INTERDISCIPLINARY MANAGEMENT RESEARCH XV

JOSIP JURAJ STROSSMAYER FACULTY OF ECONOMICS IN OSIJEK Pforzheim University

UNIVERSITY OF OSIJEK
Opatija, May 16-18, 2019, Croatia

The  IMR 2019: 15th International Conference on Interdisciplinary Management Research aims to bring together academic
scientists, research scholars and practitioners to exchange and share their research results and (business) experiences on all aspects
of Management and related fields. It is an interdisciplinary platform for academic scholars and practitioners and educators to present
and discuss the most recent trends and concerns as well as practical challenges encountered and solutions adopted in the field of
Management as well as in the fields such as Economics, Financial Economics, Industrial Organization, Law & Economics etc.
The IMR 2019 particularly welcomes the Ph.D. students in order to provide them an opportunity to present and discuss their research
as well as to get a reaction of the work they are doing by fellow Ph.D. students, as well as academic scholars and practitioners. The
conference’s environment is friendly and relaxed and offers a chance for Ph.D. students to network with academics and practitioners
to develop their own professional relationships.
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AGENDA IMR 2019
PARTICIPANT REGISTRATION
Thursday: from 04:00 p.m.

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
Friday: from 8:30 a.m. - 11.30 a.m. and from 02:00 p.m. – 04.00 p.m.
Front Office Manager: Dina Liović, M.A., Phone: +385 99 411 8452
Conference moderator: Frano Ridjan

Thursday, 16th May 2019

17:00 GALIJA HALL Kristina Brščić, Ph.D., Tina Šugar, Ph.D. Student
Institute of Agriculture and Tourism Poreč
INTERREG MED MITOMED+
Models of Integrated Tourism in the MEDiterranean Plus
17:30 Aleksandar Erceg, Ph.D., Assistant Professor
Faculty of Economics in Osijek
INtense – INTernational Entrepreneurship Skills Europe
Intro to the project
18:15 Coffee Break with Cockta
20:30 LIBURNIJA HALL / TERRACE GROUND FLOOR
Networking time: Wine and Music. Pinkert wine selection and finger food by „Dobro“.
Music by Dominik Heštera.
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 Friday, 17th May 2019
10:00 NAVA HALL Željko Turkalj, Ph.D., Full Professor, President of Programme Commitee and Head of Doctoral Programme
„Management“, Boris Crnković, Ph.D., Full Professor, Dean, Faculty of Economics in Osijek, Josip Juraj
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

Strossmayer Univerity of Osijek, Academician Vlasta Piližota, F.C.A., Croatian Academy of Sciences and
Arts, Gabrijela Žalac, Ministry of Regional Development and EU Funds
Opening ceremony of the Interdisciplinary Management Research XV

10:15 NAVA HALL Zoran Jašić, Ph.D.

Croatia and the EU: Building Institutions
Introduction to the thematic discussion

10:30 NAVA HALL Branko Baričević, Ph.D.

Opatija, May 16-18, 2019, Croatia

Commission representation office in Croatia

Croatia and the EU 2019 – New Crossroad?
Keynote

10:45 NAVA HALL Panel Discussion

Gabrijela Žalac, Ministry of Regional Development and EU Funds; Biljana Borzan, European
Parliament; Luka Burilović, Ph.D. candidate, President of Croatian Chamber of Commerce; Boris Crnković,
Ph.D., Faculty of Economics in Osijek; Ljubo Jurčić, Ph.D., Croatian Society of Economists; Vesna Škare
Ožbolt; Ph.D.; Mladen Vedriš, Ph.D., Faculty of Law, University of Zagreb; Željko Lovrinčević, Ph.D., The
4 Institute of Economics Zagreb. Moderator: Eliana Čandrlić Glibota, HRT
11:30 Coffee Break with Cedevita

11:45 NAVA HALL Nataša Mikuš Žigman

State Secretary, Ministry of Economy, Entrepreneurship and Craft
Croatia and the EU: Preconditions for Stable Economic Development

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
Introduction to the thematic discussion

