Scribd Logo
Upload

Welcome to Scribd!

  • 249 views

    Resumen Distribution Systems

    Uploaded by

    Yenny M. Umaña
    This document summarizes distribution systems and channels. It outlines the general structure of distribution channels, including producers, wholesalers, retailers, and final consumers. It also describes the functions performed by members of distribution channels, such as physical distribution, production control, promotion, negotiation, financing, risk management, ordering, and payment. Finally, it identifies some key characteristics that define distribution channels, including whether they are direct or indirect, short or long, and their features, functions, criteria for selection, market coverage, and costs.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd

    Resumen Distribution Systems

    Uploaded by

    Yenny M. Umaña
    249 views5 pages
    This document summarizes distribution systems and channels. It outlines the general structure of distribution channels, including producers, wholesalers, retailers, and final consumers. It also describes the functions performed by members of distribution channels, such as physical distribution, production control, promotion, negotiation, financing, risk management, ordering, and payment. Finally, it identifies some key characteristics that define distribution channels, including whether they are direct or indirect, short or long, and their features, functions, criteria for selection, market coverage, and costs.

    Original Title

    331713585-Resumen-Distribution-Systems.docx

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    This document summarizes distribution systems and channels. It outlines the general structure of distribution channels, including producers, wholesalers, retailers, and final consumers. It also describes the functions performed by members of distribution channels, such as physical distribution, production control, promotion, negotiation, financing, risk management, ordering, and payment. Finally, it identifies some key characteristics that define distribution channels, including whether they are direct or indirect, short or long, and their features, functions, criteria for selection, market coverage, and costs.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    249 views5 pages

    Resumen Distribution Systems

    Uploaded by

    Yenny M. Umaña
    This document summarizes distribution systems and channels. It outlines the general structure of distribution channels, including producers, wholesalers, retailers, and final consumers. It also describes the functions performed by members of distribution channels, such as physical distribution, production control, promotion, negotiation, financing, risk management, ordering, and payment. Finally, it identifies some key characteristics that define distribution channels, including whether they are direct or indirect, short or long, and their features, functions, criteria for selection, market coverage, and costs.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Download as docx, pdf, or txt
    You are on page 1of 5

    RESUMEN DISTRIBUTION SYSTEMS

    JULIO CESAR MICOLTA VALENTIERRA

    SENA

    CENTRO DE LOGISTICA Y PROMOCION ECO TURISTICA REGIONAL MAGDALENA

    GESTIN LOGSTICA (1017082) RUTA (402084)

    BOGOTA D.C

    2016
    RESUMEN DISTRIBUTION SYSTEMS

    JULIO CESAR MICOLTA VALENTIERRA

    INSTRUCTOR:

    RICARDO ALFONSO CHINCHILLA IBARRA

    SENA

    CENTRO DE LOGISTICA Y PROMOCION ECO TURISTICA REGIONAL MAGDALENA

    GESTIN LOGSTICA (1017082) RUTA (402084)

    BOGOTA D.C

    2016
    RESUMEN DISTRIBUTION SYSTEMS

    It is a business structure and interdependent organizations ranging from the point of origin of the product to the
    consumer. A distribution channel consists of individuals and companies involved in the transfer of ownership of a
    product as it passes from the manufacturer to the end consumer or industrial user.

    General Structure Distribution channels

    AGENT WHOLESALER RETAILER


    CHANNEL AGENT BROKER

    FINAL CONSUMER
    SOURCES OF RAW

    WHOLESALER RETAILER
    PRODUCER
    PROVIDER
    MATERIAL

    WHOLESALER
    LONG INDIRECT CHANNE

    RETAILER
    INDIRECT CHANNEL SHORT

    DIRECT CHANNEL
    The above is the general structure of distribution channels present in all distribution networks and used by different
    companies to make available to the final consumer products and services. Furthermore, the distribution channels
    require updates evolve and processes as a result of the changes occurring in the environment.

    1. Functions flows distribution channels

    Physicist
    Physicist Physicist

    Production
    Production Production
    Control
    FUNCTIONS OF DISTRIBUTION CHANNELS

    Control Control

    Promotin
    DISTRIBUTION CHANNELS

    Promotin Promotin

    Negotiation
    Negotiation Negotiation CONSUMERS
    Estructure of RETAIL
    Distribution PRODUCER MAYORIST END
    Financing
    Financing Financing
    Channels
    Risk
    Risk Risk

    Order
    Order Order

    Payent
    Payent Payent
    The following graph shows the different functions performed channel members shown sequentially.

    2. characteristics that identify distribution channels

    DISTRIBUTION
    CHANNELS INVESTIGATE

    DIRECT LENGTH FUNCTIONS


    PROMOTE
    FEATURES

    INDIRECT FINANCE
    NEGOTIATE

    SHORT LONG
    INTENSITY CRITERIA OF SE PRODUCT
    TYPE CONTROL
    AGENT LECTION

    RETAIL EXCLUSIVE EXTENSIVE


    MARKET CO COSTS
    WHOLESALER
    VERAGE
    SELECTIVE INTENSIVE

    You might also like