwaitingtobepickedwhatwillmakeyou attractivetotraditionalpublishers,aswell.

Whateveryoudo,thethingtonotdoiswait,tostall.It'stimetobuildyour platformandgetyourmessageheard.Fortunately,thishasneverbeeneasier. Thehardpart,whichhasalwaysbeenandwillalwaysbehard,isstarting.I hopeyoudojustthat.

Abouttheauthor:JeffGoinsisawriterwholivesinNashville,TN(USA) withhiswife,son,anddog.Youcanfindhimonlineatgoinswriter.comorfollow himonTwitter@ jeffgoins .YoucanalsocheckouthisbestsellingeBook,YouAre aWriter(SoStartActingLikeOne),aty ouareawriter.com

73 Ejunkie.info

5ThingsNewSelf PublishersShouldKnow ThatWillHelpSellMore eBooks

ByYuwandaBlackofI nkwellEditorial

SellingeBooksOnline:MyExperience

IvebeenwritingandsellingeBooksonline(selfpublishing)since2004.Last year,Ipublished50eBooksonAmazon,andhavewrittenprobably6070since 2004(IveneveractuallycountedtheexactnumberofeBooksIvewritten;can youbelieve!).


74 Ejunkie.info

FYI,thewriteroftheabovementionedemailisalsoanexperiencedeBook writerandseller.ShespublishednumerouseBooksandhasbeenafulltime freelancewriterformorethan7years.Ipointthisouttohighlightthateven experiencedselfpublisherscanhavedifferentviewsaboutsellingeBooksand eBookmarketingtactics.

WhatitalwaysboilsdowntoiswhatYOUwantoutoflife;whatyourpersonal goalsare.

Withthatbeingsaid,followingarefivethingsthatcametomindwhenIread heremailthatyoumaybenefitfromifyoudecidetowriteandselfpublish eBooks.

1.WhenMarketingeBooks,YourOwnWebsiteIsVital:ThiseBook writersexperienceparallelsmyownwhenitcomestosales.Asin,Isellway moreeBooksfrommyownwebsitethatIdoviaotheroutlets,eg,Amazon.How muchmore?

MyeBookSalesStatistics:Asofthiswriting,mywebsitesalesaccountfor about90%ofmytotaleBooksales.Now,myAmazonsalescreepupevery month,andonedayIfullyexpectmysalestheretosurpassmywebsitesales. But,thismaybeafewyears.

75 Ejunkie.info

ForsomesuccessfulselfpublisherslikeJohnLockeandJAKonrath,thisisnt true.ButIdbetthatforthevastmajorityofselfpublishedeBookauthors,itis.

Bottomline:BuildingawebsiteisvitaltoyoureBookmarketingsuccess.So, thisshouldbeoneofthefirstthingsyoudowhenyoustartsellingeBooks online.

2.MarketingeBooksDoYouHaveaPlan?Piggybackingonthelastpoint, manyeBookwritersmakethemistakeoffocusingontheproduct(theeBook), insteadofthemarketingoftheproduct.Yousee,thewritingistheeasypart; marketingiswheretherealelbowgreasecomesin.Proof?

Inthepost,Reaching1,000eBookSalesaMonth:WhatIveLearned,self publisherLindsayBurokerwrote:

WhenIepublishedmyfirsteBooklastDecember,I,likemany, harboredsecrethopesforovernightsuccess.IthinkIsoldabout25 copiesthatfirstmonth,andhalfofthosewerepitybuysfrom friendsandrelatives.Iknowsomeofyoucanrelate! AfterrealizingIwouldntbeaNYTbestsellerbytheendofmyfirst month,Igavemyselfamoremodestgoal:gettothepointwhereIm selling1,000eBooksamonthbythistimenextyear.

76 Ejunkie.info

Howdidshereachhergoal?Astheposthighlights,sheobviouslyputtogethera planandstartedworkingit,eg,blogging,investinginpayperclickads,doing freegiveaways,etc.Shereachedhergoalwayaheadofschedulebytheway.Go Lindsay!

TopromotemyeBooks,Iblog,writeanddistributearticles(articlemarketing), andpublishnewsletters.

WhateveryoureBookmarketingplanis,theimportantthingtorememberisto stayconsistentwithit.ItstheonlywaytogetandkeepeBooksales consistent.

