New 'Products' Section

Honda Environmental Annual Report 2013

Added to Report
Considering that improving the
TOP25 environmental performance of
Honda products is necessary and also
Speak on Environmental Outlook an effective way to reduce its total
environmental impact, Honda
Honda strives to run a global operation in introduced a new Products section in
which all levels of management, from the this year's report. The section starts
executive level to the factory floor, work
off with a discussion (page 26)
together. In this year's Environmental
Annual Report, Honda s top 25
between the four top exectives

275.91 Million
environmental exectives offer a systematic involved in product development,
perspective on the future outlook of with a focus on Honda's plans for
Honda s environmental performance. advancing impact reductions for
This content can be found in the Top Total Honda Emissions: automobiles, motorcycles, and power
Message (page 4), a round-table 275.91 Million t-CO2e products.
discussion by Honda's six regional
environmental committee chairmen (page
6), and discussions between executives Honda calculates greenhouse gas
and operating managers in each domain emissions that come from not only
(first page of domain sections). its own business activities but also
from those of its value chain, which
includes all processes from extraction
and transportation of raw materials
to customer use and end-of-life
processing of Honda products. Satoyama Management
Detailed fiscal 2013 figures are Policy Revised
shown on page 44.

-30％
Honda revised its Community Forest
management policy, adding
traditional satoyama practices,
including forest thinning and the
Yorii Plant Emits 30% Less CO2 removal of non-native species, to
make these forests more functional
and beneficial to local communities.
Construction on the Saitama
(Page 20)
Factory's Yorii Plant, a new
automobile plant with an annual
production capacity of 250,000
vehicles, reached completion in Online Solar
March 2013. The plant boasts
state-of-the-art production Monitor Launched
technologies and world-leading
energy efficiency performance, using

1,2,３
30% less energy per unit than As it continues to expand
conventional plants. (Page 10) photovoltaic generation capacity at
automobile dealers across Japan,
Honda launched an online monitor Motor Hybrid Systems Announced
(Japanese only) showing real-time
and historical generation data. Total
Honda developed three new hybrid
generation capacity reached 1.3 MW
systems, customized respectively for
as of March 31, 2013. (Page 77)
optimum performance in small,
medium, and large-sized vehicles.
The 2-motor Earth Dreams
Technology1 powertrain powers the
Accord PHEV in North America, and
will be followed by 1-motor and
3-motor products to be released in
2013 and thereafter. (Page 31)

700cc
Application of Next-Gen Rare Earths
700-cc Engine Expanded Recycling Launched

-15.2％
A next-generation engine for
mid-size motorcycles that was CO2 Honda became the first company in
released to much fanfare in 2011 （Automobiles） the world2 to establish a system for
with a 40% fuel economy

-27.4％
recycling rare earths on a production
improvement over conventional
engines was introduced in a larger
CO2 scale. The precious elements are
（Motorcycles） extracted from used nickel‒metal
line of models in fiscal 2013 to boost
hydride batteries from hybrid

-14.7％
environmental performance of
mid-size motorcycles worldwide. CO2 vehicles and processed for reuse in
new batteries. (Page 80)
(Page 36) （Power products）

Honda cut CO2 emissions further in

fiscal 2013, reducing emissions by
the above amounts from 2000 levels
as it sought to meet its 2020 Product
1. Earth Dreams Technology is a next-generation powertrain series
CO 2 Emission Reduction Targets
that greatly enhances both driving performance and fuel economy,
(30% reduction). (Page 22) building on advancements in environmental performance for internal
combustion engines, transmission efficiency, and electromotive
technologies to pursue a joy of driving unique to Honda.
C2 2. Honda internal research
 New 'Products' Section
Honda Environmental Annual Report 2013

Added to Report
Considering that improving the
TOP25 environmental performance of
Honda products is necessary and also
Speak on Environmental Outlook an effective way to reduce its total
environmental impact, Honda
Honda strives to run a global operation in introduced a new Products section in
which all levels of management, from the this year's report. The section starts
executive level to the factory floor, work
off with a discussion (page 26)
together. In this year's Environmental
Annual Report, Honda s top 25
between the four top exectives

275.91 Million
environmental exectives offer a systematic involved in product development,
perspective on the future outlook of with a focus on Honda's plans for
Honda s environmental performance. advancing impact reductions for
This content can be found in the Top Total Honda Emissions: automobiles, motorcycles, and power
Message (page 4), a round-table 275.91 Million t-CO2e products.
discussion by Honda's six regional
environmental committee chairmen (page
6), and discussions between executives Honda calculates greenhouse gas
and operating managers in each domain emissions that come from not only
(first page of domain sections). its own business activities but also
from those of its value chain, which
includes all processes from extraction
and transportation of raw materials
to customer use and end-of-life
processing of Honda products. Satoyama Management
Detailed fiscal 2013 figures are Policy Revised
shown on page 44.

-30％
Honda revised its Community Forest
management policy, adding
traditional satoyama practices,
including forest thinning and the
Yorii Plant Emits 30% Less CO2 removal of non-native species, to
make these forests more functional
and beneficial to local communities.
Construction on the Saitama
(Page 20)
Factory's Yorii Plant, a new
automobile plant with an annual
production capacity of 250,000
vehicles, reached completion in Online Solar
March 2013. The plant boasts
state-of-the-art production Monitor Launched
technologies and world-leading
energy efficiency performance, using

1,2,３
30% less energy per unit than As it continues to expand
conventional plants. (Page 10) photovoltaic generation capacity at
automobile dealers across Japan,
Honda launched an online monitor Motor Hybrid Systems Announced
(Japanese only) showing real-time
and historical generation data. Total
Honda developed three new hybrid
generation capacity reached 1.3 MW
systems, customized respectively for
as of March 31, 2013. (Page 77)
optimum performance in small,
medium, and large-sized vehicles.
The 2-motor Earth Dreams
Technology1 powertrain powers the
Accord PHEV in North America, and
will be followed by 1-motor and
3-motor products to be released in
2013 and thereafter. (Page 31)

700cc
Application of Next-Gen Rare Earths
700-cc Engine Expanded Recycling Launched

-15.2％
A next-generation engine for
mid-size motorcycles that was CO2 Honda became the first company in
released to much fanfare in 2011 （Automobiles） the world2 to establish a system for
with a 40% fuel economy

-27.4％
recycling rare earths on a production
improvement over conventional
engines was introduced in a larger
CO2 scale. The precious elements are
（Motorcycles） extracted from used nickel‒metal
line of models in fiscal 2013 to boost
hydride batteries from hybrid

-14.7％
environmental performance of
mid-size motorcycles worldwide. CO2 vehicles and processed for reuse in
new batteries. (Page 80)
(Page 36) （Power products）

Honda cut CO2 emissions further in

fiscal 2013, reducing emissions by
the above amounts from 2000 levels
as it sought to meet its 2020 Product
1. Earth Dreams Technology is a next-generation powertrain series
CO 2 Emission Reduction Targets
that greatly enhances both driving performance and fuel economy,
(30% reduction). (Page 22) building on advancements in environmental performance for internal
combustion engines, transmission efficiency, and electromotive
technologies to pursue a joy of driving unique to Honda.
C2 2. Honda internal research
 Reducing and Reporting Environmental Impacts in 6 Regions Worldwide
Driven by our philosophy of building products close to the
customer, Honda has manufacturing operations in 6 regions
Annual unit sales by region (FY2013), and regional environmental reports Automobiles Motorcycles
Power products
and other
worldwide. In fiscal 2013, we delivered 26 million products
Latest data as of March 31, 2013
to customers around the world. Always conscious of the
environmental impact of our operations, we are working hard
to take environmental responsibility to ever-higher levels Annual unit sales Environmental report Annual unit sales Environmental report Annual unit sales Environmental report

around the world. In 2010, we established a new set of CO 2

emission reduction targets for our products, aiming by 2020 to
248,000 596,000 1,656,000
provide “good products to customers with speed, affordability, 336,000 1,298,000 280,000
and low CO 2 emissions.” As we seek to realize the Honda Power products:
1,122,000 included in figure for
Asia/Oceania 2,614,000
Environmental and Safety Vision—to realize the joy and Due out September 2013
Due out September 2013 Due out October 2013
freedom of mobility and a sustainable society where people
can enjoy life—based on these targets, we are accelerating
global efforts to address climate change, energy issues, and ● Europe/Middle East/Africa ● China
other environmental challenges. And amidst increasing
● North America
global pressure on companies to disclose their environmental ● Japan
impacts, we are actively working to disclose the environmental
Annual unit sales Environmental report
performance and initiatives of each region, the highlights of
which are compiled yearly in regional environmental reports.
716,000

● Asia/Oceania
218,000
308,000 ● South America
*See below for more information on Japan business

Annual unit sales Environmental report Annual unit sales Environmental report

543,000 164,000
11,962,000 (¥ billion) ■ Unconsolidated ■ Consolidated
1,589,000
■ Unconsolidated ■ Consolidated ■ Unconsolidated ■ Consolidated
15,000 (¥ billion) (¥ billion)
■ Information on Honda in Japan 1,886,000 (¥ billion)
15,000
(¥ billion) ■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated
143,000 ■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated ■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated
15,000 (¥ billion)
(¥ billion) (¥ billion)
(¥ billion)
600
800
Due out August 2013 Due out August 2013 600 600
800 800 500
Company overview 10,000 600 500 500
400
10,000
10,000 600 600
400 400
Company name: Honda Motor Co., Ltd. 400 *Report covers from 2012
300 are shown for all regions except Japan
400 400 300 300
200
Head office: 2-1-1 Minami Aoyama, Minato-ku, Tokyo 107–8556, Japan 5,000 200 200 200
5,000 5,000 200 200
100
Established: September 24, 1948 100 100
Financial information 0
0 0 0
0 0
President & CEO: Takanobu Ito
0 -200 -100
0 2011
2009 2010 0 2012 2013 (FY) -200 -200
2009 2010 2011 2012 2013 (FY) 2009 -100
2010 -100
2011 2012 2013 (FY)
Capital: ¥86.067 billion (as of March 31, 2013) 2009 2009
2010 2010
2011 2011 2013 (FY)
2012 2012 2013 (FY) 2009 2009
2010 2010
2011 2011 2013 (FY)
2012 2012 2013 (FY) 2009 2009
2010 2010
2011 2011 2013 (FY)
2012 2012 2013 (FY)
Net sales Operating income Net income Number of associates Net sales by operational area Net sales by region
Sales: Consolidated: ¥9.878 trillion (Results of FY2013)
(consolidated: FY2013) (consolidated: FY2013)
Unconsolidated: ¥3.244 trillion (¥ billion)
(¥ billion)(¥ billion)
■ Unconsolidated ■
■ Unconsolidated ■
■ Unconsolidated ■
Consolidated
Consolidated
Consolidated ■ Unconsolidated ■
■ Unconsolidated ■
■ Unconsolidated ■
Consolidated
Consolidated
Consolidated ■ Unconsolidated ■
■ Unconsolidated ■
■ Unconsolidated ■
Consolidated
Consolidated
Consolidated ■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated
15,000
15,000 15,000 (¥ billion)
(¥ billion)(¥ billion) (¥ billion)
(¥ billion)(¥ billion) 200,000 200,000
200,000
Power products Financial
PowerPower
products services
products Financial services
Financial services Other Other Other
Number of associates: Consolidated: 190,338 (as of March 31, 2013) 600600 600 and other and other
5.7％
and other Asia 7.1%
800800 800 5.7％5.7％ Asia Asia 7.1%7.1%
Unconsolidated: 23,983 (as of March 31, 2013) 2.9％ 2.9％2.9％ 18.3% 18.3%
500500 500 150,000 150,000
150,000
18.3%

10,000
10,000 10,000 600600 600 Motorcycles Motorcycles
Motorcycles
Consolidated subsidiaries: 369 (as of March 31, 2013)
400400 400 13.5％ 13.5％
13.5％
Europe Europe
Europe
Major products: <Automobiles> Standard-sized vehicles, compact vehicles, 400400 400 300300 300 100,000 100,000
100,000
5.1%5.1% North North
5.1% North
and mini-vehicles America America
America
200200 200
38.6% 38.6%
38.6%
5,000
5,000 5,000 200200 200
<Motorcycles> Scooters, mini-bikes, motorcycles, and ATVs 50,000
50,000 JapanJapan
100100 100 50,000 Japan
Automobiles
Automobiles 30.9%
30.9%
Automobiles
77.9％
30.9%
0 0 0 77.9％
<Power products> Power product engines, lawnmowers, 0 0 0 77.9％
marine outboard engines, CIG thin film solar cells, 0 0
0 0 0 -200
-200 -200 -100
-100 -100 0 2009 2009
2010 2010
2011 2011 2013 (FY)
2012 2012 2013 (FY)
and household gas engine cogeneration units 2009
2009
2010
2010
2009
2011
2011
2010
2012
2012
2011
2013 (FY)(FY)
2013
2012 2013 (FY) 2009
2009
2010
2010
2009
2011
2011
2010
2012
2012
2011
2013 (FY)(FY)
2013
2012 2013 (FY) 2009
2009
2010
2010
2009
2011
2011
2010
2012
2012
2011
2013 (FY)(FY)
2013
2012 2013 (FY) 2009 2010 2011 2012 2013 (FY)
*See Honda Annual Report (print/PDF) for detailed financial information.

■ Unconsolidated ■
■ Unconsolidated ■
■ Unconsolidated ■
Consolidated
Consolidated
Consolidated
200,000
200,000200,000
Power
Power
products
products Financial
Financial
Power products services
Financial
services services Other
Other Other
C3 andand
other
other
and other 5.7％
5.7％ 5.7％ Asia C4
Asia Asia 7.1%
7.1% 7.1%
2.9％
2.9％ 2.9％ 18.3%
18.3% 18.3%
150,000
150,000150,000
 Reducing and Reporting Environmental Impacts in 6 Regions Worldwide
Driven by our philosophy of building products close to the
customer, Honda has manufacturing operations in 6 regions
Annual unit sales by region (FY2013), and regional environmental reports Automobiles Motorcycles
Power products
and other
worldwide. In fiscal 2013, we delivered 26 million products
Latest data as of March 31, 2013
to customers around the world. Always conscious of the
environmental impact of our operations, we are working hard
to take environmental responsibility to ever-higher levels Annual unit sales Environmental report Annual unit sales Environmental report Annual unit sales Environmental report

around the world. In 2010, we established a new set of CO 2

emission reduction targets for our products, aiming by 2020 to
248,000 596,000 1,656,000
provide “good products to customers with speed, affordability, 336,000 1,298,000 280,000
and low CO 2 emissions.” As we seek to realize the Honda Power products:
1,122,000 included in figure for
Asia/Oceania 2,614,000
Environmental and Safety Vision—to realize the joy and Due out September 2013
Due out September 2013 Due out October 2013
freedom of mobility and a sustainable society where people
can enjoy life—based on these targets, we are accelerating
global efforts to address climate change, energy issues, and ● Europe/Middle East/Africa ● China
other environmental challenges. And amidst increasing
● North America
global pressure on companies to disclose their environmental ● Japan
impacts, we are actively working to disclose the environmental
Annual unit sales Environmental report
performance and initiatives of each region, the highlights of
which are compiled yearly in regional environmental reports.
716,000

● Asia/Oceania
218,000
308,000 ● South America
*See below for more information on Japan business

Annual unit sales Environmental report Annual unit sales Environmental report

543,000 164,000
11,962,000 (¥ billion) ■ Unconsolidated ■ Consolidated
1,589,000
■ Unconsolidated ■ Consolidated ■ Unconsolidated ■ Consolidated
15,000 (¥ billion) (¥ billion)
■ Information on Honda in Japan 1,886,000 (¥ billion)
15,000
(¥ billion) ■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated
143,000 ■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated ■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated
15,000 (¥ billion)
(¥ billion) (¥ billion)
(¥ billion)
600
800
Due out August 2013 Due out August 2013 600 600
800 800 500
Company overview 10,000 600 500 500
400
10,000
10,000 600 600
400 400
Company name: Honda Motor Co., Ltd. 400 *Report covers from 2012
300 are shown for all regions except Japan
400 400 300 300
200
Head office: 2-1-1 Minami Aoyama, Minato-ku, Tokyo 107–8556, Japan 5,000 200 200 200
5,000 5,000 200 200
100
Established: September 24, 1948 100 100
Financial information 0
0 0 0
0 0
President & CEO: Takanobu Ito
0 -200 -100
0 2011
2009 2010 0 2012 2013 (FY) -200 -200
2009 2010 2011 2012 2013 (FY) 2009 -100
2010 -100
2011 2012 2013 (FY)
Capital: ¥86.067 billion (as of March 31, 2013) 2009 2009
2010 2010
2011 2011 2013 (FY)
2012 2012 2013 (FY) 2009 2009
2010 2010
2011 2011 2013 (FY)
2012 2012 2013 (FY) 2009 2009
2010 2010
2011 2011 2013 (FY)
2012 2012 2013 (FY)
Net sales Operating income Net income Number of associates Net sales by operational area Net sales by region
Sales: Consolidated: ¥9.878 trillion (Results of FY2013)
(consolidated: FY2013) (consolidated: FY2013)
Unconsolidated: ¥3.244 trillion (¥ billion)
(¥ billion)(¥ billion)
■ Unconsolidated ■
■ Unconsolidated ■
■ Unconsolidated ■
Consolidated
Consolidated
Consolidated ■ Unconsolidated ■
■ Unconsolidated ■
■ Unconsolidated ■
Consolidated
Consolidated
Consolidated ■ Unconsolidated ■
■ Unconsolidated ■
■ Unconsolidated ■
Consolidated
Consolidated
Consolidated ■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated
■ Unconsolidated ■ Consolidated
15,000
15,000 15,000 (¥ billion)
(¥ billion)(¥ billion) (¥ billion)
(¥ billion)(¥ billion) 200,000 200,000
200,000
Power products Financial
PowerPower
products services
products Financial services
Financial services Other Other Other
Number of associates: Consolidated: 190,338 (as of March 31, 2013) 600600 600 and other and other
5.7％
and other Asia 7.1%
800800 800 5.7％5.7％ Asia Asia 7.1%7.1%
Unconsolidated: 23,983 (as of March 31, 2013) 2.9％ 2.9％2.9％ 18.3% 18.3%
500500 500 150,000 150,000
150,000
18.3%

10,000
10,000 10,000 600600 600 Motorcycles Motorcycles
Motorcycles
Consolidated subsidiaries: 369 (as of March 31, 2013)
400400 400 13.5％ 13.5％
13.5％
Europe Europe
Europe
Major products: <Automobiles> Standard-sized vehicles, compact vehicles, 400400 400 300300 300 100,000 100,000
100,000
5.1%5.1% North North
5.1% North
and mini-vehicles America America
America
200200 200
38.6% 38.6%
38.6%
5,000
5,000 5,000 200200 200
<Motorcycles> Scooters, mini-bikes, motorcycles, and ATVs 50,000
50,000 JapanJapan
100100 100 50,000 Japan
Automobiles
Automobiles 30.9%
30.9%
Automobiles
77.9％
30.9%
0 0 0 77.9％
<Power products> Power product engines, lawnmowers, 0 0 0 77.9％
marine outboard engines, CIG thin film solar cells, 0 0
0 0 0 -200
-200 -200 -100
-100 -100 0 2009 2009
2010 2010
2011 2011 2013 (FY)
2012 2012 2013 (FY)
and household gas engine cogeneration units 2009
2009
2010
2010
2009
2011
2011
2010
2012
2012
2011
2013 (FY)(FY)
2013
2012 2013 (FY) 2009
2009
2010
2010
2009
2011
2011
2010
2012
2012
2011
2013 (FY)(FY)
2013
2012 2013 (FY) 2009
2009
2010
2010
2009
2011
2011
2010
2012
2012
2011
2013 (FY)(FY)
2013
2012 2013 (FY) 2009 2010 2011 2012 2013 (FY)
*See Honda Annual Report (print/PDF) for detailed financial information.

■ Unconsolidated ■
■ Unconsolidated ■
■ Unconsolidated ■
Consolidated
Consolidated
Consolidated
200,000
200,000200,000
Power
Power
products
products Financial
Financial
Power products services
Financial
services services Other
Other Other
C3 andand
other
other
and other 5.7％
5.7％ 5.7％ Asia C4
Asia Asia 7.1%
7.1% 7.1%
2.9％
2.9％ 2.9％ 18.3%
18.3% 18.3%
150,000
150,000150,000
 5 Categories of Honda Corporate Reporting

Honda Corporate Reporting Map

Honda's myriad efforts to be a company society Financial Information

wants to exist are reported in five major categories:
Investor Relations, Corporate Social Responsibility,
Safety, Philanthropy, and Environment. By ●Investor Relations online
engaging our stakeholders in clear, active
IR ●Annual reports (Print/PDF)
●Report on corporate governance
communication, we hope to increase their Financial
(PDF)
understanding and appreciation of who we are and information for
stockholders ●Financial results/forecasts (PDF)
what we do. As always, we look forward to hearing and investors
from you about how we can be a better company.

●CSR online
●Honda CSR report（PDF）

CSR
Major social
responsibility
initiatives
Environment Safety
Environmental Efforts to
policies, improve
performance, product safety
and future through R&D
targets Philanthropy and education

Our philosophy
and endeavors
in community ●Safety online
engagement ●Report on driving safety
promotion activities
(Print/PDF)

●Philanthropy online
Non-Financial Information

Environmental Annual Report

Honda Environmental Annual Report (print/PDF/Web)
and Other Environmental Disclosure Channels
Honda recognized early on that finding and implementing solutions
to environmental problems was one of the highest priorities for its
business. We published our first Honda Environmental Annual Report
in 1998, informing the public on our environmental initiatives every
year ever since. This year’s report is the 16th edition.
Honda Environmental Annual Report 2013 conveys our stance on en-
vironmental issues, our goals for a better future, and detailed results
of efforts to make our products and business activities more environ-
The Honda Environmental Annual Report is intended mainly
mentally friendly. Product-related content is focused on individual
for our stockholders and other investors. By disclosing
products and technologies that were announced or released during environmental information in a transparent manner, we aim
the reporting year. Business activities are reported from a life-cycle to fulfill our corporate social responsibility and build trust and
perspective, with emphasis given to yearly results and progress made a positive reputation among more stakeholders.
toward meeting environmental targets in each domain of our opera-
Environmental Documentary
tions. —Honda Face
Environmental Documentary—Honda Face presents our environ- Environmental Documentary—Honda
mental initiatives in a style and format that is easy for the general Face is an online magazine for a more
general audience, introducing Honda's
public to understand.
environmental initiatives with a
*For updates, please visit the Environment section of the Honda Worldwide spotlight on the passionate associates
website: who work behind the scenes.
http://world.honda.com/environment/index.html Honda Face http://world.honda.com/environment/face/

Third-Party Verification
To disclose environmental impact data in a more transparent and reliable manner to our diverse stakeholders, Honda obtained third-party
verification of the following information from Bureau Veritas Japan Co., Ltd.

<Organizational scope of verification> Environmental impact data from Honda Motor Co., Ltd. and 480 consolidated and
affiliated companies in Japan and overseas.

Environmental impact data verified: Energy consumption, greenhouse gas emissions, water use, wastewater volume, waste generated,
waste recycled, waste landfilled, waste sold for reuse*, atmospheric pollutant emissions, (NOx, SOx), VOC emissions*, PRTR emissions*, CO2
emissions from product use (scope 3, category 11)
*Data from Japan only

ENVIRONMENTAL ANNUAL REPORT 2013 01

 Key indicators of Honda s environmental performance
The Road to a Healthier Environment
CARBON DISCLOSURE PROJECT 2nd in Japan
In the Carbon Disclosure Project s (CDP) 2012 survey, Honda earned a
higher disclosure score than in 2011 and was the second-highest scoring
Japanese company in the Global 500*. We also placed in the Carbon
Disclosure-Leadership Index (CDLI) for the second year running.

*Global 500: The 500 largest companies (by market capitalization) that make up the
FTSE Global Equity Index Series.

16th Nikkei Environmental Management Survey 9th place

Honda ranked 9th out of 1,730 manufacturers examined in the 16th
Environmental Management Survey by news publishing company Nikkei
Inc.

Newsweek Green Rankings 2012 TOP 250 Initiatives in Product Development

Honda was chosen among the top 250 global companies in the 2012 Green
Rankings by Newsweek.

Buna-no-Mori Environmental Survey 2012 Rank A

Honda earned the highest rank, rank A, in the 2012 Buna-no-Mori
environmental survey by NKSJ Risk Management, Inc., and was also selected
as a component of the Buna-no-Mori eco-friendly investment fund.

Environment-related external relations activities

Global initiatives

Honda is a member of the World Business

Council for Sustainable Development
(WBCSD), and a member of the WBCSD s
Urban Infrastructure Initiative (UII) Core
Group. In May 2013, the UII presented a
report outlining several proposals to help Initiatives in Japan
Kobe city achieve its sustainable develop-
ment objectives. We took part in the
dialogue with Kobe and in drawing up
plans for sustainable mobility infrastruc- WBCSD-UII
ture. We also are participating in Vision A solutions landscape for Kobe

2050 activities and Sustainable Mobility

Project 2.0.

Honda also conducts various external relations activities in

collaboration with policy makers in each region. We advise regional
and national governing bodies on how to make mobility systems
environmentally sustainable from a technological standpoint, partner
with governments for conducting technology development projects,
and serve on committees held by national government agencies.

Public-Private Partnerships:
E-KIZUNA Project (Saitama Prefecture, Japan),
California Fuel Cell Partnership (California, U.S.), and others

● Reporting period : Fiscal year (FY) 2013 (April 1, 2012 - March 31, 2013). Note: The report also refers to activities in FY2014, as well as to previous ongoing initiatives. Publication of last year s report: June, 2012.
● Organizational scope : This report covers the entire Honda Group, including Honda Motor Co., Ltd. and its 455 consolidated subsidiaries and affiliates (369 consolidated subsidiaries, 86 equity-method affiliates). All reported data covers
to the entire Honda Group unless otherwise noted. Detailed information about the main companies covered by this report can be found in the financial statements issued in June 2013. (The number of companies covered in this report
changed throughout the course of fiscal 2013 due to company mergers and other developments.)
This report features detailed information on environmental initiatives in Japan by major consolidated group companies (listed below), with a special focus on initiatives by Honda Motor Co., Ltd. ■ Honda R&D Co., Ltd. ■ Honda Engineering
Co., Ltd. ■ Honda Access Corporation (website only)
02
 Environmental Headlines in 2012

Reducing and Reporting Environmental Impacts in 6 Regions

  Worldwide

Contents

Top Message Top Message  Striving to Realize the Joy and Freedom of Mobility and a Sustainable Society where People Can Enjoy Life

Honda's six regional environmental committee chairmen look back on

Feature 1 Being A Company Society Wants to Exist in All Corners of the World fiscal 2013 and forward to the years ahead
Feature

Feature 2 The New Yorii Plant, an Experiment in Satoyama Restoration

The Road to a Healthier Environment

Honda Environment Statement / Honda Environmental and Safety Vision

Honda s current recognition and response to environmental issues / Triple Zero: Toward a zero-impact society /
Pursuing the Honda Environmental and Safety Vision Honda Environmental Performance Standards (HEPS) and CO2 reduction scenarios /
Environmental initiatives in our business activities

Biodiversity Initiatives   Biodiversity Guidelines / Collaborating with local communities / Hello Woods activities
Honda

Progress in Meeting Environmental Targets 2020 Product CO2 Emission Reduction Targets / Current progress in achieving the targets / Mid-term plans

Feature Balancing customer satisfaction and the global environment Honda R&D's top 4 discuss the past and future of product development

Next-Generation Our vision of next-generation electric personal mobility and energy generation / Next-generation personal mobility /
Next-Generation Technology Toward an age of personal mobility in the sky
Technology
 
Enhancing and expanding hybrid technologies / Eco-car production and sales expanded in Asia / Lineup additions and localized development expansion in
Automobiles Automobile development China / Rollout of Earth Dreams Technology powertrains / Fit EV leasing begun in Japan / N-ONE release and CR-Z partial redesign / PHEV/EV
demonstration testing in Japan / Alternative energy deployment / Noise reduction technologies / Environmental data in Japan

Expanding application of next-generation global 700-cc engine / New two-cylinder 500-cc engine produced in Thailand /
Motorcycles Motorcycle development
Improving global environmental performance / Motorcycle initiatives in Japan / Environmental data in Japan

Power Products Power product development Miimo robotic lawn mower / Energy diversification

Environmental management promotion structure / Environmental management at Honda business sites / Disclosure of total GHG
 
Global Environmental Management emissions / Expanding environmental accounting worldwide

Global Environmental Impact

Regional Environmental Topics North America / South America / Europe / Asia/Oceania / China / Japan

Current assessment of environmental issues in Japan: Climate change and energy, our greatest challenge / Japans assessment of opportunities and risks of climate
Tackling Environmental Issues in Japan change and energy issues / Honda Environmental Performance Standards (HEPS) / Mid-term plans for operations-related environmental initiatives in Japan

 
Environmental Management in Japan
Environmental management promotion system / Environmental auditing / Environmental compliance and pollution prevention /
Environmental education / Environmental accounting

Environmental Impact in Japan

The Seven Domains of Honda Business Activities

The Seven Domains of Honda Business Activities: Targets and Results

The Seven Domains Product Development Discussion / Environmental initiatives at Honda R&D

of Honda Discussion / Environmental management in the purchasing domain / Energy and resource conservation at suppliers /
Purchasing
Business Activities Zero waste and emissions initiatives at suppliers
Discussion / Flow of energy and materials through production in Japan in FY2013 / Energy and resource conservation /
Production Zero waste and emissions / Honda Engineering Co., Ltd.

Transportation Discussion / Improve transportation efficiency / Use less packaging

Discussion / CO 2 emission reductions at sales companies / Initiatives by automobile sales companies /

  Service
Sales and Initiatives by motorcycle sales companies / Initiatives by power product sales companies

  (3Rs)
Product Recycling Discussion / 3R initiatives in product development / 3R initiatives for parts / 3R initiatives for end-of-life
products

Administration Discussion / Administration activities

Philanthropic Environmental Initiatives Beach clean-up efforts / Watershed conservation / Environmental education

Information  Facilities in Japan that Disclose Environmental Data

Environmental Communication Promoting environmental communication / Environmental publications

GRI Guideline Index

Guideline used: G3 Guidelines, Global Reporting Initiative / G4 Guidelines, Global Reporting Initiative / Environmental Reporting Guidelines (2012), Ministry of the Environment, Japan /
Environmental Reporting Guidelines (2007), Ministry of the Environment, Japan / Environmental Reporting Guidelines (2005), Ministry of the Environment, Japan
Note: Guidelines and methods used to calculate specific categories of data are noted individually in the report.

ENVIRONMENTAL ANNUAL REPORT 2013 03

 Top Message

Striving to Realize the Joy

and Freedom of Mobility
and a Sustainable Society
where People Can Enjoy Life
In 2010, Honda announced its direction for the decade leading up to 2020: to provide
good products to customers with speed, affordability, and low CO2 emissions.
The Honda Environmental and Safety Vision̶to realize the joy and freedom of mobility
and a sustainable society where people can enjoy life ̶was established based on this direction.
Providing the joy and freedom of mobility has been Honda s aim in the development of personal mobility products
since the company s founding. The joy of mobility is not just the pleasure of driving your own car or motorcycle.
It s also the excitement of making discoveries and realizing dreams through the freedom mobility provides.
Realizing a sustainable society where people can enjoy life, on the other hand,
will require us to focus corporate resources on addressing climate change and energy issues as top priorities.
To realize the two components of our Environmental and Safety Vision,
we will lead the industry in offering outstanding environmental and safety performance with products
and technologies that proudly bear Honda s identity.

04 Locations：Forest in Hello Woods, located next to the Twin Ring Motegi speedway
 Direction > Top Message

Global operational reform

To thrive in an ever-changing global economy and market, Honda must transition to a new
global organizational structure that, in every region (the six regions into which Honda has
organized its worldwide operations), consistently rolls out competitive products that target
local needs before other companies.
Specifically, we need to finish the work of assembling an organization that is globally optimized
for producing the best products for all of our customers. This includes building development
capacities for responding quickly to market needs, enacting product design and procurement
structure reform, and further improving production efficiency, all while adapting these
organizations and facilities to national and local industrial infrastructure in rapidly growing
economies in developing nations as well as in mature economies.
The same goes for environmental management. Honda puts climate change and energy at the
top of the list of global environmental issues that it needs to address. To respond to the
environmental laws, standards, and challenges unique to each country and region, we believe
reducing environmental impacts based on firm regional autonomy is the most appropriate
business organization for Honda.

Awareness of the challenges: 2013 a year of action

Last year, we announced estimates of all greenhouse gas (GHG) emissions that resulted from
Honda business activities in fiscal 2012. These figures, calculated in accordance with the
Greenhouse Gas Protocol, the most widely used GHG accounting and reporting standard
worldwide, included data on Scope 3 (which includes emissions from use of sold products), making
Honda the first automaker in the world to release emissions data covering its entire value chain.
In fiscal 2012, Honda emitted the equivalent of 225 million tons of CO2e. Of that, 196 million
tons̶or 87%̶came from the use of Honda products sold in that year (which includes GHGs
emitted across their lifespans now and into the future). Clearly, improving the fuel efficiency of
products must be our core strategy for reducing CO2 emissions, but we think that taking all
available actions to reduce emissions̶regardless of the size of their impact̶is the responsible
approach to take as a corporate citizen.
Until last year, Honda's focus in this area was on doing research to understand the size of our
environmental footprint. The next stage will include monitoring and managing GHG emissions
across our value chain and devising and implementing specific strategies to reduce them, such
as expanding hybrid options to our entire lineup and commencing operation of the
environmentally advanced Yorii Plant. Expanding this approach beyond CO2 emissions to
include all types of environmental pollutants, improving monitoring accuracy, and realizing
further reductions, will be our environmental management policy for the years ahead.

June 2013

Takanobu Ito
President & CEO
Chairman, Honda World Environment
and Safety Committee

ENVIRONMENTAL ANNUAL REPORT 2013 05

 Feature 1

Being A Company
Society Wants to Exist
in All Corners of the World
Honda's six regional environmental committee
chairmen look back on fiscal 2013
and forward to the years ahead
Honda manages its global production and sales networks through an organization divided into six regions: North
America, South America, Europe, Asia & Oceania, China, and Japan. Six regional environmental committees, one for
each region, set their own policies and plans for environmental initiatives based on the global direction and supervise
and evaluate the divisions that carry out these plans. For the publication of this year s report, the six committee
chairmen were gathered and asked to provide a review of activities in fiscal 2013 as well as their future outlook for
global operations.
Tetsuo Iwamura
Honda North America Regional Environmental Committee Chairman

Masahiro Takedagawa
Honda South America Regional Environmental Committee Chairman

Manabu Nishimae
●China Honda European Regional Environmental Committee Chairman
●Europe
●Japan ●North America Hiroshi Kobayashi
Honda Asia & Oceania Regional Environmental Committee Chairman

Seiji Kuraishi
●Asia & Oceania Honda China Regional Environmental Committee Chairman
●South America
Sho Minekawa
Honda Japan Environmental Committee Chairman

Interviewer: Michio Shinohara, General Manager,

Environment & Safety Planning Office

06
 Direction > Feature

Honda South America

Regional Environmental Committee Chairman
Masahiro Takedagawa

"In 2014 we will begin operating a wind farm that will satisfy
all the electricity needs of our automobile plant in Brazil."

What is each region like?

CO2 emission limit for passenger cars of

First, please tell us what defines your region in terms of market 95 g/km̶one of the lowest in the world̶by

characteristics and environmental challenges. 2020, environmental regulations across

Europe are also becoming increasingly strict.

●Iwamura: North America is in many ways an environmentally

advanced region with very eco-conscious public and private ●Kobayashi: Asia and Oceania is a

sectors. This is true not only of the U.S., which has the most very broad region that extends from

stringent environmental regulations in the world, but also Pakistan in the west to South Korea in

Canada and Mexico, which tend to follow U.S. regulations. the east, and as far south as Australia

So as a whole, North America is a region that's rather tough and New Zealand. As a result, a

on environment requirements. At the center is the U.S.; wide divergence in environmental

its government makes decisions based on hearings with awareness between countries is one

various private sector interests. Honda engages in a wide characteristic of this region. Within

range of communication activities to take advantage of these that context, the automobile market

opportunities and convey to the government our stance and in India and other emerging countries

how companies should act on key issues, and get those ideas is growing quickly, which has been

reflected in long-term environmental policies. met with moves in these countries to introduce more progressive
environmental regulations. This region also has the highest

●Takedagawa: South America's largest market, Brazil, has for sales of Honda motorcycles, so what we do to the environmental

the last 40 years been promoting the use of sugar cane-derived performance of motorcycle products here will have a large impact

bioethanol fuel as a national policy. During that time, flex-fuel cars on Honda elsewhere.

and motorcycles have moved into the mainstream. Other innovative

efforts include the development of the world's largest environmental ●Kuraishi: China is now the largest mobility market in the world,

protection system, a system to monitor the Amazon rainforest using selling roughly 20 million cars and 25 million motorcycles a year.

satellite technology, and the passing of an environmental crimes This has led the national government to set very high environmental

law, which is unusual on a global level. National environmental targets and ordinary people to take more interest in environmental

programs outside Brazil vary widely, so today I would like to talk issues. The actual response to these issues is still inadequate when

mostly about Brazil, which is the you look at, say, the problem of fine-particle pollution, but the

most important market for Honda environment is, as you would expect, a major pillar of Honda's

in South America. business in China. Looking to the future, we are actively expanding
the application of hybrid technologies for automobiles and

●Nishimae: Europe has watched electronic fuel injection1 for motorcycles, and aim to be the most

its automobile market contract environmentally responsible automaker as we continue growing in

in a deteriorating economic this market.

environment, from 16 million

units in 2006 to less than 12 ●Minekawa: Japan's triple disaster of two years ago: the earthquake,

million units last year. Consumers tsunami, and nuclear meltdown, have had a huge impact on the

are wanting smaller and more minds of Japanese people. Since then, customer expectations

fuel-efficient vehicles. Another with regard to sustainability and renewable energy have risen

notable trend in recent years has been substantially, meaning that companies who are failing to respond

the dominance of diesel, which now decisively to these expectations will be left behind. Furthermore,

accounts for more than 55% of the local public transport systems are going bankrupt more often due to

market. Diesel engines with a capacity the decline of Japan's rural population, which is increasing the need

of 1.6-liters or less are particularly for personal vehicles as a means of transportation. Honda hopes to

popular among fuel-efficient models. offer viable solutions to issues like these.

With the EU targeting a mandatory 1. Programmed Fuel Injection (PGM-FI)

Honda North America
Regional Environmental
Committee Chairman
"In North America, we've begun the highly consequential mission
Tetsuo Iwamura
of trying to meet the new fuel efficiency standards set for 2025."

ENVIRONMENTAL ANNUAL REPORT 2013 07

 Feature 1

Honda Asia & Oceania Regional Environmental Committee Chairman

Hiroshi Kobayashi

"Supplier selection and development is the key to expanding

local procurement and production in Asia."

Fiscal 2013 in review

of transport within the complex

Thank you for your informative description of each region. Next, European distribution system.

what were the most important events that happened in your region
in fiscal 2013, on both the business and environmental fronts? ●Kobayashi: Asia & Oceania
po sted spec ta cul a r business

●Iwamura: North America launched in April 2012 a Green Dealer results in fiscal 2013. Automobile

program for Acura dealers and Honda automobile dealers in the sales volume exceeded prior year

U.S. The program is meant to encourage a stronger commitment results by a wide margin in all

to environmental conservation by awarding silver, gold, or countries and set a new all-time

platinum status to dealers based on their environmental efforts record for the region. Thailand,

and achievements. By the end of fiscal 2013, 40 dealers were India, Indonesia, and a few

awarded, and we plan to increase this to 100 dealers by the end other countries posted their own

of fiscal 2014. We also established a partnership with a company record sales. A new power product

to lease solar equipment to our customers dealers to encourage sales record was also set for the

them to install solar. In production, our transmission plant in Ohio region. Environmentally, we've been pushing hard to reduce CO2

announced in January 2013 plans to develop and begin operation emissions from product use, for example by expanding our lineup

of a wind farm by the end of 2013. The wind farm is expected to of electronic fuel injection-equipped motorcycles in Indonesia

cover about 10% of the plant's electricity needs. and raising fuel efficiency levels for new motorcycle models in
Thailand and India. For automobiles, we began local production

●Takedagawa: In South America, we held two regional of hybrid vehicles in Thailand and Malaysia. 

environmental committee meetings where we discussed

environmental performance at production sites in each country ●Kuraishi: China saw its second consecutive year of declining

and exchanged ideas for improvement. An increasing number of automobile sales. This was largely due to impacts from the

sites are using smart meters and switching from liquid paint to disaster in Japan and flooding in Thailand two years ago, and the

powder coat. Fuel-efficient products were released, including the Senkaku Islands issue last year. To promote the popularization

Civic and CR-V, both equipped with Eco Assist, and the PCX150 of hybrid vehicles, we introduced the Insight, CR-Z, and ILX

scooter with an idling stop system. In transportation, we worked hybrid, and set the stage for full-scale adoption of eco-cars

to reduce both cost and CO2 emissions by increasing the number by hosting test-drive events and demonstrating the Fit EV in

of motorcycle units per land shipment and by shifting to marine Guangzhou. Contrastingly, we succeeded in expanding our share

transport. of the motorcycle and power equipment markets. In production,

Dongfeng Honda launched a second plant and Guangqi Honda

●Nishimae: In Europe, we were excited a third production line, both of which were designed for better

to introduce a small, 1.6-liter diesel environmental performance and associate comfort, by recycling

engine̶which was a highly anticipated waste heat and using more natural light in offices, among other

component business-wise̶in the improvements.

Civic, which also marked the debut

of Earth Dreams Technology in the ●Minekawa: Japan achieved a significant increase in automobile

region. In spring of last year we started sales in 2012, the driving force behind which was the release of

demonstrating a new electric scooter in the first mini-vehicle in Japan to feature an Earth Dreams Technology

Barcelona, Spain, and we also released powertrain. We also worked on expanding our hybrid lineup, and the

a robotic lawn mower under the name customer response to these efforts showed us that environmental

Miimo. We're making continued efforts awareness and the demand for better fuel efficiency is getting stronger

to reduce CO2 emissions, for example and stronger. We also increased solar generation capacity at Honda

by installing solar panels at plants and dealers and added a web page showing in real time how much solar

parts warehouses, and by searching electricity is being generated at Honda operating sites and dealerships,

for more efficient routes and modes which is a major step forward in communicating effectively with our

Honda European Regional Environmental "In Europe, we will bolster our position by revamping
Committee Chairman
Manabu Nishimae
all automobile engines over the next three years."

08
 Direction > Feature

Honda Japan Environmental Committee Chairman

Sho Minekawa

"R&D, production, and sales divisions need to work together

and figure out how to get satisfying products to more people."

stakeholders in Japan. These achievements will form the basis for motorcycle reputation in Europe,
company efforts in fiscal 2014. the biggest market for sport-touring
crossover bikes, by leveraging the

Strategies and ambitions for the future fuel-efficient NC700 series. Honda's
approach in Europe for the coming
It appears that progress is being made in both business and the years will be about bolstering our
environment in each region, with the right balance being struck position as a company society wants
between the two. In closing, please tell us your region's action to exist while thinking about the
plan for business and the environment in the years ahead. environment and offering advanced
environmental technologies in all
●Iwamura: In North America, we've begun the highly products̶automobiles, motorcycles,
consequential mission of trying to meet the new fuel efficiency and power equipment.
standards set for 2025. If we don't clear these demanding targets,
we won't be able to continue doing business. Not only do we ●Kobayashi: Asia and Oceania is expected
need to strengthen the competitiveness of our hybrid lineup but to continue showing impressive growth, but environmental
we also need to dramatically increase the fuel efficiency of our regulations in a number of countries will become increasingly
gas-engine models. Companies that accomplish this efficiently, strict. To get the upper hand in this environment we need to
quickly, and cheaply will be the ones to flourish in this market. expand local procurement and production and find and develop
For Honda to flourish, we will bring to bear all the power we have new local suppliers. The key to future business is developing
as a company, based on close coordination between front-line suppliers that can share Honda's position on the environment
associates in development, manufacturing, and sales. and will work with us to reduce impacts. Although awareness and
activity vary between countries, we hope to speed up progress
●Takedagawa: In South America, we adopted the South America by actively promoting the sharing of best practices and bringing
Honda Environment Statement at a regional environmental everyone up to the same level.
committee meeting in February 2013. The declaration articulates our
decision to put to use all human creativity and wisdom and do our ●Kuraishi: In China, Honda takes it as its mission to actively
very best to achieve environmental impact reductions and sustainable increase penetration of eco-conscious engines, the most prominent
business activities. As a way of acting on our promise, we plan to being the hybrid engine. To that end, we are making preparations
develop enough wind capacity to satisfy all the electricity needs of our to begin local hybrid production within the next three years. As
automobile plant in Brazil, which we aim to become the environmental leader and offer the most
produces 160,000 units per year. fuel-efficient products in each category, we will also strive to
The wind farm is scheduled to go deliver outstanding value that satisfies our Chinese customers in
into operation in September 2014 areas beyond environmental performance as well. By doing so, we
(see page 48). For products, we hope to be a brand that is well-loved and that encourages positive
will market new eco-conscious excitement for the future.
motorcycle and automobile
engines under the name FLEX ●Minekawa: In Japan, public expectations surrounding renewable
one and engage in branding energy and the environment have risen tremendously. Honda's
activities to show how Honda is an technological answer to those expectations actually already
environmental leader. exists. All that's left is to determine how affordably we can provide
the technologies to our customers. R&D, production, and sales
●Nishimae: In Europe, we plan divisions need to work together to figure out how to deliver good
to meet customers' needs for low products to customers with speed, affordability, and low CO2
emissions, high fuel-economy emissions. Solving this problem is an important key to achieving
by revamping all automobile higher growth for our business.
engines over the next three years.
We hope to maintain our strong Thank you all for your time today.

Honda China Regional

Environmental "In China, we're making preparations to begin
Committee Chairman
Seiji Kuraishi local hybrid production within three years."

ENVIRONMENTAL ANNUAL REPORT 2013 09

 Feature 2

The New Yorii Plant, an Experiment in Satoyama Restoration

Welcome Center
Wall-mounted
painting robot

East biotope 

West biotope

Rooftop solar array under construction

March 2013, Honda finished construction on a new 250,000-vehicle plant in Saitama, Japan. Set to begin operating in July, the
Yorii Plant is not only a state-of-the-art manufacturing compound boasting world-leading energy efficiency and the most advanced
equipment available, but, with more than 30% of its land area devoted to vegetation and riparian habitat, it is also ecologically
responsible, specially designed for building harmonious relationships with the surrounding human and biological communities.

