Tables of Contents
Tables of Contents
-Inf% en#e! on organi&ation -A$$%i#ation! -Strengt'! and (ea)ne!!e! -Feat re! in *+!t #ent r, +T-E -UMAN RELATIONS MO.EMENT -Definition -Origination and Contrib tor! -"rin#i$%e! -Inf% en#e! on organi&ation -A$$%i#ation! -Strengt'! and (ea)ne!!e! -Feat re! in *+!t #ent r, +CONCLUSION:
I/ Introd #tion Organi&ation i! a gro $ of at %ea!t t(o $eo$%e intentiona%%, organi&ed to a##o0$%i!' !$e#ifi# goa%!/ T'erefore1 t'i! %ead! to t'e a$$earan#e of 0anage0ent
and organi&ationa% be'a2ior t'eor, (it' a 2ie( to de2e%o$ing an organi&ation/ In ('i#'1 0anage0ent i! t'e $ro#e!! of (or)ing (it' $eo$%e and a 2ariet, of re!o r#e! ! #' a! ' 0an1 infor0ation1 fa#i%itie!1 et#/ in order to a#'ie2e organi&ationa% goa%! ('i%e organi&ationa% be'a2ior a! 3/ 4 Da2i!1 5/ 6+7789 !'o(ed t'at i! :t'e !t d, and a$$%i#ation of )no(%edge abo t 'o( $eo$%e1 indi2id a%! and gro $! a#t in organi&ation!;/ T'e!e 0et'od! 'ad f rt'er been de2e%o$ed ('i#' re! %ted in S#ientifi# Manage0ent a! (e%% a! - 0an Re%ation! a$$roa#'e! ('i#' e<i!t in a %arge n 0ber of organi&ation! and $%a, an i0$ortant ro%e in 0a)ing organi&ation! ! ##e!!f %/ Not(it'!tanding1 t'ere are !ignifi#ant 0odifi#ation! in t'e (a, 0odern organi&ation! (or) $%a#ed a%ong!ide traditiona% organi&ation!/ -en#e1 t'i! rai!e! a = e!tion of ('et'er S#ientifi# Manage0ent and - 0an Re%ation! a$$roa#'e! are !ti%% a$$%i#ab%e in *+!t >#ent r, organi&ation!/ T'i! e!!a, $ro2ide! detai%ed infor0ation abo t t'e!e t'eorie! a! (e%% a! t'e ana%,!i! of t'eir ad2antage! and di!ad2antage!/ T'ereb,1 t'eir a$$%i#ation (i%% be indi#ated and e2a% ated !o a! to find o t ('et'er t'e, are a$$ro$riate to 0odern organi&ation or not/ II/ Content: A/ S#ientifi# Manage0ent: S#ientifi# 0anage0ent i! ba!ed on t'e $'i%o!o$'ie! of e#ono0i# rationa%it,1 effi#ien#,1 indi2id a%i!0 and t'e !#ientifi# ana%,!i! of (or);/ Ta,%or i! !ti%% )no(n a! t'e fat'er of !#ientifi# 0anage0ent/ A%% t'e (a, t'ro g' 'i! ti0e Ta,%or (a! tr,ing to i0$ro2e !'o$ f%oor $rod #ti2it,? 0an, of Ta,%or@! $rin#i$%e! #a0e fro0 'i! o(n $er!ona% e<$erien#e/ Ta,%or di!#o2ered ne( $'eno0enon #a%%ed :!o%diering; ('i%e 'e (a! (or)ing in a fa#tor,/ Ta,%or #a0e to #on#% !ion t'at !o%diering #an be #a !ed b, t'ree t'ing!: fir!t%,1 t'e be%ief t'at $rod #ti2it, in#rea!e! ('en t'e need for a! 0an, (or)er! (o %d de#rea!e/ Se#ond%,1 (age !,!te0! ('i#' do not $a, finan#ia% re(ard for additiona% (or) (i%% en#o rage %o( $rod #ti2it,/ T'e %a!t t'ing i! t'at (or)er! (a!te a %ot of ti0e de$ending on r %e of t' 0b 0et'od! 6('i#' i! a%0o!t e<a#t o$$o!ite of !#ientifi# 0anage0ent9/ After !,!te0ati# ana%,!i! of 'i! e<$eri0enta% (or)!1 Ta,%or #a0e $ (it' fo r $rin#i$%e! ('i#' %a, t'e fo ndation for !#ientifi# 0anage0ent/ T'e fir!t in2o%2ed finding an a%ternati2e 0et'od to ta)e o2er t'e :r %e of t' 0b; $ra#ti#e! of 0anage0ent/ T'e a%ternati2e (a! to be !#ientifi# and (o %d $ro2ide a #'an#e for t'e 0anager! to be in a $o!ition to ana%,&e t'e $rob%e0 fa#ing 0anage0ent in t'eir