12:00 NAVA HALL Panel discussion

Jurica Pavičić, Ph.D., Dean, Faculty of Economics and Business, University of Zagreb; Alen Host, Ph.D.,
Dean, Faculty of Economics and Business, University of Rijeka;  Gordana Deranja, Croatian Employers
Association/Tehnomont d.d.; Dragan Kovačević, Ph.D., JANAF d.d.; Josip Budimir, M. Sc., Franck d.d.;
Ivan Miloloža, Ph.D., Vice Dean, Munja d.d./ Faculty of Dental Medicine and Health Osijek;  Krešimir
Bubalo, B. Sc. econ., Pevec d.d.;  Mato Škojo, Mlinar d.d., Jako Andabak, Sunce koncern d.d.,
Moderator: Marina Šunjerga, Večernji list

15:00 HALL: LIBURNIJA, GALIJA, LEUT A AND LEUT B

Parallel Sessions, PhD Workshop: Workshop for potential mentors of doctoral dissertations

17:00 LEUT B HALL Ph.D. Workshop – Doctoral Thesis Presentations

Željko Turkalj, Ph.D., Head of Doctoral Programme „Management“, Jerko Glavaš, Ph.D., Deputy Head of
Doctoral Programme „Management“, Slobodanka Stjepanović, M. Sc., Head of postgraduate study office,
Davorin Turkalj, Ph.D., Ivan Kelić, Ph.D., Andreja Rudančić, Ph.D.

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 18:00 LEUT B HALL Workshop for Potential Mentors of Doctoral Thesis: From Thesis Selection to Dissertation
Željko Turkalj, Ph.D., Head of Doctoral Programme „Management“, Jerko Glavaš, Ph.D., Deputy Head of
Doctoral Programme „Management“, Dražen Barković, Ph.D., professor emeritus, Boris Crnković, Ph.D.,
Dean, Faculty of Economics in Osijek
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

20.00 DINNER FOR ALL PARTICIPANTS (Networking)

Saturday, 18th May 2019

9:00 LIBURNIJA HALL Aleksandar Erceg, Ph.D., Assistant Professor
Faculty of Economics in Osijek
Opatija, May 16-18, 2019, Croatia

Project INtense Teaching Material

10:00 LIBURNIJA HALL Aleksandar Erceg, Ph.D., Assistant Professor

Faculty of Economics in Osijek
Competences during the INTENSE module

10:00 LEUT B HALL Ph.D. Workshop

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PARALLEL SESSIONS

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
Friday, 17th May 2019 15.00 – 18.00

GREEN SESSION, LIBURNIJA HALL

Session Chair: Ivana Barković Bojanić, Ph.D.
Technical Support: Dario Šebalj M.A. (+385 91 2244 147)
NOTE: Please submit a PowerPoint presentation 15 minutes before the start of the session
Anna Borucka APPLICATION OF JOINPOINT REGRESSION IN DEMAND GENERAL
FORECASTING ON THE EXAMPLE OF BAKERIES MANAGEMENT

Dino Bruža, Ivan Miloloža and Tibor Santo PRE-OPENING HOTEL MANAGEMENT - PHASES AND
PROCEDURES
Niko Komljenović and Nenad Rančić THE HIDDEN POTENTIAL OF LEISURE TIME: BENEFITS OF
SHORTER WORKING HOURS
Igor Pureta and Tanja Pureta THE PERCEPTION OF ENTREPRENEURIAL CLIMATE IN THE
REPUBLIC OF CROATIA
Ivana Šandrk Nukić and Katarina ECO INNOVATIONS AS PART OF THE CIRCULAR ECONOMY:
Marošević EVIDENCE FROM CROATIA
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 Vedrana Vukadinović and Marko Tadić CIVIL ENGINEERING COMPANIES IN OSIJEK-BARANJA COUNTY, GENERAL
THEIR BUSINESS OPERATIONS IN 2017 AND SIGNIFICANCE IN MANAGEMENT
THE REPUBLIC OF CROATIA
Davor Ćutić and Mate Pađen PROJECT MANAGEMENT IN GOVERNMENT ADMINISTRATION
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

Tvrtko Galić, Dražen Maleš and Marija THE ROLE OF SOCIAL NETWORKS IN THE MANAGEMENT OF
Šmit SPORTS NONPROFIT ORGANIZATIONS – CASE STUDY OF
FUTSAL CLUBS IN EASTERN CROATIA
Domagoj Biuk, Iva Buljubašić and INFLUENTIAL ASPECTS OF POLITICAL COMMUNICATION WITH
Gordana Lesinger EMPHASIS ON LOCAL ELECTIONS 2017
Andreja Švigir BEHAVIORAL ECONOMICS AND MAKING OF BUSINESS
DECISIONS
Opatija, May 16-18, 2019, Croatia