Yorii designated as leader of global

Honda manufacturing
with a natural gas-powered cogeneration system that
In July 2010, Honda announced that the Yorii Plant will be will meet 28% of its electrical and thermal energy needs,
indispensable in efforts to establish the highly sophisticated reducing the plant's peak power demand by 45%. Using
next-generation manufacturing technologies necessary for energy from the system, which is about twice as efficient
the production of environmentally responsible products as energy from the grid, will cut emissions by roughly
and development of low-carbon manufacturing. Equipped 3,000 t-CO2 per year.
and designed to function as one of the leader plants in Japan
of Honda's manufacturing sites in 27 countries, the Yorii ● New paint technologies reduce CO2 emissions by 40%
Plant is absolutely packed with cutting-edge environmental Body coating processes at the Yorii Plant will use a newly
technologies. developed paint technology called Honda Smart Ecological
Paint as well as a newly developed wall-mounted robotic
● Product specialization yields 30% reduction in energy use painting system. These innovations result in a 40% shorter
Customizing the plant for production of compact coating line and 40% fewer CO2 emissions compared to
vehicles̶such as the new Fit to be released this year̶and conventional lines.
loading it with dedicated machinery and technologies has
resulted in an extremely efficient production system. In Toward better relationships with life of all
fact, combined with the latest energy conservation and kinds
management technologies, this system uses 30% less
energy per unit1. The Yorii Plant is not just about cutting-edge hardware. It is
also a testing ground for pioneering efforts in community
● 2.6 MW of solar power̶the most of any auto factory in Japan engagement and environmental conservation. Efforts here
Installation of Honda Soltec-brand CIGS thin-film solar will serve as a model for other Honda plants around the world.
panels on rooftops and other surfaces is underway, with
plans to increase total generation capacity to 2.6 MW by ● Built to support healthy, active ecosystems
August 2013̶the most of any auto factory in Japan. This is Before the plant's construction, Honda hired experts to
enough to power 459 typical Japanese homes2, and should survey the site and conduct an environmental assessment.
cut CO2 emissions by roughly 1,200 tons per year. Their survey showed that the site and the area around
it was once an expansive satoyama environment, one
● Produces 28% of the energy it uses through cogeneration that in modern times had fallen into disuse. Meanwhile,
Faced with nationwide restrictions on electricity use the environmental impact assessment showed that the
following the 2011 disaster, the Yorii Plant was equipped construction of a plant here would have, as expected, a

1. Compared to the Saitama Factory s Sayama Plant

2. Honda calculation (annual electricity use of typical Japanese home: 5,650 kWh; CO2 emission factor: 0.464 t-CO2/MWh, fiscal 2012 figure published by Tokyo Electric
Power Co., Ltd.)
10
 Direction > Feature

Green corridor Some of the rare animal and plant species living near Yorii Plant

Yorii Plant

Ogawa Plant

Google Maps aerial photo (partially edited)

The area between the Yorii Plant and nearby Ogawa Plant forms a Top: Rare animals - Tokyo salamander (Hynobius tokyoensis), Stone loach (Lefua echigonia), Japanese firefly (Luciola
broad ecosystem that was preserved to keep wildlife populations cruciata), Great purple emperor (Sasakia charonda)
from being separated. Restoration and conservation efforts are Bottom: Rare plants - Hakuun-ran (Vexillabium nakaianum), Tokyo wood fern (Dryopteris tokyoensis), Hardy orchid
happening throughout this area. (Bletilla striata), Japanese bugbane (Cimicifuga japonica)
Biotopes and other areas for conserving and creating new habitat for rare species were included in the plant
construction plans. Biodiversity surveys and management will be conducted regularly even after the project is over.

East biotope Reintroducing rare species

Rice paddy
Rare species were captured,
Regulating reservoir bred, and reintroduced to
the biotope under expert
guidance. Sur veys l ater
showed the species were
establishing themselves
Green Sunlit Shaded and thriving.
space wetland wetland

The east biotope was publicized at a press conference in April 2013. Tokyo salamander (left), Stone loach (right)

sizable impact on the surrounding environment. habitat for rare species. From the habitats of the Tokyo
Facing these findings head-on, Honda decided that the salamander, stone loach, and Japanese firefly̶three species
most responsible thing to do as a company that strives to that have difficulty relocating and were thought to be
operate in harmony with its surroundings would be not particularly vulnerable to the construction̶that could not
only to minimize the impact of the plant's construction on be saved, individuals were captured and bred indoors and
the environment but to stimulate the natural environment then later reintroduced to the biotopes.
through the creation and continued maintenance of new
habitat, and restore the satoyama to its original condition. ● Conserving rare plant species
Rare plant species, such as the Tokyo wood fern, Hardy
● 16,000 m2 of life-sustaining biotope orchid, and Japanese bugbane, were conserved via
Satoyama are rural areas in Japan where humans have transplantation. The Hakuun-ran, a type of orchid that was
actively managed and taken care of the natural environment on Saitama Prefecture's endangered species list at the time,
while sustainably benefiting from the services they provide. was given special attention. The population was preserved
The neglect of a satoyama environment causes it to by propagating it through artificial pollination and growing
deteriorate, adversely impacting the wildlife it supports. them in sterile culture media.
Honda undertook to conserve and even create new habitats
for animals and plants living in the site and the surrounding ● Increase in rare species confirmed
area, particularly species endemic to Yorii. We dedicated As a result of these efforts, surveys confirmed that the
326,000 m2, or 34%, of the site's 950,000 m2 to vegetated number of rare animal and plant species on site has been
land and riparian habitat for wildlife. increasing since before construction of the plant.
The east and west biotopes, which comprise mixed
woodlands, streams, rice paddies, and wetlands, total ● Rare animals 69 species (2007) → 73 species (2010-2012)
16,000 m2 and are given central importance in Honda's ● Rare plants 29 species (2007) → 35 species (2010)
effort to cultivate a diverse ecosystem at the Yorii Plant. ● Number of rare species confirmed per area of vegetated land
6 species/ha (2007) → 15 species/ha (2010)
Special care was also taken to ensure that plants and
animals can move freely from these biotopes to other
vegetated land and wetland on site, and farther to In a program developed by the Japan Business Initiative for
unmanaged areas beyond the plant. This continuous Biodiversity and Tohoku University for measuring the
biological community forms a green corridor1 that extends success of eco-conscious land use projects and conservation
as far as the Ogawa Plant about two kilometers away. initiatives2, the Yorii Plant scored an impressive 84 out of
100.

Surveys show positive trend in biodiversity By continuing to support and expand conservation

conservation initiatives like these, Honda will strive to build relationships

of symbiosis and mutual growth between the Yorii Plant and
● Conserving rare animal species the surrounding communities.
During construction, Honda took utmost care to preserve

1. An unbroken stretch of wildlife habitat preserved within a developed area.

2. A 100-point self-assessment developed for evaluating the contribution of a land use project to biodiversity conservation, as measured for example by the area, quality,
and organizations and systems dedicated to management of vegetated land.
ENVIRONMENTAL ANNUAL REPORT 2013 11
 The Road to a Healthier Environment

Honda s approach to environmental initiatives

(1) Based on our basic goal of reducing environmental impacts at
every stage in the life cycle of our products, we (2) strive to realize
the joy and freedom of mobility and a sustainable society where
people can enjoy life. We (3) recognize climate change and
energy issues as the greatest challenge to our business, resource
problems as a major challenge, and biodiversity as a serious
concern. We established (4) a future vision to achieve zero CO2
emissions, zero energy risk (through our energy management
Honda global
brand slogan technologies), and zero waste to tackle these challenges, and
announced and are now implementing concrete measures to do
this (5) for our products and (6) in our business activities.

Directions for the 21st century

1. Honda Environmental Statement

2. Honda Environmental
and Safety Vision
Striving to be a company Realizing the joy and freedom of
that society wants to exist
mobility and a sustainable society Honda global
Creating where people can enjoy life environmental symbol
the joys
Ensuring the
Expanding joys for the
the joys Next Generation 3. Assessment of environmental issues
Initiatives,
Open-minded,
Challenge, Co-evolution Greatest challenge Major challenge
Concern
Climate change Resource
Biodiversity
and energy issues problems
Shareholders
株主 Society 地域
Local
and
投資家 社会
communities
investors

Safety Operations Environment

販売会社
Dealers
Quality
お取引先
Suppliers 4. Honda s vision for future operations

CSR お客様
Customers 従業員
Associates

Objectives Stakeholders
Fundamental Zero CO 2 emissions
Beliefs using original
Company Management renewable energy
Principle policies

Honda Philosophy

Zero energy risk Zero waste

Honda Approach to CSR

Propelled by the Honda Philosophy, we set our course
on being a company that society wants to exist by 5. Product-based initiatives 6. Operations-based initiatives
sharing joys with people throughout the world.

12
 Honda Environment Statement

Honda Environment Statement

Honda has endeavored to solve environmental problems since the 1960s. We introduced the Compound Vortex Controlled
Combustion (CVCC) engine, becoming the world’s first automaker to comply with the 1970 U.S. Clean Air Act—a challenge
thought by many at the time to be insurmountable. In 1992, we released the Honda Environment Statement to articulate the
basic stance we had developed until that time to reduce environmental impacts at every stage in the life cycles of our products.
Today, this Honda Environment Statement is the foundation upon which we carry out all of our environmental efforts.

Direction
Honda Environment Statement
As a responsible member of society whose task lies in the preservation of the global environment,
the company will make every effort to contribute to human health and the preservation of the global
environment in each phase of its corporate activity. Only in this way will we be able to count on a
successful future not only for our company, but for the entire world.

We should pursue our daily business interests under the following principles:

1. We will make efforts to recycle materials and conserve resources and energy at every stage of our prod-
ucts’ life cycle from research, design, production and sales, to services and disposal.

2. We will make every effort to minimize and find appropriate methods to dispose of waste and contami-
nants that are produced through the use of our products, and in every stage of the life cycle of these
products.

3. As both a member of the company and of society, each associate will focus on the importance of mak-
ing efforts to preserve human health and the global environment, and will do his or her part to ensure
that the company as a whole acts responsibly.

4. We will consider the influence that our corporate activities have on the local environment and society,
and endeavor to improve the social standing of the company.

Established and announced in June 1992

Honda Environmental and Safety Vision

We announced that our direction in the years leading up to 2020 would be to provide “good products to customers with speed,
affordability, and low CO2 emissions”. We dream a society where everyone can safely and confidently go anywhere and the
Honda Environmental and Safety Vision was set. The vision expresses our passionate desire to contribute to the sustainable
growth of society and harmony between people so we can continue to deliver excitement through products and services that
support personal mobility and a better life in general.

Honda Environmental and Safety Vision

Realizing the joy and freedom of mobility

and a sustainable society where people can enjoy life

In working to achieve this vision, the following objectives shape our environmental initiatives around the world:
● At each stage of a product’s life cycle (products, corporate activities), Honda aims to
・Minimize the use of fossil fuel and resources newly recovered from the Earth
・Minimize environmental impacts, including greenhouse gas emissions
● Honda aims to reduce to zero greenhouse gas emissions from Honda products used for mobility and in people’s everyday lives

We established “Blue Skies for Our Children” as a global environmental slogan expressing our commitment to do more to
realize our environmental and safety vision. The graphic on the left symbolizes the global environmental slogan.

ENVIRONMENTAL ANNUAL REPORT 2013 13

 Pursuing the Honda Environmental and Safety Vision

Pursuing the Honda Environmental and Safety Vision

In working toward the Honda Environmental and Safety Vision for the future, we objectively assess current environmental
problems, analyze the kinds of risks and opportunities they represent, and respond in various ways. Honda is promoting en-
vironmental initiatives in both business activities and product development, with the aim of eventually becoming a company
with zero environmental impact.

Honda’s current recognition and response to environmental issues

■ Current assessment of environmental issues ronmental conservation. While these environmental issues
pose risks to our business continuity, they also present op-
● Climate change and energy issues are our greatest challenges portunities to create and expand new businesses. Honda
To continue doing business across the globe as a member considers it essential to engage in business activities and
of society and to make progress toward the Honda Envi- decide and execute specific measures, having sufficiently
ronmental and Safety Vision, we must correctly assess the assessed these risks and opportunities.
environmental issues that exist in the world today and Accordingly, we have compiled all of the major opportuni-
the way in which Honda business activities relate to and ties and risks we currently expect from climate change and
influence them. Accordingly, Honda has organized various energy issues, and have been taking measures in response.
environmental issues and identified those that pose the
Honda’s assessment of opportunities and risks of climate change
greatest risk to our business and stakeholders. As a global
and energy from a global perspective
corporation supplying mobility products, we see climate
change and energy issues as the greatest challenges facing Incentives to switch to
Changing consumer
values (emphasis on
products that use next- environmental performance)
the company, followed by resource problems.　 generation energy Energy diversification (e.g.,
(e.g., electric/hybrid vehicles, deployment of smart community
Honda’s general assessment of environmental issues from a solar power)
Perceived opportunities

(see note) technologies)

global perspective Tighter regulation of product-
related GHG emissions

Climate change,
Biodiversity energy issues
Tighter regulation of
Direct operational risks from operations-related GHG
Air, water, and soil rising sea levels and extreme emissions
Stakeholder concerns

pollution weather events

Waste Worsening resource problems
Substances of Resource Increasing reporting
concern problems requirements for GHG
emissions

Noise/
Vibration Perceived risks

●Measures based on risk and opportunity assessment

To minimize the regulatory risk our products face as emit-
Impact on Honda Business Activities
ters of GHGs, we set forth CO2 emission reduction targets
●Environmental management system for our automobiles, motorcycles, and power products for
To organize and analyze in a timely manner the impacts of 2020. Major initiatives to reduce CO2 emissions include
various environmental issues on our business, particularly the introduction of the new Earth Dreams Technology hy-
climate change and energy, and to develop and execute brid systems for automobiles, and the marketing of elec-
specific measures for addressing them, we have construct- tric vehicles (page 30).
ed a comprehensive global management system (page In response to changes in consumer awareness and grow-
42). Based on this system, we have established our own ing energy diversification needs, we are continuing dem-
CO2 emission reduction targets (page 22), considered to onstration testing of electric mobility products in Japan,
be the principal driver of climate change, and are carrying the U.S., and China for the establishment of a future smart
out various initiatives to realize the Honda Environmental mobility society. We also are accelerating development
and Safety Vision, such as stepping up efforts in each re- projects, having completed the construction of a demon-
gion across the globe to achieve these targets. stration Honda Smart Home System house (page 28) and
a solar-powered hydrogen station (page 34) in 2012.
■ Assessment of business activity risks and opportunities We are working to reduce GHG emissions in each region
●Risks and opportunities relating to climate change and energy issues and domain of our business in order to minimize regula-
Honda’s response to the key challenges of climate change tory risk relating to emissions from each business site. We
and energy issues does not just involve initiatives for envi- compile the results of our efforts and make them known to
Note: Smart communities: Communities that, through broad partnerships be-
tween governments and private entities in the fields of next-generation energy
infrastructure, telecommunications, traffic systems, and various products and
services, are engineered to be more efficient, self-sustaining, and dynamic.

14
the public once a year through this Environmental Annual ties relating to climate change and energy issues by ana-
Report. lyzing them from three different perspectives: by product
We see the increasing scarcity of resources stemming categories (motorcycles, automobiles, and power prod-
from the response to climate change and energy issues ucts), with a focus on our business and product develop-
as another major challenge. In recognition of the risk of ment operations; by region, which is based on our unique
resources becoming depleted, more difficult to obtain, regional management structure; and by function, such as

Direction
and more expensive to dispose of, we are developing al- production and sales. The Honda World Environment and
ternative technologies, technologies to reduce, reuse, and Safety Committee assesses these risks and opportunities
recycle these resources, and we are also diversifying our from a global perspective, the findings of which are then
supply chain. In fiscal 2013, we actively engaged in mea- used by our Regional Operations (regional environmental
sures such as establishing a scheme for the closed-loop re- committees), Business Operations and Functional Opera-
cycling of rare earths1 extracted from nickel metal hydride tions in the formulation of various management policies
batteries for hybrid vehicles (page 80). and strategies, such as in formulating and updating our
medium-term plans for environmental initiatives.
●Risk management led by the World Environment and Safety Committee We conduct this risk management process every six
We clarify our understanding of such risks and opportuni- months and as needed.

Triple Zero: Toward a zero-impact society

< Zero energy risk >

■ Giving shape to the Honda Environmental
In response to energy issues, our long-term goal is to
and Safety Vision
achieve zero energy risk by becoming energy self-sufficient
through the use of solar-powered hydrogen stations, and
by raising the efficiency of environmental management
through innovations in energy management technologies.
To get there, we will reduce energy risk by cutting energy
Zero CO2
emissions using CO2 use through product fuel efficiency improvements, and
original renewable Emissions by diversifying energy sources through the deployment of
energy
hybrid and other electromotive technologies.
Progress in this area will also lead to reduced risk for
Energy
Waste Honda’s business activities.
Risk

Zero energy risk Zero waste < Zero waste >

In response to resource problems, our aim is to completely
●Triple Zero: The ultimate zero-impact society close the loop for all resources and bring product life-cycle
In order to realize the Honda Environmental and Safety waste down to zero. We will do this by developing tech-
Vision—our vision for the future—we are engaging with nologies to shift away from using precious resources, by
climate change, energy and resource issues through our developing and perfecting reduction, reuse, and recycling
technology and business activities, with the aim of creat- (3R) technologies, and by reducing water resource use.
ing a zero-impact society. As a specific model for this, By reducing and eliminating the use of hazardous chemi-
Honda has announced the Triple Zero concept. cals as well as waste, we will strive to eliminate all materi-
als from our products and business activities that have an
< Zero CO2 emissions through renewable energy > adverse effect on human health and the environment.
In response to climate change, our long-term goal is to de-
ploy solar power and other renewable energy systems to ●Triple Zero symbols
bring well-to-wheel2 CO2 emissions down to zero. In this year’s report, technologies, products, and initiatives that
contribute to the realization of Triple Zero are marked with one
To get there, we will develop the technologies needed to
of three Triple Zero symbols.
reduce and eliminate emissions, while at the same time Waste
reduction/
CO2 emission
steadily reducing product life-cycle emissions and emis- reduction/
elimination
elimination
or 3R technology
sions from business activities through a range of initiatives technology
Energy risk
reduction/
including product fuel-efficiency improvements and in- elimination
technology
creasing efficiency in product transportation.
1. Read more about the recycling of rare earths in CASE 17 of “Environmental Documentary Honda Face.” (http://world.honda.com/environment/face/2012/)
2. Well-to-wheel: Typically, all steps from extracting petroleum resources to their use as fuel in a vehicle. It can also refer to the life cycles of non-petroleum energy re-
sources, from generation to their final use in propelling a vehicle.

ENVIRONMENTAL ANNUAL REPORT 2013 15

 Pursuing the Honda Environmental and Safety Vision

Honda Environmental Performance Standards (HEPS) and CO2 reduction scenarios

■ Scenarios for achieving zero CO2 emissions

Hi Efficient Products
● Reducing CO2 emissions in three stages Products that emit less CO2 emissions because of im-
To achieve zero CO2 emissions, one of the three objectives proved internal combustion engine efficiency. This cat-
of Triple Zero, our aim is to eliminate the life-cycle emis- egory includes products that incorporate technologies for
sions (emissions from all stages in the life of a product, improving fuel combustion and transmission efficiency
from its manufacture using raw materials, to customer use, and reducing friction between engine parts.
to disposal) of all Honda products, including through such Compliance is determined based on how well a product re-
strategies as renewable energy carbon offsets. duces or helps reduce CO2 emissions during use compared
However, given that many mobility products today still to preceding models.
run on fossil fuel burned in an internal combustion en-
gine, zero CO2 emissions is not something we can achieve Innovative Products
overnight. Products that emit less CO2 because they use an envi-
That is why we have developed three scenarios to guide us ronmentally innovative technology or alternative energy
through steady reductions, and ending with the complete source. This category includes motorcycles that incorpo-
elimination of CO2 emissions. These scenarios, which are rate Honda’s patented Idle Stop System, automobiles that
to be pursued in parallel, are: 1) Reduce emissions through incorporate hybrid technologies or direct-injection engine
efficiency improvements of internal combustion engines, technologies, and power products with a new electronic
2) Reduce emissions by environmentally innovative tech- governor technology for regulating engine speed. Alterna-
nologies and introducing energy-diversification, and 3) tive energy technologies include motorcycles and auto-
Eliminate emissions through the use of renewable energy mobiles that can run on ethanol, and power products that
and total energy management (see figure below). can run on gaseous fuels.
Compliance is determined based on how well a product re-
● Honda Environmental Performance Standards duces or helps reduce CO2 emissions during use compared
To move our products along these scenarios, in fiscal 2012 to preceding models.
we established the Honda Environmental Performance
Standards (HEPS), an independent product classification Revolutionary Products
and certification system designed to shed light on how Products that reduce or eliminate CO2 emissions by har-
Honda products are contributing to achievement of the nessing renewable energies or facilitating total energy
three scenarios outlined above. Under HEPS, products are management. This category includes products that in-
grouped into three categories, each with its own require- corporate electromotive technologies or technologies for
ments for certification. generating or using renewable energy (e.g., hydrogen fuel
By making all new Honda products compliant with one of for automobiles, solar cells for power products).
the three standards, we will make steady progress toward
realizing zero CO2 emissions.

Product-based scenarios for addressing climate change and energy issues

Evolution of Life-cycle CO2 emissions

environmental 1) Hi Efficient Products
technologies

1) Efficiency improvement
technologies for internal
combustion engines
2) Innovative Products
2) Environmental-innovation
and energy-diversification
technologies 3) Revolutionary Products
3) Renewable energy
technologies

Fossil fuel use Diversified energy use Renewable energy use Energy management technologies

Evolution of energy technologies

16
 Cumulatively, this brings the number of HEPS-compliant
■ HEPS-compliant models in FY2013
products to 66 motorcycle models, 83 automobile models,
● 38 HEPS-compliant models released in FY2013 and 42 power product models, or 191 models in total.
We reviewed products to see how many met the HEPS By region, 67 models in Japan, 48 models in North Amer-
requirements. In fiscal 2013, 18 motorcycles models, 16 ica, 58 models in Europe, 28 models in South America, 63
automobile models, and 4 power products—a total of 38 models in Asia & Oceania, and 26 models in China are now

Direction
models—were HEPS-certified. HEPS-certified.

● Examples of HEPS-compliant models in FY2013

Hi Efficient Products Innovative Products Revolutionary Products

Products designed to reduce
Products with a more efficient innovative environmental
or eliminate CO2 emissions by
technologies or unconventional
Definition internal combustion engine that
energy sources that emit less
harnessing renewable energies
emits less CO2 or facilitating total energy
CO2
management
Performance
parameter CO2 emissions from product use
Motorcycles

Super Cub C50 PCX150 Integra MSX EV-neo

CBR125R Dio110 XRE300 CB300R Kushi

Automobiles

N-ONE Brio Accord PHEV City CNG Fit EV

Compliant
products
(examples)

ILX Crosstour Civic Diesel Fit twist Flex FCX Clarity

Power products

EU9iGP HSM1390i Solar modules Graspa HRE330

LPG generator hybrid snowblower electric lawnmower

GX390 engine GX690 engine

MCHP1.0 household Salad CG FFV300 Monpal ML200 Miimo300

cogeneration unit gaspowered tiller scooter robotic lawnmower

Global number of HEPS-compliant models Number of HEPS-compliant models by region (FY2013)

■ Hi Efficient Products ■ Innovative Products ■ Revolutionary Products ■Power products ■Automobiles ■Motorcycle
Models
Motorcycles Automobiles Power products 100
Models Models Models
100 100 100 80
67
83 63
80 80 80 60
58
66 67 48
60 60 54 60
48 40
40 38
42 28 26
40 40 40 36
20
20 20 20
0
0 0 0 Japan North Europe South Asia/ China
2011 2012 2013 (FY) 2011 2012 2013 (FY) 2011 2012 2013 (FY) America America Oceania

1. FY2011 data were calculated based on standards set in FY2012.

2. Certain certifications were corrected following a reassessment of performance data.

ENVIRONMENTAL ANNUAL REPORT 2013 17

 Pursuing the Honda Environmental and Safety Vision

Environmental initiatives in our business activities

Reducing the amount of CO2 emitted by our products is not The seven domains of Honda business activities
all we are trying to do for the environment. Given our phi-

losophy of reducing impacts across entire product life cycles,

we were quick to start reducing the environmental impacts

of our business activities themselves. Specifically, we divided

our business activities into seven domains and have sought

to reduce impacts by being aware of all the factors in each

Administration

domain that place stress on the environment.

We believe that steadily reducing environmental im-

pacts from both our business activities and products
will help us achieve the Honda Environmental and
Safety Vision and also lead to recognition of Honda as
a company society values.

Environmental efforts based on life-cycle assessment

Honda Business Activities Honda’s Response

Reduce environmental impacts Reduce environmental

from business activities impacts from products

Life cycle stages Factors considered to Major initiatives Product-based

in Honda's business activities impact the environment in each domain initiatives

Greenhouse gases Make products

Exhaust emissions ● Promote “green laboratories” HEPS-compliant
Product
Raw materials ・Energy and resource conservation
development Noise/Vibration ・Zero waste and emissions1 initiatives
Substances of concern

● Promote “green purchasing”

Greenhouse gases ・Environmental management
Purchasing ・Energy and resource conservation Hi Efficient
Raw materials
Waste at suppliers Products
Water use ・Zero emissions1 activities at suppliers
Efficiency improve-
Wastewater
ment technologies
Exhaust emissions ● Promote “green factories”
Noise/Vibration for internal combus-
・Environmental management
Production Substances of concern tion engines
・Energy and resource conservation
・Zero waste and emissions1 initiative

● Promote “green logistics”

Greenhouse gases ・Environmental management
Transportation
Waste ・Increase transportation efficiency Innovative
・Use less packaging Products

● Promote “green dealers” Environmental in-

Greenhouse gases (automobiles, motorcycles, power products) novation and energy
Sales and Removed parts ・Environmental management
diversification tech-
Service CFCs ・Increase energy efficiency
nologies
Waste ・ Do more for environmental
conservation

Product ● Increase parts collection, reuse, and

Greenhouse gases recycling
recycling
End-of-life products ● Properly process end-of-life products
(3Rs) ● Provide technical support for recycling
Revolutionary
Products
● Promote “green offices”
Renewable energy
Greenhouse gases ・Environmental management
Administration technologies
Waste ・Energy conservation
・Use resources effectively

● Philanthropy

1. The aim of zero emissions initiatives is to reduce waste and substances of concern as near as possible to zero.

18
 Biodiversity Initiatives

Biodiversity Initiatives
Climate change and energy issues are not our only concerns. We also pay close attention to biodiversity as an issue relating to
environmental conservation, because our business activities can have an impact on vital natural resources. Tree-planting and
water-recycling initiatives at our plants in the 1960s, and our Community Forest program launched in 1976, demonstrate the
deep roots of our commitment to environmental conservation and living in harmony with local communities. In 2011, we cre-
ated the Honda Biodiversity Guidelines as part of the contributions we strive to make to global environmental conservation, a

Direction
goal set forth in our Honda Environment Statement.

Honda Biodiversity Guidelines

Basic Statement
We recognize, under the Honda Environment Statement, that biodiversity conservation initiatives are
an essential part of our commitment to the preservation of the global environment. We will continue
to work toward harmony between this commitment and our activities.

Priority Activities

1. Development of Environmental Technology

We will contribute to the conservation of biodiversity by developing and disseminating technologies
for fuel-efficient vehicles, next-generation cars, and energy-production and other technologies for the
reduction of environmental impacts.

2. Initiatives Based on Corporate Activities

We will work to reduce environmental impacts and ensure the effective use of resources through effi-
ciency improvements.

3. Cooperation with Communities

We will implement community-based activities in cooperation with stakeholders, using expertise ac-
cumulated by Honda through its initiatives to protect ecosystems, such as the Community Forests and
Hello Woods initiatives.

4. Disclosure and Sharing of Information

We will share information with society by disclosing the outcomes of our activities.
Established in May 2011

● Our greatest contribution: reducing environmental im- greatest contribution we can make. Technologies include
pacts from products and operations fuel-efficient and next-generation vehicles, and technolo-
Resource exploitation, runaway development, pollution, gies that harness alternative energies.
climate change —— these and many other impacts of hu-
man activities threaten biodiversity. As a manufacturer of 2. Make business activities species-friendly

personal mobility products, we see our business activities We aim to make our business activities more sustainable
in themselves, by releasing less environmental pollutants,
as being most closely associated with the growing envi-
including GHGs, waste, and substances of concern.
ronmental impacts resulting from emissions of green-
house gases (GHGs) and various other pollutants.
3. Work to protect nearby ecosystems
We believe that minimizing the environmental impacts
We have already gained a wealth of knowledge about how
that result from our business activities and products
to maintain and restore ecosystems through our Commu-
represents the greatest contribution we can make to pro-
nity Forest and Hello Woods initiatives.
tecting Earth’s myriad life forms. We created the Honda
Working in collaboration with nearby communities, we
Biodiversity Guidelines to set priorities in this effort,
will use this knowledge and experience to implement
focusing our energies on developing environmental tech-
programs to protect local species and make our business
nologies and reducing impacts in our business activities,
activities friendlier to them.
alongside initiatives to operate in harmony with local
communities.
4. Communicate openly with the public
We will endeavor to openly communicate with the public
1. Develop technologies to reduce impacts on the environment
about the details and outcomes of activities we implement
We will develop technologies to reduce the environmen-
from the new perspectives offered by these biodiversity
tal impacts of personal mobility, since this represents the
guidelines.

ENVIRONMENTAL ANNUAL REPORT 2013 19

 Biodiversity Initiatives

Collaborating with local communities

● For biodiversity conservation ● Biodiversity surveys at major business sites

Honda conducts various initiatives to reduce environmen- With a view to establish its own biodiversity policy, Hon-
tal impacts from its products and business activities, based da carried out biodiversity surveys from 2011 to 2012 to
on the recognition that success in this area is most vital to assess the natural environments surrounding our opera-
the conservation of biological diversity. Forging positive tions and determine what kinds of organisms and how
relationships with local communities and partnering with many inhabit them. These surveys also included a factual
them to preserve and cultivate nearby habitats is also an survey of the Community Forest initiative spanning the
important endeavor in this regard. three decades since its launch. Based on this, Community
Forest management methods were reassessed.

● Community Forest initiative

Following the thinking of Honda founder Soichiro Honda, ● Introducing satoyama methods
who said that no concrete walls should be built to separate The survey results revealed several problems with the Com-
local communities from the grounds of Honda facilities, munity Forests, which had grown far larger than had been
Honda used trees instead of walls to mark the boundary of assumed three decades earlier. Trees overhanging roads
its Sayama (now Saitama) Factory in 1964.
were obstructing passage, large quantities of leaves were ac-
In 1976, this idea was expanded with the launch of the
cumulating in surrounding neighborhoods, and non-native
Community Forest initiative, a program to plant indig-
enous trees at each facility and use natural ecosystems to species that were propagating in the forests were found to
cultivate forests with numerous tree species. The forests pose a possible threat to nearby ecosystems.
were managed like the forests surrounding shrines, where In order to improve this situation, we revised our Commu-
native trees are left and woodland is cultivated by leaving nity Forest management policy from one based on a laissez-
it as untouched and natural as possible.
faire approach to one involving active management. We
Now the Community Forests at Honda facilities have final-
decided to introduce satoyama practices, such as thinning
ly grown to resemble true forests. Birds make their nests
in trees 20 meters high, small mammals are a common and pruning trees and removing foreign species, to help
sighting, and luscious greenery and seasonal flowers bring maintain biological vitality and diversity and make the for-
peace of mind to Honda associates and local residents. ests more functional and beneficial to local communities.

Summary of biodiversity survey results at Honda factories in Japan

In accordance with sangen-shugi, the Japanese principle of going to the actual place, observing the actual situation
and basing decisions on actual facts, field surveys and literature reviews were carried out from 2011 to 2012 on the en-
vironments and biological communities surrounding our five main factories. The results of the research are being used
to develop a Honda action plan on biodiversity conservation.

●= Survey completed prior to 2011. Actions being devised and tested. ●

●= Survey carried out from 2011-2012. Actions being devised and tested.
●= Survey planned for 2013 or later.

● Sayama Plant, Saitama Factory ● Mooka Plant, Tochigi Factory

Birds of prey and other relatively large Significant danger of invasion of foreign
animals are observed. The birds may be plants due to the site being located in
using the premises as a feeding ground ●●
●
an urban area. Forest elements that
●●
or resting place. Orchids were found in ●● remain on site may be functioning as a
the Community Forest, which may be a ●● habitat and as a green corridor within
●
safe haven for these rare species. the city.

● Kumamoto Factory ● Hosoe Plant, Hamamatsu Factory ● Aoi Plant, Hamamatsu Factory
Biological species are remarkably more Environment is maintained as grass- A biotope maintained at the southeast
numerous compared to other factories land without trees and is one of the few end of the site may become a valuable
due to it being a riparian environment inhabited by dragonflies and birds of habitat for local species, but species
with a site area of 80 hectares. Foreign
prey. Birds that prefer to be close to the and conditions not native to the area
grasses are especially conspicuous in
wetland areas and may cause native sea can be observed here. are common, and the ecosystem may
species to disappear. Countermeasures suddenly collapse due to the invasion
are being devised. of aggressive non-native species.

20
●Surveys expanded to major Honda subsidiaries in Japan ●Initiative at Aoi Plant, Hamamatsu Factory
Based on the biodiversity survey results, an investigation A biotope was constructed on the grounds of the Hama-
into how business sites should benefit local ecosystems matsu Factory’s Aoi Plant in 2007. The biotope plays an
and human communities began at major Honda factories, important role in connecting with the local community, as
with a view to starting trial runs in fiscal 2014. In addition, it provides a venue for introducing visitors to the plant and
the scope of research was expanded to include major sub- for local elementary school students to study1.

Direction
sidiaries, with surveys beginning at five Honda R&D Co., The management method of this biotope was also reeval-
Ltd. sites (Wako, Asaka, Tochigi, Tochigi Proving Ground, uated at the time of the biodiversity survey. In fiscal 2013,
and Takasu Proving Ground) and the Hidaka offices of we continued work to create a healthier biotope, such as
Honda Access Corporation. Moving forward, we will aim by removing aggressive non-native species and opening
to establish the most suitable management methods at all up spaces to increase sunlight access.
Honda facilities as we strive toward harmonious relations
with local communities.

Hello Woods activities

●Hello Woods, home to diverse wildlife Wildlife spotted at Hello Woods

Hello Woods, located within the Twin Ring Motegi speed-

way complex in Motegi, Haga-gun, Tochigi Prefecture,
opened in 2000 to help foster closer connections between
people, nature, and mobility. We have made various efforts
to restore this expansive, 460-hectare plot of satoyama
ecosystem after decades of neglect. The site now has vari-
Large Japanese field mouse Japanese badger (Meles meles
ous facilities for teaching children about nature in a fun- (Apodemus speciosus) anakuma)

oriented, outdoor setting.

At Hello Woods, we have worked for more than 10 years
to restore the satoyama ecosystem, such as by carrying
out systematic thinning, bush cutting, tree planting, and
redevelopment of fallow fields. Motegi is originally an
area rich in species diversity, as it possesses the unique
Wild boar (Sus scrofa) Japanese hare (Lepus brachyurus)
weather characteristics of both southern and northern
Japan. Capitalizing on these characteristics, Hello Woods
has been participating in Monitoring Sites 1000*, a project
run by Japan’s Ministry of the Environment since 2008, by
carrying out fixed-point observations of the ecosystem. In
this way, the Hello Woods initiative is restoring this rich
ecosystem and even helping to establish new biological Japanese squirrel (Sciurus lis) Japanese giant flying squirrel
(Petaurista leucogenys)
communities. *Since fiscal 2009, Hello Woods has been a participant in Monitoring Sites
We are using the satoyama development and ecosystem 1000, a national ecosystem-monitoring project launched by Japan’s Ministry
of the Environment. As a fixed observation point for six of the nine survey
conservation know-how we gain through this initiative to categories (flora, birds, medium and large mammals, frogs, butterflies, and
fireflies) Hello Woods submits survey reports for the community of Motegi-
inform initiatives in other regions and strengthen ties with machi in Haga-gun, Tochigi Prefecture.
local communities.

The Satomaru, a wood hauler currently under development to reduce work in the restoration of satoyama

Today, satoyama are deteriorating throughout Japan. Forestry work such as periodic
thinning is necessary to maintain satoyama, but carrying felled trees and branches
to the foot of the mountain is hard work. Forestry work is often abandoned because
of a lack of profitability.
In response, Honda is developing the Satomaru, a wood hauler that uses the intelli-
Thinning, while necessary to maintain gence technology of Honda Robotics to automatically navigate through the moun-
satoyama, is being abandoned because of
the difficult labor involved, such as cutting tains, in order to reduce the burden of maintenance work and assist in satoyama
trees on steep slopes and transporting cut
restoration.
wood off-site.

1. Read more about biodiversity initiatives in CASE 20 of “Environmental Documentary Honda Face ." (http://world.honda.com/environment/face/2012/)

ENVIRONMENTAL ANNUAL REPORT 2013 21

 Progress in Meeting Environmental Targets

Progress in Meeting Environmental Targets

2020 Product CO2 Emissions Reduction Targets

Reducing CO2 emissions from our products is a necessary power products by 30% from 2000 levels by 2020. We hope
step in combating climate change and energy issues, the to achieve these targets by developing more efficient tech-
greatest challenges to our business. That is why we cre- nologies and marketing more energy-efficient products.
ated the 2020 Product CO2 Emissions Reduction Targets,
through which we seek to reduce the average amount of
CO2 emitted per unit of automobiles, motorcycles, and

2020 Product CO2 Emission

Reduction Targets Automobiles Motorcycles Power products

Baseline: 2000 Baseline: 2000 Baseline: 2000

Global average
CO2 emissions from 30% reduction 30% reduction 30% reduction
Honda products
(g/km) (g/km) (kg/h)

● Regions covered:
Japan, North America, Europe, Asia/Oceania, China, and South America, covering more than 90% of global sales by volume of each product category.

Current progress in achieving the targets

Automobile fuel efficiency increased with the introduc- with improved fuel efficiency, and increased sales of the
tion of redesigned core models such as the CR-V and fuel-efficient PCX150 in Thailand, BeAT in Indonesia, and
Accord. per-unit CO2 emissions declined substantially Activa in India.
year-on-year thanks to the moderate recovery of the U.S. Sales of large engines, which have comparatively higher
market and steady expansion of the Asian market, driving per-unit emissions, increased in North America. Mean-
a large increase in sales. while in Europe, sales of low-emission household cogen-
Motorcycle per-unit CO2 emissions saw another year-on- eration units and zero-emission robotic lawn mowers
year decline, driven by increased sales from the introduc- increased, contributing to a slight year-on-year decline in
tion in Thailand of the Click 125i, a commuter vehicle per-unit CO2 emissions for power products as a whole.

Progress
（％） in achieving the 2020 Product CO2 Emission（％）
Reduction Targets （％）
140 140 140

120 Automobiles (g/km) 120 Motorcycles (g/km) 120 Power products (kg/h)

100 100 100

100 100 100
80 87.6 90.5 80 80 89.0 86.5
84.8 84.9 85.3
75.9 72.6
60 60 60
2020 2020 2020
target target target
40 (30% reduction) 40 (30% reduction) 40 (30% reduction)

20 20 20

0 0 0
∼
∼

∼
∼

∼
∼

2000 FY2011 FY2012 FY2013 2000 FY2011 FY2012 FY2013 2000 FY2011 FY2012 FY2013
(baseline) (baseline) (baseline)

22
 Mid-term plans

● Formulating detailed plans for fiscal 2014 tivities have on the environment, we likewise formulated
In our effort to minimize CO2 emissions and all other a detailed mid-term plan for operations-related envi-
environmental impacts stemming from our products, we ronmental initiatives, with the end goal of realizing the
created a detailed mid-term plan for product-related en- Honda Environmental and Safety Vision. By following

Direction
vironmental initiatives through fiscal 2014. By following this plan we will reduce product life-cycle CO2 emissions,

this plan, we will not only increase the energy efficiency reuse and recycle more resources, and strive to minimize
water use, among other activities. Believing that these ini-
of our products but also make improvements across their
tiatives should cover all our business activities, including
life cycles by practicing sustainable design for improved
our supply chains, we will actively promote environmen-
3R performance, reducing emissions from products, and
tal management at our suppliers, focusing especially on
carrying out stricter management of substances of concern
greenhouse gas emissions.
used in our products.
Recognizing the significant impact that our business ac-
Mid-term plans and results for product-related environmental initiatives

Milestones on the road to 2020 Mid-term plans for product-related environmental initiatives (FY2012 – FY2014)

Achieve best-in-industry fuel efficiency and accelerate technology penetration:

Motorcycles: Expand use of electronic fuel-injection system (PGM-FI) and low-friction engines, especially in commuter vehicles
1
Automobiles: Phase in upgrades to engine and transmission lineups, starting in 2012
Achieve global targets for Power products: Expand application of new electronic self-tuning regulator (STR) governor, developed for the iGX engine
reducing average product CO2
emissions, with the end goal
Establish and deploy next-generation electromotive technologies:
of steadily reducing product
Motorcycles: Market electric motorcycles that meet local needs in developed (Japan: leased) and emerging (China) countries
Climate life-cycle emissions over the
Automobiles: Launch multiple models (especially compact vehicles) equipped with IMA hybrid technology in Japan; currently
change and long term 2 developing mid-size and larger plug-in hybrid and battery electric vehicles, with plans to launch products in Japan
energy and the U.S. and commence production in China in 2012
Power products: Improve electric lawnmowers and expand lineup through model additions, especially in Europe

・Launch new thin-film solar cell modules with world’s highest module conversion efficiency and deploy technology globally
Market new products to
・Conduct demonstration testing of next-generation personal mobility systems in cities in Japan, the U.S., and China
reduce CO 2 emissions from 3 ・Through joint-implementation of the E-KIZUNA Project with Saitama City, conduct demonstration testing of the Honda Smart
mobility and other products
Home System (HSHS) with an aim to cut household CO2 emissions by 50% from 2000 levels by 2015

Material and Products: Continue to promote structural design with an emphasis on weight reduction; higher throughput yields; easier re-
water Ramp up 3R efforts 4 cycling and maintenance; and sustainable design with an emphasis on easily recycled materials and use of recycled
resources resins

Reduce exhaust emissions 5 Steadily reduce exhaust emissions to comply with tighter emission regulations in various countries
Substances of
concern Manage substances of concern ・Promote management of substances used in products and find alternatives to substances of very high concern
used in products more strictly 6 ・Operate global management systems for substances used in products to comply with applicable regulations in various countries

Results of fiscal 2013 initiatives

Motorcycles: Launched the Super Cub 50 equipped with a high-efficiency engine that employs extensive low-friction technologies (May 2012)
Launched the PCX150, a next-generation compact scooter equipped with an engine with enhanced durability, quietness, and fuel efficiency (June 2012)
Automobiles: Launched an Accord for the North American market equipped with a newly developed engine and CVT that realizes top-class fuel efficiency (September 2012)
1 Launched a Civic for the European market equipped with a diesel engine incorporating extensive efficiency improvements and weight-reduction tech-
nologies (December 2012)
Launched a Civic for the South American market that employs the FFV technology FLEX one, eliminating the need for a secondary fuel tank (February 2013)
Power products: Launched new gas-powered products to support energy diversification: the EU9iGP propane gas-powered portable generator (August 2012); and the
Salad CG FFV300 tiller, which runs on butane gas canisters (March 2013)
Climate
change and
Motorcycles: Continued leasing the EV-neo electric scooter
energy Continued sales of the Kushi, an electric bicycle for the Chinese market
2 Automobiles: Launched the Accord PHEV (North America, January 2013) and Accord Hybrid (Japan, June 2013) equipped with Sports Hybrid i-MMD
Began leasing the Fit EV in Japan (August 2012) and the U.S. (July 2012)
Power products: Launched Miimo, a robotic lawn mower equipped with a lithium-ion battery, in the European market (April 2013)

・Japan: In Saitama Prefecture, began demonstration testing of a house equipped with the Honda Smart Home System (April 2012)
3 ・Continued demonstration projects using next-generation personal mobility systems in cities in Japan, the U.S., and China

Material and ・Reduced the weight of parts in automobiles by employing tailored blanks and technologies for joining dissimilar metals such as steel and aluminum
water re- 4 ・Built a system for extracting rare earths from used nickel metal hydride batteries from hybrid vehicles and recycling them as material for new nickel metal hydride
sources batteries

5 Made consistent efforts to reduce exhaust emissions to comply with tighter emissions regulations in various countries
Substances of
concern ・Continued to promote the management of substances used in products and find alternatives to substances of very high concern
6 ・Continued to operate global management systems for substances used in products, to comply with applicable regulations in various countries and reduce risk

ENVIRONMENTAL ANNUAL REPORT 2013 23

 Progress in Meeting Environmental Targets

Mid-term plans and results for operations-related environmental initiatives

Milestones on the road to 2020 Mid-term plans for operations-related environmental initiatives (FY2012 – FY2014)
1 Global operations: Reduce CO2 emissions per unit of production by 5% by FY2014 (baseline: FY2009)1

Purchasing domain:
2 ・Promote measurement and reduction of suppliers’ GHG emissions under the revised Green Purchasing Guidelines

Production domain:
・Install cutting-edge environmental technologies at Yorii Plant (production scheduled to begin in 2013) and make preparations
Climate 3 to deploy the technologies globally
Strengthen initiatives that
change and ・Set benchmarks for energy use and set higher efficiency standards
span entire product life cycles
energy
Transportation domain:
4 ・Increase transportation efficiency in each region by implementing modal shifts, deploying more fuel-efficient trucks, etc.

Sales and services, administration, product development domains:

5 ・Promote energy conservation by encouraging eco-etiquette and more efficient use of facilities

Production domain:
・Strengthen resource-use-reduction initiatives by increasing throughput yields to reduce by-products
6 ・Collaborate with suppliers to increase use of metal scraps
Material and Ramp up 3R efforts ・Maintain zero landfill waste performance (Japan and Europe)
water re-
sources End-of-life product recycling:
7 ・Make steady efforts to comply with end-of-life vehicle recycling laws in various countries

Production domain: Reduce use according to conditions in each region, for example by conserving water and using recycled
Minimize water use 8 water in production processes

Substances of Reduce VOC2 emissions from produc- Production domain: Develop VOC-emissions-reduction technologies for coating processes and expand application to overseas
tion processes
9 facilities and motorcycle coating processes
concern

Corporate initiatives:
Local conservation initiatives ・Educate suppliers on the destructive impacts of hazardous substances and water use on ecosystems
Biodiversity in accordance with the Honda 10 Collaboration with local communities:
Biodiversity Guidelines ・Conduct biodiversity surveys at business sites in Japan
・Develop policies, guidelines, and practical know-how at each business site
・Assess possibilities of introducing biodiversity initiatives at overseas business sites

Environmental
Strengthen global/regional pro- 11 Strengthen independent, voluntary promotional frameworks in each region, and strengthen global collaboration
motional frameworks and increase
management
disclosure of environmental data 12 Expand Honda Environmental Annual Report into a global report, and increase disclosure of environmental data in each region

Results of fiscal 2013 initiatives

1 Reduced average per-unit CO2 emissions by 7% in FY2013 (baseline : FY2009)

Promoted measurement of GHG emissions from suppliers in a broader range of activities covering product life cycles
2 Asia/Oceania: Deployed the Energy Conservation Caravan to visit suppliers and monitor energy consumption

Used energy use monitoring of each production process to make the production system more efficient
Climate 3 Asia/Oceania: Made progress in switching from diesel generators to natural gas cogeneration systems
change and
energy Transportation modal shifts in each region
4
South America: Began shifting to coastal routes and actively avoiding trucking for the transportation of motorcycles

・Promoted energy conservation through eco-awareness and etiquette-raising activities and improvements in equipment use
5 ・Installed high-efficiency devices (LED lighting, compressors, HVAC systems, IPM motors3)
North America: Increased the number of participants in the Green Dealer program launched the previous year and enhanced program development

・Implemented measures to improve throughput yields in the design stage

6 ・Increased use of stamping press scrap steel
South America: Promoted sand mold recycling in the casting process
Material and
water re-
sources
7 Continued efforts to comply with the automobile recycling regulations of each country

Promoted use of recycled water and water-conservation activities in each region

8 Asia/Oceania: Introduced rainwater storage systems

・Started using low-VOC coatings in coating processes

Substances of
9 ・Used low-VOC coatings for prototype models in product development
concern
North America: Introduced new processing equipment to reduce VOC emissions in the bumper coating process

Biodiversity 10 Conducted biodiversity surveys at business sites in Japan

Environmental 11 Convened Regional Environmental Committees and trained environmental officers in all regions

management
12 Issued a fiscal 2013 regional environmental report in each region (North America, South America, Europe, Asia & Oceania, China, and Japan)

1. A single per-unit-of-production value was calculated by weighting the average reduction percentages for motorcycles, automobiles, and power products with the CO2
emissions associated with their respective life cycles.
2. VOC (Volatile Organic Compounds): Organic chemical substances that cause photochemical smog and are commonly used in the solvents of paints and thinners.
3. Internal permanent magnet (IPM) motor: a synchronous alternating-current motor that has permanent magnets embedded in its rotor, known for its energy-saving
capability due to its high efficiency and high torque.

24
Honda is contributing to the realization of a sustainable society where people
can enjoy life by meeting mobility needs while reducing environmental impacts
across product life cycles.

26 Honda R&D's top 4 discussion

28 Next-Generation Technology

30 Automobiles

36 Motorcycles

39 Power products

25
 Discussion

Balancing customer satisfaction

and the global environment
Honda R&D's top 4 discuss the past
and future of product development
Yoshiharu Yamamoto,
President, CEO and Director, Honda R&D Co., Ltd.
Toshihiko Nonaka,
Executive Vice President and Director in charge of Automobile R&D Center, Honda R&D Co., Ltd.
Tetsuo Suzuki,
Senior Managing Officer and Director in charge of Motorcycle R&D Center, Honda R&D Co., Ltd.
Takao Nishida,
Operating Officer and Director in charge of Power Product R&D Center, Honda R&D Co., Ltd.