3.WheretoSelleBooksOnline:AsIwroteinthepost,HowtoWritean eBook:AnswerstoFrequentlyAskedQuestionsaboutSelfPublishing:

Themostobviousplaceisfromyourownwebsite/blog.Beyondthis, someofthebiggiesare: Amazon; BarnesandNoble; Lulu; Smashwords; Clickbank;and

77 Ejunkie.info

CreateSpace. But,thereareliterallyhundredsifnotthousandsofoutletsfor youtopublishyoureBookfromplacesliketheselistedhere,tothe blogsandwebsitesofothers.

WhilemyefriendwasnthavinggreatsuccesswithAmazonandisthinkingof closingheraccount,itsnotsomethingIwoulddo,eventhoughmysalesthere haventexactlybeenwhatIwantthemtobe.ThemainreasonIfeelthisway is...onlineeBooksellingoutletslikeAmazonandBarnes&Noblearehuge. And,assuccessfulselfpublisherJAKonrathpointsout,eBookshelfspaceis forever,whichmeansthatwhatsnotsellingtodaycouldbeabigsellerin5or 10years.

4.ToSellMoreeBooks,YouNeedtoWriteMoreeBooks:Oneofthe thingsIvelearnedasaselfpublisheristhatyouhavetoproducemoretosell more.InoticedthatmyeBooksalesstartedtotakeoffafterIdpublished1012. WhenIjusthadtwoorthreetitles,mysalesdidntdomuch.Also,Iwasnt marketingthatmucheither,sothatsprobablyabigfactor.

But,if/whenyoudecidetomakeselfpublishingacareer,youlltakeitmore seriously.ThismeansyoulldothingslikedevelopinganeBookmarketingplan andwilldevoteblocksoftimetocreatingnewproducts.

Inshort,youlldoeverythingaregularbusinesspersondoeswhowantsto
78 Ejunkie.info

maketheircompanyasuccess.Because,whenyouselfpublish,yourein businessinbusinessforyourself.

5.FocusonHotSellers:AlthoughIdontworrytoomuchaboutindividual eBooktitlesales,onethingIhavestartedtodoisfocusonhotsellers.For example,IwrotearelationshipeBook(adeparturefrommynormalsubject matter)underapseudonymonawhim.Ifinisheditinadayortwoand uploadedit.

Thatlittleunplannedsuckeraccountsfor2530%ofmyAmazonsaleseach month!Icantbelieveit.IonlysellitonAmazonbecauseitswrittenundera pseudonymandIcantsellitfrommysiteinthepdfversion(whichkindof pissesmeoffatmyselftobehonest).

ThislimitstheamountofmarketingIdoforthiseBook,butonethingIhave doneissetupaseparateTwitteraccountforitandIplantobuildablogforit. FYI,Illwritemoreaboutwhattoexpectwhenyouwriteunderapseudonymin afuturepost.

WhatIwantedyoutorealizeisthatwhenyourealizeyouhaveagoodselleron yourhands,producemoreonthatsubject/moreinthatniche.

Ihaveseveralmorelifestyle/relationshipseBooksonmylisttowritebecause

79 Ejunkie.info

thesalesofthiseBookhasmademerealizethatevergreentopicslikemaking money,debtfreedom,love,etc.canmeanevergreensales.And,ifyouwrite enoughtitles,youdontevenhavetosellthatmanyeBookspermonthtomake reallygoodmoney.

HowtoEarnAbout$3,000PerMonthSellingeBooks

Forexample,foraneBookthatsellsfor$3.99,yougetabout$2.80ofthatfrom Amazon(70%ofthesalesprice).Bysellingonly1,000eBookspermonth(just 33perday),thats$2,800.IfyouwrotehalfadozeneBooksandsold5.5copies perdayofeachone,thatgetsyoutothisgoalrightthere.

Onefinalpoint,thebeautyofwritingseveraltitlesinspecificnichesgetsyou doublethebangforyoureBooksmarketingbuckbecauseyoucancrosspromote.

IhopethisinsightoneBooksellingandeBookmarketinghelps.Remember,the roadtoselfpublishingsuccessisamarathon,notasprint.Itsnotquickriches, notbyalongshot.Ifyouthinkthat,forgoodnesssakesDONTselfpublish. But,writingandsellingeBooksonlineisagreatwaytomakemoneyonline fromhomeifyouhavethedisciplinetowriteandmarket,andthepatienceto waitforyoureBooksalestogrow.

