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    Marketing Strategies of Oppo by Gajendra Singh

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    naren mishra
    The document discusses 10 types of collaboration for organizations: advocacy, creating a new organization, confederation, partnerships, shared overhead, and mergers. It describes each type of collaboration in terms of level of integration and potential benefits and challenges. The types range from loose partnerships to fully integrated mergers, with higher integration providing greater economic benefits but also requiring more time and risk of failure.

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    Marketing Strategies of Oppo by Gajendra Singh

    Uploaded by

    naren mishra
    61 views13 pages
    The document discusses 10 types of collaboration for organizations: advocacy, creating a new organization, confederation, partnerships, shared overhead, and mergers. It describes each type of collaboration in terms of level of integration and potential benefits and challenges. The types range from loose partnerships to fully integrated mergers, with higher integration providing greater economic benefits but also requiring more time and risk of failure.

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    Collaboration

    Original Title

    306243775 Marketing Strategies of Oppo by Gajendra Singh

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    The document discusses 10 types of collaboration for organizations: advocacy, creating a new organization, confederation, partnerships, shared overhead, and mergers. It describes each type of collaboration in terms of level of integration and potential benefits and challenges. The types range from loose partnerships to fully integrated mergers, with higher integration providing greater economic benefits but also requiring more time and risk of failure.

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    61 views13 pages

    Marketing Strategies of Oppo by Gajendra Singh

    Uploaded by

    naren mishra
    The document discusses 10 types of collaboration for organizations: advocacy, creating a new organization, confederation, partnerships, shared overhead, and mergers. It describes each type of collaboration in terms of level of integration and potential benefits and challenges. The types range from loose partnerships to fully integrated mergers, with higher integration providing greater economic benefits but also requiring more time and risk of failure.

    Copyright:

    © All Rights Reserved
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    of 13

    10 TYPES OF COLLABORATION

    ISSUE NEW F
    ADVOCACY ORG
    CONFEDERATION P F S P

    Craig Van Korlaar (CU Denver)


    Gordon Shockley, MBA, PhD (ASU)
    SHARED
    PARTNERSHIPS OVERHEAD
    MERGERS

    ISSUE NEW F
    ADVOCACY ORG
    CONFEDERATION P F S P

    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)


    PARTNERSHIPS

    ISSUE NEW F
    ADVOCACY ORG
    CONFEDERATION P F S P

    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)


    Types of Partnerships
    In terms of level of integration

    ISSUE NEW CONFEDERATION


    ORG P
    ADVOCACY

    Advocacy Confederation
    Public Awareness, Lobbying Often + New Org
    Create New Org Affiliated Program
    Complementary or Support Separate orgs & staff

    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)


    SHARED
    OVERHEAD

    ISSUE NEW F
    ADVOCACY ORG
    CONFEDERATION P F S P

    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)


    Types of Shared Overhead
    In terms of level of integration

    F
    F S P

    Facilities Support Staff Program Staff


    Support and/or Program Admin, Fundraising., IT, etc. Individuals or entire office

    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)


    MERGERS

    ISSUE NEW F
    ADVOCACY ORG
    CONFEDERATION P F S P

    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)


    Types of Mergers
    In terms of level of integration

    Partially Integrated Merger


    Some individuality maintained

    Fully Integrated Merger (Absorbed)


    Smaller/weaker org typically absorbed by pre-existing brand

    Fully Integrated Merger (Rebrand)


    New Name Created for Merged Organization

    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)


    IN GENERAL
    AS INTEGRATION +

    SHARED
    PARTNERSHIPSP
    ISSUE NEW F
    MERGERS
    OVERHEAD
    ADVOCACY ORG
    CONFEDERATION FS P

    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)


    IN GENERAL
    AS INTEGRATION +

    SHARED
    PARTNERSHIPSP
    ISSUE NEW F
    MERGERS
    OVERHEAD
    ADVOCACY ORG
    CONFEDERATION FS P

    POTENTIAL ECONOMIC BENEFITS +


    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)
    IN GENERAL
    AS INTEGRATION +

    SHARED
    PARTNERSHIPSP
    ISSUE NEW F
    MERGERS
    OVERHEAD
    ADVOCACY ORG
    CONFEDERATION FS P

    CHALLENGES +
    C.Van Korlaar (CU Denver), G. Shockley, MBA, PhD (ASU)
    IN GENERAL
    AS INTEGRATION +

    SHARED
    PARTNERSHIPSP
    ISSUE NEW F
    MERGERS
    OVERHEAD
    ADVOCACY ORG
    CONFEDERATION F S P

    TIME REQUIRED +
    IN GENERAL
    AS INTEGRATION +

    SHARED
    PARTNERSHIPSP
    ISSUE NEW F
    MERGERS
    OVERHEAD
    ADVOCACY ORG
    CONFEDERATION F S P

    RISK OF FAILURE +

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