Željko Vojinović, Bojan Leković and Jerko RISK MANAGEMENT OF SOCIO-ECONOMIC SYSTEM AND
Glavaš INSURANCE AS A STABILITY INSTRUMENT
Bruno Mandić, Sofija Turjak and Tomislav EFFECTIVE ORGANIZATIONAL MANAGEMENT – A CASE STUDY
Kuna
Ante Orlović PERSONAL DIMENSION OF MANAGEMENT – PERCEPTION
OF OPERATIONAL POLICE EXECUTIVES OF THE IMPORTANCE
OF MANAGERS’ INDIVIDUAL TRAITS FOR THE SUCCESS OF
MANAGEMENT

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Ranko Markuš and Mirela Omerović EFFECTIVENESS OF ACTIVE EMPLOYMENT MEASURES IN GENERAL
SUPPORTING SELF-EMPLOYMENT IN FEDERATION OF BOSNIA MANAGEMENT
AND HERZEGOVINA
Domagoj Pavić, Pavao Gagro and Katarina MANAGEMENT SYSTEM OF THE NOTARY PUBLIC SERVICE

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
Balatinac
Damir Šebo, Mate Perišić and Goran THE IMPACT OF CHANGES IN TAX REGULATIONS ON THE
Andrijanić SALE OF PASSENGER CARS WITHIN THE CAR MARKET OF THE
REPUBLIC OF CROATIA
Tina Šugar, Kristina Brščić and Drago TOURIST SATISFACTION AS A TOOL IN DESTINATION
Ružić PLANNING – EMPIRICAL STUDY OF DESTINATION RABAC
Mario Vinković and Sanja Pešić HEALTH MANAGEMENT: CASE STUDY OF CLINICAL HOSPITALS
IN CROATIA
Mustafë Hasani, Bahtijar Berisha, Sakip MODERNIZATION OF TAX ADMINISTRATION AND TAX
Imeri and Hamit Mulaj REFORMS (CASE OF KOSOVO)
Jelena Legčević and Saša Išić MANAGEMENT IN THE FUNCTION OF DEFINING STRATEGIC
GOALS OF THE TAX ADMINISTRATION
Kristijan Šimičić, Dejan Balić and Dejan PREDICTION OF PASSING RATE OF AN UNKNOWN CANDIDATE
Liović IN LOCAL ELECTIONS BASED ON CAMPAIGN BUDGET AND
PRE-ELECTION SURVEYS
Dražen Barković, Biljana Tuševski RATIONAL DECISION VERSUS IRRATIONAL DECISION
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 Ivana Sataić, Tena Popović and Olja Ulični PROJECT MANAGEMENT CHALLENGES AND DIFFICULTIES AT OPERATIONS
Nikšić UNIVERSITY OF ZAGREB SCHOOL OF MEDICINE: CASE STUDY MANAGEMENT

Florina Simona Burta SUPPLY CHAIN STRATEGIES’ IMPACT ON PERFORMANCE, COST

AND FLEXIBILITY
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

Martina Briš Alić, Josip Topolovac and CAPACITY PLANNING BY USING A GEOGRAPHIC INFORMATION
Ante Baran SYSTEM
Mirela Kljajić-Dervić, Željko Matotek and IDENTIFICATION OF PROBLEMS WHICH LIMIT AN INCREASE OF
Selma Sumar EFFECTIVENESS OF MANUFACTURING COMPANIES
Karmen Prtenjača Mažer, Berislav Bolfek ALTERNATIVE SOURCES OF FINANCING OF COMPANIES FINANCE
and Anita Peša THROUGH PRIVATE EQUITY AND VENTURE CAPITAL FUNDS IN MANAGEMENT
CENTRAL AND EAST EUROPE
Opatija, May 16-18, 2019, Croatia

