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and that was collected through questionnaires from the first and middle line
employees in selected organized retail outlets in Bangalore. From the
econometric analysis, it was found that turnover intention has influenced
attrition factors such as Quality of Work Life, career growth, working hours,
personal/family reasons, and relation with internal co worker, welfare,
working condition, and salary.
Rana Hussain, Aiza (2013), examined the influence of talent
management (TM) and employee turnover intention (ETO) on organizational
efficiency (OE) in telecommunication sector of Pakistan (TSP). It was found
that by reducing ETO organizations efficiency can be enhanced. Research
results revealed an interesting dimension of talent management which reflects
negative relationship with organizational efficiency in TSP. This finding
reflected that TM sometime elevates ETO and reduces the OE. TSP needs to
reduce employee turnover rate by managing the talent properly to elevate OE.
Kanwal and Muhammad (2013), focused on the retention of
employees in banks in Pakistan. Research focused on the factors that are in
relevance to the bonus and rewards, satisfaction of employees with the job,
training as a career exposure management team work, are the major
contributors towards the employee retention in an organization. It was found
that training and development had a significant impact on the employee
retention. Other factors that have been recognized in the literature review had a
synergic effect on the employees performance. Therefore it was suggested that
both the employees and the Manager must work in a team and had an effective
collaboration with each other while performing in the team work.
Mathur, Atul and Agarwal, P. K. (2013), aimed to understand the
impact of retention strategies on employee turnover in sugar industry in India.
The focus of this study was on dysfunctional turnover. Other variables such as
welfare benefits, personal satisfaction and organization culture, which are
associated with the employee turnover, were also investigated as a part of this
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study. It was found that the main reason for leaving the organization by
employees were compensation and working environment. Results of the study
revealed that retention strategies have direct impact on employee turnover.
Researcher suggested that by using different HR practices like effective
compensation policy, performance appraisal, training and development
programme, feedback and assigning competitive work the condition of
employee retention can been increased.
Balakrishnan and Masthan, D. (2013), identified the drivers of the
employee engagement and also examined the relationship between employee
engagement and employee retention. It was observed that employee
engagement leads to commitment and psychological attachment and reflects in
the form of high retention (low attrition) of employees. The study suggested
that the level of engagement in employees can be enhanced by identifying its
drivers (influential factors). Organizations can design good practices in the
light of findings to retain their best talent (highly skilled and specialized human
resources) without much financial burden. Statistical evidence in the study
confirm that the employee retention can be improved by addressing non-
financial drivers of employee engagement like communication, recognition,
manager/supervisor support (relationship), work engagement, team work and
role clarity.
Kwenin, O. D. and Muathe S. et.al (2013), analyzed the influence of
employee rewards, job satisfaction and human resource policies on employee
retention in Vodafone Ghana Limited. The results showed that organizations
fair reward systems lead to equity and increase retention. The findings also
revealed that job satisfaction and favourable human resource policies have
positive link with retention. Moreover, the study also identified that employee
job satisfaction as a strong signal for retention. Consequently, the study
recommended that management of the organization should provide intrinsic
values in the jobs to make them more satisfying for the employees to stay.
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Lakshmi Devi, R., Amalraj R. et. al. (2013), aimed to study the
employee turnover ratio in a pharmaceutical industry in India. It was observed
that the mean of the pull factors was higher owing to higher turnover intention
of the employees. Under this study, all factors were divided into two clusters
using hierarchical clustering technique namely push and pull factors. The
various push factors identified in case study were: Health reasons (Personal),
family problems, pursuance of higher education, behavior of boss, conflict of
employees, motivation and encouragement of good work, size of the
organization, difficulty of job and social status. Among the pull factors,
expectation of a high salary, expectation of promotion and reputation of the
organization was the most significant reasons for which the employees quit.
Among the push factors, family related problems were the most significant
push factor contributing to employee exit. This study concluded that the most
significant factor is pull factor. The push factor also contributed to the turnover,
but not significantly.
