Function Follows Form Absolute Final
Function Follows Form Absolute Final
Function Follows Form Absolute Final
Civic life is what goes on in the public realm. Civic life refers to our relations with
our fellow human beingsin short, our roles as citizens." (Kunstler 1996, p. 3)
INTRODUCTION
There are many subtle, interrelated and essentially unexamined ingredients that allow
museums to play an enhanced role in the building of community and our collective civic
life. Museum professionals generally acknowledge that the traditional mission of
museums involves housing and caring for the tangible story of the past, materially
illuminating contemporary issues, and creating a physical public consideration of the
future. Increasingly, museum leaders are also asserting that museums can become
safe places for unsafe ideas, meeting grounds for diverse peoples, and neutral forums
for discussing issues of our day. Of course, museums vary in their stated purpose, and
not all museums leadership believes community building to be central to their work.
Regardless, this paper will consider some ways that museums can enhance their role
in building community. Underlying the discussion that follows is the notion that all
museums are an important part of civic life; that whatever their overt mission may be,
museums have become an important agent in the creation of a more cohesive society.
Considering museums and community, writers within our profession have focused on
broadening audiences, public programs, collections and exhibitions. Physical spaces
have been regarded as necessary armature but not as catalysts themselves. And the
element which authors outside our profession refer to as informal public life -- which
arises spontaneously within these spaceshas been largely ignored in museum
writings.
Museums are behind the times in considering these concepts. The proposition that
space and space mix are important ingredients in humanizing an urban setting has
been explored since the 1960s. A search of <www.Google.com> using a common
space-planning buzzword mixed use space was completed in 0.73 seconds and
revealed 628,000 Web pages. Even refining the Google search by adding the word
museum resulted in a list of 57,400 pages.
Like many of the sites retrieved by Google.com, museums and community building
ideas benefit from the planning theories of Jane Jacobs (1961). Jacobs is cited by
many as the founder of city planning ideas and practices now known as the Livable
I first began to encounter the subtle interrelationship of space, its use and emergent
civility in the shopping strip in Barcroft, my multi-ethnic, multi-economic neighborhood
close to Washington D.C. The shopping center used to be failing but is now very active
day and night. Its metamorphosis has been fascinating and instructive to watch. A
shop will open with a sign that announces a needed and straightforward function. Thus
we have, for example, signs for a laundromat, a dry cleaner, and separate Asian, Latino
and Halal food markets.
I have watched these entrepreneurs expand their businesses without regard to their
announced and original niche function. Their motivation has been to follow the money.
Without plan or foreknowledge, they are reinventing the general store, combining the
outdoor market of their native countries with a more rural American corner store of
former years. (And if you look closely at supermarkets, chain bookstores and
pharmacies, they are following the same trend.)
Arising out of these multifunction spaces has come an interesting array of more subtle
mutual supports within the community. There is tolerance for the presence of mostly
male hangers-on who stand around (varying from sober to intoxicated) and who watch
out for, and comment benignly on, the ensuing foot traffic. The other day, I saw the
community police hanging out with the hip-hop Latino teenagers in the parking lot, the
babies in the Laundromat playing with each other and learning English, the community
bulletin board offering baby sitting services at the Pizza parlor, and the Asian food store
proprietors refusing to sell alcohol to an already drunk adult, sending him home to his
family.
Barcroft is safe, friendly and welcoming most of the time. It is not always entirely
tranquil. It is above all an active useful mixed-use space, which has the effect of
building civil community.
This ubiquitous principle is the need of cities for a most intricate and
close-grained diversity of uses that give each other constant mutual
support, both economically and socially. The components of this diversity
can differ enormously, but they must supplement each other in certain
concrete ways(Jacobs 1961, p. 14).
Jacobs, and others, prescribed a list of attributes needed for making streets vibrant and
the people using them civil and safe:
The creation of such a space would then encourage an overlay of social activities,
which would include:
Formal and informal (voluntary) surveillance: there must be eyes upon the
street, eyes belonging to those we might call the natural proprietors of the street
(Jacobs 1961, p. 32).
Intercession when danger threatens.
Casual social interchange, which does not invade privacy or cultural norms for
acknowledging strangers and acquaintances rather than friends.
Loitering developed to a social art that promotes interactivity.
Ad hoc additional services (i.e. leaving a note with a grocer, using the telephone
of the pharmacist, picking up supplies for neighbors, etc.).
