Welfare Triangle
Welfare Triangle
Welfare Triangle
2006
Online at https://mpra.ub.uni-muenchen.de/42107/
MPRA Paper No. 42107, posted 21 October 2012 18:03 UTC
INTRODUCTION
The social costs of monopoly have been an interesting subject in the
literature since Harbergers study in 1954. Since then, many scholars such as
Stigler (1956), Tullock (1967), Posner (1975), Wenders (1987), Browning 1
(1997), Epstein and Nitzan (2002), Brown and Yoon (2006), and others 2
have studied various aspects of the issue. Many of them have tried to
measure empirically how large the social costs of monopoly might have
been while others have studied the theoretical aspects of this subject.
In an economy where a monopoly is present, there is a cost to society,
since a monopoly firm sets its output price above the competitive
equilibrium price level and its output level would be lower than that of
competitive level. Hence, there will be excess demand that would not be
fulfilled, and therefore society suffers from that gap too.
The purpose of present study is to survey the literature briefly and
evaluate them and drive some results. The paper is organized as follows:
Current partial equilibrium research results are summarized in the next
section. From Harbergers study to most recent studies that employ general
equilibrium methodology have been surveyed in section III. Section IV
hosts an evaluation and conclusion.
WELFARE LOSS
Although many early studies on the social cost of monopoly power
have been developed and analyzed the issue in the context of the
conventional partial equilibrium framework, there have been recent studies
that started to evaluate this issue from general equilibrium perspective.
The social cost of monopoly was methodologically introduced by
Harberger (1954) as the welfare triangle, ABC, which is called in the
literature as deadweight loss, and Harberger triangle, or welfare loss,
that is shown in figure I.
Browning (1997) offers a new factor in calculating social cost of monopoly. His
suggestion is to include resource supply distortion effect caused by tax system.
Taking tax distortion into consideration, his findings indicate a huge social cost of
monopoly when comparing with the conventional estimate.
2 Worcester (1973), Bergston (1973), Cowling and Mueller (1978), Baik (1999),
Davis and Reilly (2000) can be mentioned here.
1
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Erdal GM
Pm
Pr
Pc
III
II
IV
MC
B
D
Qm
Qr
Qc
Quantity
better services etc., up to the value of area I and III or rectangle of PmPcBA
in figure I in order to acquire the rights of monopoly rents. They especially
point out that since the process of monopolization is a transfer between
members of society, any resources expended in this effort are socially
wasted. Moreover, the social loss from monopoly, according to them, is not
simply the area of the ABC triangle, but the entire trapezoid, PmACPc, as
shown in figure I.
Wenders has argued that Recurring or sunk, even the largest
specification of the Harberger and Tullock costs of regulatory
monopolization may fall far short of the actual welfare costs. This is because
the analysis concentrates on the rent-seeking Tullock costs and largely
ignores the parallel rent-defending 3 Tullock costs. A proper assessment of
such rent-defending Tullock costs might more than double the maximum
welfare costs of regulation suggested by Posner (Wenders, 1987:456). This
means that consumers will also actively defend consumer surplus, and they
will not watch when monopolists are rent-seeking. Rather they will parallely
take actions against monopolists. This also requires some consumer
spendings such as lobbying action, or some types of pressure on regulatory
agencies to force monopolists to set prices as closely to competitive levels as
possible. Wenders (1987) explains the reasons that
Neither buyers nor sellers may refrain from spending the maximum
amount they each have at stake. If either voluntarily spends less, they will be
taken advantage of by the other side. In addition, there is the incentive for
each side to compete among themselves to either achieve or avoid the
proposed regulation. Thus, both sides may spend up to the amount each has
at stake (Wenders, 1987:458).