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care hospitals. Responses to declining firms in terms of exit and voice were
extensively studied. Researcher focused on the amount of opportunity available
for voice and not on the quality of that opportunity. Researcher conducted two
studies for this purpose. Under first study it was found that the more an
organization gives employees the opportunity to voice dissatisfaction over
aspects of their work in order to change dissatisfying work situations, the
greater the likelihood that its employees will remain with the organization. It
was revealed that in general care hospitals Registered nurses' turnover rates in
short-term, were significantly lower in hospitals with many mechanisms for the
voicing of employees' dissatisfaction. The results of study two indicated high
numbers of voice mechanisms were associated with high levels of employees'
expectancies for problem resolution and high perceived effectiveness of an
organization's procedures for resolving problems. Results revealed that high
numbers of mechanisms for employee voice were associated with high
retention rates.
Petkar, R. and Suhas, S. (2013), triggered to examine the various
functions and HRM practices adopted at TCS with the main focus on its
retention management. Researcher focused on the balancing of the global
trends in human resource management and the various changes in the policies
made accordingly by the company which affects the people working in the
organization. This study found that HRM for a global firm has become
extremely challenging, among all the functions, talent management and
retention appears to be the most significant function of Human Resource
Management. With the help of a brief case study of TCS retention policy
researcher revealed that the dynamic and employee oriented flexible retention
policy based on its own values is a clear X factor for the success of TCS in
retention. It was also revealed that the rate of attrition in TCS was only 13.1%.
Shukla, K., Somesh and Sinha, Deepti (2013), study was undertaken
to understand the major issues associated with the retention of the
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varied significantly among the firms. Researcher collected data of six- year
period from the professional employees of all the firms. This study was
conducted with the cooperation of six international accounting firms having
offices located in a large western city. The influence of organizational culture
values on voluntary retention rates was examined through survival analysis
(Morita, Lee, & Mowday, 1989; Peters & Sheridan, 1988). Survival analysis
provides actuarial estimates of the survival and hazard rates of new hires at
increasing seniority. It was found that focusing on a specific industry in a
particular city had the advantage of controlling for variation in regional labor
market conditions that could influence retention rates in different cities. Since
people join organizations partly because they are attracted to the culture and
structure, this is where retention management, begins. Managers who want to
examine how effective their organization culture and structure are at retaining
employees need to do so from the ground up (Judge and Cable 1997; Sheridian
1992). Kopelman, Brief, and Guzzo (1990) and Kerr and Slocum (2005) argue
that the culture and core values present within an organization can have a direct
influence on employee retention.
Ashique, Ali (2007), aimed at the understanding of integrated role of
HR practices, organizational cultural values and the attitudes of supervisor on
personality dimensions and employees intentions to stay or quit. Therefore
researcher investigated impact of HR practices, organizational cultural values
and attitudes of immediate boss on personality dimensions and work-related
factors. Such positive and integrated organizational climate directly generates
overall satisfaction, organizational commitment and OCB which virtually
forces employees stay in the organization and vice versa. It was found that
positively implemented HR practices, conducive organizational culture and
friendly attitudes of supervisor separately and collectively leave strong impact
on personality dimensions of individual at workplace.
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control over their work lives. Many firms recognize the necessity to provide the
information, flexibility and voice that employees require to contribute to
organizational success (Becker and Huselid 1998; Capelli 2000).
Job Satisfaction is a set of favourable or unfavourable feeling and
emotion with which employees view their work (Newstorm, 2009). He explains
job satisfaction as a pleasurable feeling that results from the perception that a
job fulfills or allows for the fulfillment of its holders important job values
(Cascio, 2007). Hom and Griffedn (1995), said that satisfied employees have
lower level of turnover while dissatisfied employees have higher levels of
turnover.
Job satisfaction has a number of facets such as satisfaction with work,
pay, supervision, quality of work life, participation, organizational
commitment, and organizational climate (Lillie, John, Kathleen, Frank, &
Wendy, 1998). Researchers have verified the importance of pay, work
organization and work conditions in shaping job satisfaction (S. Cohen &
Bailey, 1997; Harley, 1999; Maertz & Griffeth, 2004; Taplin & Winterton,
2007). Although these facets were correlated, satisfaction with one facet does
not guarantee satisfaction with all other facets (Kavanaugh, Duffy, & Lilly,
2006).
