Chapter 1 - Introduction
Chapter 1 - Introduction
Chapter 1 - Introduction
Characteristics of research
1. Empirical - Research is based on direct experience or observation by the researcher.
2. Logical - Research is based on valid procedures and principles.
3. Cyclical - Research is a cyclical process because it starts with a problem and ends with a
problem.
4. Analytical - Research utilizes proven analytical ways in gathering the data, whether historical,
descriptive and experimental or case study.
5. Critical - Critical scrutiny of the procedures used and the methods employed is
crucial to a research enquiry. The process of investigation must be foolproof and
free from drawbacks. The process adopted and the procedures used must be able
to withstand critical scrutiny.
organization can analyze the preferences of its target consumers. Furthermore, these
studies could also provide a business the chance to examine its competitors in the
industry and analyze and emulate key strategies which could help in its operations.
6. Help in the recruitment of employees: - Its through proper research that human
resource managers are able to determine and recruit qualified manpower. Recruitment of
workers with the right skills and attitudes aids the company to improve its productivity
levels. Research for the right staff members can be done via the internet, consultancy
firms and institutions of higher learning. A proper knowledge of the employees and
healthy conversation would be important factors for a manager to boost performance of
the individuals in the team. A good approach, winning attitude and behavior of the
manager with proper systems set up would certainly call for sound research to understand
and improve the system.
4. Helps to predict event: - Research can be undertaken to predict future events in the society
and their impact. Research may be undertaken to find out incidence of poverty and its impact
on the society. Research may make the concerned authorities to take appropriate measures to
reduce the incidence and to reduce the negative impact of incidence.
5. Modifies social Behavior: - Social research studies social behavior. Social research collect
relevant data on social behavior, analyses it and recommendations are listed. Based on the
recommendations of social researchers, steps can be taken by the concerned authorities to
modify the societal behavior.
6. To establish general laws and generalization: - Research finding can be applied to larger
population. A researcher can conduct a research on a sample of respondents that represent the
universe. The research discovery is based on sample population can then be generalized and
applied to the whole population.
7. To develop principles and theories: - Conducting social research will help to make new
principles and theories. By conducting different program in research process comes out with
conclusion and by verifying in all the possible meaner which results in developing principle
and theories. Such principles and theories can be use full to several organizations to manage
and deal with people and things in a better way.
8. To verifies and tests existing laws: - Social researchers after implementing laws and polices
them again take research program to check whether policies are effective and keep on
verifying it.
problem, whereas basic research is directed towards finding information that has a broad base of
applications and thus, adds to the already existing organized body of scientific knowledge.
3. Quantitative vs. Qualitative:
Quantitative research is based on the measurement of quantity or amount. It is applicable to
phenomena that can be expressed in terms of quantity. Qualitative research, on the other hand, is
concerned with qualitative phenomenon, i.e., phenomena relating to or involving quality or kind.
For instance, when we are interested in investigating the reasons for human behavior (i.e. why
people think or do certain things), we quite often talk of Motivation Research, an important
type of qualitative research. This type of research aims at discovering the underlying motives and
desires, using in depth interviews for the purpose. Other techniques of such research are word
association tests, sentence completion tests, story completion tests and similar other projective
techniques. Attitude or opinion research i.e., research designed to find out how people feel or
what they think about a particular subject or institution is also qualitative research. Qualitative
research is especially important in the behavioral sciences where the aim is to discover the
underlying motives of human behavior. Through such research we can analyze the various
factors which motivate people to behave in a particular manner or which make people like or
dislike a particular thing. It may be stated, however, that to apply qualitative research in practice
is relatively a difficult job and therefore, while doing such research, one should seek guidance
from experimental psychologists.
4. Conceptual vs. Empirical:
Conceptual research is that related to some abstract idea(s) or theory. It is generally used by
philosophers and thinkers to develop new concepts or to reinterpret existing ones. On the other
hand, empirical research relies on experience or observation alone, often without due regard for
system and theory. It is data-based research, coming up with conclusions which are capable of
being verified by observation or experiment. We can also call it as experimental type of research.
