Matthew Worrall

5/16 Hosking Street

Balmain East
NSW 2041
Tel: 07986 944330
Email: matthew_worrall@hotmail.com
DOB: 08/12/1974

PROFILE
Dedicated Microsoft C# .NET Certified Developer with over 8 years commercial
experience in the development, technical management and maintenance of web and
desktop solutions throughout the software development lifecycle (SDLC).

Working closely with high profile clients including, British Heart Foundation, Child Trust
Funds, Lloyds-TSB, ASDA/Wal-Mart and Royal Caribbean I have delivered successful
solutions and generated long-term relationships across both public and private sector
clients.

I am proficient in the architecture, development and project management of a web solution,

both individually and within a team. I also understand the importance of deadlines and
management of client expectations throughout a project's life cycle.

I am looking to build on my achievements and continue my career in a forward thinking

environment with a “can do” attitude, a willingness to learn and collaborate with others and
a desire to produce robust capable solutions.

Skills:

Application Programming
• Solid C# and .Net 1,1/2.0/3.5 Framework experience (5 years)
• Strong experience of ASP.NET 2.0 /3.5
• Strong experience developing with SQL Server 2000/2005/2008 (including stored
procedures, DTS, Backups, optimisation)
• ADO.NET 2.0
• Web Services, WCF
• .NET Server controls & components
• LINQ
• XML, XSLT
• Objective-C
• IPhone development
• Experience with Java, C,

Application Management
• Subversion (branching, tagging providing clear release points)
• Task tracking (Trac used to manage project status)

Architecture
• A solid foundation in n-tier, Business Objects and general OOP principles enables me to
create loosely coupled application modules providing extensibility, code reuse and a clear
maintenance path.
• Thorough experience with sites under heavy loads that require meticulous attention to
coding practices as they relate to availability, performance and scalability

• GOF Design Patterns

Providing clear separation of concerns and defined responsibility across code boundaries

Solution Methodology
Building solutions in defined iterations of work provides the project team with clear visibility
for responsive feedback early in development.
• Agile Software Development
• SCRUM
• Extreme Programming (XP)
• TDD

Presentation, UX programming and experience modelling

Thorough experience in human computer interaction and the need to provide clear calls to
action and responsive display confirmation.
• AJAX frameworks
• JQuery
• ASP.NET AJAX
• Client-side technologies
• CSS
• XHTML – standards compliant
• DHTML
• JavaScript

Content Management System implementation

• Immediacy.NET
• Ektron

Employment Details

Company www. blocmedia.co.uk

Company Description Digital creative agency. Creating interactive content and big
ideas for major brands.

Position C# ASP.NET Developer/ Technical consultant - Contract

Date July 2009 – September 2009
Address Bloc HQ, 61 Charlotte Road, London,EC2A 3QT

Site: www.yoobot.co.uk

Functionality
Extending functionality to support new games that require persistence data and streamline
existing data processing.

Responsibility
Technical project management and solution architecture including interface development for
the consuming Flash presentation layer.
Solution
• Business and data tier for flash based application, using C#, .NET 3.5 and SQL Server
2008
• WCF client that connects to Email and marketing host to deliver emails and SMS once
a day
• Uses LINQ to XML that allowed me to develop a quicker and more robust solution.
• User documentation and test cases using NUnit
• Greatly increased the speed of slow running SQL queries by changing temporary
tables to derived tables

Company www.positive-technology.co.uk
Company Description Digital creative agency.
Position Lead C# ASP.NET Developer – Permanent
Date December 2007 – July 2009
Address Positive Technology, Willoughby House, 439 Richmond
Road, Richmond-Upon-Thames, London, TW1 2AG

Site: www.thechildrensmutual.co.uk

Functionality
Redesign and relaunch of main child trust fund website upgrading of Immediacy CMS to .NET
2.0. New features were added to the application such as invite a friend e-card creation, URL
rewriting module, dynamic flash elements and custom plug-ins that are not available in the
Immediacy CMS