Wolfgang Gohout BESTELLPUNKTPOLITIK IN DER STOCHASTISCHEN

LAGERHALTUNG
Dubravka Pekanov Starčević, Ana Zrnić POSSIBILITIES OF APPLYING MARKOWITZ PORTFOLIO THEORY
and Tamara Jakšić ON THE CROATIAN CAPITAL MARKET
Milan Stanić, Josip Jukić and Tin Horvatin FINANCIAL AND COMPARATIVE BUSINESS ANALYSIS OF
WINERY ILOK
Nikolina Smajla, Mirko Pešić and Željko FINANCIAL KNOWLEDGE AND FINANCIAL BEHAVIOR OF
Martišković STUDENT POPULATION AT KARLOVAC UNIVERSITY OF APPLIED
SCIENCES
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Zsuzsa M. Császár, Károly Teperics, Tamás THE IMPACT OF THE SPENDING HABITS OF INTERNATIONAL FINANCE
Á. Wusching, Ferenc Győri, Levente Alpek, STUDENTS ON THE ECONOMY OF UNIVERSITY CITIES – CASE MANAGEMENT
Klára Czimre, Anna Sályi and Arnold Koltai STUDY: HUNGARY
Urban Bacher ZUR UNABHÄNGIGKEIT EINES AUFSICHTSRATSMITGLIEDS

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
– EINE ERSTE SITUATIONSANALYSE SAMT BILDUNG VON
FALLGRUPPEN
Katica Sekulić, Ivana Mikić and Mirjan CENTRAL PAYROLL SYSTEM AS AN INSTRUMENT FOR
Radman-Funarić EFFICIENT BUDGET MANAGEMENT

BLUE SESSION, GALIJA HALL

Session Chair: Aleksandar Erceg, Ph.D.
Technical Support: Ana Pap, Ph.D. (+385 91 2244 143)
NOTE: Please submit a presentation 15 minutes before the start of the session
Katarina Sokić, Đuro Horvat and Ivana HEXACO PERSONALITY TRAITS AS PREDICTORS OF IMPULSIVE MARKETING
Krakan BUYING BEHAVIOR IN MEN AND WOMEN MANAGEMENT

Ana Težak Damijanić, Marija Pičuljan and SOCIAL MEDIA IN ORGANIZING VACATION: TESTING THE
Zdravko Šergo CONCEPT OF PERCEIVED BENEFITS AND PERCEIVED COSTS
Akos Nagy, Krisztián Szűcs, Ildikó Kemény, OPINION LEADERSHIP, WEBSHOP EFFECTIVENESS – AN
Judit Simon and Péter Németh INTEGRATED MODEL TO PREDICT RECOMMENDATION AND
REPURCHASE
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 Željko Turkalj, Tihomir Vranešević and MODERN BRANDING: HOW BRANDS ADAPTED TO DIGITAL MARKETING
Tajana Marušić MARKETING AND SOCIAL MEDIA MANAGEMENT

Ivana Varičak, Tihana Cegur Radović and THE INFLUENCE OF ADVENT FAIR VISITORS' EXPERIENCE ON
Silvija Vitner Marković VISITOR CONSUMPTION
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

Ivan Lakoš, Emina Bačevina and Danijela MARKETING ORIENTATION OF THE STRATEGIC BUSINESS UNIT:
Slipčević THE MINISTRY OF SCIENCE AND EDUCATION, SECTOR FOR EU
PROGRAMMES AND PROJECTS
Eszter Jakopánecz, Viktória Gerdesics, CULTURAL CONSUMPTION PATTERNS AMONG LIFESTYLE
Petra Putzer, Beatrix Lányi, Valéria GROUPS IN HUNGARY
Pavluska and Mária Törőcsik
Mia Spajić, Kristina Kajinić and Ivana THE MARKETING ASPECTS AND IMPORTANCE OF EMPLOYER
Opatija, May 16-18, 2019, Croatia

Lacković BRANDING
Helena Štimac, Tomislav Vajda and Jelena LIFECYCLE OF SMARTPHONES: BRAND REPRESENTATION AND
Franjković THEIR MARKETING STRATEGY
Lidija Nujić INFLUENCER MARKETING: A GROWING TREND IN CROATIA
Iva Mihanović, Mario Dadić and Ante BRANDING EDUCATION
Bačić
Marija Ham IMPACT OF THE PERCEIVED KNOWLEDGE ON THE ATTITUDES
TOWARDS ORGANIC FOOD PRODUCTS

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Ivana Nobilo, Dejan Laninović and Davor HOW WOMEN BUY MARKETING
Bilman MANAGEMENT

Mathias Borch, Thomas Cleff and Nadine ANALYSE DER CUSTOMER JOURNEY UND DIE AUSGESTALTUNG
Walter DIGITALER TOUCHPOINTS – EINE EMPIRISCHE ANALYSE