In such a research it is necessary to get at facts firsthand, at their source, and actively to go about
doing certain things to stimulate the production of desired information. In such a research, the
researcher must first provide himself with a working hypothesis or guess as to the probable
results. He then works to get enough facts (data) to prove or disprove his hypothesis. He then
sets up experimental designs which he thinks will manipulate the persons or the materials
concerned so as to bring forth the desired information. Such research is thus characterized by the
experimenters control over the variables under study and his deliberate manipulation of one of
them to study its effects. Empirical research is appropriate when proof is sought that certain
variables affect other variables in some way. Evidence gathered through experiments or
empirical studies is today considered to be the most powerful support possible for a given
hypothesis.
5. Some Other Types of Research:
All other types of research are variations of one or more of the above stated approaches, based
on either the purpose of research, or the time required to accomplish research, on the
environment in which research is done, or on the basis of some other similar factor. Form the
point of view of time; we can think have research either as one-time research or longitudinal
research. In the former case the research is confined to a single time-period, whereas in the latter
case the research is carried on over several time-periods. Research can be field-setting research
or laboratory research or simulation research, depending upon the environment in which it is to
be carried out. Research can as well be understood as clinical or diagnostic research. Such
research follows case-study methods or in depth approaches to reach the basic causal relations.
Such studies usually go deep into the causes of things or events that interest us, using very small
samples and very deep probing data gathering devices. The research may be exploratory or it
may be formalized. The objective of exploratory research is the development of hypotheses
rather than their testing, whereas formalized research studies are those with substantial structure
and with specific hypotheses to be tested. Historical research is that which utilizes historical
sources like documents, remains, etc. to study events or ideas of the past, including the
philosophy of persons and groups at any remote point of time. Research can also be classified as
conclusion-oriented and decision-oriented. While doing conclusion oriented research, a
researcher is free to pick up a problem, redesign the enquiry as he proceeds and is prepared to
conceptualize as he wishes. Decision-oriented research is always for the need of a decision
maker and the researcher in this case is not free to embark upon research according to his own
inclination. Operations research is an example of decision oriented research since it is a scientific
method of providing executive departments with a quantitative basis for decisions regarding
operations under their control.
Absent of Variables:
The rigid and fixed nature of quantitative research can also result in a relevant variable being
missed entirely. If someone was conducting a qualitative study into the intelligence levels of
children and trying to determine whether firstborn children are more intelligent than all
subsequent children, they may measure childrens IQ, and then note whether they are firstborn,
second, third or fourth. This may produce a result stating that, according to the statistics,
firstborn children are indeed more intelligent, and each subsequent child has a lower IQ than the
one before. This seems to be a relevant finding, but it overlooks the possible variable that
intelligent parents have fewer children. This could mean that the first- and second-born children
have relatively intelligent parents, and fifth-born children have less intelligent parents, so the
conclusion of the study is misleading.
Subjectivity:
Subjectivity is one of the symbols of qualitative research and is also one of its major errors. The
subjective nature of the information that can be gleaned from such methods as interviews and
case studies means that they are open to misinterpretation and observer bias.
For example: If you are performing an interview to investigate whether prisoners had abusive
childhoods, observer bias could occur, in that the interviewees could exaggerate the negative
aspects of their childhoods for sympathy or justification. Subjectivity is also an issue when
analyzing data, because in qualitative research, data must be interpreted. Researchers could
unwittingly interpret the data in a way that suggests what they wish to show. This cant be done
as easily with quantitative, numerical data.
No Generalization:
As a result of its subjective nature, its level of detail and its relatively small sample size, you
cannot generalize qualitative findings to the population at large. Quantitative research can easily
generalize data, because it can convert its finding into percentages and other mathematical
expressions that can be extrapolated. Unfortunately, the detailed answers that qualitative research
produces make them difficult to generalize to the population at large. The level of detail in each
study also means that fewer people are studied, therefore making the participants a less accurate
representation of the entire populace.
There are other problems faced while doing research is as follows:
1.
2.
3.
4.
5.
6.
7.
8.
Illiteracy
Security
Inadequate statistics
Scanty information base
Dominance of small scale organizations
Existence of sellers market
lack of research funds
Multinational firms rely mainly on their parent companies overseas for their research
needs
9. Lack of research equipment inaccurate or lack of census figures
Research is directed towards finding answers to the pertinent questions and solutions to
problems.
