Pecunio White Paper PDF
Pecunio White Paper PDF
Pecunio White Paper PDF
1
DISCLAIMER 3
EXECUTIVE SUMMARY 5
VISION 6
COMPARISON 7
COMPETITIVE ANALYSIS 9
TECHNOLOGY 23
ROADMAP 24
BUSINESS CASE 29
2
DISCLAIMER
THE INFORMATION CONTAINED HEREIN MAY FROM TIME TO TIME BE TRANSLATED INTO OTHER
LANGUAGES OR USED IN THE COURSE OF WRITTEN OR VERBAL COMMUNICATIONS WITH EXISTING
AND PROSPECTIVE CUSTOMERS, PARTNERS, ETC. IN THE COURSE OF SUCH TRANSLATION OR
COMMUNICATION SOME OF THE INFORMATION CONTAINED HEREIN MAY BE LOST, CORRUPTED,
OR MISREPRESENTED. THE ACCURACY OF SUCH ALTERNATIVE COMMUNICATIONS CANNOT BE
GUARANTEED.
PECUNIO RESERVES THE RIGHT TO CHANGE THE TERMS AND CONDITIONS SET FORTH IN THIS
WHITEPAPER, ITS APPENDICES AND THE GENERAL TERMS AND CONDITIONS AS PUBLISHED ON THE
WEBSITE AT ANY TIME WITHOUT PRIOR NOTICE.
3
NO PERSON IS BOUND TO ENTER INTO ANY CONTRACT OR BINDING LEGAL COMMITMENT IN RELATION
TO THE SALE AND PURCHASE OF PECUNIO TOKENS AND NO CRYPTOCURRENCY OR OTHER FORM OF
PAYMENT IS TO BE ACCEPTED FOR PECUNIO PRODUCTS AND SERVICES BASED ON THIS WHITEPAPER.
IMPORTANT
YOU ARE NOT ELIGIBLE AND YOU ARE NOT TO PURCHASE ANY PECUNIO TOKENS IF YOU ARE A CITIZEN
OR RESIDENT (TAX OR OTHERWISE) OF AUSTRIA, OR OTHER AUSTRIAN PERSON. “AUSTRIAN PERSON”
IS GENERALLY DEFINED AS A NATURAL PERSON, RESIDING IN AUSTRIA OR ANY ENTITY ORGANIZED OR
INCORPORATED UNDER THE LAWS OF AUSTRIA.
YOU ARE NOT ELIGIBLE AND YOU ARE NOT TO PURCHASE ANY PECUNIO TOKENS IF YOU ARE A CITIZEN
OR RESIDENT (TAX OR OTHERWISE) OF THE PEOPLE’S REPUBLIC OF CHINA (“PRC”), OR OTHER PRC
PERSON. “PRC PERSON” IS GENERALLY DEFINED AS A NATURAL PERSON, RESIDING IN THE PEOPLE’S
REPUBLIC OF CHINA (“PRC”) OR ANY ENTITY ORGANIZED OR INCORPORATED UNDER THE LAWS OF
THE PEOPLE’S REPUBLIC OF CHINA.
IF YOU ARE IN ANY DOUBT AS TO THE ACTION YOU SHOULD TAKE AND THE CONSEQUENCES IT WILL
INVOLVE, PLEASE CONSIDER CONSULTING YOUR LEGAL, FINANCIAL, TAX OR OTHER PROFESSIONAL
ADVISOR(S).
4
EXECUTIVE SUMMARY
Pecunio is a decentralized investment platform that focuses on blue-chip blockchain assets with unique value
proposition and high performance potential.
Our products and services cover the whole lifecycle of blockchain innovation: From angel & venture capital
investments (AC & VC) and initial coin offerings (ICO), to cryptocurrencies and asset-backed tokens.
TOKENIZED FUNDS
Our tokenized funds invest into the most valuable cryptocurrencies, ICOs and AC & VCs. Investing into ICOs
and tokenized AC & VC leverages the performance of our funds compared to regular crypto investments by
far. Our fund management avails of profound experience from the traditional- , as well as from the hedge
fund industry.