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
ANHAND DES SPORTARTIKELHERSTELLERS ADIDAS
Petra Barišić, Arnela Nanić and Sanela UGC AND FGC AS THE NEW CHALLENGES FOR TOURIST
Vrkljan DESTINATION MANAGEMENT
Kenan Mahmutović, Vinko Samardžić and HOW TO PLAN AND MEASURE DIGITAL MARKETING ACTIVITIES
Marija Baban Bulat IN REAL ESTATE AGENCY? DEVELOPMENT OF NEW INTEGRAL
PLANNING FRAMEWORK
Maja Šimunić, Ljubica Pilepić Stifanich USER SATISFACTION WITH HOTEL SOFTWARE TOOLS: AN
and Marina Perišić Prodan EMPIRICAL RESEARCH
Žarko Stilin, Ivan Ružić and Jerko Žunić IMPACT OF POLITICAL MARKETING IN DIGITAL ENVIROMENT
ON GENDER (DOES POLITICAL MARKETING IN DIGITAL
ENVIRONMENT IMPACT MORE WOMEN OR MEN?)
Jose Vargas-Hernández, Elsa Patricia SCENARIOS FOR SMALL AND MEDIUM ENTERPRISES STRATEGY MAN-
Orozco-Quijano and Jorge Virchez (SMES) PROVISIONS IN THE NORTH AMERICAN FREE TRADE AGEMENT
AGREEMENT (NAFTA) RENEGOTIATION - A CRITICAL ANALYSIS
OF CHALLENGES AND OPPORTUNITIES
Andreja Rudančić, Dominik Paparić and STRATEGY AS AN INSTRUMENT OF SUSTAINABLE
Dražen Ćućić DEVELOPMENT OF THE CROATIAN ISLANDS 13
 Ante Mihanović THE IMPACT OF DEREGULATION AND LIBERALIZATION IN THE
STRATEGY MAN-
PHARMACEUTICAL MARKET IN CROATIA AND POTENTIAL AGEMENT
STRATEGIC DIRECTIONS OF DEVELOPMENT
Aleksandar Erceg, Julia Perić and Vice MOTIVATION AS A KEY FACTOR OF SUCCESSFUL MANAGERS - HUMAN
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

Gulam REVIEW OF TECHNIQUES RESOURCES

MANAGEMENT

Ljerka Sedlan Konig and Mia Hocenski EMPLOYERS’ VIEWS ON PARTNERSHIPS IN HIGHER EDUCATION INFORMATION
TECHNOLOGY
Ivana Fosić, Ana Trusić and Luka Abičić THE IMPACT OF MATRIX ORGANISATION ON EMPLOYEE MANAGEMENT
TURNOVER – GEOGRAPHIC
INFORMATION
Sanela Ravlić, Ivan Plašćak and Mladen THE POSSIBILITIES OF SPATIAL OVERVIEW OF THE RESULTS SYSTEM (GIS)
Jurišić FOR IMPLEMENTED PROJECTS WITHIN THE CROSS-BORDER
Opatija, May 16-18, 2019, Croatia

PROGRAMME BY USING GIS TECHNOLOGY

Mislav Šimunić, Tomislav Car and Vanja INCREASING DIRECT ONLINE SALES VOLUME IN THE HOTEL
Vitezić INDUSTRY: EXPANDED PARADIGM VARIABLES OF GOOGLE'S
PAGERANK ALGORITHM
Saša Mitrović, Stojanka Dukić and WEBSITE USABILITY EVALUATION MODEL: ECONOMICS
Branimir Dukić FACULTIES IN THE REPUBLIC OF CROATIA
Ivan Uroda and Tomislav Belić CREATING BUSINESS DATABASE FOR BUSINESS PROCESS
INTEGRATION IN SMALL AND MEDIUM ENTERPRISE

14
Antun Biloš EMERGING FOCUS ON FAKE NEWS ISSUES IN SCIENTIFIC INFORMATION
RESEARCH: A PRELIMINARY META-ANALYSIS APPROACH TECHNOLOGY
MANAGEMENT
– GEOGRAPHIC
INFORMATION

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
SYSTEM (GIS)