organi&ation!/ T'e !e of a !#ientifi# a$$roa#' (a! to $ t into !e t'e !,!te0ati# e<$eri0ent!/ -e be%ie2ed t'e a$$%i#ation of t'e!e e<$eri0ent! (o %d #o0e $ (it' a !o% tion to t'e $rob%e0! fa#ed in 0anage0ent and d ring t'e $ro#e!! of $rod #tion/ A##ording to Lo#)e 6+7A*1 $/BC91 Ta,%or 'a! re#ei2ed a##%ai0ed fa0e for 'i! idea! t'at a !#ientifi# a$$roa#' #an be a$$%ied in t'e $ro#e!! of 0anageria% de#i!ion 0a)ing/ T'e !e#ond $rin#i$%e in2o%2ed !#ientifi#a%%, !e%e#ting1 offering training !e!!ion! and $ro2iding (or) de2e%o$0ent to ea#' (or)er/ T'i! (a! a! o$$o!ed to t'e for0er 0et'od! t'at in2o%2ed di!organi&ed 0anage0ent and %ea2ing t'e (or)er! to r %e t'e0!e%2e! a! (e%% a! train t'e0!e%2e! on 2ario ! d tie! in t'e fa#torie!/ B, a$$%i#ation of t'i! $rin#i$%e1 Ta,%or noted t'at t'e 'ig'%, = a%ified $er!on (i%% o## $, t'e to$ $o!ition! in t'e organi&ation! and t' ! (i%% %ead t'e ot'er! in a !,!te0ati# and effi#ient 0anner/ B, a$$%i#ation of !,!te0ati# 0anage0ent1 a $a,0ent !,!te0 (a! de2e%o$ed t'at #on!idered t'e a0o nt of o t$ t t'e (or)er 'ad a! (e%% a! t'e (or)er@! effi#ien#, in $rod #tion of = a%it, good! and !er2i#e!/ T'i! $rin#i$%e in#rea!ed effi#ien#, in (or) $%a#e! and i0$ro2ed t'e !,!te0 of 0anage0ent/ T'e t'ird $rin#i$%e in2o%2ed t'e 0anager! de2e%o$ing for0a% (or)ing re%ation! t'ro g' e!tab%i!'ing tea0(or) to en! re t'at t'e 0et'od! de2e%o$ed !#ientifi#a%%, (ere being ad'ered to b, t'e (or) for#e/ To de2e%o$ t'i! $rin#i$%e1 Ta,%or 0ea! red t'e (or)er! $erfor0an#e (it' !to$ (at#' and 0otion !t die! in order to #o0e $ (it' an effi#ient $ro#e!! t'at (o %d %ead to a##o0$%i!'0ent! of t'e (or) ta!)! in good ti0e/ -i! e<$eri0ent! (ere #r #ia% in deter0ining t'e = antit, of (or) t'at a 'ard(or)ing 0an #o %d $erfor0 in a da, 6Ta,%or1 +7++1 $/*89/ T'i! (a! to do a(a, (it' t'e tenden#, of (or)er! to $erfor0 t'eir d tie! !%o(%, in t'e fa#torie!/ -i! e<$eri0ent! (o %d indi#ate t'e !tandard! t'at are to be a#'ie2ed b, t'e (or)er! !o a! to in#rea!e $erfor0an#e/ T'e fo rt' and fina% $rin#i$%e in2o%2ed en! ring e= a% di2i!ion of (or) bet(een 0anager! and t'eir e0$%o,ee!/ B, !o doing1 t'e 0anager! (o %d ti%i&e t'e $rin#i$%e! of !#ientifi# 0anage0ent in t'e $%anning of d tie! in t'eir organi&ation! ('i%e t'e (or)er! on t'eir !ide (o %d a#t a%i&e t'e d tie! in a ti0e%, 0anner/ It i! (ort' noting t'at t'e!e $rin#i$%e! (ere $ t into !e in 2ario ! fa#torie! a#ro!! t'e (or%d/ T'eir a$$%i#ation ! a%%, 'ad a $o!iti2e effe#t b, en'an#ing t'eir $rod #ti2it, b, t'ree or 0ore ti0e!/ Ta,%or 'ad a !trong be%ie2e t'at !#ientifi# 0anage0ent (o %d en'an#e t'e effi#ien#, in t'e ind !trie! ('i#' (o %d t'en %ead