80 Ejunkie.info

AbouttheAuthor:YuwandaBlackheadsNewMediaWords,anSEOwriting company.She'sbeenafreelancersince1993,andhaswrittenandselfpublished over50eBooks.She'staughthundredsofothershowtostartsuccessfulfreelance writingcareers.SheblogsaboutfreelancingatI nkwellEditorial.com .

81 Ejunkie.info

4WaysToGetYoureBook IntoYourCustomers'Hands

ByHectorCuevasofI nboundPro

Needlesstosay,theeBookpublishingindustryhasgrowndramaticallyoverthe pastfewyears.Thisyearalone,downloadableeBookshavesurpassedhardcover booksalesforthefirsttimeintheU.S.

Thisgrowthisduetoafewthings.Peoplearenowmuchmorecomfortable buyingdownloadableeBooksonlinethaneverbefore.Thefearoffillingouta formwithyourcreditcardinformationandbuyingsomethingyoucan'tactually holdinyourhandsisdeclining.

82 Ejunkie.info

Secondly,eBookreadersareawesomeandpeoplelovethem.Salesofthese tabletsandreadingdeviceshavesoaredinthepastfewyears.They'rebecoming moreaffordableandmakeitsupereasytobuyanddownloadeBooks.

Thethird,andIbelievemostimportant reasonforthisgrowth,ishoweasyitisnow topublishanddistributeyoureBookto hundredsandthousandsofpeople.Many publishingplatformshavebeenhardat worktomakethisprocessassimpleas possible.

ThisiswhatI'mgoingtobediscussingin thisarticle.We'lltacklethetop3most populareBookpublishingplatformsandhowyoucanstartsellingyoureBook withaonepagewebsiteand$5/monthservice.

1.Smashwords

Website:Smashwords.com

Smashwordsis100%free.Youcansignupforafreeaccount,uploadyoureBook andstartselling.Youcanearn60%oflistpricefrommajorbookretailersor

83 Ejunkie.info

85%atthebookstoreonSmashwords.com.

What'sreallycoolaboutSmashwordsisthattheyofferafreestyleguide.This guideisfullofgreatinformationabouthowtocreateandformataeBookhigh qualityeBook.Theguideis103pagesandhas29stepbystepinstructionsto getyoustartedwithSmashwords.

SmashwordsalsooffersfreeISBNs,eBookconversionstomultipleformats,and consolidatedsalesreporting.TheymakeeBookpublishingeasy.Thesearejust someofthereasonswhyit'soneofthelargestdistributorsselfpublished eBooksintheworld.

2.AmazonKindleDirectPublishing(KDP)

Website:KindleDirectPublishing

Ifyou'regoingtobesellingyoureBookandwanttoreachthousands,then gettingitintheAmazonKindlestoreisamust.JustlikeSmashwords,Amazon alsooffersfreetutorials,guidesandvideostogetyourstarted.

Theirvideotitled"BuildingYourBookForKindle"isextremelyhelpful;itcan helpyougetunstuckduringthebookcreationprocess.Amazondoesan amazingjobofwalkingyouthougheverystepofthewaysocompletingyour


84 Ejunkie.info

firstKindlebookdoesn'tdriveyouinsane.

AmazonalsoofferstheKDPSelectprogram,whichallowsAmazonPrime membersto"borrow"yourbookforfree,butyoustillgetpaid.Here'show Amazondescribesit: KDPSelectisanewoptionthatfeaturesa$6millionannualfund dedicatedtoindependentauthorsandpublishers.Ifyouchooseto makeabookexclusivetotheKindleStoreforatleast90days,the bookiseligibletobeincludedintheKindleOwnersLending Libraryandyoucanearnashareofthefundbasedonhow frequentlythebookisborrowed.Inaddition,bychoosingKDP Select,youwillhave[...]theoptiontoofferenrolledbooksfreeto readersforupto5daysevery90days. SowhetheryouwanttoDoityourselforhireaprofessionaltoconvertyour bookfortheKindle,Amazonprovidesyouwithallyouneedtogetstarted.

3.iBooksAuthor

Website:AppleiBooksAuthor

Icouldn'ttalkabouteBookswithoutmentioningApple.Theyarenotfarbehind intheeBookmarketandthey'rebringingchangeandinnovationthatwill benefittheindustrybigtime.