In figure I, consumers will spend as much as the area of PmACPc to
pay the price of Pc for the good in question. In this sense, Wenders claims
that in a situation where monopolization is not binary, sellers are suggesting
a form of regulation that would result in a Pm price, while buyers have the
alternative of engaging in rent-defending activities that would hold the
regulated price below Pm, say, at Pr, which might lie anywhere between Pm
and Pc. This follows that the sellers initially propose a regulation that would
result in price Pm, the full monopoly price. Buyers would be willing to
spend an amount up to I+II to water down the proposed regulation so only
price Pr came about. For the water down regulation, sellers would be willing
to pay III + IV in figure I. Hence the total welfare costs might amount to
the entire trapezoid between Pm and Pc that is I + II + III + IV + V
(Wenders, 1987:458). Consequently, Wenders concludes that when rent3 Perhaps a more descriptive term would be consumer surplus defending [
Wenders footnote.]
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Erdal GM
His assumptions are (1) in the long run, resources can be allocated among our
manufacturing industries in such a way as to yield roughly constant returns.
(Harberger, 1954:77), (2) All firms are operating on their long run cost curves, the
cost curves are so defined as to yield each firm an equal return on the invested
capital, and markets are cleared (Harberger, 1954:78), and, (3) The elasticity of
demand for the industrys product is unity (Harberger, 1954:78).
5 Epstein, Ralph C., Industrial Profits in the United States (National Bureau of
Economic Research, 1934).
4
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This conclusion is very important in the sense that after this study,
many scholars have questioned both sides of his study; theoretically and
empirically. Another feature of his study is that it was one of the first
comprehensive studies dealing with monopoly and resource allocation.
The weak point in Harbergers study is his assumptions on which
Stigler (1956) raises several objections. Stigler criticizes Harbergers
assumptions and says the assumption of a demand elasticity of unity is
objectionable. A monopolist does not operate where his marginal revenue is
zero (Stigler, 1956:34). Thus, he says in Harberger model, welfare losses go
up when elasticity of demand increases (Stigler, 1956:34).
Price,
Cost
"Welfare Loss"
Excess Profits
Unit Cost
Incremental
Resources
Demand
Quantity
Erdal GM
it causes for society are too low, while the other view supports Stiglers
position that those costs might be large.
For instance, Schwartzman (1960) tries to present some figures to
confirm Harbergers finding. He follows Harbergers procedure but uses his
own estimation of profits to measure the welfare cost of monopoly. He
relaxes Harbergers unit elasticity assumption by assuming a range of
reasonable values for the elasticity of demand (Schwartzman, 1960:627). The
welfare loss he calculated for the United States manufacturing industry for
the year of 1954 was $ 202.5 million. 6 The Harbergers calculation for the
year of 1953 was $225 million. Both figures were less than one percent of
the corresponding years national income (Schwartzman, 1960:630). His
conclusion is that Since the estimates are similar to Harbergers, they
provide confirmation of Harbergers general conclusion that the welfare loss
from monopoly has been small (Schwartzman, 1960:630).
Kamerschen (1966) argues that the social costs of monopoly were
much larger than what Schwartzman and Harberger found. Kamerschen
agrees with Stigler on the fact that the welfare loss would be larger than
what has been estimated. In this context, Kamerschens study is an
application of Harbergers technique, and is more comprehensive. In the
light of previous studies in this area, he makes some further realistic
assumptions and uses various values of price elasticity of demand and
concludes that
Estimating by a number of alternative methods, we calculate welfare
losses that range from 1 to 8 percent of the average national income.
Therefore, this study suggests that the welfare losses in the American
economy are of a significantly different magnitude from what previous
studies had indicated and are of a higher order of magnitude. Using what
appear to be most realistic estimates-based on after-tax income, fully
adjusted profit rates with industry-by-industry elasticity data- we obtain
losses of roughly 6 percent of the average national income (Kamerschen,
1966:235).
This conclusion is important when we look at the previous empirical
studies. There is an important increase in the amount of welfare loss
calculation. This is because every study adds positive contribution to the
subject along with available data.
Tullocks (1967) study is a good example of an important theoretical
contribution to the field after Harbergers study. Tullock advocates that the
The original calculated welfare loss was $ 234 million, however, the author of the
article has made a correction in his later article: The effect of Monopoly; A
Correction, Journal of Political Economy, October 1961, pp. 494.