Honda R&D conducts visionary research and development aimed at creating products that always meet or exceed customer
expectations. By being organizationally separate from Honda Motor Co., the company provides engineers with an environment
where they can focus on their work and freely explore ways to create new value. The top four members of Honda R&D manage-
ment were gathered and asked to discuss the results of fiscal 2013 and share their individual dreams for the future.

FY2013 highlights and the most anticipated

fertilizer, so there's no waste. And, of course, it mows the lawn by
products of FY2014
itself, creating time that the owner can put toward recreation and
●Yamamoto: Before we talk about the future course of product other things.
development, let's first review what happened in fiscal 2013,
focusing on any products or technologies whose achievements ●Yamamoto: As you've all noted, we made steady progress last
you would like to emphasize. year in reaching our goal of creating products that offer outstanding
environmental performance in all regions of the world. Now let's
●Suzuki: For motorcycles, we added new mid-size models talk about products that are scheduled for release in fiscal 2014.
equipped with the super-efficient 700-cc engine released in There's not a lot we can say yet, but tell us in your own words what
2011. We also expanded our lineup of small commuter scooters our customers can look forward to most in the coming year.
powered by the next-generation 125-cc eSP engine. Both engines
contribute to major reductions in CO2 emissions while offering ●Suzuki: This year we're planning to introduce new environmen-
fuel savings that make life easier for our customers. tally responsible engines to smaller motorcycle models to achieve
our goal of having the most fuel-efficient products in each
●Nonaka: For automobiles, we began leasing in Japan the all-electric commuter category, a segment that sells around 15 million units
Fit EV which, as a zero-emission vehicle, provides the greatest globally. We will release mid-size models featuring a new 500-cc
environmental benefit. In North America, we released the Accord two-cylinder engine. These bikes will be fun to ride, of course, but
Plug-In, which comes with the most advanced powertrain in our they'll also be very fuel-efficient.
Earth Dreams Technology line. Compared to
other vehicles in its class, the Accord Plug-In ●Nonaka: I think the automobile our customers can look forward
is certainly the most efficient car in the to most this year is the new Fit, a hybrid with a one-motor Earth
world; even its internal combustion engine is Dreams Technology hybrid system that will be sold in most of the
top-of-the-line. In Japan, we released the N world. We completely revamped the engine and transmission, so
BOX+ and N-ONE mini-vehicles, which offer it has amazing environmental and driving performance. It can aim
exceptional environmental performance at the most fuel-efficient vehicle in its class in the world.
and set the stage for a long line of Earth
Dreams Technology products that will make ●Nishida: In power products, we will release new large
appearances in the coming years. electric generators and snowblowers in developed regions
such as Europe and Japan. We will introduce PGM-FI electronic
●Nishida: For power products, we launched fuel-injection systems to power products other than outboard
in Europe an environmentally responsible engines for the first time, and also work on improving output
robotic lawnmower called Miimo. It doesn't and environmental performance. We've marketed a large
use gasoline so it emits zero CO2, and it number of agricultural products in developing countries, so
cuts grass into really fine pieces that act as we'll be working on improving the basic performance of these
Yoshiharu Yamamoto,
President and CEO

26
 products. For example, a water pump goes from generation to storage to use.
for rice paddies we recently developed
incorporates a new high-efficiency ●Yamamoto: As always, we're striving to meet the world's needs
pumping technology that increases by being ahead of our time. I m sure our customers are looking
fuel efficiency by 20%. This technology forward to hearing more about each of these endeavors as they
will certainly have a positive impact unfold.
on farming in developing countries, so
What kind of future does R&D management envision?
keep an eye out for its release.
●Yamamoto: Before closing, please tell us what kind of product
Global strategies for promoting you dream of creating as a product developer.
a low-carbon economy
●Suzuki: The environment is important of course, but it's just one
●Yamamoto: Honda set a target to reach aspect. I don't agree with the practice of watering down the fun
39 million units in global sales by the of riding a motorcycle to make it more eco-friendly. Having fun is
end of 2016, which means we need to one of the key things motorcycles are for. So I'd like to develop a
Tetsuo Suzuki, reduce CO2 emissions while also growing product that represents the highest level of achievement in both
Director in charge of Motorcycle R&D Center sales. What approach or perspective are enjoyment and environmental performance, one that makes a
engineers taking as they set out to solve this extremely challeng- strong statement as a whole. That's what I dream of as someone
ing problem? who works with motorcycles.

●Suzuki: For motorcycles, we're planning to more than double ●Nonaka: To Honda, the ultimate eco-car is the fuel cell electric
sales in developing countries by 2020. Because gasoline costs vehicle (FCEV), which runs on electricity
account for a large share of user income in these countries, generated by the chemical reaction
high fuel economy is a major selling point in itself. The biggest between hydrogen and oxygen. However,
challenge is figuring out how to make fuel-efficient products FCEVs are more expensive than EVs and
without raising costs. We've gone back to the drawing board and aren't affordable enough yet to attract
are in the process of thoroughly revising technologies. buyers. The other problem is refueling
infrastructure. If we lived in a world where
●Nonaka: For automobiles, we're constantly working to make people could make and store hydrogen
engines and transmissions more efficient, exteriors more aerody- at home, Honda could produce compact
namic, and vehicles lighter. We're developing weight-reduction FCEVs and sporty FCEVs and all kinds of
technologies to drop not just 5 or 10 kg but a full 100 kg and take a other FCEVs; we could even have FCEV
big step forward in fuel efficiency. We're also expanding our Earth racing. I'm really determined to continue
Dreams Technology hybrid lineup. People should get excited about research and get FCEVs̶in all forms̶to
the NSX, a next-generation supercar that will run like a real sportscar our customers.
while being powered by a three-motor hybrid system that also has
impressive environmental performance. Another goal that's farther ●Nishida: I want to make products that are
Toshihiko Nonaka,
down the road is downsizing. Honda is in fact the industry leader in environmentally friendly, of course, but I Director in charge of
Automobile R&D Center
technologies that reduce the size of the car without changing the also want to make products that benefit the
interior space. And after that we'll develop smaller, supercharged environment by being used. Honda power products help people
engines. These are some of the ways we hope to keep CO2 emissions raise crops, keep a healthy lawn, travel over the water. I dream
from increasing as sales grow. of users stopping work for a moment to wipe the sweat off, and
glancing up at a deep blue sky. It's meaningful experiences like
●Nishida: The average household in Japan that that I want to share with customers around the world. It's
consumes 30% of its energy for mobility, what inspires my work in product development.
30% for electricity, and the remaining 40%
for heating and cooling. Based on this, ●Yamamoto: Thank you for sharing. Your comments reminded
we are conducting research to increase me once again that Honda is a company of individuals, each with
the fuel efficiency of internal combustion their own dreams about what motorcycles and automobiles and
engines and our home cogeneration unit, power products can become. One of my dreams, if I may, is to push
diversifying fuels, and deploying fuel cell internal combustion engines to the very limit of what's possible.
technologies. When testing the Honda The internal combustion engine has evolved continuously in the
Smart Home System, we're striving for 100 years since it was developed, steadily approaching its theoreti-
efficient energy management by looking cal limit. I want Honda to be the company to reach that limit̶in
at how electricity is stored and used. Our other words, to develop the best internal combustion engine that
power products business has much to humans are capable of conceiving. Another dream is to build a
contribute to energy use in daily living, mobility society that doesn't get its energy by drilling into the
so we feel a sense of responsibility and earth but rather from solar and other renewable forms of energy.
Takao Nishida, purpose in helping to achieve maximum Developing fun, inspiring products in that context, I believe, is
Director in charge of Power Products R&D Center efficiency in the life-cycle of energy as it what will lead us to realizing the joy and freedom of mobility and

ENVIRONMENTAL ANNUAL REPORT 2013 27

 Next-Generation Technology

Next-Generation Technology　 Developing technologies and prod-

ucts that will get us to Triple Zero

Honda is developing next-generation technologies that will pave the way to new and exciting integration between electric personal
mobility products and energy generation systems—a development schemeconcept called “Honda Electric Mobility Synergy.”

Next-generation solar
hydrogen station
Solar-powered
charging station

Energy generation

Home battery
unit
Next-generation
personal mobility

Household gas-engine
CIGS thin-film
cogeneration unit
solar panels
Walking assist

Communication

Honda Electric Mobility Synergy

■ Our vision of next-generation electric personal mobil-

ity and energy generation

● Honda Electric Mobility Synergy

Comprehensive management of the supply and demand of energy
used for personal mobility and daily living is essential to achieving
our mission to realize “the joy and freedom of mobility and a sustain-
able society where people can enjoy life.” To make this happen, we
need to expand and strengthen our introduction of next-generation
personal mobility products—particularly electric products—and
energy generation systems, and develop advanced information and
communication technologies to link them together.
Seeing the integration of home and mobility products—a concept we HSHS devices at the demonstration test home in Saita-
ma (Smart e Mix Manager, gas-engine cogeneration
have named “Honda Electric Mobility Synergy”—as the way of the
unit, home battery unit)
future, we are conducting research and development to create and
improve the devices that will make up such networks.

● Honda Smart Home System

Since April 2012, we have been conducting experiments using a
demonstration test home, in Saitama City, equipped with the
Honda Smart Home System (HSHS), the core technology in Honda
Electric Mobility Synergy. Based on the results of these experiments,
our goal is to market products that contribute to a 50% reduction in
CO2 emissions from personal mobility and home living and, at some
point in the not-so-distant future, develop new and more efficient Fleet of demonstration-version personal mobility de-
vices (from left: plug-in hybrid vehicle, EV-neo scooter,
technologies, such as renewable fuels, that will bring these emissions electric vehicle, Monpal ML200 4-wheel scooter)
down to zero.

28
■ Next-generation personal mobility
Within Electric Mobility Synergy, Honda is also developing mobility
devices based on new concepts that are radically different from or-
dinary automobiles and motorcycles. These devices will be the next
generation of electric personal mobility products that enrich people’s
M i c ro Co m m u t e r Pro t o -
lives. type, announced in Novem-
ber 2012

● Micro Commuter Prototype

The Micro Commuter Prototype β1, is a micro-sized short-distance
electric vehicle currently under development. Working with local
governments, we plan to begin real-world testing2 of this vehicle in Micro Commuter Prototype β
the fall of 2013 to verify its potential in car-sharing applications and
for providing short-distance mobility assistance to senior citizens.
Our goal is to create a next-generation mobility device that helps

Products
Honda share the fun and joy of mobility with more people while
placing minimum impact on the environment, and to market the
device to local governments as a useful tool for community develop-
ment programs.

● UNI-CUB
The UNI-CUB is a personal mobility device that offers complete free-
dom of movement and is operated simply by shifting one’s weight in
the desired direction. The compact device fits comfortably between
the legs, freeing the hands for other tasks. Designed to achieve in-
tegration with the human body for natural, intuitive movement, the UNI-CUB at the office

UNI-CUB has been undergoing demonstration testing since June

2012 at the National Museum of Emerging Science and Innovation
in Tokyo, with plans for initial use in shopping malls, museums, and
other public spaces.

● Walking assistance
Honda is developing wearable walking assist devices to help people
continue to enjoy the freedom and joy of walking on their own two
feet. Making full use of our research in robotics, represented by ASI-
MO, the world’s most advanced humanoid robot, we are developing
a device that helps the user lift his or her legs as they move forward
and backward while walking, as well as a device that supports body-
Testing walking assist devices in various settings: for physi-
weight to reduce the load on the user’s legs. We are actively pursuing cal rehabilitation at Yufuin Kohseinenkin Hospital (left),
for in-home use (right)
practical application of these devices by verifying their potential use
in rehabilitation medicine and elderly care, and by collaborating with
homebuilders to verify the in-home use of robot technologies.

HF120 turbofan engine for light business jets

Toward an age of personal mobility in the sky
The HF120 turbofan engine for light business jets, which is currently under development in col-
laboration with General Electric based on design technologies developed by Honda, is in the last
stage of testing for certification from the U.S. Federal Aviation Administration and European Avia-
tion Safety Agency.
The engine is 10% more fuel efficient and requires less maintenance than existing engines in
the same class, and it achieves significantly lower emissions and quieter operation than required
by regulation. The HF120 will power the Honda Jet, the first production model of which entered
production in 2012, and is highly anticipated by other aircraft manufacturers as well as a next-
generation engine with exceptional environmental performance.
HF120 engine for light business jets

1. A mobility device developed for marketing in Japan’s “micro” vehicle class, the introduction of which is being considered by the Japan Ministry of Land, Infrastruc-
ture, Transport and Tourism, and in the EU’s L7 category (for EVs, maximum mass of 400 kg excluding the battery and maximum power output of 15 kW)
2. As of June 2013, Memorandums of Understanding (MOUs) have been signed with Kumamoto Prefecture and Miyakojima City in Okinawa

ENVIRONMENTAL ANNUAL REPORT 2013 29

 Automobile development

Automobiles Developing technologies and products that will get us to Triple Zero

Honda is actively engaged in the development of hybrid and other advanced environmental technologies that will satisfy the
growing global demand for more eco-friendly cars while delivering a fun driving experience unique to Honda.

Global
■ Enhancing and expanding hybrid technologies

● Intelligent Multi-Mode Drive, the world’s most efficient hybrid sys-

tem
In January 2013, Honda expanded the Accord lineup, one of the top-
selling in North America, with the addition of the Accord PHEV. Its
release introduced new value to the mid-size sedan class and marked
the first adoption of a two-motor plug-in hybrid system in a Honda
vehicle.
The biggest highlight of this model is that it employs Sport Hybrid Accord PHEV launched
Intelligent Multi-Mode Drive (i-MMD), a new Earth Dreams Technol- in North America in January 2013

ogy1 hybrid system. i-MMD, which is composed of a newly developed

2.0-liter DOHC i-VTEC
2-liter straight four-cylinder Atkinson cycle engine, a high-efficiency Atkinson cycle engine
featured in the Sport
two-motor electric CVT, and a high-capacity 6-kWh lithium-ion bat- Hybrid i-MMD Plug-in
tery, was specifically designed to provide maximum carbon-reducing system

satisfaction and fun-to-drive performance in a mid-size vehicle.

The Accord Plug-In realizes a world-leading fuel economy of 115
MPGe3 in all-electric mode, and offers a significantly farther EV driv-
ing range with its plug-in charging capability. Two-motor electric CVT
featured in the Sport
Plug-in and hybrid versions of the new Accord will go on sale in Ja-
Hybrid i-MMD Plug-in
pan in June 2013. system

● Global hybrid vehicle sales top 1 million

Cumulative global sales of Honda hybrid vehicles surpassed 1 mil-
lion units as of September 30, 2012—12 years and 11 months after
the first-generation Insight was launched in Japan in 1999.

Left: Sport Hybrid i-MMD Plug-in lithium-ion battery

■ Eco-car production and sales expanded in Asia (cut-away model) Right: Battery charger

● Jazz Hybrid production begun in Thailand and Malaysia

Honda began local production and sales of the Jazz Hybrid (Japan:
Fit Hybrid) in Thailand in July and in Malaysia in November 2012.
The Jazz Hybrid, a compact hybrid vehicle offering exceptional ride
comfort and fuel economy, has sold more than 200,000 units world-
wide (as of March 31, 2013). Honda will strengthen production sys-
tems in countries where the model is sold in order to deliver hybrid
vehicles with speed, affordability, and low CO2 emissions to custom-
ers in Asia, where demand for eco-friendly vehicles is expected to Jazz Hybrid ( Japan: Fit Hybrid)

increase significantly in the years ahead.

●All-new Brio Amaze sedan released in Thailand

In November 2012, Honda released in Thailand the Brio Amaze,
an all-new compact sedan based on the Brio five-door hatchback
and compliant with Thailand’s eco-car certification standards and
the Euro 4 emission standard. In April 2013, we also introduced the
Amaze, a model equipped with a model-exclusive 1.5-liter i-DTEC
diesel engine, and began sales in India and Thailand.
Brio Amaze

1. “Earth Dreams Technology” is a next-generation powertrain technologies that greatly enhances both driving performance and fuel economy, building on advancements
in environmental performance for internal combustion engines, transmission efficiency, and electromotive technologies to pursue a joy of driving unique to Honda.
2. Honda internal research
3. Miles per gallon of gasoline equivalent: A measure of the fuel economy of an electric vehicle by converting the amount of electrical energy it uses per distance
traveled to an equivalent amount of energy derived from gasoline.
30
■ Lineup additions and localized development expan-
sion in China

● Ciimo, the first model developed by Dongfeng Honda

In April 2012, Dongfeng Honda Automobile Co., Ltd. (Dongfeng
Honda), a Honda automobile production and sales joint venture in
China, announced and released for sale its first independently devel-
oped model, the Ciimo. The model was developed using the platform
of the eighth-generation Civic by the Dongfeng Honda R&D Center. Ciimo

It features a 1.8-liter i-VTEC engine and realizes an impressive fuel

economy of 6.9liter/100km (China test cycle).

●Hybrid lineup enhancements, including the ILX luxury sedan

In July 2012, we announced in China the CR-Z, a hybrid sports car

Products
popular around the world. And at the Guangzhou Motor Show, which
began in November, we announced plans to expand our lineup of hy-
brid vehicles and displayed the Insight, Fit Hybrid, and ILX, the first-
ever Acura-brand luxury compact sedan powered by a hybrid system.
We have also started preparations to begin hybrid production in ILX premieres in China at the 2012 Guangzhou Mo-
tor Show
China within the next three years.

■ Rollout of Earth Dreams Technology powertrains

● Civic upgraded to new 1.6-liter i-DTEC diesel engine

In January 2013, Honda added a new Civic model to its European
Left: Insight Right：Fit Hybrid
line featuring a new 1.6-liter i-DTEC diesel engine. This small diesel
engine, the first Earth Dreams Technology component to be released
in Europe, is the lightest in its class1 and achieves a CO2 emissions
performance of 94 g/km2.

● i-DCD, a light and compact one-motor hybrid system

Sport Hybrid Intelligent Dual Clutch Drive (i-DCD), a newly devel-
oped one-motor hybrid system planned to go into Honda’s next sub-
compact model, combines a newly developed 1.5-liter straight four-
cylinder Atkinson cycle engine, a seven-speed DCT3 with a built-in Civic equipped with the new 1.6-liter i-DTEC diesel engine

high-output motor, and a lithium-ion battery, and achieves at least a

30% efficiency improvement over conventional hybrid systems.

● Sport Hybrid SH-AWD and the next NSX

Sport Hybrid Super Handling All Wheel Drive (SH-AWD), Honda’s
first three-motor hybrid system, pairs a 3.5-liter direct-injected V6 Prototype powered by the newly developed i-DCD one-
engine with a seven-speed DCT with a built-in motor that controls motor hybrid system (left), and prototype powered by
Sport Hybrid SH-AWD (right)
torque to the left and right wheels independently. The system, which
simultaneously delivers the acceleration performance of a V8 engine
and the fuel economy of a straight four-cylinder engine, will figure as
a central component in the next NSX sports car.

NSX Concept (Honda specifications) exhibited at the

Geneva Motor Show in March 2013

1. Honda internal research (as of September 30, 2012)

2. Honda internal research (with 16-inch tires). Equivalent to 3.6 L/100 kM of fuel.
3. Dual Clutch Transmission

ENVIRONMENTAL ANNUAL REPORT 2013 31

 Automobile development

Japan

■ Fit EV leasing begun in Japan

● Super efficient Fit EV built on uncompromising pursuit of efficiency

Leveraging technologies we have been cultivating in the research
and development of hybrid and fuel cell electric vehicles, in August
2012 we began leasing in Japan the Fit EV, a model designed to ex-
tract the most benefit and enjoyment from pure-electric propulsion.
When tested using the JC08 cycle, the Fit EV achieved an exception-
al battery-to-wheel efficiency of 106 Wh/km1 and a 225-km cruising Around 200 units of the Fit EV are planned to be
leased to municipalities and corporations in Japan
range per charge. over a two-year period

<Newly developed electric servo brake system>

We developed an electric servo braking system to maximize the
amount of energy recaptured from the start of deceleration to just
before stopping. The system also helps realize a smoother braking
feel and enhanced regeneration performance.
<First to employ HFO-1234yf refrigerant in Japan2>
Bio-PET fabric is used for seat and door trim
The Fit EV is the first vehicle in Japan to use in its air conditioner
HFO-1234yf, a new refrigerant with 1/350th the global warming po-
tential3 of the conventional refrigerant, HFC-134a.
<First Honda vehicle to employ Bio-PET>
Bio-PET, a fabric made using sugar cane-derived material without
impacting food supplies, is used for the seat and door trim. Small front grille (left) and streamlined underbody
<Sedan-level drag coefficient> (right)

Capitalizing on another advantage of EVs—their motors generate

less heat than gas engines—the Fit EV was made with a significantly
smaller front grille, which is used for cooling. A flatter underbody
surface and smoother rear bumper also enhance aerodynamic per-
formance, leading to better energy efficiency.

■ N-ONE release and CR-Z partial redesign

N-ONE
● Environmental technologies in the N-ONE
Taking advantage of optimal roof arch placement, we gave the N-ONE,
the third N-series model released in November 2012, a thinner roof.
N-ONE HID headlamps,
This created a lighter upper body and thus lower center of mass, which the first in a Honda mini-
in turn led to a more stable, linear driving character. Additionally, vehicle

through straight frame placement, a distinguishing characteristic of the

N-ONE’s center-tank layout, we improved body rigidity performance
compared to conventional frames and enhanced rear stability. Adopting
an all-in-one hot stamping and trimming process and other manufac-
turing technologies, we reduced the body-in-white weight by 10%.
As part of our efforts to reduce the use of four heavy metals (lead,
mercury, hexavalent chromium, and cadmium), which have an ad-
verse effect on the environment and human health, we used mercu-
ry-free HID headlamps for the first time in a Honda mini-vehicle. CR-Z

Lithium-ion battery pow-

ers the CR-Z, the first for
● CR-Z now with lithium-ion battery
a Honda vehicle in Japan
The partially redesigned CR-Z announced in September 2012 was
equipped with a lithium-ion battery—the first for a Honda hybrid in
Japan—for enhanced motor output. New friction-reduction technolo-
gies in the engine and other improvements helped achieve a low fuel
efficiency of 23.0 km/liter (JC08 test cycle)4.

1. Calculated based on the cruising distance and the amount of AC electricity needed to recharge the vehicle after driving. The efficiency rating and range mentioned
here were determined using driving conditions set in the U.S. Actual performance may vary depending on driving conditions, driving style, and other factors. 2.
Honda internal research (as of August 2012) 3. A measurement of how much heat a greenhouse gas traps in the atmosphere compared to the same mass of CO2.
CO2 is assigned a global warming potential of 1. 4. Type with 16-inch wheels and CVT.

32
 35
200,000
20
100,000

0
0 2008 2009 2010 2011 2012（年度）
2008 2009 2010 2011 2012（年度）

■ ★★★低排出ガス車（平成 17 年排出ガス基準 50% 低減レベル）

■ ★★★★低排出ガス車（平成 17 年排出ガス基準 75% 低減レベル）
（台）
700,000
35,819
600,000 16,431 11,784 00,000
■ PHEV/EV demonstration testing in Japan 500,000
49,664
594,059
542,747 549,394 000,000
500,711
To identify and remove impediments to the full-scale public adoption 400,000

300,000
of plug-in hybrid and electric vehicles (PHEVs, EVs), since Decem-
200,000
ber 2010, we have been conducting demonstration testing of next-
100,000
generation personal mobility systems in real-life traffic environments 0
2008 2009 2010 2011 2012（年度）
in collaboration with Kumamoto Prefecture, Saitama Prefecture, and
Saitama City to confirm their potential role in the future of mobility PHEV demonstration test vehicles ( Japanese specifica-
tions) based on the U.S. Accord were sequentially lent
and effectiveness in reducing CO2 emissions. out to Kumamoto Prefecture (5 cars), Saitama Prefec-
ture (4 cars), and Saitama City (1 car), starting in Octo-
ber 2012
● Kumamoto Prefecture: Verifying applications and user receptivity
<Government car sharing> CO2 emission reduction benefit (Honda estimates)

We loaned EVs to Kumamoto Prefecture for use as government ■Well to Tank ■Tank to Wheel

vehicles based on the premise that EVs will be well received by gov- (%)
120
ernmental organizations, since they typically use vehicles within a

Products
100
13
limited radius and can guarantee a charging space. We are testing
80
this hypothesis and also studying CO2 emissions-reduction benefits. -59％
60
<Rental use in tourist hot-spots> 87
40
Perceiving the rental car market as an effective means of popular-
20 41
izing EVs and PHEVs, given the relatively short driving distances and
0
high number of users, we are testing EVs and PHEVs for this applica- Year 2000 Fit-class vehicle Demonstration
(IW*=1,000 kg) Fit EV
tion mainly in the Aso area of Kumamoto. Activities include the col-
lection and analysis of user data through questionnaires.
<Ride sharing in mountainous areas and on coastal islands> ■Well to Tank ■Tank to Wheel
■Well to Tank ■Tank to Wheel
We loaned EVs to be used as welfare vehicles for the elderly in Amak- (%)
(%)
120
usa, based on the premise that mountainous and remote island areas 120
100
can easily benefit from them. We are verifying our hypothesis based 100 13
13
80
on driving and charging histories and user interviews. 80 -42％
-59％
60
60
87 19
40 87
● Saitama Prefecture: Verifying utility and convenience 40
20 41
<Government car sharing> 20 39
EV demonstration test vehicles (Japanese specifications)
0
As in Kumamoto Prefecture, we loaned EVs to Saitama Prefecture to 0 on the Fit EV were sequentially lent out to Kuma-
basedYear 2000 Fit-class vehicle Demonstration
Year 2000 Accord-class Demonstration
moto Prefecture (5 cars),
(IW*=1,000 kg) Saitama Prefecture
Fit EV (4 cars), and
verify their CO2 emissions-reduction benefits and utility as govern- vehicle (IW*=1,500 kg) PHEV
Saitama City (1 car), starting in October 2012
ment vehicles.
CO2 emission reduction benefit (Honda estimates)
<Park and ride>
■Well to Tank ■Tank to Wheel
We are testing EVs and PHEVs using a solar charging station at Kago-
(%)
hara Station (JR East) in Kumagaya, based on the premise that these 120

vehicles are well suited to park-and-ride commuting applications (in 100

13
which commuters parks their cars at a public transit connection), 80 -42％

which typically involve relatively short drives of a fixed distance. 60

19
<“Rail and ride” tours> 40
87

Using EVs and PHEVs, we are hosting tours that start from Chi- 20 39

chibu Station (Chichibu Railway) and travel in a loop through the 0

Year 2000 Accord-class Demonstration
scenic Chichibu region, based on the premise that these vehicles vehicle (IW*=1,500 kg) PHEV
are well suited to traveling through mountainous areas given their *Inertia weight

high torque and regenerative braking capabilities and that the eco-
friendliness of a product encourages greater user understanding
and satisfaction. Activities include measuring performance such as
energy/fuel efficiency and EV cruising distance and collecting user
responses.

● Saitama City: Verifying EV receptivity in metropolitan areas for

carbon emission reduction At “rail and ride” tours held in Chichibu, Saitama Prefec-
We began verifying a shared ownership model in which individual EV ture, in October 2012, monitors in 7 EVs and 7 PHEVs
enjoyed driving along a roughly 40-kilometer route
and PHEV users lend their vehicle for use by the local government or through the mountains
company where they work.

ENVIRONMENTAL ANNUAL REPORT 2013 33

 Automobile initiatives

Japan

■ Alternative energy deployment

● FCX Clarity fuel cell electric vehicle

In March 2012, working in collaboration with Saitama Prefecture and
Iwatani Corporation under commission by Japan’s Ministry of the En-
vironment, we installed Japan’s first solar-powered hydrogen station1
at the Saitama Prefectural Office near Tokyo. We also delivered an
FCX Clarity fuel cell electric vehicle (FCEV) for the prefecture’s use
as a government vehicle and are currently verifying its ease-of-use
as well as its effectiveness in reducing CO2 emissions and helping to
move Japan toward a low-carbon economy.
The high-pressure electrolyzer we developed for our new solar hy-
drogen station has eliminated the need for the compressor used in
the previous system by integrating the electrolysis and compression
processes, and can produce approximately 1.5 kilograms of hydrogen
in 24 hours with less noise and in less space than the original unit.
An FCX Clarity FCEV receives hydrogen from a solar
The FCX Clarity, meanwhile, is capable of supplying enough electric- hydrogen station installed at the south entrance to
ity to satisfy the electricity needs of the average Japanese household the Saitama Prefectural Office

for approximately six days, and can be used as a mobile source of

The N-ONE engine
power in emergencies. employs a lightweight,
high-rigidity cylinder
Viewing fuel cells as the ultimate clean-energy solution, we have block; lightweight, high-
rigidity crankshaft, and
been proactively developing technologies to support alternatives to
aluminum sump with
fossil fuels, reduce emissions, and lessen the impacts of mobility and integrated stiffener

energy use on the global climate.

1. Honda internal research

Bonnet hood insulator
dampens engine noise

■ Noise reduction technologies

● Reducing acceleration noise

Honda is also actively working to reduce vehicle noise. To reduce
noise from major sources during acceleration, a particularly large Engine compartment underbody cover
dampens engine noise
component of car noise, we are redesigning related components in
the engine, air intake and exhaust systems, and tires.
The N-ONE mini-vehicle, released in Japan in November 2012, incor-
porates the following technologies to achieve an exceptionally low
level of noise (regulatory limit: 76 dB [A]).

Front inner fender insulator dampens

Engine noise reduction technologies
engine noise
・Lightweight, high-rigidity cylinder block
・Lightweight, high-rigidity crankshaft
・Aluminum sump with integrated stiffener
・Bonnet hood insulator
・Front inner fender insulator
High-rigidity resonator chamber
・Engine compartment underbody cover dampens radiated sound

Air intake noise and radiated sound reduction technologies

・High-rigidity air filter box Double-layer con-
verter heat cover
・High-rigidity resonator chamber Double-layer silenc-
er with high-rigidity
Exhaust noise and radiated sound reduction technologies shell dampens radi-
ated sound
・Noise-canceling chamber
・Double-layer silencer Noise-canceling chamber with
internal insulation for enhanced
・Double-layer converter heat cover sound-absorbing efficiency

34
 ク
ク 特集
100
20
14 9 3 6
1
0
0

エンジント
ル 2 0

エンジント
7
ト ル Eco-Assist (right)
■ Overall (left) ■ ∼ 9
ト 7 2 2 0
開
開 10 2 8 0
（％） 全
全 （％） 0 2 9 11
6 0

∼
0
5
100 100 2001 2009 2010 2011 2012 2013 (FY)
97.2 97.3 98.3 99.0 2008 2009 2010 2011 2012 （年度）
80 88.6 80 ■ 平成22年度燃費基準適合 ■ 平成22年度燃費基準＋25%適合
■ 平成22年度燃費基準＋5%適合 ■ 平成27年度燃費基準適合
50.8 75.1 （型式数）
■ 平成22年度燃費基準＋10%適合 ■ 平成27年度燃費基準＋10%適合
60 60
70 ■ 平成22年度燃費基準＋15%適合 ■ 平成27年度燃費基準＋20%適合
■ 平成22年度燃費基準＋20%適合
40 30.0 40 60
23.1 AT
AT 54 53
8
20 運転領域
運転領域20 50
（km/ℓ）
7 44
4226.54 0
1.7 18 17 6
40
25 6 0
0 0 15
エンジン回転数
エンジン回転数 →→ 30 1123.67 0
2009 2010 2011 2012 2013 (FY) 14 9 1 0
3 621.99 0
■Environmental data in Japan 20
20
9 7 2
2
0
0
10 7 2 2 8 0
2 9 11 18.93 18.8
5 6 0 17.9
0
■ HC ■NOx 2008 2009 2010 2011 2012 （年度）
16.0
（％） 100 15
■ 平成22年度燃費基準適合 ■ 平成22年度燃費基準＋25%適合
100 15.31
■ 平成22年度燃費基準＋5%適合 ■ 平成27年度燃費基準適合 13.0
∼
∼ ■ 平成22年度燃費基準＋10%適合 ■ 平成27年度燃費基準＋10%適合
■ 平成22年度燃費基準＋15%適合 ■ 平成27年度燃費基準＋20%適合
Average
30 automobile fuel efficiency in Japan (FY2001=100) Average fuel efficiency of vehicles
10 ■ 平成22年度燃費基準＋20%適合
that9.59
comply with the
10.5
FY2013 standards, classified by weight 8.9
160 151.7 151.0 8.00 7.8
160
20 151.7 151.0
17.6 （km/ℓ） 26.54
138.5
138.5 137.6
137.6 13.0 255
140
140
10 2009 2010 2011 2012 2013 (FY) Reference value
23.67
118.4
118.4 21.99
Vehicle ■ 828 ∼ 1,015kg ■ 1,516 ∼ 1,765kg
120

四輪
1200 weight class: ■ 1,016 ∼ 1,265kg ■ 1,766 ∼ 2,015kg
∼

20
2001
100
100 2009 2010 2011 2012 2013 (FY) ■ 703 ∼ 827kg ■ 1,266 ∼ 1,515kg ■ 2,016 ∼ 2,265kg
18.93 18.8
100
100 17.9
∼
∼
∼ 16.0
00 15
∼
∼

■ 平成2001 2009
2009 2010
2010 2011
17 年排出ガス規制適合車
2001 2011 2012
2012 2013
2013 (FY)
(FY) 15.31
13.0
■ ★★★低排出ガス車（平成17年排出ガス基準 50% 低減レベル）

Products
■ ★★★★低排出ガス車（平成17 年排出ガス基準 75% 低減レベル） ■ Overall (left) ■ Eco-Assist (right)
（％）
10
10.5
（％）
（型式数） 9.59
（型式数）
（型式数） 100 8.9
100
80 8.0099.0
70
70 97.2 97.3 98.3 7.8
64 80 88.6 80
60
60 59
60 54
547 53
53 5
50
50
888 776 44 48 60 50.8 (FY) 75.1
2009 2010 2011 2012 2013 Reference value
60
6 44 42
424 000
18
1849 17
1747 6644 2 0 0
40
40
40 6 66 00 Vehicle
15 3 42 0 40 ■ 828 ∼ 1,015kg
30.0 ■ 1,516 ∼ 1,765kg
40
15 11 00 weight class: 23.1■ 1,016 ∼ 1,265kg
30
30 35 11 ■ 1,766 ∼ 2,015kg
14 99 11 00
20
20
14 33 66 00 20 ■ 703 ∼ 827kg ■ 1,266 ∼ 1,515kg ■ 2,016 ∼ 2,265kg
20
20 77 22 00 1.7
99
77 22 22 00
10
10 22 88 00 0 0
22 99 11
11
0 55 66 00 2009 2010 2011 2012 2013 (FY)
00
2008 2009 2010 2011 2012（年度）
2008
2008 for 2009
2009 2010 2011
2010vehicles
2011 2012
2012（年度）
（年度）
Sales results low-emission HC and NOx emissions from Honda vehicles in Japan1
■
■ 平成22年度燃費基準適合
平成22年度燃費基準適合 ■■ 平成22年度燃費基準＋25%適合
平成22年度燃費基準＋25%適合 (FY2001=100)
■ Overall (left) ■ Eco-Assist (right)
■ ★★★Ultra-low
■ emission vehicles
■ 平成22年度燃費基準＋5%適合
平成22年度燃費基準＋5%適合 ■■ 平成27年度燃費基準適合
平成27年度燃費基準適合
（％） （％）
(50%
■ cleaner than required by regulation)
■ 平成22年度燃費基準＋10%適合
平成22年度燃費基準＋10%適合 ■
■ 平成27年度燃費基準＋10%適合
平成27年度燃費基準＋10%適合 ■HC ■NOx
100 100
■ ★★★★Super-ultra-low
■■ 平成22年度燃費基準＋15%適合
平成22年度燃費基準＋15%適合 emission■
■vehicles
平成27年度燃費基準＋20%適合
平成27年度燃費基準＋20%適合 （％） 100
■ 97.2 97.3 98.3 99.0
■ 平成22年度燃費基準＋20%適合
(75% cleaner than required by regulation)
平成22年度燃費基準＋20%適合 100
80 88.6 80
(Units) ∼
700,000 5,317
（km/ℓ）
（km/ℓ） 35,819 26.54
26.54 30 50.8 75.1
60 60
25
600,000
25
673,805
16,431 11,784
594,059
500,000
49,664 542,747 549,394
23.67 40 30.0 40
23.67 20 23.1
500,711 21.99 17.6
400,000 21.99
20 13.020
20
20 10 1.7
300,000
18.93
18.93 18.8
18.8
17.9 0 0
200,000 17.9
0
2009 2010 2011 2012 2013 (FY)
∼

100,000 16.0
16.0
15
2001 2009 2010 2011 2012 2013 (FY)
15
0 15.31 1. Excluding emissions from light and heavy-duty trucks.
15.31
2009 2010 2011 2012 201313.0
(FY)
13.0
■HC ■NOx
10.5 In fiscal 2013, we reduced HC emissions by
In10
10fiscal 2013, 679,112 vehicles,9.59
or 95% of
9.59 all
10.5 ■ 平成100
（％） 17 年排出ガス規制適合車
8.9
8.9 87.0%
■
100 and NOx emissions by 82.4%
★★★低排出ガス車（平成17年排出ガス基準 from fiscal
50% 低減レベル）
Honda passenger cars sold, met 8.00low-emission
8.00 7.8
7.8 ■ ★★★★低排出ガス車（平成17 年排出ガス基準 75% 低減レベル）
2001
∼ levels.
∼
certification criteria. （型式数）
55 30
80
2009
2009 2010
2010 2011
2011 2012
2012 2013
2013 (FY)
(FY) Reference
Reference value
value
Vehicle
Vehicle ■
We equip20 many of64our models
59 with tools for helping drivers
■ 828
828 ∼
∼ 1,015kg
1,015kg ■
■ 1,516
1,516 ∼
∼ 1,765kg
1,765kg 60 7 17.6
weight
weight class: 6 techniques. In addition to fuel
class:■
■ 1,016
1,016 ∼
∼ 1,265kg
1,265kg ■
■ 1,766
1,766 ∼
∼ 2,015kg
2,015kg apply fuel-efficient8 driving
6 48 0 13.0
■
■ 703
703 ∼ 827kg ■
∼ 827kg ■ 1,266
1,266 ∼
∼ 1,515kg
1,515kg ■
■ 2,016
2,016 ∼
∼ 2,265kg
2,265kg 10 49 44 4 0
economy40 meters and other47 eco-driving
6 support
42
2
0
systems,
0
3
we have been installing our Ecological
35 Drive Assist (Eco As-
Percentage of vehicles with eco-driving support systems 0
∼

sist)2 system
20 in a
2001 growing
2009 2010 of
number vehicles.
2011 2012This system
2013 (FY)

is designed to help drivers improve their fuel efficiency by

0
■
■ Overall
Overall (left) ■
(left) ■ Eco-Assist
Eco-Assist (right)
(right) providing real-time 2008feedback
2009 on 2010
their car2011
operation and
2012（年度）also
（％）
（％） （％）
（％）
100
100 100
100
optimally■controlling air conditioning and other systems.
平成 17 年排出ガス規制適合車
98.3 99.0 ■■ ★★★低排出ガス車（平成17年排出ガス基準
97.2
97.2 97.3
97.3 98.3 99.0 In fiscal 2013, eco-driving
★★★Ultra-low support
emission systems 50%
vehicles 低減レベル）
were installed in
80 88.6
88.6 80 ■ (50%
★★★★低排出ガス車（平成17
cleaner than required by年排出ガス基準
regulation) 75% 低減レベル）
80 80
99.0% of ■ Honda passenger cars
★★★★Super-ultra-low sold vehicles
emission in Japan, with 75.1% of
（型式数）
50.8 75.1 vehicles featuring an than
Ecorequired
Assist system.
60
60 50.8 75.1 60
60 80(75% cleaner by regulation)
(Units)
40 30.0
30.0 40 700,000 64 5,317
40 40 2. The Eco Assist system 59
35,819
23.1
23.1 60 7 works in multiple ways. In “Econ” mode, prior-
6 the vehicle 673,805
ity is given 600,000
to fuel economy,
8 and
594,059
16,431 automatically
11,784
48 controls
0 the
20
20 20
20 49,664 6
500,000 49
engine, motor, CVT, and air conditioning 44system549,394
542,747 to
4 effectively
0 improve
1.7
1.7 47 6 2 0
40 500,711 42 0
00 ■ Well to Tank ■Tank to Wheel 00 fuel efficiency. It
400,000 also includes a coaching function,
3 which changes the
35
2009
2000年比
2009 2010
（IW1,000kg） 2011
2010 [％]※22011 2012
2012 2013
2013 (FY)
(FY) background color of the speedometer according to how efficiently ac-
300,000
20 braking are applied, and a coaching function that shows
celeration and
120
the driver’s200,000
eco-driving score.
100 0
100,000
13
■ 2008 2009 2010 2011 2012（年度）
■HC
HC ■NOx
■NOx
80 0
-59％
（％） 100
（％） 100 2009 2010 2011 2012 2013 (FY)
100 60
100 ■ ★★★Ultra-low emission vehicles
∼
∼∼ 87 (50% cleaner than required by regulation)
∼ 40
30 ■ ★★★★Super-ultra-low emission vehicles
30
20 41 (75% cleaner than required by regulation)
(Units)
20 0
20 700,000 5,317
フィットクラス フィット EV 17.6
17.6 35,819
実証実験車 600,000 673,805
IW1,000kg
（2000 年） 13.0
13.0 ENVIRONMENTAL
16,431 11,784 ANNUAL REPORT 2013 35
10 594,059
10
500,000
49,664 542,747 549,394
500,711
 Motorcycle development

Motorcycles Developing technologies and products that will get us to Triple Zero

In fiscal 2013, Honda strengthened its motorcycle lineup by expanding the application of two next-generation engines intro-
duced the previous year, launched a new mid-size engine, and improved and expanded existing technologies to boost environ-
mental performance worldwide.

Global
■ Expanding application of next-generation global 700-cc engine

● New CTX cruiser series announced

In February 2013, we announced at the International Motorcycle
Show in Chicago, Illinois, U.S., the CTX700N and CTX700, the first
two models in the new CTX series, based on the development con-
cept “Comfort Technology eXperience.”
CTX is a series of mid-size bikes developed in pursuit of technolo-
gies that provide superior comfort by all measures and give the rider
more riding comfort, convenience, and excitement.
The engine in this series is a next-generation water-cooled four- Naked-style CTX700N
stroke straight two-cylinder 700-cc engine, the same adopted in
the NC700S, NC700X, and Integra models released in 2011. This
environmentally responsible engine incorporates automobile fuel
technologies for a 40% fuel efficiency improvement over conven-
tional engines in the same class, while displaying powerful torque
characteristics at low and medium rpm. By expanding the lineup of
models that use this engine, we will seek to raise the environmental
performance of our mid-size bikes worldwide.
The CTX700N and CTX700, produced at Kumamoto Factory in Ja-
CTX700 with cowling
pan, went on sale in the U.S. in February and April 2013, respectively,
and are slated for a Japan release in summer 2013.

■ New two-cylinder 500-cc engine produced in Thailand

● First genuine mid-size sport bikes produced in ASEAN

At EICMA 2012, held in November 2012 in Milan, Italy, we announced
the CBR500R, CB500F, and CB500X, three new sport bikes with a new-
ly developed water-cooled straight two-cylinder 500-cc engine.
This series, launched as three distinct models to fit a variety of life-
styles while still incorporating the latest design trends, is the first
set of genuine mid-size sport bikes to be produced in the ASEAN
region, and was developed to target entry-level and downsizing users
in developed countries and users in developing countries who are
CBR500R with full cowling (top), naked-style CB500F (bottom
switching to a larger bike. The engine, with its reshaped ports and left), and crossover-concept CB500X (bottom right)
valves and other improvements, offers easy handling at low to mid-
range speeds as well as sporty performance at high speeds. Due to
various friction-reducing enhancements, it also realizes class-leading
fuel economy1 and exceptionally quiet operation. The inclusion of
a PGM-FI electronic fuel injection system, HECS3 exhaust system
combining a three-way catalytic converter and O2 sensor2, and an air
induction system results in super clean exhaust.
The CBR500R, CB500F, and CB500X, produced in Thailand, went on
sale in Thailand, Europe, and the U.S. in December 2012. Sales of a
smaller, 400-cc model, produced at Kumamoto Factory and designed Newly developed water-cooled straight two-cylinder
for the Japanese market, also began in Japan. 500-cc engine featured in the first genuine mid-size
sport bikes built in ASEAN

1. Honda internal research

2. Device that detects oxygen in exhaust gas to monitor the state of fuel combustion in the engine.

36
■ Improving global environmental performance

● Lineup of eSP scooters expanded

Announced in 2011 and introduced to markets in such models as
the Click 125i, Vario Techno 125, and PCX, the eSP next-generation
global scooter engine, boasting 25% better fuel economy compared
to conventional engines in the same class3, has been expanded to
a growing line of models. In Vietnam the SH was released in June
2012, the Air Blade in December, and the Lead in April 2013. Sales of
the SH were also begun in Europe in September 2012, and in Thai- SH
land in April 2013. The Lead is scheduled to go on sale this summer
in Japan as well.
By continuing to apply this engine in other scooters produced around
the world, we plan to increase the number of environmentally ad-

Products
vanced scooters on a global basis.

● PGM-FI models expanded in Indonesia

Last year we pledged to install our fuel-saving PGM-FI electronic fuel-
injection system in all motorcycles produced in Indonesia by 2013 year-
end.
Air Blade
PGM-FI is a technology that electronically optimizes the amount of fuel
injected into each cylinder, thereby allowing the bike to emit cleaner
exhaust emissions while operating at maximum power and fuel perfor-
mance. This “all-FI declaration” anticipated Indonesia’s new emission
standards for two-wheeled vehicles.
To meet this goal, we released in September 2012 the Beat-FI and in
December the CBR150R. The FI adoption rate was 52% as of 2012 year-
end.

● Flexible-fuel motorcycles lineup expanded in Brazil

Lead
In Brazil, we expanded our lineup of flexible-fuel motorcycles, ma-
chines that, by being able to run on a mixture of gasoline and envi-
ronmentally responsible bioethanol, reduce CO2 emissions and fuel
costs at the same time. Adding to our existing lineup of the CG150
Titan, CG150 Fan, Biz, and NXR150 Bros, we released the larger-
capacity CB300R and XRE300.
Beat-FI CBR150R

● New technical center completed in India

In January 2013, after finishing the installation of Honda’s first wind
tunnel test chamber in India, we began full operation of a new mo-
torcycle technical center housing the research and development,
production (engineering), purchasing, and quality divisions of our
XRE300 CB300R
motorcycle business.
The center, built on the property of Honda Motorcycle and Scooter
India (Private) Ltd.’s (HMSI) Manesar Plant, is now the workplace of
some 200 associates gathered from HMSI and Honda R&D (India)
Private Ltd. The facility was designed to promote collaboration and
higher work efficiency, putting Honda in the best position to deliver
good products to our Indian customers with speed, affordability, and
low CO2 emissions. The new technical center at HMSI’s Manesar Plant
houses Honda’s first advanced wind tunnel test
chamber for research and development in India

3. Honda internal data

ENVIRONMENTAL ANNUAL REPORT 2013 37

 300
汎用
200

100
Motorcycle development
0
新型 iGX390 従来型 GX390

[g/(kW-h)] ■ GX/iGX390 ■ 現行GX390

11
Japan [g/(kW-h)]
500
495
10
415
400 9

HC＋NOx
■ Motorcycle initiatives in Japan EPA PhaseⅢ

汎用
8
300 規制値

● Super Cub 50 gets complete redesign 7

エミッション↓
200
In May 2012, we announced the fully redesigned Super Cub 50, the 6
100
5
most fuel-efficient road vehicle on the planet1. Based on a “new basic 350 400 450 500 [g/(kW-h)]
←低燃費
0
Cub” design concept,新型
weiGX390
sought to provide more advanced features
従来型 GX390
EPA モード燃費

and better utility at an affordable price.

