[Year]

[Type the company

name]

Yasir Iqbal

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[Type the abstract of the document here. The abstract is typically a short summary of the
contents of the document. Type the abstract of the document here. The abstract is typically a
short summary of the contents of the document.]


About The Company:
RAZ TECH is a private company in which 4 people have invested equal share of Rs. 1,000,000
each which makes the company with the owners equity of Rs. 4 million. RAZ TECH is a
promising IT solution provider with strong emphasis on customer needs, providing them with IT
solutions that not only cater to their current needs but are also designed to handle future
enhancements. At RAZ TECH, we believe that our success comes from systematic problem
analysis, professional test-driven development process and through skilled resources that have
strong experience with the latest technologies.
RAZ TECH focuses on identifying customer needs to the fullest, proactively implementing
new technology and tools for projects, thus maximizing the customers ROI and helping them
drive product adoption using proactive planning and risk mitigation.
RAZ TECH provides operation par excellence. May it be IT services, products or projects;
RAZ TECH provides the value for the money by proposing best fit solutions at amazing low
costs.
RAZ TECH enables competitive advantage through innovative application design and
deployment, and continuing the learning process by appropriate transmission of valuable
knowledge.
We are ensured at RAZ TECH, that our quality standards are continuously maintained through a
separate quality assurance team overseeing this task. In order to be technologically innovative,
we continue to research & develop new & improved technology through our separate research &
development department.
At RAZ TECH, we are committed to provide unparalleled applications on leading technologies.
With our technical personnel having deep technical knowledge on products and services, we
offer full range of consulting and support services for entire lifecycle.

RAZ TECH is Backed by a trained and certified team on various platforms, solutions and
methodologies, our products and services bring immediate and direct benefits in terms of
streamlining systems, saving costs and increasing business productivity and efficiency in our
clients workplace. Our Services includes:

SERVI CES

o Accelerated Customized Software Development:
Customized software development using recode-able product engines for Access Control
Management (RFID/Biometric), Time & Attendance Management, Procurement &
Assets Management, Field Force Management, Handheld/Mobile Applications, Helpdesk
& IT Support Management and Distributor Sales Management.

o Microsoft Officer SharePoint Server 2007/2010:
MOSS deployment, configuration, customized web part development and integration.
o Business Intelligence & Data warehousing:
Data warehouse design & consultancy along with implementation of BI solutions using
Report Portal, Microsoft Performance Point Server or Pro Clarity.
o CRM/Customer Care:
Implementation, customization & integration of Microsoft Dynamics CRM and Customer
Care Framework Solutions.

Backed by a trained and certified team on various platforms, solutions and methodologies, our
products and services bring immediate and direct benefits in terms of streamlining systems,
saving costs and increasing business productivity and efficiency in our clients workplace.

It is our goal to utilize all advancements in the field of IT to ensure that maximum possible
benefits are reaped by customers and partners. We truly understand your needs and invite you to
join us for what promises to be a bright future together.

Our goal is the same as yours, which is to provide/have an efficient and effective solution to
resolve your business issues. RAZ TECH services, expertise, coupled with our proven approach
to predictive analysis would enable you to complete your project more quickly and effectively.
We use proven methodologies to ensure that the installation and deployment of our solution
achieves the objectives you set, within the budget and timeframe you establish. Based on your
preferences and needs, we can assist with any or all of the critical tasks.
Following are some of the services that are provided by RAZ TECH:
o Outsourcing Solutions
o Web & Software Development (B2B, B2E and B2C Portal Development)
o Share Point Portal Server (Strategy Implementation, Management of Protocols)
o Mobile Application Development
o E-Merchant & E-Commerce
o Business Intelligence






SWOT ANALYSIS
Internal Factors:
Strengths
In order to operate an IT business successfully, our company has the following major strengths;
o Since most of our sales is generated through the International market i.e. from the
corporations and large entrepreneurs therefore, we have an advantage of the exchange
rate i.e. we receive our payments in dollar. This helps us to grow our sales in Rupees and
thus we have an added advantage over our international competitors.
o Since a software house doesnt need to be large in area therefore we would be incurring
low fixed costs, for e.g. lower monthly rent, less utilities expense, lower maintenance
costs
o Since each of the 4 partners has come up with Rs. 1,000,000 therefore despite of the
initial costs and business set-up, we have strong cash flows which would ultimately help
us in the future years if in case we wish to expand.
o The industry requires every software house to be accessible by the corporations
worldwide in order to gain sustainable competitive advantage, therefore one the major
strength is the accessibility to the globe. This would also be a useful tool in increasing
our companys awareness worldwide.
o Another major factor which plays an active part in the success of a software house is the
role of Human resource. Our company claims to have street smart human resource which
is efficient and effective enough to surpass our monthly, quarterly, half-yearly and yearly
goals.
Weaknesses
Some of our major strengths of our company are as follows;
o Higher cost of production/ cost of sales i.e. we have assumed 40% cost of sales despite of
the industry average of 20% cost of sales. The major reason is that initially, we have
outsourced some software developers. The reason being is the limited capital for such an
in-house investment.
o Another major weakness is the lack of presence in the global regions.
Opportunities
o Apart from the international market, one of the biggest opportunity for us is to tap the
local market by offering services to the local corporations, SMEs and institutions. For
this we need to aware the people about our company through social media (LinkedIn,
Twitter and Facebook) and print media.
o Since we have strong cash flows in the beginning so this would help us to increase our
capital structures i.e. hire more employees, invest in software development and
maintenance and invest in computers.
o Another major opportunity would be to open front offices locally and internationally.
o At some point in future, we have to look up for the strategic alliances and partnerships
with the local and international corporations and institutions.
Threats
Some of the major threats to our business in particular are as follows;
o Sub-continent is rich with IT professionals and many young entrepreneurs are opening up
their software houses; therefore our major threat would be our competitors who are large
in number (Pakistan and India both).
o One major threat faced by every industry player would be the indecisive nature of the
clients which vary with their customized needs and concern for pricing. In many
occasions it is seen that the prospective clients request for the services which are readily
provided but the client for unidentified reasons back off. This is a major dilemma which
is being faced by several software houses worldwide.
o Another major threat could be the backward integrations by the clients or business
partners i.e. preparing in-house facilities for the similar services which are being offered
by software houses.





COSTING
Start up Costs