85 Ejunkie.info

Apple'siBooksAuthorisadownloadablesoftwarethatallowsyoutocreateand publishmultitoucheBooksfortheiPad,iPhone,andiPodtouch.Thedownside isthatit'sonlyavailableforMacowners.OnceyoureBookiscreated,youcan sellitintheiBookstore.

ThereasoniBooksAuthormakesittothetop3selfpublishedeBook distributorsissimplybecauseofthenumberofiPods,iPhonesandiPadsthat havebeen(andwillbe)sold.ThemarketisenormousandifsellingeBooksis thegoal,thenAppleneedstobepartoftheequation.

4.Publish&SellonYourOwnWebsite

ThelastoptionI'mgoingtobetalkingaboutispublishingandsellingyour eBookonyourownwebsiteorblog.ThisiswhatIdidandyoucandoit,too,by followingafewsteps.

BeforeIgetintoit,pleasenotethatthereasoneBookdistributorslike Smashwords,Kindle,iBooks,Pubit,andBookBabyexistisbecausetheyhelp authorsgettheirworkinthehandsoftheirtargetmarket.Theyhelpauthors reachpeopletheywouldn'tnormallyreach.

WhenyoudecidetopublishandsellyoureBookonyourownsite,it'simportant toalreadyhaveasmallaudiencetosellto.Faceit,ifnooneknowsyoureBook

86 Ejunkie.info

exists,noonewillbuy.So,let'sgetstarted.

AfteryouwritetheeBook,thefirstthingyou'llneedisaPDFconverter.Iuse NitroPDFtoconvertmyMicrosoftWordDocumentintoPDFformat.ThisPDF fileiswhatIdistributetomycustomersoncetheyhaveplacedtheirorder.

Ejunkiemakesthissupersimpleandeasytodo.Onceyousignupforan account,(whichonlycosts$5permonth)youcanuploadthePDFfileandcopy the"buynow"buttonHTMLcodetheyprovide.Thenextstepiscreatingthe salespagethatwillselltheeBookforyoupastetheHTMLcodeandyou're done.

Oncethisprocessiscompleted,youcanbegintellingyouraudienceaboutyour neweBookandstartselling.

Ihopeyouenjoyedthisarticle.Nowisthetimetodecidewhatserviceyou're goingtouseandhowyou'regoingtopublishyourwork.It'syourturntogoout andcreateandsellyourowneBook.

AbouttheAuthor:HectorCuevasistheauthorbehindInboundPro.net.He teacheshowtogrowanaudienceonlineusingcontent,searchandsocial platforms.FollowhimonTwitter.

87 Ejunkie.info

Promotion

88 Ejunkie.info

FiveWaystoPromoteYour FirsteBook

ByAliLukeofAliventures

Congratulations!You'vefinishedyourfirsteBook,andyou'vemadeitavailable forcustomerstobuy.Nowyoucanjustsitbackandwatchthesalesrollin, right?

Well,unlessyoualreadyhaveaverylargeandeageraudience,you mightfindthatsalesareabitdisappointing.Thismakessense,really:if nooneknowsaboutyoureBook,oriftheydon'thavemuchinformationtogoon, theywon'tbebuyingit.AndevenifyoureBookisfree,youstillneedtogetthe wordoutthere.


89 Ejunkie.info

ManyeBookauthorsshyawayfromwordslike"marketing"and"promotion". Perhapsyou'reoneofthemyoudon'twanttoputyourselfforward,oryou've comeacrosssomeshadymarketingpracticesonline,andyou'reworriedabout associatingyourselfwiththeyellowhighlighterbrigade.Ormaybeyousimply thinkyoudon'thaveenoughtime.

ThegoodnewsisthattherearelotsofwaystopromoteyoureBook thatareeasyandquick,andthatdefinitelydon'tinvolvescamming anyone.Herearefivegreatonesforyoutotry:

1.CraftaGreatSalesPage

YoureBookneedstohavea"salespage"onyourwebsiteorblogthisisone pagethatcontainsalltheinformationaboutyoureBook,andthathasa"buy" buttonforpeopletobuyit.

Agreatsalespageneeds: AclearexplanationofyoureBook.What'sitaboutandwho'sitfor? BulletpointsthatlistkeybenefitsofreadingyoureBook.(Aimforabout five.) AnimageoftheeBookcover,toaddvisualinterestandprofessionalism. Testimonialsorexcerptsfromreviews.(See#2.)

90 Ejunkie.info

AnoverviewofthecontentsoftheeBookyoumightsimplywanttolist thechapters.

