Case Study Management Economics
Case Study Management Economics
Case Study Management Economics
Distributed power generation will end the long-distance tyranny of the grid. For
decades, control over energy has been deemed too important to be left to the markets.
Politicians and officials have been dazzled by the economies of scale promised by ever
bigger power plants, constructed a long way from consumers. They have put up with
the low efficiency of those plants, and the environmental harm they do, because they
have accepted that the generation, transmission and distribution of power must be
controlled by the government or another monopoly. Yet in the beginning things were
very different. When Thomas Edison set up his first heat-and-power co-generation
plant near Wall Street more than 100 years ago, he thought the best way to meet
customers’ needs would be to set up networks of decentralized power plants in or near
homes and offices. Now, after a century that saw power stations getting ever bigger,
transmission grids spreading ever wider and central planners growing ever stronger,
the wheel has come full circle. The bright new hope is micro power, a word coined by
Seth Dunn of the WorldWatch Institute in an excellent report.* Energy prices are
increasingly dictated by markets, not monopolies, and power is increasingly generated
close to the end-user rather than at distant stations. Edison’s dream is being revived.
The new power plants of choice the world over are using either natural gas or
renewable energy, and are smaller, nimbler, cleaner and closer to the end-user than
the giants of yesteryear. That means power no longer depends on the vagaries of the
grid, and is more responsive to the needs of the consumer. This is a compelling
advantage in rich countries, where the digital revolution is fuelling the thirst for high-
quality, reliable power that the antiquated grid seems unable to deliver. California
provides the best evidence: although the utilities have not built a single power plant
over the past decade, individuals and companies have added a whopping 6gW of
nonutility micro power over that period, roughly the equivalent of the states installed
nuclear capacity. The argument in favour of micropower is even more persuasive in
developing countries, where the grid has largely failed the poor. This is not to say that
the existing dinosaurs of power generation are about to disappear. Because the
existing capital stock is often already paid for, the marginal cost of running existing
power plants can be very low. That is why America’s coal-fired plants, which produce
over half the country’s power today, will go on until the end of their useful lives, perhaps
decades from now – unless governments withdraw the concessions allowing them to
exceed current emissions standards. While nobody is rushing to build new nuclear
plants, old ones may have quite a lot of life left in Market structure and pricing 311
them if they are properly run, as the success of the Three Mile Island nuclear power
plant in Pennsylvania attests. After the near-catastrophic accident in 1979 that
destroyed one of the plant’s two reactors, the remaining one now boasts an impressive
safety and financial record. Safety and financial success are intimately linked, says
Corbin McNeill, chairman of Exelon and the current owner of the revived plant. He
professes to be an environmentalist, and accepts that nuclear power is unlikely to be
the energy of choice in the longer term: ‘A hundred years from now, I have no doubt
that we will get our energy using hydrogen.’ But he sees nuclear energy as an essential
bridge to that future, far greener than fossil fuels because it emits no carbon dioxide.
1.) Explain why power generation has traditionally been a monopoly in all developed
countries.
Power generation was always a tradition a monopoly due to the features of a natural
monopoly with the greatest capital investments which includes the setup cost along
with a high fixed cost in which it will continue to reduce while the company grows
in size and customers base of retaining a large number of customers which plays
the role to facilitate spreading of fixed cost to approve the facility at a reasonable
price for the consumer. Whenever the electricity production were to separate within
two companies which had a separate power source setup and more power lines
are to be distributed, this would lead for a double price which finally need to be paid
by the consumers and may be extremely feasible for an appropriate commodities.
Therefore, electronic companies being monopolies it is provided by the government
to control and ensure the corporate greed is not allowed a free rein eves if the
company would double the price of electricity consumers must pay with no
alternative option for revealing an essential service.
2.) What is meant by a transmission grid? How is this feature related to a monopolistic
market structure?
3.) What is meant by micro power? What are its implications for grid systems?
A micro grid is a localized group of electricity sources and loads that normally
operates connected to and synchronous with the traditional wide area synchronous
grid (macro grid), but can also disconnect to "island mode" — and function
autonomously as physical or economic conditions dictate. In this way, a micro grid
can effectively integrate various sources of distributed generation (DG), especially
Renewable Energy Sources (RES) - renewable electricity, and can supply
emergency power, changing between island and connected modes.
Micro grids support a flexible and efficient electric grid by enabling the integration
of growing deployments of distributed energy resources such as renewables like
solar. In addition, the use of local sources of energy to serve local loads helps
reduce energy losses in transmission and distribution, further increasing efficiency
of the electric delivery system.
4.) What are the implications of micro power for the environment?
5.) How do you think changes in technology will affect the market structure of the power
generation industry?