It is objective and logical. It applies possible tests to validate the measuring tools and
the conclusions obtained.
b) Interest As studied in the above paragraph, research starts with the observation and it
leads to a curiosity to learn and gain more and more about what has been observed.
Hence it can be said that observation results in the creation of an interest in the mind of
the researcher. The interest can be either academic in nature or it may be a policy making
interest. It may be self-interest or a group interest. Group interest is also referred to as the
social interest.
c) Crystallization It can be defined as the process involving the designing of the definite
form of research to be used in the study of the subject matter that has been observed.
During this stage, the research project gets a concrete shape and structure.
e) Primary Synopsis Before starting with the actual study work, it is very necessary for a
researcher to prepare a summary or a plan about the activities he has to perform in
connection with research operation. This will help him a lot to get a definite idea or an
understanding of what would be written in the final report.
v. Literature Survey
Having complete knowledge about the literature is almost a necessity for a
researcher to be successful in his research operation. With the help of
literature survey, one is helped in having correct concepts and also the
right theories.
2. Secondary phase: This stage of the research consists of all the features that are actually
required to run a research project. This stage includes the following
a) Research project planning: Involves selection of the future courses of action for
conducting and directing a research project. A research project plan gives a rational
approach to research by which one is able to decide in advance about what to do, how to
do, when to do, where to do and who is to do a particular task in a specific activity.
b) Research Project formulation: After the planning of the project has been done the
researcher follows this with a practical approach in order to carry out the project. This
step of the secondary stage involves the systematic setting forth of the total research
project, with an aim of conducting a systematic study.
c) Data collection: This step involves the in depth meaning for the concepts that are to be
investigated and looks forward to data analysis, data requirement etc Sources of
understatement or overstatement should be avoided and the data should be free from any
type of error. The data collection planning should be done or implemented in a very
careful manner, with the help of specialist researchers. The data should be good and
meaningful in nature should not only be a collection of words but should provide
meaningful information.
e) Data Analysis: In this step, the collected data is arranged according to some pattern or
a particular format and this analysis of the data is done mainly to provide the data with a
meaning. It is actually the computing of the some of the measures supported by the
search for the relationship patterns, existing among the group of the data.
(i) Testing of a hypothesis: This step of testing acts as the back bone of the data
analysis. Various tests like t test, z test. Chi square test are used by the
statisticians for the testing of the hypothesis.
(ii) Interpretation of results: It is very important that the results are interpreted
into action recommendations and the results should be able to refer to a decision
i.e. should help in drawing a conclusion.
b) Report Writing: For the researcher as well as the reader, report writing is very crucial
as it acts as the best way for communication between the two. Report written must be
very simple in nature with easy language, high clarity. Report writing cannot be done by
everyone and requires an especial skilled person for this purpose.
2. Extensive Literature Survey (Review): At this stage the researcher should undertake
extensive literature survey connected with the problem. For this purpose the abstracting
and indexing
go i.e. Academic journals, books, research reports, Government reports etc., It should be
remember that one source will lead to another.
3. Development of Working Hypothesis: In this stage researcher state in clear terms the
working hypothesis or hypothesis. Working hypothesis is tentative assumptions made in
order to draw out and test its logical or empirical consequences. Hypothesis should be
very specific, clear and limited to the piece of research in hand because it has to be tested.
4. Preparing the Research Design: In this stage the researcher prepare a research
design i.e. conceptual structure of the within which research would be conducted. It
contains:
Methodology of the research work
Sampling plan
Tools of gathering data
Geographical area is to covered
Scope of the study
Operational definition of the study
Conceptual model of study
Reference period
Budget
5. Determination of Sampling Design: In this stage researcher decide the way of selecting
a sample which is popularly known as sample design. It is a defined plan determined
before any data are actually collected for obtaining a sample from a given
population. Samples can be either probability samples or nonprobability samples. With
probability samples each element has known probability of being included in the sample
but the nonprobability samples do not allow the researcher to determine the probability.
6. Collection of Data: In this stage the researcher collects data. Data can be collected from
several ways i.e. survey , observation, interview and experiment etc. the researcher
should select one method of data collection taking into consideration the nature of the
investigation, objectives and scope of the inquiry, financial resources, available time and
desired degree of accuracy.