2.GetTestimonials/ReviewsofYoureBook

Aswellasbeinghugelyeffective,testimonialsandreviewsareagreatwayfor shyauthorstopromotethemselvessomeoneelseissayingnicethingsabout youreBook.

AtestimonialisfromsomeonewhoreadyoureBookandfounditreallyuseful. They'llprobablyemailtheirtestimonialstraighttoyoutoincludeonthesales page.Itmightmentionanyinitialconcernstheyhad(perhapstheprice,orthe length)butitwillbeverypositiveoverall.

Areviewisusuallymoreimpartial.Itmightmentionbadpointsaswellas goodones.Thepersonwritingthereviewwillprobablypublishitontheirown blogorwebsite,butyoucanquotefromitonyoursalespage.

Thebestwaytogettestimonialsandreviewsissimplytoaskpeople.Most authorswillgiveawaysomefreecopiesoftheireBooktoencouragereadersto provideatestimonialorwriteareview.

3.Create(orGrow)YourMailingList
91 Ejunkie.info

EvenifyouhaveablogoraTwitteraccountwithabigfollowing,it'simportant tohaveamailinglisttoo.Thisisagreatwaytoreachyourpotentialcustomers directly.

IrecommendusingAweberorMailChimptostartyourlist:botharegreat, professionalservicesthatprovideyouwithlotsofusefultoolsandthatensure youdon'tfallfoulofanyantispamlaws.

Ifyoualreadyhaveamailinglist,lookforwaystogrowit.Youcould: Offerashort,freeeBookexclusivelytoyourmailinglistmembers Mentionyourmailinglistattheendofyourblogposts,orguestposts(see #4) ProvideaspecialmembersonlydiscountcodeforyoureBook(see#5)

4.WriteaGuestPostforaBigBlog

Wouldn'titbegreattohaveaccesstoanaudienceofover100,000people?With guestposting,youcan.

Largeblogswilloftenwelcomeguestpostspiecesofcontentwrittenforfreeby authorslikeyou.Inreturnforyourcontent,yougeta"bio"attheendofthe guestpost,whereyoucanwriteaboutyoureBookandincludealinktoyour salespage.


92 Ejunkie.info

Ifyou'rethinkingaboutguestposting,makesureyoulooktoseeifyourtarget bloghasspecificguidelinesorinstructionsforguestpostersmanywill.Make sureyourguestpostisyourverybestwork,asthiswillmakeitmorelikelytobe accepted.

5.OfferaDiscounttoSpecificGroups

Wealllovetogetabargain...andeBookcustomersarenoexception.By creatingadiscountcode(orperhapsseveralcodesfordifferentpurposes),you canhelpnudgepeopletowardsbuying.

Discountsaregreatfor: Earlybirdbuyers:youmightprovideaspecialdiscountwhenyoulaunch youreBook Yourmailinglist:thisalsomakesagoodincentivetojointhelist Readersofblogswhereyou'veguestposted And,inthefuture,youcanevensupplydiscountcodestocustomerswhobought yourfirsteBook.

Tryatleastoneoftheabovetipsthisweek,andyou'llsoonbemakingsales. BestofluckwithyoureBook!

93 Ejunkie.info

AbouttheAuthor:AliLukeistheauthorofthenewlyreleasedPublishing eBooksForDummies,whichwillhelpyou,create,publish,andmarketyour eBook.F indoutallaboutit( andgrabyourcopy)here .

94 Ejunkie.info

5ReasonstoUseaBlogto BuildanAuthorPlatform ForYoureBook

ByPriyaFlorenceShahofPriyaShah

PromotinganeBookhaschangedagreatdealnowadays.Althoughitiseasyto selfpublish,sellingbookswillbedifficultforauthorwhohasnotbuilta platformofreadershungrytoreadtheirbooks.

Oneofthebesttoolsyoucanusetostartbuildinganauthorplatformisablog. Herearefivereasonswhy.

95 Ejunkie.info

1.Blogsarenotsalesy

Aswriters,weareoftenwaryofsoundingsalesyinpromotionsforoureBooks. Weveerawayfromanysortofmarketingthatmakesusfeelcheaporhypey.Too muchmarketingtalkputsusofffromtheverycrucialtaskofpromotingour eBooktoboostsales.