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social costs that monopoly causes are much larger than the Harberger
triangle. His contribution to the subject briefly is that
The rectangle to the left of the welfare triangle is the income transfer
that a successful monopolist can extort from the customers. Surely we
should expect that with a prize of this size dangling before our eyes,
potential monopolists would be willing to invest large resources in the
activity of monopolizing. In fact the investment that could be profitably
made in forming a monopoly would be larger than this rectangle, since it
represents merely the income transfer. The capital value, properly
discounted for risk, would be worth much more. Entrepreneurs should be
willing to invest resources in attempts to form a monopoly until the
marginal cost equals the properly discounted return. The potential
customers would also be invested in preventing the transfer and should be
willing to make large investments to that end. Once the monopoly is
formed, continual efforts to either break the monopoly or muscle into it
would be predictable. Here again considerable resources might be invested.
The holders of the monopoly, on the other hand, would be willing to put
quite sizable sums into the defense of their power to receive these transfers
(Tullock, 1967:231).
He gives an example that the cost of a football pool is not measured
by the cost of the winners ticket, but by the cost of all tickets. Similarly, the
total costs of monopoly should be measured in terms of the efforts to get a
monopoly by the unsuccessful as well as the successful (Tullock, 1967:232).
As his important contribution to the subject he concludes that the resources
put into monopolization and defense against monopolization would be a
function of the size of the prospective transfer. Since this would be
normally large, we can expect that this particular socially wasteful type of
investment would also be large. The welfare triangle method of
measurement ignores this important cost, and hence greatly understates the
welfare loss of monopoly (Tullock, 1967:232).
Tullocks work may be thought as an important contribution to the
subject in two respects; (1) it considers the rectangle to the left of the
Harbergers triangle, PmABPc in figure I, as social cost of monopoly in
addition to triangle. (2) It opens an argumentative door that questions
whether the efforts of potential monopolists and consumers can be
regarded socially wasteful and, therefore, to be added to the social cost of
monopoly.
It is especially interesting to mention Worcester (1973) study that
follows a similar analogy of Harbergers study (1954) and claims that the
present study attempts to reveal monopoly loss which in other studies was
hidden in industries which include both profitable and unprofitable firms
by using data presented by Fortune Magazine for the 500 largest industrial
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firms in the U.S. for each year, 1956 through 1969 (Worcester, 1973:234).
Thus he claims courageously that previous estimations of social costs of
monopoly may have been underestimated. However, he concludes The
estimates of welfare loss to monopoly reported here are substantially lower
than anticipated when this research was undertaken. ...I can only conclude
that there is very little ground for the common belief that a large loss of
welfare exists due to the economic impact of monopoly power. as a social
scientist I believe that the burden of proof now rests on those who believe
the loss is large (Worcester, 1973:244).
An empirical study similar to the traditional Harbergers method was
done by Siegfried and Tiemann (1974). They apply a strictly partial
equilibrium framework and conclude that The results of our analysis show
that the bulk of the welfare loss due to monopoly is concentrated in
relatively few industries (Siegfried and Tiemann, 1974:190-191). They
suggest that a policy to reduce monopoly power in specific industries may
possess a greater benefit/cost ratio than the benefit/cost ratio for
restructuring the whole manufacturing sector. Marginal adjustments in
market structure may be desirable even if a total restructuring is
unwarranted (Siegfried and Tiemann, 1974:191).