Sandra Mrvica Mađarac and Mateja DEMOGRAPHIC STRUCTURE OF UNEMPLOYED PERSONS IN

AND MONETARY ECONOMIC

MACROECONOMICS
MICROECONOMICS,
Glavota SLAVONIA
Danijela Rabar and Dajana Cvek MEASURING THE MACROECONOMIC PERFORMANCE OF THE
CROATIAN ECONOMY: AN EMPIRICAL EFFICIENCY ANALYSIS
APPROACH
Ivan Kristek and Daniel Tomić HOW TO ESTIMATE TECHNICAL EFFICIENCY?
Sofija Adžić NEW EXTERNAL TRADE EXCHANGE RATE OF THE REPUBLIC OF
SERBIA IN SUSTAINABLE DEVELOPMENT FUNCTION
Dražen Koški AN ASSESSMENT OF RESERVE ADEQUACY IN THE REPUBLIC
OF CROATIA

Mladen Vedriš EU LESSONS AFTER THE CRISIS AND... BEFORE THE RECESSION

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 YELLOW SESSION, LEUT A HALL
Session Chair: Zdravko Tolušić, Ph.D.
Technical Support: Jelena Franjković M.A. (+385 91 2244 062)
NOTE: Please submit a presentation 15 minutes before the start of the session
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

Matija Bartol, Zrinka Erent-Sunko and BASIC INCOME: HISTORICAL EVOLUTION AND PUBLIC
Ozren Pilipović CONTEMPORARY EXAMPLES ECONOMICS

Mladena Bedeković, Sanja Petrović and TAXATION OF INCOME FROM THE EMPLOYMENT AND
Danijela Vakanjac INFLUENCE OF TAXATION ON CONSUMPTION AND SAVINGS
Alina Ioana Calinovici, Oana-Ramona ENTREPRENEURIAL ACTIVITY IN THE EUROPEAN UNION
Lobonț, Florin Costea and Denisa MEMBER STATES: HOW IMPORTANT ARE PUBLIC POLICIES?
Abrudan
Opatija, May 16-18, 2019, Croatia

Lavinia Daniela Mihit, Nicoleta Claudia A SYSTEMATIC REVIEW OF PUBLIC SECTOR PERFORMANCE
Moldovan, Alexandru Bociu and LITERATURE: NEW PERSPECTIVES
Oana-Ramona Lobonț
Radmila Tatarin, Danijela Vinković and YOUTH UNEMPLOYMENT EFFECTS AND EXPERIENCE OF
Višnja Bartolović SELECTED EU COUNTRIES
Andreja Hašček, Damir Butković and CORPORATE GOVERNANCE REPORTING AND FINANCIAL
Zorislav Kalazić AND MARKET PERFORMANCE OF SAMPLED ISSUERS WHOSE
SHARES ARE ADMITTED TO TRADING ON ZAGREB STOCK
EXCHANGE
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Branislav Peleš, Darija Ivandić Vidović and REGIONAL CLUSTER DEVELOPMENT IN THE REPUBLIC OF URBAN, RURAL,
Krešimir Starčević CROATIA SHOWCASED BY THE ASSOCIATION OF BUSINESS AND REGIONAL
ECONOMICS
CLUSTER - CROATIAN INSULAR PRODUCT
Zrinka Starešinić, Mia Duška Franić and THE INFLUENCE OF THE WINE ENVELOPE ON THE

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
Neđeljko Knežević DEVELOPMENT OF WINERIES IN THE AREA OF ISTRIAN COUNTY
Ivana Deže and Ana Gavran BICYCLE ROUTES AS A POTENTIAL FOR TOURISM
DEVELOPMENT IN BARANJA
Abel David Toth and Marcell Farkas ECONOMIC INFLUENCE OH HIGHER EDUCATION INSTITUTIONS
IN A REGIONAL ECONOMY: THE EXAMPLE OF THE UNIVERSITY
OF PECS
Dejan Tubić, Rikard Bakan and Božidar AGRITOURISM IN CROATIA: AN OVERVIEW OF CURRENT
Jaković RESEARCH
Željko Turkalj, Dubravka Mahaček and PREVENTION AND DETECTION OF FRAUD IN COMPANIES ACCOUNTING
Ivan Klešić OWNED BY LOCAL AND REGIONAL SELF-GOVERNMENT UNITS
Ivana Dražić Lutilsky, Dina Liović and COMPARATIVE ANALYSIS OF THROUGHPUT ACCOUNTING AND
Matej Marković ACTIVITY-BASED COSTING
Markus Haefele and Sarah Katharina GRUNDSÄTZE ORDNUNGSGEMÄSSER BUCHFÜHRUNG BEI
Stiegeler EINSATZ VON INFORMATIONSTECHNOLOGIE, INSBESONDERE
CLOUD-COMPUTING