Blogsareatoolforcommunication,andarenotasalesletter.Theyarelike writingalettertoyourreadersandallowyoutoshowcaseyourwritingtalent andeBookexcerptsaswellasyourpromotionswithoutsoundingsalesyor puttingoffreaders.

2.Blogsallowyoutouseyourpassion,i.e.writing,tocapturean audience

Blogsareatoolthatallowsyoutouseyournaturaltalentforwritingtoreach outtoyouraudienceandbuildarelationshipwiththem.ManyeBookshave startedoutasblogsandviceversa.

Mostwriterstaketoblogginglikeafishtowater.Blogsarethewriters essentialmediumtofeaturesamplesofyourwriting,capturesubscribersand keepintouchwithreadersandpotentialeBookbuyers.

96 Ejunkie.info

3.Blogsareinexpensiveandeasytosetup

Thecostofsettingupablogcanrangefromfree(onBlogspot.comor Wordpress.com)tolessthan$50,includingthepriceofadomainandpaid hosting.Youcanusefreeorpaidthemestodesignyourblogoraddittoan existingwebsite.

Manybestsellingauthorshavebuiltupmassivefollowingsbybloggingonfree sites,likeGameofThronesauthor,GeorgeR.R.Martin.

4.Blogsboostyourcommitmenttoyourart

Formostprofessionalwriters,writingisadisciplinethatmustbefollowedevery day.Committingtowriteablogregularlykeepsyourwritingskillssharp,even ondayswhenyoudontfeellikewriting.

5.Blogshelpyougrowacommittedreadership

Bloggingisawayoftellingyourreadersthattheywillhearfromyou,comerain orshine.Knowingthatyourfavouriteauthorisgoingtoupdatetheirblog regularlykeepsreaderscomingbackformore.

97 Ejunkie.info

Blogsarealsoeasilysharedwithothersandthesocialmediacomponentof bloggingcanaloneensurethatyourpostsgoviral,especiallyonceyouhave builtaloyalreadershipoffanswholoveyourwriting.

BuildingaloyalfanfollowingyoucantakeyoureBooktobestsellerstatus,no matterwhereyoupublishit.

AuthortheAuthor:PriyaFlorenceShahisformerjournalist,author,editor, internetpublisherandcontentmarketingconsultant.Visitheratpriyashah.com. Contactusifyouneedhelpinwritingabookthatcanmakeyouaninstant authorandexpertinyourfield.

98 Ejunkie.info

HowtoPromoteYoureBook Online?

ByContelBradfordofC ontelBradford

WhenitcomestopromotingyoureBook,wehavegoodnewsandbadnews.The badnewsisthatwhiletheinternetprovidesaccesstoaglobalaudienceforyour work,theelectronicpublishingsectorisdifficulttoconquer,anditisultimately agamethatproducesmorelosersthanwinners.

ThegoodnewsisthatwhenaneBookfails,itisusuallynotacaseofthecontent itselfbeingpoorlywritten,butratherpoorlymarketed.AsaneBookauthor, doingagreatjobmarketingissomethingentirelyunderyourcontrol,andif youvebeenstrugglingtogetexposure,takenoteofthesefivetipstoturnthings around.

99 Ejunkie.info

1.GatherReviews

Abriefdescriptionpiquestheinterestofpotentialreaders,whileafullsynopsis tellsthemwhatyoureBookisallabout.Asanauthor,youcaneasilyboast abouthowintriguingandvaluableyourworkis,butthoseclaimshavevery littlesubstancewithoutfeedbackfromconsumers.

Tocombatthis,youmustroundupreviews.Thereareanumberofwebsitesand servicesthatspecializesolelyineBookreviews,soreachouttothesechannels forsomekindwords.Youcanalsoencouragecustomers,friends,colleagues,and evenfamilymemberstosubmitreviews,aslongastheydontshareyourlast name.

Onceyouhaveanicecollectionofreviews,publishthemonyourWebsiteto showhowothersarespeakingpositivelyaboutyourcontent.Thelargerthe collectionofgoodreviewsyouhave,thebetterchanceotherswillbuyand downloadyoureBook.

2.PublishaBlog

Ablogistheidealvehicleforpromotingjustaboutanything,fromproductsto ideastoopinions,andeBooksarenoexception.Mostblogplatformsare designedtoattracttheattentionofsearchengines,afactorthatcandeliverfar

100 Ejunkie.info

morepotentialreaders.