If all of this is present, the result will be The trust of a city street formed over time
from many, many little public sidewalk contacts. Most of it is ostensibly utterly trivial
but the sum is not trivial at all (Jacobs 1961, page 56).
In The Great Good Place, Oldenburg (1989) writes about the importance of overt
neighborhood gathering places (i.e. bars, cafes, etc), and describes a few additional
ingredients for making such places successful. Gathering places should be:
On neutral ground, not seen to be owned by any clique or faction.
Seen as a social leveler, in which social status is not the currency of
interchange.
Conducive to conversation.
Physically plain or modest in its internal space to reduce self-consciousness.
Welcoming or even playful in mood.
The need for additional income led to two seemingly unrelated developments. The first
was a new emphasis on financial business models, which included expanding sources
of earned income. The second was increased budgetary reliance on government
allocations and competitive grants from foundation and government sources.
These two financial streamsbusiness revenue (money in), and social and educational
service (money out)led to a broader mix of programming and, as a consequence, an
altered set of space requirements. As a result, the ratio of permanent gallery space to
other spaces often decreased. Food service and shops were created, revamped or
enlarged. After-hours fee-based activities were superimposed on spaces formerly used
exclusively as galleries. Classrooms and auditoria grew in number and often in size.
During the same period, cities were changing their shape. There was flight from the
central cities to suburbia, an increased reliance on cars, and the beginnings of urban
sprawl. As one response, city rehabilitation advocates and commercial developers,
interested in tourist dollars and the rejuvenation of neglected cities, included museums,
historic houses, performing arts centers and other educational attractions in their city-
planning mix. Like the Barcroft shopkeepers, the revitalizers were following the money.
Studies of tourist spending, often urged by arts organizations, showed that cultural
attractions enhance income for local hotels, retail and food service . Government-
sponsored cultural revitalization came in two forms: cultural centers such as New York's
Lincoln Center, with a surround of related amenities; or a mix of functions within a
Mayors of U.S. cities budgeted for the construction of museums in the heart of their
decaying core cities (Detroit, MI., Richmond, VA. and Baltimore, MD. for example).
These local mayors persisted despite federal policy makers attempts to reduce funding
for the arts and cultural programming. On the international scene, the Guggenheim
Museum Bilbao comes to mind as a similar example of a museum initiated by local
government to leverage community revitalization.
Guided by the social planning insights of people like Jacobs, government initiatives
often included dollars allocated exclusively to cultural amenities. Percent for art
programs were part of government-funded revitalization schemes. Similarly, vest-pocket
parks and green-space setbacks were included in the planning guidelines. This
encouraged museums to include such outside spaces, if they were part of larger
redevelopment plans.
More recently, the New York City Partnership and Chamber of Commerce Business
Partnership considered redevelopment for Lower Manhattan.
The plan that emerges should enable Lower Manhattan to become a world class,
high tech communitya twenty-four hour, mixed use neighborhood. It should be
full of high-performance buildings, nodes of housing and retail stores,
commercial space for industries such as biotech, enterprise software and
international business. Lower Manhattan should be made more attractive than
ever, with cultural amenities and, of course, a memorial to those who lost their
lives on September 11th. This region of New York should become the envy of its
global competitors (2001, p. 15).
But in museums that are not yet naturally owned by residents, neighbors sometimes
create unexpected activity that can be encouraged or enhanced. The outer courtyard of
the Centre Pompidou is always filled with buskers who enhance the activity in the
whole surrounding. The new National Museum of Australia's campus includes
contoured outdoor performance amphitheatres, used for planned and spontaneous
activities external to the museum building.
The director of the Brooklyn Museum of Art, Arnold Lehman, tells this story. Many dark
winter evenings as he was walking to the subway, he noticed that the forecourt leading
to the buildings entrance was bright with floodlights placed there for security reasons.
Capitalizing on the lighting, that space had become a nightly spontaneous community-
gathering place for recreation and performance, with different groups using the lighted
space for different needs. His current capital campaign to renovate the front of the
building recognizes, encourages and augments that function. He hopes that the
formalization of the space will not end the activity.
The public realm is the connective tissue of our everyday world. The public
realm exists mainly outdoors because most buildings belong to private
individuals or corporations. Exceptions to this are public institutions such as
libraries, museums, zoos, and town halls, which are closed some hours of the
day, and airports and train stations, which may be open around the clock. The
true public realm then is that portion of our everyday world which belongs to
everybody and to which everybody ought to have equal access most of the time
(Kunstler 1996).