（dB）
The engine in the new Super Cub ■
[g/(kW-h)] 50GX/iGX390 ■
is an air-cooled single-cylinder
現行GX390
105
103
102
11
four-stroke 50-cc engine with extensive use of low-friction technolo-
10 100
gies for increased efficiency. We improved handling significantly by
9
HC＋NOx

boosting engine output while keeping fuel performance at 110 km/liter

EPA PhaseⅢ
8 95
(tested at constant speed of 30 km/h), adopting
規制値a two-stage clutch
7 ∼
エミッション↓

system with a separate clutch assembly for starting and shifting

6 0
gears, improving frame rigidity, lengthening the wheel base, and in- 新型 HSM1390ik1 従来型Cub
The new Super HSM1390i
50 features a new engine with
5
500 [g/(kW-h)] a maximum output of 2.7 kW, up from the previous
cluding an electric
←低燃費
starter in all model variations.
350 400 450
EPA モード燃費 model’s 2.5 kW, and comes in five colors, including
We achieved a more affordable price for the Super Cub 50, produced Pearl Harvest Green (top), Smart Blue Metallic (bot-
tom left), and Virgin Beige (bottom right)
by Sundiro Honda Motorcycle Co., Ltd. in China, by pursuing effi-
（dB） グラスパ
53
105
ciency in all steps in operations
102 from materials
103 procurement through
同等クラス
production. ガソリン
100
100 エンジン芝刈機 Sources of noise on a motorcycle and
noise reduction strategies by source
CO2 排出指数→
●Noise reduction technologies Engine
95
Motorcycles
∼
generate noise and vibration in all sorts of places. We Exhaust
∼
have worked to reduce noise by analyzing these sources using state-
0
of-the-art technologies. As a result,従来型
新型 HSM1390ik1 ourHSM1390i
products are as required by
noise regulations in Japan.

Engine:グラスパ
Use more rigid materials 53

Exhaust:同等クラス
Increase volume, use multi-chamber structures
ガソリン Air intake
I n t a k e エンジン芝刈機
: Increase volume, use more rigid materials
100 for outer 140
（％） Transmission
casings
Other
CO2 排出指数→ 122
Transmission: Quiet drive chain, drive sprocket damper
120
O t h e r : Sound dampening rubber

100
二輪
■ Environmental data in Japan ∼

0
∼

2001 2009 2010 2011 2012 2013 (FY)

Average motorcycle fuel efficiency in Japan Average HC and NOx emissions from motorcycles in
(FY2001=100) Japan (FY2001=100)
（％）
140 100
（％）

122 80

120 60

二輪
40
19.4
100
20

∼
0
∼

2001 2009 2010 2011 2012 2013 (FY)

0
∼

2001 2009 2010 2011 2012 2013 (FY)

We have introduced numerous fuel-efficient models to meet As of FY2011, all new models sold in Japan complied with
（％）
our target to reduce CO2 emissions by 30% by 2020 compared the 2006 and 2007 emission regulations2, with average HC
100
to FY2001 levels. So far we have achieved a 22% increase in and NOx emissions from these vehicles dropping to less than
average fuel efficiency from FY2001. 1/5 that of FY2001 levels. This performance was maintained
80
in FY2013 as well.

60 エンジン熱効率の
CVT
高い領域
40 運転領域
エンジントルク →

19.4
20

ト
ル
ク 特集
1. Honda internal
0 research 開
∼

2. 2006 standards for2001

type 1 scooters
2009 and mini-bikes,
2010 2011 2007 standards
2012 2013 for 全
(FY)type 2 scooters and small motorcycles

38
 Power product development

Power Products Developing technologies and products that will get us to Triple Zero

Besides personal mobility products, Honda also develops generators, tillers, outboard engines, lawn mowers, and other power
equipment that enrich people’s lives. We strive to improve the environmental performance of these products in order to help
drive the transition to a low-carbon global economy.

Global

Miimo robotic lawn mower

Products
■ Miimo robotic lawn mower

● Sales in Europe begun in April 2013　

Sound power level
Miimo, a robotic lawn mower developed for households in Europe, dB(A)
moves by itself in a random pattern over a pre-designated area until 100
90
the entire lawn is cut. 80
70
Powered by a rechargeable lithium-ion battery, Miimo automatically 60
50
mows the lawn on the owner’s preselected day and time, cutting the 40
100
grass into a fine mulch that acts as a natural fertilizer and eliminates 30
90
20
80
the need to bag and dispose of clippings. With Miimo, owners can keep 10
70
0
their lawn looking beautiful without wasting time and energy on mow- 60 Gasoline lawn mower Miimo
50
ing. 40
30
Miimo detects when its battery is running low and automatically 20
10
returns to its charging station when it needs to recharge. Battery- 0
Gasoline lawn mower Miimo
powered motor propulsion and optimized blade speed made possible （％）
100
through the application of a blade disk with fan significantly reduces 90
80
noise. It emits a sound power level far lower—32 dB(A) lower—than 70
602 emission reduction benefit (Honda estimates)
the conventional gasoline lawn mower, less than the sound of tree CO
50
（％）
leaves rustling in the wind. 40
100
30
90
The high-performance lithium-ion battery is lighter and has a larger 20
80
10
energy capacity than lead and nickel–metal hydride batteries, and since 70
0
60 Gasoline lawn mower Miimo
it degrades less over many hours of use, it has a longer replacement 50
40
cycle and so is better for the environment. 30
20
Miimo not only emits zero CO2, CO, HC, and NOx during operation,
10
but also has dramatically lower life-cycle CO2 emissions, roughly 75% 0
Gasoline lawn mower Miimo
lower than that of a gasoline lawn mower of the same class1.

1. Compared to the HRG415 based on the same lawn size. Electricity CO2 emission factor (410 g/kWh) is based on the IEA’s “Energy Balance of OECD Countries 2010 Edi-
tion.”

ENVIRONMENTAL ANNUAL REPORT 2013 39

 Power product development

Japan
■ Energy diversification

Energy diversification for power products provides such benefits as EU9i GP propane gas-powered portable generator

lower CO2 emissions during operation; easier purchasing, use, and

storage of fuel; and reduced energy risk in emergencies. Honda be-
lieves in these objectives and actively supports energy diversification
through the development of power products that use non-gasoline
fuels.
Following the release of butane gas-powered ENEPO EU9i GB gen-
erator and Pianta FV200 rotary tiller in 2009, we expanded our al-
ternative energy lineup with the addition of two more gas-powered
products in 2012.

Major features
● EU9i GP propane gas-powered portable generator ・Sine wave inverter delivers stable supply of utility-grade
electricity
We developed a portable electric generator that can run on propane ・Two units operating in parallel can generate up to 1,800 VA
・Operable in temperatures from -15 ºC to 40 ºC
gas during power outages and other emergencies, and began deliver-
・Chokeless engine makes startup easy
ies of the product to LP gas equipment distributors in August 2012. ・Super quiet (same noise level as the gasoline-powered
EU9i)
The EU9i GP was developed based on the EU9i, an existing gasoline
generator with a power inverter (rated output 900 VA), following the
2011 Great East Japan Earthquake and subsequent surge in Japanese
For lighting
consumer demand for emergency household generators. As the
industry’s first low-pressure propane gas1-powered generator2 with
Power

extended3 and easy operation, it uses propane gas, which is widely Hot
water
source for
gas appliances
Gas
used in home appliances in Japan and is less likely than gasoline to Gas
water
For ICT
devices Outage
heater

degrade, and is easy to hook up.

LP gas tank

LP gas tank

The appliance uses propane gas already available in the home, mak- Electricity

ing it that much easier to generate power when it is needed most.

Our original sine wave inverter creates a steady supply of high-quali-
ty electricity on par with utility power, allowing users to charge their Installation concept

lighting apparatus, smart phones and other telecommunication de-

vices and power their computers and televisions with peace of mind.
The EU9i GP realizes a 15% reduction in CO2 emissions over gasoline
Salad CG FFV300
generators of the same output and significantly lower exhaust emis-
butane gas-powered tiller
sions than the voluntary limits set by the Japan Land Engine Manu-
facturers Association4.

● Salad CG FFV300 butane gas-powered tiller

In March 2013, we began sales of the Salad CG FFV300, an easy-to-
use tiller that runs on widely used household gas canisters.
Based on the FF300 self-propelled gasoline tiller, the Salad CG
FFV300 is made for customers with mid-size vegetable plots (100-
330 m2). As a step up from the entry-level Pianta FV200, it features a
foldable handle for more convenient transport and storage, and offers
the same superior tilling performance and operability of the FF300 Major features
・Uses widely available, easy-to-use butane gas canisters
while running on common household butane gas canisters, which ・No fuel clogs; smooth startup even after long-term stor-
are easy to purchase, use, and store. This allows for easy engine start- age
・Handle folds down without the use of tools for easy and
ing and fuel replacement, while simplifying fuel management and compact storage
・Tills continuously for 55 min. (about 157 m2) in first
long-term storage.
gear5, 50 min. (about 490 m2) in second gear on one can-
By introducing the Salad CG FFV300, we aim to capture new demand ister (250 g) of gas
・Low, central placement of a vertical shaft engine and for-
in the home garden market by meeting the needs of home garden ward placement of Honda’s proprietary co-axial counter-
enthusiasts who wish to cultivate larger-sized. rotating tine drive system (Active Rotary System), the
working part of the machine, makes deep tilling easy for
first-time users

1. Gas pressure of 2.0 to 3.3 kPa as stipulated by the “Law Concerning the Securing of Safety and the Optimization of Transaction of Liquefied Petroleum Gas”
2. First portable generator with a 1-kVA-class output capable of running on common propane gas (low-pressure LP gas) (Honda internal research)
3. EU9i GP can run for approximately 100 hours on 50 kg of propane
4. 68% less HC and NOx, 81% less CO (Honda internal research)
5. Soil hardness 15-20 mm, tilling depth 10 cm, without attachment
40
Always conscious of the environmental impact of its manu-
facturing operations, Honda is working hard to take
environmental responsibility to ever higher levels around
the world through operating management systems in six
regions worldwide.

42 Global Environmental Management

47 Global Environmental Impact

48 Regional Environmental Topics

41
 Global Environmental Management

Global Environmental Management

Honda has created an institutional framework to put into practice the environmental principles articulated in the Honda Envi-
ronment Statement, and has expanded it to the global level.
We are actively working to build environmental management systems at all business sites and obtain ISO 14001 certification at
certain sites.

Environmental management promotion structure

uate annual achievements under the plans and, based on

■ Organizational structure
the results, create new targets and plans with the objective
In December 1991, Honda created what is now the Japan of achieving mid-term policies and plans. The progress
Environmental Committee and assigned it a central role in of environmental initiatives by Honda Group companies,
governing the environmental affairs of the company. This as well as themes affecting multiple domains around the
structure has been expanded into a global environmental world, are reported to the World Environment and Safety
management system with regional environmental com- Committee and then factored into the next year’s annual
mittees in North America, South America, Europe, Asia & plans and the next mid-term business plans and policies.
Oceania, and China. In March 1995, the World Environ- Honda follows the Plan-Do-Check-Act cycle to promote
ment and Safety Committee was established to manage continuous improvement in environmental performance
environmental as well as safety initiatives1, through which in each region: Japan, North America, South America, Eu-
Honda aims to create a motorized society that is safe for rope, Asia/Oceania, and China.
all people. The World Environment and Safety Commit- One hallmark of this system is that planning and imple-
tee discusses, determines, and reviews annual plans for mentation are not simply delegated to specialized staff,
implementing environmental conservation activities at but that all associates are expected to be involved. The
the global level based on mid-term business plans, and basic thinking is that all associates should be actively tack-
has created an environmental management system that ling environmental issues as a part of their daily work.
integrates activities on the global level with those on the
factory floor. The company’s president and CEO currently 1. For information on safety initiatives, see the Honda CSR Report and Honda Driving
chairs the committee, a reflection of Honda’s recognition Safety Promotion Activities.

that environmental issues, especially climate change and

energy, are critical to Honda’s business operations. The PDCA cycle of
The World Environment and Safety Committee develops eco-conservation activities
A P
mid-term policies and plans for global environmental ini-
tiatives based on mid-term policies and management plans W o rld Envi
r on m en t a n d Regional environmental
Sa fe ty Co m
m itt ee Divisions
committees
determined by the Management Council. Individual divi-
sions prepare detailed plans for each region and business Mid-term environmental Detailed
policies/plans plans/actions
D
area, and then finalize the overall plans after discussion C
and approval by the regional environmental committees.
The regional environmental committees discuss and eval-

Honda’s organizational structure for environmental affairs

Region
World Environment Regional Operations (Japan)
Regional Operations Regional Operations Regional Operations Regional Operations Regional Operations
and Safety (North America) (South America) (Europe/CIS/Middle East/Africa) (Asia/Oceania) (China)
Committee Japan Environmental North America South America European Environmental Asia/Oceania Environmental China Environmental
Committee Environmental Committee Environmental Committee Committee Committee Committee

Secretariat
事務局
Business
Environment and
Safety Planning Office Power product
Automobile Operations Motorcycle Operations
Operations

Customer service /
Function
Customer service Business support Business management
Purchasing Operations Automobile Production
Operations Operations Operations
Corporate
Green Factory
Communications
Promotion Center
Division

Honda R&D Co., Ltd. Honda Engineering Co., Ltd.

・As of June 2013

42
 mental impacts in one’s work by conserving and recycling
■ Regulatory compliance
resources and energy in accordance with environmental
In accordance with the Honda Environment Statement, laws and regulations, company policies, and internal stan-
Honda introduces environmental management systems at dards. We have appointed corporate directors to serve as
all business sites and in each division, promotes continuous Compliance Officers, and work systematically to enhance
efforts to improve environmental performance, and strives compliance and risk management under the supervision of
to comply with voluntary environmental standards that are directors in charge of each part of the organization.
more stringent than national and regional regulations. Honda Conduct Guideline
We revised the Honda Conduct Guidelines in April 2013 http://world.honda.com/conductguideline/

(formulated 2010) and are implementing it throughout the

■ Emergency protocols
Honda Group in Japan and worldwide. The document calls
on Honda associates to comply with laws and regulations, In anticipation of accidents and emergencies that could
company rules, and social norms and, for the purposes of cause environmental pollution, each factory and division
environmental conservation, to strive to reduce environ- has clearly-defined procedures for preventing pollution.

Environmental management at Honda business sites

Along with development of environmental manage- include environmental management of the Saitama
ment systems at the group-wide level, we have been Factory’s Yorii Plant, newly completed in March
introducing such systems at each business site in 2013. We also combined the certification registration
order to continuously improve their environmental for Honda head office buildings and district build-
performance and to control environmental pollut- ings in fiscal 2012.
ants. We have been working actively to acquire ISO We will continue developing our environmental
14001, an international certification for environ- management systems and seeking ISO 14001 cer-
mental management, particularly at our production tification (or in Europe, EMAS). We will continue

Global
facilities. working to ensure that business sites with certified
After acquiring certification at each of our five major environmental management systems remain certi-
production facilities in Japan, we combined their cer- fied, and also continue to apply the PDCA cycle at
tification for integrated operation of their manage- each site for continuous improvement in reducing
ment systems. Going forward, we plan to promote the environmental impact of our operations.
acquisition and expand our integrated system to

ISO 14001-certification status worldwide (as of March 31, 2013)

North America
Europe
Japan 28 companies
19 companies
42 companies
China
25 companies

Asia/Oceania
45 companies

South America
10 companies

・Includes facilities of Honda Motor Co., Ltd. and its major consolidated subsidiaries and affiliated companies.

ENVIRONMENTAL ANNUAL REPORT 2013 43

 Global Environmental Management

Disclosure of total GHG emissions

the emissions that come from our entire value chain. We

■ Honda GHG emissions in FY2013
are doing this by expanding the boundaries of data collec-
As a responsible company operating in the mobility indus- tion3 and improving the accuracy of calculation methods
try, Honda believes in the importance of calculating and used for categories that account for the largest percentage
disclosing greenhouse gas (GHG) emissions in order to of scope 3 emissions (other indirect emissions).
drive progress in initiatives to reduce global emissions. As a result, the latest calculations show that GHG emis-
As the first milestone in this endeavor, in August 2012 sions from Honda business activities in fiscal 2013 were
Honda became the world’s first mobility company to dis- 4,950,000 t-CO2e, and total value chain emissions, which
close estimates of all GHG emissions from its entire value also includes other indirect emissions, were 275,910,000
chain in conformity with the Greenhouse Gas Protocol t-CO2e.
(GHG Protocol)1, currently the world’s most widely used We hope to leverage these improvements in data measure-
GHG emissions accounting standard. Honda released ment and management to devise more effective emission
estimates of not only emissions from our own business reduction strategies.
activities (scope 1 and 2), but also all upstream and
downstream activities (scope 3), from the procurement of
1. Published by the World Business Council for Sustainable Development
raw materials, to the transportation and customer use of and the World Resources Institute
2. Read more about Honda’s GHG emissions disclosure efforts in Case 19 of
Honda products, and finally to the treatment of end-of-life “Environmental Documentary—Honda Face.” (http://world.honda.com/
products2. environment/face/)
3. Additional emissions captured by expanding the scope of data collection in fiscal
Now we are taking steps to get a more accurate reading of 2013 accounted for approximately 7% of total emissions.

●GHG emissions from the entire Honda value chain

FY2012 FY2013

Scope 1* direct emissions from Honda business activities 1,240,000 t-CO2e 1,410,000 t-CO2e

Scope 2* indirect emissions from energy use 2,960,000 t-CO2e 3,540,000 t-CO2e

Scope 3* other indirect emissions 220,860,000 t-CO2e 270,960,000 t-CO2e

Emissions from entire value chain (total of scope 1, 2, and 3) 225,060,000 t-CO2e 275,910,000 t-CO2e

Other totals:
All emissions from Honda business activities (scopes 1, 2) 4,200,000 t-CO2e 4,950,000 t-CO2e

Emissions from use of sold products (scope 3, category 11*) 195,880,000 t-CO2e 225,950,000 t-CO2e

●Breakdown and changes in Honda GHG emissions

275,910,000 t-CO2e
Scope 1 0.5％ 〈GHG emissions〉
Scope 3,
Scope 3,
other categories Scope 2 1.3％ 225,060,000 t-CO2e other
categories
16.3% 200,000,000
t-CO2e
Scope 3,
FY2013 category 11
275,910,000 t-CO2e

Scope 2
Scope 3, category 11
Scope 1
81.9%
FY2012 FY2013

*See notes on page 45 for detailed descriptions of scope 1, scope 2, scope 3,

and category 11 of scope 3.

44
 2008 000

2008
2009 000

排水量 2009
2010 000 000

排水量 2010
2011 000
000

2011
2012 000
000

2012 000
0 00 000 000 000 000 000

0 00 000 000 000 000 000

（単位：t）

（年度）2008 00,000
（単位：t）
■ Promoting
（年度）2008
2009 lifecycle assessment (LCA) 00,000
38,000 ■ Reducing GHG emissions from use of sold
社外埋立量

We
2009
2010
have been developing our own methods to reduce
32,100 38,000 products
社外埋立量
2010
2011 26,200 32,100
the environmental impacts of our business activities and Scope 3, category 11 emissions, emissions from use of
2011
2012 26,200
00,000
across product life cycles, from production through dis- products sold to our customers, accounted for more than
2012 00,000
posal. 0 10,000 20,000 30,000 40,000
80% of emissions that took place across our value chain.
0 10,000 20,000 30,000 40,000
In March
（年度）2002,
2008 we built the Honda Life-Cycle Assessment
0,000,000
This means that determining how to reduce GHG emis-
(LCA) Data
（年度） System, a system for measuring CO
2009
2008 2 emis-
0,000,000
sions from the use of Honda products poses the greatest
sions
発生量 from2009
all business activities, and since then have
2010 been
0,000,000
1,280,000
challenge to reducing total emissions.
making
発生量 2010
focused
2011 1,280,000
efforts to meet reduction targets set for
1,210,000
The biggest step in reducing emissions from product use
2011
each domain—production,
2012 1,210,000
purchasing, sales and services,
0,000,000
is improving fuel efficiency. We set a 2020 target to reduce
administration,
2012 transportation, and so forth.
0 300,000 600,000 900,000
0,000,000
1,200,000 1,500,000 global average product CO2 emissions by 30% from 2000
In fiscal 2007, 0we began
300,000 operating
600,000 a new, 1,200,000
900,000 model-specific
1,500,000 levels, based on which we will strive to improve product
LCA system for calculating the life-cycle emissions（単位
of：t）
a fuel efficiencies year after year.
NOx
single vehicle, from the procurement000
of raw materials
（単位：t） During this time, however, we still expect our scope 3,
NOx
SOx 000 000
through disposal. The LCA data of each product model ob- category 11 emissions to continue growing. Production
SOx 000
tained through0 this system
200 is 400
being used
600 to develop
800 more
1,000
growth, which follows global economic growth, particular-
effective strategies
0
for200
reducing
400
life-cycle
600
emissions.
800 1,000
ly in Asia, is occurring at a faster rate than improvements
in fuel efficiency, so the net effect will be an increase in
GHG emissions.
LCA results for major automobile models released in FY2013 (Japan)
But still, at some point we need to turn this growth curve
■ Raw materials ■ Production ■ Use ■ Sales/service ■ Disposal ■ Transportation
（％） 122 downward. Honda’s vision is to reach a point where total
120 Baseline
■ Raw materials ■ Production ■ Use ■ Sales/service ■ Disposal ■ Transportation
（％）
100
100 122 emissions from product use are declining even as produc-
120 Baseline 82
80
100
100
67 tion is expanding. 　
82
60
80 67 To achieve that turnaround, we set our own standards
40
60
called the Honda Environmental Performance Standards

Global
20
40
0
20 Civic Stepwagon CR-Z N-ONE (HEPS). The goal is eventually to reduce 2000
environmental
年
0 (2006) 100％
Civic Stepwagon CR-Z N-ONE impacts to zero, an initiative we call Triple Zero.
2000 年 Along
(2006) 100％
with HEPS we developed scenarios that represent the
LCA results for major motorcycle models released in FY2013 (Japan) steps we plan to take in reducing GHG emissions by com-
■ Raw materials ■ Production ■ Use ■ Sales/service ■ Disposal ■ Transportation
2 排出量

（％） plying with the standards, including improving product

120 Baseline
■ Raw materials ■ Production ■ Use ■ Sales/service ■ Disposal ■ Transportation
排出量

（％） 100 fuel efficiency and increasing use of renewable energy.

100 Baseline
120
CO2CO

80 100 70
100 Emissions from Honda operations: Conceptual projection
60
80 70 44
40 32 〈Total GHG emissions〉 From growth to decline
60
44
20 32
40
0
20 CB400SF Integra PCX150 Super Cub 50
0 (2005)
CB400SF Integra PCX150 Super Cub 50
(2005)

・Honda’s model-specific LCA system assumes a product lifetime driving Continue reduction
distance of 100,000 km for automobiles and 50,000 for motorcycles. These efforts to reach zero
figures are different from those assumed for scope 3, category 11 emissions
under the GHG Protocol.
2011 2012 2013 2014 20xx

●Scope 1: Direct GHG emissions from business activities, as defined by the GHG Protocol (examples: combustion of fuel oil at a manufac-
turing plant, emissions from work vehicles and company cars). The scope 1 figures presented in this report include all GHGs emitted
directly by Honda Motor Co. and its consolidated subsidiaries and affiliated companies worldwide.
●Protocol 2: Indirect GHG emissions from a company’s use of energy, as defined by the GHG Protocol (examples: electrical energy used
by a manufacturing plant or office). The scope 2 figures presented in this report include all GHGs emitted directly by Honda Motor Co.
and its consolidated subsidiaries and affiliated companies worldwide.
●Scope 3: Other indirect GHG emissions not included in scope 1 and scope 2, as defined by the GHG Protocol. Scope 3 is systematically
broken down into 15 categories (examples: category 11 includes emissions arising from the use of sold products; category 12 includes
emissions arising from the end-of-life treatment of sold products).
●The category 11 figures presented in this report represent the cumulative amount of greenhouse gases that will have been emitted by
products sold by Honda in fiscal 2013 (automobiles, motorcycles, power products) as a result of their use by customers from the time
they received those products until they dispose of them in the future. The “scope 3, other categories” figures presented in this report
are the sum of emissions from categories 1, 2, 3, 4, 5, 6, 7, 9, 10, 12, and 15. As per the GHG Protocol, Honda excludes categories 8, 13,
and 14 from its calculations, as these categories are either not part of Honda business activities or emissions from these categories are
accounted for in other categories.

ENVIRONMENTAL ANNUAL REPORT 2013 45

 Global Environmental Management

● The thinking behind scope 3, category 11 (emissions from product use)

Scope 3, category 11 accounts for more than 80% of all CO2 emissions that occur in Honda’s value chain. The rea-
son category 11 is so large is because it includes not only the CO2 that Honda products sold in fiscal 2013 emitted
in fiscal 2013, but also the CO2 those products will emit in the future. In other words, when a customer in Japan
purchases a Honda vehicle, we expect that customer to drive the vehicle 10,000 km a year for 15 years1. Scope 3,
category 11 is where we calculate all the CO2 that will be emitted during that time.
Scope 3 includes future emissions because it is based on an accounting method that counts emissions not when
they occur but when the business activities that will result in those emissions occur. The 26 million automobiles,
motorcycles, and power products that Honda sold to customers around the world in fiscal 2013 will continue
emitting CO2 as they are used and until they are disposed of at some point in the future. Scope 3 says that these
emissions are the result of Honda having sold its products in fiscal 2013.

Greenhouse gas emissions occur in every stage of a product s life cycle,

FY2013 from the extraction of raw materials to the end-of-life treatment
April 1, 2012 - March 31, 2013 (recycling, disposal) of the product.
Product life cycle
Scope 3,
Category 1 Scope 3, category 11 (product use) emissions in fiscal 2013 are all GHG
Raw material
extraction emissions that will result from the use of Honda products sold in fiscal
Scope 3,
Raw material Category 4 2013 until their end-of-life treatment sometime in the future.
transport Scope 1
and 2

Production
Scope 3, Scope 3, Category 11
Category 9
Sales

Scope 3,
Product used by customer ( Japan: 10,000 km/yr 15 years) Category 12

End-of-life
treatment 

2012 2013 2014 2015

1. Annual distance traveled, product lifetime in years: Based on the WBCSD's SMP Model developed by the International Energy Agency

Expanding environmental accounting worldwide

Honda discloses information on the emissions treatment, ● Environmental conservation expenditures in Japan

waste disposal, environmental management, remediation

Investments Expenditures
and prevention as well as the overall environmental effi- (million yen) (million yen)

ciency of our business in order to advance environmental Emissions treatment 2,285 2,352
management on a practical level and realize our environ-
Waste disposal 254 1,102
mental vision. These data serve not only as an indicator of
corporate value for external stakeholders but also as a ref- Environmental
management 564 6,301
erence for making administrative management decisions
Remediation 0 4
regarding environmental initiatives.
As a result, for fiscal 2013 we are disclosing the environ- Prevention 16,456 186,513
mental conservation expenditures that were recorded in
Total 19,559 196,272
Japan in the format suggested by the GRI Guidelines2,
which is the same format used in FY 2012 to disclose
automobile R&D expenditures in North America. These
changes have been made in an effort to improve the accu-
racy of data collected from our operating sites worldwide
and to determine an appropriate method for disclosing
sustainability information from our global operations.

2. International guidelines issued by the Global Reporting Initiative (GRI) to promote concrete action for environmental, social, and economic progress. At the end of this report is
an index specifying the pages in this report where the general standard disclosures and environmental performance indicators required by the guidelines can be found.

46
 2011 3,000 emissions
0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000
Indirect
2013 3,540
2012 2,960
emissions

2013 3,540 0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000
Global Environmental Impact
0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000
(FY) （単位：千㎥）
2008 00,000

2009 33,800
(FY) （単位：千㎥）

Global Environmental Impact

2008
2010 00,000
34,400
(FY) （単位：千㎥）
33,800
2009
2011 30,100
2008 00,000
2010
2012 00,00034,400
2009 33,800
Japan N. America S. America Europe Asia/Oceania China
2011 30,100
2010 34,400 0 10,000 20,000 30,000 40,000

■ Energy consumption 2012 00,000

2011 30,100 ■ Water use, wastewater volume
(FY)
2012 00,000 (TJ) (1,000
40,000m )
3
(FY) 0 10,000 20,000 30,000
2010 20,700 2010 33,800 （
Direct energy 2011 0 10,000 20,000 30,000 40,000
20,900 2011 34,400
(1,000 m3)
consumption Water use (FY)
(FY) (TJ)
2012 19,400 2010
2012 33,800
30,100 使用量 （
2010 20,700
(1,000 m3)
(FY)
2013 22,900 2011 34,400
Direct energy 2011 20,900 2013 34,300
2010 33,800 Water use（年度）
consumption 2012
2009 30,100 使用量
2012
2011 19,400 34,400
Water use 2010 19,700 2010
2013
2012 22,900
30,100 使用量
2013
2011 23,20034,300
Indirect energy 2011 21,700 Wastewater 2011
2012 排水量
20,900
consumption 2013 34,300 volume
2012 20,300 2012
2010 19,700 2011 23,200
2013 21,100
Wastewater
2013 22,300 2012 排水量
2011
Indirect energy 2011 21,700 20,900
23,200 volume 2010 0 5,000 10,000 7,700
15,000 20,000 40,000
consumption
Wastewater 2012
2012
0 5,000 10,000 15,000 20,30025,000
20,000 排水量 2013
2011 7,900 21,100
20,900 Companies covered: Nearly all consolidated subsidiaries and affiliated companies
volume
Companies covered: Nearly all consolidated subsidiaries and affiliated companies of the 22,300
2013 Honda Group 2012 of the Honda Group 8,000
2013 0 5,000 10,000 15,000 20,000 40,000
• Purchased electricity has been converted to joules using the international standard21,100
3.6 GJ/MWh. ・Disclosure of wastewater volume begun in fiscal 2011.
• Calculations are based mainly
0 on energy
5,000 consumed
10,000 by stationary
15,000 sources.
20,000 25,000 0 3,000 6,000 9,000 12,000
• A terajoule (TJ) is a unit 0 of energy,
5,000 10,000 1012. 15,000
"tera" meaning 20,000 40,000
(FY)
2010 1,310
(1,000 t-CO2 equivalent) (FY) (1,000 t)
■ Greenhouse gas emissions 1,330 ■ Waste generated,
2010 landfilled 38
2011
Direct
(FY)
2012 1,240 Waste 2011 32
(1,000 t)
emissions 2010 1,310 (FY)
(1,000 t-CO2 equivalent)
landfilled 2010
2012 26 38
2013 1,410
2011
(FY)
1,330 (1,000 t)
Direct Waste 2011
2013 3132
2010
2012 1,240 38
emissions 26
landfilled 2012
Waste 2011
2010
2013 1,410 2,770
32 0 10 20 30 40
2013 31
landfilled 2012 26
2011 3,000
Indirect 2010 1,150
2013 31 0 10 20 30 40
2012 2,960
emissions 2010 2,770 2011 1,280
Total waste
2013
2011 0 10 20 30
3,000
3,540
40
2010 1,150
generated 2012 1,210
Indirect

Global
2012 0 500 1,000 1,500 2,000 2,500 2,960
3,000 3,500 4,000 2011 1,280
emissions 2010 1,150 Total waste 2013 1,370

2013 3,540 generated 2012 1,210

2011 1,280
0 300 600 900 1,200 1,500
Total waste
2013 1,370
generated 2012 0 500 1,000 1,500 2,000 2,500 3,000 1,210
3,500 4,000

Companies covered:2013
Nearly all consolidated subsidiaries and affiliated companies of the Honda Group
1,370 0 300 600 900 1,200 1,500
(FY)
• Greenhouse gas emissions were calculated while referring mainly to the WRI and （単位：千㎥）
WBC-
2008
SD’s 2004 "The Greenhouse Gas Protocol (Revised Edition)." 00,000 Companies covered: Nearly all consolidated subsidiaries and affiliated companies
0 300 600 900 1,200 1,500 (t)
• Calculations are based mainly on emissions from stationary sources. of the Honda Group
2009 33,800 SOx 265
• Landfilled amounts for waste outside Japan also include other waste treatment
2011
(FY) （単位：千㎥） methods
2010 34,400 NOx 605
■ Atmospheric
2008 pollutants 00,000 • Figures for Japan indicate amounts actually brought to landfills. (t)

2011 30,100 SOx 265

2009 33,800 2011
(t) SOx
NOx
233
605
2012
SOx 265 00,000 2012
2010 34,400
2011 NOx 572
NOx
2011 605 30,100
0 10,000 20,000 30,000 40,000 SOx 233
2012 0 200 400 600 800 1,000
2012 00,000
NOx 572
SOx 233
(1,000 m3)
2012 (FY)
0 10,000 20,000 572 30,000 40,000
NOx
2010 33,800 （年度） 0 200 400 600 800 1,000
■ 原材料 ■ 製造 ■ 走行 ■ 販売・サービス ■ 廃棄 ■ 輸送
2009
2011 34,400 （％）
Water use 0 200 400 600 800 1,000
(1,000 m3) 2010
基準機種
120 117
(FY)
2012 30,100 使用量 100
2010
Companies covered:Nearly 33,800
all consolidated subsidiaries and affiliated compa- （年度）
2011
100
■ 原材料 ■ 製造 ■ 走行 ■ 販売・サービス ■ 廃棄 ■ 輸送
84
2013 nies of the Honda Group 34,300 （％） 2009 75
2011 34,400 80
117 69
•Calculations are based on fuel consumption. 120 2012
基準機種
Water use ■ 原材料 ■ 製造 ■ 走行 ■ 販売・サービス ■ 廃棄 ■ 輸送 60 2010
100
（％） 2012 30,100 使用量 100 84
117 40 2011
基準機種
■ Environmental
120 2011
100
data for manufacturing, by region (FY2013)
23,200 80
20
2010 75
7,700 69
100
2013 34,300
Wastewater 84 排水量 60 2012
2011 7,900
2012 20,900 0
80
volume 75 69 40 シビック ○○○○ ○○○○○○ ○○○○○ ○○○○○○
Japan N. America S.（2006年）
America
2012
Europe
○○○○ Asia/Oceania
8,000 ○○○○ China
60 2013 Purchased electricity 21,100 20
2011 (1,000 MWh) 23,2001,560 1,820 2010 322 151 7,7001,020 590
40
Wastewater 0
Energy 2012 0Natural 5,000
gas 10,000
(1,000 GJ ）
15,000
85
20,90040,000
20,000
6,410
排水量 2011
シビック240
0 3,000 526
○○○○ ○○○○○○ 7,900
6,000 9,000
○○○○○ 1,20012,000
○○○○○○ 893
20
volume （2006年） ○○○○ ○○○○
Liquefied petroleum gas (1,000 GJ) 806 273 2012 336 8,0001,260 7 296
0 2013 21,100
シビック Diesel ○○○○ ○○○○○○ ○○○○○ ○○○○○○ 2000 年輸送
（1,000 GJ ） 8 301 41 製造 ■ 走行 ■7販売・サービス ■
■ 原材料 ■ 1,690
廃棄 ■ 98
（2006年） ○○○○ ○○○○ 100％
Landfilled
0
waste
5,000 10,000 15,000
（t）
20,000 40,000
0 6,700 （％） 1,300
基準機種
0 3,000 0
6,000 9,0003,900
12,000 16,400
Waste 120
Volume recycled （t） 414,000 394,000 100
66,000 47,000 188,000 110,000
100 ■ 原材料 ■ 製造 ■ 走行 ■ 販売・サービス ■ 廃棄 ■ 輸送
Municipal water （1,000 ㎥） 3,590 3,130 （％）
80
210 76 660 5,850 4,120
Water use 2,110 120 基準機種
(FY) Groundwater
■ 原材料 ■ 廃棄 ■ 輸送 4,400
（1,000 ㎥）
製造 ■ 走行 ■ 販売・サービス ■ (1,000 t) 60 1,730
100
10 3,440 0
CO2 排出量

（％） 2010 Rainwater （1,000 ㎥） 38 50 90 100

40 80 036 36 2028 0
120 基準機種 76
80
100
2011 32 20 ・LNG is not included.
Waste 100 60
(FY) 76 (1,000 t) 0 36 36
landfilled 2012
80 figures
・Historical 26 in the number of companies covered 40
have been adjusted to reflect an increase and moreCB ○○○○
detailed analysis ○○○○○
of the data. ○○○○○ ○○○○○○
2010 38 400SF 28
○○○○
・The data
60 of companies added to Honda's consolidation during the reporting year and companies 20 that have been excluded from the consolidation due to a merger,
（2005年）
2013 31
liquidation, or2011 36
other change, are not included. 36 32
Waste40 28 0
・Totals with more than three digits have been rounded to three significant digits. CB ○○○○ ○○○○○ ○○○○○ ○○○○○○
20
landfilled 2012 0 10 20 26 30 40 400SF ○○○○
（2005年）
0
CB
2013 ○○○○ ○○○○○ ○○○○○ ○○○○○○ 31
400SF
2010 ○○○○
1,150
（2005年） ENVIRONMENTAL ANNUAL REPORT 2013 47
0 10 20 30 40
2011 1,280
Total waste
 Regional Environmental Topics

Regional Environmental Topics

North America

Zero-waste-to-landfill efforts in North America

Honda has achieved virtually zero waste to landfill at production facilities in North America.
Now, Honda’s U.S. sales subsidiary, American Honda Motor Co., Inc. has undertaken an initiative
at nine parts delivery centers in the U.S. to eliminate waste. Three of these centers, which ship
millions of parts each year to dealerships, have already achieved zero waste to landfill through
their focused effort in recycling, reusing, and reducing the use of packaging materials. American
Honda also has started a Dealer Recycling Program, aimed at achieving the cleanest and most
environmentally friendly dealer network in the industry. Although voluntary, most Honda and
The parts distribution center in Chino,
Acura automobile dealers in the U.S. are participating in the program. California, was the first to achieve zero
waste to landfill

Supporting customers’ and dealers’ switch to solar

In February 2013, American Honda Motor Co., Inc. initiated a new partnership with SolarCity,
America’s leading provider of solar power systems for businesses and homes. Through this
partnership, Honda is making it easier for Honda and Acura customers and dealers to convert
to solar power for a significant portion of their energy requirements and to reduce their CO2
emissions. Thousands of phone inquiries were received in the first five weeks after the launch
of the program. The number of contracts reached 473, totaling 1.5 megawatts (MW) of solar
power being installed at customers’ homes and at dealerships.
A solar power system being installed at
a customer’s home

South America

Honda becomes first automaker in Brazil to undertake wind generation

Honda Automóveis do Brasil Ltda. (HAB), a Honda automobile production and sales sub-
sidiary in Brazil, announced plans to become the first automaker in Brazil to invest in wind
power generation to minimize the environmental footprint of its business activities.
With a goal to begin operation in September 2014, the company will build a wind farm in the
city of Xangri-lá in Rio Grande do Sul, the southernmost state in Brazil (approximately 1,000
kilometers south of HAB’s automobile production plant in Sumaré, São Paulo). The wind
farm is expected to generate approximately 85,000 MWh of electricity per year, equivalent
At the press conference
to HAB’s annual electricity needs for automobile production, and reduce CO2 emissions by
more than 2,200 tons annually.

Highest recognition earned in Brazilian GHG Protocol Program

In 2012, Honda Automóveis do Brasil Ltda. (HAB) was granted the Gold Seal by the Brazilian
GHG Protocol Program for the best results published in a greenhouse gas inventory1.
HAB gathered special attention in the 2011 program for being the only automaker to earn
the Gold Seal. In 2012, HAB released its inventory of GHG emissions from all three scopes,
which include direct emissions from its own business activities, indirect emissions from pur-
chased energy use, and all other indirect emissions from its value chain, earning itself the Gold Seal earned in Brazilian GHG Pro-
tocol Program
Gold Seal for a second consecutive year.

1. GHG inventory: An accounting or database of all greenhouse gases emitted and sequestered within a given geographical area and time frame, typically on a
national and annual basis.

The symbols on the left are displayed for technologies and CO2 emission reduction/ Energy risk reduction/ Waste reduction/elimination
48 products that contribute to the realization of Triple Zero. elimination technology elimination technology or 3R technology
 Europe

Honda wins green plant award in Turkey

Honda Turkiye A.S. (HTR), a Honda affiliate in Turkey, received the “Environmen-
tally Friendly Plant Award” from the Turkish Healthy Cities Association. The as-
sociation’s member municipalities praised HTR’s tree-planting activities in Kargalı
Village, held as an Environment and Corporate Responsibility Project in 2011 and
2012.
The Turkish Healthy Cities Association was founded in 2005 and currently has a
Environmentally Friendly Plant Award
membership of 46 cities. The association encourages manufacturers to invest in the ceremony, held on March 1, 2013

environment through its Environmentally Friendly Plant Award. A total of 36 plants

have been selected to receive the award.

Honda signs MoU for market introduction of fuel cell electric vehicles in Nordic countries
In September 2012, Honda and other automakers signed in Copenhagen a Memo-
randum of Understanding (MoU) with organizations from the Nordic countries to
support the market introduction of fuel cell electric vehicles (FCEVs) and hydrogen
refueling infrastructure from 2014 to 2017. The MoU is aimed at generating further
dialogue with public and private stakeholders in Norway, Sweden, Iceland, and
Denmark on accelerating the market introduction of FCEVs.
MoU was signed at the 3GF conference
Honda announced in September 2012 that an all-new FCEV model for Japan, the in Copenhagen.

Global
U.S., and Europe would be launched in 2015. Signing the MoU signified Honda’s
commitment to FCEVs as the ultimate zero emission technology.

Asia/Oceania

Supra X125 earns award for best emissions in Indonesia

The Indonesian Ministry of Environment announced the results of a pollutant emis-
sions test aimed at ranking vehicles with the cleanest exhaust emissions. The Supra
X125 PGM-FI Helmet-in, a motorcycle produced and sold by PT Astra Honda Motor
in Indonesia, won the award for the best quality of exhaust emission in the motor-
cycle class.
In 2011, Honda declared that it would install its PGM-FI (Programmed Fuel Injec-
tion) technology in all motorcycle models produced in Indonesia by the end of
Supra X125 PGM-FI Helmet-in, winner
2013, getting ahead of the new emission standard for two-wheeled vehicles sched- of the award for the best quality of ex-
uled to take effect in Indonesia in 2013. Honda announced the award-winning haust emission

Supra X125 PGM-FI Helmet-in in November 2011 as the first step toward installing
PGM-FI in all models.

Participated in public-private initiative to promote E85 ethanol use in Thailand

In Thailand, the public and private sectors collaborate to organize the “E85 Clean
Energy Drive for Thailand’s Future”, an initiative for promoting the use of renewable
E85 (85% ethanol and 15% gasoline).
The initiative is the first collaboration of its kind between companies in the energy
and automotive industries demonstrating their potential and readiness to develop
The opening ceremony of the “E85
the ethanol industry in Thailand. Mr. Pitak Pruittisarikorn, Executive Vice President Clean Energy Drive for Thailand’s Fu-
ture”
of Honda Automobile (Thailand) Co., Ltd. (HATC), Honda’s production and sales
affiliate for automobiles in Thailand, participated in the opening ceremony. The
caravan of vehicles used the new Honda Civic fuelled by E85 ethanol.

ENVIRONMENTAL ANNUAL REPORT 2013 49

 Regional Environmental Topics

China

Dongfeng Honda’s second plant demonstrates environmental leadership in Chinese industry

Dongfeng Honda Automobile Co., Ltd. (Dongfeng Honda), a Honda automobile production
and sales joint venture in China, completed construction and began operation of a second
plant in July 2012. With an annual production capacity of 100,000 units, the second plant
brings Dongfeng Honda’s total production capacity to 340,000 units per year, when com-
bined with the first plant’s 240,000 units.
The second plant boasts industry-leading environmental performance in China, emitting 20%
less CO2 than the original plant, and featuring numerous innovations including the world’s first Dongfeng Hondaʼs second plant, lo-
cated four kilometers northeast of its
height-adjustable conveyor system for vehicle assembly, a shortened coating process with existing plant in Wuhan, Hubei prov-
remarkably lower CO2 emissions, and Honda’s first engine assembly line with full parts-set ince

delivery1.

Honda announces new five-year tree-planting project in Inner Mongolia

Honda has been planting trees as a responsible corporate citizen of China since 2000. For
the five years from 2008 to 2012, some 1,200 associates planted 700,000 saplings across 467
hectares in the Inner Mongolia Autonomous Region.
In 2013, we announced a new five-year joint tree-planting project, increasing the number of
participating joint ventures from 14 to 16. Employing the slogan, “The future moves with us,”
Honda aims to promote a greener future through associate volunteering and contribute to Associates who participated in the first
tree-planting project and the planted
the sustainable development and environmental advancement of Chinese society. field

Japan

Honda Environment website recognized in Kankyo-goo (Eco-goo) Awards

The Environment section of the Honda Worldwide website received the Global Warming Measures
Award in the Corporate Category of the 12th Kankyo-goo (Eco-goo) Awards. The awards are pre-
sented by NTT Resonant Inc., which operates the largest environmental information website in Ja-
pan, Kankyo-goo, to recognize and commend companies, governmental institutions, organizations,
and individuals that contribute to environmental conservation and social progress through effective
Web-based communication.
Hondaʼs Environment website drew acclaim for presenting information in a way that encourages in-
Hondaʼs Environment website was
dividual action by stakeholders. The documentary-like feel of Honda Face, which focuses on how as- among 11 websites selected for the
sociates at Honda research institutes and factories are tackling environmental issues, struck a chord award.

with the judges and contributed to Honda winning the award.

Hamamatsu Factory receives Hamamatsu Cityʼs Top Runner Grand Prize

The energy conservation activities at Hamamatsu Factory were selected for Hamamatsu Cityʼs Top
Runner Grand Prize for Alternative Energy and Energy-Conservation Initiatives in fiscal 2012. Busi-
ness entities that own offices in Hamamatsu City apply for the recognition, providing examples of
activities matching 29 items specified by the city. A panel of academia and other experts discuss and
decide on the winners. The prize Hamamatsu Factory received was in Environmentally Friendly Of-
fices of Major Firms category.
Hamamatsu Factory was highly commended for its ongoing environmental initiatives including in-
stallation of solar panels with a total generation capacity of 430 kW, introduction of high-efficiency Awards ceremony held in the Hama-
matsu City mayor's office on March 15,
equipment such as LED lighting and ceiling cassette air-conditioners, and energy-saving architec- 2013
tural solutions using clerestory windows and skylights.

1. Read more about Dongfeng Honda’s environmental initiatives in CASE 25 of “Environmental Documentary Honda Face.” (http://world.honda.com/environment/face/)

50
Japan s role in the global Honda Group is to spread forward-looking
environmental management to other parts of the world and lead the
group toward ever-smaller environmental impacts.

52 Tackling Environmental Issues in Japan

55 Environmental Management in Japan

60 Environmental Impact in Japan

61 The Seven Domains of Honda Business Activities

62 The Seven Domains of Honda Business Activities: Targets and Results

51
 Tackling Environmental Issues in Japan

Tackling Environmental Issues in Japan

Honda operations in Japan need to perform a central role in demonstrating the environmental principles articulated in the
Honda Environment Statement. We will accelerate efforts to tackle environmental problems to keep the global Honda Group
moving closer to realizing the Honda Environmental and Safety Vision.