A CRYPTOCURRENCY CARD
Our crypto debit card allows coin and token spending in fiat currencies around the world. The prepaid debit
card spares local exchange fees and makes digital currency spending a whole lot easier. Pecunio enables
cryptocurrency spending with instant liquidity.
5
VISION
The idea of blockchain has opened a whole new chapter of value transfer. Which currencies will stay in
place and proof themselves successful, at which price and on base of which business model or technology
is yet unclear. What we do know for certain is that cryptocurrencies and crypto assets are definitely a part
of the future.
They have revolutionized payments, transactions and many other markets and will soon become
established as the new standard.
Pecunio’s mission is to open the cryptocurrency market to everyone with a variety of interesting products
and services. As a trustworthy company, we encourage blockchain adoption and offer a safe and easy way
to take part in the future of financial markets.
We personally believe in the philosophical mission of Satoshi Nakamoto and created a safe and transparent
investment solution with easy access for everyone.
Since the introduction of blockchain technology, there has been a high demand for crypto assets
on the markets with likeliness of further increase. Fintech is a completely new sector in finance
without any institutions yet and financial service providers have not been able to meet rising
demands for Bitcoin and/or blockchain investment solutions. Finance & Investments are still
heavily underrepresented as a category, due to a lack of innovation and decentralization. It is just
as of recent, that CBOE and CME group launched Bitcoin futures markets.
The dawn of a new investment era began starting with the incredibly successful Ethereum ICO in
July 2014. Imagine having invested an amount of two thousand dollars in ETH at that time. Right
now in 2017, in less than three years, those two thousand dollars would have achieved an amount
worth more than 1 million US $ by now. The same applies for blockchain solution “Stratis”:
Only 12 month after its ICO, tokenholders have multiplied their initial investment by factor 600.
16 Bn US$
75.900 BN US$
12.400 BN US$
4.300 BN US$
770 BN US$
7
Nevertheless, there are a load of obstacles to be challenged before adapting cryptocurrency usage
on a broad scale. It is hard for non-tech-savvy users to easily enter the crypto markets. There are
no institutional guidelines or trustworthy partners to rely on. And of course as the cryptocurrency
market is a very young and new sector in finance, it comes with rather high volatility.
8
COMPARISON
Our platform is a one-stop-shop and solves the problem of crypto spending with one simple
dashboard. It allows converting from and to cryptocurrencies as well as investing into
valuable assets like the commodity-backed gold token or PECUNIO‘s blue-chip crypto fund (PCC)
Besides that, Pecunio is the only blockchain investment platform with a free exchange and a
cryptocurrency card. Another strong pillar of Pecunio´s unique position in the market: Our users gain
customer lifetime value as we are not a product centric seller or exchange, but a care taker with
active management and active customer support.
Blackmoon
MARKET PLAYERS PECUNIO
crypto
Enigma Grayscale TenX Monaco Xapo
9
HOW PECUNIO WORKS
SIGN UP
The user signs up to create an account on PECUNIO’s platform by providing an email address, a
user name and a password. Upon confirmation via email, a personal wallet is created and he is
automatically directed to the user dashboard where he finds an overview of his personal account and
holdings.
After successfully transferring cryptocurrencies into his account, it is now the user’s choice whether
to spend it via the crypto card, exchange it or invest it into PECUNIO’s products.
Every platform user has the opportunity to purchase into different types of products: The asset-
backed token (PGC), various fund tokens (PCC, PICO, PAV), as well as the PECUNIO utility token
(PCO). All platform related products and services can only be accessed with the PCO.
10 10
WHY BLOCKCHAIN WHY FUND MANAGEMENT
WHY BLOCKCHAIN
The Blockchain is a foundational technology like the Internet itself—a big system enabling
applications to be built on it and value to be stored and transferred safely via a transparent public
ledger. The idea of a decentralized, global payment network with low cost and settlement time has
profound implications across the world-wide financial system.