to in#rea!ed (age!1 $rod #tion of %o( #o!t $rod #t! and t' ! i0$ro2ed !tandard! of %i2ing for t'e e0$%o,ee! and t'eir fa0i%ie!/ -o(e2er1 'i! idea! did not go (e%% (it' t'e trade nion! ('i#' (ere on t'e ri!e d ring t'o!e ti0e! to fig't for t'e rig't! of t'e fa#tor, (or)er!/ D e to t'i!1 it! inf% en#e (a! %o(ered nti% t'e end of t'e Fir!t Dor%d Dar ('en it $i#)ed $/ A##ording to S'en'a2 6+7771 $/EA91 engineer! in t'e Ford ind !tr, (ere ab%e to !tandardi&e t'eir Fob ro tine! being g ided b, t'e $rin#i$%e! of !#ientifi# 0anage0ent/ T'e, (ere ab%e to in#rea!e t'eir $rod #tion and t'e Ford gained re#ognition a%% o2er t'e US for it! $rod #tion of = a%it, 0otor 2e'i#%e!/ Ta,%or@! !#ientifi# 0anage0ent 'ad a big inf% en#e to t'e de2e%o$0ent $re!ent da, 0anage0ent t'eorie!/ -i! idea! inf% en#ed t(o fie%d! of 0anage0ent ('i#' are t'e ' 0an re!o r#e 0anage0ent !e#tor and t'e a##o nting de$art0ent! (it'in an organi&ation/ -e #ontrib ted to #o!t a##o nting $ro#ed re! in t'e 0an fa#t ring ind !trie!/ D'i%e (or)ing at Si0ond! Co0$an, 'e for0 %ated a !,!te0 of a##o nting for t'e #o0$an,/ Later on 'e $erfe#ted 'i! 0et'od! #o0ing $ (it' a !tandardi&ed #o!ting te#'ni= e for rai%road !,!te0!/ -i! idea! for0ed a fo ndation for de2e%o$0ent of te#'ni= e! for b dget #ontro% in an, organi&ation !o a! to en! re a free f%o( of #a!' for $rod #tion #o!t! and for $a,0ent of (age! and !a%arie!/ T'i! en! red an i0$ro2ed 0anage0ent in t'e!e ind !trie!/ T'e !e#ond and t'ird $rin#i$%e! of t'e !#ientifi# 0anage0ent a! di!# !!ed abo2e inf% en#ed de2e%o$0ent of ' 0an re!o r#e 0anage0ent/ Ot'er !#'o%ar! fo%%o(ed t'e!e $rin#i$%e! to #o0e $ (it' 2ario ! a!$e#t! of ' 0an re!o r#e %i)e 0anaging b, obFe#ti2e! b, Dr #)er ('i#' #an be tra#ed to t'e Ta,%or@! a$$%i#ation of t'e differentia% $ie#e rate !,!te0! to en! re (or)er! effi#ien#, 6S'en'a21 +7771 $/8G9/ Ta,%or re#ei2e! attrib te e2en to t'e tea#'ing and de2e%o$0ent of 0anage0ent #o r!e!/ -e %e#t red on 0anage0ent at -ar2ard1 t'erefore !'a$ing t'e 0ind! of f t re b !ine!! o(ner! and 0anager! ('o a$$%, 'i! tea#'ing! $ to t'e $re!ent da, (or%d/ In #on#% !ion1 it #an be !een t'at S#ientifi# Manage0ent i! !ti%% 2er, 0 #' a $art of an, organi&ation in t'e *+!t Cent r,/ It! !trengt'! in #reating a di2ide bet(een 0anage0ent f n#tion! and (or) f n#tion! 'a2e been e0$%o,ed (ide%, at a%% %e2e%! and in a%% ind !trie!/ In addition it! !trengt'! in 0a)ing organi&ation! effi#ient t'ro g' re$%a#e0ent of :r %e! of t' 0b; (it' !#ientifi# fa#t 'a! bot' in! red it!