17
 Dubravka Mahaček, Ivo Mijoč and POSSIBILITIES OF BUDGET OUTTURN AT THE LEVEL OF ACCOUNTING
Dubravka Pekanov Starčević REGIONAL SELF-GOVERNMENT UNITS
Zoran Bubaš THE AGROKOR GROUP’S ROLL-UP FINANCING: BUSINESS AS
USUAL OR A DEVIATION FROM COMMON PRACTICE
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

RED SESSION, LEUT B HALL

Session Chair: Sofija Adžić, Ph.D.
Technical Support: Ivana Unukić M.A. (+385 91 1544 422)
NOTE: Please submit a presentation 15 minutes before the start of the session
Željka Kadlec and Josip Hetrih IMPORTANCE OF AN INVESTMENT ATTRACTION PLAN AND ECONOMIC
COMMUNICATION STRATEGY FOR THE ENTREPRENEURIAL DEVELOPMENT,
TECHNOLOGICAL
Opatija, May 16-18, 2019, Croatia

ZONES OF SMALL CITIES CHANGE, AND

Martina Harc, Ivana Bestvina Bukvić and ENTREPRENEURIAL AND INNOVATIVE POTENTIAL OF THE GROWTH
Josipa Mijoč CREATIVE INDUSTRY
Marcel Pîrvu, Mihaela Rovinaru and ROMANIA`S ENERGY POLICY: CHANGES IN THE APPROACH OF
Flavius Rovinaru THE NEW RENEWABLE ENERGY STRATEGY FOR 2030
Boris Crnković, Juraj Rašić and Ivana CORPORATE SOCIAL RESPONSIBILITY – THEORETICAL
Unukić ASSUMPTIONS AND THE CONSUMER EXPERIENCE SURVEY
Nebojsa Stojčić, Heri Bezić and Tomislav DO WE NEED MORE MIGRATION? SOCIO-CULTURAL DIVERSITY
Galović AND EXPORT SOPHISTICATION IN EU 28 COUNTRIES
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Krešimir Jendričko and Josip Mesarić THE SIGNIFICANCE OF EUROPEAN STRUCTURAL AND ECONOMIC
INVESTMENT FUNDS FOR THE REPUBLIC OF CROATIA IN DEVELOPMENT,
TECHNOLOGICAL
THE AREA OF INFORMATION AND COMMUNICATIONS CHANGE, AND
TECHNOLOGIES GROWTH

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
Željko Požega ANALYSIS OF THE CORRELATION BETWEEN ECONOMIC
DEVELOPMENT INDICATORS AND ECONOMY SECTORS AND
VALUE ADDED IN CROATIA
Oana-Ramona Glonț, Oana Ramona IS MILITARY EXPENDITURE A STRATEGIC TARGET TO MAINTAIN HEALTH,
Labont, Sorana Vatavu, Alexandru Furculita ROMANIAN ECONOMIC GROWTH? EDUCATION AND
WELFARE
Agneza Aleksijević CITIZEN EXPECTATIONS REGARDING HEALTH PROMOTION
AND DISEASE PREVENTION
Ivona Blažević, Dajana Džeba and Marina STEM EDUCATION ON COLLEGE OF SLAVONSKI BROD
Stanić Šulentić
Aleksandra Gojkov Rajić and Jelena ERHÖHUNG DES LEISTUNGSNIVEAUS VON STUDENTEN
Prtljaga IM FREMDSPRACHENUNTERRICHT ALS VORAUSSETZUNG
FÜR IHRE BETEILIGUNG AN DER INTERNATIONALLEN
ZUSAMMENARBEIT
Terezija Berlančić and Ivan Miškulin FUTURE OF SHARING ECONOMY IN MEDICINE IN CROATIAN
HEALTHCARE

19
 Ivana Barković Bojanić THE AGING SOCIETY: A CHALLENGE FOR EU POLICY MAKERS HEALTH,
EDUCATION AND
Tibor Gonda, Dávid Nagy and Zoltán THE IMPACT OF TOURISM ON THE QUALITY OF LIFE AND WELFARE
Raffay HAPPINESS
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

Silvija Zeman, Ana Vovk Korže and Melita REMOVAL OF HEAVY METALS FROM WATER USING ZEOLITE
Srpak
Domagoj Karačić, Marija Ileš and Natko ECOLOGICAL REVENUES IN THE FUNCTION OF PRESERVING
Klanac AND PROTECTING THE HUMAN ENVIRONMENT
Mario Krešić EFFICACY OF LAW IN THEORY AND PRACTICE: THE LAW &
EFFECTIVENESS OF THE ADJUDICATION ECONOMICS

Vesna Škare Ožbolt MANAGEMENT TOOLS IN THE FUNCTION OF THE EFFICIENT

WORK OF THE STATE ATTORNEY'S OFFICE
Opatija, May 16-18, 2019, Croatia

Igor Bojanić PURPOSE OF PUNISHMENT AND LEGALITY OF PARTIES'

AGREEMENT IN CRIMINAL PROCEEDINGS

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INTERDISCIPLINARY MANAGEMENT RESEARCH XV
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 Organizers:
Josip Juraj Strossmayer University of Osijek, Faculty of Economics in Osijek
Postgraduate study Management
INTERDISCIPLINARY MANAGEMENT RESEARCH XV

University of Pforzheim
Croatian Academy of Sciences and Arts
Opatija, May 16-18, 2019, Croatia

Under the auspices of the President of the

Republic of Croatia

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 Supported by:

REPUBLIKA HRVATSKA

Opatija, May 16-18, 2019, Croatia

INTERDISCIPLINARY MANAGEMENT RESEARCH XV
Ministarstvo gospodarstva,

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Conference Proceedings is indexed in databases which are listed at the official web conference page: http://imr-conference.com
 Organizational Committee:
Jerko Glavaš, Ph.D., Chair
Ivana Barković Bojanić, Ph.D., deputy chair
Antun Biloš, Ph.D.
Davorin Turkalj, Ph.D.
Editors: Martina Briš Alić, Ph.D.
Dražen Barković, Ph.D., Faculty of Economics in Osijek Nataša Drvenkar, Ph.D.
Boris Crnković, Ph.D., Faculty of Economics in Osijek Aleksandar Erceg, Ph.D.
Marijana Zekić Sušac, Ph.D., Faculty of Economics in Osijek Biljana Činčurak Erceg, Ph.D.
Karl – Heinz Dernoscheg, Ph.D., International Business School Styria, Austria Ivan Kelić, Ph.D.
Norbert Pap, Ph.D., University of Pecs, Hungary Martina Harc, Ph.D.
Bodo Runzheimer, Ph.D., Pforzheim University, Business School, Germany Jelena Legčević, Ph.D.
Dirk Wentzel, Ph.D., Hochschule Pforzheim University, Germany Ivan Kristek, Ph.D.
Ivana Fosić, Ph.D.
Technical editors: Katica Križanović, univ.spec.oec.
Jerko Glavaš, Ph.D., Editor, Faculty of Economics in Osijek, Croatia Tin Horvatin, mag.oec.
Aleksandar Erceg, Ph.D., Editor, Faculty of Economics in Osijek, Croatia Jelena Franjković, Ph.D. student
Dina Liović, Ph.D. student
Program Committee: Ana Pap, Ph.D.
Željko Turkalj, Ph.D., Faculty of Economics, chair Dario Šebalj, Ph.D. student
academician Vlasta Piližota Ana Trusić, Ph.D. student
academician Brano Markić Ivana Unukić, Ph.D. student
Zoran Jašić, Ph.D., Former Ambassador of the Republic of Croatia to the Republic Sunčica Milutinović, Ph.D., Faculty of Economics in Subotica, Serbia
of Austria Željko Vojinović, Ph.D., Faculty of Economics in Subotica, Serbia
Gordana Deranja, Croatian Employers’ Association Kenan Mahmutović, Ph.D., Faculty of Economics Bihać, Bosnia and Herzegovina
Luka Burilović, Croatian Chamber of Economy Mirela Kljajić-Dervić, Ph.D., Faculty of Economics Bihać, Bosnia and Herzegovina
Ljubo Jurčić, Ph.D., Croatian Economic Association Dijana Vuković, Ph.D., Faculty of Economics Bihać, Bosnia and Herzegovina
Mladen Vedriš, Ph.D., Faculty of Law, University of Zagreb Bruno Mandić, Ph.D. student
Ivan Miloloža, Ph.D., Faculty of dental medicine and health Juraj Rašić, Ph.D. student
Vedrana Jelušić Kašić, Deloitte Sofija Turjak, Ph.D. student
Thomas Cleff, Ph.D., Pforzheim University, Germany Zvonimir Savić, Croatian Chamber of Economy