Valahzagharda, K. M. (2012), identified the effects of related services
to support employee to reach job satisfaction and employee activities in one of
Iranian banks called Mellat Bank. Researcher divided the process into two
categories: Under first category different activities were included such as
having health and safety in working centers, performing healthy and sport
programs and some other similar activities to save and improve employees'
physical characteristics. The other important issues included under second
group normally called benefit packages, which involves good health insurance
and retiring plans. It was found that employees were relatively satisfied from
the benefit package of the bank and they were relatively happy on working for
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also revealed that both the opportunity to develop new skills and the
opportunity for advancement significantly influences an employees job and
company satisfaction.
Training is considered a form of human capital investment whether that
investment is made by the individual or by the firm (Goldstein 1991). Once
employees are hired, training programs enhance employee job skills.
Employees are expected to acquire new skills and knowledge, apply them on
the job, and share them with other employees (Noe 1999). Lauri, Benson and
Cheney (1996) found that firms often delay training to determine whether
workers are good matches and therefore have a lower probability of leaving the
firm. Frazis, gittleman, Horrigan and Joyce (1998) found that firms that provide
more benefits and have innovative work practices train their employees more
than other firms.
HRM Practices also have a positive impact on job satisfaction of
employees in Bangladesh. An analysis from 20 manufacturing companies
suggests that, human resource planning, and training and development were
found to have positive impact on job satisfaction and among them training has
the greatest impact on job satisfaction (Narul, A. and Mir, M., 2010).
Kamal, Raj and Sengupta, Debashish (2008), focused on the degree
of overall job satisfaction prevailing among the Bank Officers and also to elicit
officers views on the different factors contributing to their job satisfaction, in
the light of current realities. Banking sector which was undergone a sea-
change over the years, this has put new pressures and realities in front of the
bank employees. Bank Officers form a delicate link between the management
and the clerical staff. The success of the bank to a large extent depends upon
the coordination, synchronization and cooperation of the bank officers with
these two very divergent entities. It was revealed that with the change of
satisfaction determinants, level of job satisfaction also varies. It was also
observed that as a person ages, his job satisfaction shows an increasing trend.
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With age, spiritualism of the person increases, but his alternatives for change
decreases. Younger employees have more energy, more expectations and more
options, and hence have lesser satisfaction with the job. Overall the job
satisfaction of bank officers though was not very high but still it was found
satisfactory.
Ngute, L. K. (2008), determined the relationship between recruitment
practices, job satisfaction and employee retention in the Kenyan manufacturing
sector. Researcher focused on the dynamic business environment that caused
by increased competition, increase customer demand and improved technology
and the need for strategic planning call for a business management strategies
that encompassed the use of strategic human resource management practices
included strategic recruitment and selection of human resources, improved
employee satisfaction and employee retention. From the study it was
established that of all the recruitment and selection methods tested all of them
were being used by all the companies, but interviews stood out as the most
common used method while medical examination was least preferred. The
results of research indicated that job satisfaction was a key requirement of
employee retention. The study also revealed that there exists good employee
relation and proper communication channels across manufacturing firms in
Kenya.
Canter, D., Deborah, B., Chun-Fang, C. et. al. (2005), investigated
the expectations and perceptions of training quality between hotel managers
and employees, and to suggest implications for improving training quality and
increasing training satisfaction, job satisfaction, and intention to stay among
employees in the hotel industry. The conceptual model of this study was
developed based on SERVQUAL and the Service-Profit Chain model. Data
analysis included t-test measuring training quality, factor analysis confirming
the underlying structures, and regression analysis examining the relationships
among training, job satisfaction and intention to stay. Job satisfaction led
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last 5 years (2005 2010). The results indicated that there was no statistically
significant relationship between employee commitment and employee retention
in state corporations. It emerged that exit interviews seemed to assist firms to
restructure so as to reduce absenteeism cases. It was observed that working
schedules of SFCs seem to be rigid such that flexible working was
accommodated, it was suggested that this concept need to be accepted and
adopted as a modern, effective, efficient, productive, competitive and
sustainable HR practice.