(ide!$read a$$%i#ation and ironi#a%%, bred t'e #ondition! t'at 0a)e it %e!! a$$%i#ab%e to 0odern organi&ation!/ No( t'at a%% 0odern organi&ation! (or) on a fa#t a% ba!i! and a%% of t'e0 'a2e 0anageria% and e0$%o,ee !tr #t re! #o0$etition i! #ontro%%ed b, ot'er fa#tor! o t!ide t'e rea%0! of S#ientifi# Manage0ent/ Modern organi&ation! ran) ' 0ani!ti# fa#tor! ! #' a! e0$%o,ee initiati2e1 %o,a%t, and ada$tabi%it, a%ong!ide effi#ien#,/ For t'i! rea!on1 Ta,%or@! #%ai0 t'at (or)er! are !o%e%, #on#erned (it' 0onetar, re(ard and t'at e2er, fa#et of (or) need! to be #ontro%%ed fro0 abo2e !ee0! o t0oded1 ntr e1 and i0$ra#ti#a%/ Ta,%or@! !#ientifi# 0anage0ent 'a! !er2ed to !'a$e t'e be'a2ior! (itne!!ed in toda,@! organi&ation!/ -o(e2er1 2ario ! i0$ro2e0ent! to Ta,%or@! $rin#i$%e! 'a2e been done b, 2ario ! ot'er !#'o%ar!/ For e<a0$%e1 -enr, Fa,o% (a! ab%e to integrate t'e !o#ia% a!$e#t! of (or)er! in to t'e $rin#i$%e!/ For t'e ! ##e!! of an, organi&ation1 effe#ti2e %eader!'i$ i! #riti#a%/ It i! for t'i! rea!on! t'at effe#ti2e 0anager! are !o g't for b, 0an, in!tit tion! in order to ! ##eed and $ %% t'ro g' t'e 'ig' #o0$etition t'at 'a2e been (itne!!ed in t'e $re!ent (or%d/ -o( (e%% a %eader i! ab%e to inf% en#e t'e tea0 t'at 'eH!'e i! %eading (i%% eit'er %ead to t'e ! ##e!! or to t'e fai% re of t'e organi&ation!/ In order for a %eader to be ab%e to %ead1 'eH!'e 0 !t gain and a$$%, $o(er in order to !ee t'at (or) i! $erfor0ed to t'e gi2en !tandard!/ T'e, (or) at reinfor#ing t'eir o(n organi&ationa% $o!ition! ('i%e at t'e !a0e ti0e !tri2ing to a#'ie2e t'e broad and !trategi# obFe#ti2e! of t'eir organi&ation!/ Moderni&ation and for0ation! of (or)er! nion 'a! !er2ed to !'a$e t'e !#ientifi# $rin#i$%e! a! $ro$o!ed b, Ta,%or / It i! $er'a$! t'en better to a##e$t t'at a! a #o0$%ete t'eor, S#ientifi# Manage0ent i! not 2i!ib%e in 0odern organi&ation!1 'o(e2er1 e%e0ent! of it are !o re%e2ant t'at t'e, 'a2e be#o0e dee$%, ingrained in a%% 0odern organi&ation! and are t'e 2er, rea!on! (', 0anage0ent 'a! ta)en on ne( di0en!ion in t'e *+!t Cent r,/ Dit' t'i! in 0ind it i! (ort' to note t'at Ta,%or@! !#ientifi# 0anage0ent $rin#i$%e! a%t'o g' $ro$o!ed o2er a #ent r, ago are being fe%t e2en in t'e 0odern da, $ra#ti#e! in in!tit tion!/ B/ - 0an re%ation: To !tart (it'1 t'e - 0an Re%ation! Mo2e0ent fir!t%, e0$'a!i&e! t'e i0$ortan#e of t'e (or)ing en2iron0ent for e0$%o,ee! a! a !o#ia%i&ed nat ra% gro $ in ('i#' !o#ia% a!$e#t! for bot' e0$%o,ee! and 0anager! ta)e $re#eden#e o2er f n#tiona% organi&ationa% !tr #t re!/ E%ton Ma,o1 ('o (a! #a%%ed :t'e fo nder of bot' t'e - 0an Re%ation! Mo2e0ent and of ind !tria% !o#io%og,; 6" g' 4 -i#)!on1 +7A71 "/+B*91 'ad t'e ba!i# idea t'at :(or)er! 'ad !trong !o#ia% need! ('i#' t'e, tried to