Abstracting away from solely the financial sector, the transparency and integrity of data on the
Blockchain may transform broad industries and industry standards in areas like record keeping,
logistics, law, identity management, securities settlement, application development and many
more. Furthermore corporate formation & governance, asset representation, contract & agreement
structuring, and the traditional thought processes associated with; each are rapidly being challenged,
questioned, re-thought, re-approached, and re-structured because of the spark ignited by the concept
of the blockchain. We now find ourselves at the forefront of a huge wave of innovation. Approximately
80% of banks are developing their own blockchain technology today. This is one of the main reasons
the world’s biggest firms are now investing into this promising technology and/or adopting it as well.
The real value of the blockchain is that it renders intermediaries completely obsolete. Middlemen
acting as third party establishing “trust” between unknown parties are no longer inevitable. The
blockchain basically replaces these middlemen.
13 11
Financial Services (Banks, Clearing houses, Money Transfer)
Banks are essentially secure storehouses and transfer hubs for money. Blockchain’s secure,
decentralized, and tamper-proof ledger addresses this function—at a fraction of the cost. A
company called “Thought Machine” has already created a “blockchain bank.” Clearing houses
and stockbrokers are also in the firing line for the same reason. Companies like Western Union
and MoneyGram have always dominated money transfer services. But blockchain start-ups
are trying to create a competitive scenario by offering faster, cheaper and versatile forms of
money transfer.
Real Estate
When most people think of buying and selling property, they think of copious amounts of
paperwork, long, administrative processes, and high agent fees. Using blockchain, anyone can
manage, track, and transfer land titles and property deeds—no need for intermediaries. A
company called Ubiquity is providing this service already.
Music Streaming
Music streaming is great—well, maybe not for the musicians. It’s estimated
that artists lose up to 86% of the proceeds of their music because of illegal
downloading. The blockchain makes it possible for artists to earn royalties on their
music without going through a record label.
Grammy Award Winner Imogen Heap has created a blockchain-based
streaming platform called MYCELIA that is, besides others, facilitating this issue.
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WHY FUND MANAGEMENT
Despite Bitcoin’s impressive annualized returns since its inception in 2009, the reality is that
blockchain technology is still in its infancy and no one knows whether it will become globally accepted.
This uncertainty surrounding blockchain and Bitcoin’s future is reflected in the price volatility of
cryptocurrencies. When it comes to investing in cryptocurrencies and ICOs, there are a few risks
investors need to be aware of and mitigate:
Regulatory Risk
Probably the biggest risk to the future success of Bitcoin, as both a currency and as an investment
class, is regulatory risk. If China, for example, decides to ban its citizens from holding Bitcoin, the
price of the digital currency would crash. China is by far the largest market for Bitcoin trading, with
over 90 percent of trading occurring in the People’s Republic. Hence, any negative regulatory changes
would have a direct impact on the world’s Bitcoin investments.
The same goes for leading Bitcoin start-up hubs like the U.S. and the U.K. Should any large economy
ban Bitcoin, the price will collapse and struggle to recover.
ICO Scams
Many ICOs/token launches lack legitimacy for one of the following reasons:
1. Some ICOs are outright scams. Their founders simply cash in on the absurd amount of
“dumb money” that people throw into token launches. (The “investors” can often be people
who missed the boat on Bitcoin and/or Ether, who truly don’t understand the differences in
between the various cryptocurrencies, particularly when it comes to value.)
2. Other ICOs are illegitimate because they are essentially a solution without a problem —
not everything needs a decentralized application with its own currency. Because of these
risks, a significant set of due diligence questionnaire has to be implied before buying into a
potential ICO.
It is asked too much, for an average individual with a day job to occupy oneself with all the details
of a rapidly changing market. In order to react to these dynamic systems it needs experts and due
diligence; both are pillars of our performance policy, which is the reason why we preferred active
management of our funds in order to adapt to fluctuated markets. Additionally portfolio diversification
mitigates market volatility, fraud and operational risks while as being a hedge fund renders us
profitable even during falling markets.
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OUR PRODUCTS AND SERVICES
Pecunio and its partners will store physical gold with the intent, that its gold reserves constantly
meet or exceed the amount of PGC in circulation. We do not deliver a promise; we deliver gold via a
cryptocurrency.