Gnanakkan, S. S. (2010), conducted a study to test the influence of
HRM Practices on turnover intentions mediated by organizational commitment
on Information and Communication technology. The results of the study
partially support that HRM practices mainly compensation and training, has a
significant direct effect on turnover intention and the Organizational
Commitment contribute to turnover intention when combined with HR
Practices in the model. Moynihan, Lisa, M. et. al. (2000), examined the
influence of job satisfaction and three dimensions of organizational
commitment (i.e., affective, continuance, and normative) on the intention to
leave, job search activity, performance and leadership effectiveness of
executives. Study revealed that affective and continuance commitment showed
an incremental effect in the presence of job satisfaction. Job satisfaction is
associated positively with performance, though not with leadership but
Continuance commitment is negatively associated with both performance and
leadership. Pare Guy et al. (2007), investigated the relationship between HRM
Practices and turnover intentions of highly skilled employees. It was concluded
that non-monetary recognition and competency development and to a lesser
extent, fair rewards and information-sharing practices were negatively and
directly related to turnover intentions.
Tek-Yew, Lew (2011), explained the relationship between career
development opportunities perceived organizational support, felt obligation,
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Wellins, S., Richard, Bernthal, Paul et.al. (2006), fostered the positive
relationship between engagement and performance provided a way for HR to
prove its contribution. The research investigated that the higher the employee
engagement scores, the better the performance of the organization. This paper
triggered that changes in leader behaviors can have a real impact on employee
engagement. Engaged employees look for better ways to do their work, spend
less time on wasted activities, and make effective use of resources. Researcher
revealed that for an environment of engagement, organizations need strong
systems and strategies that promote and support engagement. Hiring and
selection systems that measure motivation and the propensity for engagement,
leadership training in certain skills (coaching, influencing others, managing
change), performance management and accountability systems that provide
direction, support, and objective assessmentsall work together to provide a
foundation and environment in which engagement can flourish.
Watson, L. John (2002), focused on the fact that employee retention
was dependent upon levels of organizational commitment. With the help of
some organization behavior studies, author collected data on human resources
practices at thirty-four public institutions of higher education. In addition, staff
employees from institutions completed a survey measuring affective,
continuance, and normative organizational commitment levels. Statistical
analysis procedures found significant relationships between the HRM strategies
and two of the commitment constructs. The study indicated that certain HRM
strategies affected organizational commitment and potentially influence
turnover. It was revealed that there was potential influence of human resources
management (HRM) strategies on organizational commitment levels among
staff employees.
Some bodies of research focused on the consequences of employee
commitment. Reichers (1985), speculates that though the literature was fairly
clear with respect to the outcomes of commitment, the antecedents of
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commitment seem to be much more varied and inconsistent due to the several
different ways in which commitment has been defined and operationalized.
According to Steers (1977) and Gellatly (1995), one of the most significant
outcomes of employee commitment was higher levels of attendance by
workers. In a study involving a group of nurses in a hospital, it was established
that those employees with lower levels of commitment to their organization
demonstrated higher absenteeism (Somers, 1995). The findings of Somers were
supported by Blau and Boal (1987), whose study was on insurance employees
similarly revealed that those employees committed to the organization
demonstrate lower levels of absenteeism and turnover.
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employees career growth to help retain employees. It was revealed that work
environment and career development opportunities had positive relationship
with employee retention and thus affect employees decision to stay in
Vodafone Ghana Limited. Moreover, it was also identified that career
development opportunities also indicated a strong signal for retention. Finally
the study also recommended that thriving and friendly environment should be
provided at the workplace to make employees more satisfied to remain in
Vodafone. Consequently, it was recommended that management of the
organization provide development opportunities to increase employees career
growth and to make them satisfied to remain in the organization.
Fatima, Hira (2011), focused on the factors that influence any
organizations skilled labors decision to stay or to leave the organization and
simultaneously. It was found that reward system of any organization regardless
of its size, comprised on the decision of staying or leaving the present job.