Current assessment of environmental issues in Japan: “Climate change and energy, our greatest challenge”

In Japan, Honda works to identify the impacts of its busi- Since the majority of Honda product development opera-
ness activities and products on the global environment tions are located in Japan, initiatives in Japan serve an
from a life-cycle perspective and organizes them within important role in reducing and eliminating substances of
the context of Honda’s global environmental manage- concern used in products around the world.
ment.
Honda’s general assessment of environmental issues in Japan
Based on the global Honda Group’s decision to combat
climate change and energy issues as top priorities, Honda Climate change
Biodiversity and energy issues
Group companies in Japan have set CO2 emissions reduc- Substances of
concern
tion targets and implemented reduction initiatives of their

Stakeholder concerns
Soil pollution
Resource
own in every domain of their operations. As a result, they Waste problems

have already succeeded in building relatively highly effi- Air and water
Noise/Vibration
quality
cient operational systems, and going forward, they want to
raise the bar on CO2 reduction initiatives worldwide and
support the entire Honda Group in realizing reductions.
Honda Group companies in Japan are showing leadership
with regard to other environmental initiatives as well. Impact on Honda Business Activities

Japan’s assessment of opportunities and risks of climate change and energy issues

Honda goes through a comprehensive risk management regulations that target these issues and the significant
process once a year in Japan just like on the global level. risks they pose to business activities in Japan.
The Japan Environmental Committee assesses risks and For example, in response to the Law Concerning the Ra-
opportunities and, when necessary, submits its findings to tional Use of Energy, all divisions in Japan work together
the World Environment and Safety Committee. Once ap- to reduce energy use, the results of which we share with
proved, these findings are used by business and functional the public once a year through this report. In addition, to
operations, as well as their respective divisions, in the for- manage the risks associated with greenhouse gas (GHG)
mulation and actual implementation of management poli- emissions from products, and to diversify energy sources,
cies and strategies in Japan. we are installing photovoltaic systems on all our produc-
The risks and opportunities of climate change and energy tion facilities in Japan, building demonstration test homes
issues currently anticipated in Japan are shown in the for the Honda Smart Home System (HSHS), and develop-
figure below. Honda Group companies in Japan manage ing the next-generation of smart mobility systems, among
these issues strictly given the large number of laws and other initiatives.

Specific examples of risks and opportunities identified in Japan

Changing consumer values

(emphasis on environmental Regulations Targeting Greenhouse Gas Emissions
Incentives to switch to
products that use next- performance)
generation energy Law Concerning the Rational Use of Energy
Energy diversification
(e.g., electric/hybrid vehicles, Applies to:
(e.g., deployment of smart
solar power) community technologies) • Energy used for business activities in Japan
Perceived opportunities

Tighter regulation of GHG

• Energy used by businesses that ship cargo in large volumes
emissions from products Act on Promotion of Global Warming Countermeasures
Applies to:
• Greenhouse gas emissions from business activities in Japan
Tighter regulation of
GHG emissions from Saitama Prefectural Ordinance to Promote Global Warming
Direct operational risks operations Countermeasures
from rising sea levels and Applies to:
extreme weather events Worsening resourse
problems • Greenhouse gas emissions from all business sites located in
　 Saitama prefecture
Increasing reporting
requirements for GHG
emissions
・Major laws and regulations that apply to Honda
Perceived risks

52
 Honda Environmental Performance Standards (HEPS)

Examples of HEPS-compliant models in Japan in FY2013

Hi Efficient Products Innovative Products Revolutionary Products

Compliant
products
N-ONE N BOX CR-Z
(examples) Fit EV
Includes products
developed Graspa HRE330
in 2010 or earlier electric
EU9iGP
Stepwagon Super Cub C50 Integra LPG generator lawnmower

A total of 8 models—5 motorcycle models, 2 automobile Number of HEPS-compliant models in Japan

■ Hi Efficient Products ■ Innovative Products ■ Revolutionary Products 
models, and 1 power product model—released in fiscal
Motorcycles Automobiles Power products
2013 earned HEPS certification. This brings the number 40 40 40

of HEPS-compliant products to 20 motorcycle models, 19 35 35 35

28
30 30 30 27
25
automobile models, and 28 power product models, or 67 25
20
25 25
20 20 17 19 20
models in total. 14 15
15 15 15
10
10 10 10
5 5 5
0 0 0
2011 2012 2013 (FY) 2011 2012 2013 (FY) 2011 2012 2013 (FY)

・FY2011 figure was determined by applying HEPS to products released before the standards were issued.
・Certain certifications were corrected following a reassessment of performance data.
・See Honda website for HEPS-compliant models other than those shown above.

Mid-term plans for operations-related environmental initiatives in Japan

Setting numerical targets for fiscal 2014 in accordance with our Green Purchasing Guidelines,
Ho n d a h a s b e e n wo r k i n g fo r ye a r s t o re d u ce t h e published in 2001 and revised in 2011.
environmental impacts of its business activities. In 2004, In our mid-term plan for realizing the Honda Environmental
we institutionalized our Green Factory initiative, launched Vision, we expanded the scope of requirements for setting

Japan
in 1997, by creating the Green Factory Promotion Center CO2 emissions reduction targets from solely production
in Japan, through which we continue to assist plants to all domains at Honda Motor Co. and major group
worldwide in minimizing environmental pollutants. Given companies1. Ahead of other group companies around the
the importance of reducing impacts across our supply world, our Japanese operations are also setting and working
chains as well as other business activities, we are actively toward reduction targets for water, waste, and VOC2
managing the environmental performance of our suppliers emissions and product recycling rates.

● Mid-term plans for operations-related environmental initiatives in Japan: numerical targets

Milestones on the road to 2020 Mid-term plans for environmental initiatives (FY2012-2014)

Honda Motor Co. and major group companies1: Reduce CO2 emissions per unit of
Climate Strengthen initiatives 1
revenue by 5% by FY2014 (baseline: 2000)
change and that span entire product
energy life cycles Transportation (as a high-volume shipper): Reduce CO2 emissions per ton-
2
kilometer of cargo shipped by 10% by FY2014 (baseline: 2006)

Honda Motor Co. and major group companies1: Reduce waste per unit of revenue
3
by 5% by FY2014 (baseline: 2000)

Maintain zero landfill waste performance at Honda Motor Co. and consolidated
4
manufacturing subsidiaries3
Material Ramp up 3R efforts
and water 5 Maintain at least a 70% ASR4 recycling rate for end-of-life automobiles
resources

6 Increase effective recycling rate for motorcycles to 95% by FY2016

Honda Motor Co. and major group companies1: Reduce water use per unit of
Minimize water use 7
revenue by 5% by FY2014 (baseline: 2000)

Environmental Reduce VOC emissions from Reduce VOC emissions per unit of coated automobile body surface area by 30%
8
pollutants production processes by FY2014 (baseline: 2000)

1. Honda R&D Co., Ltd., Honda Engineering Co., Ltd., and Honda Access Corporation
2. VOC (Volatile Organic Compounds): Organic chemical substances that cause photochemical smog and are commonly used in the solvents of paints and thinners.
3. All consolidated business sites in Japan
4. ASR: Automobile Shredder Residue
ENVIRONMENTAL ANNUAL REPORT 2013 53
 Tackling Environmental Issues in Japan

● Progress in meeting mid-term targets measures for operations-related environmental initiatives.

Having recovered from the effects of the Great East Japan Thanks to energy conservation measures, energy use re-
Earthquake and Thai floods, in fiscal 2013 we were able to mained the same even as production volume rose from the
return to normal operations throughout the year. Progress prior year. CO2 emissions declined only slightly due to a
was made as planned in meeting the mid-term targets and worsening of emission factors published by electric utilities.

Progress in meeting mid-term targets and measures taken for operations-related environmental initiatives in Japan

1 CO2 emissions from operations 〈Measures taken to achieve target 〉

(per unit of revenue)
（％） （％）
（％） and graph energy use for each process and
・Measure revise production systems for higher
100 100 100
100
90.9 95.1 94.0 efficiency100 100 92.3
80 80 85.0 80 86.3
81.6 78.9 81.2
60
FY2014 ・Expand
60
Honda Green Action to the entire group (power
FY2014 60
conservation, cool-biz, warm-biz)
FY2014
target target
target
40
(5% reduction) ・Install
40 high-efficiency devices (LED
(10% lighting,
reduction) compressors,
40 HVAC systems, IPM motors)
(5% reduction)

20 ・Promote
20 measurement of GHG gas emissions from suppliers
20 in a broader range of activities
0 covering
0 product life cycles 0
∼
∼

∼
∼

∼
∼
2000 2011 2012 2013 （FY） 2006 2011 2012 2013 （FY） 2000 2011 2012 2013（FY）
(baseline) (baseline) (baseline)

2 CO2 emissions from transportation 〈Measures taken to achieve target 〉

(per ton-kilometer)
（％） （％） transportation efficiency by implementing modal shifts
・Increase
100 100
9 95.1 94.0 100 ・Improve 100
truck fuel efficiencies
92.3
80 85.0 80 86.3
81.6 78.9 81.2
FY2014 FY2014
60 FY2014 60
（％） （％）
target target
target
(5% reduction) 100 (5% reduction) 100
40 (10% reduction) 40
93.3 94.2 Maintain 92.3
80 85.0 80 86.5 86.9 87.7 FY2016
20 20 81.6 target
60 60 (at least 95%)
（％） 0 （％） （％） 0 （％） （％） （％）
∼
∼

∼
∼

1 2012 2013 （FY） 100 1002013 （FY）

2006 2011 2012 100 40 2000 2011 2012 1002013（FY） 100 40 100
100 (baseline) 95.1 94.0 100 95.1 94.0 100 (baseline) 100 100 92.3 100 92.3
80 90.9 80 90.9 80 80
20 85.0 81.6 85.0 81.6 80 20 81.2 86.3 80
81.2 86.3
FY2014 FY2014 78.9 78.9 FY2014 FY2014
60 60 60 60 FY2014 60 FY2014 60
（％） （％） target （％） （％）
0 target 0 target target target
target
40100 100 2010 2011 2012402013 2010 2011 2012402013
(5% reduction) (5% reduction) (5% reduction) (5% reduction)
40100 100 （FY） （FY）
3 100 100 Waste from40 40
(10% reduction) (10% reduction)
95.1 95.1
94.0 94.0
operations 4 Landfill
100 100 waste from operations
92.3 92.3 〈Measures taken to achieve target 〉
0.9 80 80 80 80 86.3 86.3
20 85.0 85.0
(per unit
81.6 20
of
81.6 revenue) 20 81.2 81.2 20 20 20
FY2014
FY2014 （％） 78.9 78.9 FY2014 FY2014 ・Increase use of stamping press scrap metal
FY2014 FY2014
target
target 0 60100 60 0 0 60 60 0 target target 0 0
∼
∼

∼
∼

∼
∼

∼
∼

∼
∼

∼
∼
target target
(5% reduction)
(5% reduction) 2000
40 40 1002011 2012 2013 （FY） 2000
92.3 2011
(10% reduction)
(10% 2012 2013
reduction) 2006
40 40（FY）2011 2012 2013 （FY） 2006 2011
(5% reduction)
(5% 2012
reduction) 2013
・Reduce 2000 2011 2012
packaging
（FY） 2013（FY）
by expanding 2000 2011 2012 2013（FY）
application
80
81.2 86.3
(baseline) (baseline) (baseline) (baseline) (baseline) (baseline)
0 81.6 Achieved zero waste-
78.9
FY2014 20（％） 20 FY2014 20（％） 20 of interior and exterior returnable containers
60 target to-landfill target at all
target
0100 0 (5% reduction) 0100 0 consolidated business ・Develop process for extracting rare earth
∼
∼

∼
∼

∼
∼

∼
∼

(10% reduction) 40 93.3 94.2 Maintain

2012
11 2012
2013
2013
（FY）（FY） 2006
80 2006 2011 2011
2012 2012
2013 2013
（FY）（FY） 2000
80 2000
2011
sites
86.5 2011
in 2012
Japan
86.9 2012
87.72013 2013
92.3
(131/131 （FY）（FY） FY2016
81.6 85.0
(baseline)
(baseline) (baseline)
(baseline) target metals from IMA batteries
20 companies)
60
（％） 60
（％） (at least 95%)
0 ・Properly process IMA batteries through our
∼
∼

100 100
1 2012 2013 （FY） 40 2000 2011 2012 2013（FY） 40
100 100
80 (baseline) 80 own collection system
20 20
74.1 77.4 FY2014
60 68.3 target （％） 60 65.0 （％） （％） （％）
0 0 57.6
40 2010 2011 2012 2013（FY）
(5% reduction) 100 40 2010 2011 2012 49.9 （FY）
1002013 FY2014 100 100
93.3 94.2 Maintain target 93.3 94.2 Maintain 92.3
520 ASR recycling rate 806 20
81.6
Motorcycle
85.0 recycling
80 rate
81.6 (30% 85.0 80 86.5 taken
〈Measures
reduction) 86.9 to 87.7
achieve 80 FY2016
target 〉 86.9 87.7 92.3 FY2016
86.5
target target
（％） （％）
0 60
（％） （％）
0 60 60 60 (at least 95%) (at least 95%)
・Maintain effective recycling rates for end-of-
∼
∼

∼
∼

100 100 2000 2011 2012 2013（FY） 40100 100 2000 2011 2012402013 （FY） 40 40
(baseline) 94.2 94.2
93.3 93.3 Maintain
Maintain (baseline)
92.3 92.3 FY2016 FY2016
use products
80 80 87.7 87.7
81.6 81.685.0 85.0 20 80 8086.5 86.5 86.9 86.9 20 target target 20 20
（％）
60 60 (at least(at95%)
least 95%)
100 0 60 60 0 0 0
93.3 94.2 Maintain 40 40 92.3 FY2016 40 40 2011 2012 2013（FY）
2010 2010 2011 2012 2013 2010（FY）2011 2012 2013（FY） 2010 2011 2012 2013（FY）
0 80 86.5 86.9 87.7
target
20
（％）20 (at least 95%)
20 20
60
0100 0 0 0
40 100
2010
80 20102011 2012
2011 2012
2013 2013
（FY）（FY） 2010 20102011 2011
2012 2012
2013 2013
（FY）（FY）

1 77.4 FY2014 20
68.3 target 60 65.0
0 57.6
(5% reduction)
40 2010 2011 2012 2013 49.9 FY2014
1 2012 2013（FY） （FY）
7 Water used in operations (30%target 〈Measures taken to achieve target〉 8 VOC emissions from production 〈Measures taken to achieve target 〉
20 reduction)
(per unit of revenue) (per unit of coated automobile body surface area)
（％） 0 （％） （％）
・Use recycled water and （％） ・Introduce low-VOC coatings
∼
∼

1 2012 2013（FY） 100 2000 2011 2012 1002013 （FY） 100 100
100 (baseline) 100 rainwater 100 100 to coating processes
80 80 80 80
74.1 77.4 FY2014 74.1 ・ 77.4
Promote water conservation
FY2014 ・Use low-VOC coatings for
60
（％） （％） 68.360 target 6068.3 65.0
target 60 65.0
57.6 57.6
100
40 100 40
(5% reduction) activities
40
(5% reduction) 49.940 FY2014 49.9 FY2014 prototype models in product
100 100 target target
20 80 80 20 20 20 (30% reduction) (30% reduction) development
77.4 77.4
4.1 FY2014FY2014
68.3 68.3target
target 0 60 60 65.0 65.0 0 0 0
∼
∼

∼
∼

∼
∼

∼
∼

57.6 57.6
(5% reduction)
(5% reduction) 2000
40 40 2011 2012 2013
49.9 2000
49.9
（FY） 2011
FY20142012 2013
FY2014 2000 2011 2012 2013 （FY）
（FY） 2000 2011 2012 2013 （FY）
(baseline) target
(baseline) target (baseline) (baseline)

20 20 (30% reduction)
(30% reduction)
0
57.6 0 0
49.9 FY2014
∼
∼

∼
∼

2012
11 2012
2013
2013
（FY）（FY）
target 2000
2000
2011
2011
2012
2012
2013
2013
（FY）（FY）
(30% reduction) (baseline)
(baseline)

1 2012 2013 （FY）

54
 Environmental Management in Japan

Environmental Management in Japan

Since launching the Japan Environmental Committee in 1991, Honda has been developing and expanding its institutional
framework to put into practice the environmental principles articulated in the Honda Environment Statement. We have also
strengthened our environmental auditing and pollution prevention systems, provided associates with solid training, and prac-
ticed other principles of an environmentally responsible organization.

Environmental management promotion system

In December 1991, we established the Japan Environ- review progress in meeting targets set by each division. It
mental Committee to ensure that environmental initia- proposes measures to address cross-divisional challenges
tives in Japan are executed to the highest standards and and strives to maintain and achieve continuous improve-
to maintain our leadership in the field. The committee ments in environmental performance in Japan.
holds meetings in each division to promote environmental Each division sets its own targets based on the mid-term
impact reductions, product and parts recycling, and other plans for environmental initiatives decided by the com-
improvements at facilities used by each division, in trans- mittee, and then follows the PDCA cycle to reduce envi-
portation, and at group companies. Executive officers and ronmental impacts, including those at associated facilities
administrators from production, purchasing, sales, cus- and group companies, and improve environment-related
tomer service, and business support operations, as well as projects and measures.
Honda R&D, all take part in committee activities. Since fiscal 2006, the committee has worked to bolster
The Japan Environmental Committee’s role is to propose initiatives at financially consolidated group companies in
mid-term environmental policies and targets based on Japan.
analysis of social trends related to the environment and to

Facilities and companies covered

Organizational structure
for environmental affairs in Japan
Production Divisions Factories (Saitama, Tochigi,
Environmental Administrators Hamamatsu, Suzuka, Kumamoto)
Production Planning Division
Quality Innovation Center Tochigi

Japan
Green Factory Promotion Center Honda Engineering Co., Ltd
Transportation Group companies

Purchasing Divisions Parts-manufacturing Group

Honda Green Network Meeting companies

Japan Business sites of Honda R&D Co., Ltd.

R&D Divisions
Environmental R&D Group companies
Environmental Committee
Committee
Honda Access Corporation
Regional Sales Operations ( Japan) Honda Motorcycle Japan Co., Ltd.
Environmental Committee Honda Soltec Co., Ltd.
Secretariat Automobile, motorcycle,
Environment & Recycle power product dealers
Promotion Office Sales-related Group companies
Environment &
Safety Planning
Office Parts distribution warehouses
Customer Service Operations
　Service parts shipping
Environmental Committee

Business Support Operations

Environmental Committee Headquarters/other office facilities
Group companies
Corporate Communications
Division

IT Operations IT departments of business sites

As of June 2013

ENVIRONMENTAL ANNUAL REPORT 2013 55

 Environmental Management in Japan

Environmental auditing

The following is a summary of environmental manage- to capitalize on management practices that are geared
ment activities in production, a part of our operations with toward ongoing improvement, including application of
a particularly large environmental footprint. the PDCA cycle to legal compliance and environmental
Environmental initiatives at production facilities in Japan measures, and the coordination of environmental policies
follow mid-term plans created by the Environmental Ad- through the operation of all production facilities under a
ministrators Committee and environmental management single environmental management system.
programs based on annual targets. This environmental management system is also subject to
We acquired ISO 14001 certification at all factories (Saita- internal auditing, including auditing within individual fac-
ma, Tochigi, Hamamatsu, Suzuka, Kumamoto) by fiscal tories and reciprocal auditing between factories. External
1998, integrated them in fiscal 2011, and expanded the audits are carried out by certification bodies.
integrated system to include management of the Saitama Last fiscal year, we took immediate steps to remedy 17
Factory’s newly completed Ogawa Plant in fiscal 2012. Go- issues that were identified by external audits. We also con-
ing forward, we plan to expand the integrated system fur- tinued to expand our internal audit capabilities by training
ther to include management of the Saitama Factory’s Yorii 103 additional internal audit staff.
Plant, newly completed in March 2013. We will continue

Organizational structure for Environmental Administrators at

Independent certification body
environmental management factories

Assesses implementation of the environmental management system

Integrated environmental
management system
Environmental Administrators Mid-term environmental plans and annual targets
Committee

Environmental promotion
administrators
ISO Secretariat

Factories Factories

Implementation Implementation
Reciprocal
audits
Internal audits, Internal audits,
improvement improvement
Assesses legal compliance and
progress toward meeting targets

Revision, improvement

Environmental compliance and pollution prevention

Product recalls
Emergency protocol
In the event of a potential environmental problem relating
to a product, Honda takes appropriate and timely market- Emergency or Off
Head of hours
accident Site
based action, including product recalls, in accordance facility
Site check
Operation
check
with environmental laws and regulations. There were no
Person who Safety &
Contact
environment-related product recalls in fiscal 2013. Environmental Report
discovered Disaster
Prevention
Administrator
problem
Center
Contact

Emergency protocol Issue

instructions Facility
Contact
Emergency
Management
In anticipation of potential accidents or emergencies that Division contact tree

could cause environmental pollution, each factory and Request action

Relevant
division has clearly defined procedures for preventing and Contact internal/
external
Contractor
mitigating pollution. Emergency drills and training events are organizations

held regularly in Japan to increase emergency preparedness.

56
Legal compliance Preventing air and water pollution
In October 2012, it was found that we had imported, sold To prevent air and water pollution, we set voluntary stan-
and exported service parts containing asbestos exceeding the dards that are more stringent than regulatory limits for
limit specified by the Enforcement Order of the Industrial plant effluent and exhaust gas from combustion systems,
Safety and Health Act. We responded to the incident prompt- and regularly measure and monitor pollutant amounts.
ly in compliance with the law, including the final disposal of
parts recalled from customers and parts taken off the shelf. Other issues
We actively promote activities in our Green Factory Initia-
Compliance with Japan’s PCB Special Measures Law tive in hope of coexisting harmoniously with the commu-
In fiscal 2013, we properly disposed of one transformers nities around our production facilities.
and five high-pressure capacitor containing PCBs. We will We have also increased monitoring of soil and groundwa-
continue to properly dispose of the remaining 761 units of ter through observation wells at factory sites.
transformers, capacitors, and other devices containing PCB
oil, annually report storage information to the proper au-
thorities, and manage these devices to prevent leaks and
other accidents. [URL] http://www.honda.co.jp/environment/report/data/ (in Japanese only)

Environmental education

●Providing systematic environmental education acquire basic knowledge about the natural environment,
Honda provides a systematic environmental education the circumstances surrounding the mobility industry, and
program for associates to ensure that they understand the Honda’s environmental initiatives. For new associates who
magnitude of the mobility industry’s environmental re- undergo hands-on training at factories following their ini-
sponsibility and to direct their attention toward ways they tial training, factory managers brief associates on environ-
can help protect the environment in their individual du- mental policies and initiatives unique to their workplace
ties. and foster an understanding of the environmental require-
We take a two-pronged approach to education: classroom ments of manufacturing processes. The same training is
training for new hires, associates who have been promot- provided to mid-career workers. Associates also receive

Japan
ed, and associates working in hazardous environments; training whenever they transfer to a different workplace.
and practical training to raise environmental awareness of New managers are given an understanding of the level of
associates in their daily work. Learning is enhanced in an environmental awareness and knowledge that is expected
environment where all associates have access to compre- of them and a review of the direction Honda is taking on
hensive information through our internal web portal and the environment. Regular classes and training sessions are
the Honda website. also held for associates who work in hazardous environ-
ments and for internal environmental auditors.
Classroom training Practical training　
Career
Honda Green Action
Honda Green Conference

Training for managers ●Practical training

Awareness-raising tools
Eco-etiquette activities

Environmental e-learning

Practical training is offered on a continual basis and is

Training for internal
environmental auditors geared toward raising environmental awareness with ap-
Training for associates who work
in hazardous environments plications in day-to-day operations and sharing environ-
General trainning
mental best practices that cannot be covered by classroom
Training for Training for training alone.
new hires mid-career
workers 　　
<Honda Green Action>
Information ・Eco-etiquette activities
Internal web portal　 Honda website
To implement environmental initiatives effectively, our as-
● Classroom training sociates need to be sensitive to environmental issues and
All of our business sites, subsidiaries, and affiliated compa- act within their power to effect change. In 2009, Honda
nies plan and implement environmental educational pro- Motor Co. launched an initiative to spur individual action,
grams based on their respective environmental manage- called Honda Green Action, and expanded the initiative to
ment systems. During their initial training, new associates the rest of the Honda Group in 2010.

ENVIRONMENTAL ANNUAL REPORT 2013 57

 Environmental Management in Japan

・Environmental e-learning and not to overcharge their laptops were also distributed.
We started an environmental e-learning program to com- Sticker themes were also expanded to include water con-

plement the environmental management system content servation and waste sorting.
covered in the classroom. Motivated by these tools, associates take individual action

The e-learning program promotes greater involvement to reduce environmental impacts in their daily activities.

in environmental efforts by providing general knowledge

and information on world trends surrounding each envi-

ronmental issue, particularly issues addressed by Honda

Green Action initiatives. Offering the e-learning program

through the company intranet ensures that anyone can

take courses regardless of their position or expertise, lead-

ing to increased awareness for all associates. PC accessories (top), “save energy” sticker (bottom left), “save water”
sticker (bottom right)
In fiscal 2013, the first course in the program, climate change,

one of Honda’s top priorities, was released. A new course on <Honda Green Conference>
energy issues is scheduled for release in fiscal 2014. The Honda Green Conference has been held every year
We hope to release a new course every year to further pro- since 1999 to share best practices for reducing environ-

mote environmental activities. mental impacts within the Honda Group in Japan, and to

encourage such practices to take root in our organizations.

Conferences are also held annually by each business do-

main. And once every three years, the entire Honda Group
Screenshot of environmental
e-learning course “Honda also holds a conference to present the results of longer-
Environmental Certification
Exam: Climate Change” term initiatives. The next conference is planned to be held

・Awareness-raising tools in December 2013.

In Honda Green Action, various tools are created to bring

associates’ attention to the many things they can do on

their own to protect the environment.

During Environment Month held every year in June,

Honda distributes awareness posters and stickers promot-

ing energy conservation. In fiscal 2013, computer acces- Pr o m o t i o n a l p o s t e r f o r H o n d a G r e e n

Conference 2013 to be held at Twin Ring
sories and a screen saver urging associates to save energy Motegi in December 2013

Leafel takes the stage, online and in real life

Leafel, Honda’s environmental mascot, is doing everything he can
to help a wider audience understand Honda’s environmental initia-
tives. His dedicated website, “Leafel’s Forest” (in Japanese only),
features various content such as “Leafel’s Story” and “Leafel’s Se-
crets” and also includes announcements on events in Japan where Leafel’s Forest
he plans to make an appearance. http://www.honda.co.jp/leafel/
(in Japanese only)

58
 0 2,000 4,000 6,000 8,000

■ 生産 ■ 非生産
（年度） （単位：万t-CO2換算）

2009 47

直接排出量 2010 48

2011 44

Environmental accounting
2009 92

In addition to tallying the costs associated with environmental stakeholders, not only serve as indicators of our corporate value
間接排出量 2010 84
activities and investments, Honda also discloses information on but are also used as a reference for making administrative decisions
the material, economic, and customer benefits of these activities regarding environmental innovation. Going forward, we will continue
2011 84
and investments, as well as the overall environmental efficiency of working to improve the accuracy of these data, including those reported
our business. These data, which are made available to our external by consolidated subsidiaries and affiliated companies in Japan.
0 20 40 60 80 100

● Cost of environmental conservation activities and investments in fiscal 2013 FY2013 FY2012
■ 生産 ■ 非生産
Investments Expenditures Investments Expenditures
Category Major activities and investments （年度）
(million yen) (million yen) (million yen)
（単位：千㎥）
(million yen)
2009 11,800
Pollution
prevention costs
● Air, water, and soil pollution prevention 59 1,795 548 1,682
Business 使用量 2010 12,780
Global environmental ● Global warming mitigation, ozone depletion prevention, and other 　　
area conservation costs 　 conservation activities 2,226 557 1,129 709
costs 2011 11,940
Recycling costs ● Waste processing, treatment, reduction, elimination, and recycling 254 1,102 10 882

● Collection, recycling, resale, and proper disposal of products 　 　 　 　

2010 7,710
Upstream/downstream costs 　 manufactured and sold 527 528 0 868
● Industry organization and other membership fees 排水量

● Installation, operation, and acquisition of certification for environmental 2011 7,870

　 management systems
● Environmental impact monitoring and measurement
Management costs ● Management and training of associates and organizations responsible for 35 0 5,579
3,000 6,000 9,000 0 12,000 5,723
15,000
　 environmental conservation
　 (expenses for environment-related communications activities)

Research and development ● Research, development, planning, and design for impact reductions 　 　 ■ 生産 ■ 非生産

costs
　 across product life cycles （年度） 16,456 186,513 18,287 158,679
（単位：t）
　 (R&D costs for advanced eco-cars, including EVs and PHVs)
発生量 421,800

● Environmental improvement measures, including ecosystem protection,

2009 有価物 330,800
　 cleanups, green space development, and natural landscape conservation 社外直接埋立量
Local conservation costs ● Local conservation and communication activities 2 194
重量ベースで総発生量の0.01%以下
0 165
　 (beach cleanups and watershed conservation activities)
発生量 440,500
Environmental damage costs ● Remediation of polluted soil
2010 有価物
0 4 0 130
342,800
社外直接埋立量
Total 19,559 196,272
重量ベースで総発生量の0.01%以下
19,974 168,838

・Companies covered: Honda Motor Co., Ltd., Honda R&D Co., Ltd., Honda Engineering Co., Ltd. ・Accounting period:発生量April 1, 2012 to March 31, 2013 ・Some figures are estimated values.
453,200
・Guidelines, guidebooks, and other environmental accounting publications by Japan's Ministry of the Environment were used as references. ・Figures were calculated on a cash-flow basis
2011 有価物 348,000
with depreciation and amortization expenses excluded.
社外直接埋立量
● Material benefits
重量ベースで総発生量の0.01%以下
〈Customer benefits 〉
In fiscal 2013, better
0 average fuel300,000
100,000 200,000 efficiency
400,000 brought our 700,000
500,000 600,000 auto-
FY2013 FY2012 Difference

Japan
mobile customers in Japan approximately 23.9 billion yen in
Energy use TJ 13,300 12,500 800 savings, resulting in a cumulative savings of 213.6 billion yen

Water use since fiscal 2001. ■ 生産

1,000㎥ 4,790 4,770 20
（年度） （単位：t）
■ Method used to calculate customer benefits
CO2 emissions t-CO2 656,800 553,200 103,600 VOC fuel efficiency1 each fiscal year × average distance
Change in average 4,970
traveled2
2009 gasoline price in each fiscal year3 × number of vehicles owned4
× average
CO2 emissions from 1. Based on the
PRTR 10-15 test cycle 1,650
transportation
t-CO2 64,400 62,100 2,300 2. Ave ra ge d i s t a n ce t rave l e d p e r ye a r a cco rd i n g t o t h e m o t o r ve h i c l e
(as a high-volume shipper)
transportation statistics complied by Japan’s Ministry of Land, Infrastructure
and Transport
VOC(=10,000 km) 4,300
Total waste generated t 198,000 175,000 23,000 3. Source:
2010 Oil Information Center, the Institute of Energy Economics, Japan
4. CumulativePRTR
total, taking into account new1,600 vehicle sales and average vehicle history
ASR recycling rate % 94.2 93.3 0.9
〈Environmental efficiency 〉
VOC emissions t 2,660 2,840 -180 following formula to define and4,150
VOC
We use the measure the
2011
PRTR emissions t 820 770 50 environmental
PRTR efficiency of our business activities and
1,350

promote continuous improvement in environmental

management. Environmental
0 1,000 efficiency
2,000 in fiscal 2013
3,000 4,000 was5,000
41%
higher than it was in FY2001.
● Economic benefits
〈Effect on revenue and expenses 〉
(yen)

Environmental efficiency = Business size (net sales) ÷ Environmental impact (CO2 emissions)
FY2013 FY2012
160
141
Income from sale of valuable waste materials 2.4 bil 2.8 bil 150
140 125 126
From installed 130 117 119
Cost reductions technologies 0.2 bil 0.2 bil
120
from saved
energy From behavioral 110 100
changes 0.1 bil 0.1 bil 100
90
Total 2.7 bil 3.1 bil 80
∼
∼

2001 2009 2010 2011 2012 2013 (FY)

（年度） ENVIRONMENTAL ANNUAL REPORT 2013 59

2010 排水量 7,710
 2013 7,270

0 2,000 4,000 6,000 8,000

2010 7,640 2010 7,640

Indirect 2011 Environmental

7,840 ImpactIndirect
in Japan2011 7,840
energy energy
2012 7,120 2012 7,120
consumption consumption
■ Production ■ Non-production
2013 7,270 2013
(FY) 7,270
(1,000 t-CO2e)
2010 470
0 2,000 4,000 6,000 8,000 0 2,000 4,000 6,000 8,000
Direct 2011 480

Environmental Impact in Japan emissions

2012 440

2013 430
■ Production ■ Non-production ■ Production ■ Non-production
(FY) (FY) (1,000 t-CO2e)
(1,000 t-CO2)
Through our Green Factory initiative,
2010 470 we strive to make our production facilities 2010
in Japan the pride of the communities in which
470

they
Direct operate.
2011We are working to conserve
480 energy, cut waste, and reduce
Direct environmental
2011
2010 impacts in 480
other areas as well
920 by
emissions emissions
promoting green logistics, green dealers,
2012 440 and green offices. 2012
2011 440 840
Indirect
2013 430 emissions 2013
2012 430 840
・Historical figures have been adjusted to reflect an increase in the number of companies covered and more detailed analysis of the data.
・Totals with more than three digits have been rounded to three significant digits. 2013 1,050

0 200 400 600 800 1,000

2010 920 2010 920

■ Energy consumption
Indirect
2011 840
■ Water use, wastewater volume
Indirect
2011 840

emissions 2012 840

■ Production ■ Non-production emissions 2012 840
■ Production ■ Non-production
(FY) (TJ) (1,000 m3)
2013
2010 7,160 1,050 (FY)
2013 1,050
2010 11,800
Direct 2011 7,180
0 20 40 60 80 100 0 200 400 600 800 1,000
energy 2011 12,800
2012 7,110 Water use
consumption 2012 11,900
2013 ■ Production ■ Non-production
6,950
(FY) (TJ) 2013 ■ Production ■11,300
Non-production
■ Production ■ Non-production
2010 7,160
(1,000 m3) (1,000 m3)
(FY) (FY)
Direct 2011
2010 11,8007,180 2011
2010 7,700 11,800
energy Wastewater
2010
2012 7,640
7,110 2012 7,900
2011 12,800 volume 2011 12,800
consumption Water use
Water use
Indirect 2011 7,840
2012
2013 8,000
2012
2013 11,900
6,950 11,900
energy
2012 7,120
consumption 2013 11,300 2013 11,300
0 3,000 6,000 9,000 12,000 15,000
2013 7,270

2011
2010 7,700 7,640 2011 7,700
Wastewater 0 2,000 4,000 6,000 8,000 Companies covered (FY2013): All consolidated subsidiaries and affiliated
Wastewater
Indirect 2012 All consolidated subsidiaries
2011
Companies covered:
volume
7,900 7,840
and affiliated companies companies of2012
volume the Honda Group in Japan 7,900

of the Honda2012
energy Group in Japan
2013 8,000 ・Disclosure of wastewater
2013 volume began in fiscal 2011.
8,000
7,120
consumption
・Wastewater volume data are partially based on estimates.
・Purchased electricity has been converted to joules using the international standard
■ Production ■ Non-production
　3.6 GJ/MWh. 2013 0 3,000 6,000 9,000 12,000 7,270
15,000 0 3,000 6,000 9,000 12,000 15,000
■ Production ■ Non-production (FY) (1,000t)
(FY)
・Calculations are based mainly on energy consumed by stationary sources.
(1,000 t-CO2) Generated 422
・A terajoule (TJ)
2010is a 0
unit of energy, “tera” meaning
2,000 47010 .
4,000 12 6,000 8,000
2010 Sold for reuse 331
Direct 2011 480
Landfilled Less than 0.01% by weight
emissions
■ Greenhouse
2012
gas emissions 440 ■ Waste
■ Production ■
Production ■ Non-production
Non-production Generated 440
■ Production ■ Non-production
2013 430■
(FY) (FY) (t)
(1,000 t-CO2e) (FY) (1,000t)
2011 Sold for reuse 343
2010
Generated Direct470emission
422 s Generated
Landfilled Less than 0.01% by weight
422

2010 Sold for 2011

Direct reuse 480
331 2010 Sold for reuse 331
emissions 2010
2012
Landfilled Less than 0.01% by weight 440 920 Generated
Landfilled Less than 0.01% by weight 453
2011 840 2012 Sold for reuse 348
Indirect 2013 430
Generated 440 Generated 440
emissions 2012 840 Landfilled Less than 0.01% by weight

2011 Sold for reuse 343 2011 Sold for reuse 343
2013
Landfilled
Direct emission s
Less than 0.01% by weight
1,050
Landfilled
Generated Less than 0.01% by weight 459
2010 920
0 20 40 60 80 100 2013 Sold for reuse 337
Generated 453 Generated 453
2011 840
Indirect Landfilled Less than 0.01% by weight
2012 Sold for 2012
reuse 348 840 2012 Sold for reuse 348
emissions
Landfilled Less than 0.01% by weight ■ Production ■ Non-production Landfilled Less than 0.01% by weight
2013 1,050
3
(1,000 m )
0 100 200 300 400 500 600 700
(FY)
Generated 459 Generated 459
2010 0 200 400 600 11,800 1,000
800
2013 Sold for2011
reuse 337 12,800
2013 Sold for reuse 337
Companies
Water use covered: All consolidated subsidiaries and affiliated companies
2012 inLess
Landfilled than 0.01% by weight 11,900 Landfilled Less than 0.01% by weight
of the Honda Group Japan
■ Production ■ Non-production
・For information2013
about greenhouse gas calculation methods, see the MOE/METI (2013)m3)
11,300 (1,000
　“Greenhouse Gas (FY)
Emissions
0 Calculation
100 200 and300Reporting
400 Manual,
500 ver.3.4”
600 and700
WRI/ 0 100 200 300 400 500 600 700
　WBCSD (2004)2010 “The Greenhouse Gas Protocol (Revised Edition).” 11,800
2011 7,700
・CO2 emissions from purchased electricity are calculated for each utility based on the ■affiliated
Companies covered (FY2013): All consolidated subsidiaries and Production
Wastewater 2011 12,800
(FY) (t)
　Water
latest emission
use factors. companies of the Honda Group in Japan
volume
2012 7,900
・Calculations are2012
based mainly on emissions from stationary sources. 11,900 VOC 4,970
2010
2013 8,000
1,650
2013 11,300 PRTR

0 3,000 6,000 9,000 12,000 15,000 VOC 3,920

■ Other waste
2011
and emissions 7,700
2011
PRTR 1,600
Wastewater
■ Production ■ Production
volume
2012 7,900
VOC 4,150
(FY) (t) (FY) (t)
2012 VOC 4,970
2013
VOC 8,000 4,970 PRTR 1,350
2010 2010
PRTR 1,650 PRTR 1,650
0 3,000 6,000 9,000 12,000 15,000 VOC 3,560
■ Production ■ Non-production 2013
VOC 3,920 VOC 1,280 3,920
(FY)
2011
(t)
2011
PRTR
PRTR
Generated 1,600 422 PRTR 1,600
0 1,000 2,000 3,000 4,000 5,000
2010 Sold for
VOCreuse 331 4,150 VOC 4,150
2012 2012
Landfilled
PRTR Less than 0.01% by weight
1,350 PRTR 1,350
■ Production ■ Non-production
VOC VOC 3,560
(FY) Generated 440 3,560 (1,000t)
2013 2013
PRTR
Generated 1,280 PRTR 1,280
2011 Sold for reuse 343 422
160
2010 Sold
Landfilled
for reuse 0
Less than 0.01% by weight
1,000 2,000 331 3,000 4,000 5,000 150 0 1,000 2,000 3,000 4,000 5,000

Landfilled Less than 0.01% by weight 140 125 126

CompaniesGenerated
covered (FY2013): Honda Motor Co., Ltd. and453
nearly all produc-
130 117 119
tion-relatedGenerated
consolidated subsidiaries and affiliated companies
440 120
2012 Sold for reuse 348
110 100
Landfilled
2011 Sold for reuse Less than 0.01% by weight 343
100
160
Landfilled Less than 0.01% by weight 160
90
60 Generated 459
150 150
80
∼
∼

2013
140 Generated 126453 140 2000 2008
125
2009 2010
126 2011（年度）
Sold for reuse 125 337
130 119 130 119
 The Seven Domains of Honda Business Activities

The Seven Domains of Honda Business Activities

To facilitate progress in reducing the environmental impacts of our business activities, Honda divides these activities into seven
domains, one for each stage in the lives of our products—from development through end-of-life.
Each domain sets its own annual and mid-term policies and targets for environmental initiatives.

Major initiatives in
the seven domains
● Promote “green laboratories”
・Energy and resource conservation
・Zero waste and emissions initiatives

● Promote “green purchasing”

● Properly process end-of-life automobiles
・Energy and resource conservation at suppliers
Product
● Properly process end-of-life motorcycles ・Zero waste and emissions initiatives at suppliers
● Collect and increase reuse of parts
l o p m ent
d e
e v

s) P
R
(3

ur
g

ch
lin

as
cyc

in g
ct re

　
Produ

Administration

Japan
Prod
le ice
d

● Promote “green offices”

an

uc
Sa e rv

・Energy conservation
ti o
s
S

・Use resources efficiently

n

● Promote “green dealers” Tran

s p o r t a ti o n ● Promote “green factories”
・Increase energy efficiency ・Energy and resource conservation
・Zero waste and emissions initiatives

● Promote “green logistics”

・Increase transportation efficiency
・Use less packaging

・See the following pages for annual targets and results.

The symbols on the left are displayed for technologies and CO2 emission reduction/ Energy risk reduction/ Waste reduction/elimination
products that contribute to the realization of Triple Zero. elimination technology elimination technology or 3R technology

ENVIRONMENTAL ANNUAL REPORT 2013 61

 The Seven Domains of Honda Business Activities: Targets and Results

The Seven Domains of Honda Business Activities:

Targets and Results
In fiscal 2013, we implemented a wide range of initiatives to achieve the strict targets we set for each domain. We will strive to
reduce our environmental impact even further as we pursue the fiscal 2014 targets.

Domain Policy FY2013 targets

Energy and Per-unit CO2 emissions: 5% reduction from FY2001

resource
Promote Honda
Product green conserv ation Per-unit water use: 20% reduction from FY2001
R&D
development laboratories
Zero waste and
Per-unit waste generation: 30% reduction from FY2001
emissions2

Energy and resource Suppliers1: reduce per-unit CO2 emissions

conservation at
suppliers1
Suppliers1: reduce per-unit water use
Promote
Purchasing Suppliers1: continue zero landfill waste initiatives
green purchasing
Zero waste and
emissions2 Suppliers1: reduce per-unit waste generation
at suppliers1
Continue to control chemicals used in products in accordance with Honda s chemical control standards

CO2 emissions per automobile produced: 2% reduction from FY2011

Energy and
CO2 emissions per motorcycle produced: 2% reduction from FY2011
resource
conservation
Promote Maintain current levels of per-unit water use
green factories
Maintain zero landfill waste performance
Zero waste
Maintain current per-unit amount of waste generation
Production and emissions2
Maintain current levels of per-unit VOC3 emissions

Energy and Per-unit CO2 emissions: reduced by 14% from FY2001

resource
Honda Per-unit water use: reduced by 27% from FY2011
conservation
Engineering6
Zero waste and
Per-unit waste generation: reduced by 7% from FY2011
emissions2

Per-unit CO2 emissions: 10% reduction from FY2007 (finished vehicle and component parts set4 distribution)
Improve
transportation Per-unit CO2 emissions: 53% reduction from FY2001 (transportation of service parts)
Promote efficiency
Transportation green logistics Per-unit CO2 emissions from warehouses: 41% reduction from FY2001

Use less Packaging per unit of component parts set4: Continue to reduce packaging material use
packaging
Service parts: Continue to simplify packaging materials
Per-unit CO2 emissions from automobile sales companies
Automobiles (consolidated subsidiaries and affiliated companies): 2% reduction from FY2011
Promote Increase
Sales and Per-unit CO2 emissions from motorcycle sales companies
Motorcycles green dealers energy (consolidated subsidiaries): 2% reduction from FY2011
Service
Power efficiency Per-unit CO2 emissions from power products sales companies
products (consolidated subsidiaries): 2% reduction from FY2011

Properly process end-of-life Maintain stable operation of recycling systems

Automobiles automobiles
Recycle materials from end-of-life automobiles
Product
Properly process end-of-life
recycling Motorcycles Maintain stable operation as a back-up motorcycle recycling system
motorcycles
(3Rs)
Service Collect and increase reuse of Continue to collect and reuse reusable parts
parts parts
Continued to collect IMA batteries

Energy conservation CO2 emissions from all 14 facilities5: reduced by 2% from FY2011

Administration Promote green offices Waste generated by all 14 facilities5: reduced by 2% from FY2011
Use resources
effectively Water use at all 14 facilities5: reduced by 2% from FY2011

62
 　　：Achieved,　　：≧ 95% achieved, 　　：< 95% achieved

1. All direct suppliers of consolidated group companies. Creates, Japan Race Promotion Inc., and Honda Technical College.
2. Zero waste and emissions initiatives: Efforts to reduce waste and environmental pollutants 6. The target “continue to reduce emissions of PRTR-listed substances” shown in last year’s
to as close to zero as possible. report was omitted this year due to major progress in reducing these emissions.
3. VOC (Volatile Organic Compounds): Organic chemical substances that cause PRTR (Pollutant Release and Transfer Registers) are national or regional databases of
photochemical smog and are commonly used in the solvents of paints and thinners. information on the environmental release and off-site transfer of potentially hazardous
4. Component parts set: A sets of parts exported for final assembly in the product’s target chemical substances from industrial and other facilities.
market. ・A summary of Honda Access Corporation’s annual results is available on the company’s
5. From fiscal 2012 data, includes all nine office buildings (Aoyama, Wako, Shirako, Yaesu, 　website (in Japanese only).
Sapporo, Sendai, Nagoya, Osaka, Fukuoka) of Honda Motor Co., Ltd. and all facilities of
12 consolidated group companies and one educational institution in Japan: Mobilityland ●Ongoing targets●
Corporation, Honda Kaihatsu Co. Ltd., Honda Sun Co., Ltd., Honda Commtec Inc., Honda ・Automobiles: At least 90% recyclable for all new and completely redesigned models
Airways Co., Ltd., Honda Trading Corporation, Honda Finance Co., Ltd., Rainbow Motor ・Motorcycles: At least 95% recyclable ・Power products: At least 95% recyclable
School Co., Ltd., Kibonosato Honda Co., Ltd., Honda R&D Sun Co., Ltd., Circuit Service

FY2013 results Score FY2014 targets See

Per-unit CO2 emissions: 19% reduction from FY2001 Per-unit CO2 emissions: 6% reduction from FY2001 P65

Per-unit water use: 26% reduction from FY2001 Per-unit water use: 20% reduction from FY2001 P65

Per-unit waste generation: 31% reduction from FY2001 Per-unit waste generation: 27% reduction from FY2001 P65

Per-unit CO2 emissions: reduced by 20% from FY2001 Suppliers1: reduce per-unit CO2 emissions P68

Per-unit water use: reduced by 1% from FY2009 Suppliers1: reduce per-unit water use P68

Continued zero waste-to-landfill initiatives Suppliers : continue zero waste-to-landfill initiatives

1
P68

Per-unit waste generation: reduced by 19% from FY2009 Suppliers : reduce per-unit waste generation
1
P68
Continue to manage chemicals in accordance with the Honda Chemical P68
Continued to manage chemicals in accordance with the Honda Chemical Substance Management Standard
Substance Management Standard

CO2 emissions per automobile produced: reduced by 12% from FY2011 CO2 emissions per automobile produced: reduced by 3% from FY2011 P70

CO2 emissions per motorcycle produced: reduced by 6% from FY2011 CO2 emissions per motorcycle produced: reduced by 3% from FY2011 P70

Per-unit water use: reduced by 6% from FY2011 Maintain current levels of per-unit water use P71

Maintained zero waste-to-landfill performance Maintain zero waste-to-landfill performance P71

Per-unit waste generation: reduced by 4% from FY2011 Maintain current per-unit amount of waste generation P71

Per-unit VOC emissions (automobiles): reduced by 20% from FY2011

3
Maintain current levels of per-unit VOC emissions 3
P71

Per-unit CO2 emissions: reduced by 40% from FY2001 Per-unit CO2 emissions: reduced by 15% from FY2001 P72

Japan
Per-unit water use: reduced by 18% from FY2011 Per-unit water use: reduced by 22% from FY2011 P72

Per-unit waste generation: increased by 2% from FY2011 Per-unit waste generation: reduced by 3% from FY2011 P72

Per-unit CO2 emissions: 21% reduction from FY2007 Per-unit CO2 emissions: 15% reduction from FY2007
(finished vehicle and component parts set4 distribution) (finished vehicle and component parts set4 distribution)
P74
Per-unit CO2 emissions: 57% reduction from FY2001
Per-unit CO2 emissions: 57% reduction from FY2001 (transportation of service parts) (transportation of service parts)
P75

Per-unit CO2 emissions from warehouses: 48% reduction from FY2001 Per-unit CO2 emissions from warehouses: 49% reduction from FY2001 P75
Packaging per unit of component parts set4:
Packaging per unit of component parts set : 53% reduction from FY2001
4
Continued to reduce packaging material use P75

Service parts: Continue to simplify packaging materials Service parts: Continue to simplify packaging materials P75

Per-unit CO2 emissions from automobile sales companies Per-unit CO2 emissions from automobile sales companies
(consolidated subsidiaries and affiliated companies): 3% reduction from FY2011 P77
(consolidated subsidiaries and affiliated companies): 6% reduction from FY2011
Per-unit CO2 emissions from motorcycle sales companies Per-unit CO2 emissions from motorcycle sales companies
(consolidated subsidiaries): 19% reduction from FY2011 (consolidated subsidiaries): 3% reduction from FY2011 P77
Per-unit CO2 emissions from power products sales companies Per-unit CO2 emissions from power products sales companies
(consolidated subsidiaries): 10% reduction from FY2011 (consolidated subsidiaries): 3% reduction from FY2011
P77

Maintained stable operation of recycling systems Maintain stable operation of recycling systems P80

Recycled resin (polypropylene) from 230,000 replacement bumpers Recycle materials from end-of-life automobiles P80

Maintained stable operation as a back-up for motorcycle recycling systems Maintain stable operation as a back-up motorcycle recycling system P81

Collected and recycled 280,000 used oil filters Continue to collect and reuse reusable parts P80

Collected 3,100 IMA batteries Continue to collect IMA batteries P80

CO2 emissions from all 14 facilities5: reduced by 3% from FY2011 CO2 emissions from all 14 facilities5: reduced by 3% from FY2011 P83

Waste generated by all 14 facilities5: reduced by 1% from FY2011 Waste generated by all 14 facilities5: reduced by 1% from FY2011 P84

Water use at all 14 facilities 5: reduced by 7% from FY2011 Water use at all 14 facilities5: reduced by 3% from FY2011 P84

ENVIRONMENTAL ANNUAL REPORT 2013 63

 Reducing impacts from development processes

Product Development
At Honda, we're aggressively pursuing development of fuel-efficient produ cts because we recognize that reducing
CO2 emissions from product use is critical to the preservation of the global environment. That's why we're also work-
ing to reduce the carbon footprint of the development processes themselves, pursuing the motto "low-carbon devel-
opment of low-carbon products," and reducing various other environmental impacts from these processes as well.