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Pecunio’s Gold Coin is “Gold-2-Go” and will be redeemable in following branches for now:
EUROPE
Stadt Staat Website
Vienna Austria goldvorsorge.at
Salzburg Austria goldvorsorge.at
Graz Austria goldvorsorge.at
Frankfurt Germany silbervorsorge.de
Budapest Hungary aranykereskedes.hu
Tallinn Estonia gvs.ee
- Spain orofino.es
- France orfin.fr
NORTH AMERICA
Stadt Staat Website
Boston USA goldvorsorge.at
New York USA goldvorsorge.at
Delaware USA goldvorsorge.at
Toronto Canada goldvorsorge.at
ASIA
Stadt Staat Website
Dubai United Arab Emirates goldvorsorge.at
Singapore Singapore goldvorsorge.at
Hong Kong China goldvorsorge.at
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OUR PRODUCTS AND SERVICES
FREE EXCHANGE
We accept and exchange all major cryptocurrencies, whereas we do not charge any fees on behalf of
exchanging currencies on our platform. The Exchange will be directly connected to the user wallets
and therefore only charges fees (incl. regular network fee) when cryptocurrencies are removed from
the platform. Full functionality of the exchange will be implemented after the ICO.
CRYPTOCURRENCY CARD
Pecunio’s cryptocurrency card is a prepaid multi-asset debit card, enabling coin and token spending
in all fiat currencies around the world without exchange fees. The user will be able to manage assets
via the platform, charging the card with Bitcoin, Ethereum, Litecoin, Monero, Dash, Pecunio and many
other cryptocurrencies.
The debit cards come with free choice of name on card and will be valid for 36 months. No matter
where in the world you live, you can be a Pecunio cryptocurrency card holder and easily manage your
assets via our user-friendly dashboard.
PLATFORM TOKENS
All of our tokens are ERC-20 standard and based on Ethereum; a global, secure decentralized
verification network, that enables tokenizing our blockchain funds. The PCO tokens are utility tokens
that act as a purchasing voucher for our products.
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TOKENIZED FUNDS
Our fund management avails of profound experience from the traditional- , as well as from the hedge
fund industry. Yielding a good return is our aim as we work on making sizeable commissions and
crypto earnings going forward. By choosing a tokenized investment vehicle, we bring liquidity to the
angel- and venture capital market, which is otherwise a highly illiquid environment. Token holders
can sell and exchange at any given time, making that alone the most significant innovation in AC &
VC markets over recent decades.
Investors will benefit from managerial expertise, broad diversification, careful pre-selection and
reallocation of included coins and tokens and ongoing risk management.
PCC
Consisting of a set of the 30 most valuable
cryptocurrencies at time
PICO
A tokenized fund investing in the most
promising ICOs
PAV
A tokenized fund investing in the most
promising FinTech start-ups
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FUND DETAILS
https://www.iconomi.net/dashboard/#/daa/PCC
A simple comparison:
Ø BTC price (Bitfinex) October 4th 2017: $ 4309.60 US,
January 10th 2018: $ 14435.00 US = 334.99% increase
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3. PECUNIO Angel & Venture Fund (PAV)
In addition to the broader market offerings, PECUNIO will launch a
fund, dedicated to angel & venture investments in the blockchain
space. This dedicated fund aims at exceptionally high performance –
targeting a multiplication of capital. PECUNIO’s expert team, supported
by selected external industry advisors, will actively manage PAV. Our
experts will continually scout for early investment opportunities in the
blockchain start-up scene.
Through this handpicked fund offering, everyone can be an angel &
venture capital investor, without any entry or capital requirements. In
order to avoid capital dilution and oversubscription, the fund offering
will be exclusive by invitation only. PECUNIO ICO investors will be
invited to join the PECUNIO Angel & Venture Fund.
Risk Management
Investing into ICOs and tokenized AC & VC leverages the performance of our funds compared to
regular cryptocurrency investments by far. Typically, higher return means higher risk (of loss).
We approach to lower the overall risk by carefully diversifying our fund’s assets, maintaining high
performance attributes. Selected due diligence parameters and a planned set of steps according to
our risk analysis are the frameworks for our success in risk management. Nevertheless, it has to be
stated, that a total loss of capital is not inevitable.