Accepting their responsibility for being part of the public amenities, many museums are
now planning new facilities with spaces explicitly for use by other constituents. Nancy
Matthews, curator of education at the Kenosha Public Museum reflected on this trend:
The concept of the new Kenosha Public Museum (Kenosha, WI) being a
community center with flexible spaces that could be used for a variety of
meetings, functions, receptions, parties, etc. by outside groups definitely
has steered the design of many spaces. Many community groups are
already asking about using the space. We will have rentals but we will
also have regular outside groups who will use the museum as meeting
space as long as their group is within the scope of our mission (Matthews,
pers. comm.).
Entryways can have an overlay of programs both intentional and unexpected. Those
with icons in their atrialike the dinosaur at the Field Museum in Chicago or the
elephant at Smithsonian Institution's National Museum of Natural Historybecome
meeting-place destinations. This is true of I. M. Pei's addition to the Louvre in Paris,
which is beautiful, free, handicapped accessible, and a gateway to shops,
archaeological excavations, and cafes, as well as to the museum itself.
Some museums have begun to program these spaces intentionally. Jay Heuman of the
Joslyn Art Museum wrote (in an e-mail on museum-l to a query I put to the readership)
that, in addition to its regular functions and rentals,
The museum uses the atrium for a monthly concert our Holiday Fair, when
our atrium is transformed into a "sidewalk sale" for Christmas shoppingFamily
Fun Days, in conjunction with many exhibitions, events that use up much of our
atrium space. [And] every day we have "Exploration Station" on the bridge in
our atrium -- intended to be used by parents with their children as a hands-on
educational activity (Heuman, pers. comm.).
The publics decision to enter the museum building can be based on reasons as
diverse as the offerings within it. Not everyone is going to museums to view the
exhibitions. It makes sense that the more varied the internal spaces, the more diverse
the audience. Fast food restaurants bring in lunchtime workers from nearby
businesses. Port Discovery in Baltimore has a free public library embedded within it
and Henry Ford Museum and Greenfield Village has a charter school, just to name a
few examples.
Not surprisingly, it is in the museums, without entrance fees where one sees the most
street-like mix of people. The Smithsonians National Museum of American History has
day-care centers, galleries, libraries, hands-on childrens areas, multiple food venues,
and different shops located on different levels. Parents drop off their pre-school
children, workers meet for lunch, and some come to use the shop or the resource
centers. Some of these users change their minds unexpectedly and sample what they
have passed; others dont. In each case the mix of activities allows visitors to partake of
gallery offerings if they choose and feel welcome even if they dont.
PEOPLE WATCHING
Walking is certainly the transport mode within museums and increasingly museums
have focused on building strolling perimeters that include seats and other amenities to
aid visitors in people-watching and to encourage conversation between strangers and
within families another ingredient in the creation of the civil street. While once
considered extraneous, social interaction within museums is now understood to be part
of the experience. Research into museum visitor behavior has pointed out that, on
average, visitors spend fully half their time doing something other than attending to the
exhibitions, and about one third of their time interacting with other people (Falk et al.
1985). This finding initially made some museum administrators feel that they were
failing in their work since they felt the public should be focusing attention to exhibition
content. But Jacobs points out that people-watching aids in the safety, comfort, and
familiarity for all. Further, Falk et al. posit that learning is enhanced through social
interaction. These observations suggest that perhaps museums should allow for even
more people-watching by designing spaces, especially within the galleries, that
encourage social interaction. Te Papa, the National Museum of New Zealand, has
added a coffee bar within its exhibition thoroughfare to very good effect.
Among other things, people watching can teach the uninitiated visitor about museum
behavior. Jacobs indicates streets must have an overlay of acceptable behavior (albeit
not excessively restrictive) in order to remain safe. Foucault has pointed out that
museum behavior is not intuitive and museum novices fear to go to museums because
they worry that they may not behave correctly (Foucault 1970). In situations where
passive observation can happen easily, this worry might diminish. The creation of
mixed-use space and easy access to it creates an audience of regulars that probably
has a broader profile than when museum use is exclusive to traditional museum
CASUAL SURVEILLANCE
Jacobs is much concerned with casual surveillance as a way to keep shared social
spaces safe and behavior within acceptable bounds. Sometimes, the museum visitor
aids in that role. In the United States Holocaust Memorial Museum, it is common for
visitors to remind teenage strangers of appropriate behavior when they are
inappropriately rowdy. Similarly, it is usually the visitors who make sure that the
handicapped or elderly are moved to the front in order to see better.
