Porshe Assignment

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ASSIGNMENT

PORSCHE CASE STUDY

NAME : ANAS SHAKIR

MBA (1.5) Evening

IM|Sciences PESHAWAR
QUESTION 1

Differentiate between speculation and risk management and the


extent to which companies should hedge risks ?

RISK Management: is done to avoid or minimize the level of risk. As the risk in
derivatives are associated with price of underlying in the future, which is often
uncertain. So, hedging is the way with which we can minimize the risk. Hedging is
nothing but just protection from the risk in future. People who are risk aversor
are involved in hedging.

Speculation: while speculation on the hand is the process in which investors are
involved to earn profit with handsome amount of risk associated with that
increase or decrease in the future prices. Investor intentionally take the risk to
earn the profit. Risk lovers are involved in speculation.

Difference between Hedging & Speculation:

Hedging Speculation
Hedging is done to avoid the risk. Speculation is done to earn the profit
against certain risk.
Hedging is protecting the investment from While speculation the taking the risk in
unforeseen change in price in future times. future price change to earn the profit
against significant level of risk involved in
the contract.
Hedgers are risk averse people who want to Speculators are risk lovers who want to take
eliminate or minimize the risk. risk to earn certain profit.
As hedging secure the investors from the As speculators take the risk so, their
risk and it minimize their potential gain in potential gain/loss are also high as well in
future as well. the future.
In hedging both short and long position can Also, in speculation both positions are
be taken. involved as they are engaged with each
other.
Buying insurance is the example of hedging. Giving insurance is the example of
speculation.

Conclusion

Hedgers reduce risk and reduce their expected rate of return in the future
and for doing so they need to pay for it while speculators take risk in price
fall and increase, and it may earn them high profit and loss in the future.

As the core business of Porsche was not hedging it was producing cars so,
each company should hedge to extent so their focus on the core business
remain there and it may not be disturbed by hedging or anything else.
QUESTION 2

Why does Porsche hedge its foreign exchange exposure? Does it make sense,
from the perspective of shareholders, for Porsche to hedge? Does it make
sense from management’s perspective? Are there potential differences in
interest between management and shareholders regarding the hedging policy?

As Porsche revenues were mostly generating in US dollars and their cost were
incurring in Euros and Porsche were facing the fear of falling dollars exchange rates
in future so, to avoid the risk of falling exchange rate of dollar they hedge their
foreign exchange exposure. As they were facing prices to fall they take short position
in the contract. Porsche often used “at the money” option to contract on exchange
rate closer to the spot rate.

As shareholders want to increase the price of shares or dividend announcement to


make capital gain and that hedging on foreign exchange did not impact the share
price nor they announce extra dividend, so it does not make any sense from
shareholders perspective whether they hedge the foreign exchange exposure or not.

Yes, it would make sense from shareholder’s perspective if it would be done in


1990’s when Porsche were on the edge of bankruptcy. As bankruptcy would lead the
common shareholders to lose their wealth.

It’s has no simple answer like yes or no it has two perspective as management want
more profit so yes it makes sense in that sense because through hedging they have
earned three times more than sales and its quiet handsome amount (4 billion €) which
were three time more than Porsche annual sales of 1 billion. But it does not make
any sense because their core business was not hedge fund their core business were
selling sports car. If they would increase their sales the way, they have hedged the
foreign exchange exposure it would be beneficial for them as well as for their
shareholders.

Yes, there is a potential difference in the interest of shareholders and management


as shareholder may have objection on management that, they are taking extra risk
on shareholder’s wealth. Also, they want to strengthen their core business not the
hedging so, their share price may go up and ultimately their will wealth will be
increased.
QUESTION 3

Do you think Porsche’s strategy of using options to acquire a stake in


Volkswagen (instead of buying stocks directly) is a sensible one? Or
do you agree with the critics who argued the Porsche was speculating
with shareholders’ money and that it had become a “hedge fund” that
neglected its core business?

Once it would be announced in the market that Volkswagen share would be


purchased by Porsche then definitely it would give market positive signal to market
about Volkswagen stake and the price of their shares may go up. I think using option
in such situation is sensible because if the price would go up by how much they
would not need to pay extra for the shares. Yes, they could buy the shares directly
for the first time but after that the price would go up and they have planned to
purchase other shares of Volkswagen in future so using option in this case would be
sensible one. if they would buy the first shares directly they could save the premium
but on the other hand they were not aware of market reaction they share price could
go down in the future because the Porsche was very small company in comparison
to Volkswagen so that news of purchasing Volkswagen shares by Porsche may
impact the share price negatively so the future was uncertain and using an option in
such condition is sensible one.

It’s simple answer could not be yes or no in case of critics review as, Porsche was
selling cars outside Germany so, their mostly was coming from outside the country
and they were exposed to the foreign exchange risk and in such conditions they
could not afford the foreign exchange risk so they need to hedge their revenues
but to the extent they can protect themselves from the risk. As I have already
mention in question 1 that their core business was not hedging their core business
was car business, so they need to focus more on that instead of hedging. Yes, I am
agree with critics that they were speculating with shareholders wealth and
management objective should be align with shareholder’s objective because they
are agents of shareholders.

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