(For those interested in a deeper understanding of asset risk management, we recommend reading
Quantitative Risk Management: Concepts, Techniques and Tools by Alexander J. McNeil, Rüdiger Frey
and Paul Embrechts, published by Princeton University Press in 2015; revised 2nd edition, 1st edition
2005)
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ICO INCUBATOR, A BLOCKCHAIN ANGELIST
Selected start ups will receive management support, legal advice and financial aid to help spread
(spreading) their wings as they get ready for /to take off. It is our business venture to spot, target and
support potential top performers in this hyper-dynamic market. We help in developing their business
ideas/ proposition and product portfolio. We support our clients using our analytical and social media
marketing tools, and also by establishing communities and connecting with the press and the media.
Delicately our clients are guided through crucial steps to circumvent unnecessary future red tape
barriers which often impede on any positive achievement.
Our goal is to increase the success rate of highly potential ideas and future market leading
developments.
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TOKEN SALE PROCEDURE
To fund the project and the platform, we conduct a token sale. (ICO/ITO) The ticker symbol for our
company token will be PCO. Token sale proceeds as follows.
HARD FACTS
Bonus stages:
• February 1st – 21st 2018: 25% BONUS
• March 19th - April 19th 2018: 0% BONUS
Token Utility Function: PCOs are primarily a means of payment, „a digital coupon“, for all the
services PECUNIO provides, especially ICO Services and Platform related fees. No other means of
payment will be accepted. PCO allows buying of funds and native tokens on platform and acts as
value transfer.
No Expectation of Profits: Due to the utility nature of the PCO tokens , it does not provide
dividends, profit shares or voting rights to its holders. No guarantees or assurances are provided,
the PCO token shall not be considered an investment.
Acceptence of Tokens: PCO Tokens are accepted on the PECUNIO platform solely for the time
being. Since the tokens will be released after the Token Generation Event, secondary market
trading is possible. Token buyers have to be aware that due the utility nature of the token a rise in
value is possible however unlikely. Thus PCO tokens shall not be regarded as an investment.
30%
public token sale
15%
capital reserve for
angel investments,
incentives, salaries
20% 20%
financial backers, PCO founding
early supporters team
Allocation of tokens
• 20.000.000 of PCO created during the creation event will be allocated to PECUNIO founders
• 20.000.000 PCO will be allocated to financial backers and early stage supporters
• 10.000.000 of PCO created during the creation event will be allocated to the company
and utilized as a future employee and management token pool, to strengthen our ability to
attract & retail top talent and contractual bonusses; these tokens will be locked for 12
months and are subject to a leak-out clause
• 5.000.000 of PCO created during the creation event will be created for and granted to
advisors and bounty supporters; these tokens will be locked for 3 months and are subject
to a leak-out clause
Capital Reserve
• 15.000.000 of PCO will be credited to the reserve, but not issued. These PCO´s will
be available as an additional source of funding, but may never be issued, depending on
circumstances in the future.
TOKEN VALUE
PECUNIO’s PCO token is a utility token. It acts as a means of payment, a „digital coupon“, for all
the services PECUNIO provides, especially ICO Services and Platform related fees. PCO allows the
purchase of fund tokens and native tokens on platform. The tokens shall not be confused with
company shares, which they are not. They are digital goods, bearing no intrinsic value by themselves,
but the value of the assets, services and/or rights which can be purchased by these tokens.
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TECHNOLOGY
The asset tokens will be represented as smart contracts on the Ethereum blockchain. Coding and
customizing work will be done in Solidity, a high level programming language similar to JavaScript,
targeting the Ethereum Virtual Machine (EVM), which is the runtime environment for smart
contracts in Ethereum.
Exchange
The exchange works via a matching engine through asset proxies. The interface is therefore linked
to external exchanges and addresses via the asset proxy smart contract, which complies with
ERC-20 standards. This makes the exchange manipulation-safe and enables true transparency.
The software will be written in a hardware-friendly programming language to maintain speed for
fast transactions. As for now, for safety reasons, we decided to keep development in a closed
environment - with consideration of future decentralization.