Responsibility
Project manage, architect and individually develop a C# ASP.NET 2.0/3.5 and SQL2005
solution and co-ordinate with other developers on various projects

Solution
- Extensive work on the The Children’s Mutual website and its partner sites including
ASDA, Boots, Lloyd's - TSB. Using ASP.NET 2.0 – 3.5, C# and SQL Server 2005
- Creation of standalone plug-ins for Immediacy.NET CMS that consist of both web
and .NET server controls
– Wrote bespoke server controls that add additional features to existing ASP.NET
controls
– On line “top up” application for debit card and direct debit transactions, hugely
increasing revenue for a low implementation cost
– Creation of CSS/XHTML pages
– Invite a friend e-card creation, allowing users to dynamically add images and custom
text to their e-card. Greatly increased revenue to the site
– Used JQUERY to create dynamic accordion and tabbed effects in new website design
– Wrote document upload and management application that works with Immediacy,
saving at least 10 working hours per week from previous process
Site: www.royalcaribbean.com
Functionality
Customer required ability to access XML data of press releases and associated PDF
documents that would be written to the server once a day.

Responsibility
Define technologies that would be best suited to the project. Liase with UI developers and
client based in USA

Solution

- CSV to XML via XSLT, using C#. To allow 2 systems to interact with the data
- Windows .NET application that runs as scheduled task that gathers data and emails
to users
- Written using SQL Server and C#.
- Build of “Search for a Godmother” micro site using XHTML, AJAX AND CSS
– Press release and newsletter site using C# and AJAX

Site: www.bhf.org.uk
Functionality
Publications search and add to cart function so users can download information regarding
health matters and also make a donation using a credit card

Responsibility
Managed and took lead on the publications area of the site, including server side code and
UI.

Solution

– Publications ordering module with shopping cart and credit card payment
– Creation of .NET plug-ins for British Heart Foundation using ASP.NET, C# and SQL
Server 2005
- Front end in HTML and CSS

Company Interactive Interface Ltd - www.inter.co.uk

Company Description Digital creative agency.
Position Lead C# ASP.NET Developer – Permanent
Date September 2001 – December 2007
Address Interactive interface Ltd, 6 The Green, Horsforth, Leeds, W-
Yorks, LS18 5JB

Custom Application Development: CMS

Functionality
- Creation of content management system for public and private sector clients
Responsibility
- Site planned, time managed and written entirely by myself in C#/ASP.NET
Solution
 - Pages can be output as XML and transformed with XSLT
- Back-end written using C# and SQL Server 2005 using stored procedures
- Data, Business and presentation tiers
- Recently upgraded to ASP.NET 2.0 to take advantage of membership classes, also
conversion of Array List/Dataset DAL-BLL logic to C# generic collections for greater
performance and type-safe code.
Development of many websites using, ASP.NET, XHTML, CSS and Flash

Role: Web Developer

Type: Contract
Company: Software Refinery Ltd - Leeds
Date: Sept 2000 - Aug 2001

Site: www.ukphonebook.com
- Creation of both front-end and server-side code for use in Ukphonebook.com, an on-
line telephone number database, worked on label sites for Sky, NTL and Daily Mail.
- Wrote server side code using Java to handle functions such as collecting and passing
parameters to the Oracle Database.
- Front-end written by myself using a combination of HTML, JavaScript and CSS.

Role: Web Developer

Type: Contract
Company: Majestic Ltd - Leeds
Date: Sept 1999 - Aug 2000

Site: www.ukphonebook.com

Roles
- Web Developer/designer
Tertiary Education
Bachelor of Science (Honours: Multi-Media Technology 2:2) Leeds Metropolitan University

Microsoft Exam 70-315 – Developing and Implementing Web Applications with Microsoft
Visual C#™ .NET and Microsoft Visual Studio® .NET

Microsoft Course M2124 – Programming with C#

Blogs: Scott Handelsman, pod casts

Hobbies
In my spare time I enjoy sports, playing the guitar and have a keen interest in technology. I
have written 2 IPhone applications (Darts, Cricket) that are currently on sale world wide in
the AppStore