Three executive officers discuss strategies to cut carbon emissions from facilities, equipment, and work processes at Honda R&D

Tetsuya Tsutsui Fumihiko Nakamura Kiyoshi Fujii

Automobile R&D Center Motorcycle R&D Center Power Products R&D Center
Director and Operating Officer Operating Officer Operating Officer

Realizing low-carbon development through fundamental process reform

● Tsutsui: We embarked on a fundamental reform of de- to one that constructs prototypes more cost-effectively
velopment processes and organization for automobiles, based on precise computer simulation using DPM 1.
adopting the motto “low-carbon development,” because ● Fujii: If one pillar of environmental advancement in
we believe that major transformations are needed to re- product development is process reform, the other must
duce CO2 emissions in this division. In fiscal 2013, we put be energy efficiency upgrades of buildings and facilities.
a lot of effort into measuring and monitoring energy use to We're focusing on striking the right balance between en-
get a detailed picture of who is using how much electricity vironmental performance and working conditions—for
with what equipment and to identify problems with that example, replacing air conditioners with energy-efficient
picture. In the fall of this year, fiscal 2014, we’ll finish at- models instead of forcing associates to tolerate discomfort
taching smart meters to all of our large machines. We also in order to keep the thermostats at a certain setting. In that
plan this year to launch a special IT system that will allow way, we want to achieve both workplace comfort and work
associates to share new ideas and turn our newly acquired efficiency. We'd like to continue to achieve CO2 emissions
data into action. reductions by progressively improving the quality of our
● Nakamura: We started energy and emissions monitor- workplaces so that associates are more motivated to work
ing for motorcycles about five years ago. We found that toward reductions.
roughly 80% of the CO2 emissions from our motorcycle ● Tsutsui: To meet the needs of the day, it's important that
R&D center came from electricity use, and the majority of we make constant efforts to improve development process-
electricity use was the result of using testing equipment. It es. The challenges are different depending on the product.
turns out that running a machine just one time that recre- In the case of automobiles, the environmental impacts of
ates a 100 kilometer-per-hour (62 mile-per-hour) wind, development have been growing with the introduction of
for example, consumes an enormous amount of electricity. hybrid technologies. Expanding motorcycle sales in Asia
So we've been working to save energy by minimizing the will require us to develop a greater number of models. And
number of test machines, which involves consolidating power product development volume is also growing. We
machinery so we can use them more efficiently and figur- would like to devise low-carbon development processes
ing out how to perform multi-functional tests with single that are appropriate for each of these product segments.
machines. We have one year left in a five-year plan to As iron sharpens iron, as they say, we will work together to
reduce the number of test machines by 30%. We are also achieve our common mission.
shortening testing times by transitioning from a develop-
ment method that uses many prototypes to conduct tests

1.Digital Prototype Modeling, a method of using computer simulations to test designs without building prototypes

64
 1,500 1,848 1,657 75
1,848 75
75
1,500 1,657 1,384 75
1,500 1,657 75
1,000 1,384 50
1,384
1,000 50
Product Development 1,000
500
50
25

500 25
500 25
0 0
2009 2010 2011 （年度）
0 0
0 0
2009 2010 2011 （年度）
2009 2010 2011 （年度）

Environmental initiatives at Honda R&D CO2

■ Totalemissions
CO2 emissions ■ Per-unit CO2 emissions
(1,000
■ Totalt-CO
CO22)emissions ■ Per-unit CO2 emissions （％）
■ Total CO2 emissions ■ Per-unit CO2 emissions 本田技術研
300 t-CO2)
(1,000 120
（％）
● Energy and resource conservation (1,000 t-CO
300
1002)

90
104 100 （％）
120 本田技術研
本田技術
250
300 100 104 100 100
120
104 100 81
Honda R&D Co., Ltd. endeavored to conserve energy in fiscal 2013 as 250
100 90 78 100
200
250 90 81 80
100
78 81
it pursued its goal of reducing Per-unit CO2 emissions by 5% from fis- 200 78 80
150
200 158 60
80
150 152
cal 2001; achieving a 19% reduction. 150 158 125 139 60
100
150 113 158 150 152 40
60
Energy conservation activities in fiscal 2013 included sending out 150 152
100 125 139 40
50
113 125 139 20
100 113 40
"energy patrols" to find incidents of wasteful use and shutting the 50 20
0
50 020

∼ ∼
power down on days when facilities were closed. 2001 2009 2010 2011 2012 2013 (FY)
0 0
0 0
2001 2009 2010 2011 2012 2013 (FY)

∼
Seeing the damage it sustained in the 2011 earthquake and tsunami 2001 2009 2010 2011 2012 2013 (FY)
・0.378 t-CO2/MWh was used as the CO2 emission factor for
as an opportunity, Honda R&D renovated buildings at multiple sites electricity
to increase their earthquake resistance and thus secure the safety
and peace of mind of associates. It also introduced more efficient ■Water use use ■ Per-unit water use
Total water
■ Totalmwater use ■ Per-unit water use
equipment during the reconstruction, such as LED lighting, new heat (1,000
■ Total
3
)
water use ■ Per-unit water use （％）
1,500 m3)
(1,000 150
（％）
source equipment, central air conditioners with more efficient mo- (1,000 m3)
1,500
（％）
150
1,500
1,200 150
120
tors, and more efficient room air conditioners. 100
1,200 120
1,200 100 120
The Takasu Proving Ground met Hokkaido Electric's strict power- 900 100
1,180
77 75 77 76 74 90
900 77 75 77 76 74 90
saving target, a 7% reduction from peak demand (kW) in summer 900 1,180
600
77
1,410 75
1,120
77 76 74
1,220 1,260 1,320 60
90
1,180
and winter of fiscal 2011, by thoroughly revising equipment opera- 600
600
1,410
1,410
1,120 1,220 1,260 1,320 60
60
300 1,120 1,220 1,260 1,320 30
tion schedules and making smart adjustments to its HVAC and HVAC 300 30
300
0 030
heat source management methods, which also led to a reduction in

∼ ∼
0 2001 2009 2010 2011 2012 2013 0(FY)
0 0
energy use (kWh). 2001 2009 2010 2011 2012 2013 (FY)

∼
2001 2009 2010 2011 2012 2013 (FY)
Honda R&D also worked to cut Per-unit water use by 20% from fis-
cal 2001; it achieved a 26% reduction. Water-conservation strategies Waste generation
included recycling water used in road surface testing at the Tochigi ■ Total waste generation ■ Per-unit waste generation
■ Total waste generation ■ Per-unit waste generation
Proving Ground, and increasing rainwater use at the Automobile （
■ tTotal
） waste generation ■ Per-unit waste generation （％）
15,000
（t） 150
（％）
R&D Center in Wako, Saitama Prefecture. （t）
15,000
（％）
150
15,000
12,000 150
120
100
12,000 120
100
● Zero waste and emissions 12,000
9,000 100 76 76 82
82
76
69
120
90
9,000 10,800 76 76 76 90
82
Honda R&D's target for waste and emission reduction in fiscal 9,000 10,800
6,000
76 76
12,800 10,400
11,900 76
11,600
69
69
90
60
10,800
6,000 11,900 11,300 60
2013 was a 30% reduction from fiscal 2001. By ramping up waste 6,000
12,800 10,400 11,900 11,600 11,300 60
3,000 12,800 10,400 11,600 30
11,300
separation efforts and converting more waste into salable material, 3,000 30
3,000 030

Japan
0
∼∼ ∼

and by reducing cloth waste from cleaning, it achieved a 31% 0 2001 2009 2010 2011 2012 2013 (FY) 0
0 2001
・Historical 2009
figures 2010
have been 2011to reflect
adjusted 2012 an2013
increase 0
(FY)
reduction. 2001 2009 2010 2011 2012 2013 (FY)
in the scope of data
The Automobile R&D Center in Wako, which began operation of a
new spray booth in January 2012, has been promoting reductions Tochigi R&D Center
in chemical emissions by switching to low-VOC1 paint for prototype ■Carbon-Smart
CO2 排出量 ■ CODevelopment
2 排出量原単位指数
Project
■ CO2 排出量 ■ CO2 排出量原単位指数
vehicles. Moreover, all sites select paint thinners that contain lower （t-CO
■ COLow-carbon
2） 100 development
2 排出量 ■ CO 2 排出量原単位指数of low-carbon products
（％）
（t-CO2） 100
25,000 87.4 （％）
100 ホンダエン
levels of hazardous chemicals. 25,0002） 100
（t-CO 82.6
87.4 81.0 （％）
100 ホンダエン
25,000 Reduce development
87.4 82.6 energy
81.0
use 100 ホンダエン
20,000 80
21,989 82.6
Streamline development 81.0
20,000 19,547
testing 80
21,989 18,495
● Low-carbon development project launched 20,000
15,000 19,547
(Efficiency/rationaliza-
21,989tion not the primary 18,495
19,547 Turn off power44.0
80
60
15,000 New equipment
14,015 18,495 60
target) Save power44.0
Honda R&D, a researcher and developer of automobiles, motorcycles, 15,000 14,015
Ongoing
10,000 efficiency 44.0 40 60
Ongoing rationaliza-
14,015
improvement Leverage: 10,478
10,000 tion 40
and power products, is Honda's key product development 10,000
Energy storage
Solar 10,478 40
5,000 Cogeneration
Equipment
10,478 20
Power down infrastruc-
organization. 5,000 Waste heat
energy
ture 20
5,000
0 020
Strengthen education/training
∼∼∼

At the Automobile R&D Center in Tochigi Prefecture (Tochigi R&D 0 2000 2008 2009 2010 2011（年度）
0
Create
0 2000 Tochigi R&D
2008 Center
2009 slogan and
2010 philosophy
2011（年度）0
Center), senior management and the facilities management and 2000 2008 2009 2010 2011（年度）
R&D divisions have been collaborating on a Carbon-Smart Develop-
ment Project since 2010 under the slogan "low-carbon development Carbon-Smart Development
Project emissions reduction target
of low-carbon products2." ■ 水資源使用量  ■ 水資源使用量原単位指数
■ 水資源使用量  ■ 水資源使用量原単位指数
In this project, the Tochigi R&D Center set a 2020 CO2 emissions re- （ ㎥） （％）
CO2 emissions from Tochigi R&D Center

■ Projected CO2
水資源使用量  ■ 水資源使用量原単位指数
（ ㎥）
120,000 （％）
160
emissions if no ac- （％）
duction target for its entire operations. By adding carbon intensity as （ ㎥）
120,000 131.8
tions are taken
160
120,000 131.8 160
a performance metric for development activities and revamping test 90,000 131.8 99.5 100 120
90,000 99.5 100Act on the Rational120
and development methods based on its findings, the center met its 90,000
79,864 99.5 100 120
72.9 target
Use of Energy
60,000 72.9 80
79,864
target for the period through 2012. To achieve further improvements 60,000
79,864
61,285
57,629 72.9 80
61,285
60,000 57,629 Tochigi R&D 80
41,449
going forward, it started developing and training associates in the use 30,000 61,285
57,629 Center target 40
41,449
30,000 41,449 40
of new energy monitoring tools, which will be used to reduce energy 30,000 40
2000 2010 2020
0 0
consumption in a growing range of activities. 0 2008 2009 2010 2011 （年度）0
0 2008 2009 2010 2011 （年度） 0
2008 of paints
1. Volatile Organic Compounds: Organic substances that cause photochemical smog and are commonly used in the solvents 2009 2010
and thinners. 2011 （年度）
2. Read more about the Carbon-Smart Development Project in CASE 15 of "Environmental Documentary Honda Face." (http://world.honda.com/environment/face/index.html)

■ 廃棄物等発生量 ■ ENVIRONMENTAL
廃棄物等リサイクル率 ANNUAL REPORT 2013 65
■ 廃棄物等発生量 ■ 廃棄物等リサイクル率
■（ 廃棄物等発生量 ■
t） 99.3 99.9
廃棄物等リサイクル率 100 100 （％）
（t） 93.1 99.3 99.9 100 100 （％）
2,500 100
 Toward greener materials and parts

Purchasing
Because many of the materials and parts that make up Honda products are purchased from suppliers, collaboration
with these suppliers is essential to reducing environmental impacts at every stage in the life cycles of our products.
We created the Honda Green Purchasing Guidelines to direct us in the procurement of materials and parts that have
a low environmental impact and are produced by low-impact business activities. By sharing and implementing these
guidelines with suppliers, we are striving to reduce environmental impacts across product life cycles.

Executive officer × Operating manager

Discussion

Chief Operating Officer for

Purchasing Operations

Naoto
Matsui
General Manager of
Purchasing Global
Operations Planning Office*

Isao
Nishioka
*As of May 31, 2013

Supply chain environmental management holds key to reducing Honda’s environmental impact

●Matsui: The purchasing domain is where we work with Design and the communication of Honda’s environmental
R&D to determine optimal parts specifications, evaluate policy. Next is the collection of CO2 emissions data in order
suppliers in terms of Q (quality), C (cost), D (delivery), D to get an accurate picture of the current situation and pre-
(development) and E (environment), and procure parts pare for reduction management. And the last is the execu-
from the best suppliers in the world. The majority of parts tion of CO2 reductions. Japan is leading these activities and
that go into making Honda products are purchased. This has already moved on to the third stage, with reductions in
means that for a company involved in personal mobility, CO2 emissions becoming evident in some suppliers. The
purchasing plays a vital role in delivering environmentally Environmental Award was created last year to honor sup-
responsible products to customers. pliers that have demonstrated outstanding performance
●Nishioka: The suppliers that manufacture parts for with an award of appreciation. Thanks in part to this initia-
Honda emit a far greater amount of CO2 than does Honda. tive, the number of suppliers that are working with Honda
And since we do business with thousands of suppliers to reduce life-cycle impacts has grown by approximately
worldwide, reducing environmental impacts in partnership 20%, which I think is a very significant outcome.
with these suppliers is key to reducing environmental im- ●Matsui: In order to accelerate these initiatives globally,
pacts at every stage in the life cycles of our products. we believe it’s important for senior management at each
●Matsui: We’ve come to recognize our environmental and supplier to place environmental problems on their agenda
social responsibility as a corporation with an increasingly as a management issue, as Honda has done, and take ac-
globalized parts procurement system for motorcycles, tion with a sense of urgency.
automobiles, and power products, so we established the ●Nishioka: Since the personal mobility industry involves
Global Purchasing Planning Office to strengthen our work so many companies, we believe teaching and sharing
in this area. We think we have an obligation to society and Honda's policy with suppliers is one of the roles of the pur-
our customers to work globally to reduce environmental chasing domain. We hope to continue engaging supplier
impacts. That’s why we’ve defined the ideal purchasing managers in an active dialogue on this topic.
operation—our long-term goal—as one with a low-carbon ●Matsui: Our final aim is to realize the lowest possible
global supply chain. emissions in all life-cycle stages from parts manufacturing
●Nishioka: We planned three stages to achieve this. The to product disposal, and to achieve this throughout the
first was the creation last year of a Grand Environmental Honda purchasing domain.

66
 Purchasing

Overview of a product life cycle

Customer product use Gasoline consumption
Customer
Energy consumption, enjoyment
Honda business activities resource use (driving)
Transportation
Products
Energy consumption,
Supplier business activities resource use Production Sales

Management

Purchasing Recycling
Transportation Products
R&D
(parts, materials)

Production Sales

Management

Purchasing Recycling

R&D

Greenhouse gas emissions

■ Environmental management in the purchasing domain

● Honda Green Purchasing Guidelines Revised Green Purchasing Guidelines (as of January 2011)
The aim of the Honda Green Purchasing Guidelines is to realize
a low-carbon economy through measuring and reducing the ●Promote purchasing of environmentally
responsible products
environmental impacts of suppliers that provide us with materials Policies ●Add environment category to supplier
and parts for Honda products, as well as the rest of our global supply evaluations (quality, cost, delivery,
development)
chain.
Honda has established a Grand Environmental Design for the
Management

Build environmental management

realization of this low-carbon global supply chain, and is promoting systems for products and in every
domain of our business activities
initiatives through the following three steps:

Control

Japan
Operations

Manage environmental impacts in every

1. Communication of Honda’s environmental policies items domain
2. Promotion of preparations for CO2 reduction management (e.g., GHG emissions)

3. Roll-out of a PDCA method for CO2 reduction

Launch products with improved fuel efficiency
Products

Control substances of concern

●GHG calculation standards and supplier briefings
Applies to: All suppliers worldwide
We hold meetings with suppliers to explain our standards for
calculating greenhouse gas (GHG) emissions so they can measure
and reduce their emissions in accordance with the Honda Green
A supplier briefing on GHG calculation standards
Purchasing Guidelines. In fiscal 2013 these briefings covered an
explanation of the practical matters of calculating actual emissions
and submitting reduction plans, in addition to an explanation of
our policies for reducing environmental impacts across product life
cycles, the central theme of our guidelines. Briefings were held twice,
once each for East and West Japan, facilitating the attendance of even
more suppliers.

● Honda Green Network Meeting

The Honda Green Network Meeting (HGNM) is held twice a year for
communicating our environmental initiatives and for sharing and
expanding the application of best practices.

ENVIRONMENTAL ANNUAL REPORT 2013 67

 Purchasing

A working group (see right) was launched in fiscal 2013 to share and Previously FY2013

▶
discuss more flexible initiatives for factories, where production processes HGNM HGNM

and equipment differ according to the supplier. We will continue to pro- Present Honda Present Honda
1 environmental 1
initiatives environmental initiatives
mote environmental conservation by our suppliers through this working
Share impact reduction
group in addition to the existing Honda Green Network Meeting.
2
Share impact 2
reduction strategies
strategies
Working group
● Supplier briefings on chemicals management
3 Tour successful
3 Share strategies and tour
Chemicals management at Honda covers our entire supply chain and work sites
successful work sites
is implemented on a continuous basis with all suppliers in accordance Exchange
Exchange information
with the Honda Chemical Substance Management Policy1. 4 information
(group 4
discussions)
(group discussions)
A supplier briefing was held at the Honda Wako Building in January
2013, at which a new Chemical Substance Management Policy was ex-
FY2013 Honda Green Network Meeting
plained to suppliers to ensure compliance with the latest regulations of
each country.

● Presentation of the Environmental Award for suppliers

We honor suppliers that demonstrate outstanding performance in four
categories—development, cost, quality, and parts—with an award of
appreciation. The Environmental Award, created in fiscal 2012, shows
our appreciation and respect to suppliers that have made efforts in line
with the Honda Green Purchasing Guidelines and shown exceptional
progress in reducing environmental impacts in their business activities,
the purchasing stage of our product life cycles. The second presenta-
tion of this award was made in fiscal 2013. A greater number of sup- （％）
100
pliers deepening their understanding and concern for the reduction of 100
80
88(top), Group discussion (bottom)
Work site tour 84
environmental impacts has helped to broaden the scope of efforts to （％）
83 81 80
60
reduce impacts across product life cycles. 100
100 CO2 emissions
Per-unit
40
80
（％） 88 84
2 83 81 80
■ Energy and resource conservation at suppliers 100
20
60 100
80
● CO2 emissions and water use 0 88
∼
∼

40 83 81 84 80
2001 2010 2011 2012 2012 2013 (FY)
We try in various ways to help suppliers reduce CO2 emissions and wa- 60
20

ter use in every domain of their business activities. 40

0
∼
∼

For CO2 emissions reduction, we have continued to expand the appli- 20 2001 2010 2011 2012 2012 2013 (FY)

cation of energy monitoring, which forms the basis of energy conserva- 0

∼
∼

2001 2010 2011 2012 2012 2013 (FY)

tion initiatives. Through the Energy Conservation Caravan initiative, we （％）
120 ・Scope of suppliers changed in fiscal 2012
visited suppliers’ production facilities and, after surveying and analyz-
100 108
ing electricity use in each process, proposed ways to reduce energy use, Per-unit
100water use 101 99
80
（％） 95
89
an activity closely tied to CO2 emissions. 120
60
We also pursued energy and water use reductions by identifying equip- 100
40
（％） 108
100 101 99
95
ment that remained in stand-by mode during non-operating hours 120
80
20 89
100
and weekends and ensuring they were turned off completely, and have 60
0
100
108
101 99
80
40 2009 2010 2011
95 2012
89
2012 2013 (FY)
expanded this strategy to also include non-production activities. As a
60
20
result, per-unit CO2 emissions from 32 suppliers covered by our calcu-
40
0
lations in fiscal 2013 fell by 20% from fiscal 2001, while per-unit water 2009 2010 2011 2012 2012 2013 (FY)
20
use declined by 1% from fiscal 2009. ・Scope of suppliers changed in fiscal 2012
0
We will continue to measure CO2 emissions from our supply chain to 2009
Per-unit 2010
waste 2011 2012
generation 2012 2013 (FY)
（％）
reduce product life-cycle emissions. 100
100 97
97 96
80 90
■ Zero waste and emissions initiatives at suppliers （％）
81
60
100
● Waste generation 100
97 97 96
40
80
（％） 90
Per-unit waste generation by the 32 suppliers covered by our calcula- 100 81
20
60
tions in fiscal 2013 declined by 19% from fiscal 2009, due to ongoing 100
97 97 96
80 90
0
efforts to increase material throughput yields. Suppliers also main- 40
2009 2010 2011 2012 81
2012 2013 (FY)
60
tained their zero waste-to-landfill performance. 20 ・Scope of suppliers changed in fiscal 2012
40
0
20 2009 2010 2011 2012 2012 2013 (FY)
1. Read more about environmental impact reduction efforts in the purchasing domain in CASE 27 of “Environmental
Documentary Honda Face.” (http://world.honda.com/environment/face/)
0
2. All direct suppliers of consolidated group companies. 2009 2010 2011 2012 2012 2013 (FY)

68
 Making factories people friendly and environmentally responsible

Production
As a manufacturer, Honda combines energy and materials and, through various processes, and transforms them into
products. We strive to minimize impacts on the global environment in all areas of these activities. We are also com-
mitted to improving the quality of local environments in collaboration with the communities in which we operate. In
a move toward realizing the Honda Environmental and Safety Vision, we are conducting manufacturing in pursuit of
Triple Zero and of producing low-impact products at low-impact factories our neighbors can be proud of.

Executive officer × Operating manager

Discussion

Chief Production Officer, Head of

Automobile Production

Takashi
Yamamoto General Manager of Green
Factory Promotion Center

Yuji
Mukano

Achieving the synergies between people and plant that are necessary for environmental leadership in production

●Yamamoto: Honda’s production domain in Japan comprises You never know what radical new ideas our associates will
the manufacturing activities of eight plants at five factories. come up with by questioning convention.
Together, these facilities produced 880,000 automobiles, ●Mukano: That’s right. I think it’s important to continue
160,000 motorcycles, and 730,000 power products1 in fiscal building on such initiatives. Our annual Green Conference,
2013. Since manufacturing uses energy and material resourc- where associates present outstanding examples of environ-
es directly, this domain has the highest environmental impact mental measures, plays an extremely important role in this.
of our operations. We’ve taken responsibility for this by set- We need to move more quickly to spread the important ideas
ting and working toward strict targets in accordance with our that are conceived on the factory floor to other business sites.
mission to produce low-impact products at low-impact facto- ●Yamamoto: Turning now to the outlook for next year, I
ries. think the biggest topic is the Yorii Plant, which will go into
●Mukano: The most impressive action we took in fiscal 2013 operation in July. As one of our production headquarters, the
from a social perspective was to introduce electric genera- plant has adopted cutting-edge environmental technologies
tors at all of our plants. As public concern over electricity to facilitate a 30% reduction in CO2 emissions compared to
shortages continued, we installed systems to make our plants our existing automobile plants.
self-sufficient in electricity so as not to deprive ordinary ●Mukano: One of the most notable aspects of this plant is
households of power, especially in emergencies. Compart- the amount of work that went into determining the impact
mentalizing our monitoring of energy use has been a major that building and operating the plant would have on the sur-
help in developing more effective environmental measures. rounding environment and keeping that impact to a mini-
For example, connecting a power meter to each machine so mum. Biotopes were constructed on the premises and linked
we could measure the amount of power consumed by each to an ecological corridor that extend as far as the existing
process rather than just the plant as a whole has allowed in- Ogawa Plant so that wildlife may come and go as they please.
dividual associates to find ways to use power efficiently and As a result of efforts like this, it has been shown that the num-
realize substantial cuts in power consumption. This in turn ber of rare species has actually increased since the construc-
led to our achieving the fiscal 2013 targets. tion.
●Yamamoto: Although it’s possible to reduce the energy load ●Yamamoto: The Yorii Plant also will play an important
of a plant by introducing the latest equipment, the only way role in conveying the latest environmental technologies and
to realize further reductions is to support the ingenuity of the methods to Honda plants across the globe. I hope the new
people who operate that equipment. In this respect, human plant will be able to execute each project effectively and make
innovation and effort is becoming increasingly important. a solid start as an environmental frontrunner that sets new
standards for Honda globally.
1. Includes general-purpose engines and OEM products

ENVIRONMENTAL ANNUAL REPORT 2013 69

 Production

●Flow of energy and materials through production in Japan in FY2013

Input Output
Production
Energy: 8,750 TJ related GHG emissions: 378,000 t-CO2
Solar generated: 1,310 MWh business ・CO2 emissions from energy and non-energy sources: 376,000 t-CO2
activities ・Non-CO2 GHG emissions: 2,000 t-CO2e
Material inputs:
Heat Release and transfer of chemical substances:
Purchased steel, aluminum, and
recovered ・Released to atmosphere: 813 t ・Released to hydrosphere: 2 t ・Transferred off-site: 49 t
other metals: 248,000 t from Waste
PRTR1-listed substances: 3,160 t group ・Total waste generated: 164,600 t
facilities:
Water: 3,234,000 m3 466 t ・Waste landfilled: 0 t

See below for CO 2 emission factors

Wastewater：1,760,000 m3

■ Energy and resource conservation

● Major energy conservation (GHG emission reduction) initiatives
In fiscal 2013, CO2 emissions rose by 0.5% from the previous fiscal year to CO2 emissions from automobile and motorcycle
378,000 t-CO2. production

<Production changes> ■ Total emissions ■ Emissions per automobile produced

■ Emissions per motorcycle produced
Automobile production efficiency improved thanks to increased production of
（1,000 t-CO2） 105 100 （％）
mini-vehicles and energy conservation activities. Although we worked to im- 500 100
93 94
prove production efficiency for motorcycles as well, a decline in production vol- 100
400 90
ume and the effect of fixed energy use caused per-unit CO2 emissions to rise. 82
350 88
300 80
As efforts to address the power shortage in Japan following the 2011 disaster, in 290
240 240
fiscal 2012 we decreased peak power demand by shifting the operation of test- 200 70

ing equipment to nighttime and running power generators at full capacity. In 100 60
■ Total emissions ■ Emissions per automobile produced (FY2009=100) ∼
fiscal 2013, we introduced five additional power generators to sites in Japan so ■ Emissions per motorcycle produced (FY2011=100)
0 0
∼

we could respond quickly to times of peak demand, allowing us to contribute to （1,000 t-CO2） 2009
105 2011
100 2012 2013 (FY)
（％）
500 Note: Includes only production of finished vehicles
100
society while continuing our business activities. 93 94
100
400
The following CO2 emission factors
82 were used:90
<Site-based CO2 emission reduction initiatives > ●Tokyo EPCO: 0.332 0.1%
t-CO2/MWh ●Chubu EPCO: 0.424 88 t-CO
300 350
Kerosene 802/
Gasoline and diesel 0.9%
MWh ●Kyushu EPCO: 290
Each of our business sites made efforts to reduce CO2 emissions, including de- Propane 1.3%0.348 t-CO2/MWh ●City gas (13A 46
2002.296 t-CO2/1,000 m3 240 240 70
MJ): ●City gas (13A 45 MJ): 2.240
tailed energy monitoring, creating heat maps to show where heat is utilized and t-CO2/1,000 m3 ●Kerosene: 2.489 t-CO2/kl ●Diesel: 2.585
100 60
wasted within each facility, upgrading to more efficient devices, encouraging t-CO2/kl ●Gasoline: 2.322 t-CO2/kl ●Propane: 2.999 t-CO2/t
Natural gas
∼

0 32.0％ Purchased 0
∼

eco-etiquette (Honda Green Action), and recovering waste heat. 2009 2011 2012 2013 (FY)
electricity
65.7％

CO2 emissions reduction initiatives in fiscal 2013 Energy use by source (based on CO2 equivalence)
■Efficiency upgrades　
Kerosene 0.1%
・Expanded use of energy-efficient devices (e.g. LED lighting, pumps, motors) Gasoline and diesel 0.9%
Propane 1.3%
■Honda Green Action activities
・Reduced artificial lighting by using natural light, achieved further reductions
in excess lighting, enforced thermostat settings, unplugged all OA equipment
Natural gas
not in use, and provided environmental education.
32.0％ Purchased
■Waste heat recovery　 ■ Municipal water ■ Industrial water ■ Well water ■ Rainwater
electricity
・Expanded the use of reclaimed medium-temperature heat for HVAC ■ Per-unit water use 65.7％
■Reductions made possible by energy use monitoring　
（1,000m3） 125 （％）
・Reduced fixed energy loss and loss during non-production, water and 8,000 125
air pressure loss, and air leaks 94 100 100 94
6,400 89 100
・Reviewed the servo-motor operation method
5,273
■Environmental impact reduction case study presentations (E-Domain Green Conference) 27
4,800 75
・Case studies on 15 themes, 1 per site, were presented to promote cross- 4,041
76 3,298 3,315 3,103 3,234
fertilization 3,200 3,097 50
Alternative energy
1,865 use
61 58 49 46
1,414 1,385 1,305 1,263
Solar1,472
1,600 panels
■ Municipal waterat■ our production
Industrial water ■facilities generated
Well water 25
■ Rainwater
1,447 1,272 1,306 1,229 1,370
〈 Per-unit CO2 emissions 〉 1,312677
■ Per-unit MWh of653
water useelectricity
(FY2011=100)
551
in fiscal
565
2013.
520
Electricity
555
0 0
∼

generated
（1,000m 2001
3） 125 by2009
alternative energy technologies,（％）
2010 2011 2012 2013 (FY)
CO2 emissions per automobile and motorcycle produced were 12% and 6%
including natural-gas-powered cogeneration125
8,000
lower, respectively, in fiscal 2013 compared to fiscal 2011. In pursuit of ever- systems, totaled94 57,500
100 MWh,
100 satisfying 94
15% of
6,400 89 100
greater production efficiency, we will strengthen initiatives to monitor energy electricity demand.
5,273
■ Total waste
27 generation ■ Per-unit industrial waste generation
use in each production process, work to build more efficient production sys- 4,800 75
(1,000 t) 4,041 （％）
143 76 3,298 3,315 3,103 3,234
tems, and standardize all production facilities at higher levels of performance. 3,200
250.0
3,097 50
150
1,865 61 58 49 46
1,414 1,385 1,305 1,263
1,600
200.0 102 100 25
120
1,472 1,447 1,272 1,306 1,229 1,370
96
677 653 551 565 520 555
0 0
90
∼

150.0
2001 2009
1. PRTR (Pollutant Release and Transfer Registers) are national or regional databases of information on the environmental
94 2010
release 2011 transfer
and off-site 2012 of
2013
potentially
(FY)
hazardous chemical substances from industrial and other facilities. 100.0 60
87
70 30
50.0
196 generation ■
■ Total waste 196 153 157 generation
Per-unit waste 155 161
(FY2011=100)
0 0
∼
 82
500 93 100
350 94
88
300 Natural gas 80
100
Natural
290 gas
400 32.0％ Purchased 90
200 32.0％ 240
82
Purchased 240 70
electricity 88
300 350 electricity 80
65.7％
100 290 65.7％ 60
240 240
∼
∼
200 70
0 0

∼
∼
100
2009 2011 2012 2013 (FY)
60
∼
∼

0 0

∼
2009 2011 2012 2013 (FY)

Kerosene 0.1%
● Major water (resource) use reduction initiatives Water use Gasoline and diesel 0.9%
Propane 1.3%
A total of 3,234,000 m3 of water was used for production in fiscal ■ Municipal water ■ Industrial water ■ Well water ■ Rainwater
■ Municipal water ■ Industrial water ■ Well water ■ Rainwater
Kerosene
■ Per-unit water use 0.1%
■ Per-unit water use Gasoline and diesel 0.9%
2013, a 6% reduction from fiscal 2011. Propane 1.3%
（1,000m3）3 125 Natural gas （％）
（1,000m ） 125 （％）
Working to recycle wastewater from coating processes and reuse it in 8,000
8,000 32.0％ Purchased 125
125
100
100 electricity
the same processes resulted in a reduction in water use at the Kuma- 6,400
94
94 100
Natural gas
100
89
94
94 100
6,400 65.7％ 89 100
5,273
moto Factory. 5,273
27
32.0％ Purchased
4,800 75
4,800 27 electricity 75
4,041
＜Example measure＞ 4,041 3,298 3,315
65.7％ 3,234
3,200 3,097
3,097
76
76 3,298 3,315 3,103 3,103 463,234 50
3,200 1,865 61 58 49 50
Kumamoto Amount of industrial water saved by 1,865 1,414 58
61 1,385 49 46
1,263
Approx. 2,400 m3/year 1,305 1,263
Factory recycling water in coating shop 1,600 1,414 1,385 1,305 25
1,600 1,472 1,447 1,272 1,306 1,229 1,370 25
1,472 1,447 1,272 1,306 1,229 1,370
677 653 551 565 520 555
0 677 653 551 565 520 555 0

∼
0 0

∼
2001 2009 2010 2011 2012 2013 (FY)
2001 2009 2010 2011 2012 2013 (FY)

■ Zero waste and emissions ■ Municipal water ■ Industrial water ■ Well water ■ Rainwater
Waste generation
■ Per-unit water use
● Reducing waste ■
■ Total
（1,000m3）waste generation ■
125water
Municipal Per-unit
■ Industrial water industrial waste
■ Well water ■generation
（％）
Rainwater
■ Total waste generation ■ Per-unit industrial waste generation
(1,000 t)
8,000 125
Production generated 161,100 tons of waste in fiscal 2013, 22,500 ■(1,000
Per-unit water use (FY2011=100)
t)143
143 100
（％）
（％）
250.0 94 100 94 150
250.0 89 150
tons of which was industrial waste. This represents a 4% reduction in 6,400 3） 125
（1,000m 100
（％）
8,000
200.0 5,273 125
120
102 100
per-unit industrial waste from fiscal 2011. 200.0
4,800 27
94
102
100 100
100
96
9496
120
75
6,400 4,041 89 100
150.0 3,315 3,234 90
The Suzuka Factory reduced the discharge of both paint sludge and 150.0 3,097
3,200 5,273 76
94
3,298 3,103 90
50
94
1,865 61 58 49 46
4,800 27 1,263 75
formaldehyde as a result of using paint separating agents and opti- 100.0
100.0
1,600 4,041
1,414 1,385 1,305
87
87
60
60
25
1,472 1,447
76 3,298
1,272 3,315
1,306 1,229
3,103 3,234
1,370
3,097
mizing the quantities of their application. 3,200
50.0
50.0 677 653
1,865 61
551 58
565 49
520 46
555
50
30
30
0 1,385 1,263 0

∼ ∼
∼
196 196 1,414
153 157 1,305
155 161
The discharge of wastewater sludge also was reduced at the Tochigi 1,600
0
2001196
1,472
2009
196
1,447
2010
153 2011
157 2012
155 2013
161
1,370
(FY)
025
0 1,272 1,306 1,229 0

∼
2001 2009
2009 2010
2010 2011
2011 2012
2012 2013
(FY)
Factory by optimizing the combination and amounts of wastewater 0
2001
677 653 551 565 520 2013
555
0
(FY)

∼
2001 2009 2010 2011 2012 2013 (FY)
treatment chemicals that are used.
(1,000 t)
■ Total waste generation ■ Per-unit industrial waste generation
＜Example measure＞ (1,000 t)
FY2013
143 Amount generated Amount recycled
（％）
250.0 150
Amount of paint sludge reduced Approx. ■ Total
（g/m
（g/m
2）
2）waste generation ■ Per-unit waste generation (FY2011=100)
Suzuka Factory Metal
60
(1,000 t) scraps 133.1 133.1（％）
by using paint separating agents 130 tons/year 200.0
60 143 53.8 102 100 120
96
250.0 53.8 150
Amount of wastewater sludge Approx.
Waste oil 10.2 10.2
150.0 90
Tochigi Factory reduced by using wastewater 33.5
80 tons/year 94 120
treating chemicals
200.0
40
Sludge
40 32.6
32.6
1026.1 100
33.5 31.0 96 5.9
100.0 31.0 27.3 60
87
27.3 24.7
Waste foundry sand
150.0 4.5 24.7
4.5 90
50.0 94 30
● Reducing use of toxic chemicals 20
1.3 161 1.2
20
Coating
100.0 waste 60
196 196 153 157 87
155
0 0
<VOC1 emissions>
∼
∼

Other2001
50.0 2009 5.9 2011
2010 2012 20135.8 (FY)
30

Japan
0
A major source of VOC emissions from production is the solvents in
∼ ∼

0 196 196 153 157 155 161

∼

Total
0 2001 2009 161.1
2009 2010
2010 2011
2011 2012 160.7
2012 2013
(FY)
2001 2013 0 (FY)
paints and coatings used in our coating facilities. Average VOC emis- 2001 2009 2010 2011 2012 2013 (FY)
・Differences between amount generated and amount
sions2 from coated automobiles in fiscal 2013 was 24.7 g/m2, a 20.3% recycled are due to efforts to reduce volume through
incineration or to recycle waste thermally.
reduction from fiscal 2011. This decrease was due largely to a switch （g/m2）
60
to water-soluble coatings at the Suzuka Factory. We will continue ef- VOC emissions per unit of coated automobile body surface area
53.8
■■Total
（g/m 2） emissions
Total emissions■■
Per-unit emissions
Per-unit emissions
forts to reduce VOC emissions by improving recovery rates for clean- 60
（ t 40
（t）
）
32.6 33.5 （％）
（％）
53.8 31.0
ing thinners, reducing inefficiencies and loss as much as possible, 4,000
4,000
233
27.3
24.7
240
240
233
and installing more efficient robotic systems. 40 32.6 33.5
31.0
3,000
20 180
3,000 27.3 180
<Release and transfer of PRTR3 substances> 2,731
2,731 131
131
24.7

2,000 114
114 100 120
Production released 815 tons of PRTR-listed substances to the atmo- 2,000
20
0
100 8989 8383 120
∼
∼

2001 2009 2010 2011 2012 2013 (FY)

sphere and hydrosphere in fiscal 2013, a 6% absolute decrease and 1,000
1,429
1,429 6060
1,000
972 864 815
17% per-unit decrease from fiscal 2011. This was the result of various 0 972 864 811
811 815
∼

2001 2009 2010 2011 2012 2013 (FY)

00 00
efforts to reduce environmental impacts in coating processes, with
∼
∼

2002
2002 2009
2009 2010
2010 2011
2011 2012
2012 2013
2013 (FY)
(FY)
formaldehyde-based agents being reduced in particular this year. We Emissions of PRTR-listed substances
will continue to make daily efforts to improve the accuracy of our ■ Total emissions ■ Per-unit emissions

controls in order to further reduce environmental impacts. （t） （％）

4,000 240
■ Total emissions
233 ■ Per-unit emissions (FY2011=100)
＜Example measure＞ （t） （％）
3,000
4,000 180
240
Change and optimization of Reduction of 2,731233 131
Suzuka Factory
paint separating agents formaldehyde release 114 100
2,000
3,000 89 83 120
180
2,731 131
1,429
1,000
2,000 114 100 60
120
972 89 83
864 811 815
1. VOC (Volatile Organic Compounds): Organic chemical substances that cause photo-
1,429
chemical smog and are commonly used in the solvents of paints and thinners. 0 0
∼
∼

1,000 60
2. Calculated using a formula agreed upon by members of the Japan Automotive Manufac- 2002 2009 2010
972 2011
864 2012 2013
815
(FY)
811
turers Association. Inc. ( JAMA).
0 0
∼

3. PRTR (Pollutant Release and Transfer Registers) are national or regional databases of 2002 2009 2010 2011 2012 2013 (FY)
information on the environmental release and off-site transfer of potentially hazardous
chemical substances from industrial and other facilities.

ENVIRONMENTAL ANNUAL REPORT 2013 71

 2000 2008 2009 2010 2011 （年度）

■ 廃棄物等発生量 ■ 廃棄物等発生量原単位指数

Production ■
（ 水資源使用量 ■
t） 100 水資源使用量原単位指数 （％）
15,000 100
（ 千㎥） 100 （％）
■ 76
水資源使用量 ■ 水資源使用量原単位指数
2,000 100
12,000 64 80
（ 千㎥） 100 77 62 （％）
59
2,000 10,765 12,781 100
1,500
9,000 62 65 75
60
77 57
1,412 10,997 11,206
10,443
1,500
6,000 1,183 1,217
62 1,257
65 75
40
1,000 57
1,116 50
1,412
3,000 1,183 1,217 1,257 20
1,000 1,116 50
500 25
Honda Engineering Co., Ltd. 0 0

∼
500 2000 2008 2009 2010 2011（年度）
25
0 0

∼
2000 2008 2009 2010 2011（年度）
●Energy and resource conservation 0 0

∼
2000 2008 2009 2010 2011（年度）
Honda Engineering’s target for per-unit CO2 emissions in fiscal 2013 was a
CO2 emissions
14% reduction from fiscal 2001; it achieved a 40% reduction, far exceeding
■ Total CO2 emissions  ■ Per-unit CO2 emissions
this target. ■ 廃棄物等発生量 ■
（t-CO2） 100 廃棄物等発生量原単位指数 （％）
25,000 87 100 ホンダエン
Although the company suffered significant damage from the Great East Japan （t） 100 83
（％）
81
■ 廃棄物等発生量 ■ 廃棄物等発生量原単位指数
15,000 100
Earthquake, it achieved CO2 emissions reductions far ahead of schedule by 20,000
（t） 100 22,000
76
80
（％）
19,500 60
12,000
15,000 18,500 80
100
taking advantage of the reconstruction to substantially upgrade its equipment 15,000 62 64 60
76 59 44
10,765
14,000 12,781 13,800
to specifications that incorporate energy efficiency improvements, rather than 9,000
12,000 64
60
80
10,000 59 62
10,997 11,206 40
10,443 10,500
simply replacing them. 10,765 12,781
6,000
9,000 40
60
5,000 10,997 11,206 20
Honda Engineering established measures to achieve CO2 emissions reduction 10,443
3,000
6,000 20
40
0 0

∼
targets in fiscal 2013, and met its targets through a variety of energy conser- 2001 2009 2010 2011 2012 2013 (FY)
0
3,000 0
20

∼
vation efforts. These measures included using two-system remote controls for 2000 2008 2009 2010 2011（年度）
0 0
portable air conditioners, scheduling automatic switch-off of portable air con-

∼
2000 2008 2009 2010 2011（年度）
ditioners through central monitoring control, implementing partial power-
down of wastewater treatment facilities, and using warm water boilers. Aside ■ Total water use   ■ Per-unit water use (FY2011=100)

■
（Total
㎥） CO2 emissions  ■ Per-unit CO2 emissions (FY2001=100)
（％）
from hardware, the company also implemented an energy conservation post-
120,000 160
（t-CO2） 100 （％）
er campaign, carried out awareness raising through the imaging of real-time ■ Total CO132
2 emissions  ■ Per-unit CO2 emissions (FY2001=100)
25,000 87 100 ホンダエン
（t-CO
90,0002） 100 83 81 （％）
120
power demand using power management systems, affixed energy conserva- 100 100
20,000
25,000 87 80
100 ホンダエ
22,000 82
tion stickers to all computer screens, and configured an energy-saving mode 83
19,500 81 60
60,000
79,900 18,500 73 80
15,000
20,000 61,300 60
80
22,000
for the air conditioning of individual rooms. Honda Engineering is currently 14,000
57,600
19,500
44
60
47,400
13,800
18,50041,400
10,000
15,000
30,000 40
60
exploring options for introducing alternative energy technologies. It sent 10,500
44
14,000 13,800
environmental representatives from each department to study energy con- 5,000
10,000
10,500
20
40
0 0
servation and exhaust gas power generation at the casting factory of another 2009 2010 2011 2012 2013 (FY)
RO 0
5,000
membrane - based wastewater treatment system 020
∼

2001 2009 2010 2011 2012 2013 (FY)

company in order to gather information about new trends in technology.
0 0
∼

As a resource conservation measure, the company is promoting the effective 2001 2009 2010 2011 2012 2013 (FY)

use of water resources1. Due to a delay in post-disaster reconstruction work

Water use generation  ■ Per-unit waste generation (FY2011=100%)
■ Total waste
and a subsequent increase in workload, however, per-unit water use was 100 102
■（Total
t ） water use   ■ Per-unit water use （％）
reduced by only 18% in fiscal 2013, compared to the initial target calling for 2,000
（ ㎥）
100
（％）
■ Total water use   ■ Per-unit water use
120,000 75 160
a 27% reduction from fiscal 2011. Nevertheless, significant reductions were 1,800
1,880
132
1,880
1,840 80
（ ㎥） 1,800 （％）
achieved in day-to-day operations, for example by installing water-saving 120,000
90,000
1,600
160
120
60
132 100 100
plugs on taps and devising more efficient ways to wash vegetables in the 82
90,000
1,400 79,900 100 73 120
40
60,000 100 80
kitchen. 61,300 1,340 82
57,600
1,200 79,900 73 47,400 20
The company is also promoting water recycling. In 2008, it installed an ad- 60,000 41,400 80
∼
30,000 61,300 40
57,600
vanced RO membrane2-based wastewater treatment system, allowing on-site 0
41,400 47,400 0
30,000 2009 2010 2011 2012 2013 (FY)
40
0 0
sewage and industrial wastewater that was previously treated and discharged 2009 2010 2011 2012 2013 (FY)

to be processed and reused. The treated water is being used to flush toilets, as 0 0
2009 2010 2011 2012 2013 (FY)
an equipment coolant, and in cooling towers.
Taking advantage of this system, in fiscal 2013 Honda Engineering reused 100%
of its used potable water by combining it with the industrial water that is circu- ■ Total waste generation  ■ Per-unit waste generation
Waste generation
（t） 100 102
lated and reused within its facilities. The company also purchased zero industrial ■ Total waste generation  ■ Per-unit waste generation
2,000 100
102
water, an achievement it has maintained since 2009. Going forward, it also will （t） 100
75
1,800
2,000
1,880 1,880 80
100
1,840
consider using rainwater to reduce water use even further. 1,800
1,880 1,880 75
1,600
1,800 1,840 60
80
1,800

● Zero waste and emissions 1,400

1,600 40
60
1,340
Per-unit waste generation at Honda Engineering in fiscal 2013 was 2% higher 1,200
1,400 20
40
∼
∼ 1,340
than in fiscal 2011, compared to the initial target calling for a 7% reduction. 0 0
1,200 20
This was due to the continued processing of waste created by the Great East ∼ 2009 2010 2011 2012 2013 (FY)
0 0
Japan Earthquake. 2009 2010 2011 2012 2013 (FY)

Efforts to reduce waste and emissions in fiscal 2013 included putting into op-
eration a concentration apparatus to condense oil-bearing waste liquids, and
partnering and revising the details of contracts with waste-processing contrac-
tors. As a result, the company achieved a 100% recycling rate, with 56% being
sold for cost recovery.