Museums visitor-services staffs also serve in the capacity Jacobs would describe as
public sidewalk characters (who) are steadily stationed in public places (Jacobs
1961, p. 68).These regulars permit a reduction in the number of uniformed guards.
And visitor friendly hangers out create an ambiance different from the tension inherent
in having uniformed security staff present. So having customer-focused front-of-house
personnel creates an ambiance more akin to the civil street.
Visitor services personnel are not the only regulars in the museum; repeat visitors are,
as well. In a new facility, staff will notice that the museum is much easier to operate
after the first year of operation. They assume it is because they know how to run the
building better, and so they do. But they also need to take into account the growing
number of visitors who have been there before, and that these regulars have begun to
regulate the flow of traffic. When a stranger needs information, someone who looks like
they know what they are doing, becomes a reliable guide, and the number of staff-
mediated questions goes down. In effect, the repeat visitors are helping to change the
museum into a functioning neighborhood by providing the casual social interchange
that civil streets engender.
UNANTICIPATED USE
The examples used above illustrate the serendipitous uses that occur when a
confluence of space, program and social interaction arises. The Hassidim decided to
use the museum as a dating program; the home-schoolers came unbidden; the
Peruvians were unexpected on a Sunday in Chile. This paper suggests that museums
should stay attuned to and then encourage such broader social uses of their spaces as
important opportunities to enhance community building within our museums.
In the late 1970s, The Childrens Museum in Boston desired to become the home base
for an annual Native Powwow (should native and Powwow be capitalized or not?). To
be a successful host, the museum needed a round, flat dancing space, booths on the
perimeter to allow vendors to sell native goods (not controlled by the museum shop)
and an area to serve food for dancers and spectators within the exhibition space. The
museum agreed, even though, at the time, there was no obvious dance floor, eating
was not permitted within the museum, nor was anything allowed to be sold outside the
CHILDREN IN MUSEUMS
Jacobs, and others, speak eloquently about the need for children to have safe but
seemingly unstructured and unsupervised space in which to grow up successfully.
Children cannot acquire social skills unless they circulate in a real community among a
variety of honorably occupied adults, not necessarily their parents, and are subject to
the teachings and restrains of all such adults suggests Kunstler (1996, p. 22). During
any of the annual meetings of the Association of Youth Museums (has a new name but I
would keep this one), leaders talk about the entirely too regimented life of children
today and the hope that childrens museums would aid in bringing back the go-out-and-
play exploration opportunity of our past. Taking that responsibility seriously, some
childrens museums are creating outdoor and indoor unprogrammed discovery spaces,
inviting childrens exploration with supervising adults seated unobtrusively nearby.
For a long time, most adult museums have found themselves filled with mothers and
toddlers during the morning of the workweek and with strollers during the weekend.
Where once museum staff felt this to be an inappropriate audience, there are now
toddler play spaces in museums such as the Smithsonian Institutions )National
Museum of Natural History and The Field Museum. Responding to this unexpected use,
the museums now encourage families to sit and let their children unwind and run
around.
Parents sometimes drop their unsupervised kids off in museums and children,
especially kids of working parents, can be found trying to use museums unattended.
Most museums still reject this practice quite adamantly. (Childmus list-serve March
2001). Yet others amend their policy to assist in this social need. As a youngster,
Michael Spock, the famed former director of The Childrens Museum in Boston, used to
OPTIONS TO CONSIDER
These examples demonstrate that museums are already doing a lot to use space in
ways that encourage community building. Yet, by and large, museum leadership has
not capitalized upon the interplay between space planning, programming, and the
emergence of unplanned social activities. The cost of building and maintaining space
discourages planning seemingly unprogrammed areas that do not demonstrate
immediate financial returns. Without demonstrated overt usefulness, these spaces
inevitably get cut in a value-engineering exercise. Therefore the justification for
creating such spaces needs to be given priority when creating an architectural program
plan. Yet in this one finds an unexpected ally: the architect who is interested in and
While many museums may voice support for community needs, rarely are programs of
community building included in the general operating budgets (with the exception of
something vaguely termed outreach, whose function is often ill defined, however well-
intentioned). Some successful programs have been covert guerilla activities (staff
initiatives tolerated by museum leadership without formal acknowledgement), often the
result of short-term funding from social-service agencies. When the funding is gone,
the programs shrink or cease.