BlogsalsogiveyouavarietyofwaystopromoteyoureBookfromwithin.For example,youcanteaseyouraudiencewithjuicyexcerptsorpostreviews.Dont forgettochronicleyourjourneysinbookpublishingandmarketing.An interestingbackstorycaneasilysellreadersonthefinishedproduct.

Thekeyhereispublishingquality,relevanteBookrelatedcontentona consistentbasis.Fallofftrackjustabit,andyourtargetaudiencewillforget aboutyoureBookandmoveontothenextauthorsblog.

3.StartanAffiliateProgram

PromotingyoureBookthroughanaffiliateprogramisagreatwaytogenerate moreexposureandsalesforyourpublishedwork.Targetyourprogramat contentpublishersinyournichewhocanexposeyoureBooktoabrandnew audience.

Creatingyourownserviceiseasywithanadvancedshoppingcartprogram,ora trustedthirdpartyservicelikeClickBank.SincepublishinganeBookisa relativelyinexpensiveendeavor,youcansharegenerouscommissionswithyour affiliatesandstillseehealthyprofits.

101 Ejunkie.info

4.GetSocial

Moreauthorsareflockingtothesocialnetworkstopublicizetheirwork.Thisis forgoodreason,becauseFacebookandTwitterareexcellentpromotional platformsforyourwork.Chancesare,adecentportionofyourreadingaudience ispluggedintothesocialnetworkingspace,soitisuptoyoutofindawayto connectandengagewiththem.

Useanapproachthatconsistsofbuildingafollowingfirst,ratherthanone gearedtodrivinginstantsales.Socialnetworkingcanbeagreatmarketingtool, butyouraudiencewillquicklytuneyououtifyoulayitontoothickwiththe promotionaltactics.Dontbeausedcarsalesmanbuildreaderinterestover timeandtheyllbemorelikelytodownloadyoureBook.

5.PromoteYourself

ThemosteffectivewaytopublicizeyoureBookispromoteyourselfastheauthor ofthetitle.Sohowdoyoupromoteyourself?Therearemanyways,buttheyall requirebeingproactiveandtakinginitiative.

Startbymakingafewguestappearancesonrelatedblogs,andthenmoveonto submittingqualityarticlestoezinesanddirectories.Next,chimeinwithadvice onpopularQ&Asites,butbesuretoincludealinkbacktowhereyoureBook

102 Ejunkie.info

canbepurchasedordownloaded.

ThemarketforeBooksisnotonlythriving,itsexploding.Electronicpublishing hastakenthepoweroutofthehandsoftraditionalpublishers,andmany authorsarehavingmoresuccesswiththeelectronicformatthantheycould haveeverimaginedwithtraditionalprint.

Thankstothisgreatshiftinpower,youcanpromoteyourself,promoteyour work,andmakesomenicecashforallofyourefforts.

AbouttheAuthor:ContelBradfordistheauthorofseveraleBooks,andisa frequentcontributortoablogrunbyBenchmarkEmail,oneoftheworldsglobal emailmarketingsolutions.

103 Ejunkie.info

ThankYouNote
Wearethankfultoallthesephenomenalbloggersformakingthisproject possible.Wearethankfultoallthesephenomenalauthorsformakingthis projectpossible.Kudostoallofthemforcontributingsuchinsightfuland practicalarticles.Ifyoutoowishtobecomea'selfpublishedauthor'someday andexperiencethatelatedfeelingofinspiringsomeoneelse,thenvisitthese blogsandweassureyouthatyouwillnotbedisappointed.

AliLuke:h ttp://www.aliventures.com/ JeffGoins:h ttp://goinswriter.com/ ZivanaAnderson:h ttp://mindsetdestination.com/ StefanieFlaxman:h ttp://revisionfairy.com/ MelissaMiller:h ttp://www.associatedegreeonline.com/ AlexisGrant:h ttp://alexisgrant.com/ HectorCuevas:http://www.inboundpro.net / YuwandaBlack:h ttp://inkwelleditorial.com/ AnnaHicks:htp://www.paidtwice.com/ t PriyaFlorenceShah:h ttp://www.priyashah.com/ ContelBradford:http://contelbradford.com/

OurspecialthankstoS tock.xchng andD reamstime forbeingexcellentimage resourcesforthisEbook.

104 Ejunkie.info

ThankYoufordownloadingthis eBook.
Hopeyoulikedit!

ConnectwithEjunkie:

105 Ejunkie.info

You might also like