Posners (1975) study can be viewed as one of the most important
contributions to this literature. Posner (1975) agrees with Tullock (1967) on
the measurement of social cost of monopoly which is not simply
Harbergers triangle but the rectangle to the left of the welfare loss triangle
too. In his words the existence of an opportunity to obtain monopoly
profits will attract resources into efforts to obtain monopolies, and the
opportunity costs of those resources are social costs of monopoly too
(Posner, 1975:807). Posner makes three basic assumptions and constructs a
model to calculate the social cost of monopoly. He states firms expenditures
will be as much as total monopoly profit that
If 10 firms are vying for a monopoly having a present value of $1
million, and each of them has an equal chance of obtaining it and is risk
neutral, each will spend $100,000 (assuming constant costs) on trying to
obtain monopoly. Only one will succeed, and his costs will be much smaller
than the monopoly profits, but the total costs of obtaining monopolycounting losers expenditures as well as winners- will be the same as under
certainty (Posner, 1975:812).
He separates monopolies as regulated monopolies and private
monopolies, and especially stresses that social costs of a regulated monopoly
probably exceed the costs of private monopoly (Posner, 1975:818-819). His
main conclusion is that previous studies of the costs of monopoly may have
grossly underestimated those costs, and the costs of monopoly are quite
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probably much greater in the regulated than in the unregulated sector of the
economy (Posner, 1975:821).
Cowling and Mueller (1978) raise several objections against the
Harberger approach. They use partial equilibrium analysis and estimate
welfare loss from monopoly using procedures derived to meet their
objections (Cowling and Mueller, 1978:727). They state that all previous
estimates of monopoly welfare losses suffer in varying degrees from the
same biases incorporated in Harbergers original estimates (Cowling and
Mueller, 1978:727). After they explain four substantive criticisms of the
Harberger approach and follow Tullocks (1967) and Posners (1975)
methods, they calculate the welfare loss by measuring at the firm-level for
both the United States and United Kingdom. They conclude that our
figures and supporting analysis further demonstrate that the monopoly
problem is broader than traditionally suggested. A large part of this
problem lies not in the height of monopoly prices and profits per se, but in
the resources wasted in their creation and protection (Cowling and Mueller,
1978:744).
This conclusion, driving from empirical estimation, supports what
Tullock (1967) and Posner (1975) advocated. Additionally they suggest,
contrary to those who argue that the social cost of monopoly is small, thus
the monopoly problem is unimportant, that still further weight would be
added against the position that monopoly power is unimportant if the link
with the distribution of political power were considered (Cowling and
Mueller, 1978:746).
Their work was an application based on Tullocks (1967) and Posners
(1975) definitions, and their finding confirms that social costs of monopoly
in fact are considerably higher.
While various explanations and reasoning have been offered and
defended on the theoretical ground of determining the social cost of
monopoly 7, others try empirically to test and come up with hopefully
supportive results. Dixon, Gunther and Mahmood (2001) have estimated
the welfare loss of monopoly in Australian manufacturing. They follow
Cowling and Muller (1978) method and estimate the deadweight loss. They
modified Cowling and Muller model by including the presence of collusive
oligopoly effect in their model. Based on the estimation, they arrived at the
conclusion that the social costs of monopoly in Australia are substantially
higher than previous estimates have suggested (Dixon, Gunther and
Mahmood, 2001:396). Their estimated aggregate welfare loss was 1.38 per
cent of average GDP over the period measured in current price.
See for instance Young (1997) who approaches this issue by studying price
leadership behavior.
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analyzes the issue in an open economy. In other words, it links the existing
literature to international markets. Stegemann explains the aim of his paper
as ...most national markets are linked, via imports or exports, to
international markets. Of course, everybody is aware that the market power
of domestic producers often depends on the existence of import barriers
and that the magnitude of the monopoly burden may depend on the level of
such barriers. Yet it seems necessary to explore more fully the implications
for the social costs of domestic market power resulting from the existence
of international competition (Stegemann, 1984:718-719). He states that in
open economies, domestic producers can retain monopoly power for three
reasons (1) the domestic market is protected; (2) the supply of importable
perfect substitutes is not perfectly elastic; (3) imports are imperfect
substitutes of domestic goods (Stegemann, 1984:718). He employs partial
equilibrium analysis to investigate the implications for the welfare burden of
monopoly resulting from the existence of foreign competition in each of the
three cases (Stegemann, 1984:718). He concludes that as a consequence,
monopoly in an open economy may cause a welfare burden by causing
excessive importation. Importation is excessive because monopolistic
pricing behavior of domestic producers induces buyers to purchase imports
when equivalent domestic goods could be produced at a lower social
opportunity cost (Stegemann, 1984:719). Therefore, the contribution of
this study is appreciable since it analyzes the foreign sectors effect in the
context of the existence of literature in this area.