1. Read more about environmental impact reduction efforts in the purchasing domain in Case 28 of “Environmental Documentary—Honda Face."
(http://world.honda.com/environment/face/).
2. Reverse Osmosis membrane: a membrane that allows only water to pass through, thereby removing ions, salts, and other impurities

72
 Striving for efficient, environmentally responsible transportation

Transportation
Honda makes continuous efforts to improve the efficiency of transportation in its operations by promoting modal
shifts to ship and rail and by increasing consolidated shipping with other companies. We also are developing envi-
ronmental management systems jointly with transportation companies and promoting “green logistics” from various
approaches, including reducing the amount of packaging materials we use by simplifying packaging, changing pack-
aging materials and specifications, and increasing the use of returnable containers.

Executive officer × Operating manager

Discussion

Head of Supply Chain

Management Supervisory Unit,
Automobile Production

Ko
Katayama
General Manager of Supply
Chain Management Planning
Office

Hiroyuki
Yoshihara

Undertaking radical supply chain reforms that go beyond the framework of logistics

●Katayama: Transportation is the domain responsible we can achieve in reducing CO2 emissions by simply
for the logistics of delivering the automobiles, motor- shifting modes. From now on, I think it will be neces-
cycles, power equipment, and service parts to dealers. sary to expand the scope of discussion to include the
The transportation domain has achieved substantial selection of ports, a review of transportation routes,
reductions in CO2 emissions and has far exceeded its and a reorganization of transportation methods.
targets in these past few years, hasn’t it? ●Katayama: I agree. This fiscal year, our division was
●Yoshihara: That’s right. Making further progress changed to the Supply Chain Management (SCM) Su-
in the modal shift from conventional truck to ma- pervisory Unit so that we can focus on going beyond
rine transport played a large part in this. The marine the existing framework of logistics to managing the
transport rate in Japan increased from 60% to 67% entire supply chain. By looking at transportation as a
in the last year, and I think this is a result of marine whole, we hope to get an accurate account of the CO2
transportation operations having become established. emitted in each process and minimize environmental
Meanwhile, a primary factor in achieving a reduction impacts through the most suitable methods. We want
in packaging materials was an increase in the applica- these efforts to contribute directly to the Honda En-
tion of returnable containers. This allowed us to push vironmental and Safety Vision, “realizing the joy and
ahead with reductions as planned for component parts freedom of mobility and a sustainable society where
sets1 bound for Thailand and also Mexico and China. people can enjoy life.”
●Katayama: Marine transport is more easily affected ●Yoshihara: Of course, cooperation between divisions
by weather conditions and takes longer than trucking, and regions will be necessary in this endeavor. Differ-
so it must not have been easy to achieve a balance be- ences in what is best for a division versus the entire
tween lead times, cost, and CO2 reductions. group are prone to occur, as are conflicting opinions.
●Yoshihara: That’s true. Shipments that take only a But I believe the goal of reducing CO2 emissions is
day by truck take two to three days by ship depending a fundamental point we all share for achieving our
on the destination. We’ve had repeated discussions separate objectives. We all have the same social re-
with dealers on how to deliver shipments at low cost, sponsibility to reduce emissions. Let’s remain focused
quickly, and with reduced CO2 emissions in order to on this same objective as we work toward our dream
find out what works for both parties. of realizing “Blue Skies for Our Children.”
However, I feel we might have reached a limit to what

1. Component parts set: A sets of parts exported for final assembly in the product’s target market.

ENVIRONMENTAL ANNUAL REPORT 2013 73

 Transportation

■ Improve transportation efficiency

In fiscal 2013, CO2 emissions from the transportation of automobiles, mo-
torcycles, power products, and service parts in Japan totaled 64,388 t-CO2. CO2 emissions from transportation2
Japan’s revised Rationalization in Energy Use Law, which took effect ■ Automobiles ■ Motorcycles ■ Power products ■ Service parts
■ Component parts sets ■ Between factories ■ Other
in April 2006, requires companies that ship 30 million ton-kilometers
(weight of shipments in tons multiplied by distance shipped in ki-
Per-unit CO2 emissions from transportation2
lometers) of cargo or more a year to make efforts to reduce energy ■ Finished vehicles plus component parts sets ■ Total of all shipments
consumption in transportation. To fulfill our responsibilities as a （t-CO2） (g-CO2/t-km)
high-volume shipper under the law, we are working to improve ef- 80,000
677
160
491
ficiency in the transportation of finished vehicles and equipment, 7,125 5,424 524 548
service parts, and parts shipped between factories. 3,846 3,587 469
3,776
4,325
60,000 4,093 3,540 4,477 120
120 3,828
21,045 115
● Initiatives for transport of finished automobiles 95 20,609 111
19,738 106 103
87 18,440 18,180
We continue to drive improvements in average fuel efficiency by en- 82
79 79
2,432 2,377 80
couraging partner companies that transport finished automobiles to 40,000
4,092 3,356 1,637 1,661 1,346
3,293 3,607
practice eco-driving and to switch to new types of trailers. For years, 3,792

we have been implementing modal shifts from truck to marine trans-

40
port for distances of more than 500 kilometers and for shipments to 20,000 35,676 36,605 31,448 30,373 32,454

certain areas, such as Niigata and Chiba. In fiscal 2011, we expanded

this initiative even further by transporting automobiles by ship in-
0 0
stead of truck for distances of less than 500 kilometers between the 2009 2010 2011 2012 2013 (FY)
Kanto and Kansai areas (see figure below). 2. CO2 emission factors based on Japan’s Revised Rational-
ization in Energy Use Law
In fiscal 2013, we expanded the utilization rate of coastal shipping1
to 67% as a result of the current increase in domestic production,
contributing to a further reduction in CO2 emissions. ■CO2 排出量 ■ CO2 排出量原単位指数
（t-CO2） 42,200
（％）
Transport
40,000 routes covered by CO2 emissions 100
100
calculations
Transport of finished automobiles from Suzuka and Saitama factories 30,000 75
Finished automobiles
Marine transport is used for destinations outside a 300-kilometer radius from each factory,
21,400 20,600
while trucks are used for closer destinations. We increased the number of destinations 19,700
20,000 18,400 18,200 50
covered by marine transport by reducing that radius from 500 to 300 kilometers in May 2010. Export/import port
51
49
47
44
Truck transport 10,000 43 25
Factory

For destinations within 300 km of factories Product management center Sales company
0 0
∼

In this zone, automobiles are generally

2000 2008 2009 2010 2011 2012 （年度）
trucked directly from factory to dealer, Kushiro
Tomakomai
with next-day delivery for the closest Dispatch port Receiving port Commercial product
d e a l e r s . Tr u c k d e l i v e r y o f f e r s t h e Marine transport management center
External warehouse
advantages of speed and flexibility. Mainly for destinations
over 300 km from factories
Automobiles are trucked
Sendai
from factories to ports, ■CO2 排出量 ■ CO2 排出量原単位指数
Niigata
shipped by boat to ten （t-CO2）
（％）
locations nationwide, and Finished motorcycles
10,000 100
Saitama by tr uck t o de al er s ne ar 129
Tsuruga 100
Yokkaichi
Yokohama each port. Because large
Hiroshima
Osaka
Suzuka numbers of automobiles Export/import port
7,500 75
can be transported at once,
80
Rail terminal

Rail terminal

Sakaide 6,640 73
Hakata this method results in lower
CO 2 emissions per vehicle 5,000 55 50
52
Factory

transported. 5,080
Miyazaki Okinawa Distribution center 4,130 Distribution center Sales company
3,730
2,500 2,790 2,670 25
Transit terminal
●Trucking is typically cheaper than marine transport for distances of less than 500
kilometers. However, to promote further reductions in transport-related CO 2 0 0
∼
∼

emissions, we have identified ways to use marine transport for distances between External2000
warehouse 2008 2009
Port Port2010 2011 2012 （年度）

300 and 500 kilometers without an increase in costs.

● Initiatives for transport of finished motorcycles Power products

（％）
We also have been working with our transportation partners to im- 250
Factory
218 Dealer
prove efficiency in the transportation of finished motorcycles. Along-
200
side benefits realized by practicing eco-driving techniques, since Contract factory OEM
Warehouse

November 2008, we have reduced annual CO2 emissions by 11% an- 150
terminal

terminal

121
Rail

Rail

110 105 103

nually by using the Tokyo and Kobe ports instead of only the Nagoya Import port 100 Export port
100
port for imported motorcycles from China, bringing shipments closer ∼
∼
to major markets in the Kanto and Kansai regions and reducing dis- 0
∼
∼

2000 2008 2009 2010 2011 2012 （年度）

tances travelled by truck.

1. Freighters that carry cargo in Japanese coastal waters

74
■ 包装資材使用量 ■ 包装資材使用量原単位指数
（t） （％）
 20,000
40,000
2,432 2,377 1,637 1,661 1,346
40
80
35,676 36,605 31,448
3,293 30,373 3,607
32,454
4,092 3,356 1,637 3,792
1,661 1,346
3,293 3,607
3,792
20,000 40
35,676 36,605 31,448 30,373 32,454
20,000 40
35,676 36,605 31,448 30,373 32,454
0 0
40
20,000 35,676 36,605 31,448 30,373 32,454
2008 2009 2010 2011 2012 （年度）

0 0
0
2008 2009 2010 2011 2012 （年度）
0
0 2008 2009 2010 2011 2012 （年度）
0
2008 2009 2010 2011 2012 （年度）

■Total CO2 emissions  ■ Per-unit CO2 emissions

（t-CO2） 42,200
（％）
● Initiatives for the transport of service parts CO 2 emissions from transportation2 of service parts100
40,000
■Total CO2 emissions  ■ Per-unit CO2 emissions
100
We reduced the number of truck shipments by 1% by increasing the ■Total）CO42,200
（t-CO2

30,000
40,000
2 emissions  ■ Per-unit CO2 emissions
（％）
75
100
（t-CO
■Total2）
CO42,200
2 emissions  ■ Per-unit CO2 emissions (FY2001=100)
loading efficiency of trucks and returnable containers. We also halved 40,000 100
（t-CO2） 42,200 21,400 20,600
（％）
100
100 19,700 （％）
the total distance travelled for shipping in the Tohoku and Kyushu 40,000
20,000
30,000 18,400 18,200 100
50
75

30,000
100 51 75
regions by increasing the loading efficiency of returnable containers 21,400 49
20,600 47
19,700
18,400
30,000
10,000
20,000 44 18,200
43 75
25
50
21,400 20,600
for transportation in these regions and changing the frequency of 20,000 51
19,700
18,400 18,200 50
21,400 49
20,600 47
19,700
collection from daily to once every two days. 20,000
0
10,000 51 18,400
44 18,200
43 50
0
25

∼
49
2001 2009 2010 2011
47 2012 2013 (FY)
10,000 51 44 43 25
We also consolidated shipping combining parts and accessories supplied 49
47
10,000
0 25
0 44 43

∼ ∼ ∼
by Saitama for the Chugoku region and service parts shipped from the 0
2001 2009 2010 2011 2012
(FY)
0
2013
2001 2009 2010 2011 2012 2013 (FY)
Suzuka Distribution Center into the same charter service. 0
2. Marine transport
0
2001 excluded
2009 as2010
per the Rationalization
2011 2012 in Energy
2013Use (FY)
Law
We will continue to aim to further improve transportation efficiency by re- ・Historical figures have been adjusted to reflect changes in data collection.
■Total CO2 emissions  ■ Per-unit CO2 emissions
viewing the frequency of returnable container collections in the Chubu re- CO emissions from warehouses
（t-CO22）
（％）
10,000 100
gion, as well as transportation areas and delivery destinations across Japan. 129
emissions
■Total CO2100  ■ Per-unit CO2 emissions
（t-CO2）
■Total CO2 emissions  ■ Per-unit CO2 emissions （％）
7,500
10,000 75
100
（t-CO 80
■Total）CO2100 129
2
emissions  ■ Per-unit CO2 emissions (FY2001=100) （％）
73
● Conserving energy at warehouses 10,000
（t-CO2） 6,640
129
100
（％）
10,000
5,000
7,500 100 100
50
75
55
80 52
5,080
At the Suzuka Distribution Center, we installed switches for precise 7,500 100
129
6,640 4,130 73 75
80 3,730
control of shelf and aisle lighting on the second floor, and instructed 7,500
2,500
5,000
5,080
6,640 80
73 55
2,790 2,670
52 75
25
50

5,000 6,640 73 50
workers to use lighting only when necessary. 5,080
4,130
3,730
55 52
5,000
0
2,500 4,130 55
2,790 50
0
25

∼
5,080 52
2,670
We also shortened daily work time in the export shipment work area 2,500
2001 2009 2010
4,130
3,730
2011 2012 2013 (FY)
25
3,730 2,790 2,670
by two hours by revising the shipment schedule and consolidating 2,500
0 25
0
2,790

∼ ∼ ∼
2,670
2001 2009 2010 2011 2012
(FY) 2013
two packaging centers into one. 0
・Historical 2001
figures have been adjusted
2009 2010 to 2011
reflect changes
2012in data
2013
0
collection.
(FY)
0 0

∼
System specifications were also changed so that delivery conveyors 2001 2009 2010 2011
Packaging use per unit of component parts set
2012 2013 (FY)

could operate independently in warehousing work areas. （％）

100
As a result, we reduced CO2 emissions from warehouses by 3%. 100
（％）
100
75
（％）
100
100
■ Use less packaging （％）
100
250
56
50
46 48 47
50
75 218
In fiscal 2013, CO2 emissions from the transportation of automobiles, mo- 75
56
200 50 48 47
25 46
torcycles, power products, and service parts in Japan totaled 64,388 t-CO2. 50 56
50 48 47
46
50
Japan’s revised Rationalization in Energy Use Law, which took effect in 0
150
∼

25
2001 121
2009 2010 2011 2012 2013 (FY)
110 105 103
April 2006, requires companies that ship 30 million ton-kilometers (weight 25 100
100
0
∼ ∼ ∼

Reduction
2001in packaging
2009 material
2010 used for component parts sets 3
of shipments in tons multiplied by distance shipped in kilometers) of cargo ∼
0
2011 2012 2013 (FY)

2001 2009of material

Type 2010 2011 2012 2013 (FY)
Reduction

Japan
or more a year to make efforts to reduce energy consumption in transpor- 0
2001 2009 2010 2011 2012 2013 (FY)
Steel 1,310 t
tation. To fulfill our responsibilities as a high-volume shipper under the
law, we are working to improve efficiency in the transportation of finished Corrugated paperboard 356 t
■ Total packaging material use ■ Per-unit packaging material use
vehicles and equipment, service parts, and parts shipped between factories. （
3.t Made
）
40,000
possible by replacing disposable packaging with returnable packaging.
（％）
100
■ Total packaging
100 material use ■ Per-unit packaging material use
Packaging material used for service parts
（t）
Total packaging material use ■ Per-unit packaging material use（％）
■30,000
40,000 75
100
Usage rate of exterior returnable containers for component parts sets （t）
■ Total packaging
100 material
73 use ■ Per-unit packaging material use 100
（％）
40,000
Usage （t）
100 63 （％）
20,000
40,000
30,000 59 100
50
75
53
Destination FY2010 FY2011 FY2012 FY2013 30,000
19,200
100 73 75
North America 87% 89% 88% 87% 14,100 63
10,000
30,000
20,000 73 12,000 11,400
59 10,100 75
25
50
53
South America 61% 59% 49% 44% 20,000
19,200 73 63
59 50
14,100 63 53
Europe 93% 92% 90% 90% 0
20,000
10,000
19,200
12,000 59
11,400 10,100 50
0
25
2009
19,200 2010
14,100 2011 2012 53
2013 (FY)
Asia/Oceania 72% 77% 78% 82% 10,000 12,000 11,400 10,100 25
14,100
China 43% 60% 53% 55% 10,000
0 12,000 11,400 10,100 25
0
2009 2010 2011 2012 2013 (FY)
Total 73% 79% 77% 78% 0 0
2009 2010 2011 2012 2013 (FY)
0 0
2009 2010 2011 2012 2013 (FY)
● Initiatives for transport of finished automobiles
We continue to drive improvements in average fuel efficiency by encour- Reduction in corrugated paperboard made possible by
changing packaging and storage methods
aging partner companies that transport finished automobiles to practice
eco-driving and to switch to new types of trailers. For years, we have been
implementing modal shifts from truck to marine transport for distances of
more than 500 kilometers and for shipments to certain areas, such as Ni-
igata and Chiba. In fiscal 2011, we expanded this initiative even further by
transporting automobiles by ship instead of truck for distances of less than 未支給
500 kilometers between the Kanto and Kansai areas (see figure below).
In fiscal 2013, we expanded the utilization rate of coastal shipping1 to Old storage method
67% as a result of the current increase in domestic production, contribut- New storage method

ing to a further reduction in CO2 emissions.

1. Component parts set: A set of parts representing the majority of a product exported for final assembly in the product’s target market.

ENVIRONMENTAL ANNUAL REPORT 2013 75

 Building bonds of trust with customers and communities

Sales and Service

To proactively promote environmental conservation in sales and services, Honda provides its sales companies with
constant support for implementing Green Dealer initiatives. By taking concrete steps to meet the needs of today, our
goal is to cultivate dealerships that demonstrate environmental leadership, bringing enhanced value to the custom-
ers and communities they serve.

Executive officer × Operating manager

Discussion

Chief Operating Officer for

Regional Sales Operations ( Japan)

Sho
Minekawa
General Manager of
Environment & Recycle
Promotion Office

Tomokazu
Abe

Fostering environmental leadership among dealers

●Minekawa: In the sales and service domain, 10,552 deal- mentally responsible is becoming an important factor for
ers1, including 7,250 motorcycle dealers, 2,171 automobile customers when they choose a car. I think progress in the
dealers, and 1,131 power product dealers (see note), serve Green Dealer program in fiscal 2014 will be a key to help-
the crucial role of delivering Honda products directly to ing dealers continue to meet customer expectations and
the customer. Looking back on fiscal 2013, I think the remain a step ahead of the competition.
most significant development from an environmental per- ●Abe: That's right. The requirements for Green Dealer
spective was the installation of solar panels at automobile certification were revised last fiscal year and the program,
dealerships across Japan and the launch of a monitor on which focused on environmental pollution measures such
Honda's website showing the energy generated by these as proper oil disposal and battery processing, was updated
panels in real-time. to further reinforce CO2 emissions-reduction measures.
●Abe: That’s right. Because the website is highly visible to This fiscal year we plan to increase the number of new
our customers, this was a symbolic act in terms of showing Green Dealers.
our customers Honda's stance on CO2 emission reductions, ●Minekawa: Dealers throughout Japan need to synchro-
and it will also help raise environmental awareness among nize their efforts to better meet the needs of the time. We
dealership staff. We started with the goal of installing 1.0 need to work together to reduce CO2 emissions even fur-
MW of solar generation capacity in the two years through ther.
the end of fiscal 2014, but 1.3 MW was already installed by ●Abe: I believe that as dealers interact with customers
the end of fiscal 2013. and strive for environmental harmony with their local
●Minekawa: Reaching the goal so quickly was a signifi- communities, they will create increased corporate value
cant achievement. What other voluntary initiatives did we for Honda.
see among dealers? ●Minekawa: Honda takes pride in having an unparalleled
●Abe: The number of dealers that are introducing smart technological capability to deliver the environmental per-
meters to reduce their power consumption is increasing. formance and joy of driving that customers expect today.
As the vehicle supplier, we’ve actively supported their That’s why our mission in the Sales and Service domain is
unique ideas and helped them share those ideas with to deliver Honda products in a way that best embodies the
other dealers. vision of the designers and other people who made them.
●Minekawa: The public is becoming increasingly aware Let's motivate each other as we collectively aim to take
of environmental issues and whether a dealer is environ- Honda to the next level.

1. As of March 31, 2013

76
 Sales and Service

■ CO2 emissions reductions at sales companies CO2 emissions from sales companies
Honda dealers monitor their CO2 emissions on a per-unit basis. Al-
■ Total CO2 emissions
though the 2011 disaster had a substantial impact on business activities Per-unit CO2 emissions ■ Automobile ■ Motorcycle ■ Power product

in fiscal 2012, business activities rebounded in fiscal 2013, during which （t-co2）
80,000 120
time motorcycle, automobile, and power product sales companies all
109
managed to keep their per-unit CO2 emissions below fiscal 2011 levels. 106 106 100
60,000 99 101 100
Motorcycle, automobile, and power product dealers have been encour- 99 91 94
90
aging environmental stewardship on an individual level through Honda 87
40,000 83 82 80
Green Action1 and also educating customers about strategies to reduce
∼
∼ ∼
∼
energy use and emissions, such as eco-driving techniques. For site-based 70,600 69,000 69,800 62,900 71,000
0 0
CO2 emission reductions, dealers have been sharing best practices with 2009 2010 2011 2012 2013 (FY)

each other and working to make environmental activities a regular part CO2 emission factor (electricity) used: 0.378 t-CO2/MWh

of business.
Initiatives by automobile sales companies

● Initiatives by automobile sales companies

All dealers participate every year in the Environmental Etiquette pro-
gram, a Honda Group-wide initiative to encourage energy conservation
through simple day-to-day actions, and realize further reductions in CO2
emissions through staff education. Awareness was raised further in fis-
cal 2013 through the soliciting of posters and slogans on the areas for Posters to build awareness on areas for improvement
identified in the environmental etiquette survey
improvement identified in the environmental etiquette survey, and the
display of outstanding submissions on company walls. 5 areas for improvement
in the Environmental Winning slogans
To further reduce CO2 emissions from automobile sales companies in Etiquette survey
1. Close laptop screen when
Japan, we set a target to install one megawatt in photovoltaic generation away from your desk
Stand up, close screen, cut waste

capacity distributed across 100 dealers nationwide. By the end of fiscal

2. Switch off mobile-phone
Charger OFF, environmental
2013, we completed the installation of 1.3 MW at 119 dealers, exceeding chargers when away from
your desk for long periods etiquette ON
our initial target.
A history of power generation performance at Honda dealers can be 3. Use a handkerchief or a
towel after washing hands Use a handkerchief for a green lifestyle
seen on the Honda website (in Japanese only)2.
Start using buses and trains for
4. Use public transportation
those short journeys
● Initiatives by motorcycle sales companies
The Japanese motorcycle wholesaler Honda Motorcycle Japan Co., Ltd.

Japan
5. Turn off desktop devices Good job! Down time for you and your equipment
when leaving work
（5 outlets ）and seven consolidated motorcycle sales companies（54 Say goodbye and switch off

outlets ）
made efforts to maintain environmental awareness through
continued participation in the Environmental Etiquette program and Initiatives by motorcycle sales companies
through quarterly self-assessments conducted at their respective outlets.
In addition, the environmental poster design contest held in fiscal 2012
to raise environmental awareness among staff was broadened in scope
to include consolidated motorcycle sales companies.
Power demand systems were introduced at 20 outlets by consolidated
motorcycle sales companies and are currently being used to conserve
energy. The companies are also reducing their environmental impact by
installing LED lighting at new outlets.

● Initiatives by power product sales companies

Based on Environmental Household Bookkeeping System3 data, two Switched to LED lighting at dealerships
consolidated power product sales companies are working as Green Deal-
ers to raise environmental awareness and focus on reducing CO2 emis- Initiatives by power product sales companies
sions at all eight of their outlets through continued participation in the
Examples
Environmental Etiquette program.
● Honda Hokkaido
Also, exemplary environmental practices in the service department of
Reduced the number of fluorescent lights used at the head office and
individual outlets are shared on an ongoing basis among 197 preferred installed reflectors for more efficient light distribution

authorized dealers (226 outlets) and 128 service network dealers (149 ● All Honda Sales
Switched all fluorescent lighting at the dealer outlets to
outlets) to show them ways in which they can improve environmental
LEDs
performance.

1. See page 57.

2. http://www.honda.co.jp/solar-power/
3. An accounting journal used to calculate household CO2 emissions by making a monthly record of waste output and energy use for such things as electricity, gas, and water.

ENVIRONMENTAL ANNUAL REPORT 2013 77

 Leading the way to a closed-loop economy

Product Recycling (3Rs)

Even before the introduction of Japan’s Law on the Recycling of End-of-Life Vehicles (the ELV Recycling Law) in
2005, Honda was putting the 3Rs (reduce, reuse, and recycle) into practice for product materials. We were the first
Japanese automaker to sell recycled parts and to collect and recycle parts such as oil filters and bumpers, activities
we have continued to this day. We are now developing equipment for efficiently and safely disassembling used parts
and products to support proper disposal and material recycling, and actively working to build networks to promote
reuse and recycling.

Executive officer × Operating manager

Discussion

Chief Operating Officer for

Customer Service Operations

Hiroyuki
Yamada General Manager of Spare
Parts Supply Division

Wataru
Karo

Addressing global environmental challenges with Japanese recycling technology

●Yamada: Product recycling and the 3Rs (reduce, Rather than simply developing new vehicles such as
reuse, recycle) is where we make efforts to conserve plug-in hybrids and EVs, we must also develop new
resources, reduce waste, reuse end-of-life products, recycling technologies to make sure the materials in
and recycle materials. In this domain, a broad range of these products don’t go to waste. For this purpose, we
divisions, spanning laboratories and dealers, cooperate must continue to strengthen ties with research insti-
to reduce environmental impacts. There were some tutions and actively engage in product development
significant developments, especially in the area of re- with a focus on recycling.
cycling in fiscal 2013, weren’t there? ●Karo: I think the same can be said for reuse, where
●Karo: Yes. We established the world’s first technol- we restore broken and used parts so they can be used
ogy and process for extracting rare earth metals from again. The Earth Dreams Technology2 line of auto-
used nickel metal hydride batteries from hybrid ve- mobiles that are planned for launch starting this year
hicles (IMA batteries) and recycling them as material comes to mind. We hope to develop reuse technolo-
for new batteries1. Previously, it was commonly ac- gies in conjunction with the development of parts,
cepted in the industry that, although the process was such as CVTs, to make sure they can be reused. In this
technically possible, the quantity of rare earths that way we hope to maximize the benefits of smaller envi-
could be reclaimed wasn’t worth the work it required, ronmental impacts and lower prices for customers.
which was why the process never reached practical ●Yamada: Because Honda’s production operations
implementation. Forming a team with Japan Metals are located all over the world, recycling and reuse
& Chemicals Co., Ltd., Honda began research in 2008 initiatives are also required on a global scale. Our
and recently achieved commercialization on a produc- next objectives are to provide technical support for
tion scale. implementing the solutions we are carrying out in
●Yamada: This was a very significant accomplish- Japan in every region and to raise the global standard
ment in terms of fulfilling our social responsibility as a of Honda’s 3R technologies. Just imagine how good it
manufacturer by recycling products. However, electro- would feel if our work helped solve the world’s tough-
motive technologies such as batteries are expected to est environmental challenges.
evolve dramatically going forward. It’s safe to say that
this will be a turning point for the field of recycling.

1. Read more about rare earths recycling in CASE 17 of "Environmental Documentary Honda Face."
(http://world.honda.com/environment/face/2012/)
2. "Earth Dreams Technology" is a next-generation powertrain technologies that greatly enhances both driving performance and fuel economy, building
78 on advancements in environmental performance to pursue a joy of driving unique to Honda.
 Product Recycling (3Rs)

■ 3R initiatives in product development Places where ultra high-strength stiffener is used

● 3R pre-assessment system
Honda’s efforts to reduce, reuse, and recycle (the 3Rs) begin at the
R&D stage with measures that include making products lighter and
more compact, extending their service life, standardizing compo-
nents, improving ease of maintenance and fluid replacement, using
recycled materials, minimizing use of environmental pollutants, and
labeling products to indicate the types of resin and rubber used. We
evaluate performance based on a 3R pre-assessment system for each
980-MPa high-tensile steel
new model being developed, and are constantly working to improve
the system. Our motorcycles have been assessed under this system 1,500-MPa high-tensile steel (hot-stamped material)

since 1992, our automobiles since 2001.

● Reducing by design
We have made considerable efforts to reduce the size and weight of
our products through innovative use of designs and materials for all
parts, including body structures, engines, and even individual screws.
In the N-ONE mini-vehicle that went on sale in 2012, we reduced
body-in-white weight by about 10% by adopting a high-efficiency
successor body structure with an inner frame, strong lightweight side
panels made from tailored blanks, and ultra-high-strength stiffeners
made using a hot stamping process. And in the next-generation eSP
eSP next-generation engine for small scooters, which reduces the
engine for small scooters, we worked to make the engine more light- use of consumables
weight and compact, and also reduce consumables use. As a result,
Recycling rate Major parts
we reduced gear oil capacity by 20% and radiator coolant use by 20%
compared to the 2011 PCX. N-ONE
● Interior and exterior parts,
Automobiles At least 90% such as bumper faces
Fit EV
● Reusing and recycling by design ● Battery box
● Sound absorber
We strive to improve the reusability and recyclability of product parts
by making special considerations during structural design, using re- Integra
● Rear fender
Motorcycles At least 95%
cycled resins and materials that are easy to recycle, and labeling resin ● Battery box

Japan
and rubber parts to indicate the types of materials used. Propane gas electric generator
Power ● Front cover
In the N-ONE, for example, we used easy-to-recycle materials1 in the At least 95%
● Side covers
products
● Maintenance cover
bumper face and other exterior and interior components. We also use
recycled materials for sound absorbers and labeled rubber materials
wherever possible. All of these decisions help create a product con- Voluntary reduction targets proposed by JAMA (for new models)

ducive to recycling. Target substance Reduction target

In fiscal 2013, we achieved at least 90% recyclability for all new and Amount used per vehicle
Automobiles: One-tenth
redesigned automobile models and at least 95% for motorcycles, Lead
(compared to 19963)
according to the definitions and calculation methods of the Japan Motorcycles: 60 grams or less

Automobile Manufacturers Association (JAMA), and a recoverability Complete ban, with exceptions
Mercury (HID headlamps, navigation LCD
rate2 of at least 95% for parts used in power products.
panels, etc.)

Hexavalent
● Reducing chemicals in products chromium
Complete ban

We have been working to reduce levels of lead, mercury, hexavalent

Cadmium Complete ban
chromium, and cadmium—four heavy metals that have negative
environmental and human health impacts—in our products. In fiscal 3. Baseline for reduction is based on typical amount used
per vehicle in 1996 (1,850 grams). One-tenth is equal to
2013 we adopted mercury-free HID headlamps in the N-ONE, a first
185 grams.
for Honda mini-vehicles. For all automobile and motorcycle models
manufactured in Japan, we have achieved JAMA’s voluntary reduc-
tion targets. For power products, no specific regulations exist in Ja-
N-ONE HID headlamp,
pan, but we have been making efforts to comply with JAMA’s volun-
a first for Honda mini-
tary targets and working to reduce chemicals in all models produced vehicles

in Japan.

1. Thermo-plastics such as polypropylene and polyethylene.

2. The recoverability rate includes both the recyclability rate and the thermal energy recovery rate. It is based on the calculation method stipulated in ISO 22628 for
automotive recyclability rates.

ENVIRONMENTAL ANNUAL REPORT 2013 79

 Product Recycling (3Rs)

■ 3R initiatives for parts

Recycled Reused

● Recycling used parts

Since 2004, we have been collecting and recycling used oil filters from Body
Holder
Filter
Honda dealers and general repair shops. By disassembling the collected Used as
components
parts, reusing some components in maintenance parts and recycling the
Used as metal Used as fuel
rest as material, Honda is realizing 100% percent recycling of scrap parts. (material recycling) (thermal recycling) Relief valve

In fiscal 2013, we collected and recycled 280,000 used parts.

We also collected 230,000 used bumpers and recycled them for poly-
Plate Valve Holder plate
propylene material.

● Recycling nickel metal hydride batteries for hybrid vehicles

Since launching the Insight in 1999, Honda has been voluntarily col- Above: Oil filter breakdown
and recycling method
lecting the IMA (Integrated Motor Assist) nickel metal hydride batter-
ies from hybrid vehicles and recycling them as stainless steel material. Left: Collected used oil
filters are cut and their
In April 2012, we established the world’s first process for extracting components sorted for
reuse
rare earth metals from these batteries in mass-production processes
at a recycling plant, in partnership with Japan Metals & Chemicals Co.
Rare earth recycling process
We also processed IMA batteries from approximately 300 unsold cars
damaged in the Great East Japan Earthquake and started using them as
Dealer Japan Metals & Chemicals Co.
hybrid battery material in March 2013. Collect used Recycle rare
batteries earths
・Read more about rare earths recycling in CASE 17 of “Environmental Documentary Hon-
da Face.”
(http://world.honda.com/environment/face/2012/) Disposal Honda Parts manufacturer
Customer
Use in Honda Reuse in batteries

■ 3R initiatives for end-of-life products Purchase products and other parts

● Automobiles
<Initiatives to comply with the ELV Recycling Law> Automobile recycling process flow-chart
Honda makes various efforts to reduce environmental impacts across
Deposit Management Entity
the life cycles of its automobiles, from development to disposal. Japan’s
Japan Automobile Recycling Center (JARC)
ELV Recycling Law, which came into full force on January 1, 2005, is
intended to protect the environment and promote the effective use of
Recycling Receipt Payment
resources through measures that ensure the responsible and efficient fee manifest
(3 items)
recycling of end-of-life vehicles. Under the law, automakers are respon-
sible for collecting and properly disposing of fluorocarbons (which are
1 6
Designated resource
Automaker recycling organization
used as air conditioner refrigerants, but can damage the ozone layer Owner Importer Japan Automobile
Recycling Center (JARC)
and contribute to global warming if released into the atmosphere),
airbags (explosive and difficult to handle), and automobile shredder
ELV

Fluorocarbons

Payment

Air bag

Payment

Shredder residue

residue (ASR; material that remains after all reusable materials are ex-
tracted). Honda charges recycling fees, which are set as low as possible
for the customer, but high enough to sufficiently offset the costs of
2 3 4 5
Fluorocarbon

proper processing and recycling. For more information, please visit our
Dismantler

contractor
contractor

Shredder
collector

recovery
ELV

Dismantled vehicle
ELV

ELV

website.

“Initiatives for three recycled items”

Receipt manifest

Delivery manifest

Receipt manifest

Delivery manifest

Receipt manifest

Delivery manifest

Receipt manifest

Delivery manifest

http://www.honda.co.jp/auto-recycle/recycle_02.html
(in Japanese only)
“A word about recycling fees”
http://www.honda.co.jp/auto-recycle/recycle_03.html Information management center
(in Japanese only) Japan Automobile Recycling Center (JARC)

Material flow Information flow Money flow

ELV=End-of-life vehicle

80
<Complying with the ELV Recycling Law>
In fiscal 2013 we recovered fluorocarbons from about 410,000 ve- FY2013 recycling results
hicles (up 27% from the previous year), air bags from about 350,000
Fluorocarbons Amount recovered 118,554 kg from 408,003 vehicles
vehicles (up 42%), and automobile shredder residue (ASR), which
Recovered 102,209 units from 34,293 vehicles
is generated in the final process of automobile recycling, from about Airbags Recovered after
deployment 985,746 units from 308,703 vehicles
470,000 end-of-life vehicles (up 28%). (gas generators)
Recycling rate 93.5% (legal minimum is 85%)
We met regulatory requirements for the recycling rates of gas gen-
Volume received 87,161 t from 448,677 vehicles
erators (85%) and ASR (70%), recycling 93.5% and 94.2% of these Waste
ASR that would
Automobile
materials, respectively.
have been
generated had full
1%
4,519 t from 23,375 vehicles
shredder
Recycledrecycling
residue (ASR)
as
done
not been
Recycling all of these items cost 4.45 billion yen, 0.57 billion less metal scrap
Recycling rate 94.2% (legal minimum for FY2016 is 70%)
than the 5.02 billion yen in recycling deposits received to process 29%
Total recycling deposits received Cleaned and yen
5,021,258,997
them. reused for new parts
Total recycling costs 70％4,454,361,583 yen

● Motorcycles For more on recycling results from FY2013, please visit this
site:
<Voluntary initiatives to recycle motorcycles> http://www.honda.co.jp/auto-recycle/recycle_06_2012.html
(in Japanese only)
On October 1, 2004, working in partnership with other motorcycle
manufacturers and motorcycle importers in Japan, Honda launched
a voluntary motorcycle recycling initiative that continues to this day. Motorcycle recycling process flow-chart
With support from sales companies and other entities, our goal was
to create a backup recycling system for the proper disposal of end- Customer
Motorcycle owner, or person authorized by owner
of-life motorcycles—the world’s first voluntary effort of its kind in for motorcycle disposal/recycling

the motorcycle industry. In this system, end-of-life motorcycles are

accepted by dealers and certified collection centers for proper han-
dling at recycling facilities. We monitor the material recycling routes Motorcycle with NO Motorcycle WITH
recycling sticker recycling sticker
we established in fiscal 2009 for certain resins and aluminum from
engines. To increase user convenience and reduce illegal dumping,
End-of-life motorcycle
since October 2011 we have been recycling end-of-life motorcycles Owner completes paperwork
to dispose of motorcycle
free of charge when receiving motorcycles that display no recycling
symbol, having been sold in Japan before this system was launched. Dealer accepts
motorcycle
We have also introduced an information system for confirming the
End-of-life

Japan
status of motorcycles that are submitted for recycle processing. The motorcycle

Japan Automobile Recycling Promotion Center1 publishes a control

Work subcontracted/oversight by Japanese

Certified collection center

number for each motorcycle, as well as data provided by the compa-
motorcycle manufacturer/importer

nies and facilities that collect, transport, and recycle the motorcycles.
In fiscal 2013, the recycling rate improved as a result of the thermal
Recycling facilities
use of shredder dust being promoted in some disposal and recycling
Preliminary disassembly
facilities. (removal of batteries, oil, etc.)

1. http://www.jarc.or.jp/en/message/ Shredding, sorting

<Results of voluntary recycling initiatives in FY2013>

The price tags of all Honda motorcycles sold in Japan include the cost Waste Recycled materials
(e.g., steel, aluminum)
of recycling, and all motorcycles are labeled with a sticker to indicate Proper Reused as raw materials
disposal
that no recycling fees will be levied at the time of disposal. Of the
end-of-life motorcycles accepted at certified collection centers in
fiscal 2013, a total of 1,724, or 58%, were Honda products.
The recycling rate for Honda products in fiscal 2013, calculated from
the actual amount of each type of material recovered at 14 recycling
facilities, was 92.3% by weight , an increase of 4.6 percentage
points from the previous year

ENVIRONMENTAL ANNUAL REPORT 2013 81

 Taking responsibility for the environment in daily operations

Administration

Honda is working to reduce the environmental impacts of its business support operations. We try to consider the
environment in all business activities, to operate environmentally friendly “green offices,” and to constantly improve
our environmental performance. Our hope is that these efforts will also have an indirect positive impact on the envi-
ronment by encouraging our customers, suppliers, and business partners to take similar action.

Executive officer × Operating manager

Discussion

Chief Operating Officer

for Business Support
Operations

Masahiro
Yoshida General Manager of
Administration Division

Takao
Aoki

Aiming for steady results through communication and constant effort

●Yoshida: The administration domain encompasses nine to increase motivation and break old habits by posting
offices in Japan, including the Aoyama head office build- monthly reductions in power consumption, waste, and
ing, and 13 group companies. Each office and company is copier paper use for each floor and making everyone's ef-
working to reduce environmental impacts in all areas of forts and achievements widely known. In fiscal 2014, this
its operations. It’s actually more difficult to realize change information will be broadcast on the in-house televisions
in this domain compared to, say, production. Looking installed on each floor, and power use will be broken
back on fiscal 2013, we reduced waste by just a minor down by unit of time to show the results of everyone's ef-
amount compared to fiscal 2011, but we fully met our re- forts in even more detail.
duction targets for CO2 emissions and water use. ●Yoshida: That should help. Customers visit the Aoyama
●Aoki: The low rate of reduction for waste was the result and district offices more often than they do the plants
of a one-time increase in waste from holding anniversary and research centers, so this is an important initiative for
events and changing floor layouts to match organiza- maintaining a high level of awareness throughout the
tional changes. In fact, improving performance every year building.
is very difficult in the administration domain, because the ●Aoki: While promoting these initiatives, it’s important
only time we can achieve something significant is when to strike a balance between environmental impact re-
we replace old equipment, such as air conditioners. That’s ductions and work efficiency. For example, an extreme
why I feel it’s so important for associates to solve issues in approach such as turning off air conditioning on a hot
their immediate vicinity and make their own steady prog- summer day for the purpose of CO2 reduction would
ress, however small. defeat the purpose of administration, which is to create a
●Yoshida: The annual Green Conference, where associ- comfortable environment in which to work efficiently. We
ates present the best examples of environmental initia- want to create an environment that increases work mo-
tives and solutions, is extremely important in that respect. tivation and also contributes to the global environment
It gives each office the opportunity to hear new ideas that at the same time. We need to give serious thought to this
it can then adopt for itself. I think there’s still room for balance.
improvement to be made by accumulating ideas in this ●Yoshida: I think that’s true. And in the long term, we
way, even if dramatic changes are difficult to realize. want Honda in Japan to take leadership and work with
●Aoki: We started monitoring the results of such initia- Honda offices around the world on promoting Green Of-
tives in fiscal 2013. At the Aoyama Building we’re trying fice initiatives throughout the administration domain.

82
 Administration

■ Administration activities
Note: Fis c al 2013 dat a includes all nine of fice building s

All Honda office buildings and other business sites of the 14 Honda (Aoyama, Wako, Shirako, Yaesu, Sapporo, Sendai, Nagoya,
Osaka, Fukuoka) of Honda Motor Co., Ltd. and all facilities of 12
Group companies in Japan work together to advance environmental con- consolidated group companies and one educational institution
servation. Group companies can be divided into three functional areas, in Japan: Mobilityland Corporation, Honda Kaihatsu Co. Ltd.,
Honda Sun Co., Ltd., Honda Commtec Inc., Honda Airways
with initiatives conducted in each area: administration, which includes
Co., Ltd., Honda Trading Corporation, Honda Finance Co., Ltd.,
head office buildings; services, such as racetracks and driving schools; Rainbow Motor School Co., Ltd., Kibonosato Honda Co., Ltd.,

and production, which includes aluminum smelting and parts manufac- Honda R&D Sun Co., Ltd., Circuit Service Creates, Japan Race
Promotion Inc., and Honda Technical College.
turing.

● Site tours for sharing best practices

Tours of sites experiencing the most success in their efforts are held pe-
riodically to expand such initiatives to other group companies and pro-
vide inspiration for future improvement. In fiscal 2013, tours of Suzuka
Circuit and the environmental facilities of Honda Suzuka Factory were
held. Various measures were shared at Suzuka Circuit, such as methods
used to process the enormous quantity of waste generated by events and
energy conservation measures in the media center.

Tour at Suzuka Circuit

● Honda head office ISO14001 certification
In fiscal 2012, we integrated two separate certifications (Aoyama, Wako,
and Shirako head office buildings, and Sapporo, Sendai, Yaesu, Nagoya,
Osaka, and Fukuoka regional office buildings). In fiscal 2013, we re-
viewed the entire administrative structure with the goal of strengthening
cooperation between the head office and regional office buildings, and
bolstered the organization to facilitate rapid responses to issues at re-
gional buildings. In addition, floor-by-floor monitoring of environmental
impacts was commenced at the Aoyama Building with an eye toward
“The Bumbetsu Quartet” talking recycling bins at Suzuka
raising environmental awareness among associates. The consumption
Circuit (bumbetsu means to separate)
rate per person on each floor is now being calculated to encourage in-
dividual efforts. We will continue environmental efforts like these while Group CO2 emissions
　

setting ever-higher targets . （ t-CO2）

■ Group ■ Honda

40,000

Japan
36,200
● Reducing CO2 emissions 35,000
33,200
In fiscal 2013, CO2 emissions from the administrative operations of 30,400
30,000 29,000 29,400
group companies in Japan totaled 29,400 tons, a 3% reduction from fis-
cal 2011. 25,000
23,800

Since most CO2 emissions from administrative operations, which com- 20,000 21,400
19,100 18,600 19,000

prise over half of the group companies in Japan, stem from electricity 15,000

consumption, we implemented various energy conservation measures,

10,000
such as switching to LED lamps, revising lighting schedules, culling
12,400
5,000 11,800 11,300
lamps, and turning off lights in sunny weather. 10,400 10,400

Furthermore, we are continuing efforts in environmental etiquette, in- 0

2009 2010 2011 2012 2013 （ FY ）
cluding closing laptop screens, disconnecting electrical appliances when ・CO2 emission factors based on Japan’s Revised Rationalization in Energy Use Law

not in use, and taking care to turn off lights.

Major initiatives in FY2013

Cut energy consumption by reducing the number of vending
machines and replacing old models with energy-efficient Honda Wako Building
ones

Switched to LED lighting during the refurbishment of the

Twin Ring Motegi
Honda Collection Hall

Reduced power consumption by integrating servers Honda Commtec Inc.

Installed sunlight control film on windows Honda Airways Co., Ltd.

Raised environmental awareness among associates by

monitoring power consumption and displaying results Honda Finance Co., Ltd.

Installed solar panels Honda Sun Co., Ltd.

Solar panels installed at Honda Sun
Switched to more fuel-efficient motorcycle and automobile
instruction vehicles and courtesy buses
Rainbow Motor School Co., Ltd.