!ati!f, t'ro g' 0e0ber!'i$ of infor0a% !o#ia% gro $! at (or) $%a#e; 6Ni#'o%!on1 +77A1 $/*+B9/ O$$o!ing t'e #%a!!i#a% $er!$e#ti2e! of 0anage0ent $rin#i$%e! of t'e S#ientifi# Manage0ent and B rea #ra#,1 Ma,o #%ai0ed t'at !#ientifi#a%%, #%arified r %e!1 !tri#t (or) $ro#ed re and in#enti2e 0one, $a,0ent! (ere not t'e on%, !ti0 % ! to in!$ire (or)er! and t'at t'e, (ere :%e!! fa#tor! in deter0ining o t$ t t'an (ere gro $ !tandard!1 !enti0ent! and !e# rit,; 6Robbin!1 Mi%%ett 4 Dater!Mar!'1 *CCG1 $/A+B-A+E9 after 'e $ro#eeded an e<$eri0ent1 #a%%ed t'e I-a(t'orne E<$eri0ent@/ A##ording to t'e -a(t'orne St die!1 e0$%o,ee! (ere 0oti2ated to (or) 'arder and effi#ient%, ('en 0anager! $ro2ided a 0ore #o0fortab%e and infor0a% (or)ing en2iron0ent ta)ing into a##o nt indi2id a% !ati!fa#tion and t'eir $er!ona% need! rat'er t'an 0ani$ %ating e0$%o,ee! b, (a, of 'ig'er re0 neration/ Ma,o de0on!trated t'at an organi&ation #o %d not generate 0 #' benefi#ia% o t$ t if 0anager! :treat (or)er! !i0$%, a! e#ono0i# indi2id a%! (anting to 0a<i0i&e $a, and 0ini0i&e effort; 6#ited Ni#'o%!on1 +77A1 $/*+B9/ A! a re! %t1 :0anager! (o %d no %onger #on!ider t'e i!! e of organi&ation de!ign (it'o t in#% ding t'e effe#t! on (or) gro $! and e0$%o,ee attit de!; 6Robbin! 4 Barn(e%%1 *CCE1 $/GJ9/ T'e, no( !ee t'eir Fob! a! dea%ing (it' ' 0an being! rat'er t'an !i0$%, (it' (or)/ One of t'e 0o!t (e%%-)no(n and inf% en#ing #offee fran#'i!e re!ta rant! in Ne( Kea%and1 Starb #)! Coffee1 trie! it! be!t to offer an infor0a% and !o#ia% (or)ing en2iron0ent in ('i#' e0$%o,ee! #an enFo, t'e0!e%2e! and be ent' !ia!ti#1 in order to !ati!f, and 0oti2ate t'o!e e0$%o,ee! at t'e !a0e ti0e in#rea!ing #o0$an, !a%e!/ T'e #o0$an, e<$e#t! and en#o rage! e2er, e0$%o,ee to $arti#i$ate in de2e%o$ing $%an!1 #reating and a#'ie2ing t'eir goa%!/ Fir!t of a%%1 Starb #)! Coffee1 for e<a0$%e1 treat! e2er, e0$%o,ee e= a%%, and t'e, are a%% #a%%ed I$artner!@/ T'erefore1 t'o!e e0$%o,ee! #an fee% 0ore fa0i%iar and #%o!er to t'eir (or) $%a#e ('i#' #o %d ot'er(i!e 'a2e been for0a% and diffi# %t to fee% $art of/ A%!o1 Starb #)! Coffee $ t! it! effort into $a,ing attention to e0$%o,ee!1 !o a! to !ati!f, t'eir $er!ona% need! and (ant!/ Manager! !#'ed %e and a%%o#ate e0$%o,ee!@ (or) 'o r! and !#'ed %e ti0e off (it' t'e need! of t'o!e e0$%o,ee! being #entra%/ Additiona%%,1 e0$%o,ee!1 in#% ding $art-ti0e e0$%o,ee!1 for in!tan#e1 are $ro2ided a n 0ber of benefit! ! #' a! 0edi#a% and denta% 'ea%t' #are #o2erage1 2a#ation!1 di!#o nt! on 0er#'andi!e1 et#/1 a$art fro0 0one,/ A%!o1 Starb #)! Coffee de2e%o$! too%! and #o r!e! to ! $$ort and train e0$%o,ee! to(ard! t'eir f t re