Museums often use the terms meeting ground and forum without having thought
through the attendant prerequisites or consequences. And some staffs maintain that
programs like outreach or ethnically-specific special events will, by themselves,
encourage broader user mixand then wonder why that is not sustained. The evidence
presented here suggests that program offerings alone are not enough.
Some may not want our museums to become informal social hubs like the complex
older streets described by Jacobs, or the third places like cafes, coffee shops,
community centers, beauty parlors, and general stores described by Oldenburg. Yet
both of these writers have demonstrated that it is these third places, the informal
meeting place where citizens can gather (in addition to the other two paramount
places used by individuals -- work and home) that help create community.
Jacobs insists that one must provide for ranges of economic choices and consequently
a range of rental income within the complex of each street. It may be interesting for
museums to consider the mix of price points rather than trying only to maximize income
per square foot. Such thinking could lead to, for example, childrens museums to house
consignment shops of used childrens merchandise in addition to selling new things.
Museums could participate in activities like voter registration and blood drives, as some
shopping malls and libraries already do, and directly acknowledge their role in social
service. And even more critically, museums could enhance their quick responsiveness
to contemporary issues so that, for example, the immense spontaneous public
mourning of Princess Diana's death would have been naturally accommodated within
museums rather than relegated to unrelated outdoor monuments. It is interesting to
note that following the September 11, 2001 terrorist bombings in the United States,
many museums responded with free admission and special programs for parents to
work with their children about the tragedy.
Robert Putman (1995, 2000) writes about the collapse and revival of American
community, suggesting that as people join organized groups less and less frequently,
they have less community affiliation as a consequence. He also alludes to the power of
casual, but nonetheless satisfying, affiliation between strangersin cafes, bookstores,
museums, or on-line. Like pennies dropped in a cookie jar, each of these encounters is
a tiny investment in social capital" (Putnam 2000, p. 93). Safe interaction among
strangers is seen by Putnam as a necessary prerequisite toward building a more
harmonious society.
Museums could facilitate interactions between strangers. Talk-back boards and visitor
comment books are exhibition strategies that already allow strangers to talk to each
There are many examples worldwide of museums facilitating safe interaction between
strangers. The ubiquitous pre-school spaces, first piloted by The Childrens Museum
(Boston) in the 1970s, were overtly designed to encourage the exchange of parenting
information between strangers while watching their children at play. Different
community clubs meet on the same night every week at the Cranbrook Institute of
Science; the museum sets-up coffee and cookies in a neutral space after the meeting,
which allows all the members of the disparate groups to meet each other and socialize.
The Walker Art Center set up chess tables within one of their exhibitions and
community members came inside to play chess and meet each other. Putnam points
out that it is not the organization per se that builds community but the interaction and
ensuing occasional civic conversations that build social capital.
Oldenburg has postulated that for civility to be enhanced, humans need three kinds of
spacesour homes (intimate private space), our work space (set aside for our
Endnotes
Drucker, Peter, F. 1998. Introduction: Civilizing the City. In Frances Hesselbein, ed., et
al., The Community of the Future. San Francisco: Jossey-Bass.
Falk, J. H., J. J. Koran, L. D. Dierking and L. Dreblow. 1985. Predicting visitor behavior.
Curator. 28(4): 326-332.
Foucault, M. 1970. The Order of Things: An Archaeology of the Human Sciences (trans.
A. Sheridan), London: Tavistock.
Fulton, William. 1996. New Urbanism: Hope or Hype for American Communities?
Lincoln, MA: Lincoln Institute of Land Policy.
Jacobs, Jane. 1961. The Death and Life of Great American Cities. New York: Random
House.
Katz, Peter. 1994. The New Urbanism: Toward an Architecture of Community. New York:
McGraw-Hill.
Kunstler, James Howard. 1996. Home from Nowhere: Remaking Our Everyday World
for the Twenty-First Century. New York: Simon & Schuster.
New York City Partnership and Chamber of commerce Business Partnership. November
2001. Working Together to Accelerate New Yorks Recovery. Economic Impact Analysis
of the September 11 Attack on New York.
Newsome, Barbara Y and Adele Z. Silver, ed., 1978. The Art Museum as Educator.
Berkeley: University of California Press.
Oldenburg, Ray. 1989. The Great Good Place. New York: Paragon House.
Putnam, Robert D. 1995. Bowling Alone, Journal of Democracy. 6:1, Jan, 65-78.
Putnam, Robert D. 2000. Bowling Alone, The Collapse and Revival of American
Community, New York: Simon & Schuster.
CAPTIONS;