7. Analysis of Data: The analysis of data requires a number of closely related operations
such as establishment of categories, the application to these categories to raw data
through coding, tabulation and then drawing statistical inferences. The researcher
classifies the raw data into some purposeful and usable categories. Coding operation is
usually done at this stage through which the categories of data are transformed into
symbols that may be tabulated and counted. Editing is the procedure that improves the
quality of the data for coding. Tabulation is a part of the technical procedure wherein
classified data are put in the form of tables. Analysis work after tabulation is generally
based on computation of various
8. Hypothesis Testing: The hypothesis may be tested through the use of one or more tests
such as chi square test, ttest, Ftest depending upon the nature and objectives of the
research inquiry. Hypothesis testing will result in either accepting the hypothesis or in
rejecting it.
generalization i.e. to build a theory. As the matter of fact the real value of research lies in
its ability to arrive at certain generalizations.
9. Preparation of the Research Report: Finally, the researcher has to prepare the report of
what has been done by the him. Writing of report must be done with great care keeping in
Main Text:
Introduction:
Theoretical background of the topic
Statement of the problem
Review of literature
The scope of the study
The objectives of the study
Hypothesis to be tested
Definition of the concepts
Model if any
Methodology
Sources of data
Sampling plan
Data collected instrument
Field work
Data processing and analysis
Simple Hypothesis
Complex Hypothesis
Empirical Hypothesis
Null Hypothesis
Alternative Hypothesis
Logical Hypothesis
Statistical Hypothesis
Simple Hypothesis
Simple hypothesis is that one in which there exists relationship between two variables one is
called independent variable or cause and other is dependent variable or effect.
For example:
Higher ratio of unemployment leads to crimes.
Complex Hypothesis
Complex hypothesis is that one in which as relationship among variables exists. In this type
dependent as well as independent variables are more than two.
For example:
The higher ration of unemployment poverty, illiteracy leads to crimes like dacoit, robbery,
rape, prostitution & killing etc.
Empirical Hypothesis
Working hypothesis is that one which is applied to a field. During the formulation it is an
assumption only but when it is pat to a test become an empirical or working hypothesis.
Null Hypothesis
Null hypothesis is contrary to the positive statement of a working hypothesis. According to
null hypothesis there is no relationship between dependent and independent variable. It is
denoted by HO.
Alternative Hypothesis
Firstly many hypotheses are selected then among them select one which is more workable
and most efficient. That hypothesis is introduced latter on due to changes in the old
formulated hypothesis. It is denote by HI.
Logical Hypothesis
It is that type in which hypothesis is verified logically. J.S. Mill has given four cannons of
these hypothesis e.g. agreement, disagreement, difference and residue.
Statistical Hypothesis
A hypothesis which can be verified statistically called statistical hypothesis. The statement
would be logical or illogical but if statistic verifies it, it will be statistical hypothesis
5. Scientific Theory
Theory is capable in explaining all the facts relating to the problem. Scientific theory is a
fertile source of hypothesis formulation. The theory which is used by a researcher may
satisfy the needs of making it, because theory explains the known facts.
6. Culture
Culture is the accumulation of ways of behaving and adoption in a particular place and
time. While formulating a hypothesis for a problem culture should be studied. If we want
to study trends towards female education in a particular area, for this purpose we will
study, traditions, family system, Norms, Values, region and education system of that area.
Functional Areas:
All the above specific areas are well administered by a strong group of human assets. The
qualified R&D personnel are Ph.D.'s in Engineering / Applied Science, Post-Graduate /
Graduate in Engineering / Science, MBA's and Diploma in Engineering with broad spectrum
of experience and they work in the following functional areas:
Established On :
27-01-1976
Patents:
The continuous research efforts have enabled Exide to patent new processes and grid
structures for batteries in India.
Patents
Place
Year
1978
India
1978
India
1979
1981
India
1981
India
1983
India
1986
1988
India
1998
India
2001
In addition to several innovative patents granted in India, quite a few International Patents
BIBLIOGRAPHY
www.google.com
www.studylecturenotes.com
www.mycourse.solent.ac.uk
www.businessdictionary.com
www.googlebook.com
www.exide4u.com