#areer de2e%o$0ent/ A%t'o g' t'e #o!t! of t'e!e $artner benefit! are ra$id%, ri!ing1 Starb #)! Coffee #o2er! t'e finan#ia% ri!)! and f nd! to di!$%a, benefit! and training #o r!e!1 be#a !e it i! a(are 'o( e0$%o,ee !ati!fa#tion affe#t! t'e $rod #ti2it, and be'a2ior to(ard! # !to0er!/ A##ording%,1 great treat0ent of e0$%o,ee! in t'e (e%%-de2e%o$ed and ' 0an%, #on#entrated en2iron0ent 'a! bro g't Starb #)! Coffee 0 #' i0$a#t on t'e 'ig' = a%it, !er2i#e! to # !to0er! and t' ! an in#rea!e in #o0$an, !a%e! ea#' ,ear/
In addition to t'e - 0an Re%ation! Manage0ent being fo# !ed on t'e i0$ortan#e of t'e (or)ing en2iron0ent for e0$%o,ee! a! a !o#ia%i&ed nat ra% gro $ t'at i! ai0ed at !ati!f,ing $er!ona% need! and (ant! of ea#' e0$%o,ee1 t'ere i! anot'er !ignifi#ant $rin#i$%e of t'e - 0an Re%ation! Mo2e0ent/ T'i! i! t(o (a, #o00 ni#ation! bet(een e0$%o,ee! and 0anager!/ A##ording to t'e -a(t'orne e<$eri0ent1 ('i#' (a! $erfor0ed b, E%ton Ma,o1 a! e<$%ained abo2e1 Barto% 6*CCB9 ad2o#ate! t'at :#o%%aborati2e and #o-o$erati2e ! $er2i!or-and-(or)er re%ation!'i$! (a! e0$'a!i&ed; 6Barto%1 Tein1 Matt'e(! 4 Martin1 *CCB1 "/G89 Ma,o #arried o t an e<$eri0ent abo t t'e effe#t! of $',!i#a% #ondition! of (or)/ D ring t'e e<$eri0ent1 'e ob!er2ed t'e i0$a#t on t'e $rod #ti2it, of (or)er! b, 2ar,ing t'e %ig'ting #ondition!1 'o(e2er t'ere (a! no $arti# %ar #'ange fo nd t'at affe#ted (or)er!/ Ma,o 6+78*1 "/+B81 a! #ited in " g' 4 -i#)!on1 +7A79 e2ent a%%, rea%i&ed t'at :#o00 ni#ation bet(een (or)er! and t'e re!ear#' tea0 (a! 2er, f %% and o$en t'ro g'o t t'e e<$eri0enta% $eriod/; Ma,o 'ad di!#o2ered t'at t'e #o00 ni#ation (a! one of t'e 0o!t effe#ti2e f nda0enta%! to !ti0 %ate t'e 0oti2ation of e0$%o,ee! !o a! to boo0 a %e2e% of $rod #tion/ Un%i)e t'e #%a!!i#a% $er!$e#ti2e! of 0anage0ent $rin#i$%e! of t'e S#ientifi# Manage0ent and B rea #ra#,1 ('i#' !tated t'e !ignifi#an#e of one (a, #o00 ni#ation b, gi2ing order! and re= ire0ent! fro0 0anager! to (or)er!1 t'e - 0an Re%ation! Mo2e0ent !tre!!e! :t'e i0$ortan#e of an ade= ate #o00 ni#ation !,!te01 $arti# %ar%, $(ard! fro0 (or)er! to 0anage0ent 6" g' 4 -i#)!on1 +7A71 "/+BB9/ In toda,@! organi&ation!1 e0$%o,ee! 'a2e a rig't to e<$re!! and indi#ate t'eir o$inion! and $er!ona% t'o g't! to(ard! t'e 0anage0ent1 !o t'at t'e de#i!ion! #an be 0ade (ide%, t'ro g'o t ('o%e organi&ation/ A! a re! %t1 in order to o$erate
t'i! 0anage0ent !,!te01 t'e ro%e of 0anager! in t'e organi&ation re= ire! t'e0 to 'a2e :!o#ia% !)i%%! a! (e%% a! te#'ni#a% !)i%%!; 6Barto%1 Tein1 Matt'e(! 4 Martin1 *CCB1 "/G89 to nder!tand t'e inf% en#e of ' 0an #ontro% on organi&ationa% o t$ t!/