ENVIRONMENTAL ANNUAL REPORT 2013 83

 200

0
2009 Administration
2010 2011 （年度）

■ 水資源使用量
（左軸）
  原単位指数
（右軸）
（㎥）
● Reducing
150,000 waste generation 150

In fiscal 2013, 112,461

waste generated
114,698by the administrative operations of 　
Waste generation
98,797
group companies in Japan totaled 1,658 tons, a100
100,000 reduction of just 1% （t） ■ Group ■ Honda

100 102.5 2,500

from fiscal 2011. Although there was a one-time
87.4 increase in waste
from50,000
the holding of anniversary events, we managed
50 to keep the
1,997 1,962
2,000
impact of these events to a minimum by implementing careful waste
1,677
separation
0 and boosting recycling rates at each0 group company. For 1,638 1,658
2009 2010
（年度） 2011
1,500
example, the Honda Wako Building, which is the largest business site
1,320
1,340
in the administration domain by associate numbers, has increased its 1,000 1,060 1,030 1,060

waste and recycling rate to 97% through diverse measures including

using waste plastics and cigarette butts to make RPF1, and washing
（t-CO2）
500
40,000
and recycling plastic
33,198 cafeteria packaging. 677 622 617 608 598
30,318 28,947
The 30,000
Kansai school of Honda Technical College is working with recy- 0
2009 2010 2011 2012 2013 (FY)
cling20,000
companies to review the sorting methods, with the beautifica- ・Historical figures have been adjusted to reflect a change in the
　scope of data.
tion committee, a student organization, taking a leading role in car-
10,000
rying out thorough sorting.
0
Major initiatives in FY2013
2009 2010 2011 （年度）
Started using plastics that were previously burned to make RPF Honda Aoyama Building

Recycled used mixed paper Honda Trading Corporation

（t）
1,982
2,000
Recycled burnable refuse through revision of separation rules Honda Kaihatsu Co., Ltd.
1,641 1,605
Converted
1,500 used corrugated paperboard into salable material Honda Technical College (Kanto)

Switched to returnable packaging materials for parts from manufacturers Kibonosato Honda Co., Ltd.
1,000

● Reducing water use

500
In fiscal 2013, water used by the administrative operations of group
The Kansai school of Honda Technical College has increase
companies
0
in Japan totaled 833,000 m2, a 7% reduction from fis- its recycling rate and increase the efficiency of recycling pro-
2009 （年度） 2010 2011
cesses by separating waste into 21 categories.
cal 2011. The Honda Aoyama Building made more efficient use of
greywater by treating kitchen wastewater and rainwater for use in
（t）
flushing toilets. The Wako Building reduced water use in its cooling
1,000,000
898,544.5
843,116.7 840,370.7
towers through the summer Cool Biz program carried out in continu-

▶
750,000
ation from last year.
Major500,000
initiatives in FY2013

Reduce water use by switching to water-

250,000 Honda Shirako Building
saving toilets Honda Finance Co., Ltd.
0
2009 2010 2011 （年度）
● Number of vehicles added to corporate fleets at major business sites: Government-
designated low-emission vehicles (meet national government’s green procure-
ment standards) and other low-emission/fuel-efficient vehicles2
One example of the switch to returnable containers at
■ Fuel cell electric vehicles ■ Electric vehicles ■ Hybrid vehicles ■ Natural gas vehicles
Kibonosato Honda Co., Ltd.
Percentage of government-designated low-emission vehicles
Percentage of other low-emission/fuel-efficient vehicles
　
Group water use
(Vehicles) （％）
500 100 ■ Group ■ Honda
（1,000㎡）
96.9 97.7 98.1 1,000
96.3 96.4
415 12 912
899
900 843 847 833
400 80
364
12 368 13 19 800
384
339 12 700
351 0 354 0
326 0 60 600
300
786
500 731 784
∼
∼ 748 728

400
200 20
300

131 8 200
16.8 17.3 18.8
15.4 100
100 117 3 10 126 115
112 99 105
0
2009 2010 2011 2012 2013 (FY)

5.5 3 1 1 1 0 ・Historical figures have been adjusted to reflect an increase in the

　scope of data
0 0
2009 2010 2011 2012 2013 (FY)

1. Refuse Paper and Plastic Fuel: a type of high-quality refuse-derived fuel made primarily from paper and plastic waste that is difficult to recycle
2. Includes gasoline, hybrid, and natural gas vehicles

84
Philanthropic Environmental Initiatives

Honda environmental conservation initiatives are based on a global perspective but carried out with the goal of building con-
structive relationships between our operations and the communities that host them. As a responsible corporate citizen, we try
to anticipate our neighbors’ needs and carry out activities at the local level, to share positive experiences with communities and
pass on something valuable to future generations. For more information please visit:
http://world.honda.com/community/

■ Beach clean-up efforts

So future generations can inherit the beautiful natural environment

of the Earth, Honda has been carrying out environmental conserva- Honda beach clean-up efforts held in FY2013
tion activities worldwide. One of these is the Honda beach clean-up No. of cleanups No. of participants

effort made possible by Honda technologies and volunteering. 25 4,100

In this activity, Honda Group associates cooperate with regional

communities to clean beaches throughout Japan using a towable
beach cleaner. Lightweight, compact, simply designed, and easy to
operate, the beach cleaner was developed by Honda with the desire
to ensure that future generations can continue to walk barefoot on
Japan’s beaches. Launched in May 2006, the project so far has over-
seen more than 270 cleanup events at more than 100 beaches across
Japan. In 2012, over 4,000 community residents worked with us to
September 2012 - Locals and Honda Group associates work togeth-
clean these beaches. er in a beach clean-up event at Maehara Beach in Kamogawa, Chiba
Volunteer Honda staff also host environmental studies classes for
elementary and junior high schools students in communities that
most need it. Picture-card stories are used to communicate to young-
er generations the importance of environmental conservation and
explain to the children how much trash humans produce every day,
how that trash is washed to sea by rivers, and how it has an adverse
effect on marine life.
Honda Group associates also joined the local government and resi-
June 2012 – An environmental studies class is held to teach chil-
dents of a community in Miyagi Prefecture in cleaning up a beach dren the importance of environmental conservation at Futami
wrecked by the tsunami that followed the Great East Japan Earth- Seaside Park in Iyo, Ehime

quake, and helping return the beach to its former condition.

Watershed conservation held in FY2013
■ Watershed conservation No. of locations No. of events No. of participants
The water we use every day is given to us by rivers that flow from the 6 15 420

mountains to the sea. At the sources of these rivers are watershed

forests, which produce fresh air in addition to clean water and abun- Areas where watershed conservation were held
dant marine life. These forests also play a role in preventing disasters Saitama Factory
Akagi Mountain,

by stabilizing the ground. And they provide places for people to feel Suzuka Factory
Kameyama, Mie
Gunma Pref.
Kosuge, Yamanashi
Pref. Pref.
refreshed and enjoy the wonders of nature. Minakami, Gunma
Pref.
Starting with the Community Forest initiatives in the 1970s, Honda Hamamatsu
Factory
Hamamatsu, Tochigi Factory
has been tending forests, primarily watershed forests that provide Shizuoka Pref. Ashio, Tochigi Pref.

essential water services to the communities surrounding our busi- Kumamoto

Factory Wako Building
ness sites, at eight locations nationwide with the goal of promoting Ohzu, Kumamoto
Pref.
Yorii, Saitama Pref.

grassroots-level forest conservation across Japan. Rather than simply

planting trees, we engage in sustained conservation activities, includ-
ing cutting back undergrowth and removing certain trees to promote
healthy growth.

July 2012 – Watershed conservation in Ashio, Tochigi

ENVIRONMENTAL ANNUAL REPORT 2013 85

 Philanthropic Environmental Initiatives

■ Environmental education
事業所数

Nature Wagon 5事業所

In this visiting environmental studies program, Honda Stepwagons
and other vehicles are loaded with natural materials from the sea
and mountains and driven to primary schools, community centers, Nature Wagon activities in FY2013
and other public facilities. The program consists of a lecture about No. of business sites No. of events No. of participants
the importance of natural systems and environmental conservation, 8,800
5 195
combined with craftwork and other activities using natural materials.
Volunteer Honda retirees tell stories about the environment using
the natural materials as props, and support the children in learning
how to do things by themselves.
Started in 2000, Nature Wagon has expanded gradually to become a
highly popular year-round program.

Nature Wagon workshops

Forest Fantasy Workshop
Participants learn about the importance of forest conservation and
the role of trees and forests by experiencing log-cutting and nature Nature Wagon workshop
craft activities that use wood from forest thinning, driftwood, and
other materials.

Stone painting
By painting stones of various shapes and sizes gathered from river-
beds, participants gain an understanding of the power of flowing wa-
ter and develop an interest in the mysteries of nature.

Natural salt production Creations from a Forest Fantasy Workshop Stone painting
Participants make natural salt by boiling mineral-rich seawater
brought up from great depths. Through this experience, they learn
about the process through which salt is produced and become aware
of the importance of marine conservation.

Natural vegetable dyes

Participants learn about the vivid colors that can be created with
natural pigments, and about the links between nature and our lives
Natural salt production Natural dying
as people, through a hands-on experience of tie-dying with vegetable
dyes made from flowers, grasses, and other plants.

Community Topic 1 Community Topic 2

Hello Woods Symposium 2013 Beach Monpal makes its debut

The Beach Monpal,

based on an existing
Honda product, was
developed by engi-
neers who wished
more people could ex-
perience Honda’s beach
cleaner and have fun
participating in beach
cleaning events

Hello Woods Symposium 2013 was held on March 3, 2013. This A new vehicle made an appearance in Hondaʼs long-running beach
event provides a venue for contemplating the vitality of children cleaning initiative. The new Beach Monpal was developed by modify-
and the forest, the perennial theme of Hello Woods, and for intro- ing the commercially available Monpal four-wheel electric scooter,
ducing programs offered by the Hello Woods nature-learning cen- which can be driven without a license, to run on sand. The Beach
ter, where the great outdoors is used to promote learning and play Monpal’s introduction made it possible for more people to enjoy
and the restoration of a local satoyama environment. Mr. Takeshi the experience of pulling Honda’s custom “beach cleaner” to pick
Yoro, Professor Emeritus at Tokyo University, delivered the keynote up trash, and to do so on terrain that the previous ATV model had
speech to a Hotel Twin Ring conference room filled almost to its trouble traversing.
capacity of 200 people.

86
Information

Facilities in Japan that Disclose Environmental Data

■ See the following website for environmental data disclosed by facilities in Japan (in Japanese only).
http://www.honda.co.jp/environment/report/data/

■ Honda Motor Co., Ltd.

●Address: 1-10-1 Shin-Sayama, Sayama City, Saitama Prefecture, Japan ●Established : 1964
Saitama Factory
http://www.honda.co.jp/environment/report/data/facilities/saitama/ (in Japanese only)

Ogawa Plant, ●Address: 2-1-1 Hibaridai, Ogawa-cho, Hiki-gun, Saitama Prefecture, Japan ●Established: 2009
Saitama Factory http://www.honda.co.jp/environment/report/data/facilities/ogawa/ (in Japanese only)

●Address: 1907 Hirata-cho, Suzuka City, Mie Prefecture, Japan ●Established: 1960
Suzuka Factory
http://www.honda.co.jp/environment/report/data/facilities/suzuka/ (in Japanese only)

●Address: 1500 Hirakawa, Ohzu-machi, Kikuchi-gun, Kumamoto Prefecture, Japan ●Established: 1976
Kumamoto Factory
http://www.honda.co.jp/environment/report/data/facilities/kumamoto/ (in Japanese only)

●Address: 1-13-1 Aoi Higashi, Naka-ku, Hamamatsu City, Shizuoka Prefecture, Japan ●Established: 1954
Hamamatsu Factory
http://www.honda.co.jp/environment/report/data/facilities/hamamatsu/ (in Japanese only)

Hosoe Plant, ●Address: 5794-1 Kiga, Hosoe-cho, Kita-ku, Hamamatsu City, Japan ●Established: 2001
Hamamatsu Factory http://www.honda.co.jp/environment/report/data/facilities/hosoe/ (in Japanese only)

●Address: 19 Matsuyama-cho, Moka City, Tochigi Prefecture, Japan ●Established: 1970

Tochigi Factory
http://www.honda.co.jp/environment/report/data/facilities/tochigi/ (in Japanese only)

●Address: 2900 Kamitakanezawa-oaza, Takanezawa-machi, Shioya-gun, Tochigi Prefecture, Japan

Production Planning
●Established: 1995
Division
http://www.honda.co.jp/environment/report/data/facilities/seisan/ (in Japanese only)

Quality Innovation Center ●Address: 52-1 Hagadai, Haga-machi, Haga-gun, Tochigi Prefecture, Japan ●Established: April 2003
(Tochigi) http://www.honda.co.jp/environment/report/data/facilities/qct/ (in Japanese only)

■ Honda R&D Co., Ltd.

Automobile R&D Center, Wako ●Address: 1-4-1 Chuo, Wako City, Saitama Prefecture, Japan
Fundamental Technology
●Established: 1960 (established as independent company from Honda Motor Co., Ltd.)
Research Center
Aircraft Engine R&D Center http://www.honda.co.jp/environment/report/data/facilities/rd_wako/ (in Japanese only)

Automobile R&D Center ●Address: 4630 Shimotakanesawa, Haga-machi, Haga-gun, Tochigi Prefecture, Japan
(Tochigi / Tochigi Proving ●Established: 1982
Ground) http://www.honda.co.jp/environment/report/data/facilities/rd_tochigi/ (in Japanese only)

Motorcycle R&D Center / ●Address: 3-15-1 Senzui, Asaka City, Saitama Prefecture, Japan ●Established: 1973
Power Products R&D Center http://www.honda.co.jp/environment/report/data/facilities/rd_asaka/ (in Japanese only)

●Address: 21-10, Takasu-cho, Kamikawa-gun, Hokkaido, Japan ●Established: 1996

Takasu Proving Ground
http://www.honda.co.jp/environment/report/data/facilities/pq_takasu/ (in Japanese only)

■ Honda Engineering Co., Ltd.

Honda ●Address: 6-1 Hagadai, Haga-machi, Haga-gun, Tochigi Prefecture, Japan ●Established: 1990
Engineering Co., Ltd. http://www.honda.co.jp/environment/report/data/facilities/eg/ (in Japanese only)

ENVIRONMENTAL ANNUAL REPORT 2013 87

 Environmental Communication

Promoting environmental communication

● Communicating with local communities

Honda communicates with people affected by our business operations, including consumers and people living near our busi-
ness sites, as part of our environmental management efforts. We distribute environmental information widely through various
media and over the Internet and have also established communication channels to allow us to gather and respond to input
from local communities.

Environmental publications

This report provides a bird’s eye view of Honda environmental initiatives, including basic poli-
Honda Environmen- cies, initiatives in each business domain, and long-term goals, while explaining specific prog-
tal Annual Report ress made in each area.
http://world.honda.com/environment/report/media/download/environmental-report_2013/

This report describes the various efforts we are making to realize the Honda Environmental
Honda Ecology+
and Safety Vision, with a special focus on initiatives in product research and development.
(in Japanese only)
http://www.honda.co.jp/environment/report/media/download/pdf/Honda_ecoplus.pdf
Brochures

This informative magazine presents initiatives at Honda dealers and the latest environmental
e-dream technologies for all product categories—automobiles, motorcycles, and power products—to
(in Japanese only) facilitate better communication between dealers and customers.
http://www.honda.co.jp/environment/e-dream/

Written for upper-level elementary school children, Honda Eco Book uses photographs and il-
Honda Eco Book lustrations to clearly explain what Honda is doing and what kids can do at home to tackle major
(in Japanese only) environmental problems.
http://www.honda.co.jp/environment/report/media/download/pdf/kids-ecobook.pdf

Environment section A web portal for environment related-information from Honda.

of the Honda http://www.honda.co.jp/environment/
Worldwide website http://world.honda.com/environment/
>

Environmental This regularly updated website introduces Honda environmental initiatives,

Websites

> with a special focus on our associates and technologies.

Documentary—
http://www.honda.co.jp/environment/face/
Honda Face http://world.honda.com/environment/face/

This web content provides information about Leafel, Honda’s environmental mas-
Leafel’s Forest
> cot, introducing Honda environmental initiatives through Leafel’s story.
(in Japanese only) http://www.honda.co.jp/leafel

This animated global ad brings to life the key elements of the Honda global
Blue Skies for Our environmental symbol and slogan, a declaration of our commitment to do
Children more to realize the Honda Environmental and Safety Vision.
http://www.honda.co.jp/environment/report/media/download/blue_skies/
Video libraries

Blue Skies for Our Chil- This video introduces Honda environmental initiatives while highlighting
dren: Part 1 environmental technologies for products and initiatives in our business ac-
Triple Zero Initiatives tivities.
(in Japanese only) http://www.honda.co.jp/environment/report/media/download/triple_zero/

Leafel's Blue Sky Class Part 1 Created for upper-level elementary school children, this video introduces global warm-
– What Kind of Home is ing and Honda’s efforts to fight it, narrated by Honda Green Action mascot Leafel.
HSHS? (in Japanese only) http://www.honda.co.jp/environment/report/media/download/aozora-guide1/

88
GRI Guideline Index

The table below indicates the pages in the Honda Environment Annual Report that correspond to standard disclosure items and Governance a. Report the processes for evaluation of the highest governance body's performance with respect to governance of economic,
　 environmental and social topics. Report whether such evaluation is independent or not, and its frequency. Report whether such
the environmental performance indicators in the Sustainability Reporting Guidelines issued by the Global Reporting Initiative (GRI). 44 　 evaluation is ａ self-assessment. □
b. Report actions taken in response to evaluation of the highest governance body's performance with respect to governance of economic,
　 environmental and social topics, including, as ａ minimum, changes in membership and organizational practice.
a. Report the highest governance body's role in the identification and management of economic, environmental and social
Profile Page 　 impacts, risks, and opportunities. lnclude the highest governance body's role in the implementation of due diligence processes
14-15,52
45 b. Report whether stakeholder consultation is used to support the highest governance body's identification and management of
Provide a statement from the most senior decisionmaker of the organization (such as CEO, chair, or equivalent senior position) about 　 economic, environmental and social impacts, risks, and opportunities.
Strategy and 1
the relevance of sustainability to the organization and its strategy for addressing sustainability.
4-9
Report the highest governance body's role in reviewing the effectiveness of the organization's risk management processes for economic,
Analysis Provide a description of key impacts, risks, and opportunities.
46 environmental and social topics.
42,55
2 12-18,52-54
3 Report the name of the organization. C3 47 Report the frequency of the highest governance body's review of economic, environmental and social impacts, risks, and opportunities. 42,55
Organizational Report the highest committee or position that formally reviews and approves the organization's sustainability report and
4 Report the primary brands, products, and services. C3-C4 48 4-5
Profile ensures that all material Aspects are covered.
5 Report the location of the organization's headquarters. C3 49 Report the process for communicating critical concerns to the highest governance body. 42,55
Report the number of countries where the organization operates, and names of countries where either the organization has significant Report the nature and total number of critical concerns that were communicated to the highest governance body and the
6 operations or that are specifically relevant to the sustainability topics covered in the report. C3-C4 50 14-15,42,52,55
mechanism(s) used to address and resolve them.
7 Report the nature of ownership and legal form. C3 51 Report the remuneration policies for the highest governance body and senior executives for the below types of remuneration. □
8 Report the markets served. C3-C4 Report the process for determining remuneration. Report whether remuneration consultants are involved in determining
52 remuneration and whether they are independent of management. Report any other relationships which the remuneration □
9 Report the scale of the organization. C3-C4 consultants have with the organization.
a. Report the total number of employees by employment contract and gender. Report how stakeholders' views are sought and taken into account regarding remuneration, including the results of votes on
53 remuneration policies and proposals, if applicable.
□
b. Report the total number of permanent employees by employment type and gender.
c. Report the total workforce by employees and supervised workers and by gender. Report the ratio of the annual total compensation for the organization's highest-paid individual iｎ each country of significant
10 d. Report the total workforce by region and gender. □ 54 operations to the median annual total compensation for all employees (excluding the highest-paid individual) in the same country. □
e. Report whether a substantial portion of the organization's work is performed by workers who are legally recognized as self-employed,
　or by individuals other than employees or supervised workers, including employees and supervised employees of contractors. Report the ratio of percentage increase in annual total compensation for the organization's highest-paid individual in each
f. Report any significant variations in employment numbers (such as seasonal variations in employment in the tourism or agricultural industries). 55 country of significant operations to the median percentage increase in annual total compensation for all employees (excluding □
the highest-paid individual) in the same country.
11 Report the percentage of total employees covered by collective bargaining agreements. □
Ethics and 56 Describe the organization's values, principles, standards and norms of behavior such as codes of conduct and codes of ethics. 12-13,19
12 Describe the organization's supply chain. 66-68 Report the internal and external mechanisms for seeking advice on ethical and lawful behavior, and matters related to
Integrity 57 organizational integrity, such as helplines or advice lines. □
13 Report any significant changes during the reporting period regarding the organization's size, structure, ownership or its supply chain. 42,55
Report the internal and external mechanisms for reporting concerns about unethical or unlawful behavior, and matters related
14 Report whether and how the precautionary approach or principle is addressed by the organization. 13,42,55 58 to organizational integrity, such as escalation through line management, whistleblowing mechanisms or hotlines.
□
List externally developed economic, environmental and social charters, principles, or other initiatives to which the organization
15 subscribes or which it endorces. 2,23,28-29,33-34
List memberships of associations (such as industry association) and national or international advocacy organizations in which the
16 organization holds a position on the governance body. 2
Disclosure level
a. List all entities included in the organization's consolidated financial statements or equivalent documents. Environmental Performance Indicators Page Non-consolidated Consolidated
Identified 17 b. Report whether any entity included in the organization's consolidated financial statements or equivalent documents is not covered by the report. □
Partly Fully Partly Fully
Material Aspects a. Explain the process for defining the report content and the Aspect Boundaries.
18 b. Explain how the organization has implemented the Reporting Principles for Defining Report Content. 14-15,52 Disclosures on Management Approach (DMA) 12-19,22-24,41-46,51-59
and Boundaries
19 List all the material Aspects identified in the process for defining report content. C5-C6 Materials EN-1 Materials used by weight or volume. 70
20 For each material Aspect, report the Aspect Boundary within the organization. 2-3 EN-2 Percentage of materials used that are recycled input materials. ー Not disclosed

21 For each material Aspect, report the Aspect Boundary outside the organization. 2-3 Energy EN-3 Energy consumption within the organization. 47,60
22 Report the effect of any restatements of information provided in previous reports, and the reasons for such restatements. 47,60 EN-4 Energy consumption ouside of the organization. 47,60
23 Report significant changes from previous reporting periods in the Scope and Aspect Boundaries. 2-3 EN-5 Energy intensity. ー Disclosed as CO2 equivalent

Stakeholder 24 Provide a list of stakeholder groups engaged by the organization. 12 EN-6 Reduction of energy consumption. 23-24,62-77,82-84
engagement 25 Report the basis for identification and selection of stakeholders with whom to engage. 14-15,18,52 EN-7 Reduction in energy requirements of products and services. 22,25-40
26 Report the organization's approach to stakeholder engagement, including frequency of engagement by type and by stakeholder group. 14-15,18,52 Total water withdrawal by source.
Water EN-8 47,60
Report key topics and concerns that have been raised through stakeholder engagement, and how the organization has responded to Water sources significantly affected by withdrawal of water.
27 14-15,18,52 EN-9 71
those key topics and concerns, including through its reporting.
EN-10 Percentage and total volume of water recycled and reused. 72
Report Profile 28 Reporting period for information provided. 2
29 Date of most recent previous report (if any). 2 Biodiversity EN-11
Operational sites owned, leased, managed in, or adjacent to, protected areas and areas of high
10-11
biodiversity value outside protected areas.
30 Reporting cycle. 2 Description of significant impacts of activities, products, and services on biodiversity in protected areas
EN-12 and areas of high biodiversity value outside protected areas. 10-11,19-21
31 Provide the contact point for questions regarding the report or its contents. C7
a. Report the 'in accordance' option the organization has chosen. EN-13 Habitats protected or restored. 10-11,20-21,85
b. Report the GRI Content Index for the chosen option. C5-C6 Total number of IUCN Red List species and national conservation list species with habitats in areas
32 c. Report the reference to the external Assurance Report if the report has been externally assured. EN-14 10-11,19-21
(Comprehensive) affected by operations, by level of extinction risk.
GRI Content Index for 'in accordance' - Core
GRI Content Index for 'in accordance' - Comprehensive Emissions EN-15 Direct greenhouse gas (GHG) emissions. (Scope 1) 47,60
a. Report the organization's policy and current practice with regard to seeking external assurance for the report. EN-16 Energy indirect greenhouse gas (GHG) emissions. (Scope 2) 47,60
b. If not included in the assurance report accompanying the sustainability report, report the scope and basis of any external assurance provided.
33 c. Report the relationship between the organization and the assurance providers.
1 EN-17 Other indirect greenhouse gas (GHG) emissions. (Scope 3) 44-45
d. Report whether the highest governance body or senior executives are involved in seeking assurance for the organization's sustainability report.
EN-18 Greenhouse gas (GHG) emissions intensity. 22-24
Report the governance structure of the organization, including committees of the highest governance body. Identify any committees
Governance 34 responsible for decision-making on economic, environmental and social impacts. 42,55 EN-19 Reduction of greenhouse gas (GHG) emissions. 22-24,48-50,62-77,82-84
EN-20 Emissions of ozone-depleting substances. (ODS) ー Not disclosed
Report the process for delegating authority for economic, environmental and social topics from the highest governance body to senior
35 42,55
executives and other employees. EN-21 NOx, SOx, and other significant air emissions. 47
Report whether the organization has appointed an executive-level position or positions with responsibility for economic, environmental Effluents and EN-22 Total water discharge by quality and destination. 47,60
36 and social topics, and whether post holders report directly to the highest governance body.
42,55
Wastes EN-23 Total weight of waste by type and disposal method. 47,60
Report processes for consultation between stakeholders and the highest governance body on economic, environmental and social topics. If
37 42,55-57 EN-24 Total number and volume of significant spills.
consultation is delegated, describe to whom and any feedback processes to the highest governance body. 56-57
Report the composition of the highest governance body and its committees by: Weight of transported, imported, exported, or treated waste deemed hazardous under the terms of the
EN-25 Basel Convention Annex I, II, III, and VIII, and percentage of transported waste shipped internationally. ー No waste transported
　　・Executive or non-executive
　　・Independence
　　・Tenure on the governance body Identity, size, protected status, and biodiversity value of water bodies and related habitats significantly 10-11,19-21
EN-26
38 　　・Number of each individual's other significant positions and commitments, and the nature of the commitments □ affected by the reporting organization’s discharges of water and runoff. EN-Web
　　・Gender
　　・Membership of under-represented social groups
Products and EN-27 Extent of impact mitigation of environmental impacts of products and services. 13-18,22-40
　　・Competences relating to economic, environmental and social impacts Services EN-28 Percentage of products sold and their packaging materials that are reclaimed by category. 75,80
　　・Stakeholder representation
Monetary value of significant fines and total number of non-monetary sanctions for noncompliance
39 Report whether the Chair of the highest governance body is also an executive officer. 4-9 Compliance EN-29 with environmental laws and regulations.
46,56-57,59

Report the nomination and selection processes for the highest governance body and its committees, and the criteria used for Significant environmental impacts of transporting products and other goods and materials used for the
40 nominating and selecting highest governance body members.
□ Transport EN-30 24,44-45,54,62-63,73-75
organization’s operations, and transporting members of the workforce.
Report processes for the highest governance body to ensure conflicts of interest are avoided and managed. Report whether conflicts of Overall EN-31 Total environmental protection expenditures and investments by type. 46,59
41 interest are disclosed to stakeholders.
□
Supplier Environmental EN-32 Percentage of new suppliers that were screened using environmental criteria. 67-68
Report the highest governance body's and senior executives' roles in the development, approval, and updating of the organization's
42 purpose, value or mission statements, strategies, policies, and goals related to economic, environmental and social impacts. 42,55 Assessment EN-33 Significant actual and potential negative environmental impacts in the supply chain and ations taken. 67-68
Report the measures taken to develop and enhance the highest governance body's collective knowledge of economic, environmental Environmental Number of grievances about environmental impacts filed, addressed, and resolved through formal
43 and social topics. 6-9 EN-34 grievance mechanisms. 56-57
Grievance Mechanisms

□：Indicators related to non-environmental categories

For further information on EN-Web, see the Honda Worldwide website’s environmental section.
http://world.honda.com/environment/
This index contains tentative translations used by Honda.

C5 ENVIRONMENTAL ANNUAL REPORT 2013 C6

GRI Guideline Index

The table below indicates the pages in the Honda Environment Annual Report that correspond to standard disclosure items and Governance a. Report the processes for evaluation of the highest governance body's performance with respect to governance of economic,
　 environmental and social topics. Report whether such evaluation is independent or not, and its frequency. Report whether such
the environmental performance indicators in the Sustainability Reporting Guidelines issued by the Global Reporting Initiative (GRI). 44 　 evaluation is ａ self-assessment. □
b. Report actions taken in response to evaluation of the highest governance body's performance with respect to governance of economic,
　 environmental and social topics, including, as ａ minimum, changes in membership and organizational practice.
a. Report the highest governance body's role in the identification and management of economic, environmental and social
Profile Page 　 impacts, risks, and opportunities. lnclude the highest governance body's role in the implementation of due diligence processes
14-15,52
45 b. Report whether stakeholder consultation is used to support the highest governance body's identification and management of
Provide a statement from the most senior decisionmaker of the organization (such as CEO, chair, or equivalent senior position) about 　 economic, environmental and social impacts, risks, and opportunities.
Strategy and 1
the relevance of sustainability to the organization and its strategy for addressing sustainability.
4-9
Report the highest governance body's role in reviewing the effectiveness of the organization's risk management processes for economic,
Analysis Provide a description of key impacts, risks, and opportunities.
46 environmental and social topics.
42,55
2 12-18,52-54
3 Report the name of the organization. C3 47 Report the frequency of the highest governance body's review of economic, environmental and social impacts, risks, and opportunities. 42,55
Organizational Report the highest committee or position that formally reviews and approves the organization's sustainability report and
4 Report the primary brands, products, and services. C3-C4 48 4-5
Profile ensures that all material Aspects are covered.
5 Report the location of the organization's headquarters. C3 49 Report the process for communicating critical concerns to the highest governance body. 42,55
Report the number of countries where the organization operates, and names of countries where either the organization has significant Report the nature and total number of critical concerns that were communicated to the highest governance body and the
6 operations or that are specifically relevant to the sustainability topics covered in the report. C3-C4 50 14-15,42,52,55
mechanism(s) used to address and resolve them.
7 Report the nature of ownership and legal form. C3 51 Report the remuneration policies for the highest governance body and senior executives for the below types of remuneration. □
8 Report the markets served. C3-C4 Report the process for determining remuneration. Report whether remuneration consultants are involved in determining
52 remuneration and whether they are independent of management. Report any other relationships which the remuneration □
9 Report the scale of the organization. C3-C4 consultants have with the organization.
a. Report the total number of employees by employment contract and gender. Report how stakeholders' views are sought and taken into account regarding remuneration, including the results of votes on
53 remuneration policies and proposals, if applicable.
□
b. Report the total number of permanent employees by employment type and gender.
c. Report the total workforce by employees and supervised workers and by gender. Report the ratio of the annual total compensation for the organization's highest-paid individual iｎ each country of significant
10 d. Report the total workforce by region and gender. □ 54 operations to the median annual total compensation for all employees (excluding the highest-paid individual) in the same country. □
e. Report whether a substantial portion of the organization's work is performed by workers who are legally recognized as self-employed,
　or by individuals other than employees or supervised workers, including employees and supervised employees of contractors. Report the ratio of percentage increase in annual total compensation for the organization's highest-paid individual in each
f. Report any significant variations in employment numbers (such as seasonal variations in employment in the tourism or agricultural industries). 55 country of significant operations to the median percentage increase in annual total compensation for all employees (excluding □
the highest-paid individual) in the same country.
11 Report the percentage of total employees covered by collective bargaining agreements. □
Ethics and 56 Describe the organization's values, principles, standards and norms of behavior such as codes of conduct and codes of ethics. 12-13,19
12 Describe the organization's supply chain. 66-68 Report the internal and external mechanisms for seeking advice on ethical and lawful behavior, and matters related to
Integrity 57 organizational integrity, such as helplines or advice lines. □
13 Report any significant changes during the reporting period regarding the organization's size, structure, ownership or its supply chain. 42,55
Report the internal and external mechanisms for reporting concerns about unethical or unlawful behavior, and matters related
14 Report whether and how the precautionary approach or principle is addressed by the organization. 13,42,55 58 to organizational integrity, such as escalation through line management, whistleblowing mechanisms or hotlines.
□
List externally developed economic, environmental and social charters, principles, or other initiatives to which the organization
15 subscribes or which it endorces. 2,23,28-29,33-34
List memberships of associations (such as industry association) and national or international advocacy organizations in which the
16 organization holds a position on the governance body. 2
Disclosure level
a. List all entities included in the organization's consolidated financial statements or equivalent documents. Environmental Performance Indicators Page Non-consolidated Consolidated
Identified 17 b. Report whether any entity included in the organization's consolidated financial statements or equivalent documents is not covered by the report. □
Partly Fully Partly Fully
Material Aspects a. Explain the process for defining the report content and the Aspect Boundaries.
18 b. Explain how the organization has implemented the Reporting Principles for Defining Report Content. 14-15,52 Disclosures on Management Approach (DMA) 12-19,22-24,41-46,51-59
and Boundaries
19 List all the material Aspects identified in the process for defining report content. C5-C6 Materials EN-1 Materials used by weight or volume. 70
20 For each material Aspect, report the Aspect Boundary within the organization. 2-3 EN-2 Percentage of materials used that are recycled input materials. ー Not disclosed

21 For each material Aspect, report the Aspect Boundary outside the organization. 2-3 Energy EN-3 Energy consumption within the organization. 47,60
22 Report the effect of any restatements of information provided in previous reports, and the reasons for such restatements. 47,60 EN-4 Energy consumption ouside of the organization. 47,60
23 Report significant changes from previous reporting periods in the Scope and Aspect Boundaries. 2-3 EN-5 Energy intensity. ー Disclosed as CO2 equivalent

Stakeholder 24 Provide a list of stakeholder groups engaged by the organization. 12 EN-6 Reduction of energy consumption. 23-24,62-77,82-84
engagement 25 Report the basis for identification and selection of stakeholders with whom to engage. 14-15,18,52 EN-7 Reduction in energy requirements of products and services. 22,25-40
26 Report the organization's approach to stakeholder engagement, including frequency of engagement by type and by stakeholder group. 14-15,18,52 Total water withdrawal by source.
Water EN-8 47,60
Report key topics and concerns that have been raised through stakeholder engagement, and how the organization has responded to Water sources significantly affected by withdrawal of water.
27 14-15,18,52 EN-9 71
those key topics and concerns, including through its reporting.
EN-10 Percentage and total volume of water recycled and reused. 72
Report Profile 28 Reporting period for information provided. 2
29 Date of most recent previous report (if any). 2 Biodiversity EN-11
Operational sites owned, leased, managed in, or adjacent to, protected areas and areas of high
10-11
biodiversity value outside protected areas.
30 Reporting cycle. 2 Description of significant impacts of activities, products, and services on biodiversity in protected areas
EN-12 and areas of high biodiversity value outside protected areas. 10-11,19-21
31 Provide the contact point for questions regarding the report or its contents. C7
a. Report the 'in accordance' option the organization has chosen. EN-13 Habitats protected or restored. 10-11,20-21,85
b. Report the GRI Content Index for the chosen option. C5-C6 Total number of IUCN Red List species and national conservation list species with habitats in areas
32 c. Report the reference to the external Assurance Report if the report has been externally assured. EN-14 10-11,19-21
(Comprehensive) affected by operations, by level of extinction risk.
GRI Content Index for 'in accordance' - Core
GRI Content Index for 'in accordance' - Comprehensive Emissions EN-15 Direct greenhouse gas (GHG) emissions. (Scope 1) 47,60
a. Report the organization's policy and current practice with regard to seeking external assurance for the report. EN-16 Energy indirect greenhouse gas (GHG) emissions. (Scope 2) 47,60
b. If not included in the assurance report accompanying the sustainability report, report the scope and basis of any external assurance provided.
33 c. Report the relationship between the organization and the assurance providers.
1 EN-17 Other indirect greenhouse gas (GHG) emissions. (Scope 3) 44-45
d. Report whether the highest governance body or senior executives are involved in seeking assurance for the organization's sustainability report.
EN-18 Greenhouse gas (GHG) emissions intensity. 22-24
Report the governance structure of the organization, including committees of the highest governance body. Identify any committees
Governance 34 responsible for decision-making on economic, environmental and social impacts. 42,55 EN-19 Reduction of greenhouse gas (GHG) emissions. 22-24,48-50,62-77,82-84
EN-20 Emissions of ozone-depleting substances. (ODS) ー Not disclosed
Report the process for delegating authority for economic, environmental and social topics from the highest governance body to senior
35 42,55
executives and other employees. EN-21 NOx, SOx, and other significant air emissions. 47
Report whether the organization has appointed an executive-level position or positions with responsibility for economic, environmental Effluents and EN-22 Total water discharge by quality and destination. 47,60
36 and social topics, and whether post holders report directly to the highest governance body.
42,55
Wastes EN-23 Total weight of waste by type and disposal method. 47,60
Report processes for consultation between stakeholders and the highest governance body on economic, environmental and social topics. If
37 42,55-57 EN-24 Total number and volume of significant spills.
consultation is delegated, describe to whom and any feedback processes to the highest governance body. 56-57
Report the composition of the highest governance body and its committees by: Weight of transported, imported, exported, or treated waste deemed hazardous under the terms of the
EN-25 Basel Convention Annex I, II, III, and VIII, and percentage of transported waste shipped internationally. ー No waste transported
　　・Executive or non-executive
　　・Independence
　　・Tenure on the governance body Identity, size, protected status, and biodiversity value of water bodies and related habitats significantly 10-11,19-21
EN-26
38 　　・Number of each individual's other significant positions and commitments, and the nature of the commitments □ affected by the reporting organization’s discharges of water and runoff. EN-Web
　　・Gender
　　・Membership of under-represented social groups
Products and EN-27 Extent of impact mitigation of environmental impacts of products and services. 13-18,22-40
　　・Competences relating to economic, environmental and social impacts Services EN-28 Percentage of products sold and their packaging materials that are reclaimed by category. 75,80
　　・Stakeholder representation
Monetary value of significant fines and total number of non-monetary sanctions for noncompliance
39 Report whether the Chair of the highest governance body is also an executive officer. 4-9 Compliance EN-29 with environmental laws and regulations.
46,56-57,59

Report the nomination and selection processes for the highest governance body and its committees, and the criteria used for Significant environmental impacts of transporting products and other goods and materials used for the
40 nominating and selecting highest governance body members.
□ Transport EN-30 24,44-45,54,62-63,73-75
organization’s operations, and transporting members of the workforce.
Report processes for the highest governance body to ensure conflicts of interest are avoided and managed. Report whether conflicts of Overall EN-31 Total environmental protection expenditures and investments by type. 46,59
41 interest are disclosed to stakeholders.
□
Supplier Environmental EN-32 Percentage of new suppliers that were screened using environmental criteria. 67-68
Report the highest governance body's and senior executives' roles in the development, approval, and updating of the organization's
42 purpose, value or mission statements, strategies, policies, and goals related to economic, environmental and social impacts. 42,55 Assessment EN-33 Significant actual and potential negative environmental impacts in the supply chain and ations taken. 67-68
Report the measures taken to develop and enhance the highest governance body's collective knowledge of economic, environmental Environmental Number of grievances about environmental impacts filed, addressed, and resolved through formal
43 and social topics. 6-9 EN-34 grievance mechanisms. 56-57
Grievance Mechanisms

□：Indicators related to non-environmental categories

For further information on EN-Web, see the Honda Worldwide website’s environmental section.
http://world.honda.com/environment/
This index contains tentative translations used by Honda.

C5 ENVIRONMENTAL ANNUAL REPORT 2013 C6

 Design concept
The clear blue sky in the background symbolizes Honda’s global
environmental slogan, "Blue Skies for Our Children," while the
sunflower, a prolific producer of seeds, represents Honda’s ambition to
build a rich and beautiful world and to pass that world on to the next
generation. The paper-filing motif used for the cover title and on key
pages throughout the report symbolizes Honda’s orderly, hierarchical
approach to environmental stewardship.
This visual illustrates Honda’s hope and dream to realize "a
sustainable society where people can enjoy life," a society where
future generations can live prosperously and in equilibrium with a
vibrant natural environment.

● Domain coordinators
Sales and services Head Office •••••••••••••••••••••••••••••••••••••••••••• Takao Aoki
Automobiles••••••••••••••••••••••••••••••••••••••• Shigeaki Kato Honda R&D Co., Ltd.
Yasumasa Shimizu Automobile R&D Center (Wako)/
Motorcycles•••••••••••••••••••••••••••••••••••••• Masaharu Iuchi Fundamental Technology Research Center/
Power Products••••••••••••••••••••••••••••••Kazuhiro Yokoyama Aircraft Engine R&D Center•••••••••••••••••••• Shinya Inamura
Service and Parts•••••••••••••••••••••••••••••••••••• Wataru Karo Motorcycle R&D Center/Power Products R&D Center
Environment & Recycle Promotion Office•••••••••• Tomokazu Abe •••••••••••••••••••••••••••••••••••••••••••••••Fumihiko Nakamura
Automobile R&D Center (Tochigi)•••••••••••••• Shinya Ogawa
Purchasing •••••••••••••••••••••••••••••••••••• Yukitaka Okanoya Takasu Proving Ground•••••••••••••••••••••••••••••• Toru Sasaki
Honda Engineering Co., Ltd.••••••••••••••••• Masuhiro Sakurai
Environmental Administrators in Production and Office Operations
Saitama Factory •••••••••••••••••••••••••••••• Chihiro Morimoto Transportation
Tochigi Factory •••••••••••••••••••••••••••••••••• Koichi Aonami Products and component part sets ••••••••••• Masakatsu Sato
Hamamatsu Factory •••••••••••••••••••••••••••••••••••• Kozo Iida
Suzuka Factory ••••••••••••••••••••••••••••••••••••••••• Ken Ikeda Administration
Kumamoto Factory ••••••••••••••••••••••••••••• Takayoshi Fukai Human Resources •••••••••••••••••••••••••••••• Manabu Ozawa
Production Planning Division •••••••••••••••••• Koji Kawanaka Corporate Communications•••••••••••••••••••••• Masaya Nagai
Quality Innovation Center Tochigi •••••••••••••••• Yosito Hora Intellectual Property••••••••••••••••••••••••••• Hirokazu Bessyo
Green Factory Promotion Center•••••••••••••••••• Yuji Mukano
　　 ・Current as of June 1, 2013.

● Environmental Annual Report production staff ● About the Honda global environmental slogan and symbol
Honda Motor Co., Ltd. O u r go a l , a s e x p re s s e d i n t h e Ho n d a
Tatsuhiko Abe, Yuichi Arima, Kaoru Iguchi, Emiko Environmental and Safety Vision, is to
Iwabuchi, Nobuhiro Utada, Tomohiro Okada, Toyohiko leave the joy and freedom of mobility for
future generations (for our children). Our
Kagayama, Ryuji Shikano, Shinji Kameda, Tetsu Kawasaki,
environmental slogan and symbol embody
Toshimitsu Gomibuchi, Masakatsu Sato, Jun Doi, Keiko this aspiration as we strive to create a
Togawa, Junko Nakanishi, Shuhei Nakano, Makoto Naniwa, sustainable society where people can enjoy
Sayaka Matsuoka, Takehiko Matsufuji, Mayumi Yamamoto, life (blue skies).
Kyoko Yokoyama
● Please direct enquiries to:
Honda R&D Co., Ltd.
Environment & Safety Planning Office
Tsutomu Inoue, Toru Kimura, Hiroyuki Sekimata, Harumi
Tashiro, Shosaku Chiba, Takashi Murayama, Shigeru Tel: +81-(0)3-5412-1155
Yamano, Tetsu Wada Fax: +81-(0)3-5412-1154

Honda Engineering Co., Ltd. You can read this report, the latest news and updates on the
Yuichi Tsuchimoto, Takenori Narita Honda Worldwide website.
http://world.honda.com/environment/
Honda Access Corporation You can also download a PDF file of this report.
Yasunori Goto, Norio Takahashi http://world.honda.com/environment/report/download/
Honda Motorcycle Japan Co., Ltd.
Yuji Suzuki
Publisher
Production
Environment & Safety Planning Office
mode2 COMPASS
Manager
Printing Michio Shinohara
KYUEISHA CO., LTD
Editors
Hisashi Kato, Jun Masuda, Yukihiko Kakutani,
Honda Motor Co., Ltd.
Nami Hirokawa, Satoru Kikunaga, Asami Umeda, 2-1-1 Minami Aoyama, Minato-ku
Takatsugu Ukai, Chiharu Shiraki, Shunsuke Kawasaki
Tokyo 107-8556, Japan
M2 K B 40 0 01307-0 0

ENVIRONMENTAL ANNUAL REPORT 2013 C7

 Design concept
The clear blue sky in the background symbolizes Honda’s global
environmental slogan, "Blue Skies for Our Children," while the
sunflower, a prolific producer of seeds, represents Honda’s ambition to
build a rich and beautiful world and to pass that world on to the next
generation. The paper-filing motif used for the cover title and on key
pages throughout the report symbolizes Honda’s orderly, hierarchical
approach to environmental stewardship.
This visual illustrates Honda’s hope and dream to realize "a
sustainable society where people can enjoy life," a society where
future generations can live prosperously and in equilibrium with a
vibrant natural environment.

● Domain coordinators
Sales and services Head Office •••••••••••••••••••••••••••••••••••••••••••• Takao Aoki
Automobiles••••••••••••••••••••••••••••••••••••••• Shigeaki Kato Honda R&D Co., Ltd.
Yasumasa Shimizu Automobile R&D Center (Wako)/
Motorcycles•••••••••••••••••••••••••••••••••••••• Masaharu Iuchi Fundamental Technology Research Center/
Power Products••••••••••••••••••••••••••••••Kazuhiro Yokoyama Aircraft Engine R&D Center•••••••••••••••••••• Shinya Inamura
Service and Parts•••••••••••••••••••••••••••••••••••• Wataru Karo Motorcycle R&D Center/Power Products R&D Center
Environment & Recycle Promotion Office•••••••••• Tomokazu Abe •••••••••••••••••••••••••••••••••••••••••••••••Fumihiko Nakamura
Automobile R&D Center (Tochigi)•••••••••••••• Shinya Ogawa
Purchasing •••••••••••••••••••••••••••••••••••• Yukitaka Okanoya Takasu Proving Ground•••••••••••••••••••••••••••••• Toru Sasaki
Honda Engineering Co., Ltd.••••••••••••••••• Masuhiro Sakurai
Environmental Administrators in Production and Office Operations
Saitama Factory •••••••••••••••••••••••••••••• Chihiro Morimoto Transportation
Tochigi Factory •••••••••••••••••••••••••••••••••• Koichi Aonami Products and component part sets ••••••••••• Masakatsu Sato
Hamamatsu Factory •••••••••••••••••••••••••••••••••••• Kozo Iida
Suzuka Factory ••••••••••••••••••••••••••••••••••••••••• Ken Ikeda Administration
Kumamoto Factory ••••••••••••••••••••••••••••• Takayoshi Fukai Human Resources •••••••••••••••••••••••••••••• Manabu Ozawa
Production Planning Division •••••••••••••••••• Koji Kawanaka Corporate Communications•••••••••••••••••••••• Masaya Nagai
Quality Innovation Center Tochigi •••••••••••••••• Yosito Hora Intellectual Property••••••••••••••••••••••••••• Hirokazu Bessyo
Green Factory Promotion Center•••••••••••••••••• Yuji Mukano
　　 ・Current as of June 1, 2013.

● Environmental Annual Report production staff ● About the Honda global environmental slogan and symbol
Honda Motor Co., Ltd. O u r go a l , a s e x p re s s e d i n t h e Ho n d a
Tatsuhiko Abe, Yuichi Arima, Kaoru Iguchi, Emiko Environmental and Safety Vision, is to
Iwabuchi, Nobuhiro Utada, Tomohiro Okada, Toyohiko leave the joy and freedom of mobility for
future generations (for our children). Our
Kagayama, Ryuji Shikano, Shinji Kameda, Tetsu Kawasaki,
environmental slogan and symbol embody
Toshimitsu Gomibuchi, Masakatsu Sato, Jun Doi, Keiko this aspiration as we strive to create a
Togawa, Junko Nakanishi, Shuhei Nakano, Makoto Naniwa, sustainable society where people can enjoy
Sayaka Matsuoka, Takehiko Matsufuji, Mayumi Yamamoto, life (blue skies).
Kyoko Yokoyama
● Please direct enquiries to:
Honda R&D Co., Ltd.
Environment & Safety Planning Office
Tsutomu Inoue, Toru Kimura, Hiroyuki Sekimata, Harumi
Tashiro, Shosaku Chiba, Takashi Murayama, Shigeru Tel: +81-(0)3-5412-1155
Yamano, Tetsu Wada Fax: +81-(0)3-5412-1154

Honda Engineering Co., Ltd. You can read this report, the latest news and updates on the
Yuichi Tsuchimoto, Takenori Narita Honda Worldwide website.
http://world.honda.com/environment/
Honda Access Corporation You can also download a PDF file of this report.
Yasunori Goto, Norio Takahashi http://world.honda.com/environment/report/download/
Honda Motorcycle Japan Co., Ltd.
Yuji Suzuki
Publisher
Production
Environment & Safety Planning Office
mode2 COMPASS
Manager
Printing Michio Shinohara
KYUEISHA CO., LTD
Editors
Hisashi Kato, Jun Masuda, Yukihiko Kakutani,
Honda Motor Co., Ltd.
Nami Hirokawa, Satoru Kikunaga, Asami Umeda, 2-1-1 Minami Aoyama, Minato-ku
Takatsugu Ukai, Chiharu Shiraki, Shunsuke Kawasaki
Tokyo 107-8556, Japan
M2 K B 40 0 01307-0 0

ENVIRONMENTAL ANNUAL REPORT 2013 C7