Secondly the career and growth opportunities offered in the organization are
according to employees sense of fulfillment. Thirdly, supervisors or the
managers of the organization who are directing the employee play a vital role
in employee retention and challenging and meaningful work climate. Research
revealed that rewards, career progressing opportunities, a supporting boss and a
meaningful work climate provides organizations with improved ability to
attract more skilled workers and also retaining the talented ones.
Vanhala, Mika et. al. (2011), examined the effects of various HRM
practices on the impersonal dimensions of organizational trust among the
employees working in ICT and Forest industry in Finland. Hypotheses were
tested on a sample of 715 respondents. By using structural equation modeling,
it was found that employee trust in the whole organization was connected to
perceptions of the fairness and functioning of HRM practices. Such practices
were therefore be used in order to build the impersonal dimension of
organizational trust.
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were used for the present study. However, it was identified that the right
motivating factors become very difficult for small firms due to many limiting
factors.
Researchers have found that the attitudes and expectations of leaders
and organizations have a heavy impact on the enthusiasm and enjoyment of
work by the workers (Lok & Crawford, 2004). It was believed that if an
employee has an affinity with the employer (Lin, Lin, & Lin, 2010), then the
actions of the supervisor will be supportive and help the worker enjoy his work.
Interaction greatly helps a worker to enjoy work, and makes his or her attitude
highly regarded in the society (Naumann, 1993). A study of transparency in
management found that workers who were able to see their leaders developing
procedures and rules, predicting and controlling problems, and offering
corrective measures enjoy their assigned work (Mosadeghrad &
Yarmohammadian, 2006). It was observed that it helps in reducing the
percentage of employees resigning on the grounds that the job is unfair and
unreasonable (Jones & Skarlicki, 2003).
Scott, Dow (2010), confirmed that total rewards structures, programs
and policies influence employee engagement. Employee engagement was
typically described as a high level of employee involvement, commitment to
the organization and job satisfaction. The authors survey explored the gap and
determines how total rewards programs and employee engagement were
related. However, it was also evident that the majority of compensation
professionals do not necessarily consider how total rewards programs affect
employee engagement in the design of rewards structures, policies and
programs. When the impact of different categories of rewards programs on
engagement was studied, it was discovered that base pay and benefits had the
overall weakest relationship with the organizations ability to foster high levels
of employee engagement and motivation compared to incentives, intangible
rewards and quality of leadership on engagement. It was ascertained that
quality of leadership had the strongest relationship with effectively engaging
and motivating employees.
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ii. The training and development had significant impact on the employee
retention out of several major factors related to employee retention.
(Kanwal, Ambreen and Majid, Muhammad, 2013),
iii. Mathur, Atul and Agarwal, P. K. (2013), recognized that the main reason
for leaving the organization by employees was compensation and
working environment. Retention strategies have direct impact on
employee turnover.
iv. Employee engagement leads to commitment and psychological
attachment and reflects in the form of high retention (low attrition) of
employees (Balakrishnan, C, Masthan, D. et. al., 2013).
v. Kwenin, O. D. and Muathe, S. et.al. (2013), observed that organizations
fair reward systems lead to equity and increase retention. It also revealed
that job satisfaction and favourable human resource policies have
positive link with retention. Moreover, the study also identified that
employee job satisfaction also indicated a strong signal for retention.
vi. Ichniowski, C., Shaw, & Prennushi G. (1993), concluded that
perceptions of job security, compensation level, job satisfaction,
organizational tenure, demographic variables such as age, gender,
education, and number of dependents, organizational commitment,
whether a job meets an individual's expectations, and the expressed
intention to search for another job were all predictive of employees'
leaving.
vii. Muhammad and Muhammad (2013), summarized that economic factors
such as availability of alternative jobs are most likely relevant in
explaining the turnover process. As a practical strategy for combating
involuntary turnover, researcher suggests that managers should retain
and reinforce the current staffing practices (recruitment, selection,
orientation training, etc.) and uphold the existing style of performance
measurement.
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