How To Attempt Case Study

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KIET DEPT OF MGMT

CASE STUDY
A management case study contains a description of real-life management issues and
proposed solutions. Students, practitioners and professionals write case studies to thinking
critically about issues, and devise and implement remedies for challenging management
situations. A case study generally contains facts, theories, assumptions, analysis, and prioritized
solutions. The following are the steps for writing a management case study.
1) Identify the objective, methods and Facts
a. Identify the main objective of the case study
b. Select the best Approach
c. Conduct review of the case
2) Set the scope for readers
a. Explain the aim of the case study in the opening paragraph
b. Provide an industry and company overview
c. Outline relevant theories and knowledge
3) Focus on Issues and solutions
a. Identify all relevant issues
b. Recommend Solutions
4) Provide a clear conclusion
a. Write a conclusion that summarizes the main issue
b. Include the reference to relevant management theories
5) Cite References
a. Include a list of References
b. Follow the required citation format
IDENTIFY THE OBJECTIVE, METHODS AND FACTS
a. Identify The Main Objective Of The Case Study: You may be writing a case
study to fulfill an academic requirement or to help solve problems in real-life
situations. An academic assignment typically will come with a specific objective
and instructions, whereas a professional assignment might require you to define
the objective.
b. Select the Best Approach:
Choose an analytical approach to increase awareness. In the preliminary
stages of solving management problems, an analytical case study might

G.SWARNA, MBA
Asst.Prof

KIET DEPT OF MGMT

best meet the goal of alerting upper management to core facts and issues.

An analytical case study primarily focuses on what has occurred and why.
Select a problem-solving approach to pinpoint and solve major issues. If
the goal is to make solution recommendations, write a problem-solving

case study that clearly outlines problems and solutions.


c. Conduct Research for your case study:
Examine the facts, dynamics,
communications and all relevant aspects of the particular situation. Research
might involve interviewing people in an organization, reviewing written
documents or looking up relevant statistics.
SET THE SCOPE FOR READERS
a. Explain The Aim Of The Case Study In The Opening Paragraph: The goal
may be to understand the challenges of an organization or to solve
interdepartmental conflicts
b. Provide an Industry or Company Overview:

Certain facts or challenges

may be common in the particular industry. For example, software bugs may be a
common problem in the technology industry, requiring extensive product testing
and quality control teams. Explain relevant factors to readers.
c. Outline Relevant Theories and Knowledge:
Case studies for academic
programs typically require reference to theories and information presented in class.
Refer to these theories and explain their relevance to solving the real-life issues in
the case. For example, a theory may be that training employees in too large a group
leads to less individualized attention and inadequate skills mastery
FOCUS ON ISSUES AND SOLUTIONS:
a. Identify all Relevant Issues: If many issues exist, focus on the most important
ones. Some issues may be caused by underlying problems. For example,
conflicts between team members may be due to unclear workplace policies or
employee responsibilities
b. Recommend Solutions: List the most effective solutions first and explain how
they will solve core issues. Address the challenges that might accompany
suggested solutions. For example, cross-cultural conflicts in an organization
might require additional training for managers, which may require funds or an
extensive search for topic experts.

G.SWARNA, MBA
Asst.Prof

KIET DEPT OF MGMT

PROVIDE A CLEAR CONCLUSION


a. Write Conclusion that Summarizes the Main Issues: Emphasize the most effective
recommendations
b. Include a Reference to Relevant Management Theories: Explain a few sentences how
these theories support your conclusions
CITE REFERENCES
a. Include a List of References : cite sources for all statistics, definitions and other
research
b. Follow the Requires Citation Format: Check with your professor/ manager and/or
review prior case studies in your workplace to identify the required citation format

G.SWARNA, MBA
Asst.Prof

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