Wallets
PECUNIO’s multi-wallets will accept multiple currencies and will be written in JavaScript, among
other Bitcore framework. Furthermore, there will be dedicated apps for iOS and Android which
assure the same functionality as the web interface. Mobile Apps will use cutting edge native
frameworks to provide a fast and natural user experience.
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ROADMAP
Here are some of our recent progressions towards full functionality of our
platform, contract development and roll out of our campaigns.
The future is bright and there is more to come, so please take a look on
how we aim to achieve what we state.
10/17
LAUNCH OF THE 10/17
PECUNIO INCEPTION OF THE
BACKEND PECUNIO
PCC FUND
11/17
PECUNIO PCC FUND
11/17
GAINED +110%
$ 1 MILLION
SINCE LAUNCH UNDER ACTIVE MANGEMENT
12/17
REBRANDING
& NEW WEBSITE
02/18
02/18
PRE-ICO
01.02.2018 - 22.02.2018
PECUNIO ICO
01.02.2018 - 22.02.2018
03/18
03/18 INCEPTION
INCEPTION OF PICO
OF PAV
03/18
LAUNCH OF
PECUNIO
GOLD TOKEN
05/18
LAUNCH OF
PECUNIO 12/18
CRYPTO CARD $ 500 MILLION
UNDER ACTIVE MANGEMENT
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OUR TEAM AND OUR VALUES
WE LOVE SUCCESS
We achieve results and celebrate when we do. We help people to be their best by providing
coaching and feedback. We make people feel valued and appreciated. We communicate open and
frequently.
PECUNIO team offers a unique combination of extensive business experience, software engineering
skills, international perspective and hands-on attitude. We blend deep technological skills with
artistic creativity and academic excellence with executive experience.
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REINHARD BERGER
CHIEF EXECUTIVE OFFICER /CHIEF FINANCIAL OFFICER
Reinhard is an original FinTech veteran. Reinhard’s career began as a business
architect for global consulting firm Accenture contracted to redefine the global
banking system for clients such as Credit Suisse, UBS and Invesco. He then
served as a principal for French tech giant Capgemini. In 2003, Reinhard co-
founded Alternative Invest Finance AG, an independent hedge fund operator,
where he managed alternative assets in excess of $250M. Reinhard received
a MSc in Computer Science, an M.A in law, as well as an MBA from Danube
University.
CHRISTIAN THURNER
CHIEF OPERATING OFFICER
With more than 35 years in business, Christian is a highly experienced business
organizer. As Head of Purchase, logistics and distribution for several VIVATIS
HOLDING (RAIFFEISEN GROUP) companies, he acted for a variety of private
banks and tax auditors. In 2015 he diversified into the field of “Consulting
& Advisory” and accompanied some of the big shots within financial market,
leading reputable companies to success.
DOMINIK BERGER
CHIEF MARKETING OFFICER
A young and passionate entrepreneur, founder and CEO of „myDigital-Marketing
Solutions“. Besides that he is a social media expert and strategist, coached by
Tai Lopez (top social influencer and investor), and Gary Vaynerchuck. Dominik
Berger knows how to effectively utilize social media and online marketing and is
accountable elevating companies to the next level.
OAMA RICHSON
CONTENT CREATION & MEDIA RESEARCH
Public relations and sciene-media communication are the strengths of this
young creative mind. With a scientific background from the University of
Vienna, his career led him to companies like Pfizer, ORF as well as Theater
an der Wien. He gathered experience as a team leader in PR-campaigns for
the St.Johns Ambulance and organized several events and concerts. A cool-
tempered professional who is able to handle a crisis with confidence.
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HEINZ LAUBERT
ANGEL INVESTOR
Serial entrepreneur in the service industry, with more than 15 years’
experience. Strong focus on leadership and organization. Staged several
high caliber events with 1000+ attendees. Dedicated leadership
personality.
MICHAEL NEUHOFER
CHIEF TECHNICAL OFFICER
Michael is our expert in developing and securing web applications.
Co-Founder and CTO of myDigital - Marketing Solutions.
With a bachelor‘s degree in software engineering and an ongoing study
in cyber security he is the man for developing secure web applications.
Revealing and cracking application weaknesses are his specialty.