Starb #)!1 for in!tan#e1 $erfor0! it! o$eration! nder t'e $rin#i$%e! of t'e - 0an Re%ation! Mo2e0ent b, di!$%a,ing t(o-(a, #o00 ni#ation bet(een e0$%o,ee! and 0anager! in t'eir (or) en2iron0ent/ In t'e fir!t $%a#e1 Starb #)! Coffee en! re! a%% it! $o%i#ie!1 !tandard! and $ro#ed re! are #o00 ni#ated bet(een e0$%o,ee! and 0anager!/ Manager! in t'i! organi&ation a%%o( e0$%o,ee! to $ro2ide t'eir o(n ! gge!tion! and #o0$%aint!? t'erefore Starb #)! Coffee #an i0$ro2e it! effe#ti2ene!! and #orre#t an, defi#ien#ie!/ T'e 0anager! #ond #t dai%, and (ee)%, inter2ie(! to %i!ten to ('at indi2id a% e0$%o,ee! (ant/ Starb #)! Coffee a%!o 'o%d! a !$e#ia% ! r2e, for e0$%o,ee! e2er, +A to *G 0ont'!1 #a%%ed a I"artner .ie( S r2e,@/ B, o$erating t'i! ! r2e,1 e0$%o,ee! gi2e t'e 0anage0ent feedba#) a! t'e, are re= e!ted to $oint o t ('at in t'e organi&ation $erfor0! (e%% and i!! e! ('i#' it need! to #on!ider 0ore #%o!e%,/ In addition1 Starb #)! ! $$%ie! training #o r!e! for 0anager! !o t'at t'e, #an a#t a! ro%e 0ode%! for e0$%o,ee! and #an %ead and #ontro% e0$%o,ee! in a $o!iti2e 0anner/ T'i! organi&ation i! #on#erned abo t t'e i0$ortan#e of $er!ona% #ontro% (it' e2er, e0$%o,ee !o a! to #on!tr #t a #%o!er and infor0a% re%ation!'i$ (it' ea#' ot'er/ Starb #)! Coffee i! 'en#e #ontin ing to de2e%o$ $a!!ionate1 0oti2ated e0$%o,ee! ('o 'a2e a %arge i0$a#t on t'eir #on!i!tent !a%e in#rea!e!/
A! !tated !o far1 t'e - 0an Re%ation! Mo2e0ent i! 0ain%, ba!ed on t'e !ati!fa#tion and 0oti2ation of ea#' indi2id a% e0$%o,ee rat'er t'an a for0a%%, !tr #t red organi&ationa% gro $/ A! di!tin#t fro0 S#ientifi# Manage0ent and B rea #ra#,1 a !o#ia%i&ed nat ra% (or) en2iron0ent for e0$%o,ee! and t(o-(a, #o00 ni#ation bet(een e0$%o,ee! and 0anager!1 e!$e#ia%%, $(ard! fro0 e0$%o,ee! to 0anager!1 #on#e$t a%i&e! t'e - 0an Re%ation! Mo2e0ent/ Starb #)! Coffee #o %d be#o0e one of t'e 0o!t ! ##e!!f % #offee fran#'i!e re!ta rant! in Ne( Kea%and1 be#a !e it 'a! ada$ted (e%% to and o$erate effe#ti2e%,
in 0odern 0anage0ent ba!ed on t'e - 0an Re%ation! Mo2e0ent/ Manager! !'o( t'eir re!$e#t to(ard! indi2id a% e0$%o,ee b, treating e2er, e0$%o,ee e= a%%,/ A%!o t'e organi&ation offer! e0$%o,ee! a %ot of $er!ona% benefit! rat'er t'an in#enti2e!/ Be!ide!1 t'e 0anage0ent in Starb #) Coffee o$en! t'eir 0ind! to #o00 ni#ate effi#ient%, (it' e0$%o,ee! a! t'e, #ond #t a ! r2e,1 inter2ie( and re#ei2e feedba#)/ O2era%%1 a! a re! %t1 t'e - 0an Re%ation! Mo2e0ent i! an ob2io !%, e!!entia% 0et'od of t'e 0anage0ent t'at 0odern organi&ation! 0 !t a$$%, to o$erate a! a ! ##e!!f % and inf% en#ing b !ine!! in t'e 0ar)et/ C/ Con#% !ion: