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    Question Paper Code:: Reg. No.

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    This document contains a question paper for a MBA exam on strategic management. It has 3 parts with multiple choice and descriptive questions. Part A contains 10 short answer questions about concepts like mission, vision, environmental scanning, and strategic alliance. Part B has 5 long answer questions about topics such as strategy formulation, Porter's five forces model, and growth strategies. Part C asks students to critically analyze a statement about corporate social responsibility or conduct a SWOT analysis of a telecom company's services. The exam tests students' understanding of key strategic management frameworks and their application to real world examples.

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    Question Paper Code:: Reg. No.

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    aravind_91
    132 views12 pages
    This document contains a question paper for a MBA exam on strategic management. It has 3 parts with multiple choice and descriptive questions. Part A contains 10 short answer questions about concepts like mission, vision, environmental scanning, and strategic alliance. Part B has 5 long answer questions about topics such as strategy formulation, Porter's five forces model, and growth strategies. Part C asks students to critically analyze a statement about corporate social responsibility or conduct a SWOT analysis of a telecom company's services. The exam tests students' understanding of key strategic management frameworks and their application to real world examples.

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    This document contains a question paper for a MBA exam on strategic management. It has 3 parts with multiple choice and descriptive questions. Part A contains 10 short answer questions about concepts like mission, vision, environmental scanning, and strategic alliance. Part B has 5 long answer questions about topics such as strategy formulation, Porter's five forces model, and growth strategies. Part C asks students to critically analyze a statement about corporate social responsibility or conduct a SWOT analysis of a telecom company's services. The exam tests students' understanding of key strategic management frameworks and their application to real world examples.

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    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Download as pdf or txt
    132 views12 pages

    Question Paper Code:: Reg. No.

    Uploaded by

    aravind_91
    This document contains a question paper for a MBA exam on strategic management. It has 3 parts with multiple choice and descriptive questions. Part A contains 10 short answer questions about concepts like mission, vision, environmental scanning, and strategic alliance. Part B has 5 long answer questions about topics such as strategy formulation, Porter's five forces model, and growth strategies. Part C asks students to critically analyze a statement about corporate social responsibility or conduct a SWOT analysis of a telecom company's services. The exam tests students' understanding of key strategic management frameworks and their application to real world examples.

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    Reg. No.

    Question Paper Code : BS2118

    M.B.A. DEGREE EXAMINATION, AUGUST/SEPTEMBER 2017.

    Third Semester

    DBA 7303 — STRATEGIC MANAGEMENT

    (Common to All Branches)

    (Regulations 2013)

    Time : Three hours Maximum : 100 marks


    Answer ALL questions.

    PART A — (10  2 = 20 marks)

    1. How mission is different from vision?

    2. Define corporate governance.

    3. What do you mean by environmental scanning?

    4. What are core competencies?

    5. What do you understand by the term strategic alliance?

    6. Define strategic advantage profile.

    7. What is procedural implementation?

    8. Define strategic audit.

    9. What is innovation?

    10. What do you mean by strategic piggybacking?

    PART B — (5  13 = 65 marks)

    11. (a) Explain the various phases of strategy formulation with an illustration.

    Or
    (b) What is Corporate Governance? State the concept, need and principles of
    corporate governance.
    12. (a) Discuss the porter’s five force model of industry analysis with suitable
    illustration.

    Or
    (b) Explain how will you identify corporate capability factors of different
    functional areas with examples.

    13. (a) Discuss the advantages and limitations of growth strategies with
    examples.

    Or
    (b) Discuss the Mc.Kinseys 7s framework for organisational analysis with an
    illustration.

    14. (a) Give a detailed account on various human resources activities that
    contribute to the effective strategy implementation.

    Or
    (b) Discuss the process of strategic evaluation and control in detail.

    15. (a) Describe in detail the strategic management process in non-profit


    organisations.

    Or
    (b) Give a detailed account on new strategies adopted by Indian
    organisations in the internet economy.

    PART C — (1  15 = 15 marks)

    16. (a) “Corporate Social Responsibility as a business imperative must not be


    accepted grudgingly or half heartedly. Instead, it must be practiced with
    full vigor and straight from the heart passion and this certainly helps the
    companies in the long run” – Critically analyse the statement with
    Indian examples.

    Or
    (b) Do a SWOT Analysis for Reliance Gio 4G services in Indian market and
    analyse the strategic approach of reliance communication in this regard.

    —————————

    2 BS2118

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