MELANIE SCHAUER
SOCIAL MEDIA RESEARCH
Melanie focuses on social media research and communication.
She oversees our branding facilities and acts as quality assurance.
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REINHARD FLORIAN NIMO
WIDMEYER ENGLMAIER ZIMMERHACKL
SOFTWARE ENGINEERING IT, PROGRAMMER GRAPHIC ARTIST &
Reinhard‘s area of interest includes Florian is a dedicated white-hat hacker. PHOTOGRAPHER
software engineering, online campaigning, He secures systems and assets against
user board communication, solidity vulnerabilities and external intrusions.
(/smart contract coding). Florian has extensive experience in
penetration testing, including DDoS
attacks, SQL injection attacks, session
hijacking and man-in-the-middle attacks.
JAMES VINCE
SECURITY & DIGITAL MARKETING EXPERT
James started his academic career at Cambridge University (Network Security class of 2006). In 2008,
he graduated Suma Cum Laude from M.I.T. James is founder of the M.I.T Linux Society. He has over ten
years of experience in finance, including experience at some of the world‘s best known investment
banks. These include JPMorgan (New York, London), BNP Paribas (Paris), Societe Generale (Paris) and
XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX (Tokyo). James is one of the world‘s leading crypto researchers.
Whist at M.I.T., James cracked RSA 1024 in 30 minutes and offered several improvements on the algorithm.
James has held security clearance level 4 (top secret level) in the UK whilst working for DEFRA and level 3
(secret level) in the US working for The Census Bureau.
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THE BUSINESS CASE
Card fee:
• Fee: 4% of all assets under active management
Transaction fee:
• Fee 1% of all transactions: approx. $ 600.000 US p.a.
ADDITIONAL REVENUES
PECUNIO intends to add additional recurring revenue streams within the next 12-18 months,
including transaction and consultancy fees.
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COMMUNICATION AND PARTNERSHIPS
Partnerships
Additionally, we will partner with innovative FinTech companies around the globe to provide our
customers with the best digital investment.
We intend to be a leading digital investment platform and generate revenues with selected “best in
class” partners in other financial categories (VC, hedge funds, savings, credit & loans, insurance)
with an emphasis on blockchain empowered partners.
Strategic partnerships with investment funds, private banks and insurance companies will follow.
On top of that, we are proud to be chosen as one of the 12 DAA managers of Iconomi.
Live Events
We plan on hosting different live events in various venues with regard to our core markets. These
events include:
• Investor Days: Attracting potential investors at distinguished events with our products
and services will add new opportunities and new relationships to PECUNIO.
• Road shows: With the purpose of strengthening brand awareness and brand value we will
chose different locations with the goal of increasing PECUNIO’s reach in public.
• Live speeches: It is hard to compare what could be more convincing than, a good speech
backed by a great product. Public events are a great way to communicate to a broad
audience.
• Blockchain events: We will not miss out our chance to be represented at blockchain
meet-ups all over the world in order to educate on our solutions in the world of blockchain.
• Financial events: We are in finance. In order to attract customers and clients from
the old economy and open the gates to new possibilities it is of importance to connect,
collaborate and co-operate.
Global Marketing:
Multi Channel marketing campaigns to be organized, designed and implemented by a team of senior
professionals include
• ONLINE marketing
• DIRECT marketing
• SOCIAL marketing
• PR reach increase
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SCENARIOS
PECUNIO‘s innovative business model is profound and elaborate. It is impossible to evaluate
prospects and future financial results with absolute precision, which is why we offer three possible
scenarios to help understand different levers and possible out-comes for our project:
We have therefore taken a range of growth rates from 50% to 80% per year as our yardstick. For each of
our three scenarios, it is expected that the Blockchain economy grows by around 3% (Conservative), 5%
(Realistic) and 7% (Optimistic) – per month for the next 5 years.
This equates to around a 40% and 80% annual growth in total assets, fueling PCO fee inflows.
Below are the more detailed projections of revenue dynamics under the three different scenarios
over a 5-year period.