Davis and Reilly (2000) use analytical and experimental methods to
evaluate rent-seeking and rent-defending behavior of having a monopoly.
By using various experiments they conclude that overbidding is persistent
when bidders have different sharing rules. In fact, the observed social costs
of rent-seeking often increase just when rent-defending has the greatest
predicted ameliorative effect (Davis and Reilly, 2000:389).
Another good contribution to this literature was developed by Wenders
(1987). His study mainly extends Tullocks study considering the parallel
Tullocks rent-seeking procedure which briefly says consumers would
perform some activity to defend consumer surplus. When considered
simultaneously, potential monopolists would do some activity (e.g.,
lobbying, hiring lawyers, giving bribery, ect.) to get consumer surplus as
monopoly rent, while consumers would do parallel activity not to surrender
consumer surplus to monopolists. It is from in this context that Wenders
concludes
Under perfect competition among and between buyers and sellers,
regulation always results in maximum welfare costs, that is, equal to the
rent-seeking Tullock and Harberger costs under full monopoly pricing. And
only if sellers succeeded in attaining full monopoly pricing would this result
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equal the total welfare cost originally proposed by Posner; in all other cases
the total welfare loss would be larger due to the admission of rent-defending
Tullock costs (Wenders, 1987:458).
Studies considering consumer defensive activities against monopoly
power give conflict results. Epstein and Nitzan (2002) find that social costs
of monopoly would not be large while Keem (2001) strongly reveal that, by
assuming asymmetric lobbying abilities across firms, consumer defensive
activities will increase the social cost of monopoly power.
A recent empirical study (Yoon, 2004) takes the traditional partial
equilibrium approach and uses company data in calculating welfare loss of
monopoly in Korean economy. This study uses manufacturing data of
selected Korea companies and found 7.56 percent of gross value of
shipments in 1998 as costs to society resulting from monopoly power in
Korea (Yoon, 2004: 956).
Given that partial equilibrium analysis isolates consumers utility levels
and states firmly that monopoly firms seek only to maximize their profits
leaded researchers to consider the social cost of monopoly in general
equilibrium framework. Bergson (1973) analyzed the subject in the general
equilibrium framework to prove that the social costs caused by monopoly
are large. Bergson, after Stigler, seriously criticized the partial equilibrium
framework that mainly undergirded Harbergers approach of a general
equilibrium model. As Worchester (1975) states, Bergson uses a constant
elasticity of substitution (CES) utility function and a linear production
function to calculate the compensating variation -the additional income
consumers must receive to offset the loss of utility caused by monopoly
price. The share of the total market monopolized, the size of monopoly
prize markup over competitive price and different elasticities of substitution
(used in place of demand elasticity), are built into his model. Potential
welfare losses are found by assuming specific values for the parameters. He
then offers two tables showing welfare losses calculated for a number of
hypothetical alternatives. He also advocates strongly that monopoly can be a
matter of consequences (Bergson, 1973). In sum, his contribution on
theoretical ground is useful for further research; however, the parameters in
his tables are questionable.
Recently the general equilibrium model applicable to measure social
cost of monopoly was reconsidered in context of cost minimizing market
equilibrium developed by Brown and Wood (2004a; 2004b) and later
improved by Brown and Yoon (2005; 2006). Brown and Wood (2004a) have
argued that the purpose of regulating monopolies is to promote allocative
efficiency. The deviation of allocative efficiency measured by Debreus
(1951) coefficient of resource utilization can be defined as waste resources
that represent as social cost of monopoly power. Thus, they developed a
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Assumptions used
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