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Conservative Scenario
In the conservative scenario, we modestly grow our asset base and revenue streams. We will
operate in a highly competitive market space. However, we strengthen our position as the world’s
first fully decentralized investment platform by adding new fund features valued by the investment
community. In this scenario, we expect AuM to be around 135 Mio US $, by the end of 2018.
In the conservative scenario, we forecast only a modest increase of market and fund growth rates. The
total fee revenues for the 5-year period are expected to be around 510 Mio US $
Fund fees
Fund fees (m$) 2018 2019 2020 2021 2022
(m$)
# ICOs supported 4 10 15 25 35 89
avg ICO funding result 20.00 20.00 20.00 20.00 20.00 100.00
cut 5.00 5.00 5.00 5.00 5.00 25.00
total ICO revenue 20.00 50.00 75.00 125.00 175.00 445.00
total revenue
(fund & ICO fees) 24.28 57.27 86.63 142.45 199.43 510.07
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fund fee
revenue
(m$)
300m US $
199,43m US $
200m US $
142,45m US $
86,63m US $
100m US $ 57,27m US $
24,28m US $
We estimate the Cost of Goods Sold (the variable cost) at around 20% of revenues. The sales, general &
administrative cost will be around 2 Mio US $ plus 10% of revenues.
Net present value per PCO token 3.17 (@ 100.000.000 tokens fixed supply)
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Realistic Scenario
In the realistic scenario, we grow our asset base and revenue streams more dynamically.
We will operate in a competitive, but expanding market space. We strengthen our position as the world’s
first fully decentralized investment platform by adding new fund feature, growing the client base and
capitalizing on market gains. In this scenario, we expect AuM to be around 215 Mio US $, by the end of
2018.
In the realistic scenario, we forecast a progressive increase of market and fund growth rates. The total
fee revenues for the 5-year period are expected to be around 733 Mio US $.
Fund fees Fund fees Fund fees Fund fees Fund fees
(m$) (m$) (m$) (m$) (m$)
total revenue
(fund & ICO fees) 27.13 72.12 139.39 204.08 290.71 733.42
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fund fee
revenue
(m$)
400m US $
290,71m US $
300m US $
204,08m US $
200m US $
139,39m US $
100m US $ 72,12m US $
27,13m US $
We estimate the Cost of Goods Sold (the variable cost) at around 20% of revenues. The sales, general &
administrative cost will be around 2 Mio US $ plus 10% of revenues.
Net present value per PCO token 4.56 (@ 100.000.000 tokens fixed supply)
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OPTIMISTIC SCENARIO
In the optimistic scenario, we grow our asset base and revenue streams still more dynamically. We
will operate in a competitive, though more or less unrestricted growth market. The growth rates will
resemble the dot.com market of the late 1990ies. We strengthen our position as the world’s first and
leading fully decentralized investment platform by progressively growing the client base and capitalizing
on significant market gains. In this scenario, we expect AuM to be around 320 Mio US $, by the end of
2018.
In the optimistic scenario, we forecast a progressive increase of market and fund growth rates. The total
fee revenues for the 5-year period are expected to be around 1.046 Mio US $.
Fund fees Fund fees Fund fees Fund fees Fund fees
(m$) (m$) (m$) (m$) (m$)
total revenue
(fund & ICO fees) 40.94 93.59 179.75 294.62 437.47 1,046.36
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fund fee
revenue
(m$)
500m US $
437,47m US $
400m US $
294,62m US $
300m US $
179,75m US $
200m US $
93,59m US $
100m US $
40,94m US $
We estimate the Cost of Goods Sold (the variable cost) at around 20% of revenues. The sales, general &
administrative (SG&A) cost will be around 2 Mio US $ plus 10% of revenues.
Net present value per PCO token 6.50 (@ 100.000.000 tokens fixed supply)
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CONTACT
https://pecun.io
https://facebook.com/PecunioFund/
https://medium.com/pecunio
https://twitter.com/Pecun_io/
https://t.me/pecuniochat
SEND US AN E-MAIL
office@pecun.io
Pecunio Blockchain Technologies FZE
Umm Al Quwain License NO 4822
Dubai-United Arab Emirates
Office:
Business Center,
Al Shmookh Building, UAQ FTZ
Umm Al Quwain, United Arab Emirates
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